Service Annual Survey

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Publisher :
ISBN 13 :
Total Pages : 6 pages
Book Rating : 4.3/5 (2 download)

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Book Synopsis Service Annual Survey by :

Download or read book Service Annual Survey written by and published by . This book was released on 1986 with total page 6 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Occupational Outlook Handbook

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Publisher :
ISBN 13 :
Total Pages : 740 pages
Book Rating : 4.3/5 ( download)

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Book Synopsis Occupational Outlook Handbook by : United States. Bureau of Labor Statistics

Download or read book Occupational Outlook Handbook written by United States. Bureau of Labor Statistics and published by . This book was released on 1957 with total page 740 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Secondary Research

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Publisher : SAGE
ISBN 13 : 9780803950375
Total Pages : 172 pages
Book Rating : 4.9/5 (53 download)

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Book Synopsis Secondary Research by : David W. Stewart

Download or read book Secondary Research written by David W. Stewart and published by SAGE. This book was released on 1993 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: Givers information on computer-based storage and retrieval systems. This title features expanded coverage of computer-based information, including a chapter on CD-ROM products and updated coverage of on-line information search services.

RMA Annual Statement Studies

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Publisher :
ISBN 13 :
Total Pages : 846 pages
Book Rating : 4.:/5 (318 download)

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Book Synopsis RMA Annual Statement Studies by :

Download or read book RMA Annual Statement Studies written by and published by . This book was released on 1991 with total page 846 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Marketing Research Guide

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Publisher : Routledge
ISBN 13 : 0789024160
Total Pages : 444 pages
Book Rating : 4.7/5 (89 download)

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Book Synopsis The Marketing Research Guide by : Robert E. Stevens

Download or read book The Marketing Research Guide written by Robert E. Stevens and published by Routledge. This book was released on 2006 with total page 444 pages. Available in PDF, EPUB and Kindle. Book excerpt: Here is the newest edition of a marketing research classic-the original edition was named an Outstanding Academic Book by Choice Magazine-updated to include essential information about online sources of data and Internet surveys, as well as an advanced statistical analysis chapter. You'll find step-by-step instructions to take you through the complete marketing research process, plus worksheets, sample proposals, questionnaires, and a copy of a final report-all designed to clarify the "how," "when," and "why" of marketing research.

American Buyers

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Publisher :
ISBN 13 : 9781935114932
Total Pages : 0 pages
Book Rating : 4.1/5 (149 download)

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Book Synopsis American Buyers by : New Strategist Publications, Inc

Download or read book American Buyers written by New Strategist Publications, Inc and published by . This book was released on 2010 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The weekly and quarterly data in American Buyers lets researchers understand how many households buy certain products and services and how much buyers pay for them, all broken down by age, household income and type, race and Hispanic origin, region of residence, and education.

INDUSTRIAL MARKETING

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Publisher : PHI Learning Pvt. Ltd.
ISBN 13 : 8120350057
Total Pages : 304 pages
Book Rating : 4.1/5 (23 download)

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Book Synopsis INDUSTRIAL MARKETING by : MILIND T. PHADTARE

Download or read book INDUSTRIAL MARKETING written by MILIND T. PHADTARE and published by PHI Learning Pvt. Ltd.. This book was released on 2014-07-30 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book would serve as a standard textbook on the subject of Industrial Marketing, and thus, will be useful for students of management. This book is aimed at providing better conceptual understanding of the industrial marketing, as well as, enhancing the skills required in its practice. The book begins with the review of fundamentals of marketing, concepts in industrial marketing, industrial marketing environment, gathering market intelligence, organisational buying behaviour, and segmentation and positioning in industrial marketing. Then, it goes on to give an insightful analysis of product mix, price mix, marketing channels, marketing control, and project marketing. The text concludes with a discussion on commercial terms, clauses and documents involved in the practice of industrial marketing. The text provides eleven case studies which lend a practical flavour to it, and illustrate the concepts discussed. Key Features • Shows the importance and selection criteria of marketing channels. • Explains commercial clauses and contents of documents. • Explains difference between product marketing and project marketing. • Provides questions at the end of every chapter. Interspersed with real-life examples, this book should also prove very handy to the practicing manager. New to this edition • Four new chapters, namely, Review of Marketing Fundamentals, Industrial Marketing Environment, Negotiating Sales Deals and Key Account Management have been added. • Keeping in mind the importance of case studies for both the students, as well as, practitioners, four new cases have also been added in this edition. • Besides, material is added in most of the chapters to discuss some topics in more detail, or some sub-topic which were missing in the earlier edition. • Problem questions added at the end of the chapters will help the students to understand the practical applications of marketing concepts in real business world. • The concepts are supported by real-life examples, diagrams and tables to reinforce the understanding of the subject-matter.

Market Research in Practice

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Publisher : Kogan Page Publishers
ISBN 13 : 0749475862
Total Pages : 400 pages
Book Rating : 4.7/5 (494 download)

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Book Synopsis Market Research in Practice by : Matthew Harrison

Download or read book Market Research in Practice written by Matthew Harrison and published by Kogan Page Publishers. This book was released on 2016-03-03 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: Market research has never been more important. As organizations become increasingly sophisticated, the need to profile customers, deliver customer satisfaction, target certain audiences, develop their brands, optimize prices and more has grown. Lively and accessible, Market Research in Practice is a practical introduction to market research tools, approaches and issues. Providing a clear, step-by-step guide to the whole process - from planning and executing a project through to analyzing and presenting the findings - it explains how to use tools and methods effectively to obtain reliable results. This fully updated third edition of Market Research in Practice has been revised to reflect the most recent trends in the industry. Ten new chapters cover topical issues such as ethics in market research and qualitative and quantitative research, plus key concepts such as international research, how to design and scope a survey, how to create a questionnaire, how to choose a sample and how to carry out interviews are covered in detail. Tips, and advice from the authors' own extensive experiences are included throughout to ground the concepts in business reality. Accompanied by a range of online tools, templates, surveys and guides, this is an invaluable guide for students of research methods, researchers, marketers and users of market research. Online resources include a range of tools, templates, surveys and guides.

Market Research in Practice

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Publisher : Kogan Page Publishers
ISBN 13 : 0749445947
Total Pages : 257 pages
Book Rating : 4.7/5 (494 download)

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Book Synopsis Market Research in Practice by : Paul N Hague

Download or read book Market Research in Practice written by Paul N Hague and published by Kogan Page Publishers. This book was released on 2004-03-03 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: This practical guide to the basics of market research takes a clear, concise step-by-step approach. It describes and explains the various tools and techniques available to market researchers. Comparative examples and real-life international case studies help make the basics of market research straightforward and accessible. Market Research in Practice assumes no previous knowledge of the subject and offers guidance for the reader who is either studying or completely new to market research. The book also outlines data protection legislation and details the professional ethics incorporated in the MRS Code of Conduct. Contents include: the role of market research market research design desk research focus groups and in-depth interviews sampling questionnaire design interviewing self-completion questionnaires and e-surveys data analysis report findings Part of the new Market Research in Practice series and published in association with the Market Research Society, Market Research in Practice is an invaluable guide for students, researchers, marketers and users of market research.

A Concise Guide to Market Research

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Publisher : Springer
ISBN 13 : 3642539653
Total Pages : 347 pages
Book Rating : 4.6/5 (425 download)

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Book Synopsis A Concise Guide to Market Research by : Marko Sarstedt

Download or read book A Concise Guide to Market Research written by Marko Sarstedt and published by Springer. This book was released on 2014-07-29 with total page 347 pages. Available in PDF, EPUB and Kindle. Book excerpt: This accessible, practice-oriented and compact text provides a hands-on introduction to market research. Using the market research process as a framework, it explains how to collect and describe data and presents the most important and frequently used quantitative analysis techniques, such as ANOVA, regression analysis, factor analysis and cluster analysis. The book describes the theoretical choices a market researcher has to make with regard to each technique, discusses how these are converted into actions in IBM SPSS version 22 and how to interpret the output. Each chapter concludes with a case study that illustrates the process using real-world data. A comprehensive Web appendix includes additional analysis techniques, datasets, video files and case studies. Tags in the text allow readers to quickly access Web content with their mobile device. The new edition features: Stronger emphasis on the gathering and analysis of secondary data (e.g., internet and social networking data) New material on data description (e.g., outlier detection and missing value analysis) Improved use of educational elements such as learning objectives, keywords, self-assessment tests, case studies, and much more Streamlined and simplified coverage of the data analysis techniques with more rules-of-thumb Uses IBM SPSS version 22

Career Guide to Industries

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Publisher :
ISBN 13 :
Total Pages : 308 pages
Book Rating : 4.3/5 ( download)

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Book Synopsis Career Guide to Industries by :

Download or read book Career Guide to Industries written by and published by . This book was released on 2006 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Fourth Industrial Revolution

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Publisher : Currency
ISBN 13 : 1524758876
Total Pages : 192 pages
Book Rating : 4.5/5 (247 download)

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Book Synopsis The Fourth Industrial Revolution by : Klaus Schwab

Download or read book The Fourth Industrial Revolution written by Klaus Schwab and published by Currency. This book was released on 2017-01-03 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: World-renowned economist Klaus Schwab, Founder and Executive Chairman of the World Economic Forum, explains that we have an opportunity to shape the fourth industrial revolu­tion, which will fundamentally alter how we live and work. Schwab argues that this revolution is different in scale, scope and complexity from any that have come before. Characterized by a range of new technologies that are fusing the physical, digital and biological worlds, the developments are affecting all disciplines, economies, industries and governments, and even challenging ideas about what it means to be human. Artificial intelligence is already all around us, from supercomputers, drones and virtual assistants to 3D printing, DNA sequencing, smart thermostats, wear­able sensors and microchips smaller than a grain of sand. But this is just the beginning: nanomaterials 200 times stronger than steel and a million times thinner than a strand of hair and the first transplant of a 3D printed liver are already in development. Imagine “smart factories” in which global systems of manu­facturing are coordinated virtually, or implantable mobile phones made of biosynthetic materials. The fourth industrial revolution, says Schwab, is more significant, and its ramifications more profound, than in any prior period of human history. He outlines the key technologies driving this revolution and discusses the major impacts expected on government, business, civil society and individu­als. Schwab also offers bold ideas on how to harness these changes and shape a better future—one in which technology empowers people rather than replaces them; progress serves society rather than disrupts it; and in which innovators respect moral and ethical boundaries rather than cross them. We all have the opportunity to contribute to developing new frame­works that advance progress.

Marketing Research for the Global Construction Industry

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Publisher : NUS Press
ISBN 13 : 9789971691738
Total Pages : 142 pages
Book Rating : 4.6/5 (917 download)

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Book Synopsis Marketing Research for the Global Construction Industry by : Sui Pheng Low

Download or read book Marketing Research for the Global Construction Industry written by Sui Pheng Low and published by NUS Press. This book was released on 1993 with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt: The global construction industry is a fascinating subject for international contractors, researchers and government agencies involved with the export marketing of construction services. Despite the growing importance of the global construction market, relatively little is known of its characteristics. From a market research point of view, a Marketing Information System within the context of the construction exports industry has been pioneered in this book to provide information for decision-making in more than one country.In the process of examining the construction industries in 180 countries and territories, the North-South divide in the global construction industry has been consequently identified. Apart from the economic models which succinctly highlights movements in the global construction industry, a methodology for market research purposes is also presented.

New Horizons for a Data-Driven Economy

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Publisher : Springer
ISBN 13 : 3319215698
Total Pages : 303 pages
Book Rating : 4.3/5 (192 download)

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Book Synopsis New Horizons for a Data-Driven Economy by : José María Cavanillas

Download or read book New Horizons for a Data-Driven Economy written by José María Cavanillas and published by Springer. This book was released on 2016-04-04 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this book readers will find technological discussions on the existing and emerging technologies across the different stages of the big data value chain. They will learn about legal aspects of big data, the social impact, and about education needs and requirements. And they will discover the business perspective and how big data technology can be exploited to deliver value within different sectors of the economy. The book is structured in four parts: Part I “The Big Data Opportunity” explores the value potential of big data with a particular focus on the European context. It also describes the legal, business and social dimensions that need to be addressed, and briefly introduces the European Commission’s BIG project. Part II “The Big Data Value Chain” details the complete big data lifecycle from a technical point of view, ranging from data acquisition, analysis, curation and storage, to data usage and exploitation. Next, Part III “Usage and Exploitation of Big Data” illustrates the value creation possibilities of big data applications in various sectors, including industry, healthcare, finance, energy, media and public services. Finally, Part IV “A Roadmap for Big Data Research” identifies and prioritizes the cross-sectorial requirements for big data research, and outlines the most urgent and challenging technological, economic, political and societal issues for big data in Europe. This compendium summarizes more than two years of work performed by a leading group of major European research centers and industries in the context of the BIG project. It brings together research findings, forecasts and estimates related to this challenging technological context that is becoming the major axis of the new digitally transformed business environment.

Market Research Sources

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Publisher :
ISBN 13 :
Total Pages : 164 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Market Research Sources by : United States. Bureau of Foreign and Domestic Commerce

Download or read book Market Research Sources written by United States. Bureau of Foreign and Domestic Commerce and published by . This book was released on 1927 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Information Sources in Information Technology

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Publisher : Walter de Gruyter
ISBN 13 : 3110976498
Total Pages : 368 pages
Book Rating : 4.1/5 (19 download)

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Book Synopsis Information Sources in Information Technology by : David Haynes

Download or read book Information Sources in Information Technology written by David Haynes and published by Walter de Gruyter. This book was released on 2013-02-07 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: The aim of each volume of this series Guides to Information Sources is to reduce the time which needs to be spent on patient searching and to recommend the best starting point and sources most likely to yield the desired information. The criteria for selection provide a way into a subject to those new to the field and assists in identifying major new or possibly unexplored sources to those who already have some acquaintance with it. The series attempts to achieve evaluation through a careful selection of sources and through the comments provided on those sources.

Business Information Sources

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Publisher : Univ of California Press
ISBN 13 : 9780520029460
Total Pages : 456 pages
Book Rating : 4.0/5 (294 download)

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Book Synopsis Business Information Sources by : Lorna M. Daniells

Download or read book Business Information Sources written by Lorna M. Daniells and published by Univ of California Press. This book was released on 1976-01-01 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt: Annotated bibliography and guide to sources of information on business and management - includes material reating to accounting, taxation, computers and management information systems, insurance, real estate business, marketing, personnel management, labour relations, etc.