Rhetorical Delivery As Technological Discourse

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Rhetorical Delivery as Technological Discourse

Author : Ben McCorkle
Publisher : SIU Press
ISBN 13 : 0809330679
Total Pages : 226 pages
Book Rating : 4.8/5 (93 download)

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Book Synopsis Rhetorical Delivery as Technological Discourse by : Ben McCorkle

Download or read book Rhetorical Delivery as Technological Discourse written by Ben McCorkle and published by SIU Press. This book was released on 2012-01-19 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: According to Ben McCorkle, the rhetorical canon of delivery—traditionally seen as the aspect of oratory pertaining to vocal tone, inflection, and physical gesture—has undergone a period of renewal within the last few decades to include the array of typefaces, color palettes, graphics, and other design elements used to convey a message to a chosen audience. McCorkle posits that this redefinition, while a noteworthy moment of modern rhetorical theory, is just the latest instance in a historical pattern of interaction between rhetoric and technology. In Rhetorical Delivery as Technological Discourse: A Cross-Historical Study, McCorkle explores the symbiotic relationship between delivery and technologies of writing and communication. Aiming to enhance historical understanding by demonstrating how changes in writing technology have altered our conception of delivery, McCorkle reveals the ways in which oratory and the tools of written expression have directly affected one another throughout the ages. To make his argument, the author examines case studies from significant historical moments in the Western rhetorical tradition. Beginning with the ancient Greeks, McCorkle illustrates how the increasingly literate Greeks developed rhetorical theories intended for oratory that incorporated “writerly” tendencies, diminishing delivery’s once-prime status in the process. Also explored is the near-eradication of rhetorical delivery in the mid-fifteenth century—the period of transition from late manuscript to early print culture—and the implications of the burgeoning print culture during the nineteenth century. McCorkle then investigates the declining interest in delivery as technology designed to replace the human voice and gesture became prominent at the beginning of the 1900s. Situating scholarship on delivery within a broader postmodern structure, he moves on to a discussion of the characteristics of contemporary hypertextual and digital communication and its role in reviving the canon, while also anticipating the future of communication technologies, the likely shifts in attitude toward delivery, and the implications of both on the future of teaching rhetoric. Rhetorical Delivery as Technological Discourse traces a long-view perspective of rhetorical history to present readers a productive reading of the volatile treatment of delivery alongside the parallel history of writing and communication technologies. This rereading will expand knowledge of the canon by not only offering the most thorough treatment of the history of rhetorical delivery available but also inviting conversation about the reciprocal impacts of rhetorical theory and written communication on each other throughout this history.

Rhetorical Delivery as Technological Discourse

Author :
Publisher :
ISBN 13 :
Total Pages : 226 pages
Book Rating : 4.:/5 (795 download)

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Book Synopsis Rhetorical Delivery as Technological Discourse by :

Download or read book Rhetorical Delivery as Technological Discourse written by and published by . This book was released on with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: According to Ben McCorkle, the rhetorical canon of delivery-traditionally seen as the aspect of oratory pertaining to vocal tone, inflection, and physical gesture-has undergone a period of renewal within the last few decades to include the array of typefaces, color palettes, graphics, and other design elements used to convey a message to a chosen audience. McCorkle posits that this redefinition, while a noteworthy moment of modern rhetorical theory, is just the latest instance in a historical pattern of interaction between rhetoric and technology. In Rhetorical Delivery as Technological Discourse: A Cross-Historical Study, McCorkle explores the symbiotic relationship between delivery and technologies of writing and communication. Aiming to enhance historical understanding by demonstrating how changes in writing technology have altered our conception of delivery, McCorkle reveals the ways in which oratory and the tools of written expression have directly affected one another throughout the ages. To make his argument, the author examines case studies from significant historical moments in the Western rhetorical tradition. Beginning with the ancient Greeks, McCorkle illustrates how the increasingly literate Greeks developed rhetorical theories intended for oratory that incorporated "writerly" tendencies, diminishing delivery's once-prime status in the process. Also explored is the near-eradication of rhetorical delivery in the mid-fifteenth century-the period of transition from late manuscript to early print culture-and the implications of the burgeoning print culture during the nineteenth century. McCorkle then investigates the declining interest in delivery as technology designed to replace the human voice and gesture became prominent at the beginning of the 1900s. Situating scholarship on delivery within a broader postmodern structure, he moves on to a discussion of the characteristics of contemporary hypertextual and digital communication and its role in reviving the canon, while also anticipating the future of communication technologies, the likely shifts in attitude toward delivery, and the implications of both on the future of teaching rhetoric. Rhetorical Delivery as Technological Discourse traces a long-view perspective of rhetorical history to present readers a productive reading of the volatile treatment of delivery alongside the parallel history of writing and communication technologies. This rereading will expand knowledge of the canon by not only offering the most thorough treatment of the history of rhetorical delivery available but also inviting conversation about the reciprocal impacts of rhetorical theory and written communication on each other throughout this history.

Rhetorics and Technologies

Author : Stuart A. Selber
Publisher : Univ of South Carolina Press
ISBN 13 : 1611172349
Total Pages : 359 pages
Book Rating : 4.6/5 (111 download)

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Book Synopsis Rhetorics and Technologies by : Stuart A. Selber

Download or read book Rhetorics and Technologies written by Stuart A. Selber and published by Univ of South Carolina Press. This book was released on 2012-12-05 with total page 359 pages. Available in PDF, EPUB and Kindle. Book excerpt: Electric discussions of the interplay between technological innovation and communication Recognizing an increasingly technological context for rhetorical activity, the thirteen contributors to this volume illuminate the challenges and opportunities inherent in successfully navigating intersections between rhetoric and technology in existing and emergent literacy practices. Edited by Stuart A. Selber, Rhetorics and Technologies positions technology as an inevitable aspect of the rhetorical situation and as a potent force in writing and communication activities. Taking a broad approach, this volume is not limited to discussion of particular technological systems (such as new media or wikis) or rhetorical contexts (such as invention or ethics). The essays instead offer a comprehensive treatment of the rhetoric-technology nexus. The book's first section considers the ways in which the social and material realities of using technology to support writing and communication activities have altered the borders and boundaries of rhetorical studies. The second section explores the discourse practices employed by users, designers, and scholars of technology when communicating in technological contexts. In the final section, projects and endeavors that illuminate the ways in which discourse activities can evolve to reflect emerging sociopolitical realties, technologies, and educational issues are examined. The resulting text bridges past and future by offering new understandings of traditional canons of rhetoric—invention, arrangement, style, memory, and delivery—as they present themselves in technological contexts without discarding the rich history of the field before the advent of these technological innovations. Rhetorics and Technologies includes a foreword by Carolyn R. Miller and essays by John M. Carroll, Marilyn M. Cooper, Paul Heilker, Johndan Johnson-Eilola, Debra Journet, M. Jimmie Killingsworth, Jason King, James E. Porter, Stuart A. Selber, Geoffrey Sirc, Susan Wells, and Anne Frances Wysocki.

Rhetorical Delivery and Digital Technologies

Author : Sean Morey
Publisher : Routledge
ISBN 13 : 1317407091
Total Pages : 278 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis Rhetorical Delivery and Digital Technologies by : Sean Morey

Download or read book Rhetorical Delivery and Digital Technologies written by Sean Morey and published by Routledge. This book was released on 2015-11-19 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book theorizes digital logics and applications for the rhetorical canon of delivery. Digital writing technologies invite a re-evaluation about what delivery can offer to rhetorical studies and writing practices. Sean Morey argues that what delivery provides is access to the unspeakable, unconscious elements of rhetoric, not primarily through emotion or feeling as is usually offered by previous studies, but affect, a domain of sensation implicit in the (overlooked) original Greek term for delivery, hypokrisis. Moreover, the primary means for delivering affect is both the logic and technology of a network, construed as modern, digital networks, but also networks of associations between humans and nonhuman objects. Casting delivery in this light offers new rhetorical trajectories that promote its incorporation into digital networked-bodies. Given its provocative and broad reframing of delivery, this book provides original, robust ways to understand rhetorical delivery not only through a lens of digital writing technologies, but all historical means of enacting delivery, offering implications that will ultimately affect how scholars of rhetoric will come to view not only the other canons of rhetoric, but rhetoric as a whole.

Rhetorical Memory and Delivery

Author : John Frederick Reynolds
Publisher : Routledge
ISBN 13 : 1136690425
Total Pages : 183 pages
Book Rating : 4.1/5 (366 download)

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Book Synopsis Rhetorical Memory and Delivery by : John Frederick Reynolds

Download or read book Rhetorical Memory and Delivery written by John Frederick Reynolds and published by Routledge. This book was released on 2013-11-05 with total page 183 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why has classical rhetoric been a subject of such growing interest for the past ten years? Because the most exciting work in classical rhetoric has asked us to rethink classical concepts in modern terms. What's been missing, at least in book-length form, is a scholarly rethinking of rhetorical memory and delivery. As many scholars have been noting in their work for some time now, three of five classical issues -- invention, arrangement, and style -- have dominated rhetorical studies while the other two -- memory and delivery -- have largely been misunderstood or ignored. Re-examined in light of recent research on orality, literacy, and electronic technology, rhetorical memory and delivery issues can become not only central to the field but also key to the continued interest in classical rhetoric. Bringing together national scholars from a variety of related disciplines in which rhetorical memory and delivery issues matter, this collection is the only volume that examines classical and contemporary interpretations of rhetorical memory and delivery in depth and detail.

The Rhetoric of Empire

Author : David Spurr
Publisher : Duke University Press
ISBN 13 : 9780822313175
Total Pages : 230 pages
Book Rating : 4.3/5 (131 download)

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Book Synopsis The Rhetoric of Empire by : David Spurr

Download or read book The Rhetoric of Empire written by David Spurr and published by Duke University Press. This book was released on 1993 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: The white man's burden, darkest Africa, the seduction of the primitive: such phrases were widespread in the language Western empires used to talk about their colonial enterprises. How this language itself served imperial purposes--and how it survives today in writing about the Third World--are the subject of David Spurr's book, a revealing account of the rhetorical strategies that have defined Western thinking about the non-Western world.Despite historical differences among British, French, and American versions of colonialism, their rhetoric had much in common. The Rhetoric of Empire identifies these shared features--images, figures of speech, and characteristic lines of argument--and explores them in a wide variety of sources. A former correspondent for the United Press International, the author is equally at home with journalism or critical theory, travel writing or official documents, and his discussion is remarkably comprehensive. Ranging from T. E. Lawrence and Isak Dineson to Hemingway and Naipaul, from Time and the New Yorker to the National Geographic and Le Monde, from journalists such as Didion and Sontag to colonial administrators such as Frederick Lugard and Albert Sarraut, this analysis suggests the degree to which certain rhetorical tactics penetrate the popular as well as official colonial and postcolonial discourse.Finally, Spurr considers the question: Can the language itself--and with it, Western forms of interpretation--be freed of the exercise of colonial power? This ambitious book is an answer of sorts. By exposing the rhetoric of empire, Spurr begins to loosen its hold over discourse about--and between--different cultures.

Still Life with Rhetoric

Author : Laurie E. Gries
Publisher : University Press of Colorado
ISBN 13 : 145719354X
Total Pages : 351 pages
Book Rating : 4.4/5 (571 download)

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Book Synopsis Still Life with Rhetoric by : Laurie E. Gries

Download or read book Still Life with Rhetoric written by Laurie E. Gries and published by University Press of Colorado. This book was released on 2015-03-05 with total page 351 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Still Life with Rhetoric, Laurie Gries forges connections among new materialism, actor network theory, and rhetoric to explore how images become rhetorically active in a digitally networked, global environment. Rather than study how an already-materialized “visual text” functions within a specific context, Gries investigates how images often circulate and transform across media, genre, and location at viral rates. A four-part case study of Shepard Fairey’s now iconic Obama Hope image elucidates how images reassemble collective life as they actualize in different versions, enter into various relations, and spark a firework of activity across the globe. While intent on tracking the rhetorical life of a single, multiple image, Still Life with Rhetoric is most concerned with studying rhetoric in motion. To account for an image’s widespread circulation and emergent activities, Gries introduces iconographic tracking—a digital research method for tracing an image’s divergent rhetorical becomings. Yet Gries also articulates a dynamic set of theoretical principles for studying rhetoric as a distributed, generative, and unforeseeable event that is applicable beyond the study of visual rhetoric. With an eye toward futurity—the strands of time beyond a thing’s initial moment of production and delivery—Still Life with Rhetoric intends to be taken up by those interested in visual rhetoric, research methods, and theory.

Methodologies for the Rhetoric of Health & Medicine

Author : Lisa Meloncon
Publisher : Routledge
ISBN 13 : 1315303736
Total Pages : 338 pages
Book Rating : 4.3/5 (153 download)

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Book Synopsis Methodologies for the Rhetoric of Health & Medicine by : Lisa Meloncon

Download or read book Methodologies for the Rhetoric of Health & Medicine written by Lisa Meloncon and published by Routledge. This book was released on 2017-07-06 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume charts new methodological territories for rhetorical studies and the emerging field of the rhetoric of health and medicine. In offering an expanded, behind-the-scenes view of rhetorical methodologies, it advances the larger goal of differentiating the rhetoric of health and medicine as a distinct but pragmatically diverse area of study, while providing rhetoricians and allied scholars new ways to approach and explain their research. Collectively, the volume’s 16 chapters: Develop, through extended examples of research, creative theories and methodologies for studying and engaging medicine’s high-stakes practices. Provide thick descriptions of and heuristics for methodological invention and adaptation that meet the needs of needs of new and established researchers. Discuss approaches to researching health and medical rhetorics across a range of contexts (e.g., historical, transnational, socio-cultural, institutional) and about a range of ethical issues (e.g., agency, social justice, responsiveness).

Habitual Rhetoric

Author : Alex Mueller
Publisher : University of Pittsburgh Press
ISBN 13 : 0822989980
Total Pages : 280 pages
Book Rating : 4.8/5 (229 download)

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Book Synopsis Habitual Rhetoric by : Alex Mueller

Download or read book Habitual Rhetoric written by Alex Mueller and published by University of Pittsburgh Press. This book was released on 2023-09-19 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Writing has always been digital. Just as digits scribble with the quill or tap the typewriter, digits compose binary code and produce text on a screen. Over time, however, digital writing has come to be defined by numbers and chips, not fingers and parchment. We therefore assume that digital writing began with the invention of the computer and created new writing habits, such as copying, pasting, and sharing. Habitual Rhetoric: Digital Writing before Digital Technology makes the counterargument that these digital writing practices were established by the handwritten cultures of early medieval universities, which codified rhetorical habits—from translation to compilation to disputation to amplification to appropriation to salutation—through repetitive classroom practices and within annotatable manuscript environments. These embodied habits have persisted across time and space to develop durable dispositions, or habitus, which have the potential to challenge computational cultures of disinformation and surveillance that pervade the social media of today.

Networked Media, Networked Rhetorics

Author : Damien Smith Pfister
Publisher : Penn State Press
ISBN 13 : 027106594X
Total Pages : 395 pages
Book Rating : 4.2/5 (71 download)

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Book Synopsis Networked Media, Networked Rhetorics by : Damien Smith Pfister

Download or read book Networked Media, Networked Rhetorics written by Damien Smith Pfister and published by Penn State Press. This book was released on 2016-01-01 with total page 395 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Networked Media, Networked Rhetorics, Damien Pfister explores communicative practices in networked media environments, analyzing, in particular, how the blogosphere has changed the conduct and coverage of public debate. Pfister shows how the late modern imaginary was susceptible to “deliberation traps” related to invention, emotion, and expertise, and how bloggers have played a role in helping contemporary public deliberation evade these traps. Three case studies at the heart of Networked Media, Networked Rhetorics show how new intermediaries, including bloggers, generate publicity, solidarity, and translation in the networked public sphere. Bloggers “flooding the zone” in the wake of Trent Lott’s controversial toast to Strom Thurmond in 2002 demonstrated their ability to invent and circulate novel arguments; the pre-2003 invasion reports from the “Baghdad blogger” illustrated how solidarity is built through affective connections; and the science blog RealClimate continues to serve as a rapid-response site for the translation of expert claims for public audiences. Networked Media, Networked Rhetorics concludes with a bold outline for rhetorical studies after the internet.

The History and Theory of Rhetoric

Author : James A. Herrick
Publisher : Routledge
ISBN 13 : 1317347846
Total Pages : 297 pages
Book Rating : 4.3/5 (173 download)

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Book Synopsis The History and Theory of Rhetoric by : James A. Herrick

Download or read book The History and Theory of Rhetoric written by James A. Herrick and published by Routledge. This book was released on 2015-08-07 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: The History and Theory of Rhetoric offers discussion of the history of rhetorical studies in the Western tradition, from ancient Greece to contemporary American and European theorists that is easily accessible to students. By tracing the historical progression of rhetoric from the Greek Sophists of the 5th Century B.C. all the way to contemporary studies–such as the rhetoric of science and feminist rhetoric–this comprehensive text helps students understand how persuasive public discourse performs essential social functions and shapes our daily worlds. Students gain conceptual framework for evaluating and practicing persuasive writing and speaking in a wide range of settings and in both written and visual media. Known for its clear writing style and contemporary examples throughout, The History and Theory of Rhetoric emphasizes the relevance of rhetoric to today's students.

Reprogrammable Rhetoric

Author : Michael J. Faris
Publisher : University Press of Colorado
ISBN 13 : 1646422589
Total Pages : 321 pages
Book Rating : 4.6/5 (464 download)

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Book Synopsis Reprogrammable Rhetoric by : Michael J. Faris

Download or read book Reprogrammable Rhetoric written by Michael J. Faris and published by University Press of Colorado. This book was released on 2022-09-01 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reprogrammable Rhetoric offers new inroads for rhetoric and composition scholars’ past and present engagements with critical making. Moving beyond arguments of inclusion and justifications for scholarly legitimacy and past historicizations of the “material turn” in the field, this volume explores what these practices look like with both a theoretical and hands-on “how-to” approach. Chapters function not only as critical illustrations or arguments for the use of reprogrammable circuits but also as pedagogical instructions that enable readers to easily use or modify these compositions for their own ends. This collection offers nuanced theoretical perspectives on material and cultural rhetorics alongside practical tutorials for students, researchers, and teachers to explore critical making across traditional areas such as wearable sensors, Arduinos, Twitter bots, multimodal pedagogy, Raspberry Pis, and paper circuitry, as well as underexplored areas like play, gaming, text mining, bots, and electronic monuments. Designed to be taught in upper division undergraduate and graduate classrooms, these tutorials will benefit non-expert and expert critical makers alike. All contributed codes and scripts are also available on Utah State University Press’s companion website to encourage downloading, cloning, and repurposing. Contributors: Aaron Beveridge, Kendall Gerdes, Kellie Gray, Matthew Halm, Steven Hammer, Cana Uluak Itchuaqiyaq, John Jones, M.Bawar Khan, Bree McGregor, Sean Morey, Ryan Omizo, Andrew Pilsch, David Rieder, David Sheridan, Wendi Sierra, Nicholas Van Horn

Digital Rhetoric and Global Literacies: Communication Modes and Digital Practices in the Networked World

Author : Verhulsdonck, Gustav
Publisher : IGI Global
ISBN 13 : 1466649178
Total Pages : 398 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Digital Rhetoric and Global Literacies: Communication Modes and Digital Practices in the Networked World by : Verhulsdonck, Gustav

Download or read book Digital Rhetoric and Global Literacies: Communication Modes and Digital Practices in the Networked World written by Verhulsdonck, Gustav and published by IGI Global. This book was released on 2013-12-31 with total page 398 pages. Available in PDF, EPUB and Kindle. Book excerpt: Understanding digital modes and practices of traditional rhetoric are essential in emphasizing information and interaction in human-to-human and human-computer contexts. These emerging technologies are essential in gauging information processes across global contexts. Digital Rhetoric and Global Literacies: Communication Modes and Digital Practices in the Networked World compiles relevant theoretical frameworks, current practical applications, and emerging practices of digital rhetoric. Highlighting the key principles and understandings of the underlying modes, practices, and literacies of communication, this book is a vital guide for professionals, scholars, researchers, and educators interested in finding clarity and enrichment in the diverse perspectives of digital rhetoric research.

Reality By Design

Author : Joseph Petraglia
Publisher : Routledge
ISBN 13 : 1135692114
Total Pages : 224 pages
Book Rating : 4.1/5 (356 download)

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Book Synopsis Reality By Design by : Joseph Petraglia

Download or read book Reality By Design written by Joseph Petraglia and published by Routledge. This book was released on 1998-02 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: An essential resource for understanding cutting edge developments in contemporary education. Using real life examples of educational technology, it explains why rhetorical relations must replace cognitive process as the central focus of education.

Rhetorical Realism

Author : Scot Barnett
Publisher : Routledge
ISBN 13 : 1317235371
Total Pages : 394 pages
Book Rating : 4.3/5 (172 download)

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Book Synopsis Rhetorical Realism by : Scot Barnett

Download or read book Rhetorical Realism written by Scot Barnett and published by Routledge. This book was released on 2016-11-10 with total page 394 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rhetorical Realism responds to the surging interest in nonhumans across the humanities by exploring how realist commitments have historically accompanied understandings of rhetoric from antiquity to the present. For a discipline that often defines itself according to human speech and writing, the nonhuman turn poses a number of challenges and opportunities for rhetoric. To date, many of the responses to the nonhuman turn in rhetoric have sought to address rhetoric’s compatibility with new conceptions of materiality. In Rhetorical Realism, Scot Barnett extends this work by transforming it into a new historiographic methodology attuned to the presence and occlusion of things in rhetorical history. Through investigations of rhetoric’s place in Aristotelian metaphysics, the language invention movement of the seventeenth century, and postmodern conceptions of rhetoric as an epistemic art, Barnett’s study expands the scope of rhetorical inquiry by showing how realist ideas have worked to frame rhetoric’s scope and meanings during key moments in its history. Ultimately, Barnett argues that all versions of rhetoric depend upon some realist assumptions about the world. Rather than conceive of the nonhuman as a dramatic turning point in rhetorical theory, Rhetorical Realism encourages rhetorical theorists to turn another eye toward what rhetoricians have always done—defining and configuring rhetoric within a broader ontology of things.

Rhetorical Theory and Praxis in the Business Communication Classroom

Author : Kristen Getchell
Publisher : Routledge
ISBN 13 : 1351132857
Total Pages : 222 pages
Book Rating : 4.3/5 (511 download)

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Book Synopsis Rhetorical Theory and Praxis in the Business Communication Classroom by : Kristen Getchell

Download or read book Rhetorical Theory and Praxis in the Business Communication Classroom written by Kristen Getchell and published by Routledge. This book was released on 2018-09-10 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner of the Association for Business Communication's 2019 Distinguished Book Award Rhetorical Theory and Praxis in the Business Communication Classroom responds to a significant need in the emerging field of business communication as the first collection of its type to establish a connection between rhetorical theory and practice in the business communication classroom. The volume includes topics such as rhetorical grammar, genre awareness in business communication theory, the role of big data in message strategy, social media and memory, and the connection between rhetorical theory and entrepreneurship. These essays provide the business communication scholar, practitioner, and program administrator insight into the rhetorical considerations of the business communication landscape.

Communicating Mobility and Technology

Author : Ehren Helmut Pflugfelder
Publisher : Routledge
ISBN 13 : 1317163621
Total Pages : 281 pages
Book Rating : 4.3/5 (171 download)

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Book Synopsis Communicating Mobility and Technology by : Ehren Helmut Pflugfelder

Download or read book Communicating Mobility and Technology written by Ehren Helmut Pflugfelder and published by Routledge. This book was released on 2016-07-07 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner of the 2018 CCCC Technical and Scientific Communication Award in the category of Best Book in Technical or Scientific Communication Responding to the effects of human mobility and crises such as depleting oil supplies, Ehren Helmut Pflugfelder turns specifically to automobility, a term used to describe the kinds of mobility afforded by autonomous, automobile-based movement technologies and their ramifications. Thus far, few studies in technical communication have explored the development of mobility technologies, the immense power that highly structured, environmentally significant systems have in the world, or the human-machine interactions that take place in such activities. Applying kinaesthetic rhetoric, a rhetoric that is sensitive to and developed from the mobile, material context of these technologies, Pflugfelder looks at transportation projects such as electric taxi cabs from the turn of the century to modern day, open-source vehicle projects, and a large case study of an autonomous, electric pod car network that ultimately failed. Kinaesthetic rhetoric illuminates how mobility technologies have always been persuasive wherever and whenever linguistic symbol systems and material interactions enroll us, often unconsciously, into regimes of movement and ways of experiencing the world. As Pflugfelder shows, mobility technologies involve networks of sustained arguments that are as durable as the bonds between the actors in their networks.