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Questionnaire Design Interviewing And Attitude Measurement
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Book Synopsis Questionnaire Design, Interviewing and Attitude Measurement by : Abraham Naftali Oppenheim
Download or read book Questionnaire Design, Interviewing and Attitude Measurement written by Abraham Naftali Oppenheim and published by Burns & Oates. This book was released on 1992 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research methods and evaluation in the social sciences, including market research.
Book Synopsis Questionnaire Design, Interviewing and Attitude Measurement by : A. N. Oppenheim
Download or read book Questionnaire Design, Interviewing and Attitude Measurement written by A. N. Oppenheim and published by . This book was released on 1992 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis QUESTIONNAIRE DESIGN AND ATTITUDE MEASUREMENT by : Abraham N. Oppenheim
Download or read book QUESTIONNAIRE DESIGN AND ATTITUDE MEASUREMENT written by Abraham N. Oppenheim and published by . This book was released on 1978 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Questionnaire Design and Attitude Measurement by : Abraham Naftali Oppenheim
Download or read book Questionnaire Design and Attitude Measurement written by Abraham Naftali Oppenheim and published by New York : Basic Books. This book was released on 1966 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Questionnaire Design and Attitude Measurement by :
Download or read book Questionnaire Design and Attitude Measurement written by and published by . This book was released on 1966 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Questionnaire Design and Attitude Measurement by : A.N. OPPENHEIM
Download or read book Questionnaire Design and Attitude Measurement written by A.N. OPPENHEIM and published by . This book was released on 1976 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis OECD Guidelines on Measuring Subjective Well-being by : OECD
Download or read book OECD Guidelines on Measuring Subjective Well-being written by OECD and published by OECD Publishing. This book was released on 2013-03-20 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: These Guidelines represent the first attempt to provide international recommendations on collecting, publishing, and analysing subjective well-being data.
Book Synopsis Encyclopedia of Survey Research Methods by : Paul J. Lavrakas
Download or read book Encyclopedia of Survey Research Methods written by Paul J. Lavrakas and published by SAGE Publications. This book was released on 2008-09-12 with total page 1073 pages. Available in PDF, EPUB and Kindle. Book excerpt: To the uninformed, surveys appear to be an easy type of research to design and conduct, but when students and professionals delve deeper, they encounter the vast complexities that the range and practice of survey methods present. To complicate matters, technology has rapidly affected the way surveys can be conducted; today, surveys are conducted via cell phone, the Internet, email, interactive voice response, and other technology-based modes. Thus, students, researchers, and professionals need both a comprehensive understanding of these complexities and a revised set of tools to meet the challenges. In conjunction with top survey researchers around the world and with Nielsen Media Research serving as the corporate sponsor, the Encyclopedia of Survey Research Methods presents state-of-the-art information and methodological examples from the field of survey research. Although there are other "how-to" guides and references texts on survey research, none is as comprehensive as this Encyclopedia, and none presents the material in such a focused and approachable manner. With more than 600 entries, this resource uses a Total Survey Error perspective that considers all aspects of possible survey error from a cost-benefit standpoint. Key Features Covers all major facets of survey research methodology, from selecting the sample design and the sampling frame, designing and pretesting the questionnaire, data collection, and data coding, to the thorny issues surrounding diminishing response rates, confidentiality, privacy, informed consent and other ethical issues, data weighting, and data analyses Presents a Reader′s Guide to organize entries around themes or specific topics and easily guide users to areas of interest Offers cross-referenced terms, a brief listing of Further Readings, and stable Web site URLs following most entries The Encyclopedia of Survey Research Methods is specifically written to appeal to beginning, intermediate, and advanced students, practitioners, researchers, consultants, and consumers of survey-based information.
Book Synopsis Advances in Questionnaire Design, Development, Evaluation and Testing by : Paul C. Beatty
Download or read book Advances in Questionnaire Design, Development, Evaluation and Testing written by Paul C. Beatty and published by John Wiley & Sons. This book was released on 2019-12-05 with total page 816 pages. Available in PDF, EPUB and Kindle. Book excerpt: A new and updated definitive resource for survey questionnaire testing and evaluation Building on the success of the first Questionnaire Development, Evaluation, and Testing (QDET) conference in 2002, this book brings together leading papers from the Second International Conference on Questionnaire Design, Development, Evaluation, and Testing (QDET2) held in 2016. The volume assesses the current state of the art and science of QDET; examines the importance of methodological attention to the questionnaire in the present world of information collection; and ponders how the QDET field can anticipate new trends and directions as information needs and data collection methods continue to evolve. Featuring contributions from international experts in survey methodology, Advances in Questionnaire Design, Development, Evaluation and Testing includes latest insights on question characteristics, usability testing, web probing, and other pretesting approaches, as well as: Recent developments in the design and evaluation of digital and self-administered surveys Strategies for comparing and combining questionnaire evaluation methods Approaches for cross-cultural and cross-national questionnaire development New data sources and methodological innovations during the last 15 years Case studies and practical applications Advances in Questionnaire Design, Development, Evaluation and Testing serves as a forum to prepare researchers to meet the next generation of challenges, making it an excellent resource for researchers and practitioners in government, academia, and the private sector.
Book Synopsis Cognitive Interviewing by : Gordon B. Willis
Download or read book Cognitive Interviewing written by Gordon B. Willis and published by SAGE Publications. This book was released on 2004-09-14 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: The design and evaluation of questionnaires—and of other written and oral materials—is a challenging endeavor, fraught with potential pitfalls. Cognitive Interviewing: A Tool for Improving Questionnaire Design describes a means of systematically developing survey questions through investigations that intensively probe the thought processes of individuals who are presented with those inquiries. The work provides general guidance about questionnaire design, development, and pre-testing sequence, with an emphasis on the cognitive interview. In particular, the book gives detailed instructions about the use of verbal probing techniques, and how one can elicit additional information from subjects about their thinking and about the manner in which they react to tested questions. These tools help researchers discover how well their questions are working, where they are failing, and determine what they can do to rectify the wide variety of problems that may surface while working with questionnaires.
Book Synopsis Organizational Research Methods by : Paul M Brewerton
Download or read book Organizational Research Methods written by Paul M Brewerton and published by SAGE. This book was released on 2001-07-12 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: `This text provides a timely and comprehensive introduction to major research methods in the Organizational sciences. It will be a boon to all students conducting their projects in this area, and may well become a standard reference for staff teaching research methods to undergraduate and postgraduate students of business studies or organizational behaviour' - Professor Neil Anderson, Goldsmiths College, University of London'This reasonably priced text would provide an invaluable starting point for those considering undertaking research in organisational settings' - Paula Roberts, Nurse ResearcherThis book provides the reader with clear pointers for how to conduct organizational research appropriately, through planning and making informed and systematic research decisions, to understanding the ethical implications of applied organizational research, to implementing, reporting and presenting the findings to the highest possible standards. It provides an overview of a wide variety of research strategies, methods of data collection (both qualitative and quantitative) and analysis in a volume accessible to both an undergraduate, postgraduate and practitioner readership alike.Organizational Research Methods also represents a useful aid to the report writing task, indicating ways in which the project material can be most effectively organised for academic and feedback purposes, and by drawing upon real-life organizational contexts and examples to help the reader understand the core issues. Finally, the book offers a clear, manageable procedure for preparing a presentation to an academic or an organizational audience.Providing practical guidance on all elements of the research process, this book will be essential reading to all undergraduate and postgraduate students, as well as researchers, in psychology, organizational studies and management disciplines.
Book Synopsis Asking Questions by : Norman M. Bradburn
Download or read book Asking Questions written by Norman M. Bradburn and published by John Wiley & Sons. This book was released on 2015-08-07 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since it was first published more than twenty-five years ago, Asking Questions has become a classic guide for designing questionnaires¾the most widely used method for collecting information about people?s attitudes and behavior. An essential tool for market researchers advertisers, pollsters, and social scientists, this thoroughly updated and definitive work combines time-proven techniques with the most current research, findings, and methods. The book presents a cognitive approach to questionnaire design and includes timely information on the Internet and electronic resources. Comprehensive and concise, Asking Questions can be used to design questionnaires for any subject area, whether administered by telephone, online, mail, in groups, or face-to-face. The book describes the design process from start to finish and is filled with illustrative examples from actual surveys.
Download or read book Questionnaire Design written by Ian Brace and published by Kogan Page Publishers. This book was released on 2008-08-03 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you need to conduct market research for your company, a good questionnaire is a vital tool. Questionnaire Design covers anything and everything you need to know about constructing the perfect questionnaire for your business. Taking you through every step of the process, and encouraging you to really think about what you are asking, and what data you want to find out, Questionnaire Design is an essential guide for marketers everywhere. Whether you are a student of marketing, have market research skills that need updating, or simply want a handbook to refer to as the need arises, Questionnaire Design is the book for you. Now fully updated to include vital information about online questionnaires and interviews, their problems and potential, this book will be a useful addition to the bookshelf of every market research practitioner.
Book Synopsis Market Research in Practice by : Matthew Harrison
Download or read book Market Research in Practice written by Matthew Harrison and published by Kogan Page Publishers. This book was released on 2016-03-03 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: Market research has never been more important. As organizations become increasingly sophisticated, the need to profile customers, deliver customer satisfaction, target certain audiences, develop their brands, optimize prices and more has grown. Lively and accessible, Market Research in Practice is a practical introduction to market research tools, approaches and issues. Providing a clear, step-by-step guide to the whole process - from planning and executing a project through to analyzing and presenting the findings - it explains how to use tools and methods effectively to obtain reliable results. This fully updated third edition of Market Research in Practice has been revised to reflect the most recent trends in the industry. Ten new chapters cover topical issues such as ethics in market research and qualitative and quantitative research, plus key concepts such as international research, how to design and scope a survey, how to create a questionnaire, how to choose a sample and how to carry out interviews are covered in detail. Tips, and advice from the authors' own extensive experiences are included throughout to ground the concepts in business reality. Accompanied by a range of online tools, templates, surveys and guides, this is an invaluable guide for students of research methods, researchers, marketers and users of market research. Online resources include a range of tools, templates, surveys and guides.
Book Synopsis Handbook of Survey Research by : Peter H. Rossi
Download or read book Handbook of Survey Research written by Peter H. Rossi and published by Academic Press. This book was released on 2013-10-22 with total page 775 pages. Available in PDF, EPUB and Kindle. Book excerpt: Handbook of Survey Research provides an introduction to the theory and practice of sample survey research. It addresses both the student who desires to master these topics and the practicing survey researcher who needs a source that codifies, rationalizes, and presents existing theory and practice. The handbook can be organized into three major parts. Part 1 sets forth the basic theoretical issues involved in sampling, measurement, and management of survey organizations. Part 2 deals mainly with ""hands-on,"" how-to-do-it issues: how to draw theoretically acceptable samples, how to write questionnaires, how to combine responses into appropriate scales and indices, how to avoid response effects and measurement errors, how actually to go about gathering survey data, how to avoid missing data (and what to do when you cannot), and other topics of a similar nature. Part 3 considers the analysis of survey data, with separate chapters for each of the three major multivariate analysis modes and one chapter on the uses of surveys in monitoring overtime trends. This handbook will be valuable both to advanced students and to practicing survey researchers seeking a detailed guide to the major issues in the design and analysis of sample surveys and to current state of the art practices in sample surveys.
Book Synopsis Design, Evaluation, and Analysis of Questionnaires for Survey Research by : Willem E. Saris
Download or read book Design, Evaluation, and Analysis of Questionnaires for Survey Research written by Willem E. Saris and published by John Wiley & Sons. This book was released on 2014-04-14 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: Praise for the First Edition “...this book is quite inspiring, giving many practical ideas for survey research, especially for designing better questionnaires.” —International Statistical Review Reflecting modern developments in the field of survey research, the Second Edition of Design, Evaluation, and Analysis of Questionnaires for Survey Research continues to provide cutting-edge analysis of the important decisions researchers make throughout the survey design process. The new edition covers the essential methodologies and statistical tools utilized to create reliable and accurate survey questionnaires, which unveils the relationship between individual question characteristics and overall question quality. Since the First Edition, the computer program Survey Quality Prediction (SQP) has been updated to include new predictions of the quality of survey questions on the basis of analyses of Multi-Trait Multi-Method experiments. The improved program contains over 60,000 questions, with translations in most European languages. Featuring an expanded explanation of the usage and limitations of SQP 2.0, the Second Edition also includes: • New practice problems to provide readers with real-world experience in survey research and questionnaire design • A comprehensive outline of the steps for creating and testing survey questionnaires • Contemporary examples that demonstrate the many pitfalls of questionnaire design and ways to avoid similar decisions Design, Evaluation, and Analysis of Questionnaires for Survey Research, Second Edition is an excellent textbook for upper-undergraduate and graduate-level courses in methodology and research questionnaire planning, as well as an ideal resource for social scientists or survey researchers needing to design, evaluate, and analyze questionnaires. Design, Evaluation, and Analysis of Questionnaires for Survey Research, Second Edition is an excellent textbook for upper-undergraduate and graduate-level courses in methodology and research questionnaire planning, as well as an ideal resource for social scientists or survey researchers needing to design, evaluate, and analyze questionnaires.Reflecting modern developments in the field of survey research, the Second Edition of Design, Evaluation, and Analysis of Questionnaires for Survey Research continues to provide cutting-edge analysis of the important decisions researchers make throughout the survey design process. The new edition covers the essential methodologies and statistical tools utilized to create reliable and accurate survey questionnaires, which unveils the relationship between individual question characteristics and overall question quality. Since the First Edition, the computer program Survey Quality Prediction (SQP) has been updated to include new predictions of the quality of survey questions on the basis of analyses of Multi-Trait Multi-Method experiments. The improved program contains over 60,000 questions, with translations in most European languages. Featuring an expanded explanation of the usage and limitations of SQP 2.0, the Second Edition also includes: • New practice problems to provide readers with real-world experience in survey research and questionnaire design • A comprehensive outline of the steps for creating and testing survey questionnaires • Contemporary examples that demonstrate the many pitfalls of questionnaire design and ways to avoid similar decisions Design, Evaluation, and Analysis of Questionnaires for Survey Research, Second Edition is an excellent textbook for upper-undergraduate and graduate-level courses in methodology and research questionnaire planning, as well as an ideal resource for social scientists or survey researchers needing to design, evaluate, and analyze questionnaires. WILLEM E. SARIS, PhD, is Emeritus Professor in Methodology of the University of Amsterdam and the Universitat Pompeu Fabra, Barcelona. He is Laureate of the 2005 Descartes Prize for “Best Collaborative Research” as member of the Central Coordinating Team of the European Social Survey (ESS) and Recipient of the World Association of Public Opinion Research’s “Helen Dinerman Award” in 2009 for his lifelong contribution to the methodology of Opinion Research. Dr. Saris also received the “2013 Outstanding Service Prize” of the European Survey Research Association. IRMTRAUD N. GALLHOFER, PhD, is a linguist and was senior researcher on projects of the ESS, Research and Expertise Centre for Survey Methodology at the Universitat Pompeu Fabra, Barcelona. She is Laureate of the 2005 Descartes Prize for “Best Collaborative Research” as a member of the Central Coordinating Team of the ESS.Reflecting modern developments in the field of survey research, the Second Edition of Design, Evaluation, and Analysis of Questionnaires for Survey Research continues to provide cutting-edge analysis of the important decisions researchers make throughout the survey design process. The new edition covers the essential methodologies and statistical tools utilized to create reliable and accurate survey questionnaires, which unveils the relationship between individual question characteristics and overall question quality. Since the First Edition, the computer program Survey Quality Prediction (SQP) has been updated to include new predictions of the quality of survey questions on the basis of analyses of Multi-Trait Multi-Method experiments. The improved program contains over 60,000 questions, with translations in most European languages. Featuring an expanded explanation of the usage and limitations of SQP 2.0, the Second Edition also includes: • New practice problems to provide readers with real-world experience in survey research and questionnaire design • A comprehensive outline of the steps for creating and testing survey questionnaires • Contemporary examples that demonstrate the many pitfalls of questionnaire design and ways to avoid similar decisions Design, Evaluation, and Analysis of Questionnaires for Survey Research, Second Edition is an excellent textbook for upper-undergraduate and graduate-level courses in methodology and research questionnaire planning, as well as an ideal resource for social scientists or survey researchers needing to design, evaluate, and analyze questionnaires. WILLEM E. SARIS, PhD, is Emeritus Professor in Methodology of the University of Amsterdam and the Universitat Pompeu Fabra, Barcelona. He is Laureate of the 2005 Descartes Prize for “Best Collaborative Research” as member of the Central Coordinating Team of the European Social Survey (ESS) and Recipient of the World Association of Public Opinion Research’s “Helen Dinerman Award” in 2009 for his lifelong contribution to the methodology of Opinion Research. Dr. Saris also received the “2013 Outstanding Service Prize” of the European Survey Research Association. IRMTRAUD N. GALLHOFER, PhD, is a linguist and was senior researcher on projects of the ESS, Research and Expertise Centre for Survey Methodology at the Universitat Pompeu Fabra, Barcelona. She is Laureate of the 2005 Descartes Prize for “Best Collaborative Research” as a member of the Central Coordinating Team of the ESS.
Book Synopsis Questionnaire Design for Attitude Measurement in Social and Psychological Research by : Dr Jon A Krosnick
Download or read book Questionnaire Design for Attitude Measurement in Social and Psychological Research written by Dr Jon A Krosnick and published by . This book was released on 2005-04-01 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt:
