Social Business By Design

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Social Business By Design

Author : Dion Hinchcliffe
Publisher : John Wiley & Sons
ISBN 13 : 1118273214
Total Pages : 261 pages
Book Rating : 4.1/5 (182 download)

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Book Synopsis Social Business By Design by : Dion Hinchcliffe

Download or read book Social Business By Design written by Dion Hinchcliffe and published by John Wiley & Sons. This book was released on 2012-05-01 with total page 261 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the Dachis Group—the global leader in social business—comes the groundbreaking book on transformative social business strategies. Social Business By Design is the definitive management book on how to rethink the modern organization in the social media era. Based on their research and work through the Dachis Group, thought leaders Dion Hinchcliffe and Peter Kim deftly explore how the social, cultural, and technological trends provoked by the social media explosion are transforming the business environment. Designed as both a strategic overview and a hands-on resource, Social Business By Design clearly shows how to choose and implement a social business strategy and maximize its impact. Explains the mechanisms, applications, and advantages of a strategic array of social media topics, including social media marketing, social product development, crowdsourcing, social supply chains, social customer relationship management, and more Features examples from high-profile companies such as SAP, Procter & Gamble, MillerCoors, Bloomberg, HBO, Ford, and IBM who have implemented social business strategies Draws on the extensive research and expertise of the Dachis Group, which has helped numerous Fortune 500 clients plan, build, and activate effective social business solutions Containing actionable, high-impact techniques that save time and the bottom line, Social Business By Design will transform any organization's strategy to ensure success and avoid disruption in a fast-moving world.

Social Business By Design

Author : Dion Hinchcliffe
Publisher : John Wiley & Sons
ISBN 13 : 1118283627
Total Pages : 261 pages
Book Rating : 4.1/5 (182 download)

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Book Synopsis Social Business By Design by : Dion Hinchcliffe

Download or read book Social Business By Design written by Dion Hinchcliffe and published by John Wiley & Sons. This book was released on 2012-04-12 with total page 261 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the Dachis Group—the global leader in social business—comes the groundbreaking book on transformative social business strategies. Social Business By Design is the definitive management book on how to rethink the modern organization in the social media era. Based on their research and work through the Dachis Group, thought leaders Dion Hinchcliffe and Peter Kim deftly explore how the social, cultural, and technological trends provoked by the social media explosion are transforming the business environment. Designed as both a strategic overview and a hands-on resource, Social Business By Design clearly shows how to choose and implement a social business strategy and maximize its impact. Explains the mechanisms, applications, and advantages of a strategic array of social media topics, including social media marketing, social product development, crowdsourcing, social supply chains, social customer relationship management, and more Features examples from high-profile companies such as SAP, Procter & Gamble, MillerCoors, Bloomberg, HBO, Ford, and IBM who have implemented social business strategies Draws on the extensive research and expertise of the Dachis Group, which has helped numerous Fortune 500 clients plan, build, and activate effective social business solutions Containing actionable, high-impact techniques that save time and the bottom line, Social Business By Design will transform any organization's strategy to ensure success and avoid disruption in a fast-moving world.

Design for Social Innovation

Author : Mariana Amatullo
Publisher : Routledge
ISBN 13 : 1000464512
Total Pages : 487 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis Design for Social Innovation by : Mariana Amatullo

Download or read book Design for Social Innovation written by Mariana Amatullo and published by Routledge. This book was released on 2021-11-29 with total page 487 pages. Available in PDF, EPUB and Kindle. Book excerpt: The United Nations, Australia Post, and governments in the UK, Finland, Taiwan, France, Brazil, and Israel are just a few of the organizations and groups utilizing design to drive social change. Grounded by a global survey in sectors as diverse as public health, urban planning, economic development, education, humanitarian response, cultural heritage, and civil rights, Design for Social Innovation captures these stories and more through 45 richly illustrated case studies from six continents. From advocating to understanding and everything in between, these cases demonstrate how designers shape new products, services, and systems while transforming organizations and supporting individual growth. How is this work similar or different around the world? How are designers building sustainable business practices with this work? Why are organizations investing in design capabilities? What evidence do we have of impact by design? Leading practitioners and educators, brought together in seven dynamic roundtable discussions, provide context to the case studies. Design for Social Innovation is a must-have for professionals, organizations, and educators in design, philanthropy, social innovation, and entrepreneurship. This book marks the first attempt to define the contours of a global overview that showcases the cultural, economic, and organizational levers propelling design for social innovation forward today.

Lean Impact

Author : Ann Mei Chang
Publisher : John Wiley & Sons
ISBN 13 : 1119506603
Total Pages : 313 pages
Book Rating : 4.1/5 (195 download)

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Book Synopsis Lean Impact by : Ann Mei Chang

Download or read book Lean Impact written by Ann Mei Chang and published by John Wiley & Sons. This book was released on 2018-10-30 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: Despite enormous investments of time and money, are we making a dent on the social and environmental challenges of our time? What if we could exponentially increase our impact? Around the world, a new generation is looking beyond greater profits, for meaningful purpose. But, unlike business, few social interventions have achieved significant impact at scale. Inspired by the modern innovation practices, popularized by bestseller The Lean Startup, that have fueled technology breakthroughs touching every aspect of our lives, Lean Impact turns our attention to a new goal - radically greater social good. Social change is far more complicated than building a new app. It requires more listening, more care, and more stakeholders. To make a lasting difference, solutions must be embraced by beneficiaries, address root causes, and include an engine that can accelerate growth to reach the scale of the need. Lean Impact offers bold ideas to reach audacious goals through customer insight, rapid experimentation and iteration, and a relentless pursuit of impact. Ann Mei Chang brings a unique perspective from across sectors, from her years as a tech executive in Silicon Valley to her most recent experience as the Chief Innovation Officer at USAID. She vividly illustrates the book with real stories from interviews with over 200 organizations across the US and around the world. Whether you are a nonprofit, social enterprise, triple bottom line company, foundation, government agency, philanthropist, impact investor, or simply donate your time and money, Lean Impact is an essential guide to maximizing social impact and scale.

The Design of Business

Author : Roger L. Martin
Publisher : Harvard Business Press
ISBN 13 : 1422177807
Total Pages : 209 pages
Book Rating : 4.4/5 (221 download)

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Book Synopsis The Design of Business by : Roger L. Martin

Download or read book The Design of Business written by Roger L. Martin and published by Harvard Business Press. This book was released on 2009 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most companies today have innovation envy. Many make genuine efforts to be innovative: they spend on R & D, bring in creative designers, hire innovation consultants; but they still get disappointing results. Roger Martin argues that to innovate and win, companies need 'design thinking'.

The Connected Company

Author : Dave Gray
Publisher : "O'Reilly Media, Inc."
ISBN 13 : 1491919434
Total Pages : 312 pages
Book Rating : 4.4/5 (919 download)

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Book Synopsis The Connected Company by : Dave Gray

Download or read book The Connected Company written by Dave Gray and published by "O'Reilly Media, Inc.". This book was released on 2014-12-02 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: With a foreword by Alex Osterwalder. The future of work is already here. Customers are adopting disruptive technologies faster than your company can adapt. When your customers are delighted, they can amplify your message in ways that were never before possible. But when your company’s performance runs short of what you’ve promised, customers can seize control of your brand message, spreading their disappointment and frustration faster than you can keep up. To keep pace with today’s connected customers, your company must become a connected company. That means deeply engaging with workers, partners, and customers, changing how work is done, how you measure success, and how performance is rewarded. It requires a new way of thinking about your company: less like a machine to be controlled, and more like a complex, dynamic system that can learn and adapt over time. Connected companies have the advantage, because they learn and move faster than their competitors. While others work in isolation, they link into rich networks of possibility and expand their influence. Connected companies around the world are aggressively acquiring customers and disrupting the competition. In The Connected Company, we examine what they’re doing, how they’re doing it, and why it works. And we show you how your company can use the same principles to adapt—and thrive—in today’s ever-changing global marketplace.

Design a Better Business

Author : Patrick van der Pijl
Publisher : John Wiley & Sons
ISBN 13 : 1119272114
Total Pages : 277 pages
Book Rating : 4.1/5 (192 download)

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Book Synopsis Design a Better Business by : Patrick van der Pijl

Download or read book Design a Better Business written by Patrick van der Pijl and published by John Wiley & Sons. This book was released on 2016-09-21 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book stitches together a complete design journey from beginning to end in a way that you’ve likely never seen before, guiding readers (you) step-by-step in a practical way from the initial spark of an idea all the way to scaling it into a better business. Design a Better Business includes a comprehensive set of tools (over 20 total!) and skills that will help you harness opportunity from uncertainty by building the right team(s) and balancing your point of view against new findings from the outside world. This book also features over 50 case studies and real life examples from large corporations such as ING Bank, Audi, Autodesk, and Toyota Financial Services, to small startups, incubators, and social impact organizations, providing a behind the scenes look at the best practices and pitfalls to avoid. Also included are personal insights from thought leaders such as Steve Blank on innovation, Alex Osterwalder on business models, Nancy Duarte on storytelling, and Rob Fitzpatrick on questioning, among others.

Material Change

Author : Eve Blossom
Publisher :
ISBN 13 : 9781935202455
Total Pages : 158 pages
Book Rating : 4.2/5 (24 download)

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Book Synopsis Material Change by : Eve Blossom

Download or read book Material Change written by Eve Blossom and published by . This book was released on 2011 with total page 158 pages. Available in PDF, EPUB and Kindle. Book excerpt: Material Change is the story of architect and entrepreneur Eve Blossom, who built her design business, Lulan Artisans, on a framework of ecological, economic and social sustainability. Lulan Artisans is a for-profit social venture that designs, produces and markets contemporary textiles made by Blossoms collaborators over 650 weavers, dyers, spinners and finishers in Cambodia, India, Laos, Thailand and Vietnam. Lulans mission is ambitious: to preserve artisanal traditions; to give workers an ample wage, benefits and a safe workplace; to bring stability to communities by creating jobs; and to provide economic alternatives to human trafficking. Here, Blossom describes her travels and experiences in bustling cities and remote villages in Vietnam, Cambodia and elsewhere in Southeast Asia, as the region was opening its doors to free trade and tourism. We walk with her through markets where handmade fabrics are sold, and accompany her on motorbikes to visit rural villages devoted to farming and weaving. We learn how she formed Lulan Artisans, by getting to know the artisans and their designs, processes and heritages.

Design Thinking for the Greater Good

Author : Jeanne Liedtka
Publisher : Columbia University Press
ISBN 13 : 0231545851
Total Pages : 530 pages
Book Rating : 4.2/5 (315 download)

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Book Synopsis Design Thinking for the Greater Good by : Jeanne Liedtka

Download or read book Design Thinking for the Greater Good written by Jeanne Liedtka and published by Columbia University Press. This book was released on 2017-09-05 with total page 530 pages. Available in PDF, EPUB and Kindle. Book excerpt: Facing especially wicked problems, social sector organizations are searching for powerful new methods to understand and address them. Design Thinking for the Greater Good goes in depth on both the how of using new tools and the why. As a way to reframe problems, ideate solutions, and iterate toward better answers, design thinking is already well established in the commercial world. Through ten stories of struggles and successes in fields such as health care, education, agriculture, transportation, social services, and security, the authors show how collaborative creativity can shake up even the most entrenched bureaucracies—and provide a practical roadmap for readers to implement these tools. The design thinkers Jeanne Liedtka, Randy Salzman, and Daisy Azer explore how major agencies like the Department of Health and Human Services and the Transportation and Security Administration in the United States, as well as organizations in Canada, Australia, and the United Kingdom, have instituted principles of design thinking. In each case, these groups have used the tools of design thinking to reduce risk, manage change, use resources more effectively, bridge the communication gap between parties, and manage the competing demands of diverse stakeholders. Along the way, they have improved the quality of their products and enhanced the experiences of those they serve. These strategies are accessible to analytical and creative types alike, and their benefits extend throughout an organization. This book will help today's leaders and thinkers implement these practices in their own pursuit of creative solutions that are both innovative and achievable.

Design for Services

Author : Anna Meroni
Publisher : CRC Press
ISBN 13 : 1317152387
Total Pages : 298 pages
Book Rating : 4.3/5 (171 download)

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Book Synopsis Design for Services by : Anna Meroni

Download or read book Design for Services written by Anna Meroni and published by CRC Press. This book was released on 2016-04-08 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Design for Services, Anna Meroni and Daniela Sangiorgi articulate what Design is doing and can do for services, and how this connects to existing fields of knowledge and practice. Designers previously saw their task as the conceptualisation, development and production of tangible objects. In the twenty-first century, a designer rarely 'designs something' but rather 'designs for something': in the case of this publication, for change, better experiences and better services. The authors reflect on this recent transformation in the practice, role and skills of designers, by organising their book into three main sections. The first section links Design for Services to existing models and studies on services and service innovation. Section two presents multiple service design projects to illustrate and clarify the issues, practices and theories that characterise the discipline today; using these case studies the authors propose a conceptual framework that maps and describes the role of designers in the service economy. The final section projects the discipline into the emerging paradigms of a new economy to initiate a reflection on its future development.

Internal Crowdsourcing in Companies

Author : Hannah Ulbrich
Publisher : Springer Nature
ISBN 13 : 3030528812
Total Pages : 224 pages
Book Rating : 4.0/5 (35 download)

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Book Synopsis Internal Crowdsourcing in Companies by : Hannah Ulbrich

Download or read book Internal Crowdsourcing in Companies written by Hannah Ulbrich and published by Springer Nature. This book was released on 2020-12-07 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: This open access book examines the implications of internal crowdsourcing (IC) in companies. Presenting an employee-oriented, cross-sector reference model for good IC practice, it discusses the core theoretical foundations, and offers guidelines for process-management and blueprints for the implementation of IC. Furthermore, it examines solutions for employee training and competence development based on crowdsourcing. As such, the book will appeal to scholars of management science, work studies, organizational and participation research and to readers interested in inclusive approaches for cooperative change management and the IT implications for IC platforms.

Social Media Design For Dummies

Author : Janine Warner
Publisher : John Wiley & Sons
ISBN 13 : 1118707818
Total Pages : 358 pages
Book Rating : 4.1/5 (187 download)

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Book Synopsis Social Media Design For Dummies by : Janine Warner

Download or read book Social Media Design For Dummies written by Janine Warner and published by John Wiley & Sons. This book was released on 2014-06-16 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn to design professional and effective social media profiles! Whether you're trying to attract a new employer or get new fans to notice your brand, your social media profiles need to distinguish you from the masses. Packed with the secrets behind the hottest Facebook timelines, Twitter backgrounds, and LinkedIn profiles, this fun-but-straightforward guide shows you how to create eye-catching social media profiles with a professional, cohesive design. Includes online resources and downloadable templates that allow you to make your own profiles quick and easy Reveals techniques for making a memorable and unique Twitter background, Facebook profile and page, LinkedIn profile, Google+ profile, and more Details ways in which to use Pinterest boards and cover photos to showcase your brand Shows you how to make the most of Rebelmouse and YouTube. Social Media Design For Dummies is a must-have introductory guide to creating a professional, effective, and cohesive design that will better communicate your brand's story to future partners, employers, and customers.

I'll Have What She's Having

Author : R. Alexander Bentley
Publisher : MIT Press
ISBN 13 : 0262297981
Total Pages : 161 pages
Book Rating : 4.2/5 (622 download)

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Book Synopsis I'll Have What She's Having by : R. Alexander Bentley

Download or read book I'll Have What She's Having written by R. Alexander Bentley and published by MIT Press. This book was released on 2011-08-26 with total page 161 pages. Available in PDF, EPUB and Kindle. Book excerpt: How we learn from those around us: an essential guide to understanding how people behave. Humans are, first and foremost, social creatures. And this, according to the authors of I'll Have What She's Having, shapes—and explains—most of our choices. We're not just blindly driven by hard-wired instincts to hunt or gather or reproduce; our decisions are based on more than “nudges” exploiting individual cognitive quirks. I'll Have What She's Having shows us how we use the brains of others to think for us and as storage space for knowledge about the world. The story zooms out from the individual to small groups to the complexities of populations. It describes, among other things, how buzzwords propagate and how ideas spread; how the swine flu scare became an epidemic; and how focused social learning by a few gets amplified as copying by the masses. It describes how ideas, behavior, and culture spread through the simple means of doing what others do. It is notoriously difficult to change behavior. For every “Yes We Can” political slogan, there are thousands of “Just Say No” buttons. I'll Have What She's Having offers a practical map to help us navigate the complex world of social behavior, an essential guide for anyone who wants to understand how people behave and how to begin to change things.

Design after Capitalism

Author : Matthew Wizinsky
Publisher : MIT Press
ISBN 13 : 0262369206
Total Pages : 347 pages
Book Rating : 4.2/5 (623 download)

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Book Synopsis Design after Capitalism by : Matthew Wizinsky

Download or read book Design after Capitalism written by Matthew Wizinsky and published by MIT Press. This book was released on 2022-03-15 with total page 347 pages. Available in PDF, EPUB and Kindle. Book excerpt: How design can transcend the logics, structures, and subjectivities of capitalism: a framework, theoretical grounding, and practical principles. The designed things, experiences, and symbols that we use to perceive, understand, and perform our everyday lives are much more than just props. They directly shape how we live. In Design after Capitalism, Matthew Wizinsky argues that the world of industrial capitalism that gave birth to modern design has been dramatically transformed. Design today needs to reorient itself toward deliberate transitions of everyday politics, social relations, and economies. Looking at design through the lens of political economy, Wizinsky calls for the field to transcend the logics, structures, and subjectivities of capitalism—to combine design entrepreneurship with social empowerment in order to facilitate new ways of producing those things, symbols, and experiences that make up everyday life. After analyzing the parallel histories of capitalism and design, Wizinsky offers some historical examples of anticapitalist, noncapitalist, and postcapitalist models of design practice. These range from the British Arts and Crafts movement of the nineteenth century to contemporary practices of growing furniture or biotextiles and automated forms of production. Drawing on insights from sociology, philosophy, economics, political science, history, environmental and sustainability studies, and critical theory—fields not usually seen as central to design—he lays out core principles for postcapitalist design; offers strategies for applying these principles to the three layers of project, practice, and discipline; and provides a set of practical guidelines for designers to use as a starting point. The work of postcapitalist design can start today, Wizinsky says—with the next project.

Building Successful Online Communities

Author : Robert E. Kraut
Publisher : MIT Press
ISBN 13 : 0262297396
Total Pages : 323 pages
Book Rating : 4.2/5 (622 download)

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Book Synopsis Building Successful Online Communities by : Robert E. Kraut

Download or read book Building Successful Online Communities written by Robert E. Kraut and published by MIT Press. This book was released on 2012-03-23 with total page 323 pages. Available in PDF, EPUB and Kindle. Book excerpt: How insights from the social sciences, including social psychology and economics, can improve the design of online communities. Online communities are among the most popular destinations on the Internet, but not all online communities are equally successful. For every flourishing Facebook, there is a moribund Friendster—not to mention the scores of smaller social networking sites that never attracted enough members to be viable. This book offers lessons from theory and empirical research in the social sciences that can help improve the design of online communities. The authors draw on the literature in psychology, economics, and other social sciences, as well as their own research, translating general findings into useful design claims. They explain, for example, how to encourage information contributions based on the theory of public goods, and how to build members' commitment based on theories of interpersonal bond formation. For each design claim, they offer supporting evidence from theory, experiments, or observational studies.

Design, When Everybody Designs

Author : Ezio Manzini
Publisher : MIT Press
ISBN 13 : 026232864X
Total Pages : 256 pages
Book Rating : 4.2/5 (623 download)

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Book Synopsis Design, When Everybody Designs by : Ezio Manzini

Download or read book Design, When Everybody Designs written by Ezio Manzini and published by MIT Press. This book was released on 2015-03-06 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: The role of design, both expert and nonexpert, in the ongoing wave of social innovation toward sustainability. In a changing world everyone designs: each individual person and each collective subject, from enterprises to institutions, from communities to cities and regions, must define and enhance a life project. Sometimes these projects generate unprecedented solutions; sometimes they converge on common goals and realize larger transformations. As Ezio Manzini describes in this book, we are witnessing a wave of social innovations as these changes unfold—an expansive open co-design process in which new solutions are suggested and new meanings are created. Manzini distinguishes between diffuse design (performed by everybody) and expert design (performed by those who have been trained as designers) and describes how they interact. He maps what design experts can do to trigger and support meaningful social changes, focusing on emerging forms of collaboration. These range from community-supported agriculture in China to digital platforms for medical care in Canada; from interactive storytelling in India to collaborative housing in Milan. These cases illustrate how expert designers can support these collaborations—making their existence more probable, their practice easier, their diffusion and their convergence in larger projects more effective. Manzini draws the first comprehensive picture of design for social innovation: the most dynamic field of action for both expert and nonexpert designers in the coming decades.

Change by Design

Author : Tim Brown
Publisher : Harper Collins
ISBN 13 : 0061937746
Total Pages : 278 pages
Book Rating : 4.0/5 (619 download)

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Book Synopsis Change by Design by : Tim Brown

Download or read book Change by Design written by Tim Brown and published by Harper Collins. This book was released on 2009-09-29 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Change by Design, Tim Brown, CEO of IDEO, the celebrated innovation and design firm, shows how the techniques and strategies of design belong at every level of business. Change by Design is not a book by designers for designers; this is a book for creative leaders who seek to infuse design thinking into every level of an organization, product, or service to drive new alternatives for business and society.