Seven Steps to Starting and Running an Editorial Consulting Business

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Author :
Publisher : Unlimited Publishing
ISBN 13 :
Total Pages : 176 pages
Book Rating : 4.3/5 (555 download)

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Book Synopsis Seven Steps to Starting and Running an Editorial Consulting Business by : Jane M. Frutchey

Download or read book Seven Steps to Starting and Running an Editorial Consulting Business written by Jane M. Frutchey and published by Unlimited Publishing. This book was released on 2002-03 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Seven Steps, " a handbook replete with tips and case examples, guides readers through each step of starting and maintaining an editorial consulting business. Experienced writer and editor Jane M. Frutchey has assisted numerous publishers, authors and corporate clients. Fully returnable.

How to Start a Consulting Business From Scratch

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Author :
Publisher : ARX Brand International LLC
ISBN 13 :
Total Pages : 23 pages
Book Rating : 4./5 ( download)

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Book Synopsis How to Start a Consulting Business From Scratch by : ARX Reads

Download or read book How to Start a Consulting Business From Scratch written by ARX Reads and published by ARX Brand International LLC. This book was released on with total page 23 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to start your own business consulting firm and the most effective strategies for business consultants to start from scratch. In this guide, I'm going to show you how to start a consulting business and land your first high-ticket client and things to consider before becoming a consultant.

Consulting Success

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Author :
Publisher : Consulting Success
ISBN 13 : 9781775041115
Total Pages : 306 pages
Book Rating : 4.0/5 (411 download)

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Book Synopsis Consulting Success by : Michael Zipursky

Download or read book Consulting Success written by Michael Zipursky and published by Consulting Success. This book was released on 2018-10-16 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: How can you take your skills and expertise and package and present it to become a successful consultant? There are proven time-tested principles, strategies, tactics and best-practices the most successful consultants use to start, run and grow their consulting business. Consulting Success teaches you what they are. In this book you'll learn: - How to position yourself as a leading expert and authority in your marketplace - Effective marketing and branding materials that get the attention of your ideal clients - Strategies to increase your fees and earn more with every project - The proposal template that has generated millions of dollars in consulting engagements - How to develop a pipeline of business and attract ideal clients - Productivity secrets for consultants including how to get more done in one week than most people do in a month - And much, much more

Starting and Running a Successful Consultancy 3rd Edition

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Author :
Publisher : Robinson
ISBN 13 : 1472137906
Total Pages : 226 pages
Book Rating : 4.4/5 (721 download)

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Book Synopsis Starting and Running a Successful Consultancy 3rd Edition by : Susan Nash

Download or read book Starting and Running a Successful Consultancy 3rd Edition written by Susan Nash and published by Robinson. This book was released on 2016-01-14 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Laid out in a workbook format, this books contains a wide variety of exercises, ultimately geared towards making consultancy an increasingly profitable enterprise. Reading this book will help you to: gain a clear understanding of the consulting process and its requirements; define and establish a clear strategic direction for your business; understand how to raise finances and maintain financial control; create and implement an effective marketing strategy; and, balance ongoing business with attracting new clients. Contents: Section One: Getting started; 1. Setting the scene; 2. Evaluating your fit; 3. What type of consulting business are you running?; 4. Establishing your business direction; Section Two: Getting customers; 5. Marketing your business; 6. Selling your service; Section Three: Getting money; 7. Financing Your Business; Section Four: Getting organised; 8. Organising your business; 9. Running your business: doing the work!; 10. Moving into Action.

The Consulting Business for Beginners

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Author :
Publisher :
ISBN 13 :
Total Pages : 103 pages
Book Rating : 4.7/5 (872 download)

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Book Synopsis The Consulting Business for Beginners by : Shonoiki Adewale. N

Download or read book The Consulting Business for Beginners written by Shonoiki Adewale. N and published by . This book was released on 2021-12-19 with total page 103 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Consulting Business For Beginners: Complete Guide To Grow a Seven-Figure Consulting Business Consulting Practice remains the most comprehensive and practical guide to the consulting profession, from launch to high growth, from marketing to implementation. Legendary consultant, speaker, how to create an independent or boutique consulting practice and take it to seven-figure success. Step-by-step, this invaluable resource guides you through attracting clients, maximizing your value, and achieving your career goals. In the decade since the first publication of The Consulting Business For Beginners, an array of significant developments has dramatically impacted the consulting profession: shifts in social consciousness, the growth of social media, and many more. This exhaustively revised new edition provides specific approaches and techniques for mastering the new consulting environment and turning volatility and disruption into unlimited opportunities. Designed to help you become the authority and expert that organizations turn to again and again, this book is your one-stop resource for: Building a strong global brand that draws people to you Marketing remotely to reduce costs and allow for higher fees Mastering the latest implementation techniques Forging strong relationships with the buyers of a new generation Selecting the consulting methodology that best fits your requirements Writing proposals and creating testimonials and references Using advanced technology to sell and deliver your services Written for newcomers and veterans alike, The Consulting Business For Beginners: Complete Guide To Grow a Seven-Figure Consulting Business, is essential reading for every solo consultant, entrepreneur, and principal of a small consulting firm.

How to Start a Consulting Business From Scratch

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Author :
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781533667281
Total Pages : 0 pages
Book Rating : 4.6/5 (672 download)

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Book Synopsis How to Start a Consulting Business From Scratch by : Jim Busby

Download or read book How to Start a Consulting Business From Scratch written by Jim Busby and published by Createspace Independent Publishing Platform. This book was released on 2016-06-06 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to Start a Consulting Business From Scratch Step By Step Guide How I Became a Marketing Consultant in Just 3 Months In case you wonder if you have what it takes to be a consultant, without knowing you, I would say you may have it in you, but if you have doubt, then maybe it is time to do some self-evaluation and realization and see if you really have it in you. Read on and I will tell you what you need to find with-in yourself to know if you can do this job or not. I co-authored this book with Jim because I was motivated and inspired by him; he showed me that everyone has something in them that can help others. The very first day we met, he told me, "As long as you know little more than the next guy, you are an Expert on that topic." Later he told me it was Tim Ferris who said that originally. I never thought I had any skills to be a consultant, but he did convince me otherwise and took me under his wing taught me everything I know, and here I am. Before you reads the book, have an open mind, do not self-doubt yourself in advance, remember the very first thing you need in this field is CONFIDENCE then you need some expertise on the subject. But Confidence is what can make or break you. Looking back at my own life, I never thought I could be a marketing consultant; I don't have the education nor do I have the skills for it. But he taught me it is not the education that makes you a great consultant if that were the case then every Ph.D. in marketing would take our job. It is the mix of confidence, knowledge, willing to learn and adopt are what makes someone a great and successful consultant. Here is the one more example, my wife has been in the makeup business for many years. She works for a national brand makeup company part time. I knew she knows about women's makeup more than average women do, so I told her to become a beauty consultant. Her reply was, she was happy in what she is doing, and she didn't think she had the knowledge or the 'know how' to be a consultant. I did some legwork on her behalf and landed her the very first $3,500 consulting job for a local pageant show. She was scared but excited at the same time. After finishing her first gig, she quit her job, and now she has her successful beauty consulting business where is she made little over $87,000 last year, but she only worked 7 months out of the year. Now I have to share this last one before we start, my nephew didn't finish college, despite all the effort and money my brother spent trying to put him through college. He took a job at one of the office supply places making photocopies. One thing I knew about him is that he knew how to use Facebook and Twitter and all those social media, when I was getting started I called him to help me set up my own Facebook and other social media pages. I am sure most of you know someone who is good at that sort of things. In one of my consulting job, one day they asked me if I could recommend someone for social media consulting as they needed some help with their social media presence. Without thinking I recommended my nephew, and he got the job! Long story short, he is on his 3rd contract, and he too left his office supply job. Okay, hope I was able to make a point that you do not need a Ph.D. or a master's degree to be a successful consultant. But please read through this book's material then take a piece of paper and write down what you think you are good at, what are your strength, what are your weaknesses. Then pick the one you think you are most comfortable with and start working towards it. It will not happen overnight, but if you can follow the marketing tips and market yourself right, you should see some degree of success in about 6 months.

The Everything Start Your Own Consulting Business Book

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Author :
Publisher : Simon and Schuster
ISBN 13 : 1605509914
Total Pages : 309 pages
Book Rating : 4.6/5 (55 download)

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Book Synopsis The Everything Start Your Own Consulting Business Book by : Dan Ramsey

Download or read book The Everything Start Your Own Consulting Business Book written by Dan Ramsey and published by Simon and Schuster. This book was released on 2009-10-18 with total page 309 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consultants work in all fields. They operate from offices and from home, work for investment firms and as personal trainers, or have expertise as accountants and wedding planners. The independence, flexibility, and potential income it brings make for an exciting and satisfying career. And it’s an increasingly popular one for highly skilled, motivated professionals who’ve been laid off in this unstable economy. This guide features tips and tricks to help beat the competition, including how to: Set—and keep—personal and financial goals Organize important paperwork Price and market specific services Create advertising and publicity plans Grow a business, from finding a partner to managing employees Minimize and eliminate business risks Consultants are paid well for their advice—if they know how to operate a successful business. With advice from experts in a variety of areas, this valuable guide helps you create the business of your dreams!

How to Start and Run a Successful Consulting Business

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Author :
Publisher : Wiley
ISBN 13 : 9780471125440
Total Pages : 0 pages
Book Rating : 4.1/5 (254 download)

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Book Synopsis How to Start and Run a Successful Consulting Business by : Gregory F. Kishel

Download or read book How to Start and Run a Successful Consulting Business written by Gregory F. Kishel and published by Wiley. This book was released on 1996-04-18 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The consulting industry is one of the fastest growing business sectors worldwide with new opportunities emerging continually in hundreds of different fields. Whatever your area of expertise--engineering or employee relations, computers or customer service--there's likely to be a demand for your consulting abilities." —Gregory Kishel and Patricia Kishel from the Preface Who needs consultants? The answer is simple: everyone does! Consultants are no longer viewed as a luxury. They've become a necessity in today's constantly evolving business environment. And, for millions of career changers, recent graduates, retirees, and former government employees, consulting is an excellent way to turn knowledge and experience into a profitable business. Now, two highly successful consultants provide you with a proven plan for entering and growing in this lucrative field. You'll get practical advice on what it takes to succeed as a consultant, where the real opportunities are, and the types of situations you are most likely to encounter. You'll learn all of the aspects of becoming an independent consultant, including how to choose a specific field and set up business, how to determine fees and market your services, how to get referrals and maintain good client relations, how to write winning proposals, what kinds of insurance you should have, how to win government contracts, how to enter foreign markets, and much, much more. Packed with step-by-step guidelines, forms, and checklists, this valuable guide is must reading for both working consultants and anyone interested in starting a consulting business. Written for anyone with ideas, information, or skills to sell, this valuable guide shows you how to make the most of your talents, putting them to work for yourself and your clients. Drawing on their own experiences as management consultants, Gregory Kishel and Patricia Kishel offer down-to-earth advice on what it takes to succeed as a consultant, where the opportunities are, and the types of situations you are likely to encounter. Step by step, you will learn all of the aspects of becoming an independent consultant, including: How to choose a specific field and set up a business How to determine fees and market your services How to get referrals and maintain good client relations What kinds of insurance you should have How to win government contracts, enter foreign markets, and much more Whatever your area of specialization, this indispensable book will give you the information you need to build and maintain a profitable consulting business.

Start and Grow Your Own Consulting Business from Zero

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Author :
Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.9/5 (872 download)

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Book Synopsis Start and Grow Your Own Consulting Business from Zero by : Matthew Robson

Download or read book Start and Grow Your Own Consulting Business from Zero written by Matthew Robson and published by . This book was released on 2022-08-23 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover how to build your wealth with this recession-proof business idea in 7 easy steps.Are you tired of living in the draining loop of work-eat-repeat?Do you want to leverage a new opportunity that can open the doors to more financial control and stability?Are you interested in making a legacy that can serve several generations to come?If you dream of living on your own terms, then you've come to the right place - you are about to discover how you can turn your expertise into a successful money-making model in just 7 easy steps!The global consulting industry is currently valued at nearly $132 billion, with revenues growing like clockwork in the last decade? and there's no better time than now to dip your hands in this ocean of opportunities.What's more encouraging is that the consulting industry is in dire need of more opportunists, and there's plenty of room for you to hop on the bandwagon.Excited already? Well, we've just begun!Peppered with intriguing facts about the consulting industry and armed with practical strategies to succeed in the business, this guidebook will help you lay your path to success.Inside, you'll discover:7 powerful strategies for setting up a lasting consulting business from scratchPowerful tips on achieving a winning mindset - uncover why only 1% of people succeed while others keep struggling for successA mini-guide on charting your course to success - assess and execute a bullet-proof business plan for achieving financial stabilityFull coverage on money-making tips in the consulting business - recommended by expertsKey highlights of the formalities you should consider when setting up your consulting business to avoid legal pitfallsHow to win your first clients - and how to build loyal relationships that last a lifetimeHow to start your own consultancy when you are low on finances (you can have your business up and running for less than $10,000!)And so much more!The consulting business has helped millions reach their goals, and you too can use it as the springboard for success!

Start Your Own Consulting Business

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Author :
Publisher : Entrepreneur Press
ISBN 13 : 1613082673
Total Pages : 199 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis Start Your Own Consulting Business by : Entrepreneur magazine

Download or read book Start Your Own Consulting Business written by Entrepreneur magazine and published by Entrepreneur Press. This book was released on 2014-05-19 with total page 199 pages. Available in PDF, EPUB and Kindle. Book excerpt: Leading entrepreneurs into the multi-billion dollar consulting industry, the experts at Entrepreneur show you how to capitalize on your talents to help others achieve their business goals. Coached by experts, learn to define your market, find and keep clients, obtain licenses, set rates, monitor cash flow, hire staff, prepare contracts, agreements, and reports, and more. Includes new interviews with successful consultants, updated answers to frequently asked questions, and a completely refreshed list of the top 20 consulting businesses.

Empowered Consultant

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Author :
Publisher :
ISBN 13 : 9781520347998
Total Pages : 97 pages
Book Rating : 4.3/5 (479 download)

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Book Synopsis Empowered Consultant by : Louise Anne Maurice

Download or read book Empowered Consultant written by Louise Anne Maurice and published by . This book was released on 2017-01-11 with total page 97 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you want to learn how to start a consulting business fast? You are in luck! Empowered Consultant is your ultimate step-by-step guide for learning how to start a consulting business that commands high fees. It gives you the essential 13 steps you need to start a consulting business. You get all steps in the right order plus insider information to making it work. No Other Book Gives You Simple Step-By-Step Detail I want you to be successful. I want you to know the right steps in the right order so that you avoid costly mistakes. Whether you have thousands to spend on starting a consulting business or less than $100, you still don't want to waste money that you have worked hard for. If you are ready to learn how to start a consulting business that people search for and pay you high fees for your services year after year, I will guide you through the steps to starting a consulting business and make the process less-stressful. I walk you through the only steps you need to know to start a consulting business and get it up and running in as little as 90 days. Even if you are on a tight-budget, this book shows you how easy it is to start a consulting business with very little money. Here are some of the steps that you will discover inside this ebook: Chapter 1 Step 1B to Starting a Business and Making Money: Most people don't do this and end up wasting so much valuable time. Step 1B to Starting a Business and Making Money: The #1 skill you need to develop. Step 1C to Starting a Business and Making Money: Discover how to source out great Ideas. Step 1D to Starting a Business and Making Money: I show you how to excel in an area that most new business owners struggle. Step 1E to Starting a Business and Making Money: You get the inside insight into making your business work. Step 1F to Starting a Business and Making Money: You discover the key ingredient all successful business owners have. Step 1G to Starting a Business and Making Money: When you learn this skill and apply it, you are setting yourself up for business success that pays you dividends year after year. CHAPTER 2 Step 2A to Starting a Business and Making Money: Without this, your investment in your business will suffer. Step 2B to Starting a Business and Making Money: If you can't identify this, customers will flee. Step 2C to Starting a Business and Making Money: the #2 reason business fails and what you need to do instead. Step 2D to Starting a Business and Making Money: Most business owners don't know how to create this important foundation piece. Step 2E to Starting a Business and Making Money: Follow the steps to develop this and you have done what most businesses fail to do. Step 2F to Starting a Business and Making Money: Every self-made millionaire identifies this as a key reason to their success . Stop Guessing! Buy this Book and Learn the Steps You Need to Start a Consulting Business This is one of the best books; especially for consultants who are unsure if going on their own and starting a business is something they are capable of doing. Before you invest a lot of money in a business, buy this book and be prepared. You don't need a Kindle device to buy this book and read it. You can download the free app and use it on whatever device you own; it is that simple. Amazon does things right; that you can trust!

Starting & Running a Successful Consultancy:How to Build and Market Your Own Consulting Business

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Author :
Publisher :
ISBN 13 : 9780230636262
Total Pages : 256 pages
Book Rating : 4.6/5 (362 download)

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Book Synopsis Starting & Running a Successful Consultancy:How to Build and Market Your Own Consulting Business by : Susan Nash

Download or read book Starting & Running a Successful Consultancy:How to Build and Market Your Own Consulting Business written by Susan Nash and published by . This book was released on 2008-02-01 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consulting has become an increasingly viable and growing working option for many individuals. This book is designed to help those new to consulting to carve out a successful career, and to aid those already in the arena to grow their business. Laid out in

Start and Run a Profitable Consulting Business

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Author :
Publisher : Kogan Page Publishers
ISBN 13 : 9780749443092
Total Pages : 260 pages
Book Rating : 4.4/5 (43 download)

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Book Synopsis Start and Run a Profitable Consulting Business by : Douglas A. Gray

Download or read book Start and Run a Profitable Consulting Business written by Douglas A. Gray and published by Kogan Page Publishers. This book was released on 2004 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every year the demand for consultants of all kinds increases, as organisations become leaner and more compact and outsourcing more commonplace. This fully revised new edition provides essential information and practical step by step guidance on starting and developing a successful consulting practice. It contains expert advice on the process of consultancy in terms of marketing and selling activities and how to conduct assignments. Also covered is how to run a consultancy as a business, including setting up, business planning, record and administrative systems and legal, taxation and insurance considerations. Essential reading for the would-be consultant, it has much to offer the established practitioner too.

How to Start a Home-Based Consulting Business

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Author :
Publisher : Rowman & Littlefield
ISBN 13 : 0762761962
Total Pages : 193 pages
Book Rating : 4.7/5 (627 download)

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Book Synopsis How to Start a Home-Based Consulting Business by : Bert Holtje

Download or read book How to Start a Home-Based Consulting Business written by Bert Holtje and published by Rowman & Littlefield. This book was released on 2010-01-06 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book contains everything one needs to know to set themselves up as a home-based consultant, create a demand for their services, and make money. Bert Holtje, an author and a longtime publishing industry consultant, shows how to develop a marketable idea, operate a home-based office, draft winning proposals, sell services, get referrals, set fees, manage finances and time, and conduct Internet marketing. * Define your specialty * Build a client base * Make yourself indispensable * Create a fee structure * Find trusted subcontractors and specialists * Become a sought-after expert

The Consulting Bible

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119776872
Total Pages : 295 pages
Book Rating : 4.1/5 (197 download)

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Book Synopsis The Consulting Bible by : Alan Weiss

Download or read book The Consulting Bible written by Alan Weiss and published by John Wiley & Sons. This book was released on 2021-06-22 with total page 295 pages. Available in PDF, EPUB and Kindle. Book excerpt: The new edition of bestselling real-world guide to consultancy success, from the “Rock Star of Consulting” Alan Weiss The second edition of The Consulting Bible: Everything You Need to Know to Create and Expand a Seven-Figure Consulting Practice remains the most comprehensive and practical guide to the consulting profession, from launch to high growth, from marketing to implementation. Legendary consultant, speaker, and bestselling author Alan Weiss shows you how to create an independent or boutique consulting practice and take it to seven-figure success. Step-by-step, this invaluable resource guides you through attracting clients, maximizing your value, and achieving your career goals. In the decade since the first publication of The Consulting Bible, an array of significant developments has dramatically impacted the consulting profession: shifts in social consciousness, the Covid-19 pandemic, tele-consulting and virtual meetings, the globalization of the economy, the growth of social media, and many more. This exhaustively revised new edition provides specific approaches and techniques for mastering the new consulting environment and turning volatility and disruption into unlimited opportunities. Designed to help you become the authority and expert that organizations turn to again and again, this book is your one-stop resource for: Building a strong global brand that draws people to you Marketing remotely to reduce costs and allow for higher fees Mastering the latest implementation techniques Forging strong relationships with the buyers of a new generation Selecting the consulting methodology that best fits your requirements Writing proposals and creating testimonials and references Using advanced technology to sell and deliver your services Written for newcomers and veterans alike, The Consulting Bible: Everything You Need to Know to Create and Expand a Seven-Figure Consulting Practice, Second Edition, is essential reading for every solo consultant, entrepreneur, and principal of a small consulting firm.

Inside the Technical Consulting Business

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 9780471183419
Total Pages : 388 pages
Book Rating : 4.1/5 (834 download)

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Book Synopsis Inside the Technical Consulting Business by : Harvey Kaye

Download or read book Inside the Technical Consulting Business written by Harvey Kaye and published by John Wiley & Sons. This book was released on 1997-12-04 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: Join the thousands of professionals who have already gotten Insidethe Technical Consulting Business -- and discover how to channelyour technical know-how into an exciting career as an independentconsultant. This Third Edition of Harvey Kaye's bestselling guidegives you the focused, no-nonsense help you need to start and runyour own consulting practice in today's ultracompetitiveenvironment. What's inside: Setting up your consulting business.The lowdown on finances, record-keeping, office space, taxes, andchoosing the form of business organization that's right foryou. Insider's guide to proposals and contracts. Gives plenty ofexamples to use in your own consulting practice. Marketing secrets your boss never told you. Tips on creating demandfor your services and keeping your clients coming back for repeatbusiness. PLUS ALL-NEW MATERIAL ON: * Creating your personal strategic marketing plan. A step-by-stepguide to developing and maintaining your competitive edge. * Learn from the pros. "Meet the Pros" interviews show howsuccessful consultants handled some of the very problems you'relikely to encounter. * Building successful client relationships. The inside scoop onkeeping clients happy while protecting your own professionalinterests. * The technical challenges of consulting. A consultant's primer onproblem-solving, coping with the information explosion, andorganizing for maximum productivity.

The Seven Principles of Professional Services

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Author :
Publisher :
ISBN 13 : 9780986210716
Total Pages : pages
Book Rating : 4.2/5 (17 download)

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Book Synopsis The Seven Principles of Professional Services by : Thomas McGrath

Download or read book The Seven Principles of Professional Services written by Thomas McGrath and published by . This book was released on 2014-12-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: This book details the prerequisite knowledge every consultant must master when delivering complex professional services. Coupled with the author's and his industry colleagues' real life examples of success and failure, these principles provide every consultant with actionable guidance to improve their service quality. Professional services consultants are walking a dangerous high wire between the success of their customers and the ongoing success of their firm. To maintain balance and walk this tightrope successfully, a consultant needs a strong set of principles that can be relied upon in the heat of a customer engagement. Through detailed analysis of his own experience as a consultant, a customer, and a professional services executive, Shane describes in detail the seven principles of professional services that have led him and others to repeated success. If you have been a consultant for ten minutes or ten years, this book will help you assess how well you deliver your service today and enable you to identify ways to elevate it in the future. Doing so will benefit your customer, your firm and your career.