SEO & Link Building Transformation

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Author :
Publisher : Dr Ope Banwo
ISBN 13 :
Total Pages : 89 pages
Book Rating : 4./5 ( download)

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Book Synopsis SEO & Link Building Transformation by : Dr. Ope Banwo

Download or read book SEO & Link Building Transformation written by Dr. Ope Banwo and published by Dr Ope Banwo. This book was released on 2024-08-20 with total page 89 pages. Available in PDF, EPUB and Kindle. Book excerpt: The digital marketing landscape is a vast and often daunting world for those just starting out. As a passionate digital marketer and educator, I've seen countless aspiring marketers struggle with the complexities of SEO and link building. The mistakes made in these areas can be overwhelming and discouraging, often leading to frustration and doubt. This book was born out of a desire to share my journey and the lessons learned along the way, to provide a guiding light for those navigating the challenging terrain of digital marketing. "SEO & Link Building Struggles" is not just a collection of common mistakes and best practices; it's a narrative of growth, exploration, and discovery. Through the character of Opsy Bee, I've sought to encapsulate the experiences and challenges that many digital marketers face. The story is filled with moments of doubt, revelation, and triumph, reflecting the real-world struggles of mastering SEO and link building. My hope is that this book serves as both a guide and an inspiration. Whether you're a seasoned marketer looking to refine your strategies or a newcomer eager to learn, I want you to find value in these pages. The lessons within are hard-earned and grounded in practical experience. They're meant to equip you with the knowledge and confidence to overcome challenges and achieve your digital marketing goals. Ultimately, this book is a celebration of the journey—of the ups and downs, the mistakes and successes, the endless pursuit of growth and excellence. It's a reminder that even the most daunting obstacles can be overcome with persistence, curiosity, and a willingness to learn. As you embark on your own adventure in the digital world, remember that every step forward is a step toward mastery. The journey is ongoing, and the possibilities are limitless. Embrace the challenges, learn from the experiences, and never stop exploring.

Ultimate Guide to Link Building

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Author :
Publisher : Entrepreneur Press
ISBN 13 : 1599184427
Total Pages : 260 pages
Book Rating : 4.5/5 (991 download)

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Book Synopsis Ultimate Guide to Link Building by : Eric Ward

Download or read book Ultimate Guide to Link Building written by Eric Ward and published by Entrepreneur Press. This book was released on 2013-03-01 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hundreds of online marketing books have been written about search engine optimization (SEO), search engine marketing (SEM) and pay-per-click advertising (PPC), this is the first to elaborate on the most fundamental marketing tactic of all: links and link building. The world's most recognized authority on link building, Eric Ward, clearsThe web today is comprised of trillions of links: links between websites, links within social media venues like Facebook and Twitter, and even links in email inboxes. Who links to a site and how they link to it is one of the most important factors that search engines rely on when ranking results. But how do marketers control this? Link building expert Eric Ward provides the answers.Sharing little-known techniques for link building via social media platforms, blogs, partnerships, public relations, articles, and more, Ward teaches marketers which link-building techniques will maximize the quality links that point to their site, allowing them to charm both search engines and customers and which methods to avoid.This one-of-a-kind guide details a variety of link building tools, tactics, and techniques illustrated by case studies, expert interviews, and resources. Ward leaves no opportunity unexplored, and no link-building questions unanswered.

Transform Your Nonprofit with Inbound Marketing: How To Turn Strangers Into Inspired Advocates

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Author :
Publisher : Lulu.com
ISBN 13 : 130413041X
Total Pages : 213 pages
Book Rating : 4.3/5 (41 download)

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Book Synopsis Transform Your Nonprofit with Inbound Marketing: How To Turn Strangers Into Inspired Advocates by : Taylor Corrado

Download or read book Transform Your Nonprofit with Inbound Marketing: How To Turn Strangers Into Inspired Advocates written by Taylor Corrado and published by Lulu.com. This book was released on 2013-07-19 with total page 213 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Foreward by Beth Kanter"--Cover

Marketing with AI For Dummies

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1394237200
Total Pages : 407 pages
Book Rating : 4.3/5 (942 download)

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Book Synopsis Marketing with AI For Dummies by : Shiv Singh

Download or read book Marketing with AI For Dummies written by Shiv Singh and published by John Wiley & Sons. This book was released on 2024-08-22 with total page 407 pages. Available in PDF, EPUB and Kindle. Book excerpt: Stay ahead in the marketing game by harnessing the power of artificial intelligence Marketing with AI For Dummies is your introduction to the revolution that’s occurring in the marketing industry, thanks to artificial intelligence tools that can create text, images, audio, video, websites, and beyond. This book captures the insight of leading marketing executive Shiv Singh on how AI will change marketing, helping new and experienced marketers tackle AI marketing plans, content, creative assets, and localized campaigns. You’ll also learn to manage SEO and customer personalization with powerful new technologies. Peek at the inner workings of AI marketing tools to see how you can best leverage their capabilities Identify customers, create content, customize outreach, and personalize customer experience with AI Consider how your team, department, or organization can be retooled to thrive in an AI-enabled world Learn from valuable case studies that show how large organizations are using AI in their campaigns This easy-to-understand Dummies guide is perfect for marketers at all levels, as well as those who only wear a marketing hat occasionally. Whatever your professional background, Marketing with AI For Dummies will usher you into the future of marketing.

Future-Proof Your SEO

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Author :
Publisher : Scott Keever
ISBN 13 :
Total Pages : 66 pages
Book Rating : 4./5 ( download)

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Book Synopsis Future-Proof Your SEO by : Scott Keever

Download or read book Future-Proof Your SEO written by Scott Keever and published by Scott Keever. This book was released on 2024-01-01 with total page 66 pages. Available in PDF, EPUB and Kindle. Book excerpt: In "Future-Proof Your SEO," renowned SEO expert and successful entrepreneur Scott Keever offers an insightful journey into the ever-evolving world of Search Engine Optimization. This essential guide is a treasure trove for anyone looking to understand and excel in the dynamic landscape of digital marketing. Keever, with his extensive experience and proven strategies, delves deep into the core principles of SEO, making complex concepts accessible to beginners while providing advanced techniques for seasoned professionals. The book is crafted to cater to a wide audience, ranging from aspiring digital marketers to business owners seeking to enhance their online presence. Key Highlights: Understanding SEO: A comprehensive breakdown of SEO fundamentals, ensuring readers grasp the basics before diving deeper. Algorithm Updates & Trends: An exploration of historical and recent changes in search algorithms, offering insights into the trajectory of SEO practices. Practical Strategies: Real-world examples and step-by-step guides on implementing effective SEO tactics. Future-Proof Techniques: Expert advice on adapting to future trends, ensuring your SEO strategy remains robust and effective. Analytics & Measurement: Guidance on utilizing analytics to track success and refine strategies. Ethical Practices: Emphasis on ethical SEO techniques, promoting longevity and credibility in your digital marketing efforts. "Future-Proof Your SEO" stands out with its forward-thinking approach, emphasizing adaptability and long-term planning. Whether you're looking to enhance your personal brand, grow your business, or simply stay updated in the digital marketing realm, this book is an indispensable resource. Scott Keever's expertise, coupled with his engaging writing style, makes "Future-Proof Your SEO" not just an instructional manual but a compelling read for anyone invested in mastering the art of SEO.

DISCOVER HOW TO TRANSFORM YOUR KNOWLEDGE INTO PROFIT: A COMPLETE GUIDE TO SELLING SUCCESSFUL E- BOOKS

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Author :
Publisher : GAVEA LAB
ISBN 13 :
Total Pages : 73 pages
Book Rating : 4./5 ( download)

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Book Synopsis DISCOVER HOW TO TRANSFORM YOUR KNOWLEDGE INTO PROFIT: A COMPLETE GUIDE TO SELLING SUCCESSFUL E- BOOKS by :

Download or read book DISCOVER HOW TO TRANSFORM YOUR KNOWLEDGE INTO PROFIT: A COMPLETE GUIDE TO SELLING SUCCESSFUL E- BOOKS written by and published by GAVEA LAB. This book was released on with total page 73 pages. Available in PDF, EPUB and Kindle. Book excerpt: ChatGPTUncover the path to transforming your knowledge into profit with "Discover How to Transform Your Knowledge into Profit: A Complete Guide to Selling Successful E-Books." Imagine having the power to share your expertise and make a lucrative income from the comfort of your own creativity. This guide is your ultimate toolkit for navigating the world of e-book publishing and harnessing the potential of your unique insights. Whether you're an aspiring writer or a seasoned author, this comprehensive resource will show you how to turn your passion into a profitable venture. Learn the art of crafting compelling e-books that captivate your audience from the very first page. From choosing the perfect topic to structuring your content for maximum engagement, this guide covers every step of the process, ensuring your e-books stand out in a crowded digital landscape. Discover the techniques to design eye-catching covers, create persuasive marketing materials, and effectively promote your e-books to your target audience. From building your author brand to optimizing your sales strategy, this guide equips you with the tools to turn your passion into a lucrative business. Unlock the secrets behind successful self-publishing, learn how to navigate online platforms, and gain insights into connecting with your readers on a deeper level. From the creation process to building a loyal readership, this guide empowers you to share your knowledge and reap the rewards. Don't miss out on the opportunity to transform your expertise into a profitable e-book empire. Grab your copy of "Discover How to Transform Your Knowledge into Profit" now and embark on a journey of authorial success today!

Ultimate Guide to Link Building

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Author :
Publisher : Entrepreneur Press
ISBN 13 : 1613084099
Total Pages : 441 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis Ultimate Guide to Link Building by : Garrett French

Download or read book Ultimate Guide to Link Building written by Garrett French and published by Entrepreneur Press. This book was released on 2020-01-14 with total page 441 pages. Available in PDF, EPUB and Kindle. Book excerpt: Link. Rank. Profit. This book packs a 40+year-link-building-experience punch! Strokes of genius emanate from deceivingly simple explanations and effortless workflows. Only Eric Ward and Garrett French could make the complicated world of link building look so crystal clear and manageable. This powerful edition delivers everything you need to be a successful link builder and leaves you wondering, "Wow! Why haven't I thought of that?!" over and over again. —Britney Muller, senior SEO scientist, Moz The web has changed from a web of things to a web of people. And it's all about connections, about the way we're all linked together by one thing or another. From content development and integrated marketing techniques to purely tactical link bait, you're about to learn directly from the masters of marketing. Link building expert Eric Ward and online marketer Garrett French teach you how to wisely: Execute a link audit and competitor analysis Develop a structured, long-term link-building strategy Identify and approach quality, top-ranking websites with a value proposition Differentiate links for traffic from links for ranking Keep on the right side of search engine guidelines

The SEO Revolution

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Author :
Publisher : Xspurts.com
ISBN 13 :
Total Pages : 116 pages
Book Rating : 4./5 ( download)

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Book Synopsis The SEO Revolution by :

Download or read book The SEO Revolution written by and published by Xspurts.com. This book was released on with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt: The SEO Revolution: Staying Ahead in a Changing Landscape is your essential guide to mastering the evolving world of search engine optimization. Dive into a comprehensive exploration of the past, present, and future of SEO with insights from leading industry experts. This book is crafted for both seasoned professionals and newcomers, offering practical strategies and cutting-edge techniques to ensure your digital presence thrives. Uncover the roots of SEO and how it has transformed with technological advancements. Discover the intricacies of search engine algorithms and how to craft compelling content that stands out. Learn how to adapt to a mobile-first world, harness the power of voice search, and optimize for user experience. From AI-driven innovations to the importance of site speed and structured data, this book covers all facets of modern SEO. Highlights include: The Evolution of SEO: A Historical Perspective Understanding the Basics: SEO Fundamentals for Beginners The Algorithm Game: Decoding Search Engine Updates On-Page Optimization: Crafting Content for Success The Rise of Mobile Search: Adapting to a Mobile-First World Voice Search: Preparing for the Future of Queries The Impact of User Experience on SEO Keyword Strategies: Beyond the Basics Technical SEO: Ensuring Your Site's Health Content Creation: Quality Over Quantity Link Building: Evolving Strategies for 2024 Local SEO: Optimizing for Your Community The Role of Social Media in SEO Analytics and Metrics: Measuring SEO Success AI and SEO: Leveraging Artificial Intelligence The Power of Schema Markup: Enhancing Search Visibility Mobile SEO: Best Practices for a Seamless Experience Content Marketing and SEO Synergy SEO for E-Commerce: Boosting Online Sales Navigating the Challenges of International SEO The Importance of Site Speed in SEO Rankings Adapting to Search Engine Privacy Changes SEO Tools and Resources: What’s Worth the Investment? Building and Maintaining a Strong Online Reputation Future Trends: Preparing for Tomorrow’s SEO Challenges The Role of User Intent in SEO Strategies Voice Assistants and Their Impact on Search SEO Myths Debunked: What You Need to Know Enhancing SEO with Structured Data Case Studies: Success Stories in SEO Innovation The Future of Search: Beyond Traditional SEO Embark on a journey to stay ahead of the curve and master the art of SEO in an ever-changing digital landscape.

Link Building Mastery

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Author :
Publisher :
ISBN 13 :
Total Pages : 125 pages
Book Rating : 4.5/5 (37 download)

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Book Synopsis Link Building Mastery by : Julian Goldie

Download or read book Link Building Mastery written by Julian Goldie and published by . This book was released on 2021-05-14 with total page 125 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you ready to dramatically increase your Google rankings fast? Do you want to get more SEO traffic with link building?Would you like to master the MOST important ranking factor for Google?If you ever struggle with getting more traffic from Google, you're not alone...Maybe you've struggled to build backlinks, your website simply isn't ranking on Google, or you have no idea what link building is.The truth is, link building isn't easy. And it's important to remember that this is not your fault! But the 'publish and pray' method doesn't work...If you want higher Google rankings, you need backlinks to your website.And that's how 'Link Building Mastery' will empower you. Here's what you'll learn: - 9 Tried, Tested And Proven Link Building Strategies That Actually Work- The Powerful FREE Link Building Technique That Grew My Client's SEO Traffic From Out Of Nowhere To 70,000+ Per Month- How To Land Powerful Backlinks At Scale (Without Paying For Them)- How I Land Free DR80+ Backlinks In Less Than 5 Minutes- Why Backlinks Are The Most Important Ranking Factor For Your Website's Google Rankings- 1 Easy Outreach Strategy That Will Land You Backlinks (Without Writing A Single Blog Post)- Why Over 90% Of Websites Don't Rank On Google (And How You Can Rank Quickly)PLUS 3 bonus materials:- Bonus 1: 5 Internal Link Building Hacks To Skyrocket Your Organic Traffic- Bonus 2: How To Outsource Content Writing [And Save Hundreds Of Hours]- Bonus 3: FREE access to my link building mastery video courseHow would your life change if you could drive thousands of leads, customers and sales to your website WITHOUT spending a single penny on advertising?No matter how overwhelmed, doubtful or frustrated you may feel about SEO link building, you'll learn how to finally land more backlinks and achieve the 'Google love' you truly deserve.Even if you're already familiar with link building or you've been building backlinks for years, this book will still teach you some new techniques.So if you're ready to increase your Google rankings and grow your website with link building today, then scroll up and click the "buy now" button.

Search Engine Optimization (SEO)

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Author :
Publisher : Book Bazooka Publication
ISBN 13 : 8119934539
Total Pages : 156 pages
Book Rating : 4.1/5 (199 download)

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Book Synopsis Search Engine Optimization (SEO) by : Anaam Tiwary

Download or read book Search Engine Optimization (SEO) written by Anaam Tiwary and published by Book Bazooka Publication. This book was released on 2023-09-23 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Seo Course: A Comprehensive Guide to Boost Your Online Presence" is an eBook tailored for individuals and businesses seeking to optimize their online visibility and drive organic traffic to their websites. This meticulously crafted course offers a step-by-step approach to understanding and implementing effective Search Engine Optimization (SEO) strategies. Key Features: 1. Foundations of SEO: The course begins by demystifying the fundamentals of SEO, covering keyword research, on-page optimization, off-page strategies, and technical SEO essentials. Readers will gain a solid understanding of the SEO landscape. 2. Content Creation and Optimization: Learn how to create compelling and SEO-friendly content that resonates with both search engines and your target audience. Understand the importance of high-quality content in driving organic traffic. 3. Link Building Strategies: Dive into effective link building techniques and understand how to acquire high-quality backlinks that enhance your website's authority and visibility in search engine results. 4. Local SEO and Mobile Optimization: Discover strategies to optimize your website for local searches, ensuring your business reaches the right audience in your geographical location. Additionally, learn how to make your website mobile-friendly for enhanced user experience and SEO benefits. 5. SEO Analytics and Performance Monitoring: Learn how to track the success of your SEO efforts using various analytics tools. Understand the metrics that matter and how to make data-driven decisions to improve your SEO strategy continually. 6. Algorithm Updates and Future Trends: Stay ahead of the game by understanding the latest search engine algorithm updates and trends in SEO. Gain insights into what's on the horizon and how to adapt your strategies accordingly. By the end of this eBook, you'll possess the knowledge and skills needed to implement effective SEO strategies and take your online presence to new heights, attracting more visitors, customers, and success in the digital landscape.

SEO: The Complete Guide for Beginners

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Author :
Publisher : PRABIR RAI CHAUDHURI
ISBN 13 :
Total Pages : 156 pages
Book Rating : 4./5 ( download)

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Book Synopsis SEO: The Complete Guide for Beginners by : Prabir Rai Chaudhuri

Download or read book SEO: The Complete Guide for Beginners written by Prabir Rai Chaudhuri and published by PRABIR RAI CHAUDHURI. This book was released on 2022-12-17 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book you are about to read deals with the topic of search engine optimization and everything related to understanding it – from how search engines do what they do, to how you can use them to promote a business or website and incorporate SEO into a marketing strategy. We will start with looking at what search engine optimization is in a nutshell, what it has to offer to the webmaster of a website and what are the common SEO techniques being used. People are the key to the internet, as the internet is supported by the development of content from the global community and is used by the same community in the form of search engines. And that is why we will be looking at how people use search engines. Further on in this book, we will beexplain to you how to make a website that is search engine friendly and makes the most out of SEO and SEM techniques. This includes understanding what search engines love and respond well to, how search engine algorithms work and how they create rankings. We will be talking about tools used for link building,keyword research, and analysis tools, to equip you with the skills necessary for analyzing a website and optimizing in relation to the most effective keywords that generate traffic and respond well to what is trending on the internet. In the last chapter, we will be offering a conclusion that sums up the topic of search engine optimization, search engine marketing, the tools discussed and what the world of SEO has to offer to any business, organization or individual wishing to make a greater online presence.

International SEO

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Author :
Publisher : Ercan ATAY
ISBN 13 : 6259459629
Total Pages : 216 pages
Book Rating : 4.2/5 (594 download)

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Book Synopsis International SEO by : Ercan ATAY

Download or read book International SEO written by Ercan ATAY and published by Ercan ATAY. This book was released on 2024-04-15 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: In writing this book, I aim to elucidate the global approach to SEO, guiding digital marketers, content creators, and website owners toward success in the international marketplace. By tracing the evolution of SEO from local implementations to a global framework, I endeavor to equip readers with comprehensive insights into crafting SEO strategies across diverse linguistic and cultural landscapes. This exploration delves into the technical aspects, market dynamics, and linguistic structures encountered worldwide. In today's digital age, the widespread accessibility of the internet makes it feasible to transcend local boundaries and engage a worldwide audience like never before. Yet, international SEO diverges markedly from its local counterpart and presents unique challenges. This book addresses all facets of international SEO, including language selection, cultural considerations, website configuration, content strategy, and technical SEO nuances. Additionally, we explore the influence of emerging technologies such as artificial intelligence and adaptations for search engines beyond Google on SEO practices. This book aims to give readers the knowledge required to navigate and succeed in international markets while surmounting pertinent challenges. With forecasts about the future trajectory of global SEO, I intend to enlighten readers on novel SEO strategies and offer tools and techniques that provide a competitive advantage in digital marketing. Ultimately, this guide aspires to be an invaluable resource for anyone aiming to capture a global audience.

Sustainable Business Management and Digital Transformation: Challenges and Opportunities in the Post-COVID Era

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Author :
Publisher : Springer Nature
ISBN 13 : 3031186451
Total Pages : 703 pages
Book Rating : 4.0/5 (311 download)

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Book Synopsis Sustainable Business Management and Digital Transformation: Challenges and Opportunities in the Post-COVID Era by : Marko Mihić

Download or read book Sustainable Business Management and Digital Transformation: Challenges and Opportunities in the Post-COVID Era written by Marko Mihić and published by Springer Nature. This book was released on 2022-11-11 with total page 703 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book covers high-quality peer-reviewed research papers presented at the 18th International Symposium of Organizational Sciences (SymOrg 2022) held in Belgrade, Serbia, from 11 to 14 June 2022. The aim of the book is providing stimulative framework for readers to explore viable alternatives and indicate implications for the post-pandemic world. Researchers from academia and industry present their original work focusing on different aspects of sustainable management and digital transformation including blockchain technology, business analytics, e-business, innovation, digital operations and logistics management, financial industry, public administration, lean business systems, digital transformation projects, human resources, marketing and communication, and quality and standardization. The chapters could be useful for industry experts, research institutions, universities, and all others who share a common interest in contemporary organizational sciences.

SEO for Growth

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Author :
Publisher : Seo for Growth
ISBN 13 : 9780692769447
Total Pages : 238 pages
Book Rating : 4.7/5 (694 download)

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Book Synopsis SEO for Growth by : John Jantsch

Download or read book SEO for Growth written by John Jantsch and published by Seo for Growth. This book was released on 2016-09-11 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Search Engine Optimization, also known as SEO, is how people search and find your website on the Internet. ... SEO is a key growth channel for your business, but the rules of SEO have changed dramatically in recent years. To grow your business in today's economy, you need a strong online presence. But what does that entail exactly? Marketing is no longer about mass-market advertising and outbound sales; it's about capturing demand -- grabbing the attention of people already looking to make a purchase or acquire specific knowledge. To do that, your content needs to be at the top of Internet search results"--Amazon.com.

Research Anthology on Digital Transformation, Organizational Change, and the Impact of Remote Work

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Author :
Publisher : IGI Global
ISBN 13 : 179987298X
Total Pages : 2049 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Research Anthology on Digital Transformation, Organizational Change, and the Impact of Remote Work by : Management Association, Information Resources

Download or read book Research Anthology on Digital Transformation, Organizational Change, and the Impact of Remote Work written by Management Association, Information Resources and published by IGI Global. This book was released on 2020-10-30 with total page 2049 pages. Available in PDF, EPUB and Kindle. Book excerpt: As the use of remote work has recently skyrocketed, digital transformation within the workplace has gone under a microscope, and it has become abundantly clear that the incorporation of new technologies in the workplace is the future of business. These technologies keep businesses up to date with their capabilities to perform remote work and make processes more efficient and effective than ever before. In understanding digital transformation in the workplace there needs to be advanced research on technology, organizational change, and the impacts of remote work on the business, the employees, and day-to-day work practices. This advancement to a digital work culture and remote work is rapidly undergoing major advancements, and research is needed to keep up with both the positives and negatives to this transformation. The Research Anthology on Digital Transformation, Organizational Change, and the Impact of Remote Work contains hand-selected, previously published research that explores the impacts of remote work on business workplaces while also focusing on digital transformation for improving the efficiency of work. While highlighting work technologies, digital practices, business management, organizational change, and the effects of remote work on employees, this book is an all-encompassing research work intended for managers, business owners, IT specialists, executives, practitioners, stakeholders, researchers, academicians, and students interested in how digital transformation and remote work is affecting workplaces.

The AI Marketing Playbook

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Author :
Publisher : Stylus Publishing, LLC
ISBN 13 : 1501520040
Total Pages : 297 pages
Book Rating : 4.5/5 (15 download)

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Book Synopsis The AI Marketing Playbook by : Mark Lamplugh

Download or read book The AI Marketing Playbook written by Mark Lamplugh and published by Stylus Publishing, LLC. This book was released on 2024-09-17 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explore the transformative world of AI-driven marketing by integrating Artificial Intelligence into modern marketing strategies. This book is designed to help businesses optimize their operations, personalize customer experiences, and harness the full potential of AI to drive growth and innovation. You will learn the foundational concepts of AI and machine learning, discover best practices for data hygiene, structuring, and optimization, and explore how AI tools can transform customer data into actionable insights, enhancing your ability to create personalized and effective marketing campaigns. The book is tailored for marketing professionals, business owners, and digital strategists who are eager to integrate AI into their marketing practices. It is equally valuable for beginners and experienced marketers who want to stay at the forefront of the rapidly evolving digital marketing landscape. FEATURES: Includes step-by-step guides for implementing AI tools in SEO, social media, and email Covers the use of AI to analyze customer behavior, benefits of chatbots, and AI-powered customer service Features real-world cases from leading companies like Netflix, Amazon, and Spotify Uses AI tools to transform customer data into actionable insights for more effective campaigns

Educational and Social Dimensions of Digital Transformation in Organizations

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Author :
Publisher : IGI Global
ISBN 13 : 1522562621
Total Pages : 399 pages
Book Rating : 4.5/5 (225 download)

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Book Synopsis Educational and Social Dimensions of Digital Transformation in Organizations by : Peres, Paula

Download or read book Educational and Social Dimensions of Digital Transformation in Organizations written by Peres, Paula and published by IGI Global. This book was released on 2018-10-26 with total page 399 pages. Available in PDF, EPUB and Kindle. Book excerpt: In order to remain competitive, organizations must adapt to transforming environments at a rapid pace. As such, managers and employees need to constantly update their knowledge and skills, particularly as businesses become more digital and global. Educational and Social Dimensions of Digital Transformation in Organizations provides emerging research exploring the theoretical and practical aspects of evolving organizations and maintaining sustainable business strategies through digital environments. Featuring coverage on a broad range of topics such as consumer relationships, organizational knowledge, and enterprise social networks, this publication is ideally designed for graduate-level students, managers, educational administrators, IT professionals, researchers, and system developers seeking current research on organizational preparedness and technological adaptation.