Racism on social media in the Cheerios commercial "Just Checking"

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Publisher : GRIN Verlag
ISBN 13 : 3668967954
Total Pages : 24 pages
Book Rating : 4.6/5 (689 download)

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Book Synopsis Racism on social media in the Cheerios commercial "Just Checking" by : Daria Cappel

Download or read book Racism on social media in the Cheerios commercial "Just Checking" written by Daria Cappel and published by GRIN Verlag. This book was released on 2019-06-27 with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2018 in the subject American Studies - Culture and Applied Geography, grade: 1,3, Ruhr-University of Bochum, language: English, abstract: In May 2013, Cheerios released a television commercial portraying an interracial family which consisted of a white mother, a black father and their biracial daughter. The commerical sparked a controversy over race and what an American family should look like. For its representation of an interracial family it received such a strong racist backlash on social media that the YouTube channel of the company had to be disabled. The seminar paper aims to develop a lesson plan on the sensitive topic of racism and its impact on individuals, families and society, using the Cheerios commerical from 2013 and the debate it sparked on social media. The author starts by depicting the commercial and its reactions following the release. In the next step, brief information on the history of interracial relationships and current data on interracial marriages in the US is given. Then, the author focuses on short films and commercials by presenting their definitions and arguments for their integration in the TEFL classroom. The paper concludes with a realization of the lesson and an explanation of the didactic decision.

Marriage, Race, and the Law

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Publisher : ABDO
ISBN 13 : 1532176139
Total Pages : 115 pages
Book Rating : 4.5/5 (321 download)

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Book Synopsis Marriage, Race, and the Law by : Duchess Harris

Download or read book Marriage, Race, and the Law written by Duchess Harris and published by ABDO. This book was released on 2019-12-15 with total page 115 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marriage, Race, and the Lawexplores the history of interracial marriage in the United States. This title discusses racist legislation to keep certain people from marrying, how people have combated it, and the face of marriage today.Features include essential facts, a glossary, references, websites, source notes, and an index. Aligned to Common Core Standards and correlated to state standards. Essential Library is an imprint of Abdo Publishing, a division of ABDO.

Ebook: Advertising and Promotion

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Publisher : McGraw Hill
ISBN 13 : 0077170474
Total Pages : 881 pages
Book Rating : 4.0/5 (771 download)

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Book Synopsis Ebook: Advertising and Promotion by : Belch

Download or read book Ebook: Advertising and Promotion written by Belch and published by McGraw Hill. This book was released on 2014-09-16 with total page 881 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ebook: Advertising and Promotion

Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (& Other Social Networks)

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Publisher : McGraw Hill Professional
ISBN 13 : 0071769501
Total Pages : 289 pages
Book Rating : 4.0/5 (717 download)

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Book Synopsis Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (& Other Social Networks) by : Dave Kerpen

Download or read book Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (& Other Social Networks) written by Dave Kerpen and published by McGraw Hill Professional. This book was released on 2011-06-07 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: THE NEW YORK TIMES AND USA TODAY BESTSELLER! The secret to successful word-of-mouth marketing on the social web is easy: BE LIKEABLE. A friend's recommendation is more powerful than any advertisement. In the world of Facebook, Twitter, and beyond, that recommendation can travel farther and faster than ever before. Likeable Social Media helps you harness the power of word-of-mouth marketing to transform your business. Listen to your customers and prospects. Deliver value, excitement, and surprise. And most important, learn how to truly engage your customers and help them spread the word. Praise for Likeable Social Media: Dave Kerpen's insights and clear, how-to instructions on building brand popularity by truly engaging with customers on Facebook, Twitter, and the many other social media platforms are nothing short of brilliant. Jim McCann, founder of 1-800-FLOWERS.COM and Celebrations.com Alas, common sense is not so common. Dave takes you on a (sadly, much needed) guided tour of how to be human in a digital world. Seth Godin, author of Poke the Box Likeable Social Media cuts through the marketing jargon and technical detail to give you what you really need to make sense of this rapidly changing world of digital marketing and communications. Being human — being likeable — will get you far. Scott Monty, Global Digital Communications, Ford Motor Company Dave gives you what you need: Practical, specific how-to advice to get people talking about you. Andy Sernovitz, author of Word of Mouth Marketing: How Smart Companies Get People Talking

The Cooking Gene

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Publisher : HarperCollins
ISBN 13 : 0062876570
Total Pages : 504 pages
Book Rating : 4.0/5 (628 download)

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Book Synopsis The Cooking Gene by : Michael W. Twitty

Download or read book The Cooking Gene written by Michael W. Twitty and published by HarperCollins. This book was released on 2018-07-31 with total page 504 pages. Available in PDF, EPUB and Kindle. Book excerpt: 2018 James Beard Foundation Book of the Year | 2018 James Beard Foundation Book Award Winner inWriting | Nominee for the 2018 Hurston/Wright Legacy Award in Nonfiction | #75 on The Root100 2018 A renowned culinary historian offers a fresh perspective on our most divisive cultural issue, race, in this illuminating memoir of Southern cuisine and food culture that traces his ancestry—both black and white—through food, from Africa to America and slavery to freedom. Southern food is integral to the American culinary tradition, yet the question of who "owns" it is one of the most provocative touch points in our ongoing struggles over race. In this unique memoir, culinary historian Michael W. Twitty takes readers to the white-hot center of this fight, tracing the roots of his own family and the charged politics surrounding the origins of soul food, barbecue, and all Southern cuisine. From the tobacco and rice farms of colonial times to plantation kitchens and backbreaking cotton fields, Twitty tells his family story through the foods that enabled his ancestors’ survival across three centuries. He sifts through stories, recipes, genetic tests, and historical documents, and travels from Civil War battlefields in Virginia to synagogues in Alabama to Black-owned organic farms in Georgia. As he takes us through his ancestral culinary history, Twitty suggests that healing may come from embracing the discomfort of the Southern past. Along the way, he reveals a truth that is more than skin deep—the power that food has to bring the kin of the enslaved and their former slaveholders to the table, where they can discover the real America together. Illustrations by Stephen Crotts

Visual Consumption

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Publisher : Psychology Press
ISBN 13 : 9780415366250
Total Pages : 212 pages
Book Rating : 4.3/5 (662 download)

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Book Synopsis Visual Consumption by : Jonathan E. Schroeder

Download or read book Visual Consumption written by Jonathan E. Schroeder and published by Psychology Press. This book was released on 2005 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Visual Consumption' draws from art history, photography and visual studies to develop an interdisciplinary, image-based approach to understanding consumer behaviour.

Clinical Case Studies for the Family Nurse Practitioner

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Publisher : John Wiley & Sons
ISBN 13 : 1118277856
Total Pages : 432 pages
Book Rating : 4.1/5 (182 download)

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Book Synopsis Clinical Case Studies for the Family Nurse Practitioner by : Leslie Neal-Boylan

Download or read book Clinical Case Studies for the Family Nurse Practitioner written by Leslie Neal-Boylan and published by John Wiley & Sons. This book was released on 2011-11-28 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: Clinical Case Studies for the Family Nurse Practitioner is a key resource for advanced practice nurses and graduate students seeking to test their skills in assessing, diagnosing, and managing cases in family and primary care. Composed of more than 70 cases ranging from common to unique, the book compiles years of experience from experts in the field. It is organized chronologically, presenting cases from neonatal to geriatric care in a standard approach built on the SOAP format. This includes differential diagnosis and a series of critical thinking questions ideal for self-assessment or classroom use.

The Help

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Publisher : Penguin
ISBN 13 : 0425245136
Total Pages : 546 pages
Book Rating : 4.4/5 (252 download)

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Book Synopsis The Help by : Kathryn Stockett

Download or read book The Help written by Kathryn Stockett and published by Penguin. This book was released on 2011 with total page 546 pages. Available in PDF, EPUB and Kindle. Book excerpt: Original publication and copyright date: 2009.

Talent Chooses You

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Publisher :
ISBN 13 :
Total Pages : 328 pages
Book Rating : 4.6/5 (49 download)

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Book Synopsis Talent Chooses You by : James Ellis

Download or read book Talent Chooses You written by James Ellis and published by . This book was released on 2020-06-03 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you want your business to grow, you need to be able to rely on your ability to hire talent reliably and consistently. No talent pipeline? No growth, and no business. But your recruiting team is drowning (I asked them). They need help. Now, if you ask recruiters, they will ask for headcount. Or more technology. But more bodies and more tools won't solve the issue (though it will eat up your budget). What you need a is a better strategy. And that strategy is called employer branding.Employer branding is about understanding, distilling and communicating what your company is all about in order to attract all the talent you need. That will differentiate your company as a place where people will want to work, rather than a place they land because they didn't know better.If you've heard about employer branding in business magazines, it might seem like something only "big companies" can do. Something that requires a dedicated team, expensive platforms, or a bunch of consultants. That isn't true. If you understand where your brand comes from, and how to apply it, any company (especially yours) can hire better with it.And this book will teach you how to do all of that, and then some.In this book, you'll learn what employer branding really is, how to make a compelling argument internally to leadership that creates commitment, how to work with other teams and be creative in finding solutions. As a special bonus, we are including a handbook on how to work with recruiting teams. This hands-on workbook is chock full of examples, checklists, step-by-step instructions and even emails you can copy and paste to make things happen immediately.

UNSCRIPTED

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Publisher : Viperion Publishing Corp
ISBN 13 : 0984358188
Total Pages : 644 pages
Book Rating : 4.9/5 (843 download)

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Book Synopsis UNSCRIPTED by : MJ DeMarco

Download or read book UNSCRIPTED written by MJ DeMarco and published by Viperion Publishing Corp. This book was released on 2017-05-23 with total page 644 pages. Available in PDF, EPUB and Kindle. Book excerpt: What if Life Wasn't About 50 Years of Wage-Slavery, Paying Bills and then Dying? Tired of sleepwalking through a mediocre life bribed by mindless video-gaming, redemptive weekends, and a scant paycheck from a soul-suffocating job? Welcome to the SCRIPTED club— where membership is neither perceived or consented. The fact is, ever since you’ve been old enough to sit obediently in a classroom, you have been culturally engineered for servitude, unwittingly enslaved into a Machiavellian system where illusionary rules go unchallenged, sanctified traditions go unquestioned, and lifelong dreams go unfulfilled. As a result, your life is hijacked and marginalised into debt, despair, and dependence. Life's death sentence becomes the daily curse of the trivial and mundane. Fun fades. Dreams die. Don't let life's consolation prize become a car and a weekend. Recapture what is yours and make a revolutionary repossession of life-and-liberty through the pursuit of entrepreneurship. A paradigm shift isn't needed—the damn paradigm needs to be thrown-out altogether. The truth is, if you blindly follow conventional wisdom pushed by conventional people living conventional lives, can you expect to be anything but conventional? Rewrite life’s script: ditch the job, give Wall Street the bird, and escape the insanity of trading your life away for a paycheck and an elderly promise called retirement. UNSCRIPT today and start leading life— instead of life leading you.

The Three Golliwogs

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Publisher :
ISBN 13 : 9780603032684
Total Pages : 184 pages
Book Rating : 4.0/5 (326 download)

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Book Synopsis The Three Golliwogs by : Enid Blyton

Download or read book The Three Golliwogs written by Enid Blyton and published by . This book was released on 1969 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Media & Ethics

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Publisher : DIANE Publishing
ISBN 13 : 1428967184
Total Pages : 38 pages
Book Rating : 4.4/5 (289 download)

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Book Synopsis Media & Ethics by :

Download or read book Media & Ethics written by and published by DIANE Publishing. This book was released on 2005 with total page 38 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Mixed Experiences

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Publisher : Jessica Kingsley Publishers
ISBN 13 : 1909391166
Total Pages : 91 pages
Book Rating : 4.9/5 (93 download)

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Book Synopsis Mixed Experiences by : Dinah Morley

Download or read book Mixed Experiences written by Dinah Morley and published by Jessica Kingsley Publishers. This book was released on 2014-02-17 with total page 91 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mixed race is the fastest growing population group of children and young people in England and Wales. The diversity of the mixed race group does not allow for a one-size-fits-all assessment of needs, and this is the challenge for practitioners. This guide offers practitioners an insight into the experiences of racism, discrimination and identity confusion that mixed race children and young people encounter. With a focus on mental health, it discusses the policy context and considers the learning from projects and local services that have targeted mixed race children, young people and families. It will be of value to all practitioners working with children and young people, especially those in the mental health field, and also in health, early years services, social care, education, youth justice and the voluntary sector.

Clearly Invisible

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Publisher :
ISBN 13 : 9781481320375
Total Pages : 0 pages
Book Rating : 4.3/5 (23 download)

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Book Synopsis Clearly Invisible by : Marcia Alesan Dawkins

Download or read book Clearly Invisible written by Marcia Alesan Dawkins and published by . This book was released on 2023-02-15 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Everybody passes. Not just racial minorities. As Marcia Dawkins explains, passing has been occurring for millennia, since intercultural and interracial contact began. And with this profound new study, she explores its old limits and new possibilities: from women passing as men and able-bodied persons passing as disabled to black classics professors passing as Jewish and white supremacists passing as white. Clearly Invisible journeys to sometimes uncomfortable but unfailingly enlightening places as Dawkins retells the contemporary expressions and historical experiences of individuals called passers. Along the way these passers become people--people whose stories sound familiar but take subtle turns to reveal racial and other tensions lurking beneath the surface, people who ultimately expose as much about our culture and society as they conceal about themselves. Both an updated take on the history of passing and a practical account of passing's effects on the rhetoric of multiracial identities, Clearly Invisible traces passing's legal, political, and literary manifestations, questioning whether passing can be a form of empowerment (even while implying secrecy) and suggesting that passing could be one of the first expressions of multiracial identity in the U.S. as it seeks its own social standing. Certain to be hailed as a pioneering work in the study of race and culture, Clearly Invisible offers powerful testimony to the fact that individual identities are never fully self-determined--and that race is far more a matter of sociology than of biology.

More Than a Body

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Publisher : Houghton Mifflin
ISBN 13 : 0358229243
Total Pages : 361 pages
Book Rating : 4.3/5 (582 download)

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Book Synopsis More Than a Body by : Lexie Kite

Download or read book More Than a Body written by Lexie Kite and published by Houghton Mifflin. This book was released on 2020-12-29 with total page 361 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drs. Lindsay and Lexie Kite know firsthand how hard filtering out media influence is when it comes to self-image. Both struggled as young women to overcome the expectations of body size and shape, but were able to learn to love, appreciate, and reclaim their own bodies, eventually earning their PhDs in body image resilience. The twin sisters founded the nonprofit Beauty Redefined and have made it their mission to help other women see themselves without societal expectations distorting their self-perception. More than a Body is a self-help book focused on going beyond body positivity, showing how a mindset focused on appearance sets women up for insecurities and self-judgement. In this book, they offer an action plan for readers to combat that mindset, and instead learn how the body can be "an instrument, not an ornament," with practical, actionable steps to take when consuming media, exercising, practicing self-reflection and self-compassion, and finding a purpose in life.

The Uninhabitable Earth

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Publisher : Tim Duggan Books
ISBN 13 : 052557672X
Total Pages : 384 pages
Book Rating : 4.5/5 (255 download)

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Book Synopsis The Uninhabitable Earth by : David Wallace-Wells

Download or read book The Uninhabitable Earth written by David Wallace-Wells and published by Tim Duggan Books. This book was released on 2019-02-19 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: #1 NEW YORK TIMES BESTSELLER • “The Uninhabitable Earth hits you like a comet, with an overflow of insanely lyrical prose about our pending Armageddon.”—Andrew Solomon, author of The Noonday Demon NAMED ONE OF THE BEST BOOKS OF THE YEAR BY The New Yorker • The New York Times Book Review • Time • NPR • The Economist • The Paris Review • Toronto Star • GQ • The Times Literary Supplement • The New York Public Library • Kirkus Reviews It is worse, much worse, than you think. If your anxiety about global warming is dominated by fears of sea-level rise, you are barely scratching the surface of what terrors are possible—food shortages, refugee emergencies, climate wars and economic devastation. An “epoch-defining book” (The Guardian) and “this generation’s Silent Spring” (The Washington Post), The Uninhabitable Earth is both a travelogue of the near future and a meditation on how that future will look to those living through it—the ways that warming promises to transform global politics, the meaning of technology and nature in the modern world, the sustainability of capitalism and the trajectory of human progress. The Uninhabitable Earth is also an impassioned call to action. For just as the world was brought to the brink of catastrophe within the span of a lifetime, the responsibility to avoid it now belongs to a single generation—today’s. LONGLISTED FOR THE PEN/E.O. WILSON LITERARY SCIENCE WRITING AWARD “The Uninhabitable Earth is the most terrifying book I have ever read. Its subject is climate change, and its method is scientific, but its mode is Old Testament. The book is a meticulously documented, white-knuckled tour through the cascading catastrophes that will soon engulf our warming planet.”—Farhad Manjoo, The New York Times “Riveting. . . . Some readers will find Mr. Wallace-Wells’s outline of possible futures alarmist. He is indeed alarmed. You should be, too.”—The Economist “Potent and evocative. . . . Wallace-Wells has resolved to offer something other than the standard narrative of climate change. . . . He avoids the ‘eerily banal language of climatology’ in favor of lush, rolling prose.”—Jennifer Szalai, The New York Times “The book has potential to be this generation’s Silent Spring.”—The Washington Post “The Uninhabitable Earth, which has become a best seller, taps into the underlying emotion of the day: fear. . . . I encourage people to read this book.”—Alan Weisman, The New York Review of Books

Revealing Eden

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Publisher : Sand Dollar Press Incorporated
ISBN 13 : 9780983650324
Total Pages : 0 pages
Book Rating : 4.6/5 (53 download)

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Book Synopsis Revealing Eden by : Victoria Foyt

Download or read book Revealing Eden written by Victoria Foyt and published by Sand Dollar Press Incorporated. This book was released on 2012 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A modern day Beauty and the Beast tale about a white skinned pearl in a world of dark skinned coals.