Storytelling, le guide

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Publisher : Lulu.com
ISBN 13 : 2361270889
Total Pages : 138 pages
Book Rating : 4.3/5 (612 download)

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Book Synopsis Storytelling, le guide by : Jean-Marc Blancherie

Download or read book Storytelling, le guide written by Jean-Marc Blancherie and published by Lulu.com. This book was released on 2017 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt: Voici un grand classique du storytelling a la francaise. Vous y trouverez a la fois une reflexion sur ce qu'est le storytelling... et ce qu'il n'est pas; et tout ce qu'il vous faut pour commencer a le pratiquer. Les auteurs, Stephane Dangel et Jean-Marc Blancherie, sont en France les specialistes les plus connus de l'application du storytelling et de la communication narrative: ils proposent des formations et accompagnent les acteurs avec leurs methodes pour la communication, le management, le storytelling des territoires et du tourisme, le storytelling politique, le storytelling de crise...

Lead with a Story

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Publisher : AMACOM Div American Mgmt Assn
ISBN 13 : 0814420303
Total Pages : 290 pages
Book Rating : 4.8/5 (144 download)

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Book Synopsis Lead with a Story by : Paul Smith

Download or read book Lead with a Story written by Paul Smith and published by AMACOM Div American Mgmt Assn. This book was released on 2012 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Storytelling has come of age in the business world. Today, many of the most successful companies use storytelling as a leadership tool. At Nike, all senior executives are designated "corporate storytellers." 3M banned bullet points years ago and replaced them with a process of writing "strategic narratives." Procter Gamble hired Hollywood directors to teach its executives storytelling techniques. Some forward-thinking business schools have even added storytelling courses to their management curriculum. The reason for this is simple: Stories have the ability to engage an audience the way logic and bullet points alone never could. Whether you are trying to communicate a vision, sell an idea, or inspire commitment, storytelling is a powerful business tool that can mean the difference between mediocre results and phenomenal success. Lead with a Story contains both ready-to-use stories and how-to guidance for readers looking to craft their own. Designed for a wide variety of business challenges, the book shows how narrative can help: * Define culture and values * Engender creativity and innovation * Foster collaboration and build relationships * Provide coaching and feedback * Lead change * And more Whether in a speech or a memo, communicated to one person or a thousand, storytelling is an essential skill for success. Complete with examples from companies like Kellogg's, Merrill-Lynch, Procter Gamble, National Car Rental, Wal-Mart, Pizza Hut, and more, this practical resource gives readers the guidance they need to deliver stories to stunning effect.

The Leader's Guide to Storytelling

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Publisher : John Wiley & Sons
ISBN 13 : 0470548673
Total Pages : 373 pages
Book Rating : 4.4/5 (75 download)

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Book Synopsis The Leader's Guide to Storytelling by : Stephen Denning

Download or read book The Leader's Guide to Storytelling written by Stephen Denning and published by John Wiley & Sons. This book was released on 2011-03-08 with total page 373 pages. Available in PDF, EPUB and Kindle. Book excerpt: How leaders can use the right story at the right time to inspire change and action This revised and updated edition of the best-selling book A Leader's Guide to Storytelling shows how storytelling is one of the few ways to handle the most important and difficult challenges of leadership: sparking action, getting people to work together, and leading people into the future. Using myriad illustrative examples and filled with how-to techniques, this book clearly explains how you can learn to tell the right story at the right time. Stephen Denning has won awards from Financial Times, The Innovation Book Club, and 800-CEO-READ The book on leadership storytelling shows how successful leaders use stories to get their ideas across and spark enduring enthusiasm for change Stephen Denning offers a hands-on guide to unleash the power of the business narrative.

Storytelling, le guide

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Author :
Publisher : Lulu.com
ISBN 13 : 2361270099
Total Pages : 152 pages
Book Rating : 4.3/5 (612 download)

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Book Synopsis Storytelling, le guide by : Jean-Marc Blancherie

Download or read book Storytelling, le guide written by Jean-Marc Blancherie and published by Lulu.com. This book was released on 2012 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Wired for Story

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Publisher : Ten Speed Press
ISBN 13 : 1607742462
Total Pages : 274 pages
Book Rating : 4.6/5 (77 download)

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Book Synopsis Wired for Story by : Lisa Cron

Download or read book Wired for Story written by Lisa Cron and published by Ten Speed Press. This book was released on 2012-07-10 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: This guide reveals how writers can utilize cognitive storytelling strategies to craft stories that ignite readers’ brains and captivate them through each plot element. Imagine knowing what the brain craves from every tale it encounters, what fuels the success of any great story, and what keeps readers transfixed. Wired for Story reveals these cognitive secrets—and it’s a game-changer for anyone who has ever set pen to paper. The vast majority of writing advice focuses on “writing well” as if it were the same as telling a great story. This is exactly where many aspiring writers fail—they strive for beautiful metaphors, authentic dialogue, and interesting characters, losing sight of the one thing that every engaging story must do: ignite the brain’s hardwired desire to learn what happens next. When writers tap into the evolutionary purpose of story and electrify our curiosity, it triggers a delicious dopamine rush that tells us to pay attention. Without it, even the most perfect prose won’t hold anyone’s interest. Backed by recent breakthroughs in neuroscience as well as examples from novels, screenplays, and short stories, Wired for Story offers a revolutionary look at story as the brain experiences it. Each chapter zeroes in on an aspect of the brain, its corresponding revelation about story, and the way to apply it to your storytelling right now.

Long Story Short

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Publisher : Sasquatch Books
ISBN 13 : 1632170280
Total Pages : 322 pages
Book Rating : 4.6/5 (321 download)

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Book Synopsis Long Story Short by : Margot Leitman

Download or read book Long Story Short written by Margot Leitman and published by Sasquatch Books. This book was released on 2015-10-13 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Moth storytelling champion shows you how to leave your audience spellbound in this bestselling, practical guide to powerful storytelling—through writing, public speaking, and more. Using a fun, irreverent, and infographic approach, Margot Leitman breaks storytelling into concrete components. Whether you want to write a great wedding toast, deliver a compelling keynote speech, or simply entertain friends and family, comedian and Moth 5-time champion storyeller Margot Leitman provides a clear and engaging roadmap to telling your own personal stories in this approachable storytelling guide. From content and structure to emotional impact and delivery, Leitman guides you through the entire storytelling process, providing personal anecdotes, relatable examples, and practical exercises along the way. Table of Contents Part 1: Getting Started Chapter 1. You Already Have Great Stories Chapter 2. Getting Past Fear Chapter 3. The Truth Chapter 4. The Universal Theme Chapter 5. The Thesis-Based Story Part 2: Elements of a Story Chapter 6. Passion Chapter 7. Layering a Story Chapter 8. Perspective Chapter 9. Character Chapter 10. Rooting for the Storyteller Chapter 11. The Full Circle Chapter 12. Someone Else’s Story Chapter 13. The Unexpected Chapter 14. The Benign Part 3: The Performance and Beyond Chapter 15. How to Memorize & Vocalize a Story Chapter 16. The Business of Storytelling "This book is essential—a reminder that the world would be a better place if everyone knew how to tell a good story." —Diana Spechler, author and seven-time Moth StorySLAM winner

Storytelling with Data

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Publisher : John Wiley & Sons
ISBN 13 : 1119002265
Total Pages : 284 pages
Book Rating : 4.1/5 (19 download)

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Book Synopsis Storytelling with Data by : Cole Nussbaumer Knaflic

Download or read book Storytelling with Data written by Cole Nussbaumer Knaflic and published by John Wiley & Sons. This book was released on 2015-10-09 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: Don't simply show your data—tell a story with it! Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory, but made accessible through numerous real-world examples—ready for immediate application to your next graph or presentation. Storytelling is not an inherent skill, especially when it comes to data visualization, and the tools at our disposal don't make it any easier. This book demonstrates how to go beyond conventional tools to reach the root of your data, and how to use your data to create an engaging, informative, compelling story. Specifically, you'll learn how to: Understand the importance of context and audience Determine the appropriate type of graph for your situation Recognize and eliminate the clutter clouding your information Direct your audience's attention to the most important parts of your data Think like a designer and utilize concepts of design in data visualization Leverage the power of storytelling to help your message resonate with your audience Together, the lessons in this book will help you turn your data into high impact visual stories that stick with your audience. Rid your world of ineffective graphs, one exploding 3D pie chart at a time. There is a story in your data—Storytelling with Data will give you the skills and power to tell it!

Effective Data Storytelling

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Publisher : John Wiley & Sons
ISBN 13 : 1119615720
Total Pages : 336 pages
Book Rating : 4.1/5 (196 download)

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Book Synopsis Effective Data Storytelling by : Brent Dykes

Download or read book Effective Data Storytelling written by Brent Dykes and published by John Wiley & Sons. This book was released on 2019-12-10 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master the art and science of data storytelling—with frameworks and techniques to help you craft compelling stories with data. The ability to effectively communicate with data is no longer a luxury in today’s economy; it is a necessity. Transforming data into visual communication is only one part of the picture. It is equally important to engage your audience with a narrative—to tell a story with the numbers. Effective Data Storytelling will teach you the essential skills necessary to communicate your insights through persuasive and memorable data stories. Narratives are more powerful than raw statistics, more enduring than pretty charts. When done correctly, data stories can influence decisions and drive change. Most other books focus only on data visualization while neglecting the powerful narrative and psychological aspects of telling stories with data. Author Brent Dykes shows you how to take the three central elements of data storytelling—data, narrative, and visuals—and combine them for maximum effectiveness. Taking a comprehensive look at all the elements of data storytelling, this unique book will enable you to: Transform your insights and data visualizations into appealing, impactful data stories Learn the fundamental elements of a data story and key audience drivers Understand the differences between how the brain processes facts and narrative Structure your findings as a data narrative, using a four-step storyboarding process Incorporate the seven essential principles of better visual storytelling into your work Avoid common data storytelling mistakes by learning from historical and modern examples Effective Data Storytelling: How to Drive Change with Data, Narrative and Visuals is a must-have resource for anyone who communicates regularly with data, including business professionals, analysts, marketers, salespeople, financial managers, and educators.

The Art And Craft Of Storytelling

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Author :
Publisher : Penguin
ISBN 13 : 1599634449
Total Pages : 272 pages
Book Rating : 4.5/5 (996 download)

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Book Synopsis The Art And Craft Of Storytelling by : Nancy Lamb

Download or read book The Art And Craft Of Storytelling written by Nancy Lamb and published by Penguin. This book was released on 2008-11-17 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master the Power of Story When you consider the thousands of years of storytelling that comprise our literary tradition, it's easy to feel overwhelmed by the shadow of so many works. But there are common threads that link all stories--from Beowulf and Hamlet to Gone With the Wind and The Godfather to the story you're drafting right now in your head. These threads form the foundation that supports story--a foundation Nancy Lamb shows you how to access and master. Whether you're writing a novel, a memoir, or a screenplay, The Art and Craft of Storytelling offers time-tested ways to translate a concrete idea into a polished work. In this book, you will find strategies for: • Creating a successful a beginning, middle, and end while moving smoothly from one stage to the next • Crafting memorable characters, choosing the best point of view for your story, and constructing authentic, compelling dialogue • Integrating and navigating the more subtle elements of story, such as voice, tone, premise, and theme • Understanding genres and subgenres and how they apply to your story • Structuring plots that transform a ho-hum story into a page-turning read The Art and Craft of Storytelling gives you all the tools you need to contribute your own story to our great tradition, to open new worlds to your readers, and to introduce new ways of thinking. This is the power and purpose of story. And by your writing, this is the tradition you honor.

Steering the Craft

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Publisher : Houghton Mifflin Harcourt
ISBN 13 : 0544611616
Total Pages : 163 pages
Book Rating : 4.5/5 (446 download)

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Book Synopsis Steering the Craft by : Ursula K. Le Guin

Download or read book Steering the Craft written by Ursula K. Le Guin and published by Houghton Mifflin Harcourt. This book was released on 2015 with total page 163 pages. Available in PDF, EPUB and Kindle. Book excerpt: A revised and updated guide to the essentials of a writer's craft, presented by a brilliant practitioner of the art

How to Tell a Story

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Publisher : Crown
ISBN 13 : 059313902X
Total Pages : 353 pages
Book Rating : 4.5/5 (931 download)

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Book Synopsis How to Tell a Story by : The Moth

Download or read book How to Tell a Story written by The Moth and published by Crown. This book was released on 2023-04-25 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER • Now in paperback and featuring new material, the definitive guide to telling an unforgettable story in any setting, from the storytelling experts at The Moth “From toasts to eulogies, from job interviews to social events, this book will help you with ideas, structure, delivery and more.”—CNN LONGLISTED FOR THE PORCHLIGHT BUSINESS BOOK AWARD Over the past twenty-five years, the directors of The Moth have worked with people from all walks of life—including astronauts, hairdressers, rock stars, a retired pickpocket, high school students, and Nobel Prize winners—to develop true personal stories that have moved and delighted live audiences and listeners of The Moth’s Peabody Award–winning radio hour and podcast. A leader in the modern storytelling movement, The Moth inspires thousands of people around the globe to share their stories each year. Now, with How to Tell a Story, The Moth will help you learn how to uncover and craft your own unique stories, like Moth storytellers Mike Birbiglia, Rosanne Cash, Neil Gaiman, Elizabeth Gilbert, Padma Lakshmi, Darryl “DMC” McDaniels, Tig Notaro, Boots Riley, Betty Reid Soskin, John Turturro, and more. Whether your goal is to make it to the Moth stage, deliver the perfect wedding toast, wow clients at a business dinner, give a moving eulogy, ace a job interview, be a hit at parties, change the world, or simply connect more deeply to those around you, stories are essential. Sharing secrets of The Moth’s time-honed process and using examples from beloved storytellers, a team of Moth directors will show you how to • mine your memories for your best stories • explore structures that will boost the impact of your story • deliver your stories with confidence • tailor your stories for any occasion Now featuring new prompts for engaging storytelling and filled with empowering, easy-to-follow tips for crafting stories that forge lasting bonds with friends, family, and colleagues alike, this book will help you connect authentically with the world around you and unleash the power of story in your life.

The Unreal and the Real

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Publisher : Simon and Schuster
ISBN 13 : 1481475983
Total Pages : 678 pages
Book Rating : 4.4/5 (814 download)

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Book Synopsis The Unreal and the Real by : Ursula K. Le Guin

Download or read book The Unreal and the Real written by Ursula K. Le Guin and published by Simon and Schuster. This book was released on 2016-10-18 with total page 678 pages. Available in PDF, EPUB and Kindle. Book excerpt: A collection of short stories by the legendary and iconic Ursula K. Le Guin—selected with an introduction by the author, and combined in one volume for the first time. The Unreal and the Real is a collection of some of Ursula K. Le Guin’s best short stories. She has won multiple prizes and accolades from the Medal for Distinguished Contribution to American Letters to the Newbery Honor, the Nebula, Hugo, World Fantasy, and PEN/Malamud Awards. She has had her work collected over the years, but this is the first short story volume combining a full range of her work. Stories include: -Brothers and Sisters -A Week in the Country -Unlocking the Air -Imaginary Countries -The Diary of the Rose -Direction of the Road -The White Donkey -Gwilan’s Harp -May’s Lion -Buffalo Gals, Won’t You Come Out Tonight -Horse Camp -The Water Is Wide -The Lost Children -Texts -Sleepwalkers -Hand, Cup, Shell -Ether, Or -Half Past Four -The Ones Who Walk Away from Omelas -Semely’s Necklace -Nine Lives -Mazes -The First Contact with the Gorgonids -The Shobies’ Story -Betrayals -The Matter of Seggri -Solitude -The Wild Girls -The Flyers of Gy -The Silence of the Asonu -The Ascent of the North Face -The Author of the Acacia Seeds -The Wife’s Story -The Rule of Names -Small Change -The Poacher -Sur -She Unnames Them -The Jar of Water

Storytelling and Market Research

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Author :
Publisher : Routledge
ISBN 13 : 1000473422
Total Pages : 176 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis Storytelling and Market Research by : C. Frederic John

Download or read book Storytelling and Market Research written by C. Frederic John and published by Routledge. This book was released on 2021-11-10 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: Showing how market researchers can get a seat at the decision-making table, this book is the essential guide to mastering storytelling techniques that can dramatically enhance the impact of research reports and presentations, commanding full audience engagement and buy-in. While demand for storytelling in marketing research reports and presentations has mushroomed in recent years, there can be confusion about what decision-makers mean by "stories." Leading market research expert C. Frederic John eliminates this confusion by defining four specific types of story in the business arena, and providing a series of "how-to" guides for generating effective solutions when communicating learning and other information. This book is the first to emphasize the needs of the report reader or presentation audience. Drawing on examples from ancient and modern literature, drama, opera, and other arts, this book will help today’s (and tomorrow’s) market research professionals to thrive in a world demanding insights, real-world recommendations, and more relevant deliverables.

The Photography Storytelling Workshop

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Publisher : White Lion Publishing
ISBN 13 : 0711254710
Total Pages : 179 pages
Book Rating : 4.7/5 (112 download)

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Book Synopsis The Photography Storytelling Workshop by : Finn Beales

Download or read book The Photography Storytelling Workshop written by Finn Beales and published by White Lion Publishing. This book was released on 2020-10-27 with total page 179 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you want to make it beyond Instagram as a photographer you have to give a solid listen to the ideas, tips and overall mindset that Finn shares in this workshop. @alexstrohl Don’t just take a picture, make photos that move people. Storytelling is a gift to photographers, letting you weave together characters, events, locations and subjects into a work of beauty greater than the sum of its parts. There are as many stories to tell as pictures to take, but there are also tried-and-tested methods you can adopt to help improve your photography and streamline your workflow. In this beginner-to-pro workshop, award-winning photographer and influencer Finn Beales teaches enthusiasts and aspiring professionals how to master every element of the photographer's process. By following his five-step course – Pitch, Prepare, Shoot, Edit and Deliver – you will develop the same successful, reliable working methods that earn influence and delight audiences, regardless of what genre you're working in. Create intrigue, pull in your audience and tell richer, more rounded stories using your DSLR camera. Want to craft a shoot from start to finish? All the essentials are covered, from building a story into your creative, shoot preparation, the necessary gear and props, working with mood-boards and call sheets, compositional balance, and directing models, right through to post production, editing and file delivery. Discover within: What equipment you’ll need, when and why; The secret to key shots and essential techniques; Plot devices to help you craft your narrative; Step-by-step DSLR projects to perfect your skills; Effortlessly capture events, landscapes, portraits, interiors and experiences; How to edit better and be different; Extra exercises to improve your smartphone photography. Compose for impact. Stand out through story.

Storytelling

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Author :
Publisher : Verso Books
ISBN 13 : 1784786608
Total Pages : 239 pages
Book Rating : 4.7/5 (847 download)

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Book Synopsis Storytelling by : Christian Salmon

Download or read book Storytelling written by Christian Salmon and published by Verso Books. This book was released on 2017-01-31 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: The narrative spell cast over politics and society Politics is no longer the art of the possible, but of the fictive. Its aim is not to change the world as it exists, but to affect the way that it is perceived. In Storytelling Christian Salmon looks at the twenty-first-century hijacking of creative imagination, anatomizing the timeless human desire for narrative form, and how this desire is abused by the marketing mechanisms that bolster politicians and their products: luxury brands trade on embellished histories, managers tell stories to motivate employees, soldiers in Iraq train on Hollywood-conceived computer games, and spin doctors construct political lives as if they were a folk epic. This “storytelling machine” is masterfully unveiled by Salmon, and is shown to be more effective and insidious as a means of oppression than anything dreamed up by Orwell.

About Storytelling

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Author :
Publisher :
ISBN 13 :
Total Pages : 118 pages
Book Rating : 4.:/5 (13 download)

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Book Synopsis About Storytelling by : Helen McKay

Download or read book About Storytelling written by Helen McKay and published by . This book was released on 1996 with total page 118 pages. Available in PDF, EPUB and Kindle. Book excerpt:

What Really Matters

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Author :
Publisher : Oxford University Press
ISBN 13 : 019533132X
Total Pages : 273 pages
Book Rating : 4.1/5 (953 download)

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Book Synopsis What Really Matters by : Arthur Kleinman

Download or read book What Really Matters written by Arthur Kleinman and published by Oxford University Press. This book was released on 2007 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: Through arresting narratives we meet a woman aiding refugees in sub-Saharan Africa, facing the chaos of a meaningless society and a doctor trying to stay alive during Mao's cultural revolution - individuals challenged by their societies and caught up in existential moral experiences that define what it means to be human.