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Author : Brandon's Business Guides
Publisher :
ISBN 13 : 9781801344852
Total Pages : 300 pages
Book Rating : 4.3/5 (448 download)
Download or read book Social Media Marketing Algorithms For Beginners 2021 (2 in 1) written by Brandon's Business Guides and published by . This book was released on 2021 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Digital Business Academy
Publisher :
ISBN 13 :
Total Pages : 466 pages
Book Rating : 4.7/5 (191 download)
Download or read book Social Media Marketing 2021-22 written by Digital Business Academy and published by . This book was released on 2021-03-09 with total page 466 pages. Available in PDF, EPUB and Kindle. Book excerpt: The world of marketing is changing. No longer are we bound by the tiresome process of face-to-face sales. The rich digital landscape puts the whole world at our fingertips. THough with this power comes a certain responsibility. A drive to do it right. This isn't just any marketing book. It's the only guide you'll ever need to navigate modern marketing. In this concise book we cover everything you would ever need to know about social media marketing. We take you right from beginner level to mastery over the entire subject. No experience is required to get value out of this book. Just a willingness to learn. Inside we cover: ● An introduction to social media marketing and how it's used in the modern day ● How to prepare for the challenges and emerging trends that the 2021's bring to the digital marketing landscape ● How to develop the right mindset for social media marketing ● An inside look at the latest must-know trends you need to look out for in the future ● Step-by-step guides to various aspects of social media marketing from email marketing to backlinks ● A thorough run-down of everything related to branding and how to build a powerful brand ● How to utilize all the tools used for social media marketing ● And much, much more Because there's thousands of people just like you trying to jump into the world of social media marketing. How do you rise above the noise and make your presence known? This book will give you that much needed leg up on your competition. The slight edge you need to finally begin making an impact with social media marketing. If you're really looking to succeed in the digital marketing sphere then this book is essential. Without it your page may never reach its first 100 followers. Grab a copy today and begin making your mark in social media marketing!
Author : Jordan Connery
Publisher : Jordan Connery
ISBN 13 :
Total Pages : 218 pages
Book Rating : 4./5 ( download)
Download or read book Social Media Marketing Algorithms 3 Books In 1 written by Jordan Connery and published by Jordan Connery. This book was released on 2021-03-04 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social Media Marketing Algorithms Social media is a rapidly growing arena for everything from the posting of videos to car sales, so it should come as no surprise that big business is growing on there, too. However, what can it actually do to help grow your business? Before selling any product, you have to get your name out there and spread the word of your new social media presence. By adding links to your social media accounts on your company website, you are encouraging people to follow you online in order to get the most up to date information as soon as you release it. When you put your company website on your social media profile, it gives your clients a way to go directly to your website. This will allow your customers to contact your company for more information, and it is more likely to create online buyers. Social media is the main way that companies are beginning to show involvement with their customers and community by promoting events they are sponsoring or releasing news to their clients. Real-time communication has become extremely important for customer satisfaction in today’s businesses. People don’t want to wait for answers to their questions or for help resolving any issue they might have. With social media, people have direct access to comments and post feedback for companies, making any kind of wait-time for results obsolete. Instagram Marketing Algorithms Secrets Instagram is one of, if not THE, best platforms you can use to market your business. It provides any user a variety of ways to create content and to reach an audience. For a business, these are all that you would need to make people aware of your brand, create relationships with them, retain existing customers, manage brand reputation, and lead prospective customers to channels for conversion. Instagram is extremely unique in so many ways and is the combination of almost all the social media sites available and then some. Photos, videos, music, color, trends, tags, stories and messages: it’s all there. It has the potential to support many brands and business types around the world. The continued growth does not show any indication that it will end any time soon. It’s time for you to join in the fun and get your slice of the pie. With 1 billion users, it’s big world to take advantage of! Use the tools, visit the websites and apps, and explore the world of Instagram for yourself. All of these guidelines will help you build an impactful brand or your small business on Instagram. Build profit, fuel growth and create a better, more recognizable, successful brand, starting today! YouTube Playbook Algorithm Will you like to make money from home? Are you a housewife or a student that wants to make money without leaving your house or a source of income that fits your schedule? Then you have got the right book. YouTube and Google are the top two search engines in the whole world and technically, YouTube is not even a Search engine. YouTube has more than one billion viewership every month. YouTube has become more popular over the years as it has reached audiences of all ages. People go on YouTube to search for even the strangest thing which shows that YouTube is the go-to place when people need to learn or entertain themselves. You can go on YouTube to spread political messages, promote your business, share your humour and make tutorials on anything you are good at be it cooking, beauty & make-up, photography, and much more to make more money. A lot of people are already making tons of money on YouTube and you can be one of them. You are probably thinking right now “can I make money on YouTube?” and the answer to that question is …YES. There are different ways to make money on YouTube and the truth is you won’t start making money the first week and probably the first couple of months but with perseverance and determination, you can make your first million from YouTube.
Author : Jordan Connery
Publisher : Jordan Connery
ISBN 13 :
Total Pages : 77 pages
Book Rating : 4./5 ( download)
Download or read book Social Media Marketing Algorithms written by Jordan Connery and published by Jordan Connery. This book was released on 2021-02-21 with total page 77 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social media is a rapidly growing arena for everything from the posting of videos to car sales, so it should come as no surprise that big business is growing on there, too. However, what can it actually do to help grow your business? Before selling any product, you have to get your name out there and spread the word of your new social media presence. By adding links to your social media accounts on your company website, you are encouraging people to follow you online in order to get the most up to date information as soon as you release it. When you put your company website on your social media profile, it gives your clients a way to go directly to your website. This will allow your customers to contact your company for more information, and it is more likely to create online buyers. Social media is the main way that companies are beginning to show involvement with their customers and community by promoting events they are sponsoring or releasing news to their clients. Real-time communication has become extremely important for customer satisfaction in today’s businesses. People don’t want to wait for answers to their questions or for help resolving any issue they might have. With social media, people have direct access to comments and post feedback for companies, making any kind of wait-time for results obsolete. Press releases are a thing of the past and take more time to be processed out to customers. By using social media, your company is able to deliver news and updates to clients in real time, while also allowing them to share the news with others and encouraging a faster spread of communication. By letting customers share your company’s posts and information, it also allows new people to follow your company page and learn more about your business. Businesses are turning to Instagram and Facebook, among other social media platforms, to better communicate with their customers and spread the word about their business and future plans. To go about doing this, companies first have to understand the best ways to create brand awareness online and how to draw in new followers. Building a successful online following will take time. However, there are techniques and skills that will help you build an online following and create a popular social media site, while still promoting your business and keeping in contact with your customers.
Author : Jeremy Preace
Publisher :
ISBN 13 :
Total Pages : 788 pages
Book Rating : 4.7/5 (243 download)
Download or read book Social Media Marketing 2021 written by Jeremy Preace and published by . This book was released on 2021-03-18 with total page 788 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you worried about your current job? Is your company closed? Are you looking for a new job? Don't Worry! It's time to react! ★ Discover how 2021 Social Trends Will Light the Way ★ Social media marketing is the job of the future! You can't deny it...This 4 books bundle is all you need! REVISED & UPDATED EDITION!! Social media marketing 2021 includes: ✓ Book 1 - Social media marketing for beginners Don't worry if you are a beginner, this guide will start from the basics to expert techniques. ✓ Book 2 - Instagram marketing There are a lot of secrets to discover about Instagram! Are you ready to build a large following FAST and convert those followers into DOLLARS? ✓ Book 3 - Facebook advertising The best strategies on Facebook to promote your business, increase your income using the Facebook marketing campaign and avoid common mistakes! ✓ Book 4 - Google Adwords The best Google Adwords guide: Local SEO, Compelling Ads, Optimizing for Conversions, Optimize Your AdWords Campaign... AND MORE!!! What are you waiting for? Get your copy today ... Scroll to the top of the page and select the buy now button!
Author : Tracy L. Tuten
Publisher : SAGE Publications Limited
ISBN 13 : 1529625793
Total Pages : 508 pages
Book Rating : 4.5/5 (296 download)
Download or read book Social Media Marketing written by Tracy L. Tuten and published by SAGE Publications Limited. This book was released on 2023-11-22 with total page 508 pages. Available in PDF, EPUB and Kindle. Book excerpt: The original, bestselling, and award-winning textbook on social media marketing, featuring all the essential topics, concepts, research, and practical application for study and career success. Now thoroughly updated in this fifth edition to reflect the latest developments in social media marketing research and practice, and with new case studies and examples, including brands such as Apple, Cadbury, LUSH Cosmetics and Zoom. A must-read for all students and practitioners of social media marketing. Tracy L. Tuten is a professor of marketing at Sofia University, USA.
Author : Jack Gantt
Publisher :
ISBN 13 : 9781914253997
Total Pages : 138 pages
Book Rating : 4.2/5 (539 download)
Download or read book SOCIAL MEDIA MARKETING BIBLE written by Jack Gantt and published by . This book was released on 2021-02-14 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt: Looking to turn your social media following into genuine paying customers? Are you interested in tapping into all of the opportunities social media marketing will have for your business? Maybe you are already acutely aware of the marketing potential on social media, and you are keen to learn more about how you can capitalize on your growing following? Or you might not be aware of the potential that social media has for your business, but you are looking for new and diverse ways to bring in new leads to your business! Social Media Marketing Guide 2021 2 Books in 1 will provide you with everything you need to further your business on social media and gain legitimate leads through your social platforms. Gone are the days of businesses not having to worry about their social media presence. It should now be one of the main focal points of any well-operated marketing strategy. The days of spending marketing funds on flyers and newspaper ads are gone. That money is much better spent on getting the most out of your social media platforms. You should consider each of your followers as a potential customer or someone you can turn into a loyal repeat customer. This book will give you all that you need to turn those potential customers into paying customers, taking your business and profits to whole new heights at a minimal cost. After all, wouldn't you rather spend a little money on a book that teaches you how to use social media, rather than spending five times that amount trying to figure it out for yourself? Inside this book you will discover: ✓ The basics of social media marketing ✓ Setting up a social media marketing plan ✓ How to use hashtags effectively ✓ How to gain new followers on social media ✓ The best time of day for you to post content ✓ And much, much more! The potential that comes with a robust social media marketing strategy is astounding. It's most likely that your competition executes a social media plan, so why aren't you? Get this book today, and take your company to the next level!
Author : Pires, Paulo Botelho
Publisher : IGI Global
ISBN 13 : 1668489600
Total Pages : 412 pages
Book Rating : 4.6/5 (684 download)
Download or read book Confronting Security and Privacy Challenges in Digital Marketing written by Pires, Paulo Botelho and published by IGI Global. This book was released on 2023-07-10 with total page 412 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing, and specifically its digital marketing component, is being challenged by disruptive innovations, which are creating new, unique, and unusual opportunities, and with the emergence of new paradigms and models. Other areas of knowledge have embraced these innovations with swiftness, adapting promptly and using them as leverage to create new paradigms, models, and realities. Marketing, in clear opposition, has been somewhat dismissive, ignoring the potential of these new contexts that are emerging, some of which are already unavoidable. Confronting Security and Privacy Challenges in Digital Marketing identifies the most relevant issues in the current context of digital marketing and explores the implications, opportunities, and challenges of leveraging marketing strategies with digital innovations. This book explores the impact that these disruptive innovations are having on digital marketing, pointing out guidelines for organizations to leverage their strategy on the opportunities created by them. Covering topics such as blockchain technology, artificial intelligence, and virtual reality, this book is ideal for academicians, marketing professionals, researchers, and more.
Author : Esperanza Miyake
Publisher : Taylor & Francis
ISBN 13 : 1040097944
Total Pages : 207 pages
Book Rating : 4.0/5 (4 download)
Download or read book Virtual Influencers written by Esperanza Miyake and published by Taylor & Francis. This book was released on 2024-08-01 with total page 207 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book identifies the converging socio- cultural, economic, and technological conditions that have shaped, informed, and realised the identity of the contemporary virtual influencer, situating them at the intersection of social media, consumer culture, Artificial Intelligence (AI), and digital technologies. Through a critical analysis of virtual influencers and related media practices and discourses in an international context, each chapter investigates different themes relating to digitality and identity: virtual place and nationhood; virtual emotions and intimacy; im/ materialities of virtual everyday life; the biopolitics of virtual human-production; the necropolitics of pandemic virtuality; transmedial and mimetic virtualities; and the political economy of virtual influencers. The book argues that the virtual influencer represents the various ways in which contemporary identities have increasingly become naturalised with questions of virtuality, mediated by digital technologies across multiple realities. From practices relating to AI- driven, invasive data profiling needed for virtual influencer production to problematic online practices such as buying digital skin colour, the author examines how the virtual influencer’s aesthetic, social, and economic value obfuscates some of the darker aspects of their role as an extractivist technology of virtuality: one which regulates, oppresses, and/ or classifies bodies and datafied bodies that serve the visual, (bio)political, and digital economies of virtual capitalism. In the process, the book simultaneously offers a critique of the virtual influencer as a representational figure existing across multiple digital platforms, spaces, and times, and of how they may challenge, complicate, and reinforce normative ideologies surrounding gender, race, class, sexuality, age, and ableism. As such, the book sheds light on some of the more troubling realities of the virtual influencer’s existence, inasmuch as it celebrates their transformational potential, exploring the implications of both within an increasingly AI- driven, digital culture, society, and economy. Drawing from a wide range of disciplines, this book will appeal to scholars, researchers, and students working in the area(s) of: Popular Culture and Media; Internet, Digital and Social Media Studies; Data justice and Governance; Japanese Media Studies; Celebrity Studies; Fan Studies; Marketing and Consumer Studies; Sociology; Human– Computer Studies; and AI and Technology Studies.
Author : Carol Azungi Dralega
Publisher : Emerald Group Publishing
ISBN 13 : 180455135X
Total Pages : 225 pages
Book Rating : 4.8/5 (45 download)
Download or read book Digitisation, AI and Algorithms in African Journalism and Media Contexts written by Carol Azungi Dralega and published by Emerald Group Publishing. This book was released on 2023-12-14 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digitisation, AI and Algorithms in African Journalism and Media Contexts moves the focus from the West, addressing the significant knowledge gaps relating to the current state of AI, algorithms and data-driven journalism, as well as the implications for political, social, cultural, markets, media viability and journalism education.
Author : Sevil Yesiloglu
Publisher : SAGE Publications Limited
ISBN 13 : 1529677971
Total Pages : 210 pages
Book Rating : 4.5/5 (296 download)
Download or read book Advertising in the Digital Age written by Sevil Yesiloglu and published by SAGE Publications Limited. This book was released on 2024-04-09 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advertising is everywhere. Whether you realise it or not, it′s there when you watch your favourite Netflix show, when you scroll through Instagram, and when you search on Google. What′s more, advertisers are becoming more savvy than ever, using new technologies to target adverts to you specifically. So what are we to make of all this? This book will equip you with a thorough understanding of today′s media environment and how ′online′ advertising differs from traditional ′offline′ models. In an age of influencers, big data, AI and social media, the world of advertising looks very different from how it did a generation ago. You will learn not only about various types of advertising, but also about its impact on viewers, from our buying habits to possible harm. Tying theory and concepts to practice, this volume is the ideal complement to courses in advertising, digital media and communication, and will enable you to form a clear picture of the reality of working across promotional media industries.
Author : Gabriele Meiselwitz
Publisher : Springer Nature
ISBN 13 : 3030776859
Total Pages : 475 pages
Book Rating : 4.0/5 (37 download)
Download or read book Social Computing and Social Media: Applications in Marketing, Learning, and Health written by Gabriele Meiselwitz and published by Springer Nature. This book was released on 2021-07-03 with total page 475 pages. Available in PDF, EPUB and Kindle. Book excerpt: This two-volume set LNCS 12774 and 12775 constitutes the refereed proceedings of the 13th International Conference on Social Computing and Social Media, SCSM 2021, held as part of the 23rd International Conference, HCI International 2021, which took place in July 2021. Due to COVID-19 pandemic the conference was held virtually. The total of 1276 papers and 241 posters included in the 39 HCII 2021 proceedings volumes was carefully reviewed and selected from 5222 submissions. The papers of SCSM 2021, Part I, are organized in topical sections named: Computer Mediated Communication; Social Network Analysis; Experience Design in Social Computing.
Author : K. Sudhir
Publisher : Emerald Group Publishing
ISBN 13 : 1802628754
Total Pages : 345 pages
Book Rating : 4.8/5 (26 download)
Download or read book Artificial Intelligence in Marketing written by K. Sudhir and published by Emerald Group Publishing. This book was released on 2023-03-13 with total page 345 pages. Available in PDF, EPUB and Kindle. Book excerpt: Review of Marketing Research pushes the boundaries of marketing—broadening the marketing concept to make the world a better place. Here, leading scholars explore how marketing is currently shaping, and being shaped by, the evolution of Artificial Intelligence (AI).
Author : Verma, Balraj
Publisher : IGI Global
ISBN 13 :
Total Pages : 383 pages
Book Rating : 4.3/5 (693 download)
Download or read book Digital Technologies, Ethics, and Decentralization in the Digital Era written by Verma, Balraj and published by IGI Global. This book was released on 2024-02-08 with total page 383 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital disintermediation, or the elimination of “middle-men” in a traditional market setting, has had profound effects on global economies. The rise of peer-to-peer networks and decentralized marketplaces has also led to some market destabilization, and the discussion on data sovereignty and privacy challenges raises concerns surrounding business in the digital age. Digital Technologies, Ethics, and Decentralization in the Digital Era is a research-based book which boldly tackles a myriad of ethical dilemmas, including bias, privacy, and inclusivity, and advocates for a future where digital access is fair and equitable. Academic scholars and industry professionals will embark on an enlightening journey through the digital revolution's transformative power. This book delves into the very core of digital technologies, shedding light on their role as catalysts for decentralization and de-globalization. Readers will gain invaluable insights into how these technologies disrupt established systems, paving the way for innovative alternatives. The exploration of blockchain and decentralized finance shines a light on how individuals and communities can harness technology to empower themselves, reshaping the dynamics of power in an increasingly interconnected world.
Author : Michelle Krasniak
Publisher : John Wiley & Sons
ISBN 13 : 1119696879
Total Pages : 791 pages
Book Rating : 4.1/5 (196 download)
Download or read book Social Media Marketing All-in-One For Dummies written by Michelle Krasniak and published by John Wiley & Sons. This book was released on 2021-04-06 with total page 791 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get social with the bestselling social media marketing book No person can ignore social media these days--and no business can afford to ignore it either. Our lives are mediated through the flicker of Facebook, Twitter, YouTube, and Instagram--and brands are increasingly interwoven with our online identities. Even for the 90% of marketers who interact with social media regularly, its pace and scale can be confusing to the point of distraction. Social Media Marketing All-in-One For Dummies helps you take a step back, make sense of the noise, and get your brand voice heard over the babble--in the way you want it to be. These nine mini-books in one give you essential, straightforward, and friendly guidance on how to use the major social platforms to promote your business, engage your customers, and use feedback to make your product or service the best that it can be. From evaluating the right social mix and planning your strategy to the really fun stuff--like creating videos on Snapchat and TikTok, diving deep on a podcast, or looking pretty on Pinterest--you'll find everything you need to get your social ducks in a row and say the right things. And once the campaign is over, you can follow the guidance here to evaluate success and iterate on your approach, before getting right back out there for an even bigger second bite. Keep up with the latest changes on Twitter, Facebook, LinkedIn, TikTok, and more Blend your social side with your traditional marketing presence Become more engaging and metric your success Get to know your fans with user data Wherever you're coming from--social media strategist, site manager, marketer, or something else--social media is where your customers are. This book shows you how to be there, too.
Author : Panagiotis Fotaris
Publisher : Academic Conferences and publishing limited
ISBN 13 : 1914587553
Total Pages : 519 pages
Book Rating : 4.9/5 (145 download)
Download or read book ECEL 2022 21st European Conference on e-Learning written by Panagiotis Fotaris and published by Academic Conferences and publishing limited. This book was released on 2022-10-27 with total page 519 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Yap Bee Wah
Publisher : Springer Nature
ISBN 13 : 9819907411
Total Pages : 562 pages
Book Rating : 4.8/5 (199 download)
Download or read book Data Science and Emerging Technologies written by Yap Bee Wah and published by Springer Nature. This book was released on 2023-03-31 with total page 562 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book presents selected papers from International Conference on Data Science and Emerging Technologies (DaSET 2022), held online at UNITAR International University, Malaysia, during December 20–21, 2022. This book aims to present current research and applications of data science and emerging technologies. The deployment of data science and emerging technology contributes to the achievement of the Sustainable Development Goals for social inclusion, environmental sustainability, and economic prosperity. Data science and emerging technologies such as artificial intelligence and blockchain are useful for various domains such as marketing, health care, finance, banking, environmental, and agriculture. An important grand challenge in data science is to determine how developments in computational and social-behavioral sciences can be combined to improve well-being, emergency response, sustainability, and civic engagement in a well-informed, data-driven society. The topics of this book include, but not limited to: artificial intelligence, big data technology, machine and deep learning, data mining, optimization algorithms, blockchain, Internet of Things (IoT), cloud computing, computer vision, cybersecurity, augmented and virtual reality, cryptography, and statistical learning.
