Author :
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ISBN 13 : 9781856176156
Total Pages : 0 pages
Book Rating : 4.1/5 (761 download)
Book Synopsis Sport Public Relations and Communication: Evolution and Variations of Sport Facilities ; History of Sport Facilities ; Types of Sport Facilities. PART II: Pre-Management and Pre-Operations Issues ; Ownership Structures ; Financing ; Planning, Design, and Construction Processes. PART III: Implementation of Management and Operations ; Organizational Management ; Human Resource Management ; Operating Procedures ; Legal Responsibilities. PART IV: Management and Operations in Action ; Facility Ancillaries ; Facility Marketing ; Event Planning ; Risk Management ; Security Planning by :
Download or read book Sport Public Relations and Communication: Evolution and Variations of Sport Facilities ; History of Sport Facilities ; Types of Sport Facilities. PART II: Pre-Management and Pre-Operations Issues ; Ownership Structures ; Financing ; Planning, Design, and Construction Processes. PART III: Implementation of Management and Operations ; Organizational Management ; Human Resource Management ; Operating Procedures ; Legal Responsibilities. PART IV: Management and Operations in Action ; Facility Ancillaries ; Facility Marketing ; Event Planning ; Risk Management ; Security Planning written by and published by . This book was released on 2010 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contemporary sport is a huge global enterprise which necessitates that sports organisations operate as businesses. An increasingly important element of sport business is the management of the myriad of relationships in which sport entities are involved. It is the relationship management aspect of sport which is the unique focus of this book. "Sport Public Relations and Communication" is the first book to explore public relations and communications in the sports industry in a global context. It brings together applicable strategies for the sport management or marketing student, and provides a concise guide to how public relations and communications strategies and principles can be applied to sport management and marketing issues. This book discusses and reformulates the principles of public relations and communications by demonstrating how they can be successfully applied in practice within a sports context. Discussion is customized to apply directly to sports management, thoroughly exploring the nuances of the field. Case studies are used throughout the book to illustrate the practical application of theory. Discussion questions help to formulate and articulate defensible arguments in relation to public relations and communications strategies, forging strong links between theory and practice. Examples used draw from the authors' extensive experience in North America, the United Kingdom, Europe and Australia and New Zealand, providing a well rounded and global understanding of the field Features and benefits grid.