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Search Engine Marketing, Inc.

Author : Mike Moran
Publisher : Pearson Education
ISBN 13 : 0137005148
Total Pages : 866 pages
Book Rating : 4.1/5 (37 download)

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Book Synopsis Search Engine Marketing, Inc. by : Mike Moran

Download or read book Search Engine Marketing, Inc. written by Mike Moran and published by Pearson Education. This book was released on 2008-09-19 with total page 866 pages. Available in PDF, EPUB and Kindle. Book excerpt: The #1 Step-by-Step Guide to Search Marketing Success...Now Completely Updated with New Techniques, Tools, and Best Practices! In this book, two world-class experts present today’s best practices, step-by-step techniques, and hard-won tips for using search engine marketing to achieve your sales and marketing goals, whatever they are. Mike Moran and Bill Hunt thoroughly cover both the business and technical aspects of contemporary search engine marketing, walking beginners through all the basics while providing reliable, up-to-the-minute insights for experienced professionals. Thoroughly updated to fully reflect today’s latest search engine marketing opportunities, this book guides you through profiting from social media marketing, site search, advanced keyword tools, hybrid paid search auctions, and much more. You’ll walk step-by-step through every facet of creating an effective program: projecting business value, selling stakeholders and executives, building teams, choosing strategy, implementing metrics, and above all, execution. Whether you’re a marketing, Web, or IT professional, product manager, or content specialist, Search Engine Marketing, Inc., Second Edition will help you define your SEO/SEM goals, craft a best-practices program for achieving them, and implement it flawlessly.

Driving Traffic and Customer Activity Through Affiliate Marketing

Author : Singh, Surabhi
Publisher : IGI Global
ISBN 13 : 1522526579
Total Pages : 251 pages
Book Rating : 4.5/5 (225 download)

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Book Synopsis Driving Traffic and Customer Activity Through Affiliate Marketing by : Singh, Surabhi

Download or read book Driving Traffic and Customer Activity Through Affiliate Marketing written by Singh, Surabhi and published by IGI Global. This book was released on 2017-06-16 with total page 251 pages. Available in PDF, EPUB and Kindle. Book excerpt: Technological developments have created new opportunities for contemporary businesses. Online stores can now utilize a specific branch of marketing in order to maximize the revenue of their business and increase website traffic. Driving Traffic and Customer Activity Through Affiliate Marketing is an essential reference publication highlighting the latest scholarly research on the method of increasing online business traffic and sales by external referrals. Featuring extensive coverage on a broad range of topics and perspectives such as networking, program management, and customer satisfaction, this book is ideally designed for academicians, practitioners, and students seeking current information on ways to increase customer activity.

Traffic World

Author :
Publisher :
ISBN 13 :
Total Pages : 1732 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Traffic World by :

Download or read book Traffic World written by and published by . This book was released on 1917 with total page 1732 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Traffic World and Traffic Bulletin

Author :
Publisher :
ISBN 13 :
Total Pages : 1464 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Traffic World and Traffic Bulletin by :

Download or read book Traffic World and Traffic Bulletin written by and published by . This book was released on 1917 with total page 1464 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Digital and Social Media Marketing

Author : Nripendra P. Rana
Publisher : Springer Nature
ISBN 13 : 3030243745
Total Pages : 337 pages
Book Rating : 4.0/5 (32 download)

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Book Synopsis Digital and Social Media Marketing by : Nripendra P. Rana

Download or read book Digital and Social Media Marketing written by Nripendra P. Rana and published by Springer Nature. This book was released on 2019-11-11 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.

Traffic Items

Author :
Publisher :
ISBN 13 :
Total Pages : 92 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Traffic Items by :

Download or read book Traffic Items written by and published by . This book was released on 1938 with total page 92 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Good Roads

Author :
Publisher :
ISBN 13 :
Total Pages : 478 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Good Roads by :

Download or read book Good Roads written by and published by . This book was released on 1922 with total page 478 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Hearings

Author : United States. Congress. House. Committee on Interstate and Foreign Commerce
Publisher :
ISBN 13 :
Total Pages : 352 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Hearings by : United States. Congress. House. Committee on Interstate and Foreign Commerce

Download or read book Hearings written by United States. Congress. House. Committee on Interstate and Foreign Commerce and published by . This book was released on 1928 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Top 20%

Author : Dustin Ruge
Publisher : Thunderbird Publishing
ISBN 13 : 0990504646
Total Pages : 421 pages
Book Rating : 4.9/5 (95 download)

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Book Synopsis The Top 20% by : Dustin Ruge

Download or read book The Top 20% written by Dustin Ruge and published by Thunderbird Publishing . This book was released on 2015-10-21 with total page 421 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Top 20%: Why 80% of small businesses fail at SALES & MARKETING and how you can succeed is a new book published by best-selling author and industry veteran Dustin W Ruge. In the book, Dustin covers the critical aspects as to why 80% of small businesses fail and how to successfully create a sales and marketing strategy that can help get any small business professional to the top 20% in their industry. Book Endorsements From Sales Industry Leaders: “Anyone who’s ever wanted to become a top-notch small business owner can confidently benefit from the down-to-earth knowledge in this book.” —Michael LeBoeuf, Best-Selling Author of How to Win Customers and Keep Them for Life “It's amazing to find someone like Dustin, who has such an understanding of professional advertising.” —Larry Deutsch, Founder and President, Patient Marketing Specialists “Outstanding! A must-read for anyone who wants a successful career as a business professional.” —Christopher Levinson, Administrator of Vititoe Law Group/Consumer Advocate “This book is going on my ‘must-read list’ for all my new clients!” —Stephen Fairley, CEO, The Rainmaker Institute

Passive and Active Network Measurement

Author : Renata Teixeira
Publisher : Springer Science & Business Media
ISBN 13 : 3642009743
Total Pages : 250 pages
Book Rating : 4.6/5 (42 download)

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Book Synopsis Passive and Active Network Measurement by : Renata Teixeira

Download or read book Passive and Active Network Measurement written by Renata Teixeira and published by Springer Science & Business Media. This book was released on 2009-03-20 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the refereed proceedings of the 10th International Conference on Passive and Active Measurement, PAM 2009, held in Seoul, Korea, in April 2009. The 22 revised full papers and 2 revised demo papers presented were carefully reviewed and selected from 77 submissions. The papers focus on research and practical applications of routing and forwarding, topology and delay, methods for large-scale measurements, wireless, management tools, audio and video traffic, peer-to-peer, traffic measurements, and measurements of anomalous and unwanted traffic.

The Ultimate Marketing Engine

Author : John Jantsch
Publisher : HarperCollins Leadership
ISBN 13 : 1400224780
Total Pages : 224 pages
Book Rating : 4.4/5 (2 download)

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Book Synopsis The Ultimate Marketing Engine by : John Jantsch

Download or read book The Ultimate Marketing Engine written by John Jantsch and published by HarperCollins Leadership. This book was released on 2021-09-21 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: A step-by-step system for creating customers and clients for life. In a world that’s difficult for business professionals to cut through noise to create relationships with their customers, organizations that focus on converting their customers to members and helping them achieve lasting transformation rather than simply offering the transaction of the moment are winning. The Ultimate Marketing Engine teaches you how to develop a system to take every customer from where they are to where they want to be by building on the innovative principles first brought to the marketing world in Duct Tape Marketing and honed over three decades of working with thousands of businesses. In this book, you will learn: Why strategy must come before tactics. How to narrow your focus and choose only ideal customers. Why no one wants what you sell – and what they actually want. How to use story and narrative as the voice of strategy. How to construct the perfect customer journey. How to grow your business with your customers. This bookintroduces the Customer Success Track, an innovative new approach to marketing strategy that will transform how you view your business, your marketing and how you view every customer. The Ultimate Marketing Engine will help you take control of your marketing while creating ridiculously consistent business growth.

The Crude Botanical Drug Industry

Author : United States Tariff Commission
Publisher :
ISBN 13 :
Total Pages : 208 pages
Book Rating : 4.:/5 (3 download)

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Book Synopsis The Crude Botanical Drug Industry by : United States Tariff Commission

Download or read book The Crude Botanical Drug Industry written by United States Tariff Commission and published by . This book was released on 1920 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Cotton Yarn

Author : United States Tariff Commission
Publisher :
ISBN 13 :
Total Pages : 968 pages
Book Rating : 4.A/5 ( download)

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Book Synopsis Cotton Yarn by : United States Tariff Commission

Download or read book Cotton Yarn written by United States Tariff Commission and published by . This book was released on 1920 with total page 968 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Tariff Information Series

Author :
Publisher :
ISBN 13 :
Total Pages : 952 pages
Book Rating : 4.:/5 (321 download)

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Book Synopsis Tariff Information Series by :

Download or read book Tariff Information Series written by and published by . This book was released on 1920 with total page 952 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Marketing Research Report

Author : United States. Department of Agriculture
Publisher :
ISBN 13 :
Total Pages : 108 pages
Book Rating : 4.:/5 (3 download)

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Book Synopsis Marketing Research Report by : United States. Department of Agriculture

Download or read book Marketing Research Report written by United States. Department of Agriculture and published by . This book was released on 1952 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Tourism Marketing

Author : Alastair M. Morrison
Publisher : Routledge
ISBN 13 : 1317929659
Total Pages : 731 pages
Book Rating : 4.3/5 (179 download)

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Book Synopsis Tourism Marketing by : Alastair M. Morrison

Download or read book Tourism Marketing written by Alastair M. Morrison and published by Routledge. This book was released on 2022-03-29 with total page 731 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tourism Marketing: In the Age of the Consumer offers a fresh and contemporary approach as an introductory textbook on tourism marketing. Six major themes along with the traditional core marketing principles are blended together: Age of the consumer: This book places the customer at the heart of tourism marketing and not the sector’s promotional apparatus. Experiences: It highlights the growing consumer interest in the enjoyment of experiences and experiential marketing. New media: Social media and e-marketing are given emphasis throughout. Coverage of new media is present in all chapters. Global marketplace: Every chapter adopts a global outlook and offers international perspectives. Environment and social responsibility: An emphasis is placed on the sustainability of tourism, including the concepts of ethical tourism and social responsibility. Events: This book treats events as a major tourism marketing topic and integrates events within the concept of experiential marketing. Written in an engaging and accessible style, Tourism Marketing: In the Age of the Consumer is richly illustrated and full of actual case studies and examples looking at a wide variety of topics such as slum tourism, the sharing economy, staycations, event bidding, coping with COVID-19, air travel emissions and many more. Four features add interest and bring greater pedagogical value – Quick Bytes, Case Studies, Industry Voices and Vignettes. This will be essential reading for all tourism marketing students.

ECSM 2021 8th European Conference on Social Media

Author : Dr Christos Karpasitis
Publisher : Academic Conferences Inter
ISBN 13 : 1914587014
Total Pages : pages
Book Rating : 4.9/5 (145 download)

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Book Synopsis ECSM 2021 8th European Conference on Social Media by : Dr Christos Karpasitis

Download or read book ECSM 2021 8th European Conference on Social Media written by Dr Christos Karpasitis and published by Academic Conferences Inter. This book was released on 2021-07-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Conference Proceedings of 8th European Conference on Social Media