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Profiles Of Remarkable Businesses Collection
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Book Synopsis Profiles of Remarkable Businesses (Collection) by : Press Delivers Ft Press Delivers
Download or read book Profiles of Remarkable Businesses (Collection) written by Press Delivers Ft Press Delivers and published by FT Press. This book was released on 2010-06-29 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A brand new collection of essential insights for your business and career from world-renowned expertsa now in a convenient e-format, at a great price!" Actionable lessons from a century of extraordinary businessesa from Ford to NetFlix, Wal-Mart to Zappos What you can learn from the world's greatest businesses: from legendary startups to extraordinary turnarounds! Crucial takeaways from the experiences of McDonald's, Home Depot, Zappos, Wal-Mart, Oprah (Harpo), Ford, NetFlix, UPS, Lego, Intuit, and many others. "From world-renowned business profilers New Word City and Nancy F. Koehn." Included in this collection: "How McDonald's Got Its Groove Back" (New Word City) "Undoing Home Depot's Demolition" (New Word City) "How Zappos Shoes In Success" (New Word City) "Sam Walton's Way" (New Word City) "Oprah (Brand) Renew" (Nancy F. Koehn) "Henry Ford's Way" (New Word City) "How UPS Delivers Again and Again" (New Word City) "How Netflix Produces Happy Endings" (New Word City) "How JetBlue Got Its Wings Back" (New Word City) "Bill Walsh's Winning Ways" (New Word City) "How Kraft Crafted a Comeback" (New Word City) "Ray Kroc's Way" (New Word City) "How Lego Built a Comeback" (New Word City) "How Intuit Turned Feedback into a Comeback" (New Word City)"
Book Synopsis Business Information Needs and Strategies by : Deborah Klein
Download or read book Business Information Needs and Strategies written by Deborah Klein and published by Emerald Group Publishing. This book was released on 2008-06-30 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents an understanding of business information in the context of those who seek business information. This book contains information-seeking behavior that includes the underlying information needs that drive one to seek information, and the types of information used to resolve information needs.
Book Synopsis Google Business Profile Training Guide by : Laura Maya
Download or read book Google Business Profile Training Guide written by Laura Maya and published by Estalontech. This book was released on 2023-04-24 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: Google Business Profile is a powerful tool that can transform how you drive customers to your local brick-and-mortar business and further develop trust with new and existing customers. Although Google Business Profile has been around for a long time, it has grown in its importance as more users use search engines to find information about a local business, even more so during the COVID-19 pandemic. The fact that the word “searching” is now interchangeable with the word “Googling.” Google is the leading search engine, with around 5.4 billion daily searches and a 92% market share. That means it's extremely likely that the target market is on Google, possibly looking for the company's products and services. In fact, nearly half of all Google searches (46%) include local intent, with phrases such as "near me" or a city or neighborhood after the search term. The statistics surrounding Google Business Profiles are impressive. Over 90% of people read Google Business Profile reviews before contacting a local business, and over half of profiles receive over 1,000 views per month. Nearly half of businesses receive appointment requests through their Google Business Profile, and the profile can be attributed to 91% of weekday calls to local businesses. With 87% of users performing daily Google searches for local businesses, it's clear that having a Google Business Profile is crucial. Reviews are important too, as 65% of users will leave a review if they have a positive experience. "Near Me" Google Maps searches have increased 900% in the past 24 months, and Google Business Profile views and metrics contribute to 75% of a local business's monthly exposure online. Introducing the ultimate solution for skyrocketing your business success - Google Business Profile Training Guide ! This Training Guide covers a range of topics, including creating a powerful Google Business Profile, managing and improving engagement with the profile, using Google Maps to promote the profile, and increasing brand awareness. The guide explains why GBP has become a popular marketing tool, including its ability to provide credibility and legitimacy, help potential customers find a business, and drive traffic to a website. The guide also offers essential information on optimizing and integrating a Google Business Profile for SEO purposes.
Book Synopsis Winning Customers with Commitment by : Gary Hirshberg
Download or read book Winning Customers with Commitment written by Gary Hirshberg and published by Pearson Education. This book was released on 2010-02-01 with total page 15 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gary Hirshberg learned about running a business as the C-E-Yo of Stonyfield, now the world’s largest organic yogurt producer. In his book, Stirring It Up--How to Make Money and Save the World, he tells how the company grew from seven cows in a New Hampshire barn to a business with more than $330 in annual sales. Now he is sharing what that experience taught him in a series of brief, practical lessons on profiting from a sustainable enterprise. This one is about earning customers’ trust and loyalty. I can’t claim that Stonyfield’s founder, Samuel Kaymen, and I gave up conventional marketing through a reasoned decision. Short on money at the outset, we had no other choice. But what we had was worth more than billboards and magazine layouts. We had Samuel’s yogurt recipe, pieced together from Yiddish yogurt masters in Brooklyn, and the simple conviction that our stuff was so good we need only persuade people to try it to win them over. Our first customers would spread the word--but how to get their attention? When running a startup, you use whatever resources you have. A family friend who owned Stop & Shop supermarkets in Boston asked his dairy buyer to let us stock our yogurt and hand out samples in five stores for 12 weeks. If we couldn’t make a dent in the market by then, we’d be out. So most every evening for 12 weeks, one of us visited one of these supermarkets, evangelizing....
Book Synopsis Palestine (West Bank and Gaza) Investment and Business Profile - Basic Information and Contacts for Successful investment and Business Activity by : IBP, Inc.
Download or read book Palestine (West Bank and Gaza) Investment and Business Profile - Basic Information and Contacts for Successful investment and Business Activity written by IBP, Inc. and published by Lulu.com. This book was released on 2017-12-09 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Palestine (West Bank and Gaza) Investment and Business Profile - Basic Information and Contacts for Successful investment and Business Activity
Book Synopsis Oprah (Brand) Renew by : Nancy F. Koehn
Download or read book Oprah (Brand) Renew written by Nancy F. Koehn and published by Pearson Education. This book was released on 2010-02-01 with total page 13 pages. Available in PDF, EPUB and Kindle. Book excerpt: Harvard Business School professor Nancy F. Koehn provides a powerful lesson on brand stewardship in time of crisis. Her subject: Oprah Winfrey. When the integrity of your brand is in danger, Koehn advises, follow Oprah’s lead. Return to your core values. Level with your customers. Prove that you mean it. How would she respond, this thoughtful entrepreneur, who has used her empathy and vision and story sense of responsibility to create one of the most powerful brands in history? In the crucible created by the James Frey controversy, what kind of leadership would Oprah exercise?
Book Synopsis Hatching the Big Green Egg by : Edward Fisher
Download or read book Hatching the Big Green Egg written by Edward Fisher and published by Pearson Education. This book was released on 2010-02-01 with total page 17 pages. Available in PDF, EPUB and Kindle. Book excerpt: Here's how Big Green Egg founder Ed Fisher made a weird-looking grill the fastest-growing product in the barbecue industry: He started with the right product. Then he found its flaws and fixed them. He joined hands with the right partners and never stopped coddling customers. Finally, he let the ideas for promotion flow. If you have a similar quirky product, you can make it work, too. Back in 1974, I came across a new product that I knew was a winner: a unique barbecue grill that can cook everything from steaks and whole turkeys to pizza, cherry pie, and low-and-slow brisket. The meat keeps its natural flavor and comes out unbelievably tender and juicy. Unfortunately, there were several problems when it came to marketing the grill. To begin with, it looked completely different from any other grill, like an egg standing on its chopped-off end. It was made of Japanese ceramic that goes back 3,000 years. And it was green.
Book Synopsis Lebanon Investment and Business Profile - Basic Information and Contacts for Successful investment and Business Activity by : IBP, Inc.
Download or read book Lebanon Investment and Business Profile - Basic Information and Contacts for Successful investment and Business Activity written by IBP, Inc. and published by Lulu.com. This book was released on 2017-12-09 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lebanon Investment and Business Profile - Basic Information and Contacts for Successful investment and Business Activity
Book Synopsis Practical Lessons for Your Financial Life (Collection) by : Saly A. Glassman
Download or read book Practical Lessons for Your Financial Life (Collection) written by Saly A. Glassman and published by FT Press. This book was released on 2012-02-01 with total page 120 pages. Available in PDF, EPUB and Kindle. Book excerpt: A brand new collection of Saly A. Glassman’s powerful common-sense insights into personal financial security Transform “fairy tale” stories into real financial security: an extraordinary collection of insights and how-tos from award-winning financial advisor Saly A. Glassman! Now available as a collection, Saly A. Glassman’s Shorts teach no-nonsense financial lessons that everyone needs to learn. You’ll experience a quick, easy-to-read format that gets the point across fast! In Mirror, Mirror on the Wall: Personal Reflection for Sound Investing and Self-Improvement, Saly A. Glassman helps you seek your “true reflection” and understand three crucial realities about money. Discover how to build a happier, wealthier, and more fulfilling life. The Princess and the Frog: Managing Your Word and Your Investments helps you fully understand the financial “deals” you’re making, comprehend their consequences, and proceed with clarity and integrity. In Three Wishes: Why Wishing Is No Substitute for Financial Planning, Glassman explains why financial planning is even more important than you realize. Three Wishes clearly illuminates the consequences of poor planning and foolish goals and shows how to keep it from happening to you. In The Emperor's New Clothes: Investment Strategies That Help Keep You Covered, Glassman shows how to recognize when you’re deceiving yourself. You’ll learn how to manage greed and fear, avoid getting enticed by “magic bullet” solutions like gold or real estate, implement safeguards that reduce your risks, gain courage to face the truth, and use that knowledge to build your potential for long-term financial security!
Book Synopsis How to Rebound from Adversity by : Glenn E. Mangurian
Download or read book How to Rebound from Adversity written by Glenn E. Mangurian and published by Pearson Education. This book was released on 2010-02-01 with total page 17 pages. Available in PDF, EPUB and Kindle. Book excerpt: Glenn Mangurian is living proof that coming to grips with a devastating event can make a person stronger. Paradoxically, weathering a serious challenge can make you feel more secure, not less, and better able to navigate future setbacks, writes inspirational speaker and management consultant Glenn Mangurian. He draws on decades of experience in helping business leaders achieve extraordinary performance improvements as well as his own galvanizing battle to rebuild his life after a spinal cord injury left him paralyzed. My life as I knew it ended on May 26, 2001. With no warning, one of my spinal discs ruptured. Despite two surgeries and months of rehabilitation, I was paralyzed from the waist down and permanently confined to a wheelchair. I was 52. Only a day earlier, I had been a happy, healthy, successful man in full charge of my life and career. The next day, I was a paraplegic in almost unbearable pain, stunned at my fate, enraged at my helplessness. I was scared to death. What next? If you’re still reading these words, here’s a promise: no self-pity. None. Zero. Nothing I say now or later means that I feel sorry for myself. At first, yes, but not for the past eight years. This is a celebration, not a lament. My story is all about rebounding, surviving a blow, recovering from adversity, spring (or in my case rolling) back into action.
Book Synopsis Profiles in Small Business by : Margo E. Anderson
Download or read book Profiles in Small Business written by Margo E. Anderson and published by Routledge. This book was released on 2002-01-31 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: A new analytical approach to small firms' cases, which * Uses rich primary source data on modern small businesses * Combines business strategy and industrial organization * Presents detailed Profiles on diverse small businesses * Shows how successful small businesses achieve competitive advantage * Considers both extended rivalry and financial structure * Shows how to `ground' small business theory in reality Profiles in Small Businesses has a companion volume Small Business Enterprise by Gavin Reid (also published by Routledge, Hb: 0-415-05681-0: £45.00) which contains a full analysis (ranging from econometrics to the ethics of competition) of the larger sample of small businesses from which the Profiles are drawn.
Download or read book Sam Walton's Way written by New Word City and published by Pearson Education. This book was released on 2010-02-01 with total page 19 pages. Available in PDF, EPUB and Kindle. Book excerpt: It would be difficult to overstate the impact Sam Walton had on American business, specifically retailing. The standalone box stores he pioneered have quite literally changed the nation’s landscape. His innovations in supply-chain management and distribution totally reshaped the relationship between suppliers and retailers, and, for the most part, took wholesalers out of the equation. His insistence on low prices altered customers’ expectations of what they will have to pay for everything from socks to soda. Like few business leaders before or since, Sam Walton changed the world. Saturday, August 14, 1964 was a broiling hot day in Harrison, Arkansas--but the heat was the last thing on Sam Walton’s mind. For the 46-year-old Walton, this was a big day: the grand opening of his second Wal-Mart. He was going to make damn sure it was a big success. He’d planned everything. In the parking lot, he’d had two truckloads of watermelons delivered and hired a donkey to provide rides for the kids. He headed outside to greet his first customers. What he saw would make most entrepreneurs lose their cool: The watermelons had burst, and donkey dung littered the lot. Walton’s reaction was emblematic of his ability to rise above any challenge. He ignored the mess, smiled, walked up to the crowd, stuck out his hand, and said, “Welcome to Wal-Mart.” That focus on customers is Walton’s prime leadership lesson. But there are many others, beginning with his obsession with low prices--just the first step in a mission to deliver unbeatable value.... New Word City, publishers of digital originals, contributes 10 percent of its profits to literacy causes.
Book Synopsis We Are All Producers Now by : John Kao
Download or read book We Are All Producers Now written by John Kao and published by Pearson Education. This book was released on 2010-02-01 with total page 15 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every era has its model of business practice. In the 1950s, it was the organization man. In the 1970s, it was the gamesman. Going forward, the model is the producer. The reason is simple: The world is nothing if not unstable. In this absurdist jungle, trust was a quaint anachronism. Contracts for millions of dollars were actually written on the back of a napkin, notwithstanding Samuel Goldwyn’s famous observation that verbal agreements aren’t worth the paper they are written on. Sometimes, just a handshake sufficed. When doors opened, it was not because of the quality of your ideas or the strength of your talent, but on the basis of your relationships. Your most valuable asset was your Rolodex, and ours wasn’t full of the right numbers.
Book Synopsis Guard Your Mission, Stay in Control by : Seth Goldman
Download or read book Guard Your Mission, Stay in Control written by Seth Goldman and published by Pearson Education. This book was released on 2010-02-01 with total page 19 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seth Goldman, cofounder and TeaEO of Honest Tea, the fast-growing pioneer of organic brews favored by discerning tea lovers including President Barack Obama, shared the advice that has shaped his company and career: Never lose control of your company’s money, whether you’re spending it or raising it. And run your business as if you are going to own it forever. I got lots of bad advice as I was building Honest Tea. Luckily, I was smart enough not to take most of it. Among the worst nonstarters: Add more sugar (which would have undone one key factor that made us stand out). Rebrand Honest Tea as a low-carb company. (Those low-carb diets, with people eating bacon three times a day, have little appeal for our health-conscious clients.) Sell energy drinks. (There was almost zero overlap of energy-drink buyers with our core customers.) Any of those ideas would probably have wrecked the company. But fortunately, we benefited from two wonderfully wise advisers--Gary Hirshberg, cofounder of Stonyfield, and Jeff Swartz, CEO of Timberland. Their counsel shaped my company, my career, and my life. They preached two core rules: Never lose control of your company’s money, both incoming and outgoing, and run the business as if you plan to own it forever.
Download or read book Are You a Producer? written by John Kao and published by Pearson Education. This book was released on 2010-02-01 with total page 15 pages. Available in PDF, EPUB and Kindle. Book excerpt: In terms of ambition and organization, producing a complex movie in 2010--something at the level of Where the Wild Things Are--is, in some ways, similar to producing the first conquest of the South Pole, as Amundsen did in 1911. Each venture required a magnetic producer able to envision an alluring goal, raise money, recruit talent, set rigorous standards, and lead an elite team through enormous physical and emotional hardship to a glorious finale. John Kao embodies the qualities that make that possible. Every era has its archetype of the successful business practitioner, the figure who steps forward in answer to the attitudes and issues of the times. In the fifties, the organization man (and it was always a man) with his orderly and structured regimen, symbolized the large corporation, which itself was modeled after the industrial factory. As an acolyte of the mechanical age in which the organization man lived, he drove the top-down organization hard to achieve peak performance. In the seventies, the organization man was replaced by the gamesman. He was adept at guerrilla warfare and could make his way through the corporate jungle largely unscathed. The rigid architecture so prized by the organization man no longer worked in the more flexible and decentralized environment of that era. The end of the twentieth century was dominated by what novelist Tom Wolfe dubbed the masters of the universe--near-infallible leaders who lived and led in larger-than-life style.
Book Synopsis DNA Profiling by : Isabelle Denervaud
Download or read book DNA Profiling written by Isabelle Denervaud and published by Pearson Education France. This book was released on 2011 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores an organic vision of company innovation, through an analogy with DNA and its four nitrogenous bases. Like all living organisms, a company has the fundamental "genetic" bases of its ability to innovate. This DNA mutates under both environmental influences and evolutionary factors allowing a company to develop new patterns of behaviour. At the dawn of the 21st century, the result of this process is the emergence of what we could call the hyperconnected company. Through this ongoing metaphor, the book provides decision-makers with several paths along which to increase their ability to innovate, taking advantage of genetic bases such as their own factors of change. The study is based on observations made of large companies, for whom innovation is an absolute imperative. It alternates theoretical analyses with concrete illustrations, and spotlights innovation leaders such as: Louis Vuitton, 3M, Bouygues Telecom, BNP Paribas, Siemens, Danone, Air Liquide, to name but a few.
Book Synopsis How Kraft Crafted a Comeback by : New Word City
Download or read book How Kraft Crafted a Comeback written by New Word City and published by Pearson Education. This book was released on 2010-02-01 with total page 20 pages. Available in PDF, EPUB and Kindle. Book excerpt: When Irene Rosenfeld took the reins at Kraft Foods in 2006, she found a company weakened by excessive cost cutting and a hidebound, inward-facing management structure. She wanted to move decision-making closer to Kraft’s individual business units and their customers, but that meant she would have to make wholesale changes. Here are the lessons that apply not only to her business but yours: Get the facts. Get real. Get holistic. Get your people involved. Get the incentives right. Get local. And get organized. In the beginning, it was all about cheese, sold door-to-door in Chicago from a horse-drawn wagon operated by one James Lewis Kraft, a.k.a. J.L. Kraft. That was in 1903, and by 1914 his company was selling 31 kinds of cheese all around the country. As of the 1930s, the cheese no longer stood alone--salad dressing, ice cream, and margarine products were added to the Kraft cabinet of brands. And through a series of mergers and acquisition, the company was transformed over the following four decades into a global powerhouse. Then, in 1988, Philip Morris came calling. The tobacco giant, its internal growth stifled, had begun to compensate by way of acquisition. It had bought General Foods three years earlier, and now it paid $12.9 billion to take over Kraft. In 2000 it purchased Nabisco and merged it with Kraft, and by 2003, when Philip Morris renamed itself Altria, the company had put together a major food conglomerate under the Kraft label. New Word City, publishers of digital originals, contributes 10 percent of its profits to literacy causes.
