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Psicotrading Mente Y Emociones
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Book Synopsis Psicotrading, mente y emociones by : Germán Antelo
Download or read book Psicotrading, mente y emociones written by Germán Antelo and published by Ediciones de la U. This book was released on 2024-05-22 with total page 410 pages. Available in PDF, EPUB and Kindle. Book excerpt: Los mercados financieros despiertan muchas creencias (falsas en su mayoría), deseos y sentimientos contrapuestos, tanto para aquellos que nunca han participado, como los que lo hacen. En este libro, haremos un viaje apasionante, transitando secuencialmente por diez fases, que te permitirán conocer herramientas poderosas a través de casos reales de trading. Estos testimonios te ayudarán a adaptar tu mente a la realidad de los mercados financieros y gestionarte emocionalmente. Invertir y ser rentable haciendo trading intradía es difícil, esta obra te ayudará a gestionar las emociones que están presentes de ese plan de trabajo diario que debes tener para alcanzar tu objetivo: ser rentable y poder vivir del trading. Para llevar a cabo un plan de trabajo y conseguir resultados es necesario hacer algo que cuesta demasiado a las personas, que es: aprender a gestionarse emocionalmente para operar en los mercados. Cuando finalices la lectura de esta obra habrás obtenido el conocimiento para que no te desequilibren las emociones pudiendo de esa forma avanzar y crecer en los mercados financieros.
Book Synopsis Psicotrading. Mente y Emociones by :
Download or read book Psicotrading. Mente y Emociones written by and published by . This book was released on with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Psicotrading. Mente y Emociones by : Germán Antelo Solozábal
Download or read book Psicotrading. Mente y Emociones written by Germán Antelo Solozábal and published by Ra-Ma Editorial. This book was released on 2023-11-21 with total page 334 pages. Available in PDF, EPUB and Kindle. Book excerpt: Los mercados financieros despiertan muchas creencias (falsas en su mayoría), deseos y sentimientos contrapuestos, tanto para aquellos que nunca han participado, como los que lo hacen. En este libro, haremos un viaje apasionante, transitando secuencialmente por diez fases, que te permitirán conocer herramientas poderosas a través de casos reales de trading. Estos testimonios te ayudarán a adaptar tu mente a la realidad de los mercados financieros y gestionarte emocionalmente. Invertir y ser rentable haciendo trading intradía es difícil, esta obra te ayudará a gestionar las emociones que están presentes de ese plan de trabajo diario que debes tener para alcanzar tu objetivo: ser rentable y poder vivir del trading. Para llevar a cabo un plan de trabajo y conseguir resultados es necesario hacer algo que cuesta demasiado a las personas, que es: aprender a gestionarse emocionalmente para operar en los mercados. Cuando finalices la lectura de esta obra habrás obtenido el conocimiento para que no te desequilibren las emociones pudiendo de esa forma avanzar y crecer en los mercados financieros.
Book Synopsis The Financial Aid Book by : Student Financial Services
Download or read book The Financial Aid Book written by Student Financial Services and published by . This book was released on 1999 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides information on nearly three thousand sources for scholarships, grants, fellowships, and loans.
Book Synopsis Digital Marketing Strategy by : Simon Kingsnorth
Download or read book Digital Marketing Strategy written by Simon Kingsnorth and published by Kogan Page Publishers. This book was released on 2016-05-03 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: The modern marketer needs to learn how to employ strategic thinking alongside the use of digital media to deliver measurable and accountable business success. Digital Marketing Strategy covers the essential elements of achieving exactly this by guiding you through every step of creating your perfect digital marketing strategy. This book analyzes the essential techniques and platforms of digital marketing including social media, content marketing, SEO, user experience, personalization, display advertising and CRM, as well as the broader aspects of implementation including planning, integration with overall company aims and presenting to decision makers. Simon Kingsnorth brings digital marketing strategy to life through best practice case studies, illustrations, checklists and summaries, to give you insightful and practical guidance. Rather than presenting a restrictive 'one size fits all' model, this book gives you the tools to tailor-make your own strategy according to your unique business needs and demonstrates how an integrated and holistic approach to marketing leads to greater success. Digital Marketing Strategy is also supported by a wealth of online resources, including budget and strategy templates, lecture slides and a bonus chapter.
Book Synopsis Learning and Development Practice in the Workplace by : Kathy Beevers
Download or read book Learning and Development Practice in the Workplace written by Kathy Beevers and published by Kogan Page Publishers. This book was released on 2019-11-03 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learning and Development Practice in the Workplace is the ideal textbook for anyone studying CIPD L&D qualifications and apprenticeships at Level 3 or Level 5, as well as for practitioners new to an L&D role. This book covers what is required of an L&D professional and how to meet and exceed these expectations, how to align L&D activity with organisational strategy and, crucially, how to identify learning needs and design effective L&D practice. This new edition of Learning and Development Practice in the Workplace has been fully updated, reflecting the new CIPD Profession Map, and now has dedicated chapters on the different approaches to learning delivery, including face-to-face training and facilitation, technology-based learning, coaching, mentoring and social and collaborative learning. There is also expert guidance on learner engagement including insights from neuroscience and psychology, as well as advice on evaluating the impact of L&D. With case studies, activities and examples throughout, this new edition is an indispensable guide for students and new practitioners alike. Online supporting resources include lecture slides, annotated web links and self-test questions.
Book Synopsis The Business Models Handbook by : Paul Hague
Download or read book The Business Models Handbook written by Paul Hague and published by Kogan Page Publishers. This book was released on 2019-01-03 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: Enhance your business and marketing planning and overcome common challenges, with this collection of the most valuable and reliable business frameworks and models. Business frameworks sit at the heart of every successful business. They add structure and clarity to business problems and can help practitioners overcome the everyday challenges they face. The Business Models Handbook brings together the most helpful and widely used templates and frameworks into a single, invaluable resource. Each chapter focuses on an individual business framework, giving an overview of 50 of the best known frameworks and how it will help an organization grow and be profitable. Each supported by a real-world case study, these include ANSOFF matrix, Price-Quality-Strategy model, Stage-Gate model, Service Profit Chain and many more. Authored by a leading global market researcher with a background working on over 3,000 different research projects, The Business Models Handbook is an invaluable resource for any student or professional. Online resources include lecture slides that align with each chapter.
Book Synopsis The Digital Transformation Playbook by : David L. Rogers
Download or read book The Digital Transformation Playbook written by David L. Rogers and published by Columbia University Press. This book was released on 2016-04-05 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rethink your business for the digital age. Every business begun before the Internet now faces the same challenge: How to transform to compete in a digital economy? Globally recognized digital expert David L. Rogers argues that digital transformation is not about updating your technology but about upgrading your strategic thinking. Based on Rogers's decade of research and teaching at Columbia Business School, and his consulting for businesses around the world, The Digital Transformation Playbook shows how pre-digital-era companies can reinvigorate their game plans and capture the new opportunities of the digital world. Rogers shows why traditional businesses need to rethink their underlying assumptions in five domains of strategy—customers, competition, data, innovation, and value. He reveals how to harness customer networks, platforms, big data, rapid experimentation, and disruptive business models—and how to integrate these into your existing business and organization. Rogers illustrates every strategy in this playbook with real-world case studies, from Google to GE, from Airbnb to the New York Times. With practical frameworks and nine step-by-step planning tools, he distills the lessons of today's greatest digital innovators and makes them usable for businesses at any stage. Many books offer advice for digital start-ups, but The Digital Transformation Playbook is the first complete treatment of how legacy businesses can transform to thrive in the digital age. It is an indispensable guide for executives looking to take their firms to the next stage of profitable growth.
Book Synopsis Event Planning and Management by : Ruth Dowson
Download or read book Event Planning and Management written by Ruth Dowson and published by Kogan Page Publishers. This book was released on 2018-11-03 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: Event Planning and Management, second edition, is an ideal resource for those seeking a step by step formula to plan and deliver a successful event. With the vital balance of professional experience behind them, the authors teach the next generation of event planners with unrivalled knowledge, ensuring an effective event process from start to finish. This book delivers practical understanding of the theory and practice needed to activate each stage of planning, from initial venue selection, budgeting and programme content, to managing stakeholders and sponsors, promotion, risk assessment, safety and post-event evaluation. Fully revised, the second edition of Event Planning and Management expands on managing events on the day, and explores the PR and experiential marketing boom for live brand experiences. Including updated real-world case studies from around the globe, it also features an invaluable toolkit of templates, planning checklists and budget sheets. Accompanied by a host of downloadable resources, this book is the ideal end to end resource for both event planning modules and certifications, plus busy marketing and PR professionals facing the new wave of live brand and customer experiences.
Book Synopsis Brand Storytelling by : Miri Rodriguez
Download or read book Brand Storytelling written by Miri Rodriguez and published by Kogan Page Publishers. This book was released on 2023-07-03 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written by the award-winning storyteller Miri Rodriguez at Microsoft, this bestselling book gets back to the heart of brand loyalty, consumer behavior and engagement as a business strategy by using storytelling to trigger the emotions that humans are driven by. Despite understanding essential storytelling techniques, brands continue to explain how their product or service can help the customer, rather than showcasing how the customer's life has changed as a result of them. This second edition of Brand Storytelling contains new trends in storytelling, as well as expanding on story experience and employee experience. This book explores the future of brand storytelling in a post pandemic era. New to this edition is also a 'How to Guide' taking readers through each step of the design thinking process in order to prototype their stories. Brand Storytelling provides a step-by-step guide to assess, dismantle and rebuild a brand story, shifting the brand from a 'hero' to 'sidekick' mentality and positioning the customer as a key influencer to motivate the audience. Clarifying why machine-learning, AI and automation only tell one side of the story, this book will inspire you with cutting edge interviews and case studies from leading brands like Expedia, Coca Cola, McDonalds, Adobe and Google to tap into authentic brand loyalty and human connection.
Book Synopsis Studying Leadership by : Doris Schedlitzki
Download or read book Studying Leadership written by Doris Schedlitzki and published by SAGE. This book was released on 2013-12-30 with total page 741 pages. Available in PDF, EPUB and Kindle. Book excerpt: Instructors - Electronic inspection copies are available or contact your local sales representative for an inspection copy of the print version. This innovative new text will guide students of leadership through the past, current and future of the discipline. It goes beyond the standard topics covered in existing texts to introduce some exciting new themes such as authenticity, toxicity, followership, gender, diversity, arts, aesthetics, language, identity, ethics and sustainability. This makes for a fascinating read, and allows for a more holistic and deeper understanding of the field. A range of in-text features have been developed to enhance your learning experience including boxes highlighting key debates and encouraging critical analysis, 6 long integrative case studies and numerous vignettes to help you apply theory to practice, over 140 reflective questions to test your understanding as well as further reading lists. Visit the book’s website www.sagepub.co.uk/studyleadership to access to related SAGE journal articles, video links and more.
Book Synopsis Digital Marketing Excellence by : Dave Chaffey
Download or read book Digital Marketing Excellence written by Dave Chaffey and published by Taylor & Francis. This book was released on 2022-07-22 with total page 677 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now in its sixth edition, the hugely popular Digital Marketing Excellence is a practical guide to creating and executing integrated digital marketing plans, combining established approaches to marketing planning with the creative use of new digital models and digital tools. Written by two highly experienced digital marketing consultants, the book shows you how to: Draw up an outline integrated digital marketing plan Evaluate and apply digital marketing principles and models Integrate online and offline communications Implement customer-driven digital marketing as part of digital transformation Reduce costly trial and error Measure and enhance your digital marketing Learn best practices for reaching and engaging your audiences using the key digital marketing platforms. This new edition has been streamlined to seamlessly integrate the latest developments in digital analytics, ethics and privacy, Predictive Analytics, Machine Learning and Artificial Intelligence. Including new international case studies and up-to-date examples throughout, this book cuts through the jargon to show marketers how to leverage data and digital technologies to their advantage. Offering a highly structured and accessible guide to a critical and far-reaching subject, Digital Marketing Excellence, 6th edition, provides a vital reference point for all digital marketing students, and managers involved in digital marketing strategy and implementation. Online resources have been fully updated for the new edition and include a new set of PowerPoint slides and a full test bank of questions and exercises.
Book Synopsis Human Resource Management in a Business Context by : John Kew
Download or read book Human Resource Management in a Business Context written by John Kew and published by Kogan Page Publishers. This book was released on 2016-06-01 with total page 608 pages. Available in PDF, EPUB and Kindle. Book excerpt: Highly accessible and student-friendly, Human Resource Management in a Business Context is the core text for the CIPD Level 7 Advanced module, Human Resource Management in Context, and is also essential reading for other undergraduate and postgraduate HR and business degrees. In clear and easy to navigate chapters, which consider government policy, regulation, the world economy and demographic and social trends, this book provides the firm theoretical background that you can apply in practice. Human Resource Management in a Business Context is packed with international case studies, examples and activities that will actively engage you with the different areas of knowledge and allow you to work through the material step-by-step. This edition is fully updated to include an even broader range of global case studies with extended coverage from China and India and updates to policies and legislation. The online resources available have also been expanded on, and now provide additional case studies and activities, alongside lecturer's guides, PowerPoint slides and annotated web links.
Book Synopsis Corporate Entrepreneurship by : Véronique Bouchard
Download or read book Corporate Entrepreneurship written by Véronique Bouchard and published by Routledge. This book was released on 2017-11-01 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: Entrepreneurship is vital for companies’ success, to allow them to adapt and grow in today’s interlinked and turbulent business environments. Yet as they grow in size and complexity, many companies become less innovative and more rigid. The challenge of how to deal with these trends has led to the rise of the field of Corporate Entrepreneurship, looking at the development of new business ideas and opportunities within established firms. This book provides an effective entry point to Corporate Entrepreneurship as an academic field and a management practice. Corporate Entrepreneurship leads readers through an overview of real-life Corporate Entrepreneurship; the aims, organisational models, implementation and results. Covering theoretical perspectives, empirical findings and practical concerns, the book also switches between the perspective of the individual and the organisation. Written by two specialists of the discipline, the book includes a wealth of real-life case studies, covering over three decades of Corporate Entrepreneurship practices, by companies of all sizes, geographies and sectors. With coverage of such topics as Internal Corporate Venturing and Participative Innovation, this thoughtful text will be required reading for entrepreneurship students around the world.
Book Synopsis Human Resource Management for MBA and Business Masters by : Iain Henderson
Download or read book Human Resource Management for MBA and Business Masters written by Iain Henderson and published by Kogan Page Publishers. This book was released on 2017-01-31 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: Packed with practical information and offering a solid foundation in HRM theory, Human Resource Management for MBA and Business Masters covers all the topics MBA students need to know in a concise, accessible way. One of the only texts available for HR non-specialist students doing a Masters or MBA, it looks at the changing world of the line manager and HR professional with regard to key topics such as HRM and strategy, employee resourcing, human resource development, employee relations and performance management. Annotated further reading for each chapter and questions for each case study help cement knowledge and understanding. Now aimed at a wider readership of management Masters students, this fully updated 3rd edition of Human Resource Management for MBA and Business Masters features a greater international and contemporary focus, fresh case studies, coverage of the impact of new forms of employment and technology on HR, and updated online supporting resources. With diagrams and models throughout, it covers topics such as CSR, organizational culture and change, performance management and talent management, the criticisms of HRM levelled by the Critical Management School and different HRM challenges as they relate to each chapter. Online supporting resources for tutors include an instructor's manual, videos, multiple-choice questions and additional case studies; additional resources for students include multiple-choice questions and additional case studies.
Book Synopsis Human Resource Management by : STEPHEN. WOODHAMS TAYLOR (CAROL.)
Download or read book Human Resource Management written by STEPHEN. WOODHAMS TAYLOR (CAROL.) and published by . This book was released on 2022-09-27 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gain a thorough understanding of the key HR topics which affect employees and the overall business with this comprehensive textbook.
Book Synopsis Issues in Business Ethics and Corporate Social Responsibility by : SAGE Publishing
Download or read book Issues in Business Ethics and Corporate Social Responsibility written by SAGE Publishing and published by SAGE Publications. This book was released on 2020-03-19 with total page 822 pages. Available in PDF, EPUB and Kindle. Book excerpt: One need only look at the news to be bombarded with examples of corporate malfeasance and the impact such behavior has on a company’s public image, customers, employees, and bottom line. And while these stories grab the headlines, some companies are adopting practices that display awareness of their impact on the globe, whether that be to the environment, its employees and suppliers, or communities in which they do business. What factors are leading to these decisions? What are the benefits and costs of making ethical business decisions and acting in a socially responsible way, however one defines it? Issues in Business Ethics and Corporate Social Responsibility explores these foundational themes across a wide range of topics, including artificial intelligence, workplace surveillance, supply chain management, big data, the finance industry, and many more. Coupled with a broad introduction by Dr. David Weitzner, a professor of management at York University, this book provides students with the essential information they need to assess business practices through the lens of ethical decision-making and corporate social responsibility.
