Search Engine Optimization Seo 101

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Search Engine Optimization - SEO 101

Author : Steven Samson
Publisher :
ISBN 13 : 9781517336943
Total Pages : 52 pages
Book Rating : 4.3/5 (369 download)

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Book Synopsis Search Engine Optimization - SEO 101 by : Steven Samson

Download or read book Search Engine Optimization - SEO 101 written by Steven Samson and published by . This book was released on 2015-09-14 with total page 52 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn the basics of SEO and Learn Them Well. Master Search Engine Optimization and drive more traffic with this comprehensive guide. Do you want to rank higher in the Google Search Engine, but believe it'll be too difficult for you? Or perhaps you've exhausted other marketing channels and now want a consistent, reliable acquisition channel for gaining more users to your website? This book is for you. You no longer have to waste your time and money learning about SEO through confusing articles, expensive SEO "experts" or lengthy online courses. SEO for Beginners Complex topics are broken down into simple steps to ensure that you can easily master Search Engine Optimization of your website, even if you currently have little or no users. Learn The Most Critical Optimization Techniques Fast Concepts are presented with only the most important and relevant information to help you build a solid SEO strategy. With this book, you can learn SEO in just one day and see a notable difference in your organic presence in Google after just a few days. How is this book different... The best way to optimize for the Google Search Engine is to play by the rules, but to also be unique. This book includes a number of solid, proven methods that will help you to follow Google's very own guidelines for ranking in their Search Engine, as well as several others that will significantly boost rankings. Working through this book will help you retain the knowledge of SEO so that you can continue to recall it and apply it to your website in future. What you'll learn: - What exactly is SEO? - Why Is SEO Important? - What Is On-Page Optimization? - Why is OPO so important? - Interlinking and Keyword Optimization - How to use Site Wide Optimization - The 6 steps to effective Keyword Research - Why is Keyword Research so Important? - How To Write SEO Friendly Content - What Is Link Building? - How To Build A High, Quality Back-Links Strategy - How to use the Webmaster Tool - SEO Dangers to Avoid .. and more... Finally, you'll be able to discover how to rank highly on Google to gain more users and more engagement with your website. Click the BUY button now to start learning SEO 101. Learn it fast and learn it well.

Seo

Author : Aidin Safavi
Publisher : CreateSpace
ISBN 13 : 9781517176310
Total Pages : 44 pages
Book Rating : 4.1/5 (763 download)

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Book Synopsis Seo by : Aidin Safavi

Download or read book Seo written by Aidin Safavi and published by CreateSpace. This book was released on 2015-07-12 with total page 44 pages. Available in PDF, EPUB and Kindle. Book excerpt: What do you know about SEO? If you are serious about internet marketing, this is THE skill you should master in order to be successful. This simple book will help you just do that! This book contains proven steps and strategies on how to properly use SEO to make your website visible online. Search Engine Optimization (SEO) is a marketing discipline geared towards improving visibility in non-paid search engine results. It embraces the creative and the technical aspects needed to achieve better rankings, attract traffic, and improve awareness in search engines. There are different factors that affect the search rankings, from the content you post in the page to the way other websites add link to you. To put it simply, SEO is a set of strategies to make certain that your website is developed in a way that search engines can easily understand. However, SEO is not all about creating websites that are friendly for the search engines. It is also about making sure that the website is friendly for real people too. This book is founded on the principle that websites should be friendly to robots and humans alike. It is designed to give you the basics of all important aspects of SEO - from identifying the right keywords that drive traffic back to your website, to ensuring that your website is user friendly, to building links, and using the power of digital platforms to market the unique value of your website. If you are a beginner, you might be confused at this point. Don't worry. This book is written for you. The SEO world can be very complicated, and it is fast-changing. That is why you need to learn the basics, and continue educating yourself so you can use this tool effectively to position your website. Learning the basics of SEO can make a big difference! After downloading this book you will learn... Chapter 1 - How Search Engines Work Chapter 2 - How People Use Search Engines Chapter 3 - The Importance of Search Engine Marketing Chapter 4 - The Basic of Search Engine Friendly Design and Development Chapter 5 - All About Keywords Chapter 6 - SEO and User Experience Chapter 7 - Growing Popularity and Links Chapter 8 - How to Measure and Monitor SEO Success And Much, much more!

Introduction to Search Engine Optimization

Author : Todd Kelsey
Publisher : Apress
ISBN 13 : 1484228510
Total Pages : 133 pages
Book Rating : 4.4/5 (842 download)

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Book Synopsis Introduction to Search Engine Optimization by : Todd Kelsey

Download or read book Introduction to Search Engine Optimization written by Todd Kelsey and published by Apress. This book was released on 2017-06-20 with total page 133 pages. Available in PDF, EPUB and Kindle. Book excerpt: Don't be intimidated by all the search engine optimization (SEO) tools out there. You will start out learning about keywords and the importance of quality content and then walk through incremental steps as you try out the tools and master the tips and strategies. If you are completely new to search engine optimization and you want to learn the basics, this guide will introduce you to the content quickly. Introduction to Search Engine Optimization is a detailed guide to the most important tools and skills needed to accurately and effectively utilize search engine optimization. This book covers SEO basics, keyword research, SEO ranking and analytics, Google Analytics, and more. It also includes an overview of how to pursue SEO-related certifications. What You’ll Learn Create a content platform, including blogs and YouTube channels Use keywords to maximize findability and increase search volume Check your SEO rank and other analytics Hunt for duplicate content Set up Google Analytics, including Blogger Utilize Indexing and Webmaster tools/search console Who This Book Is For Those who need to get up to speed on search engine optimization tools and techniques for business or personal use. This book is also suitable as a student reference.

Search Engine Optimization (SEO) Secrets

Author : Danny Dover
Publisher : John Wiley & Sons
ISBN 13 : 0470554185
Total Pages : 458 pages
Book Rating : 4.4/5 (75 download)

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Book Synopsis Search Engine Optimization (SEO) Secrets by : Danny Dover

Download or read book Search Engine Optimization (SEO) Secrets written by Danny Dover and published by John Wiley & Sons. This book was released on 2011-03-29 with total page 458 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tips, tricks, and little-known methods used by professional SEO consultants to rank in some of the most competitive search phrases Search engine optimization (SEO) is the process of creating, formatting and promoting web pages in a manner that ensures that they are ranked highly for chosen keyword phrases after a user performs a Web search. This unique book taps the relatively unknown market of advanced SEO knowledge, and reveals secrets used by only the best SEO consultants. You'll take your Internet marketing skills to the next level as you gain a thorough understanding of standard SEO techniques such as on-page optimization, off-page optimization, and link building. Packed with real-world examples, this essential guide demonstrates how real SEO consultants work with Fortune 500 companies to get the results they desire. Coverage includes: Understanding Search Engine Optimization Relearning How You See the Web Picking the Right SEO Tools Finding SEO Problems Solving SEO Problems SEO Best Practices The SEO Consulting Process Comprehensive Site Audit (Informational Website) Comprehensive Site Audit (E-Commerce Website) Understanding the SEO Industry Search Engine Verticals Optimizing for Alternative Search Engines Setting Up a Testing Platform SEO Resources Attending SEO Conferences

Ultimate Guide to Optimizing Your Website

Author : Jon Rognerud
Publisher : Entrepreneur Press
ISBN 13 : 1599185202
Total Pages : 338 pages
Book Rating : 4.5/5 (991 download)

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Book Synopsis Ultimate Guide to Optimizing Your Website by : Jon Rognerud

Download or read book Ultimate Guide to Optimizing Your Website written by Jon Rognerud and published by Entrepreneur Press. This book was released on 2014-02-18 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Revised edition of the author's Ultimate guide to search engine optimization.

Search Engine Optimization (SEO)

Author : Jennifer Grappone
Publisher : John Wiley & Sons
ISBN 13 : 1118025504
Total Pages : 432 pages
Book Rating : 4.1/5 (18 download)

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Book Synopsis Search Engine Optimization (SEO) by : Jennifer Grappone

Download or read book Search Engine Optimization (SEO) written by Jennifer Grappone and published by John Wiley & Sons. This book was released on 2010-12-22 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: The third edition of the bestselling guide to do-it-yourself SEO Getting seen on the first page of search engine result pages is crucial for businesses and online marketers. Search engine optimization helps improve Web site rankings, and it is often complex and confusing. This task-based, hands-on guide covers the concepts and trends and then lays out a day-by-day strategy for developing, managing, and measuring a successful SEO plan. With tools you can download and case histories to illustrate key points, it’s the perfect solution for busy marketers, business owners, and others whose jobs include improving Web site traffic. A successful SEO plan is vital to any business with an online presence This book provides strategies for setting goals and gaining corporate support, developing and implementing a plan, and monitoring trends and results Offers hints, tips, and techniques for everyone from one-person shops to Fortune 500 companies Companion Web site includes downloadable tracking spreadsheets, keyword list templates, templates for checking rank and site indexes, and a calendar with daily SEO tasks that you can import into your own calendar system Fully updated and expanded, Search Engine Optimization: An Hour a Day, Third Edition will help you raise your visibility on the Web.

Teach Yourself VISUALLY Search Engine Optimization (SEO)

Author : Rafiq Elmansy
Publisher : John Wiley & Sons
ISBN 13 : 1118675371
Total Pages : 320 pages
Book Rating : 4.1/5 (186 download)

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Book Synopsis Teach Yourself VISUALLY Search Engine Optimization (SEO) by : Rafiq Elmansy

Download or read book Teach Yourself VISUALLY Search Engine Optimization (SEO) written by Rafiq Elmansy and published by John Wiley & Sons. This book was released on 2013-03-29 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: The perfect guide to help visual learners maximize website discoverability Whether promoting yourself, your business, or your hobbies and interest, you want your website or blog to appear near the top when your customers search. Search engine optimization, or SEO, is increasingly essential to businesses. This full-color, step-by-step guide demonstrates key SEO concepts and practices in an easy-to-follow visual format. Learn how to set up your website and what to implement to help your business or product make a great showing in search results. Helps visual learners understand and practice important SEO concepts Uses full-color, step-by-step tasks to teach the elements of SEO Provides information you can quickly and easily implement to enhance your site's search engine rankings Demonstrates how to make your site attractive to casual web surfers as well as to the algorithms and spiders used by Google and other search engines Teach Yourself VISUALLY SEO will demystify search engine optimization, helping you boost search engine rankings and improve the visibility of your website. Note: Per the Penguin Policy 2.0 update, some of the tasks in Chapter 6 may present a risk to Google page rank. Please read the latest policy update from Google to know fully what will work best for increasing and maintaining Google Page Rank

Google Semantic Search

Author : Dave Amerland
Publisher : Pearson Education
ISBN 13 : 0789751348
Total Pages : 240 pages
Book Rating : 4.7/5 (897 download)

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Book Synopsis Google Semantic Search by : Dave Amerland

Download or read book Google Semantic Search written by Dave Amerland and published by Pearson Education. This book was released on 2013 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Optimize Your Sites for Today's Radically New Semantic Search Breakthrough "semantic search" techniques are already transforming Google(tm)'s search results. If you want to be found, yesterday's SEO techniques won't cut it anymore. Google Semantic Search tells you what to do instead--in plain English. David Amerland demystifies Knowledge Graph(tm), TrustRank(tm), AuthorityRank(tm), personalized and mobile search, social media activity, and much more. Drawing on deep knowledge of Google's internal workings and newest patents, he also reveals the growing impact of social networks on your SEO performance. Whether you do it yourself or supervise an agency, this is your complete playbook for next-generation SEO! * Learn how Google is delivering answers, not just links--and what it means to you * Profit from Google Now(tm) and the fragmented, personalized future of search * Prepare for Knowledge Graph(tm) by growing your online reputation, authority, and trust * Stop using 10 common SEO techniques that no longer work * Discover the truth about Trust Ranking(tm)--and 10 steps to take right now * Go way beyond keywords in today's new era of content marketing * Strengthen the "social signal" you create on Twitter, Facebook, Google+, and LinkedIn * See why the "First Page of Google" is rapidly become obsolete * Drive unprecedented business value from your online identity and influence * Learn how Google captures meaning in unstructured data--and give it what it wants * Plan for all "4 Vs" of semantic search: Volume, Velocity, Variety, and Veracity * Rapidly transition from technical to strategic search optimization http://helpmyseo.com/google-semantic-search.html

Search Engine Optimization

Author : Kristopher B. Jones
Publisher : John Wiley & Sons
ISBN 13 : 1118551753
Total Pages : 336 pages
Book Rating : 4.1/5 (185 download)

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Book Synopsis Search Engine Optimization by : Kristopher B. Jones

Download or read book Search Engine Optimization written by Kristopher B. Jones and published by John Wiley & Sons. This book was released on 2013-03-29 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Your visual, step-by-step guide to search engine optimization, from an Internet marketing expert Techniques and best practices for search engine optimization are constantly evolving. This visual guide to SEO is fully updated with information on the latest and most effective ways to move your website up in the search engine rankings. Internet marketing guru Kristopher Jones, a frequent keynote speaker at interactive marketing conferences, explains all the key concepts in a visual format so you can see how they work and what to do. Learn about keyword generation, internal linking, URL structure, content creation, using social media, and more. More than 70 percent of businesses today have websites; search engine optimization is a vital factor in growing a business by gaining new customers while increasing business from existing customers This two-color book is the only guide to search engine optimization that is presented in a visual format Presents search engine marketing principles including keyword generation, on-site optimization involving website structure, internal linking, URL structure, content creation, off-site optimization, social media optimization and more Author is a popular keynote speaker and panelist at interactive marketing and technology conferences Search Engine Optimization: Your visual blueprint for effective Internet marketing, Third Edition helps visual learners master and maximize SEO techniques.

SEO Basics

Author : Brian Conners
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781505790276
Total Pages : 0 pages
Book Rating : 4.7/5 (92 download)

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Book Synopsis SEO Basics by : Brian Conners

Download or read book SEO Basics written by Brian Conners and published by Createspace Independent Publishing Platform. This book was released on 2014-12-27 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: SEO Basics: How to use Search Engine Optimization (SEO) to take your business to the next level of success!!!!!!!!! Do you keep being told that you need to do "SEO" but you just don't know where to start? Or even what SEO is? Do you have a business that needs an online presence, but you aren't sure how to do that in a way that will actually increase profit? Does the amount of traffic you get on your website, suck? Do you find that most descriptions of SEO are cryptic, hard to understand, and pre-suppose knowledge of html, coding, or other computer stuff you just don't know anything about? Well.... not anymore!!!!"SEO" stands for Search Engine Optimization. This is really just a fancy term for saying how to make your website, profile, social media campaign, or whatever, show up on Google and other search engines. Most people don't look past the first 1-2 pages of search engine results when they are looking for something online, so if your business isn't on the first few pages, you are virtually invisible to most people surfing the web. The worst part of this is that you are just leaving money on the table, if your customers, or future customers, can't find you online. But if you Google SEO, the results you find will sound very complicated. They'll talk about coding and html and backlinks, but they really don't explain how it works, what the terms mean, or how to use it to increase traffic, and profits to your business. The Fundamentals of SEO can be understood and implemented by any normal, non-computer-wiz person, and this book will show you how. If you want to increase your traffic, find more customers, increase your visibility online, make more profits and make your business a huge success, then look no further!!! Here Is A Preview Of What You'll Learn... What Search Engine Optimization is How to use SEO How Search Engines work Different types of search engine optimization Keeping up with changing SEO SEO and Ranking Tips and Strategies SEO in a nutshell Much, much more!

Professional Search Engine Optimization with PHP

Author : Cristian Darie
Publisher : John Wiley & Sons
ISBN 13 : 0470168900
Total Pages : 387 pages
Book Rating : 4.4/5 (71 download)

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Book Synopsis Professional Search Engine Optimization with PHP by : Cristian Darie

Download or read book Professional Search Engine Optimization with PHP written by Cristian Darie and published by John Wiley & Sons. This book was released on 2007-04-18 with total page 387 pages. Available in PDF, EPUB and Kindle. Book excerpt: Maybe you’re a great programmer or IT professional, but marketing isn’t your thing. Or perhaps you’re a tech-savvy search engine marketer who wants a peek under the hood of a search engine optimized web site. Search engine marketing is a field where technology and marketing are both critical and interdependent, because small changes in the implementation of a web site can make you or break you in search engine rankings. Furthermore, the fusion of technology and marketing know-how can create web site features that attract more visitors. The mission of this book is to help web developers create web sites that rank well with the major search engines, and to teach search engine marketers how to use technology to their advantage. We assert that neither marketing nor IT can exist in a vacuum, and it is essential that they not see themselves as opposing forces in an organization. They must work together. This book aims to educate both sides in that regard.

Search Engine Optimization Bible

Author : Jerri L. Ledford
Publisher : John Wiley & Sons
ISBN 13 : 1118080815
Total Pages : 528 pages
Book Rating : 4.1/5 (18 download)

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Book Synopsis Search Engine Optimization Bible by : Jerri L. Ledford

Download or read book Search Engine Optimization Bible written by Jerri L. Ledford and published by John Wiley & Sons. This book was released on 2015-03-23 with total page 528 pages. Available in PDF, EPUB and Kindle. Book excerpt: Detailed, practical guide to increasing your Web traffic through better search results Wonder how some companies pop up high in search engine rankings? It's all about search appeal. Master the strategies, techniques, and shortcuts in this detailed guide and you can improve your Web site's search rankings and drive the targeted traffic you want to your virtual door. Learn new ways to add social media to the SEO mix, make your site mobile Web-friendly, write SEO tags for maximum exposure, and more. Search Engine Optimization (SEO) is hot; the online advertising market is expected to grow at 34% CAGR between 2005 and 2010, and nine out of ten companies are estimated to be implementing SEO strategies Find out how to get listed in the major search engines, directories, and indexes, and learn strategies for planning and implementing a successful SEO campaign Take advantage of the case studies of readers who implemented the SEO techniques outlined in the first edition of this book and significantly improved search rankings Discover how to target and reach the customers you really want; optimize your site specifically for Google, MSN, or Yahoo!; demystify the role of links and linking in search; implement social media and mobile search optimization; and analyze your SEO efforts to see what works If you want to make SEO work for you, the new edition of this practical book is what you need to succeed.

Search Engine Optimization All-in-One For Dummies

Author : Bruce Clay
Publisher : John Wiley & Sons
ISBN 13 : 0470495383
Total Pages : 771 pages
Book Rating : 4.4/5 (74 download)

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Book Synopsis Search Engine Optimization All-in-One For Dummies by : Bruce Clay

Download or read book Search Engine Optimization All-in-One For Dummies written by Bruce Clay and published by John Wiley & Sons. This book was released on 2009-04-20 with total page 771 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you have a business, you want your Web site to show up quickly when people search for what you’re selling. Search Engine Optimization All-in-One For Dummies has the whole story on how to build a site that works, position and promote it, track and understand your search results, and use keywords effectively. And it includes a $25 credit on Google AdWords, to get you off to a good start! Ten handy minibooks cover how search engines work, keyword strategy, competitive positioning, SEO Web design, content creation, linking, optimizing the foundations, analyzing results, international SEO, and search marketing. You’ll even learn some geeky things like HTML, JavaScript, and CSS, or how to match metatags and keywords to page content. Book I explores how search engines work and which ones offer the best exposure Learn to develop a keyword strategy and be competitive with Books II and III Book IV helps you design an SEO-friendly site, while in Book V you learn to create content that lures your audience Tips in Book VI show how to line up relevant links for a better search showing Book VII shows how to get more from your server and content management system Discover how to measure your site’s success in Book VIII Book IX helps you globalize your success by marketing in Asia, Europe, and Latin America Use SEO and Book X tips to build your brand With all this information and a Google AdWords gift card worth $25, Search Engine Optimization All-in-One For Dummies has what you need to make your site a hit with search engines.

SEO Basics

Author : Noah Daniels
Publisher : BookRix
ISBN 13 : 3736861699
Total Pages : 26 pages
Book Rating : 4.7/5 (368 download)

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Book Synopsis SEO Basics by : Noah Daniels

Download or read book SEO Basics written by Noah Daniels and published by BookRix. This book was released on 2014-12-05 with total page 26 pages. Available in PDF, EPUB and Kindle. Book excerpt: Wouldn't you like to rank at the top of search results on websites like Google, Yahoo and Bing in order to receive quality traffic for free? Well, now we want to show you how with our valuable eBook SEO Basics. Search Engine Optimization isn't just another business strategy that you can ignore, but the key to your success within the highly completive Internet marketplace. Let us guide you and advise you with the SEO info you will need to increase your profitability and turn your Web business into an Internet success story. We want to help you learn the basics and beyond so that you can implement what you will discover into your own website. Did you know that billions of dollars are now being spent every year on paid search, much of what you can get for free it you correctly transform your Web operations utilizing SEO strategy? For those who don't have thousands of dollars to waste, making your website search engine friendly is the way to help your business thrive and prosper. We have all the tips and techniques that will show you the way so you can compete with those who have all the bucks to spend. But SEO Basics is not just a general book of basic info ... it's much more than that. It also provides valuable insight on exactly how you can achieve greater results than others who only have a limited knowledge of SEO! Below is the Valuable Information You Will Discover in SEO Basics: - SEO Basics and What to Avoid - Determining Your Search Ranking Potential - Keyword Research and Placement - Proper Strategy for Keyword Links - Creating an Effective Site Map - Utilizing Search Friendly URLs - Tactical Fresh Content and Image Descriptions And much, much more ...

SEO For Dummies

Author : Peter Kent
Publisher : John Wiley & Sons
ISBN 13 : 1119579570
Total Pages : 519 pages
Book Rating : 4.1/5 (195 download)

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Book Synopsis SEO For Dummies by : Peter Kent

Download or read book SEO For Dummies written by Peter Kent and published by John Wiley & Sons. This book was released on 2020-01-09 with total page 519 pages. Available in PDF, EPUB and Kindle. Book excerpt: Up relevance scores, improve page speed, optimize voice search questions, and more! Search Engine Optimization For Dummies shows website owners, developers, and search engine optimizers (SEOs) how to create a website that ranks at the top of search engines and has high-volume traffic, while answering the essential question of "how do I get people to visit my site?" By understanding search engine basics (what are they, which ones are important, how to get started), building a search engine-friendly site, registering your site with directories and indexes, using analysis tools to track results and link popularity to boost rankings, and advertising your site by using pay-per-click options, you can use the tricks of SEO masters to drive traffic to your site. You'll also discover how to write effective content, use social media to boost your profile, and manage your platform and reputation to positively impact your search engine rankings. Develop a search strategy and use new SERP features Maximize the effects of personalized search Analyze results with improved analytics tools Optimize voice search strategies There’s no time like the present to create a website that ranks at the top of search engines and drives traffic to your site with these tips, tricks, and secrets.

The Complete Idiot's Guide to Search Engine Optimization

Author : Michael Miller
Publisher : Penguin
ISBN 13 : 9781592578351
Total Pages : 356 pages
Book Rating : 4.5/5 (783 download)

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Book Synopsis The Complete Idiot's Guide to Search Engine Optimization by : Michael Miller

Download or read book The Complete Idiot's Guide to Search Engine Optimization written by Michael Miller and published by Penguin. This book was released on 2009 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most businesses depend on their rankings on Google, Yahoo!, and other search engines to drive traffic to their websites. The higher a business's ranking, the more traffic its site gets. Where does a webmaster or online market manager go for advice and instruction on optimizing a business's website for higher search engine rankings? The few search engine optimization (SEO) books currently on the market are dated and do not cover the latest local, mobile, and social marketing techniques. The Complete Idiot's Guide® to Search Engine Optimization is a comprehensive, up-to-date, easy-to-use guide for SEO. It starts with a general overview of how search engines and SEO work and then flows into specific techniques for basic website optimization. It addresses the analysis and ongoing maintenance of a site's optimization and finishes with a look at how search engine marketing fits within a company's overall online marketing plan. In The Complete Idiot's Guide® to Search Engine Optimization, readers learn- How search engines and SEO work. How to optimize your site's keywords, tags, and design. How to optimize the links to your site, local and mobile searches, and social media. How to apply the strategies to a blog and web videos for search engines. How to use third-party SEO tools. How search engine marketing fits within a company's overall online marketing plan.

SEO Basics

Author : Eliel Carvalho
Publisher :
ISBN 13 : 9781521070666
Total Pages : 64 pages
Book Rating : 4.0/5 (76 download)

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Book Synopsis SEO Basics by : Eliel Carvalho

Download or read book SEO Basics written by Eliel Carvalho and published by . This book was released on 2017-04-14 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt: Optimization is the name of the game when it comes to drawing as much traffic to any site because of the revenue potential this can bring. This book will give you all the secrets.If you type a term in the search engines and press the 'enter' key, you receive a summary of website results which include that search term. Have you ever asked yourself why a select number of these web sites rank much better than others? If so, then you definitely should know that it's because of a powerful online marketing strategy called Search Engine Optimization (SEO).Online marketing happens to be one of the greatest ways for businesses to broadcast their message to people searching for their services. Regrettably, because the web has now become home to an incredible number of businesses, it is very hard sometimes for new web sites to score well in the search engine ranks.SEO is really a technique which helps SE's (search engines) find and rank your website better than the majority of other websites in reaction to a search query.In last ten years, SEO has been changed drastically with an enormous growth in competition. Becoming as experienced and knowledgeable in this subject as possible, therefore, can only be of benefit to all businesses who advertise online.In this book, we aim to give an overview of some different aspects of SEO and provide a selection of resources for further study. SEO is not difficult but, like anything worth learning, it does take some time and application before you can start to see results. Rest assured, the results you will get from successful implementation of SEO will pay back all your efforts in learning it many times over.Hopefully, by the time you have finished reading this book, you will be more aware of the opportunities SEO presents to you and more confident in your ability to do it yourself.