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Book Synopsis Be Your Own Best Publicist by : Jessica Kleiman
Download or read book Be Your Own Best Publicist written by Jessica Kleiman and published by Red Wheel/Weiser. This book was released on 2011-01-20 with total page 159 pages. Available in PDF, EPUB and Kindle. Book excerpt: In one of the toughest job markets in more than 20 years, applying the art of self-promotion is more vital than ever. Be Your Own Best Publicist shows anyone looking to land a new job, attract freelance assignments, stay essential in a current position, or get that coveted promotion, how they can use public relations skills to achieve his or her goals. Written by seasoned public relations pros Jessica Kleiman and Meryl Weinsaft Cooper, this helpful, easy-to-follow guide breaks down the fundamentals of PR and how to implement them to successfully promote yourself. Be Your Own Best Publicist will teach you how to: Set a personal PR strategy that gets results Build key message points and deliver them with style Craft the perfect "pitch" for each situation Network and develop relationships that will help you get ahead Use creativity to stand out from the competition Through humorous, informative anecdotes plus user-friendly tips and exercises, Be Your Own Best Publicist will arm you with the confidence, knowledge and tactics to help you market yourself in the workplace. Jessica Kleiman and Meryl Weinsaft Cooper have a combined 30-plus years experience in the public relations industry, having worked both in-house and on the agency side.
Download or read book The Scribe Method written by Tucker Max and published by Lioncrest Publishing. This book was released on 2021-04-15 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ready to write your book? So why haven’t you done it yet? If you’re like most nonfiction authors, fears are holding you back. Sound familiar? Is my idea good enough? How do I structure a book? What exactly are the steps to write it? How do I stay motivated? What if I actually finish it, and it’s bad? Worst of all: what if I publish it, and no one cares? How do I know if I’m even doing the right things? The truth is, writing a book can be scary and overwhelming—but it doesn’t have to be. There’s a way to know you’re on the right path and taking the right steps. How? By using a method that’s been validated with thousands of other Authors just like you. In fact, it’s the same exact process used to produce dozens of big bestsellers–including David Goggins’s Can’t Hurt Me, Tiffany Haddish’s The Last Black Unicorn, and Joey Coleman’s Never Lose a Customer Again. The Scribe Method is the tested and proven process that will help you navigate the entire book-writing process from start to finish–the right way. Written by 4x New York Times Bestselling Author Tucker Max and publishing expert Zach Obront, you’ll learn the step-by-step method that has helped over 1,500 authors write and publish their books. Now a Wall Street Journal Bestseller itself, The Scribe Method is specifically designed for business leaders, personal development gurus, entrepreneurs, and any expert in their field who has accumulated years of hard-won knowledge and wants to put it out into the world. Forget the rest of the books written by pretenders. This is the ultimate resource for anyone who wants to professionally write a great nonfiction book.
Download or read book Starmaker written by Jay Bernstein and published by ECW/ORIM. This book was released on 2011-10-01 with total page 375 pages. Available in PDF, EPUB and Kindle. Book excerpt: This memoir by the legendary publicist offers “an intimate glimpse into the best and the worst of the golden age of Hollywood” (Stacy Keach, Golden Globe Award–nominated actor). Jay Bernstein, an entertainment industry fixture who helped launch the careers of celebrities including Farrah Fawcett and Suzanne Somers, was famed for his sense of showmanship, his outrageous style, and the publicity stunts he engineered to get attention for his clients. Starmaker tells his story, from his childhood in Oklahoma City and his first job in a Hollywood mailroom to the ownership of his own public relations firm and his work as a television producer. In addition to a behind-the-scenes look at several generations of show business and hard-hitting insights about how the industry changed over the decades, Bernstein also describes the relationships he had with stars and his notorious techniques, such as paying women to throw hotel keys at Tom Jones, having Entertainment Tonight host Mary Hart’s legs insured for one million dollars, and getting married underwater for an episode of Lifestyles of the Rich and Famous. With the wisdom of experience and a sense of humor, this autobiography shares the intimate details of a fascinating Hollywood life.
Download or read book Avalon High written by Meg Cabot and published by Harper Collins. This book was released on 2006 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: Avalon High seems like a typical high school, attended by typical students: There's Lance, the jock. Jennifer, the cheerleader. And Will, senior class president, quarterback, and all-around good guy. But not everybody at Avalon High is who they appear to be ... not even, as new student Ellie is about to discover, herself. What part does she play in the drama that is unfolding? What if the bizarre chain of events and coincidences she has pieced together means -- as with the court of King Arthur -- tragedy is fast approaching Avalon High? Worst of all, what if there's nothing she can do about it?
Book Synopsis The Business of Being a Writer, Second Edition by : JANE. FRIEDMAN
Download or read book The Business of Being a Writer, Second Edition written by JANE. FRIEDMAN and published by . This book was released on 2025-04-18 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A thoroughly revised edition of the comprehensive guide to building and maintaining a successful career in writing. Writers talk about their work in many ways: as an art, as a calling, as a lifestyle. Too often missing from these conversations is the fact that writing is also a business, and those who want to make a living from their writing must understand the basic business principles underlying the industry. The Business of Being a Writer offers the business education writers need but so rarely receive. Jane Friedman is one of today's leading experts on the publishing industry. Through her website, social media presence, online courses, email newsletters, and other media, she helps writers understand how to navigate the industry with confidence and intentionality. This book advises writers on building a platform in a way that aligns with their values; critical mindset issues that might sabotage their efforts before they even begin; how to publish books and short works strategically; and what it means to diversify income streams beyond book sales. For this second edition, Friedman has updated every topic to reflect how the industry has evolved over the past half-decade. New features include a section on business and legal issues commonly faced by writers, exercises at the end of each chapter, and a wealth of sample materials posted on a companion website. Reaching beyond the mechanical aspects of publishing, The Business of Being a Writer will help both new and experienced writers approach their careers with the same creative spirit as their writing. Friedman is encouraging without sugarcoating reality, blending years of research with practical advice that will help writers market themselves and maximize their writing-related income. Her book will leave them empowered, confident, and ready to turn their craft into a sustainable career.
Book Synopsis Diary of a Hip-Hop Publicist by : Lynn Hobson
Download or read book Diary of a Hip-Hop Publicist written by Lynn Hobson and published by Diary of a Hip-Hop Publicist. This book was released on 2015-09-17 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt: With clients ranging from Rappers, Singers, Music Producers, Authors, and Athletes, Lynn Hobson has written a comical yet heart wrenching account of her career as "The Go To Publicist" in the Hip Hop Community. She keeps it real as she fights to keep her spiritual principals in tact while making it happen in the streets. It is a battle but she makes it through to see another day, another show, another hit and another client who has that sparkle in their eyes. This is ... "Diary of A Hip Hop Publicist".
Book Synopsis "Always Live Better Than Your Clients" by : Isadore Barmash
Download or read book "Always Live Better Than Your Clients" written by Isadore Barmash and published by Dodd Mead. This book was released on 1983 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Your Book, Your Brand by : Dana Kaye
Download or read book Your Book, Your Brand written by Dana Kaye and published by Diversion Books. This book was released on 2016-09-20 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Out-of-the-box PR campaigns” for authors to get their books to legions of readers from “one of the best publicists in the business” (James Rollins, #1 New York Times bestselling author). From the rise of ebooks to the impact of online retail sales to the wide acceptance of self-publishing as a natural path, countless authors are writing books and then wondering what to do with them. Self-published authors need to know how to bring their book to market themselves and reach audiences without a publisher’s marketing or publicity department behind them. Even published authors want to supplement the work of in-house publicity managers and develop a direct relationship with everyone from the media to potential fans. As the head of her own independent PR firm, Kaye Publicity, Dana Kaye has been a driving force behind numerous bestselling authors across all genres, from thriller authors like Gregg Hurwitz and Jamie Freveletti to children’s authors like Liz Climo and Claudia Gray, and now she brings her insights to you. Kaye walks writers through all of their options, taking the anxiety out of the pitching process and teaching them how to be their own best promoters. Sharp, intuitive, and user-friendly, Dana Kaye’s guide is a must-have for all authors with bestselling aspirations. “There’s a reason I didn’t hire an outside publicist through my first ten books. It’s because I hadn’t yet met Dana. Smart, no-nonsense, creative, and to the point, she’s the best in the business.”—Gregg Hurwitz, New York Times bestselling author of Orphan X
Book Synopsis Oh Boy, You're Having a Girl by : Brian A Klems
Download or read book Oh Boy, You're Having a Girl written by Brian A Klems and published by Simon and Schuster. This book was released on 2013-03-18 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rules for Raising Little Girls "As the father of a daughter, I wish I'd read this very funny book sooner, if only to know that it's OK for a grown man to wear a tutu." - Dave Barry "Required reading for any parent who doesn't know pants from leggings." - Dan Zevin, author of Dan Gets a Minivan: Life at the Intersection of Dude and Dad It's easy to imagine how you'd raise a boy--all the golf outings, lawnmower lessons, and Little League championships you'd attend--but playing dad to a little princess may take some education. In Oh Boy, You're Having a Girl, Brian, a father of three girls, shares his tactics for surviving this new and glittery world. From baby dolls and bedtime rituals to potty training and dance recitals, he leads you through all the trials and tribulations you'll face as you're raising your daughter. He'll also show you how to navigate your way through tough situations, like making sure that she doesn't start dating until she's fifty. Complete with commandments for restroom trips and properly participating in a tea party, Oh Boy, You're Having a Girl will brace you for all those hours playing house--and psych you up for the awesomeness of raising a daughter who has you lovingly wrapped around her little finger. "Somehow, Brian Klems has taken one of the most traumatic situations known to a father--having a daughter--and made it into something so completely hilarious you'll laugh until you've got oxygen deprivation!" - W. Bruce Cameron, author of 8 Simple Rules for Dating My Teenage Daughter
Book Synopsis Confessions of a Hollywood Publicist by : Daniel D. Meyers
Download or read book Confessions of a Hollywood Publicist written by Daniel D. Meyers and published by . This book was released on 2001 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Publicist's Plight (Rewritten Version of Harrison inc.) by : Hailey Allen
Download or read book The Publicist's Plight (Rewritten Version of Harrison inc.) written by Hailey Allen and published by Singapore New Reading Technology Pte Ltd. This book was released on with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: Leslie King is a publicist nestled in the heart of Los Angeles representing Garrett Harrison, president of Harrison Incorporated - one of the world's leading real estate and brokerage empires. Having had Garrett Harrison as her client for years, she has grown used to the uniformity in her job - not to mention the uniformity in her personal life... However, when Garrett Harrison shares the news of his retirement, Leslie's professional and personal life becomes anything but the harmonious routine she has grown used to. Sebastian Harrison - handsome Hollywood playboy and the youngest son of Garrett Harrison - enters Leslie's life in the most unusual of ways as she is asked to turn the King of Debauchery into a man fit and trusted enough to become the CEO of Harrison Incorporated. Even though Leslie vows to fulfill the expectations of the task handed to her, she soon discovers that Sebastian Harrison's past is darker and more complicated than what she has read and researched about him. Now, Leslie is caught between satisfying the expectations of her job description and helping the mysterious and twisted spirit that Sebastian Harrison possesses. Regardless of what choice she makes, Leslie knows that there is more to Sebastian Harrison than she could have ever prepared herself for.
Download or read book Spin Sucks written by Gini Dietrich and published by Pearson Education. This book was released on 2014 with total page 165 pages. Available in PDF, EPUB and Kindle. Book excerpt: Go beyond PR spin! Master better ways to communicate honestly and regain the trust of your customers and stakeholders with this book.
Book Synopsis The Practical Writer with Readings by : Edward P. Bailey
Download or read book The Practical Writer with Readings written by Edward P. Bailey and published by Cengage Learning. This book was released on 2002 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Practical Writer with Readings provides both developmental and first-year composition students with a step-by-step approach to writing, from the one-paragraph essay to the five-paragraph essay to the research paper.
Book Synopsis The Color of Evil by : Connie Corcoran Wilson
Download or read book The Color of Evil written by Connie Corcoran Wilson and published by . This book was released on 2012-03 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tad McGreevy has a power that he has never revealed, not even to his life-long best friend, Stevie Scranton. When Tad looks at others, he sees colors. These auras tell Tad whether a person is good or evil. At night, Tad dreams about the evil-doers, reliving their crimes in horrifyingly vivid detail. But Tad doesn't know if the evil acts he witnesses in his nightmares are happening now, are already over, or are going to occur in the future. He has no control over the horrifying visions. He has been told (by his parents) never to speak of his power. All Tad knows is that he wants to protect those he loves. And he wants the bad dreams to stop.
Download or read book Brag Better written by Meredith Fineman and published by National Geographic Books. This book was released on 2020-06-16 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This effortless and unapologetic approach to self-promotion will manage your anxiety and allow you to champion yourself. Does talking about your accomplishments feel scary or icky because you're worried people will think you're "obnoxious"? Does it feel more natural to "put your head down and do the work"? Are you tired of watching the loudest people in your industry get disproportionate praise and rewards? If you answered "yes" to any of the above, you might be self-sabotaging. You need to learn to Brag Better. Meredith Fineman has built a career working with "The Qualified Quiet": smart people who struggle to talk about themselves and thus go underestimated or unrecognized. Now, she shares the surefire and anxiety-proof strategies that have helped her clients effectively communicate their achievements and skillsets to others. Bragging Better doesn't require false bravado, talking over people, or pretending to be more qualified than you are. Instead, Fineman advocates finding quiet confidence in your opinions, abilities, and background, and then turning up the volume. In this book, you will learn the career-changing tools she's developed over the past decade that make bragging feel easy, including: Get remembered by focusing your personal brand and voice on key adjectives (like "effective, subtle, and edgy") Practice explaining what you do in simple, sticky terms to earn respect and recognition from the public and people at work. Eliminate words that undermine your work and find better ones--like your bio saying you're "trying" or "attempting" to do something instead that you ARE doing it. If you're ready to begin Bragging Better--to telling the truth about your accomplishments with grace and confidence--this book is for you.
Book Synopsis God Is My Publicist by : Gabrielle Bernstein
Download or read book God Is My Publicist written by Gabrielle Bernstein and published by Hay House. This book was released on 2013-04-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Formerly the owner of a boutique PR firm in New York City, Gabrielle Bernstein understands the publicity game. In 2005, she shifted gears to become a self-help book author and speaker. As the primary marketer of her current business Gabrielle has landed herself some of the most sought after publicity placements in the world. In her new DVD, God Is My Publicist, Gabrielle shares her practical and spiritual tools for manifesting media for your message, in a compilation of seven instructional videos on how to create a spiritual publicity plan. Key themes include: o Clarifying your message by creating a desire statement for your publicity plan and connecting to the service behind your brand. o Understanding your core audience and becoming conscious of their media consumption. o Identifying the service behind your business to heighten its value to consumers and ignite the power energy behind the brand. o Creating a wish list using the manifestation process to target the media outlets (print, online, TV, social media) that are most applicable to your brand message and core adopters. o Crafting your story with a five-step creative process for developing an authentic pitch story that will energetically spark media interest. o Executing a spiritual follow-up that guides you to release all outcomes and reinforce the most important tool for manifesting media: patience. Throughout, Gabrielle shares her own stories of how she's successfully manifested major media placements for her own business, while offering powerful tools to help anyone carry their message, grow their audience and serve at their highest capacity.
Book Synopsis The Savvy Author's Guide to Book Publicity by : Lissa Warren
Download or read book The Savvy Author's Guide to Book Publicity written by Lissa Warren and published by Da Capo Press. This book was released on 2004 with total page 251 pages. Available in PDF, EPUB and Kindle. Book excerpt: A leading publicist for the publishing industry shares her best advice to writers on how to maximize exposure for the work, showing writer's how to become skillful at marketing and self-promotion, while also learning how to network in the right places.
