Sentences and Slogans

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Publisher :
ISBN 13 : 9780951423400
Total Pages : 22 pages
Book Rating : 4.4/5 (234 download)

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Book Synopsis Sentences and Slogans by : John Laurence Hylton Thomas

Download or read book Sentences and Slogans written by John Laurence Hylton Thomas and published by . This book was released on 1989 with total page 22 pages. Available in PDF, EPUB and Kindle. Book excerpt:

American Sayings - Famous Phrases, Slogans and Aphorisms

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Publisher : Read Books Ltd
ISBN 13 : 1447485696
Total Pages : 295 pages
Book Rating : 4.4/5 (474 download)

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Book Synopsis American Sayings - Famous Phrases, Slogans and Aphorisms by : Henry F. Woods

Download or read book American Sayings - Famous Phrases, Slogans and Aphorisms written by Henry F. Woods and published by Read Books Ltd. This book was released on 2013-01-30 with total page 295 pages. Available in PDF, EPUB and Kindle. Book excerpt: America has a rich history of creating unique sayings and phrases, here are collected some of the finest. Many of the earliest books, particularly those dating back to the 1900s and before, are now extremely scarce and increasingly expensive. We are republishing these classic works in affordable, high quality, modern editions, using the original text and artwork.

The Blue Book of Grammar and Punctuation

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Publisher : John Wiley & Sons
ISBN 13 : 1119652847
Total Pages : 272 pages
Book Rating : 4.1/5 (196 download)

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Book Synopsis The Blue Book of Grammar and Punctuation by : Lester Kaufman

Download or read book The Blue Book of Grammar and Punctuation written by Lester Kaufman and published by John Wiley & Sons. This book was released on 2021-04-16 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: The bestselling workbook and grammar guide, revised and updated! Hailed as one of the best books around for teaching grammar, The Blue Book of Grammar and Punctuation includes easy-to-understand rules, abundant examples, dozens of reproducible quizzes, and pre- and post-tests to help teach grammar to middle and high schoolers, college students, ESL students, homeschoolers, and more. This concise, entertaining workbook makes learning English grammar and usage simple and fun. This updated 12th edition reflects the latest updates to English usage and grammar, and includes answers to all reproducible quizzes to facilitate self-assessment and learning. Clear and concise, with easy-to-follow explanations, offering "just the facts" on English grammar, punctuation, and usage Fully updated to reflect the latest rules, along with even more quizzes and pre- and post-tests to help teach grammar Ideal for students from seventh grade through adulthood in the US and abroad For anyone who wants to understand the major rules and subtle guidelines of English grammar and usage, The Blue Book of Grammar and Punctuation offers comprehensive, straightforward instruction.

Phrases That Sell

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Publisher : McGraw-Hill Education
ISBN 13 : 9780809229772
Total Pages : 162 pages
Book Rating : 4.2/5 (297 download)

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Book Synopsis Phrases That Sell by : Sally Germain

Download or read book Phrases That Sell written by Sally Germain and published by McGraw-Hill Education. This book was released on 1998 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: "An excellent 'ready reference' both for copywriters and for those entering the field." -- Robert Goldsborough, Special Projects Director Advertising Age "Holy smoke! This is amazing! A thesaurus for advertising copywriters. Where has it been all my life?" -- Denny Hatch, Editor Target Marketing Six seconds. That's all you have to grab your prospect's attention and make a sale. Use the right phrase or slogan, however, and you've made your sale. Use the wrong one, and you've lost your opportunity . . . maybe forever. Choosing the right phrase or slogan is vital to your success. And so is Phrases That Sell. It's the ultimate resource for anyone needing hands-on, instant access to the key phrases, slogans, and attention grabbers that will gain more attention and sell more product. Organized by category . . . indexed and cross-referenced for ease of use . . . loaded with expert advice on how to write copy that sells, Phrases That Sell covers everything, including those hard-to-describe product and service qualities and those product/service attributes that are subtle or abstract. It has 143 selling phrases to describe service, 153 for fun, 341 covering style and design, 180 phrases related to price, and much more! In this book you'll find: 5,000+ sales phrases for consumer and business-to-business products and services a copywriter's primer called "10 Basic Rules of Copywriting," with insider's tips on usage a special section on the seven steps to writing winning slogans Expert advice on how to target your message to specific audiences Whether you sell products, ideas, or services . . . whether you are a novice or an old pro . . . this creative toolbox will give you fresh ideas, new perspectives, and renewed confidence. With Phrases That Sell at your side you'll be able to enthusiastically tackle the most challenging copywriting tasks and eliminate that dreaded "writer's block."

Phrases That Sell

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Author :
Publisher : McGraw Hill Professional
ISBN 13 : 9780809229772
Total Pages : 168 pages
Book Rating : 4.2/5 (297 download)

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Book Synopsis Phrases That Sell by : Edward W. Werz

Download or read book Phrases That Sell written by Edward W. Werz and published by McGraw Hill Professional. This book was released on 1998 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: Listing more than 1,000 high-powered phrases and slogans, this "idea generator" is perfect for writers of all kinds. The book includes a brief introduction to the basic principles of writing creative copy and then gets to the heart of the matter: phrases that promote products, services, and ideas.

The Homespun Collection of Catch Phrases, Slogans & Idioms

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Author :
Publisher : Lulu.com
ISBN 13 : 9781411631779
Total Pages : 76 pages
Book Rating : 4.6/5 (317 download)

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Book Synopsis The Homespun Collection of Catch Phrases, Slogans & Idioms by : Don Schaal

Download or read book The Homespun Collection of Catch Phrases, Slogans & Idioms written by Don Schaal and published by Lulu.com. This book was released on 2005-09 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Homespun Collection of Catch Phrases, Slogans & Idioms is based on many years of exhaustive research by Dr. David Schaal, his office staff, patients, friends, and understanding family. To compile such an extensive list, everyone along the line was urged by Dr. Dave to jot down any idiom, slogan or catchy phrase that came to mind in a small notebook. As each notebook was filled up, another took its place until three notebooks and countless loose slips of paper were completely filled with over 2,400 sayings, slogans and idioms. Then came the task of publishing the results; a whole new ball game.

A Dictionary of Catch Phrases

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Author :
Publisher : Routledge
ISBN 13 : 1134929994
Total Pages : 604 pages
Book Rating : 4.1/5 (349 download)

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Book Synopsis A Dictionary of Catch Phrases by : Eric Partridge

Download or read book A Dictionary of Catch Phrases written by Eric Partridge and published by Routledge. This book was released on 2003-09-02 with total page 604 pages. Available in PDF, EPUB and Kindle. Book excerpt: New cover design - all titles in the Partridge collection now have the same style covers. Group shot of titles will be made available, together with an order form The first edition had life sales of over 19000 copies (hardback), the second edition sold out after selling 6000 copies (hardback) and the paperback has sold nearly 5000 copies in 2 editions

Phraseology

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Publisher : John Benjamins Publishing
ISBN 13 : 9789027232465
Total Pages : 456 pages
Book Rating : 4.2/5 (324 download)

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Book Synopsis Phraseology by : Sylviane Granger

Download or read book Phraseology written by Sylviane Granger and published by John Benjamins Publishing. This book was released on 2008 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt: Long regarded as a peripheral issue, phraseology is now taking centre stage in a wide range of fields. This recent explosion of interest undoubtedly has a great deal to do with the development of corpus linguistics research, which has both demonstrated the key role of phraseological expressions in language and provided researchers with automated methods of extraction and analysis. The aim of this volume is to take stock of current research in phraseology from a variety of perspectives: theoretical, descriptive, contrastive, cultural, lexicographic and computational. It contains overview chapters by leading experts in the field and a series of case studies focusing on a wide range of multiword units: collocations, similes, idioms, routine formulae and recurrent phrases. The volume is an invitation for experienced phraseologists to look at the field with different eyes and a useful introduction for the many researchers who are intrigued by phraseology but need help in finding their way in this rich but complex domain.

American Sayings

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Publisher :
ISBN 13 :
Total Pages : 312 pages
Book Rating : 4.:/5 (239 download)

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Book Synopsis American Sayings by : Henry Fitzwilliam Woods

Download or read book American Sayings written by Henry Fitzwilliam Woods and published by . This book was released on 1950 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt:

And I Quote

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Publisher : Macmillan
ISBN 13 : 9780312068974
Total Pages : 552 pages
Book Rating : 4.0/5 (689 download)

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Book Synopsis And I Quote by : Ashton Applewhite

Download or read book And I Quote written by Ashton Applewhite and published by Macmillan. This book was released on 1992-01-15 with total page 552 pages. Available in PDF, EPUB and Kindle. Book excerpt: Collection of quotes for the successful writer and speechmaker.

Commercial Slogans and Phrases of Distinction

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Publisher :
ISBN 13 :
Total Pages : 20 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis Commercial Slogans and Phrases of Distinction by : Kenneth R. Close

Download or read book Commercial Slogans and Phrases of Distinction written by Kenneth R. Close and published by . This book was released on 1900 with total page 20 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Husband's Secret

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Publisher : Penguin UK
ISBN 13 : 1405911670
Total Pages : 405 pages
Book Rating : 4.4/5 (59 download)

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Book Synopsis The Husband's Secret by : Liane Moriarty

Download or read book The Husband's Secret written by Liane Moriarty and published by Penguin UK. This book was released on 2013-08-29 with total page 405 pages. Available in PDF, EPUB and Kindle. Book excerpt: She finds an envelope: 'To be opened in the event of my death'. It's her husband's handwriting. But he's still alive . . . THE ENTHRALLING STORY OF SECRETS, FAMILY AND THE DANGER OF THE TRUTH 'STAGGERINGLY BRILLIANT' Sophie Hannah 'ANOTHER MASTERCLASS' Grazia _________ Cecilia Fitzpatrick thought she knew her husband. That is until she finds an envelope with his writing on: 'to be opened in the event of my death'. She opens it, and learns a shocking truth he has never dared reveal. Now Cecilia faces a terrible choice. Because revealing her husband's secret will hurt those she loves the most . . . But could the consequences of staying silent be worse? _________ 'Finely wrought tension holds up until the final page' TELEGRAPH 'A tense, page-turning story which gradually draws everyone together in a devastating climax' MAIL ON SUNDAY 'Dark and compelling . . . a must read' SUN

A Dictionary of Catch Phrases, American and British, from the Sixteenth Century to the Present Day

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Author :
Publisher : Rowman & Littlefield
ISBN 13 : 0812885368
Total Pages : 410 pages
Book Rating : 4.8/5 (128 download)

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Book Synopsis A Dictionary of Catch Phrases, American and British, from the Sixteenth Century to the Present Day by : Eric Partridge

Download or read book A Dictionary of Catch Phrases, American and British, from the Sixteenth Century to the Present Day written by Eric Partridge and published by Rowman & Littlefield. This book was released on 1992 with total page 410 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Elizabeth Is Missing

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Publisher : Harper Collins
ISBN 13 : 0062309706
Total Pages : 216 pages
Book Rating : 4.0/5 (623 download)

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Book Synopsis Elizabeth Is Missing by : Emma Healey

Download or read book Elizabeth Is Missing written by Emma Healey and published by Harper Collins. This book was released on 2014-06-10 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: HOW DO YOU SOLVE A MYSTERY WHEN YOU CAN'T REMEMBER THE CLUES? In this darkly riveting debut novel—a sophisticated psychological mystery that is also an heartbreakingly honest meditation on memory, identity, and aging—an elderly woman descending into dementia embarks on a desperate quest to find the best friend she believes has disappeared, and her search for the truth will go back decades and have shattering consequences. Maud, an aging grandmother, is slowly losing her memory—and her grip on everyday life. Yet she refuses to forget her best friend Elizabeth, whom she is convinced is missing and in terrible danger. But no one will listen to Maud—not her frustrated daughter, Helen, not her caretakers, not the police, and especially not Elizabeth’s mercurial son, Peter. Armed with handwritten notes she leaves for herself and an overwhelming feeling that Elizabeth needs her help, Maud resolves to discover the truth and save her beloved friend. This singular obsession forms a cornerstone of Maud’s rapidly dissolving present. But the clues she discovers seem only to lead her deeper into her past, to another unsolved disappearance: her sister, Sukey, who vanished shortly after World War II. As vivid memories of a tragedy that occurred more fifty years ago come flooding back, Maud discovers new momentum in her search for her friend. Could the mystery of Sukey’s disappearance hold the key to finding Elizabeth?

Sino-American Relations

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Publisher :
ISBN 13 :
Total Pages : 616 pages
Book Rating : 4.:/5 (327 download)

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Book Synopsis Sino-American Relations by : United States. Congress. Senate. Committee on Foreign Relations. Subcommittee on East Asian and Pacific Affairs

Download or read book Sino-American Relations written by United States. Congress. Senate. Committee on Foreign Relations. Subcommittee on East Asian and Pacific Affairs and published by . This book was released on 1991 with total page 616 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Kiss & Sell: Writing for Advertising

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Publisher : AVA Publishing
ISBN 13 : 2940373469
Total Pages : 187 pages
Book Rating : 4.9/5 (43 download)

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Book Synopsis Kiss & Sell: Writing for Advertising by : Robert Sawyer

Download or read book Kiss & Sell: Writing for Advertising written by Robert Sawyer and published by AVA Publishing. This book was released on 2006-08-16 with total page 187 pages. Available in PDF, EPUB and Kindle. Book excerpt: Kiss & Sell- Writing for Advertising (Redesigned & Rekissed) is an exploration of all aspects of copywriting. The book discusses different subjects and media, from print and broadcast to interactive media, as well as tactics and strategies employed by copywriters. The text is supported by insightful interviews with leading practitioners and a wide variety of some of the most successful advertising copy ever produced. Kiss & Sell does not judge the work it uses to illustrate its various points. There are no right and wrong examples. Instead, the book helps students as well as professionals to distinguish between their tastes or preferences and an objective or critical reading of the examples.

Software and Mind

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Publisher : Andsor Books
ISBN 13 : 0986938904
Total Pages : 934 pages
Book Rating : 4.9/5 (869 download)

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Book Synopsis Software and Mind by : Andrei Sorin

Download or read book Software and Mind written by Andrei Sorin and published by Andsor Books. This book was released on 2013-01-01 with total page 934 pages. Available in PDF, EPUB and Kindle. Book excerpt: Addressing general readers as well as software practitioners, "Software and Mind" discusses the fallacies of the mechanistic ideology and the degradation of minds caused by these fallacies. Mechanism holds that every aspect of the world can be represented as a simple hierarchical structure of entities. But, while useful in fields like mathematics and manufacturing, this idea is generally worthless, because most aspects of the world are too complex to be reduced to simple hierarchical structures. Our software-related affairs, in particular, cannot be represented in this fashion. And yet, all programming theories and development systems, and all software applications, attempt to reduce real-world problems to neat hierarchical structures of data, operations, and features. Using Karl Popper's famous principles of demarcation between science and pseudoscience, the book shows that the mechanistic ideology has turned most of our software-related activities into pseudoscientific pursuits. Using mechanism as warrant, the software elites are promoting invalid, even fraudulent, software notions. They force us to depend on generic, inferior systems, instead of allowing us to develop software skills and to create our own systems. Software mechanism emulates the methods of manufacturing, and thereby restricts us to high levels of abstraction and simple, isolated structures. The benefits of software, however, can be attained only if we start with low-level elements and learn to create complex, interacting structures. Software, the book argues, is a non-mechanistic phenomenon. So it is akin to language, not to physical objects. Like language, it permits us to mirror the world in our minds and to communicate with it. Moreover, we increasingly depend on software in everything we do, in the same way that we depend on language. Thus, being restricted to mechanistic software is like thinking and communicating while being restricted to some ready-made sentences supplied by an elite. Ultimately, by impoverishing software, our elites are achieving what the totalitarian elite described by George Orwell in "Nineteen Eighty-Four" achieves by impoverishing language: they are degrading our minds.