Raising More Money

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Publisher :
ISBN 13 :
Total Pages : 296 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Raising More Money by : Terry Axelrod

Download or read book Raising More Money written by Terry Axelrod and published by . This book was released on 2004 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt:

How to Write Fundraising Materials that Raise More Money

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Author :
Publisher : Emerson & Church, Publishers
ISBN 13 : 9781889102313
Total Pages : 196 pages
Book Rating : 4.1/5 (23 download)

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Book Synopsis How to Write Fundraising Materials that Raise More Money by : Tom Ahern

Download or read book How to Write Fundraising Materials that Raise More Money written by Tom Ahern and published by Emerson & Church, Publishers. This book was released on 2007 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: Writing to raise money takes more than a few choice words. Highly profitable communications use a wide array of "trade secrets" to boost response. Things like emotional triggers, a working knowledge of reader psychology, the discovery of eye motion studies, and donor research ? all help writing pros reap big rewards from their appeal letters, newsletters, websites, case statements, and more.Now these trade secrets are yours, collected in one easy-to-understand volume: How to Write Fundraising Materials that Raise More Money ? The Art, the Science, the Secrets. Author Tom Ahern is recognized as one of North America's leading experts on effective communications. His workshops are in hot demand. Last year he released a first-of-its-kind book on moneymaking donor newsletters.Now, in his new book, Ahern reveals all: how top fundraising writers inspire their prospects to make that first gift ? and how they keep existing donors loyal and generous.Raising more money through words, via the printed page or online, is no accident. But anyone can do it well: you don?t need special writing talent. All you need is this essential guide to best practices in the fundraising industry.

Raise More Money

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Author :
Publisher : Jossey-Bass
ISBN 13 :
Total Pages : 212 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Raise More Money by : Kim Klein

Download or read book Raise More Money written by Kim Klein and published by Jossey-Bass. This book was released on 2001-08-15 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: A collection of the best articles from past 20 years of the Grassroots Fundraising Journal offering nonprofit organizations a wealth of tips, strategies, and guidance on how to raise money. Part of the new Kim Klein's Chardon Press Series from Jossey-Bass which focuses on providing fundraising and organizational development tools for community-based and social change organizations.

The End of Fundraising

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Publisher : John Wiley & Sons
ISBN 13 : 1118010078
Total Pages : 240 pages
Book Rating : 4.1/5 (18 download)

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Book Synopsis The End of Fundraising by : Jason Saul

Download or read book The End of Fundraising written by Jason Saul and published by John Wiley & Sons. This book was released on 2011-02-02 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why does it cost nonprofits on average $20 to raise $100, while it costs companies only $4? Simply put: Nonprofits have no leverage. No one has to make a donation. And since most donors have no direct stake in the organizations they support, they make donations out of the goodness of their hearts. If donors feel like writing a check, they will. If they don't, they won't. The End of Fundraising turns fundraising on its head, teaching nonprofits how to stop begging for charity and start selling impact. For the first time, nonprofits have economic power. We live in a new era where consumers, businesses, investors, employees, and service providers attach real economic value to social outcomes. An era where yesterday's "feel good" issues—education, the environment, health care, the arts, and animal rights—now have direct economic consequences and opportunities. Nonprofits now have leverage. To use this leverage, nonprofits must learn how to "sell" their impact to a new set of stakeholders. Using his fifteen years of experience advising the world's leading nonprofits, foundations, and corporations, Jason Saul reveals the formula for how nonprofits transcend the paradigm of charitable fundraising and reach true financial sustainability. Specifically, this groundbreaking book offers nonprofit professionals a guide to Understand the role of social change in our economy Capture and communicate impact in simple, compelling terms Identify the new market stakeholders that value nonprofit outcomes Create powerful value propositions to increase leverage Improve the success of a nonprofit's pitches to funders The End of Fundraising includes the tools needed to effectively frame, market, and sell a nonprofit organization's impact, and contains step-by-step guidance for creating dynamic new opportunities with a variety of funders.

Raising More Money with Newsletters Than You Ever Thought Possible

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Publisher : Emerson & Church, Publishers
ISBN 13 : 9781889102078
Total Pages : 132 pages
Book Rating : 4.1/5 (2 download)

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Book Synopsis Raising More Money with Newsletters Than You Ever Thought Possible by : Tom Ahern

Download or read book Raising More Money with Newsletters Than You Ever Thought Possible written by Tom Ahern and published by Emerson & Church, Publishers. This book was released on 2005 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today, many organizations are raising more money with their newsletter than with traditional mail appeals.And after reading Tom Ahern's riveting book, Raising More Money with Newsletters than You Ever Thought Possible, it's easy to understand why.Great newsletters, as distinguished from the mundane ones many of us receive, have so much more going for them.For starters, they deliver real news (not tired features such as "From the Director's Desk'' and "Introducing Our New Staff"). They make the donor feel important. They use emotional triggers to spur action. They're designed in a way to attract both browsers and readers. And they don't depend on dry statistics to make the organization's case.The essence of Raising Money with Newsletters than You Ever Thought Possible centers around seven fatal flaws, as Ahern calls them. And along the way to discussing ? and dissecting ? these flaws, the reader is treated to such chapters as:o Making news out of thin airo What a front page is foro Lower the grade level of your writingo Anecdotes versus statso How should it look? A proven formulaTransforming your newsletter into a substantial money raiser isn't all that difficult. As Ahern himself says, "You don?t need a degree in journalism to publish a newsletter that will keep your donors inspired (and generous). You just need a few skills and insights."Read this book. Pick up those skills. And be assured that the ratio of time spent versus gains realized might well be the most cost-effective of your entire career.

How to Raise All the Money You Need for Any Business

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Publisher : John Wiley & Sons
ISBN 13 : 0470388501
Total Pages : 239 pages
Book Rating : 4.4/5 (73 download)

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Book Synopsis How to Raise All the Money You Need for Any Business by : Tyler G. Hicks

Download or read book How to Raise All the Money You Need for Any Business written by Tyler G. Hicks and published by John Wiley & Sons. This book was released on 2008-07-23 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: The biggest challenge faced by both Beginning and Experienced Wealth Builders is raising the money they need to start, buy, or expand their business activities. This guidebook shows these entrepreneurs how, and where, to get the money needed for their business moneymaking enterprises. Even if the Beginning Wealth Builder (BWB for short) or Experienced Wealth Builder (EWB), has poor credit, a history of bankruptcy, slow pays, or other financial troubles, this guidebook shows him/her how to get the loan, venture capital, public (or private) money, or grant they need. Since businesses vary widely in the amount of money needed, this book covers getting funding from just a few thousand dollars to multi-millions. Businesses covered range from the small mom-and-pop type activity to the successful firm having up to 500 employees. Either type of business can use the many hands-on directions given in this book.

Testing, Testing 1, 2, 3

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Publisher : John Wiley & Sons
ISBN 13 : 0787971413
Total Pages : 274 pages
Book Rating : 4.7/5 (879 download)

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Book Synopsis Testing, Testing 1, 2, 3 by : Mal Warwick

Download or read book Testing, Testing 1, 2, 3 written by Mal Warwick and published by John Wiley & Sons. This book was released on 2003-08-16 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fundraising experts know that successful direct mail requires a continual search for improvements in copy, package formats, and lists through trial-and-error testing. There is no doubt that testing—when done correctly—can raise more money for your organization. In Testing, Testing, 1,2,3 direct mail and fundraising expert Mal Warwick shows how the cumulative value of thoughtful, systematic testing can help your organization reach its direct mail fundraising goals. This reader-friendly guide will take you through each phase of the scientific process of discovering your organization's ideal combination of direct mail offer, package, and postage. Like Warwick's other, widely quoted books on fundraising, Testing, Testing, 1,2,3 is based on an abundance of real-world examples drawn from his more than two decades of experience in direct mail. Read a Charity Channel review: http://www.charitychannel.com/publish/templates/?a=38

Donor-centered Fundraising

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Publisher : Hamilton, ON : Burk & Associates
ISBN 13 :
Total Pages : 244 pages
Book Rating : 4.3/5 (97 download)

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Book Synopsis Donor-centered Fundraising by : Penelope Burk

Download or read book Donor-centered Fundraising written by Penelope Burk and published by Hamilton, ON : Burk & Associates. This book was released on 2003 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Working from research conducted over six years with hundreds of charities and donors, 'Donor-Centered Fundraising' paints a candid picture of why donors stop giving to charities they once supported, and what it will take to preserve their loyalty in the future. In clear language and backed by statistical evidence, Penelope Burk explores the pitfalls of our traditional approaches to donor communication and recognition and articulates what donors want but seldom get from the charities they support. The book features straightforward and accessible calculations that show how much money charities are failing to raise, and offers a step-by-step procedure for testing a donor-centered alternative and gaining its acceptance in any organization."--From publisher description.

How to Raise Money for Political Office: The Original Guide to Winning Elections Through Aggressive, Organized Fundraising

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Author :
Publisher : Lulu.com
ISBN 13 : 1105323579
Total Pages : 186 pages
Book Rating : 4.1/5 (53 download)

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Book Synopsis How to Raise Money for Political Office: The Original Guide to Winning Elections Through Aggressive, Organized Fundraising by : Brandon Lewis

Download or read book How to Raise Money for Political Office: The Original Guide to Winning Elections Through Aggressive, Organized Fundraising written by Brandon Lewis and published by Lulu.com. This book was released on 2012-01-01 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to Raise Money for Political Office will teach you how to gain a significant financial advantage over your opponent by letting you in on the secrets most paid political consultants don't want you to know. Developing a campaign narrative, budgeting, prospecting for donors, building a finance committee, and organizing your campaign office are all crucial to your success. Learn how to build a war chest with outstanding events, compelling letters, and engaging online fundraising. It's all inside.

Engagement Fundraising

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Publisher :
ISBN 13 : 9781732262812
Total Pages : 186 pages
Book Rating : 4.2/5 (628 download)

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Book Synopsis Engagement Fundraising by : Greg Warner

Download or read book Engagement Fundraising written by Greg Warner and published by . This book was released on 2018-09-18 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: THE TIME HAS COME This book is for you if you know your job is getting harder because donor expectations have changed, the old orthodoxies and conventions don't work anymore, and competition for the charitable dollar is growing. Engagement Fundraising was developed from the perspective of a donor who discovered firsthand that the impersonal, spray-and-pray approaches of his beloved charity were not only offensive but also wasteful and ineffective. With Engagement Fundraising, you can be the fundraiser you want to be, helping wealthy and legacy-minded individuals find meaning in their lives through giving. The key is in leveraging smart strategies and powerful technologies to engage your supporters with highly relevant, captivating, respectful communications. Try Engagement Fundraising and the results will speak for themselves.

How to Connect with Donors and Double the Money You Raise

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Publisher :
ISBN 13 : 9781889102429
Total Pages : 109 pages
Book Rating : 4.1/5 (24 download)

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Book Synopsis How to Connect with Donors and Double the Money You Raise by : Thomas Wolf

Download or read book How to Connect with Donors and Double the Money You Raise written by Thomas Wolf and published by . This book was released on 2011-01-01 with total page 109 pages. Available in PDF, EPUB and Kindle. Book excerpt: There is no shortage of donors.What is lacking is our ability to relate to the donors we already have.That, in essence, is the message of Thomas Wolf's new book, How to Connect with Donors and Double the Money You Raise.Too often today we see donors through the distorted lens of retention rates, average gifts, moves management, and gift table place setters.It's as if our donors have become video game avatars we can manipulate.But that's not how top fundraisers operate. Those who secure the largest gifts do something many of us seem afraid of in this electronic age. They shake hands, they meet for lunch, they lend an ear, they commiserate, they celebrate. And, most importantly, they're genuine. As How to Connect with Donors and Double the Money You Raise makes brilliantly clear, successful fundraising is all about turning a name into a relationship.When you do, the money will flow.

Student Affairs Fundraising

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Publisher :
ISBN 13 : 9781948213073
Total Pages : pages
Book Rating : 4.2/5 (13 download)

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Book Synopsis Student Affairs Fundraising by : Sophie Penney

Download or read book Student Affairs Fundraising written by Sophie Penney and published by . This book was released on 2019-03 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Digital Fundraising Blueprint

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Publisher : Independently Published
ISBN 13 : 9781728881379
Total Pages : 184 pages
Book Rating : 4.8/5 (813 download)

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Book Synopsis The Digital Fundraising Blueprint by : Jeremy Haselwood

Download or read book The Digital Fundraising Blueprint written by Jeremy Haselwood and published by Independently Published. This book was released on 2018-10-17 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written by a fundraiser for fundraisers. The Digital Fundraising Blueprint provides a one-stop resource for nonprofits to use when it comes to raising more money online. The strategies and tactics contained in this book are the exact same ones used by the author, a digital fundraising consultant, that helped raise over $100 million for nonprofits. Now, you have access to the same tips and frameworks, which can power your nonprofit to do more good in the world. This book goes into detail about raising money via website content, email, social media, social media ads, search engine marketing, online display ads, mobile, and more! In addition, this book is loaded with tips that you can immediately put into place to incrementally generate more money for your nonprofit. What about Snapchat, Amazon Alexa, and Facebook Live? There are tips on those in this book as well. Looking for ways to incorporate digital with your direct mail fundraising efforts? That's in here too. For a beginner audience, it provides education on digital fundraising terms and marketing channels. For nonprofit leaders that may not be directly engaged with the digital efforts of its organization, this book will provide a baseline to understand the concepts and learn how to ask the right questions. For a more advanced digital fundraising audience, this book will include several tips for digital creative, testing ideas, donation page recommendations, and an overview of the digital fundraising ecosystem. The content of this book will spark ideas that will help you take your digital fundraising to the next level. In addition to providing information on what digital fundraising is and how to use it, this book also walks the reader through how to plan and organize your fundraising efforts. This is the most comprehensive book on the market about digital fundraising, based on real-life experience, not theories or second-hand knowledge. The following are topics covered in The Digital Fundraising Blueprint:The Digital Fundraising Ecosystem OverviewDigital Fundraising ComponentsYour WebsiteWebsite Hierarchy of ContentWebsite User Experience (UX)Website Branding and PositioningWebsite Email Capture TipsDonation Page TipsWebsite Content TipsWebsite Tracking & AnalyticsWebsite Search Engine Optimization (SEO)Website Privacy Policy, Terms & Conditions, and GDPREmailEmail Acquisition TipsThe Anatomy of a Fundraising EmailFundraising Email TipsAffirmation Email TipsCAN-SPAM Overview & Email BlacklistingEmail List HygieneEmail TestingEmail Design TipsSocial Media OverviewFacebookYouTubeInstagramTwitterLinkedInSnapchatDigital Media OverviewSearch Engine Marketing (SEM)Google Ad GrantsOnline Display AdsSocial Media AdsContent MarketingDigital Integration with Direct MailMobile FundraisingOther Digital Fundraising ChannelsThe Digital Fundraising FunnelAnnual Digital Fundraising PlanningTypes of Annual Planning AssetsHow to Prioritize Your Digital Fundraising ChannelsDigital Campaigns Overview

How to Legally Raise Private Money

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Publisher :
ISBN 13 : 9781079151886
Total Pages : 176 pages
Book Rating : 4.1/5 (518 download)

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Book Synopsis How to Legally Raise Private Money by : Esq Kim Lisa Taylor

Download or read book How to Legally Raise Private Money written by Esq Kim Lisa Taylor and published by . This book was released on 2019-08-05 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: Renowned securities attorney Kim Lisa Taylor provides the keys to legally raising money from private investors - whether for real estate or other small business. She provides a simple step-by-step format to teach you to not only raise money, but to do it legally. You'll learn how to raise all the money you need for your next venture, whether it's funding a real estate acquisition, a new idea, a product or a service - all while keeping control of your business. Some call this driver's ed for raising capital, because once you know the rules of the road and how to drive, it becomes second nature. So it is with raising capital. This book will help teach you to structure deals with investors and legally raise funds for any venture. With this knowledge, you can change your life and the lives of those who matter - family, friends, and new investors you'll meet along your journey. What are you waiting for? In this book you will learn: How to Comply with Securities Laws; How to Effectively Market Your Offering; How to Legally Ask Investors for Money; How to Structure Your Company; and How You Can Earn Money While Helping Your Friends, Family, and Acquaintances Meet Their Investment Goals. You can use these strategies over and over to Raise Private Money Legally, Ethically, and Profitably.

The Storytelling Non-Profit

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Publisher :
ISBN 13 : 9780995089303
Total Pages : 206 pages
Book Rating : 4.0/5 (893 download)

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Book Synopsis The Storytelling Non-Profit by : Vanessa Chase Lockshin

Download or read book The Storytelling Non-Profit written by Vanessa Chase Lockshin and published by . This book was released on 2016-04-29 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The Storytelling Non-Profit is a portable consultant for fundraisers, communicators and executive directors who want to tell great stories. In this book, professionals will learn a process for telling a story that inspires and resonates with a target audience."--Back cover.

How Your Company Can Raise Money to Grow and Go Public

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Publisher :
ISBN 13 : 9780971354913
Total Pages : 316 pages
Book Rating : 4.3/5 (549 download)

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Book Synopsis How Your Company Can Raise Money to Grow and Go Public by : Robert Paul Turner

Download or read book How Your Company Can Raise Money to Grow and Go Public written by Robert Paul Turner and published by . This book was released on 2001 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Secrets to Raising Capital

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Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781452849980
Total Pages : 0 pages
Book Rating : 4.8/5 (499 download)

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Book Synopsis Secrets to Raising Capital by : Michael S. Manahan

Download or read book Secrets to Raising Capital written by Michael S. Manahan and published by Createspace Independent Publishing Platform. This book was released on 2011-12-08 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A hands-on guide with real life examples to get money you need for your business.