Social Influence And Consumer Behavior

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Social Influence and Consumer Behavior

Author : Daniel J. Howard
Publisher : Psychology Press
ISBN 13 : 9781138844872
Total Pages : 0 pages
Book Rating : 4.8/5 (448 download)

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Book Synopsis Social Influence and Consumer Behavior by : Daniel J. Howard

Download or read book Social Influence and Consumer Behavior written by Daniel J. Howard and published by Psychology Press. This book was released on 2014-09-11 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection of innovative essays examines the effects of social influence on consumer behavior processes and outcomes. The research focus is on social and consumer theory in helping to understand the interface between these two domains, with chapters investigating this interface from multiple perspectives thus providing diverse theoretical contributions to the discussion. This book was originally published as a special issue of the journal Social Influence.

Social Influence and Sustainable Consumption

Author : Elizabeth B Goldsmith
Publisher : Springer
ISBN 13 : 3319207385
Total Pages : 191 pages
Book Rating : 4.3/5 (192 download)

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Book Synopsis Social Influence and Sustainable Consumption by : Elizabeth B Goldsmith

Download or read book Social Influence and Sustainable Consumption written by Elizabeth B Goldsmith and published by Springer. This book was released on 2015-07-11 with total page 191 pages. Available in PDF, EPUB and Kindle. Book excerpt: This forward-looking volume examines the role of social influence--including social media--in creating and fostering sustainable consumer behavior. Using the concepts behind social influence theory as a launching point, it describes humans' need for social networks and identifies the core components of buying, such as consumer goals and the gathering of opinions. From here, chapters examine ways social influence can encourage and support sustainable consumption, from buying green products to recycling packaging materials to supporting environmentally responsible brands. Real-world examples, critical thinking questions, a breakdown of strategies for influencing behavior, and pertinent references give the book extra dimensions of value. Among the featured topics: Social influence: why it matters. Values, attitudes, opinions, goals, and motivation. What we buy and who we listen to: the science and art of consumption. Decision making and problem solving. Households: productivity and consumption. Sustainably managing resources in the built environment. Between its nuanced understanding of social connections and its up-to-date lens on technology, Social Influence and Sustainable Consumption is must reading for researchers in the fields of consumer psychology, consumer behavior, and consumer sustainability.

Social Influence and Consumer Behavior

Author :
Publisher :
ISBN 13 : 9781315825052
Total Pages : 141 pages
Book Rating : 4.8/5 (25 download)

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Book Synopsis Social Influence and Consumer Behavior by :

Download or read book Social Influence and Consumer Behavior written by and published by . This book was released on 2013 with total page 141 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Social Influence and Consumer Behavior

Author :
Publisher :
ISBN 13 : 9781317836728
Total Pages : 141 pages
Book Rating : 4.8/5 (367 download)

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Book Synopsis Social Influence and Consumer Behavior by :

Download or read book Social Influence and Consumer Behavior written by and published by . This book was released on 2013 with total page 141 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Social Psychology of Consumer Behavior

Author : Michaela Wanke
Publisher : Psychology Press
ISBN 13 : 1136642846
Total Pages : 407 pages
Book Rating : 4.1/5 (366 download)

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Book Synopsis Social Psychology of Consumer Behavior by : Michaela Wanke

Download or read book Social Psychology of Consumer Behavior written by Michaela Wanke and published by Psychology Press. This book was released on 2008-12-16 with total page 407 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume provides coverage of the latest social-psychological research into consumer behavior, including cognitive and affective processes, media influences, and self-regulation.

The Oxford Handbook of Social Influence

Author : Stephen G. Harkins
Publisher : Oxford University Press
ISBN 13 : 0199859876
Total Pages : 497 pages
Book Rating : 4.1/5 (998 download)

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Book Synopsis The Oxford Handbook of Social Influence by : Stephen G. Harkins

Download or read book The Oxford Handbook of Social Influence written by Stephen G. Harkins and published by Oxford University Press. This book was released on 2017 with total page 497 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Oxford Handbook of Social Influence restores this important field to its once preeminent position within social psychology. Editors Harkins, Williams, and Burger lead a team of leading scholars as they explore a variety of topics within social influence, seamlessly incorporating a range of analyses (including intrapersonal, interpersonal, and intragroup), and examine critical theories and the role of social influence in applied settings today.

Social Influence and Consumer Behavior

Author : Daniel J. Howard
Publisher : Psychology Press
ISBN 13 : 9781848727717
Total Pages : 0 pages
Book Rating : 4.7/5 (277 download)

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Book Synopsis Social Influence and Consumer Behavior by : Daniel J. Howard

Download or read book Social Influence and Consumer Behavior written by Daniel J. Howard and published by Psychology Press. This book was released on 2013 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection of innovative essays examines the effects of social influence on consumer behavior processes and outcomes. The research focus is on social and consumer theory in helping to understand the interface between these two domains, with chapters investigating this interface from multiple perspectives thus providing diverse theoretical contributions to the discussion. This book was originally published as a special issue of the journal Social Influence.

The Psychology of Consumer and Social Influence

Author : Daniel James Howard
Publisher : Nova Publishers
ISBN 13 : 9781634855433
Total Pages : 226 pages
Book Rating : 4.8/5 (554 download)

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Book Synopsis The Psychology of Consumer and Social Influence by : Daniel James Howard

Download or read book The Psychology of Consumer and Social Influence written by Daniel James Howard and published by Nova Publishers. This book was released on 2016 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Preface -- Indirect social influence at work : the effect of anticipated discussion on thinking style / Nicole Votolato Montgomery and Rajesh Bhargave, University of Virginia, Charlottesville, VA, USA, and others -- Self-control and the susceptibility to persuasion, compliance, and conformity / Edward Burkley and Thomas Hatvany, Oklahoma State University, OK, USA -- Blowing smoke : how appeal type influences subjective norms and intentions to consume electronic cigarettes / Mitchel R. Murdock and Priyali Rajagopal, University of South Carolina, SC, USA -- Consumer response to brand failure / Sekar Raju, Iowa State University, Ames, IA, USA -- Rethinking the diamond model : theory and research support self-anticonformity as a basic response and influence process / Paul R. Nail and Katarzyna Sznajd-Weron, University of Central Arkansas, AR, USA, and others -- Direct marketing on the internet: implications on customer acquisition, repeat buying, and firm performance / Jacquelyn Thomas, Richard Briesch and Peggy H. Tseng, Southern Methodist University, Dallas, TX, USA, and others -- The vulgar euphemism (VE) scale : entitled incivility in social relations / Daniel J. Howard, Southern Methodist University, Dallas, TX, USA -- Index

The Social Psychology of Consumer Behaviour

Author : Richard Bagozzi
Publisher : McGraw-Hill Education (UK)
ISBN 13 : 0335230563
Total Pages : 238 pages
Book Rating : 4.3/5 (352 download)

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Book Synopsis The Social Psychology of Consumer Behaviour by : Richard Bagozzi

Download or read book The Social Psychology of Consumer Behaviour written by Richard Bagozzi and published by McGraw-Hill Education (UK). This book was released on 2002-08-16 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do consumers process information? How do they make choices and decisions? How are decisions translated into actions of consumption? How can marketing influence and respond to consumers? The Social Psychology of Consumer Behaviour illuminates an area of intense academic and wider interest, bringing together research and practical insights into how theories in social psychology can be applied to consumer behaviour. Core themes include information processing and social cognition, communication processes, attitude models, emotion, social identity theory, and action theory. Within each of the major areas of social psychology, a historical perspective is provided, current knowledge reviewed, theories and findings critiqued, and directions for future research appraised. The Social Psychology of Consumer Behaviour provides a deeper perspective than standard texts which tend to be either atheoretical, overly encyclopedic, or outdated. It considers why consumers buy what they do, and how they go about making individual and group decisions concerning consumption. The result is essential reading for students, researchers and practitioners in psychology and marketing, as well as for those in related fields such as public policy, public health, health psychology, political science and sociology.

The Cambridge Handbook of Consumer Psychology

Author : Cait Lamberton
Publisher : Cambridge University Press
ISBN 13 : 1009243942
Total Pages : 873 pages
Book Rating : 4.0/5 (92 download)

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Book Synopsis The Cambridge Handbook of Consumer Psychology by : Cait Lamberton

Download or read book The Cambridge Handbook of Consumer Psychology written by Cait Lamberton and published by Cambridge University Press. This book was released on 2023-04-06 with total page 873 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the last two years, consumers have experienced massive changes in consumption – whether due to shifts in habits; the changing information landscape; challenges to their identity, or new economic experiences of scarcity or abundance. What can we expect from these experiences? How are the world's leading thinkers applying both foundational knowledge and novel insights as we seek to understand consumer psychology in a constantly changing landscape? And how can informed readers both contribute to and evaluate our knowledge? This handbook offers a critical overview of both fundamental topics in consumer psychology and those that are of prominence in the contemporary marketplace, beginning with an examination of individual psychology and broadening to topics related to wider cultural and marketplace systems. The Cambridge Handbook of Consumer Psychology, 2nd edition, will act as a valuable guide for teachers and graduate and undergraduate students in psychology, marketing, management, economics, sociology, and anthropology.

Cultural and Social Influences on Consumer Behavior

Author : Xuehua Wang
Publisher : Springer Nature
ISBN 13 : 9819961831
Total Pages : 249 pages
Book Rating : 4.8/5 (199 download)

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Book Synopsis Cultural and Social Influences on Consumer Behavior by : Xuehua Wang

Download or read book Cultural and Social Influences on Consumer Behavior written by Xuehua Wang and published by Springer Nature. This book was released on 2023-10-03 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores how cultural and social influences affect consumer decision making with a focus on uncertainty avoidance, rituals, and external threats. Indeed, uncertainty avoidance can exert significant influence on consumer behavior. For example, consumers in a culture with high uncertainty avoidance may show less positive attitudes towards new products than those in a culture with low uncertainty avoidance. Prior cultural research has mainly focused on how individualism/collectivism or power distance belief influences consumer attitudes and behaviors at an individual level, while seldom does research investigate the effect of uncertainty avoidance on consumption. This book examines how uncertainty avoidance affects superstitious consumption as well as its underlying mechanism and boundary condition. Rituals, as a component of culture, can affect consumer behaviors. However, few studies have shedded light on how repeating rituals can affect consumers’ willingness to use the products involved in the ritual. Consumer behavior is complex. Consumers are surrounded with various external threats such as health, economic, and informational threats, while prior research has primarily focused on health threats. Beyond this, inter-client conflicts, as a special type of social threat, can also affect consumption experience. In all, this book aims to examine how uncertainty avoidance, rituals and external threats influence consumer attitudes and behaviors. In this book, new research models would be developed. This book enriches our understanding on how cultural and social influences affect consumer decision making and provides insights for both researchers and practitioners in marketing.

Online Consumer Behavior

Author : Angeline Close
Publisher : Routledge
ISBN 13 : 1848729693
Total Pages : 402 pages
Book Rating : 4.8/5 (487 download)

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Book Synopsis Online Consumer Behavior by : Angeline Close

Download or read book Online Consumer Behavior written by Angeline Close and published by Routledge. This book was released on 2012 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: First Published in 2012. Routledge is an imprint of Taylor & Francis, an informa company.

Let's Get Engaged! Crossing the Threshold of Marketing’s Engagement Era

Author : Michael W. Obal
Publisher : Springer
ISBN 13 : 3319118153
Total Pages : 821 pages
Book Rating : 4.3/5 (191 download)

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Book Synopsis Let's Get Engaged! Crossing the Threshold of Marketing’s Engagement Era by : Michael W. Obal

Download or read book Let's Get Engaged! Crossing the Threshold of Marketing’s Engagement Era written by Michael W. Obal and published by Springer. This book was released on 2015-12-12 with total page 821 pages. Available in PDF, EPUB and Kindle. Book excerpt: Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science. This volume includes the full proceedings from the 2014 Academy of Marketing Science (AMS) Annual Conference held in Indianapolis, Indiana, entitled Let’s Get Engaged! Crossing the Threshold of Marketing’s Engagement Era. The volume includes manuscripts relevant to marketing strategy, consumer behaviour, quantitative modelling, among others.

Invisible Influence

Author : Jonah Berger
Publisher : Simon and Schuster
ISBN 13 : 1476759731
Total Pages : 272 pages
Book Rating : 4.4/5 (767 download)

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Book Synopsis Invisible Influence by : Jonah Berger

Download or read book Invisible Influence written by Jonah Berger and published by Simon and Schuster. This book was released on 2017-06-20 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: You think that your choices and behaviors are driven by your individual, personal tastes, and opinions. Our own personal thoughts and opinions is patently obvious. Right? Wrong. Other people's behavior has a huge influence on everything we do, from the mundane to the momentous. Berger integrates research and thinking from business, psychology, and social science to focus on the subtle, invisible influences behind our choices as individuals

100 Effective Techniques of Social Influence

Author : Dariusz Dolinski
Publisher : Taylor & Francis
ISBN 13 : 1000612678
Total Pages : 244 pages
Book Rating : 4.0/5 (6 download)

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Book Synopsis 100 Effective Techniques of Social Influence by : Dariusz Dolinski

Download or read book 100 Effective Techniques of Social Influence written by Dariusz Dolinski and published by Taylor & Francis. This book was released on 2022-07-12 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: 100 Effective Techniques of Social Influence provides a revolutionary look into the effectiveness of many techniques of social influence, providing an overview of the ways in which people use techniques to persuade others to meet various requests, suggestions, and commands. For each technique, the authors explore the idea behind it, what empirical research says about it, and what the psychological mechanism behind its effectiveness is, aka, why it works. The techniques included span across multiple areas in people’s everyday lives, ranging from business negotiations, managements, marketing, and close relationships, to people’s behavior in public as well as in their private sphere. Covering research from the 1970s to the present day, the book describes techniques of social influence with the purpose of provoking certain behaviors, such as convincing an individual to donate to a charity or purchase a certain product. By exclusively focusing on techniques influencing human behaviors, rather than beliefs, biases, or emotions, the authors show how humans can be reliably convinced to behave in a certain way in a huge range of situations and contexts. Rather than being based on anecdotal evidence or legends of famous people, the authors have only included techniques that have been proven to be effective through scientific research. With each technique described in an engaging manner, this is ideal reading for students and academics in fields such as social psychology, leadership, marketing, sociology, management, and communication. It will also appeal to professionals who need to influence others, and any readers who desire a better and more contemporary understanding of how people interact and influence others on a daily basis.

Techniques of Social Influence

Author : Dariusz Dolinski
Publisher : Routledge
ISBN 13 : 1317599632
Total Pages : 181 pages
Book Rating : 4.3/5 (175 download)

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Book Synopsis Techniques of Social Influence by : Dariusz Dolinski

Download or read book Techniques of Social Influence written by Dariusz Dolinski and published by Routledge. This book was released on 2015-07-03 with total page 181 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every day we are asked to fulfil others’ requests, and we make regular requests of others too, seeking compliance with our desires, commands and suggestions. This accessible text provides a uniquely in-depth overview of the different social influence techniques people use in order to improve the chances of their requests being fulfilled. It both describes each of the techniques in question and explores the research behind them, considering questions such as: How do we know that they work? Under what conditions are they more or less likely to be effective? How might individuals successfully resist attempts by others to influence them? The book groups social influence techniques according to a common characteristic: for instance, early chapters describe "sequential" techniques, and techniques involving egotistic mechanisms, such as using the name of one’s interlocutor. Later chapters present techniques based on gestures and facial movements, and others based on the use of specific words, re-examining on the way whether "please" really is a magic word. In every case, author Dariusz Dolinski discusses the existing experimental studies exploring their effectiveness, and how that effectiveness is enhanced or reduced under certain conditions. The book draws on historical material as well as the most up-to-date research, and unpicks the methodological and theoretical controversies involved. The ideal introduction for psychology graduates and undergraduates studying social influence and persuasion, Techniques of Social Influence will also appeal to scholars and students in neighbouring disciplines, as well as interested marketing professionals and practitioners in related fields.

Psychological Ownership and Consumer Behavior

Author : Joann Peck
Publisher : Springer
ISBN 13 : 3319771582
Total Pages : 278 pages
Book Rating : 4.3/5 (197 download)

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Book Synopsis Psychological Ownership and Consumer Behavior by : Joann Peck

Download or read book Psychological Ownership and Consumer Behavior written by Joann Peck and published by Springer. This book was released on 2018-05-02 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: This pathbreaking volume expands on the construct of psychological ownership, placing it in the contexts of both individual consumer behavior and the wider decision-making of consumer populations. An individual’s feeling of ownership toward a target represents the perception that something is “mine!”, and is highly relevant to buying and relating to specific goods, economic and health decision-making and, especially salient given today’s privacy concerns, psychological ownership of digital content and personal data. Experts analyze the social conditions and cognitive processes concerning shared consumer experiences and psychological ownership. Contributors also discuss possibilities for socially responsible forms of psychological ownership using examples from environmental causes, and the behavioral mechanisms involved when psychological ownership becomes problematic, as in cases of hoarding. Included among the topics: Evidence from young children suggesting that even legal ownership is fundamentally psychological. Ownership, the extended self, and the extended object. Psychological ownership in financial decisions. The intersection of ownership and design. Can consumers perceive collective psychological ownership of an organization? Whose experience is it, anyway? Psychological ownership and enjoyment of shared experiences. Psychological ownership as a facilitator of sustainable behaviors including stewardship. Future research avenues in psychological ownership. Psychological Ownership and Consumer Behavior pinpoints research topics and real-world issues that will define the field in the coming years. It will be especially useful in graduate classes in marketing, consumer behavior, policy interventions, and business psychology.