Strategic Analysis Of Samsungs Smartphone Product Portfolio

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Samsung's international strategy. An Analysis

Author : Fei Ying
Publisher : GRIN Verlag
ISBN 13 : 3668282900
Total Pages : 24 pages
Book Rating : 4.6/5 (682 download)

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Book Synopsis Samsung's international strategy. An Analysis by : Fei Ying

Download or read book Samsung's international strategy. An Analysis written by Fei Ying and published by GRIN Verlag. This book was released on 2016-08-25 with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt: Essay from the year 2016 in the subject Business economics - Offline Marketing and Online Marketing, , course: international business, language: English, abstract: Samsung Group is a giant multinational enterprise composed of more than thirty affiliated corporations in various industries. Samsung Group is acting a significant of roles including supplier, designer, engineer and producer etc. As a global conglomerate, Samsung has achieved a great success in both domestic and foreign markets. Samsung mobile business has contributed enormously to the whole company, providing mobile phones that satisfy consumers’ needs. Samsung maintain the first position with innovated products, such as the Galaxy S5, Galaxy Note 4 and Galaxy Note edge across the whole mobile and smartphone markets in the world in 2014. A closer look will be taken on Samsung’s mobile communications business. As Samsung intends to expand global footprint, international business strategy would be adopted inevitably by the company. The purpose of this paper is to exam a case of Samsung Mobile and explores how the environment impacts on Samsung’s international strategy by using appropriate strategic tools.

Financial Information Analysis

Author : Philip O'Regan
Publisher : Routledge
ISBN 13 : 1317906683
Total Pages : 637 pages
Book Rating : 4.3/5 (179 download)

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Book Synopsis Financial Information Analysis by : Philip O'Regan

Download or read book Financial Information Analysis written by Philip O'Regan and published by Routledge. This book was released on 2015-10-16 with total page 637 pages. Available in PDF, EPUB and Kindle. Book excerpt: The accounting landscape shifted following the era of global financial crisis and accounting information continues to play a vital role. Philip O’Regan’s authoritative textbook provides readers with the tools and techniques to fruitfully analyse accounting and financial data. Updated to reflect changes in corporate governance, regulatory frameworks and new forms of IFRS, the text continues to shed light on the growing emphasis placed on the role of accounting information in formulating financial strategy. Features which add value to this third edition of Financial Information Analysis include case studies in every chapter with numerous supporting articles from the major financial presses, questions for review, and a comprehensive companion website. This essential textbook is core reading for advanced undergraduate and postgraduate students of finance and accounting.

Design Culture

Author : Guy Julier
Publisher : Bloomsbury Publishing
ISBN 13 : 1474289827
Total Pages : 249 pages
Book Rating : 4.4/5 (742 download)

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Book Synopsis Design Culture by : Guy Julier

Download or read book Design Culture written by Guy Julier and published by Bloomsbury Publishing. This book was released on 2019-02-21 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: Design culture foregrounds the relationships between the domains of design practice, design production and everyday life. Unlike design history and design studies, it is primarily concerned with contemporary design objects and the networks between the multiple actors engaged in their shaping, functioning and reproduction. It acknowledges the rise of design as both a key component and a key challenge of the modern world. Featuring an impressive range of international case studies, Design Culture interrogates what this emergent discipline is, its methodologies, its scope and its relationships with other fields of study. The volume's interdisciplinary approach brings fresh thinking to this fast-evolving field of study.

Market Entry Strategies

Author : Mario Glowik
Publisher : Walter de Gruyter GmbH & Co KG
ISBN 13 : 3110653117
Total Pages : 179 pages
Book Rating : 4.1/5 (16 download)

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Book Synopsis Market Entry Strategies by : Mario Glowik

Download or read book Market Entry Strategies written by Mario Glowik and published by Walter de Gruyter GmbH & Co KG. This book was released on 2020-09-21 with total page 179 pages. Available in PDF, EPUB and Kindle. Book excerpt: This entirely revised and updated third edition of Market Entry Strategies continues to combine the profound explanation of internationalization theories and concepts with real-life firm cases. Reviewing the readers’ valuable feedback from successful previous editions this version targets to improve the readability. New firm cases of Delivery Hero and Tesla contribute to broaden the books’ industry focus. Particular attention is paid on the case studies developed to exercise in light of business practice what is theoretically taught and explained in the textbook. Through its link to digital learning tools such as charts available to the public at YouTube this new edition provides best pre-requisites for distance learning environments.

Samsung Rising

Author : Geoffrey Cain
Publisher : Crown Currency
ISBN 13 : 1101907266
Total Pages : 418 pages
Book Rating : 4.1/5 (19 download)

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Book Synopsis Samsung Rising by : Geoffrey Cain

Download or read book Samsung Rising written by Geoffrey Cain and published by Crown Currency. This book was released on 2020-03-17 with total page 418 pages. Available in PDF, EPUB and Kindle. Book excerpt: An explosive exposé of Samsung that “reads like a dynastic thriller, rolling through three generations of family intrigue, embezzlement, bribery, corruption, prostitution, and other bad behavior” (The Wall Street Journal). LONGLISTED FOR THE FINANCIAL TIMES AND MCKINSEY BUSINESS BOOK OF THE YEAR AWARD Based on years of reporting on Samsung for The Economist, The Wall Street Journal, and Time, from his base in South Korea, and his countless sources inside and outside the company, Geoffrey Cain offers a penetrating look behind the curtains of the biggest company nobody in America knows. Seen for decades in tech circles as a fast follower rather than an innovation leader, Samsung today has grown to become a market leader in the United States and around the globe. They have captured one quarter of the smartphone market and have been pushing the envelope on every front. Forty years ago, Samsung was a rickety Korean agricultural conglomerate that produced sugar, paper, and fertilizer, located in a backward country with a third-world economy. With the rise of the PC revolution, though, Chairman Lee Byung-chul began a bold experiment: to make Samsung a major supplier of computer chips. The multimillion- dollar plan was incredibly risky. But Lee, wowed by a young Steve Jobs, who sat down with the chairman to offer his advice, became obsessed with creating a tech empire. And in Samsung Rising, we follow Samsung behind the scenes as the company fights its way to the top of tech. It is one of Apple’s chief suppliers of technology critical to the iPhone, and its own Galaxy phone outsells the iPhone. Today, Samsung employs over 300,000 people (compared to Apple’s 80,000 and Google’s 48,000). The company’s revenues have grown more than forty times from that of 1987 and make up more than 20 percent of South Korea’s exports. Yet their disastrous recall of the Galaxy Note 7, with numerous reports of phones spontaneously bursting into flames, reveals the dangers of the company’s headlong attempt to overtake Apple at any cost. A sweeping insider account, Samsung Rising shows how a determined and fearless Asian competitor has become a force to be reckoned with.

Human Resource Management for Organisational Change

Author : Paritosh Mishra
Publisher : Routledge
ISBN 13 : 1000479684
Total Pages : 89 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis Human Resource Management for Organisational Change by : Paritosh Mishra

Download or read book Human Resource Management for Organisational Change written by Paritosh Mishra and published by Routledge. This book was released on 2021-09-12 with total page 89 pages. Available in PDF, EPUB and Kindle. Book excerpt: Change can take place in various forms, gradual or abrupt, incremental or transformational. It is a requirement in modern day society that everyone, whether at individual or organisational level, understands the softer nuances of this concept and prepares for it. During scenarios of change interventions, the role of human resources (HR) becomes highly crucial, even as the perception towards it becomes ambivalent. This volume delivers a holistic view on the role of HR in organisational change. It is built on the various theoretical models of change and provides a dramatic sequence of issues in change management to gain a big picture thinking for HR managers and weaves through why, how and what perspectives to change management. Human Resources Management for Organisational Change offers a comprehensive coverage of the changing role of HR as it relates to organisational change theories and models, strategy, changing business environment and implications, organisational culture, leadership, resistance management, and high performance work practices (HPWP) to support change management and cost of no-changers. It is unique in that it covers the entire gamut of organisational change as well as HR. It will be of value to researchers, academics, professionals, and students interested in learning more about how organisational change can improve productivity and human satisfaction as well as the systematic approach to managing organisational change.

The Samsung Way: Transformational Management Strategies from the World Leader in Innovation and Design

Author : Jaeyong Song
Publisher : McGraw Hill Professional
ISBN 13 : 0071835806
Total Pages : 305 pages
Book Rating : 4.0/5 (718 download)

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Book Synopsis The Samsung Way: Transformational Management Strategies from the World Leader in Innovation and Design by : Jaeyong Song

Download or read book The Samsung Way: Transformational Management Strategies from the World Leader in Innovation and Design written by Jaeyong Song and published by McGraw Hill Professional. This book was released on 2014-08-22 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: An insider's account of the management principles driving one of the world's most innovative companies Twenty years ago, few people would have predicted that Samsung could transform itself from a low-cost original equipment manufacturer to a world leader in R&D, marketing, and design, with a brand more valuable than Pepsi, Nike, or American Express. Based on ten years of research inside Samsung and interviews with 80 of Samsung's top executives, The Samsung Way tells the compelling story of how Samsung has grafted Western business practices onto its essentially Japanese system, combining its low-cost manufacturing prowess with an ability to bring high-quality, high-margin branded products swiftly to market. Jaeyong Song is Professor of Strategy and International Management at Seoul National University (SNU). He received his Ph.D. at the Wharton School, University of Pennsylvania. Kyungmook Lee is Professor of Organizational Behavior and Human Resource Management at Seoul National University Business School where he currently serves as Senior Associate Dean for academic affairs. He received his Ph.D. at the Wharton School, University of Pennsylvania.

Global Strategy in the Service Industries

Author : Mario Glowik
Publisher : Taylor & Francis
ISBN 13 : 1317402359
Total Pages : 211 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis Global Strategy in the Service Industries by : Mario Glowik

Download or read book Global Strategy in the Service Industries written by Mario Glowik and published by Taylor & Francis. This book was released on 2017-04-28 with total page 211 pages. Available in PDF, EPUB and Kindle. Book excerpt: Global service-based firms are often 'born global,' and these organizations have developed integrated global strategies based on industry relationships, in order to thrive in new environments. Focusing on these global strategies, this textbook explores the workings of modern service businesses, presenting theoretical management concepts alongside illustrative examples. Original case studies from a range of global sectors, including Starbucks and Facebook, as well as broader studies, such as healthcare in Japan, provide practical insights into the art of thriving as a global business. Written by a leading expert in the field, this multidisciplinary text is a vital read for all scholars and students wishing to view strategic relationships from the focal point of service industries.

Strategic Marketing Planning

Author : Karel Jan Alsem
Publisher : Taylor & Francis
ISBN 13 : 1000984559
Total Pages : 567 pages
Book Rating : 4.0/5 (9 download)

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Book Synopsis Strategic Marketing Planning by : Karel Jan Alsem

Download or read book Strategic Marketing Planning written by Karel Jan Alsem and published by Taylor & Francis. This book was released on 2023-11-01 with total page 567 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a uniquely practical approach to strategic marketing planning. Combining a comprehensive overview of theory with practice, each chapter takes the reader step by step through the strategic marketing process. Beginning with situation analysis, it moves on to marketing strategy (targeting and brand positioning) and finally details the overall implementation and creation of customer values. This second edition has been fully updated to integrate both sustainability and digitalization throughout the whole strategic planning process, covering analyzing consumer needs, setting goals, choosing a brand positioning, and marketing communication. Subjects such as big data, AI, online behavioral targeting, influencer marketing, and social media are explored, accompanied by plentiful examples. A unique feature is the full integration of sustainability within normal marketing, led by a new customer value model. Strategic Marketing Planning equips the reader with the necessary tools and techniques to develop and deliver a thorough and effective marketing strategy. With a broad range of international case studies that bring the theory to life, this well-renowned text is vital reading for undergraduate and postgraduate students of marketing management and strategic marketing. It should also be of interest to marketing practitioners who want a clear overview to aid them in the planning process. Support materials include PowerPoint slides.

Global Strategic Management

Author : Philippe Lasserre
Publisher : Bloomsbury Publishing
ISBN 13 : 1350932981
Total Pages : 689 pages
Book Rating : 4.3/5 (59 download)

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Book Synopsis Global Strategic Management by : Philippe Lasserre

Download or read book Global Strategic Management written by Philippe Lasserre and published by Bloomsbury Publishing. This book was released on 2022-11-03 with total page 689 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seamlessly blending academic rigour and practicality, this textbook provides an introduction to global business strategy. Assuming a born global perspective, Global Strategic Management is supported by ample pedagogical features, including numerous case studies and examples featuring both established multinationals and unknown SMEs from across the globe. The book takes an applied approach to global business strategy, emphasising functional parts of international business (managing marketing, operations, HR and finance). The text has been widely updated to incorporate the impacts of the Covid-19 pandemic, such as work from anywhere and deglobalization. New to this fifth edition is increased material on sustainability and corporate social responsibility, including discussion of climate change, NGOs and sustainable development goals. Subjects such as the impact of technology, cryptocurrency and global strategy in the digital space are discussed in more detail, while the conflict in Ukraine is also considered.

Asian Brand Strategy (Revised and Updated)

Author : M. Roll
Publisher : Springer
ISBN 13 : 113735917X
Total Pages : 356 pages
Book Rating : 4.1/5 (373 download)

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Book Synopsis Asian Brand Strategy (Revised and Updated) by : M. Roll

Download or read book Asian Brand Strategy (Revised and Updated) written by M. Roll and published by Springer. This book was released on 2016-02-11 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: This second edition of the bestselling Asian Brand Strategy takes a look at how Asian brands continue to gain share-of-voice and share-of-market. Featuring a user-friendly strategic model, new research, and case studies, this book provides a framework for understanding Asian branding strategies and Asian brands.

My Cognitive autoMOBILE Life

Author : Sebastian Wedeniwski
Publisher : Springer
ISBN 13 : 3662546779
Total Pages : 250 pages
Book Rating : 4.6/5 (625 download)

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Book Synopsis My Cognitive autoMOBILE Life by : Sebastian Wedeniwski

Download or read book My Cognitive autoMOBILE Life written by Sebastian Wedeniwski and published by Springer. This book was released on 2017-12-07 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: Only ten years ago driving was about horsepower, style and comfort -- people said they loved their cars. Today, we can see the transformation in the automotive industry including ridesharing and carsharing with the new concepts of mobility and motion changing every day. Will consumers lose the e-motion they previously had for their vehicles? Maybe the new e-motion will be a different type of connection, one that understands, learns, and reasons as you move through your life; this is the concept of a cognitive vehicle and lifestyle that is discussed within. This book provides the trends and technologies in the automotive industry as it moves from a connected vehicle to a cognitive vehicle and how automotive manufactures facing the market shift from an organizational-centered to an individual-centered economy.

CIMA - E3 Strategic Management

Author : BPP Learning Media
Publisher : BPP Learning Media
ISBN 13 : 1472736451
Total Pages : 770 pages
Book Rating : 4.4/5 (727 download)

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Book Synopsis CIMA - E3 Strategic Management by : BPP Learning Media

Download or read book CIMA - E3 Strategic Management written by BPP Learning Media and published by BPP Learning Media. This book was released on 2015-06-30 with total page 770 pages. Available in PDF, EPUB and Kindle. Book excerpt: BPP Learning Media provides the widest range of study materials of any CIMA publisher. Our comprehensive printed materials highlight the areas to focus on for your exams, and our e-Learning products complement the syllabus to improve your understanding.

Oswaal ISC Question Bank Class 11 Business Studies | Chapterwise | Topicwise | Solved Papers | For 2025 Exams

Author : Oswaal Editorial Board
Publisher : Oswaal Books
ISBN 13 : 9359581186
Total Pages : 97 pages
Book Rating : 4.3/5 (595 download)

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Book Synopsis Oswaal ISC Question Bank Class 11 Business Studies | Chapterwise | Topicwise | Solved Papers | For 2025 Exams by : Oswaal Editorial Board

Download or read book Oswaal ISC Question Bank Class 11 Business Studies | Chapterwise | Topicwise | Solved Papers | For 2025 Exams written by Oswaal Editorial Board and published by Oswaal Books. This book was released on 2024-03-02 with total page 97 pages. Available in PDF, EPUB and Kindle. Book excerpt: Description of the Product: • 100% Updated with Latest 2025 Syllabus & Typologies of Questions for 2024 • Crisp Revision with Topic wise Revision Notes & Smart Mind Maps • Extensive Practice with 1000+ Questions & Self Assessment Papers • Concept Clarity with 500+ Concepts & 50+ Concept Videos • 100% Exam Readiness with Answering Tips & Suggestions

The Management of Technological Innovation

Author : Mark Dodgson
Publisher : Oxford University Press
ISBN 13 : 0199208522
Total Pages : 402 pages
Book Rating : 4.1/5 (992 download)

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Book Synopsis The Management of Technological Innovation by : Mark Dodgson

Download or read book The Management of Technological Innovation written by Mark Dodgson and published by Oxford University Press. This book was released on 2008-02-07 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: The management of technological innovation (MTI) is one of the most important challenges facing businesses today. Innovation has become the fundamental driver of competitiveness for firms of all sizes in virtually all business sectors and nations.The first edition of this book has become one of the most popular texts for students of innovation and technology management. This new edition sees David Gann and Ammon Salter join Mark Dodgson as authors, drawing on their combined experience of 60 years of researching and teaching MTI. It combines the most relevant theoretical analysis with contemporary and historical empirical evidence to provide a comprehensive, yet concise and readable, guide to the challenges of MTI.By explaining the innovation process the book reveals the broad scope of MTI and its importance for company survival, growth and sustainability. It describes how MTI has to be managed strategically and how this is successfully achieved by formulating and implementing strategy and delivering value. Chapters provide frameworks, tools and techniques, and case studies on managing: innovation strategy, communities, and networks, R&D, design and new product and service development, operationsand production, and commercialization.Based on robust analysis, the book provides a wide range of empirical evidence from a huge diversity of case studies, with around fifty case studies newly written for this edition. It analyses MTI in all parts of the world, in companies large and small, and in services, manufacturing, and resource-based business sectors.This new edition has been fully revised and updated to reflect the latest teaching and research, and to ensure its continuing relevance to the contemporary world of MTI. It will be an important resource for academics, students, and managers throughout the world, is a recommended text for students of innovation and technology management at postgraduate and undergraduate level, and is particularly valuable for MBA courses.

ITJEMAST 11(1) 2020

Author :
Publisher : International Transaction Journal of Engineering, Management, & Applied Sciences & Technologies
ISBN 13 :
Total Pages : pages
Book Rating : 4./5 ( download)

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Book Synopsis ITJEMAST 11(1) 2020 by :

Download or read book ITJEMAST 11(1) 2020 written by and published by International Transaction Journal of Engineering, Management, & Applied Sciences & Technologies. This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: International Transaction Journal of Engineering, Management, & Applied Sciences & Technologies publishes a wide spectrum of research and technical articles as well as reviews, experiments, experiences, modelings, simulations, designs, and innovations from engineering, sciences, life sciences, and related disciplines as well as interdisciplinary/cross-disciplinary/multidisciplinary subjects. Original work is required. Article submitted must not be under consideration of other publishers for publications.

Patent Analytics

Author : Jieun Kim
Publisher : Springer Nature
ISBN 13 : 9811629307
Total Pages : 217 pages
Book Rating : 4.8/5 (116 download)

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Book Synopsis Patent Analytics by : Jieun Kim

Download or read book Patent Analytics written by Jieun Kim and published by Springer Nature. This book was released on 2021-07-06 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: Through the prisms of a data scientist, a patent attorney, and a designer, this book demystifies the complexity of patent data and its structure and reveals their hidden connections by employing elaborate data analytics and visualizations using a network map. This book provides a practical guide to introduce and apply patent network analytics and visualization tools in your business. We incorporate case studies from renowned companies such as Apple, Dyson, Adobe, Bose, Samsung and more, to scrutinise how their underlying values of patent network drive innovation in their business. Finally, this book advances readers’ perspective of patent gazettes as big data and as a tool for innovation analytics when coupled with Artificial Intelligence.