Rhetoric And Ethics In The Cybernetic Age

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Rhetoric and Ethics in the Cybernetic Age

Author : Jeff Pruchnic
Publisher : Routledge
ISBN 13 : 1135022666
Total Pages : 220 pages
Book Rating : 4.1/5 (35 download)

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Book Synopsis Rhetoric and Ethics in the Cybernetic Age by : Jeff Pruchnic

Download or read book Rhetoric and Ethics in the Cybernetic Age written by Jeff Pruchnic and published by Routledge. This book was released on 2013-08-15 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: It has become increasingly difficult to ignore the ways that the centrality of new media and technologies — from the global networking of information systems and social media to new possibilities for altering human genetics — seem to make obsolete our traditional ways of thinking about ethics and persuasive communication inherited from earlier humanist paradigms. This book argues that rather than devoting our critical energies towards critiquing humanist touchstones, we should instead examine the ways in which media and technologies have always worked as crucial cultural forces in shaping ethics and rhetoric. Pruchnic combines this historical itinerary with critical interrogations of diverse cultural and technological sites — the logic of video games and artificial intelligence, the ethics of life extension in contemporary medicine, the transition to computer-automated trading in world stock markets, the state of critical theory in the contemporary humanities — along with innovative analyses of the works of such figures as the Greek Sophists, Kenneth Burke, Martin Heidegger, Michel Foucault, Friedrich Nietzsche, and Gilles Deleuze. This book argues that our best strategies for crafting persuasive communication and producing ethical relations between individuals will be those that creatively replicate and appropriate, rather than resist, the logics of dominant forms of media and technology.

The ethics of rhetoric

Author : Richard M. Weaver
Publisher : Good Press
ISBN 13 :
Total Pages : 214 pages
Book Rating : 4.4/5 (64 download)

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Book Synopsis The ethics of rhetoric by : Richard M. Weaver

Download or read book The ethics of rhetoric written by Richard M. Weaver and published by Good Press. This book was released on 2022-08-21 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The ethics of rhetoric" by Richard M. Weaver. Published by Good Press. Good Press publishes a wide range of titles that encompasses every genre. From well-known classics & literary fiction and non-fiction to forgotten−or yet undiscovered gems−of world literature, we issue the books that need to be read. Each Good Press edition has been meticulously edited and formatted to boost readability for all e-readers and devices. Our goal is to produce eBooks that are user-friendly and accessible to everyone in a high-quality digital format.

Software Evangelism and the Rhetoric of Morality

Author : Jennifer Helene Maher
Publisher : Routledge
ISBN 13 : 1134491565
Total Pages : 231 pages
Book Rating : 4.1/5 (344 download)

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Book Synopsis Software Evangelism and the Rhetoric of Morality by : Jennifer Helene Maher

Download or read book Software Evangelism and the Rhetoric of Morality written by Jennifer Helene Maher and published by Routledge. This book was released on 2015-08-27 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examining the layers of meaning encoded in software and the rhetoric surrounding it, this book offers a much-needed perspective on the intersections between software, morality, and politics. In software development culture, evangelism typically denotes a rhetorical practice that aims to convert software developers, as well as non-technical lay users, from one platform to another (e.g., from the operating system Microsoft Windows to Linux). This book argues that software evangelism, like its religious counterpart, must also be understood as constructing moral and political values that extend well beyond the boundaries of the development culture. Unlike previous studies that locate such values in the effects of code in-use or in certain types of code like free and open source (FOSS) software, Maher argues that all code is meaningful beyond its technical, executable functions. To facilitate this analysis, this study builds a theory of evangelism and illustrates this theory at work in the proprietary software industry and FOSS communities. As an example of political liberalism at work at the level of code, these evangelical rhetorics of software construct competing conceptions of what is good that fall within a shared belief in what is just. Maher illustrates how these beliefs in goodness and justice do not always execute in replicable ways, as the different ways of decoding software evangelisms in the contexts of Brazil and China reveal. Demonstrating how software evangelisms exert a transformative force on the world, one comparable in significance to code itself, this book highlights the importance of rhetoric in even the most seemingly a-rhetorical of technical endeavors and foregrounds the crucial need for rhetorical literacy in the digital age.

Professional Communication and Network Interaction

Author : Heidi A. McKee
Publisher : Routledge
ISBN 13 : 1351770764
Total Pages : 222 pages
Book Rating : 4.3/5 (517 download)

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Book Synopsis Professional Communication and Network Interaction by : Heidi A. McKee

Download or read book Professional Communication and Network Interaction written by Heidi A. McKee and published by Routledge. This book was released on 2017-06-14 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital technologies and social media have changed the processes, products, and interactions of professional communication, reshaping how, when, with whom, and where business professionals communicate. This book examines these changes by asking: How does rhetorical theory need to adapt and develop to address the changing practices of professional communication? Drawing from classical and contemporary rhetorical theory and from in-depth interviews with business professionals, the authors present a case-based approach for exploring the changing landscape of professional communication. The book develops a rhetorical theory based on networked interaction and rhetorical ethics: seeing professional communication as involving new kinds of networked interactions that require an integrated view of rhetoric and ethics. The book applies this frame to a variety of communication cases involving, for example, employee missteps on social media, corporate-consumer interactions, and the developing use of artificial intelligence agents (AI bots) to handle online communication.

A New Handbook of Rhetoric

Author : Michele Kennerly
Publisher : Penn State Press
ISBN 13 : 0271091533
Total Pages : 221 pages
Book Rating : 4.2/5 (71 download)

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Book Synopsis A New Handbook of Rhetoric by : Michele Kennerly

Download or read book A New Handbook of Rhetoric written by Michele Kennerly and published by Penn State Press. This book was released on 2021-07-12 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: Like every discipline, Rhetorical Studies relies on a technical vocabulary to convey specialized concepts, but few disciplines rely so deeply on a set of terms developed so long ago. Pathos, kairos, doxa, topos—these and others originate from the so-called classical world, which has conferred on them excessive authority. Without jettisoning these rhetorical terms altogether, this handbook addresses critiques of their ongoing relevance, explanatory power, and exclusionary effects. A New Handbook of Rhetoric inverts the terms of classical rhetoric by applying to them the alpha privative, a prefix that expresses absence. Adding the prefix α- to more than a dozen of the most important terms in the field, the contributors to this volume build a new vocabulary for rhetorical inquiry. Essays on apathy, akairos, adoxa, and atopos, among others, explore long-standing disciplinary habits, reveal the denials and privileges inherent in traditional rhetorical inquiry, and theorize new problems and methods. Using this vocabulary in an analysis of current politics, media, and technology, the essays illuminate aspects of contemporary culture that traditional rhetorical theory often overlooks. Innovative and groundbreaking, A New Handbook of Rhetoric at once draws on and unsettles ancient Greek rhetorical terms, opening new avenues for studying values, norms, and phenomena often stymied by the tradition. In addition to the editor, the contributors include Caddie Alford, Benjamin Firgens, Cory Geraths, Anthony J. Irizarry, Mari Lee Mifsud, John Muckelbauer, Bess R. H. Myers, Damien Smith Pfister, Nathaniel A. Rivers, and Alessandra Von Burg.

The Rhetoric of Videogames as Embodied Practice

Author : Steve Holmes
Publisher : Routledge
ISBN 13 : 1351399470
Total Pages : 274 pages
Book Rating : 4.3/5 (513 download)

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Book Synopsis The Rhetoric of Videogames as Embodied Practice by : Steve Holmes

Download or read book The Rhetoric of Videogames as Embodied Practice written by Steve Holmes and published by Routledge. This book was released on 2017-09-11 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Rhetoric of Videogames as Embodied Practice offers a critical reassessment of embodiment and materiality in rhetorical considerations of videogames. Holmes argues that rhetorical and philosophical conceptions of "habit" offer a critical resource for describing the interplay between thinking (writing and rhetoric) and embodiment. The book demonstrates how Aristotle's understanding of character (ethos), habit (hexis), and nature (phusis) can productively connect rhetoric to what Holmes calls "procedural habits": the ways in which rhetoric emerges from its interactions with the dynamic accumulation of conscious and nonconscious embodied experiences that consequently give rise to meaning, procedural subjectivity, control, and communicative agency both in digital game design discourse and the activity of play.

Ancient Rhetorics and Digital Networks

Author : Michele Kennerly
Publisher : University of Alabama Press
ISBN 13 : 0817359044
Total Pages : 329 pages
Book Rating : 4.8/5 (173 download)

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Book Synopsis Ancient Rhetorics and Digital Networks by : Michele Kennerly

Download or read book Ancient Rhetorics and Digital Networks written by Michele Kennerly and published by University of Alabama Press. This book was released on 2018-02-13 with total page 329 pages. Available in PDF, EPUB and Kindle. Book excerpt: An examination of two seemingly incongruous areas of study: ancient rhetoric and digitally networked communication

Vernacular Christian Rhetoric and Civil Discourse

Author : Jeffrey M. Ringer
Publisher : Routledge
ISBN 13 : 1317357116
Total Pages : 202 pages
Book Rating : 4.3/5 (173 download)

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Book Synopsis Vernacular Christian Rhetoric and Civil Discourse by : Jeffrey M. Ringer

Download or read book Vernacular Christian Rhetoric and Civil Discourse written by Jeffrey M. Ringer and published by Routledge. This book was released on 2016-02-05 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: Vernacular Christian Rhetoric and Civil Discourse seeks to address the current gap in American public discourse between secular liberals and religiously committed citizens by focusing on the academic and public writing of millennial evangelical Christian students. Analysis of such writing reveals that the evangelical Christian faith of contemporary college students—and the rhetorical practice motivated by it—is marked by an openness to social context and pluralism that offers possibilities for civil discourse. Based on case studies of evangelical Christian student writers, contextualized within nationally-representative trends as reported by the National Study of Youth and Religion, and grounded in scholarship from rhetorical theory, composition studies, folklore studies, and sociology of religion, this book offers rhetorical educators a new terministic screen that reveals the complex processes at work within our students’ vernacular constructions of religious faith.

Rhetorical Delivery and Digital Technologies

Author : Sean Morey
Publisher : Routledge
ISBN 13 : 1317407083
Total Pages : 311 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis Rhetorical Delivery and Digital Technologies by : Sean Morey

Download or read book Rhetorical Delivery and Digital Technologies written by Sean Morey and published by Routledge. This book was released on 2015-11-19 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book theorizes digital logics and applications for the rhetorical canon of delivery. Digital writing technologies invite a re-evaluation about what delivery can offer to rhetorical studies and writing practices. Sean Morey argues that what delivery provides is access to the unspeakable, unconscious elements of rhetoric, not primarily through emotion or feeling as is usually offered by previous studies, but affect, a domain of sensation implicit in the (overlooked) original Greek term for delivery, hypokrisis. Moreover, the primary means for delivering affect is both the logic and technology of a network, construed as modern, digital networks, but also networks of associations between humans and nonhuman objects. Casting delivery in this light offers new rhetorical trajectories that promote its incorporation into digital networked-bodies. Given its provocative and broad reframing of delivery, this book provides original, robust ways to understand rhetorical delivery not only through a lens of digital writing technologies, but all historical means of enacting delivery, offering implications that will ultimately affect how scholars of rhetoric will come to view not only the other canons of rhetoric, but rhetoric as a whole.

Adaptive Rhetoric

Author : Alex C. Parrish
Publisher : Routledge
ISBN 13 : 1317918010
Total Pages : 210 pages
Book Rating : 4.3/5 (179 download)

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Book Synopsis Adaptive Rhetoric by : Alex C. Parrish

Download or read book Adaptive Rhetoric written by Alex C. Parrish and published by Routledge. This book was released on 2013-11-07 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rhetorical scholarship has for decades relied solely on culture to explain persuasive behavior. While this focus allows for deep explorations of historical circumstance, it neglects the powerful effects of biology on rhetorical behavior – how our bodies and brains help shape and constrain rhetorical acts. Not only is the cultural model incomplete, but it tacitly endorses the fallacy of human exceptionalism. By introducing evolutionary biology into the study of rhetoric, this book serves as a model of a biocultural paradigm. Being mindful of biological and cultural influences allows for a deeper view of rhetoric, one that is aware of the ubiquity of persuasive behavior in nature. Human and nonhuman animals, and even some plants, persuade to survive - to live, love, and cooperate. That this broad spectrum of rhetorical behavior exists in the animal world demonstrates how much we can learn from evolutionary biology. By incorporating scholarship on animal signaling into the study of rhetoric, the author explores how communication has evolved, and how numerous different species of animals employ similar persuasive tactics in order to overcome similar problems. This cross-species study of rhetoric allows us to trace the origins of our own persuasive behaviors, providing us with a deeper history of rhetoric that transcends the written and the televised, and reveals the artifacts of our communicative past.

Kenneth Burke + The Posthuman

Author : Chris Mays
Publisher : Penn State Press
ISBN 13 : 0271080337
Total Pages : 246 pages
Book Rating : 4.2/5 (71 download)

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Book Synopsis Kenneth Burke + The Posthuman by : Chris Mays

Download or read book Kenneth Burke + The Posthuman written by Chris Mays and published by Penn State Press. This book was released on 2017-10-25 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: While rhetoric as a discipline is firmly planted in humanism and anthropology, posthumanism seeks to leave the human behind. This highly original examination of Kenneth Burke’s thought grapples with these ostensibly contradictory concepts as opportunities for invention, revision, and, importantly, transdisciplinary knowledge making. Rather than simply mapping posthumanist rhetorics onto Burke’s scholarship, Kenneth Burke + The Posthuman focuses on the multiplicity of ideas found both in his work and in the idea of posthumanism. Taking varied approaches organized within a framework of boundaries and futures, the contributors show that studying the humanist theories of Burke in this way creates a satisfyingly chaotic web of interconnections. The essays look at how Burke’s writing on the human mind and technology, from his earliest works to his very latest revisions, interrelates with current concepts such as new materiality and coevolution. Throughout, the contributors pay close attention to the fluidity, concerns, and contradictions inherent in language, symbolism, and subjectivity. A unique, illuminating exploration of the contested relationship between bodies and language, this inherently transdisciplinary book will propel important future inquiry by scholars of rhetoric, Burke, and posthumanism. In addition to the editors, the contributors are Casey Boyle, Kristie Fleckenstein, Nathan Gale, Julie Jung, Steven B. Katz, Steven LeMieux, Jodie Nicotra, Jeff Pruchnic, Timothy Richardson, Thomas Rickert, and Robert Wess.

Sexual Rhetorics

Author : Jonathan Alexander
Publisher : Routledge
ISBN 13 : 1317442660
Total Pages : 321 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis Sexual Rhetorics by : Jonathan Alexander

Download or read book Sexual Rhetorics written by Jonathan Alexander and published by Routledge. This book was released on 2015-10-16 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sexual rhetoric is the self-conscious and critical engagement with discourses of sexuality that exposes both their naturalization and their queering, their torquing to create different or counter-discourses, giving voice and agency to multiple and complex sexual experiences. This volume explores the intersection of rhetoric and sexuality through the varieties of methods available in the fields of rhetoric and writing studies, including case studies, theoretical questioning, ethnographies, or close (and distant) readings of "texts" that help us think through the rhetorical force of sexuality and the sexual force of rhetoric.

Information

Author : Michele Kennerly
Publisher : Columbia University Press
ISBN 13 : 0231552807
Total Pages : 164 pages
Book Rating : 4.2/5 (315 download)

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Book Synopsis Information by : Michele Kennerly

Download or read book Information written by Michele Kennerly and published by Columbia University Press. This book was released on 2021-01-19 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: For decades, we have been told we live in the “information age”—a time when disruptive technological advancement has reshaped the categories and social uses of knowledge and when quantitative assessment is increasingly privileged. Such methodologies and concepts of information are usually considered the provenance of the natural and social sciences, which present them as politically and philosophically neutral. Yet the humanities should and do play an important role in interpreting and critiquing the historical, cultural, and conceptual nature of information. This book is one of two companion volumes that explore theories and histories of information from a humanistic perspective. They consider information as a long-standing feature of social, cultural, and conceptual management, a matter of social practice, and a fundamental challenge for the humanities today. Bringing together essays by prominent critics, Information: Keywords highlights the humanistic nature of information practices and concepts by thinking through key terms. It describes and anticipates directions for how the humanities can contribute to our understanding of information from a range of theoretical, historical, and global perspectives. Together with Information: A Reader, it sets forth a major humanistic vision of the concept of information.

Networked Humanities

Author : Jeff Rice
Publisher : Parlor Press LLC
ISBN 13 : 1643170201
Total Pages : 236 pages
Book Rating : 4.6/5 (431 download)

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Book Synopsis Networked Humanities by : Jeff Rice

Download or read book Networked Humanities written by Jeff Rice and published by Parlor Press LLC. This book was released on 2018-08-11 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: Of all the topics of interest in the digital humanities, the network has received comparatively little attention. We live in a networked society: texts, sounds, ideas, people, consumerism, protest movements, politics, entertainment, academia, and other items circulate in and through networks that come together and break apart at various moments. In these interactions, data sets of all sorts are formed, or at the least, are latent. Such data affect what the humanities is or might be. While there exist networked spaces of interaction for digital humanities work, considering in more detail how networks affect traditional and future goals of humanistic inquiry is a timely pursuit. Networked Humanities: Within and Without the University takes up this issue as a volume of collected work that asks these questions: Have the humanities sufficiently addressed the ways its various forms of work, as networks, affect other networks, within and outside of the university? What might a networked digital humanities be, or what is it currently if it does, indeed, exist? Can an understanding of the humanities as a series of networks affect--positively or negatively--the ways publics perceive humanities research, pedagogy, and mission? In addressing these questions, Networked Humanities offers both a critical and timely contribution to the spacious present and potential future of the digital humanities, both within academe and beyond. Contributors include Neil Baird, Jenny Bay, Casey Boyle, James J. Brown, Jr., Levi R. Bryant, Naomi Clark, Bradley Dilger, Kristie S. Fleckenstein, Paul Gestwicki, Tarez Samra Graban, Jeffrey T. Grabill, Laurie Gries, Byron Hawk, John Jones, Nate Kreuter, Devoney Looser, Rudy McDaniel, Derek Mueller, Liza Potts, Jeff Pruchnic, Jim Ridolfo, Nathaniel Rivers, Jillian J. Sayre, Lars Söderlund, Clay Spinuzzi, and Kathleen Blake Yancey.

Digital Ethics

Author : Jessica Reyman
Publisher : Routledge
ISBN 13 : 0429561113
Total Pages : 251 pages
Book Rating : 4.4/5 (295 download)

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Book Synopsis Digital Ethics by : Jessica Reyman

Download or read book Digital Ethics written by Jessica Reyman and published by Routledge. This book was released on 2019-07-30 with total page 251 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital Ethics delves into the shifting legal and ethical landscape in digital spaces and explores productive approaches for theorizing, understanding, and navigating through difficult ethical issues online. Contributions from leading scholars address how changing technologies and media over the last decade have both created new ethical quandaries and reinforced old ones in rhetoric and writing studies. Through discussions of rhetorical theory, case studies and examples, research methods and methodologies, and pedagogical approaches and practical applications, this collection will further digital rhetoric scholars’ inquiry into digital ethics and writing instructors’ approaches to teaching ethics in the current technological moment. A key contribution to the literature on ethical practices in digital spaces, this book will be of interest to researchers and teachers in the fields of digital rhetoric, composition, and writing studies. Chapter 9 of this book is freely available as a downloadable Open Access PDF at http://www.taylorfrancis.com under a Creative Commons Attribution-Non Commercial-No Derivatives (CC-BY-NC-ND) 4.0 license.

Rhetorics of Names and Naming

Author : Star Medzerian Vanguri
Publisher : Routledge
ISBN 13 : 1317436059
Total Pages : 224 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis Rhetorics of Names and Naming by : Star Medzerian Vanguri

Download or read book Rhetorics of Names and Naming written by Star Medzerian Vanguri and published by Routledge. This book was released on 2016-01-29 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume takes up rhetorical approaches to our primarily linguistic understanding of how names work, considering how theories of materiality in rhetoric enrich conceptions of the name as word or symbol and help explain the processes of name bestowal, accumulation, loss, and theft. Contributors theorize the formation, modification, and recontexualization of names as a result of technological and cultural change, and consider the ways in which naming influences identity and affects/grants power.

Communication, Public Discourse, and Road Safety Campaigns

Author : Nurit Guttman
Publisher : Routledge
ISBN 13 : 1136154655
Total Pages : 324 pages
Book Rating : 4.1/5 (361 download)

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Book Synopsis Communication, Public Discourse, and Road Safety Campaigns by : Nurit Guttman

Download or read book Communication, Public Discourse, and Road Safety Campaigns written by Nurit Guttman and published by Routledge. This book was released on 2014-06-05 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book discusses the use of communication campaigns to promote road safety, arguing that they need to elicit public discourse on issues pertaining to culture, equity, gender, workplace norms, environmental issues, and social solidarity. Increasingly, new media channels and formats are employed in the dissemination process, making road safety-related messages ubiquitous, and often controversial. Policy makers, educators, researchers, and the public continue to debate the utility and morality of some of the influence tactics employed in these messages, such as the use of graphic images of injury or death, stigmatization (or "blame and shame"), and the use of "black humor." Guttman argues that influencing road safety requires making changes in normative and cultural conceptions of broader issues in society, yet the typical discourse on road safety tends to focus on individual attitudes and practices. The book highlights the importance of social and behavioral theory in communication campaigns on road safety, and critiques the tendency to focus on individual cognition, affect, and risk conceptions rather than on normative, structural, and cultural factors. The volume positions the discourse on road safety as a social issue, and treats road safety behavior as a social activity that directly relates to other public issues, social values, and social policy, while discussing potential uses of social media and participatory approaches. The discussion turns to the role of road safety communication campaigns as part of a democratic process of eliciting public discourse, including how contemporary society could address broader issues of risk and safety.