Prospects And Challenges Of Community Based Tourism And Changing Demographics

Download Prospects And Challenges Of Community Based Tourism And Changing Demographics full books in PDF, epub, and Kindle. Read online Prospects And Challenges Of Community Based Tourism And Changing Demographics ebook anywhere anytime directly on your device. Fast Download speed and no annoying ads. We cannot guarantee that every ebooks is available!

Prospects and Challenges of Community-Based Tourism and Changing Demographics

Author : Mensah, Ishmael
Publisher : IGI Global
ISBN 13 : 1799873374
Total Pages : 300 pages
Book Rating : 4.7/5 (998 download)

DOWNLOAD NOW!

Book Synopsis Prospects and Challenges of Community-Based Tourism and Changing Demographics by : Mensah, Ishmael

Download or read book Prospects and Challenges of Community-Based Tourism and Changing Demographics written by Mensah, Ishmael and published by IGI Global. This book was released on 2021-09-17 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: The negative impacts associated with conventional tourism has occasioned more sustainable forms of tourism including community-based tourism (CBT). Among the benefits of CBT are the improvement of rural economies, empowerment of the local community, and poverty alleviation. In as much as CBT has been promoted as being more beneficial to local communities, its implementation is not without challenges. In the wake of the COVID-19 pandemic, destination marketing organizations and managers of CBT projects have to adopt different marketing strategies including shifting to target new demographics in an effort to remain sustainable. Prospects and Challenges of Community-Based Tourism and Changing Demographics provides theoretical and empirical insights in the prospects and challenges associated with CBT, critically examining issues of structure, impact, management, marketing, support, changing demographics, challenges, sustainability, and implications for the future of CBT. It also highlights critical lessons and trends in CBT from both established and new CBT initiatives to inform the design, management, marketing, and sustainability of CBT projects. This book will be a useful addition to the literature on CBT with its coverage of topics such as conservation, cultural tourism, and sustainable rural livelihoods. This book provides an excellent resource for students, academicians, researchers, tourism and hospitality practitioners, managers, destination managers, stakeholders, tour operators, and policymakers.

Exploring the Economic Opportunities and Impacts of Migrant Entrepreneurship: Success Stories and Case Studies

Author : Chavan, Meena
Publisher : IGI Global
ISBN 13 : 1668449889
Total Pages : 244 pages
Book Rating : 4.6/5 (684 download)

DOWNLOAD NOW!

Book Synopsis Exploring the Economic Opportunities and Impacts of Migrant Entrepreneurship: Success Stories and Case Studies by : Chavan, Meena

Download or read book Exploring the Economic Opportunities and Impacts of Migrant Entrepreneurship: Success Stories and Case Studies written by Chavan, Meena and published by IGI Global. This book was released on 2022-06-30 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: Migration is a key aspect of our modern world. Beyond fueling population growth, migrants bring with them much more than bags packed full of their belongings. They stimulate the economy, bring fresh new ideas and a unique perspective on business, and provide a huge variety of positive and intangible benefits from enhanced productivity to innovation. Exploring the Economic Opportunities and Impacts of Migrant Entrepreneurship: Success Stories and Case Studies considers emerging research on the role of migrants in global business and discusses the challenges they face. The book also examines various stories and examples of migrant business professionals from around the world. Covering key topics such as economics, global business, migrants, and small businesses, this reference work is ideal for business owners, managers, policymakers, researchers, scholars, academicians, practitioners, educators, and students.

Emerging Insights on the Relationship Between Cryptocurrencies and Decentralized Economic Models

Author : Kesavan, Dhanapal
Publisher : IGI Global
ISBN 13 : 1668456931
Total Pages : 274 pages
Book Rating : 4.6/5 (684 download)

DOWNLOAD NOW!

Book Synopsis Emerging Insights on the Relationship Between Cryptocurrencies and Decentralized Economic Models by : Kesavan, Dhanapal

Download or read book Emerging Insights on the Relationship Between Cryptocurrencies and Decentralized Economic Models written by Kesavan, Dhanapal and published by IGI Global. This book was released on 2023-04-11 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: The significance of cryptocurrencies can be understood clearly with their high market penetration in recent times. The central banks, economists, business professionals, and authorities are examining the prospects, impacts, comfortability, and reliability aspects of cryptocurrencies. Many questions are yet to be answered empirically to cover the significance, considerations, negative impacts, policy applications, and acceptance of cryptocurrencies as marketable instruments. Many governments are concerned about the nature and volatility of cryptocurrencies due to their decentralized form. Emerging Insights on the Relationship Between Cryptocurrencies and Decentralized Economic Models discusses the answers to major queries and concerns regarding cryptocurrencies and the emergence of decentralized economic models. It covers major topics that are highly resourceful for knowledge seekers and is highly useful, containing vital information related to cryptocurrencies. Covering topics such as central bank digital currencies, financial reporting, and public perception, this premier reference source is an essential resource for economists, government officials and agency officials, policymakers, central bank professionals, investors, entrepreneurs, students and educators of higher education, librarians, researchers, and academicians.

Strategic Tourism Planning for Communities

Author : Anukrati Sharma
Publisher : Emerald Group Publishing
ISBN 13 : 1835490158
Total Pages : 289 pages
Book Rating : 4.8/5 (354 download)

DOWNLOAD NOW!

Book Synopsis Strategic Tourism Planning for Communities by : Anukrati Sharma

Download or read book Strategic Tourism Planning for Communities written by Anukrati Sharma and published by Emerald Group Publishing. This book was released on 2024-06-12 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: From developed to developing nations, the utilization of tourism as a development strategy has been a prevalent practice at both national and local levels. In this compelling read, the authors explore an understanding of how countries envision the future of their tourism sectors and chart a course towards that vision.

The Elgar Companion to Tourism and the Sustainable Development Goals

Author : Karla A. Boluk
Publisher : Edward Elgar Publishing
ISBN 13 : 1802203214
Total Pages : 351 pages
Book Rating : 4.8/5 (22 download)

DOWNLOAD NOW!

Book Synopsis The Elgar Companion to Tourism and the Sustainable Development Goals by : Karla A. Boluk

Download or read book The Elgar Companion to Tourism and the Sustainable Development Goals written by Karla A. Boluk and published by Edward Elgar Publishing. This book was released on 2024-07-05 with total page 351 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Elgar Companion comprises theoretical, empirical, and conceptual chapters from leading international scholars reflecting on critical debates on the role of tourism in progressing the Sustainable Development Goals (SDGs) during a polycrisis era.

Promoting Social and Cultural Equity in the Tourism Sector

Author : Cembranel, Priscila
Publisher : IGI Global
ISBN 13 : 1668441969
Total Pages : 330 pages
Book Rating : 4.6/5 (684 download)

DOWNLOAD NOW!

Book Synopsis Promoting Social and Cultural Equity in the Tourism Sector by : Cembranel, Priscila

Download or read book Promoting Social and Cultural Equity in the Tourism Sector written by Cembranel, Priscila and published by IGI Global. This book was released on 2022-05-27 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: People venture into tourist activities to expand their worldviews and experiences, and as such, it is common for them to face realities totally different from those they are used to. Therefore, it is essential to discuss tourist experiences related to issues with discrimination and equality such as racism, inherent prejudice, gender equality, indigenous rights, and experiences of the LGBTQIA+ community to ensure the tourism industry is inclusive and safe. Promoting Social and Cultural Equity in the Tourism Sector provides relevant theoretical frameworks and the latest findings from empirical research on diversity and equity applied to tourism activity. The book also contributes to the discussion about the nuances inherent to tourism activities and experiences at tourist destinations. Covering a wide range of topics such as gender bias, employability, and diversity education, this reference work is crucial for hotel managers, activists, travel agencies, tour organizations, industry professionals, government officials, policymakers, researchers, scholars, practitioners, academicians, instructors, and students.

A Critical Examination of the Recent Evolution of B2B Sales

Author : Cohn, Joel G.
Publisher : IGI Global
ISBN 13 :
Total Pages : 293 pages
Book Rating : 4.3/5 (693 download)

DOWNLOAD NOW!

Book Synopsis A Critical Examination of the Recent Evolution of B2B Sales by : Cohn, Joel G.

Download or read book A Critical Examination of the Recent Evolution of B2B Sales written by Cohn, Joel G. and published by IGI Global. This book was released on 2024-02-27 with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt: The seismic shifts in B2B selling brought about by the recent global pandemic have left scholars grappling with the fundamental question of permanence. As the traditional face-to-face dynamics of B2B sales stand challenged, academic minds seek answers: Are these changes enduring, or will we revert to the familiar norms of in-person interactions? A Critical Examination of the Recent Evolution of B2B Salesis a groundbreaking exploration designed for academic scholars seeking clarity in these uncertain times. In the pursuit for understanding, scholars encounter a myriad of questions. What truly transpired in sales activities during the pandemic? Does the surge in virtual selling signify a lasting transformation, or is it merely a temporary adaptation? Critical thinking becomes paramount, necessitating a deep dive into published ideas to discern the strength of conclusions drawn. The academic community grapples with the challenge of scrutinizing the landscape to determine if the changes are indeed permanent and if so, how B2B sales forces can effectively adapt.

Emerging Technologies and Digital Transformation in the Manufacturing Industry

Author : Ortiz-Rodriguez, Fernando
Publisher : IGI Global
ISBN 13 : 1668480905
Total Pages : 311 pages
Book Rating : 4.6/5 (684 download)

DOWNLOAD NOW!

Book Synopsis Emerging Technologies and Digital Transformation in the Manufacturing Industry by : Ortiz-Rodriguez, Fernando

Download or read book Emerging Technologies and Digital Transformation in the Manufacturing Industry written by Ortiz-Rodriguez, Fernando and published by IGI Global. This book was released on 2023-09-07 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: Emerging Technologies and Digital Transformation in the Manufacturing Industry offers a comprehensive solution to the pressing challenges faced by the manufacturing industry. As manufacturers grapple with the need to adapt to changing customer expectations and embrace emerging technologies, this book provides a timely and relevant resource. Edited by esteemed scholars, it features high-quality chapters that delve into technology-driven approaches, such as Internet-connected machinery, artificial intelligence, and sensors, with the aim of enhancing efficiency, productivity, and overall performance in manufacturing processes. Covering key topics such as machine learning, blockchain technologies, big data, and the industrial Internet of Things (IIoT), the book explores transformative concepts like digital twins, extended reality, and the impact of 5G and edge computing. With contributions from authoritative experts, this book serves as an indispensable tool for students, researchers, and IT professionals in manufacturing plants. By offering practical guidance and insights, Emerging Technologies and Digital Transformation in the Manufacturing Industry equips readers with the knowledge and tools needed to navigate the complexities of digital transformation and seize the opportunities presented by emerging technologies. It is academic rigor and practical applicability makes it a valuable resource that is poised to have a significant impact on the manufacturing IT community and academic scholars worldwide, enabling a successful journey toward a more efficient and resilient future in the manufacturing industry.

Demystifying the Dark Side of AI in Business

Author : Dadwal, Sumesh
Publisher : IGI Global
ISBN 13 :
Total Pages : 291 pages
Book Rating : 4.3/5 (693 download)

DOWNLOAD NOW!

Book Synopsis Demystifying the Dark Side of AI in Business by : Dadwal, Sumesh

Download or read book Demystifying the Dark Side of AI in Business written by Dadwal, Sumesh and published by IGI Global. This book was released on 2024-03-11 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: Demystifying the Dark Side of AI in Business delves into the often-overlooked negative aspects of Artificial Intelligence (AI) and its implications for organizations. In an era where AI is rapidly transforming industries and work environments, it is crucial to understand the potential risks and challenges associated with its implementation. Drawing from a wide range of global perspectives, this book brings together articles from leading researchers, academicians, and professionals across disciplines to shed light on the dark side of AI. Through academic rigor and meticulous analysis, the book addresses key topics such as unethical AI implementation, safety risks, negative social impacts, unintended consequences, and legal concerns surrounding AI adoption. This book covers crucial topics such as governance, ethical concerns, safety risks, social impacts, and future perspectives. By illuminating the negative implications of AI, this book paves the way for responsible and informed AI adoption, ensuring a balance between the potential benefits and the inherent risks associated with this transformative technology. Targeting researchers, academicians, professionals, and students with a wide range of interests, this book offers a rich understanding of the theoretical and practical implications of AI. It serves as a valuable resource for management disciplines like human resource management, marketing, financial management, and operations management, enabling readers to grasp the nuances of ai in different organizational contexts.

Navigating the New Normal of Business With Enhanced Human Resource Management Strategies

Author : Aquino Jr., Perfecto Gatbonton
Publisher : IGI Global
ISBN 13 : 1799884538
Total Pages : 313 pages
Book Rating : 4.7/5 (998 download)

DOWNLOAD NOW!

Book Synopsis Navigating the New Normal of Business With Enhanced Human Resource Management Strategies by : Aquino Jr., Perfecto Gatbonton

Download or read book Navigating the New Normal of Business With Enhanced Human Resource Management Strategies written by Aquino Jr., Perfecto Gatbonton and published by IGI Global. This book was released on 2022-02-11 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: Despite the ill effects of COVID-19 and the temporary closure of business operations worldwide, some organizations, such as the food and pharmaceutical industries, are still functioning, and their need to resume operations is dire. Managing the workforce and performing other functions of human resource management, such as recruitment and hiring, is a continuous process, and today’s organizations must be adaptive and careful in employing the practices of human resource management for any unforeseen events that trigger uncertainty and threats to the company’s workforce performance and hinder organizational effectiveness. Navigating the New Normal of Business With Enhanced Human Resource Management Strategies shares effective strategies in human resource management from organizations worldwide to shed light and ideas on how existing organizations have managed to continue their operations in a post-COVID-19 world, as well as how they have enhanced their strategies and prospects for the future. Covering a range of topics such as employee rights, labor markets, and talent management, it is an ideal resource for instructors, administrators, managers, industry professionals, academicians, practitioners, researchers, and students.

AI Innovation in Services Marketing

Author : Correia, Ricardo
Publisher : IGI Global
ISBN 13 :
Total Pages : 314 pages
Book Rating : 4.3/5 (693 download)

DOWNLOAD NOW!

Book Synopsis AI Innovation in Services Marketing by : Correia, Ricardo

Download or read book AI Innovation in Services Marketing written by Correia, Ricardo and published by IGI Global. This book was released on 2024-05-13 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: The emergence of artificial intelligence (AI) has ushered in a transformative wave, disrupting trends and reshaping the landscape of services marketing. As businesses grapple with the interplay between evolving consumer behaviors and the progression of AI, a critical need emerges for a guide to navigate this complex terrain. The stakes are high, and the challenges are multifaceted from redefining customer experiences to addressing ethical considerations in the age of automation. In response to these pressing issues, AI Innovation in Services Marketing stands out as a source of insight, unraveling the complexity surrounding the integration of AI in services marketing. This book endeavors to equip readers with an understanding of how AI is not just a tool but a force driving profound transformation in services marketing. Through a lens focused on real-world examples and insightful case studies, it illuminates the impact of AI on productivity and customer experiences. Beyond the transformative power, the book grapples with the ethical considerations that arise in the wake of AI adoption in services marketing. It seeks to guide both academics and practitioners, offering a resource to harness AI strategically, optimize services, and maintain a competitive edge in the global market.

Digital Business and Optimizing Operating Strategies

Author : Akel, Gökhan
Publisher : IGI Global
ISBN 13 :
Total Pages : 328 pages
Book Rating : 4.3/5 (693 download)

DOWNLOAD NOW!

Book Synopsis Digital Business and Optimizing Operating Strategies by : Akel, Gökhan

Download or read book Digital Business and Optimizing Operating Strategies written by Akel, Gökhan and published by IGI Global. This book was released on 2024-01-04 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the rapidly evolving digital era, businesses undergo profound transformations requiring strategic adaptation and optimization. Digital Business and Optimizing Operating Strategies delves into the intricate interplay between digital technology and business strategies, exploring various facets such as management, marketing, finance, human resources, and more within the digital market structure. This comprehensive book critically examines enterprises' skills, productivity, and adaptability in response to technological advancements and customer expectations. Covering a wide range of sub-topics, this book addresses the management of social media applications, the technological capabilities of human resources, digital sustainability, and the integration of artificial intelligence technology. By highlighting opportunities and challenges, the book serves as a valuable resource for researchers and practitioners across diverse disciplines, offering novel perspectives and cutting-edge practices in the digital business landscape. This book is designed to resonate with a diverse audience, and will appeal to researchers, marketing managers, metaverse enthusiasts, website designers and developers, e-commerce practitioners, social media users, consumer behavior and marketing researchers, and brand experts. It is an essential resource for both undergraduate and graduate students while also serving as a valuable reference for professionals in the field.

Impact of Teleworking and Remote Work on Business: Productivity, Retention, Advancement, and Bottom Line

Author : Chandan, Harish Chandra
Publisher : IGI Global
ISBN 13 :
Total Pages : 332 pages
Book Rating : 4.3/5 (693 download)

DOWNLOAD NOW!

Book Synopsis Impact of Teleworking and Remote Work on Business: Productivity, Retention, Advancement, and Bottom Line by : Chandan, Harish Chandra

Download or read book Impact of Teleworking and Remote Work on Business: Productivity, Retention, Advancement, and Bottom Line written by Chandan, Harish Chandra and published by IGI Global. This book was released on 2024-04-26 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: The surge in remote and hybrid work arrangements has sparked a paradigm shift in the employment ecosystem. While remote work offers employees the coveted flexibility and freedom from daily commutes, it also introduces challenges such as isolation, reduced visibility, and questions about productivity. Impact of Teleworking and Remote Work on Business: Productivity, Retention, Advancement, and Bottom Line delves into the multifaceted impact of teleworking on businesses, exploring how different organizations grapple with these challenges, drawing on the experiences of industry giants like Google and IBM. It carefully dissects the advantages and disadvantages of teleworking, addressing distractions, cybersecurity concerns, and the polarized nature of remote work across global and skill dimensions. The book presents an exploration of solutions tailored for diverse stakeholders. From strategies to enhance employee productivity and maintain confidentiality to fostering human connections and tackling the challenges faced by new hires, each chapter offers actionable insights. Employers, employees, and management teams will find guidance on creating a collaborative and innovative remote work culture, mitigating distractions, and striking a balance between work and personal life. The suggested topics span the gamut of remote work intricacies, from the relationship between remote work and job satisfaction to strategies for maintaining connections between managers and remote employees. With small, medium, and large companies, government agencies, and universities as the target audience, the book serves as a strategic guide for entities seeking to harness the potential of remote work while mitigating its challenges.

Novel Six Sigma DMAIC Approaches to Project Risk Assessment and Management

Author : Bubevski, Vojo
Publisher : IGI Global
ISBN 13 :
Total Pages : 284 pages
Book Rating : 4.3/5 (693 download)

DOWNLOAD NOW!

Book Synopsis Novel Six Sigma DMAIC Approaches to Project Risk Assessment and Management by : Bubevski, Vojo

Download or read book Novel Six Sigma DMAIC Approaches to Project Risk Assessment and Management written by Bubevski, Vojo and published by IGI Global. This book was released on 2024-05-01 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's fast-paced business environment, project managers face the daunting challenge of managing risk effectively amid uncertainty. Traditional project management methodologies often lag, leading to missed deadlines, cost overruns, and subpar outcomes. A comprehensive risk management framework is necessary for organizations to be protected from fate's whims, hindering their ability to achieve strategic objectives. The DMAIC Stochastic Method is a groundbreaking approach that combines Six Sigma principles with stochastic modeling to revolutionize project risk management. Novel Six Sigma DMAIC Approaches to Project Risk Assessment and Management is a guidebook for implementing the DMAIC Stochastic Method in project management. This innovative methodology provides a systematic way of identifying, assessing, and mitigating risks, ensuring that projects stay on track and deliver the desired results. By integrating deterministic and stochastic models, the DMAIC Stochastic Method offers a more holistic view of risk, enabling managers to make informed decisions and proactively address potential issues.

New Business Frontiers in the Metaverse

Author : Inder, Shivani
Publisher : IGI Global
ISBN 13 :
Total Pages : 317 pages
Book Rating : 4.3/5 (693 download)

DOWNLOAD NOW!

Book Synopsis New Business Frontiers in the Metaverse by : Inder, Shivani

Download or read book New Business Frontiers in the Metaverse written by Inder, Shivani and published by IGI Global. This book was released on 2024-05-13 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: The metaverse has emerged as an influential force, beckoning entrepreneurs to navigate uncharted territories. Platform and gaming companies strategically position themselves to take advantage of the metaverse's potential, indicating that this shift transcends mere trendiness. The metaverse isn't confined to the realms of conceptuality or viral discussions anymoreit signifies a monumental revolution poised to reshape society and humanity at large. As entrepreneurs fervently adopt artificial intelligence, an unprecedented wave of creativity ensues, redefining the very fabric of business. Yet, with this surge comes a cascade of myths and challenges that shape the metaverse's entrepreneurial landscape, spanning technological intricacies, cultural dynamics, and ethical considerations. The book, titled New Business Frontiers in the Metaverse, aims to demystify the metaverse's complexities. Moving beyond the speculative buzz surrounding the metaverse, the book unfolds as a dynamic exploration of the relationship between entrepreneurship and this digital frontier. By addressing the myths and challenges head-on, it seeks to provide a comprehensive understanding of the dimensions that entrepreneurs will confront in the metaverse. Through an exploration of integrated technologies like NFTs, Web 4.0, augmented reality, virtual reality, and mixed reality, the book offers a unique perspective on how these innovations intertwine to shape the metaverse's entrepreneurial landscape.

Transformative Roles of Women in Public and Private Sectors

Author : Al A'ali, Ebtihaj
Publisher : IGI Global
ISBN 13 :
Total Pages : 355 pages
Book Rating : 4.3/5 (693 download)

DOWNLOAD NOW!

Book Synopsis Transformative Roles of Women in Public and Private Sectors by : Al A'ali, Ebtihaj

Download or read book Transformative Roles of Women in Public and Private Sectors written by Al A'ali, Ebtihaj and published by IGI Global. This book was released on 2024-06-21 with total page 355 pages. Available in PDF, EPUB and Kindle. Book excerpt: Despite advancements in gender equality, women in business and public sectors still face unique challenges. Organizational uncertainty and societal expectations often hinder their professional growth and contributions. Traditional leadership models may not effectively accommodate women's approaches, leading to underrepresentation in decision-making roles and impacting organizational culture. Transformative Roles of Women in Public and Private Sectors provides a platform for academics, researchers, and practitioners to explore gender differences in leadership styles and women's impact on organizational development and culture. By presenting theoretical frameworks and real case studies, the book illuminates the transformative potential of women in leadership roles. It aims to enhance understanding of women's approaches and styles in professions, offering actionable insights for navigating the complexities of modern organizations.

Moving From R&D Development to Production and Sales in Start-Up Companies

Author : Porath, Amiram
Publisher : IGI Global
ISBN 13 : 1799856879
Total Pages : 191 pages
Book Rating : 4.7/5 (998 download)

DOWNLOAD NOW!

Book Synopsis Moving From R&D Development to Production and Sales in Start-Up Companies by : Porath, Amiram

Download or read book Moving From R&D Development to Production and Sales in Start-Up Companies written by Porath, Amiram and published by IGI Global. This book was released on 2023-02-27 with total page 191 pages. Available in PDF, EPUB and Kindle. Book excerpt: For most companies, the move from a start-up engaged in research and development into a full-fledged company with production and sales is a difficult process. However, there are some strategies to overcome these challenges, though each has its advantages and drawbacks. To fully understand the dynamic landscape startup companies face, further research on these strategies is required. Moving From R&D Development to Production and Sales in Start-Up Companies summarizes the process of moving from research and development to production and sales from a multi-dimensional perspective and focuses on key points within the field to support businesses such as best practices and tactics to make this transition as smooth as possible. Covering topics such as business strategy, leadership, innovation, production, and company growth, this reference work is ideal for business owners, executives, entrepreneurs, managers, marketers, sales professionals, researchers, academicians, practitioners, instructors, and students.