The Olympic Games and Cultural Policy

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Author :
Publisher : Routledge
ISBN 13 : 0415995639
Total Pages : 310 pages
Book Rating : 4.4/5 (159 download)

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Book Synopsis The Olympic Games and Cultural Policy by : Beatriz Garcia

Download or read book The Olympic Games and Cultural Policy written by Beatriz Garcia and published by Routledge. This book was released on 2012 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores how cultural policies are reflected in the design, management and promotion of the Olympic Games. Garcia examines the concept and evolution of cultural policies throughout the recent history of the Olympic Games and then specifically evaluates the cultural program of the Sydney 2000 Olympic Games. She argues that the cultural relevance of a major event is highly dependent on the consistency of the policy choices informing its cultural dimensions, and demonstrates how such events frequently fail to leave long-term cultural legacies, and are often unable to provide an experience that fully engages and represents the host community, due to their over-emphasis on an economic rather than a social and cultural agenda.

A Handbook of Corporate Communication and Public Relations

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Author :
Publisher : Routledge
ISBN 13 : 1134314485
Total Pages : 479 pages
Book Rating : 4.1/5 (343 download)

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Book Synopsis A Handbook of Corporate Communication and Public Relations by : Sandra Oliver

Download or read book A Handbook of Corporate Communication and Public Relations written by Sandra Oliver and published by Routledge. This book was released on 2004-04-22 with total page 479 pages. Available in PDF, EPUB and Kindle. Book excerpt: A bold addition to existing literature, this book provides an excellent overview of corporate communication. Taking a refreshing interdisciplinary approach, it is an essential reference, offering in-depth analysis and contemporary case studies.

MediaSport

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Author :
Publisher : Routledge
ISBN 13 : 1134826044
Total Pages : 351 pages
Book Rating : 4.1/5 (348 download)

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Book Synopsis MediaSport by : Lawrence Wenner

Download or read book MediaSport written by Lawrence Wenner and published by Routledge. This book was released on 2002-01-04 with total page 351 pages. Available in PDF, EPUB and Kindle. Book excerpt: MediaSport is a comprehensive introduction to the ways in which sport and the media interact. It is written by leading experts from around the world in the field of sports studies, sports journalism and leisure studies. Among the subjects covered are: * sports ethics * sport and race * sport and gender * sport and violence on television * the globalization of sports * marketing sports on the Internet.

The Media Handbook

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Publisher : Routledge
ISBN 13 : 0429785631
Total Pages : 221 pages
Book Rating : 4.4/5 (297 download)

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Book Synopsis The Media Handbook by : Helen Katz

Download or read book The Media Handbook written by Helen Katz and published by Routledge. This book was released on 2019-05-03 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Media Handbook provides a practical introduction to the advertising, media planning, and buying processes. Emphasizing basic calculations and the practical realities of offering alternatives and evaluating the plan, this seventh edition includes greater coverage of social media, buying automation, the continued digitization of media, and updated statistics on media consumption. It covers over the top television, programmatic TV, digital advertising, and the automation of buying across all media. Author Helen Katz provides a continued focus on how planning and buying tie back to the strategic aims of the brand and the client, keeping practitioners and students up to date with current industry examples and practices. The Companion Website to the book includes resources for both students and instructors. For students there are flashcards to test themselves on main concepts, a list of key media associations, a template flowchart and formulas. Instructors can find lecture slides and sample test questions to assist in their course preparation.

The Comprehensive Guide to Careers in Sports

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Publisher : Jones & Bartlett Publishers
ISBN 13 : 1449602037
Total Pages : 609 pages
Book Rating : 4.4/5 (496 download)

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Book Synopsis The Comprehensive Guide to Careers in Sports by : Glenn M. Wong

Download or read book The Comprehensive Guide to Careers in Sports written by Glenn M. Wong and published by Jones & Bartlett Publishers. This book was released on 2013 with total page 609 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Provides an overview of what students should consider and expect from the varied career options available to them in the sports industry. This book answers the questions students are most likely to have, including what courses they should take, the areas of study available to them, the salary they can expect to earn after graduation, and how they can get the job of their dreams. This essential guide will help increase sutdents' likelihood of finding careers in the highly competitve sports industry."--

Language Policy and Planning for the Modern Olympic Games

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Author :
Publisher : Walter de Gruyter GmbH & Co KG
ISBN 13 : 1501500473
Total Pages : 282 pages
Book Rating : 4.5/5 (15 download)

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Book Synopsis Language Policy and Planning for the Modern Olympic Games by : Jie Zhang

Download or read book Language Policy and Planning for the Modern Olympic Games written by Jie Zhang and published by Walter de Gruyter GmbH & Co KG. This book was released on 2021-04-19 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is the first longitudinal study that addresses language policy and planning in the context of a major international sporting event and examines the ideological, political, social, cultural, and economic effects of such context-specific policy initiatives on contemporary China. The book has important reference value for future research on language management at the supernational level and language services for linguistically complex events. At the same time, it presents some broader implications for current and future language policy makers, language educators and learners, particularly from non-English speaking backgrounds. Foreword by Ingrid Piller

The Olympic Games Explained

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Author :
Publisher : Psychology Press
ISBN 13 : 9780415346047
Total Pages : 292 pages
Book Rating : 4.3/5 (46 download)

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Book Synopsis The Olympic Games Explained by : Vassil Girginov

Download or read book The Olympic Games Explained written by Vassil Girginov and published by Psychology Press. This book was released on 2005 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new student textbook explores the history and meaning of the modern Olympic Games, providing a comprehensive overview of 'Olympism' from the Ancient Greeks origins through to the beginnings of the International Olympic Committee.

Mega-event Cities: Urban Legacies of Global Sports Events

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Author :
Publisher : Routledge
ISBN 13 : 1317097963
Total Pages : 314 pages
Book Rating : 4.3/5 (17 download)

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Book Synopsis Mega-event Cities: Urban Legacies of Global Sports Events by : Valerie Viehoff

Download or read book Mega-event Cities: Urban Legacies of Global Sports Events written by Valerie Viehoff and published by Routledge. This book was released on 2016-03-02 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mega-events represent an important moment in the life of a city, providing a useful lens through which we may analyse their cultural, social, political and economic development. In the wake of the International Olympic Committee’s (IOC’s) concerns about ’gigantism’ and wider public concerns about rising costs, it was imperative in the C21st to demonstrate the long term benefits that arose for the city and nations from hosting premier sporting events. ’London 2012’ was the first to integrate the concept of legacy from the moment a bid to host the Olympic and Paralympic Games was being considered. London proposed an ambitious programme of urban renewal for East London. Subsequent host city bids have adopted the ’legacy narrative’ and, as this book demonstrates, aligned this to major schemes of urban development and renewal. Bringing together scholars, practitioners and policy makers, this book focuses upon the legacies sought by cities that host major sports events. It analyses how governments, the IOC and others define and measure ’legacy’. It also focuses upon the challenges and opportunities facing future host cities of mega-events, looking at their aspirations and the intended impact upon their domestic and international development. It questions what the global shift in geographical location of mega-events means for sports development and the business of sport, what the attractions are for cities seeking to harness the hosting of a mega-event, and whether there may be longer term consequences for the bidding and hosting major sporting events in the wake of the widespread social unrest that accompanied the preparations in Brazil for hosting the FIFA World Cup (2014) and the summer Olympics (2016) and in Turkey, where there was significant opposition to bid for the 2020 summer Olympiad.

Media Events in a Global Age

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Author :
Publisher : Routledge
ISBN 13 : 1135278547
Total Pages : 346 pages
Book Rating : 4.1/5 (352 download)

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Book Synopsis Media Events in a Global Age by : Nick Couldry

Download or read book Media Events in a Global Age written by Nick Couldry and published by Routledge. This book was released on 2009-10-16 with total page 346 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This volume assembles an estimable range of critical analyses of one of the most important mediated artifacts of the modern world—the media event. The authors challenge the construct, extend its usefulness, expand its theoretical basis and application, and examine media events in a far larger and richer context than ever before. Students of global media today are well served by this superb collection of essays." David Morgan, Duke University, USA "A welcome and worthy successor to Dayan and Katz’s path-breaking study that expands and enriches the discourse on global media events." Daya Thussu, University of Westminster, UK "This is an excellent collection, that will enable new kinds of argument about, and hopefully research into, the spectacular functions of the contemporary media." Graeme Turner, University of Queensland, Australia We live in an age where the media is intensely global and profoundly changed by digitalization. Not only do many media events have audiences who access them online, but additionally digital media flows are generating new ways in which media events can emerge. In times of increasingly differentiated media technologies and fragmented media landscapes, the ‘eventization’ of the media is increasingly important for the marketing and everyday appreciation of popular media texts. The events covered include Celebrity Big Brother, 9/11, the Iraq war and World Youth Day 2005 to give readers an understanding of the major debates in this increasingly high-profile area of media and cultural research.

The Telecommunications Revolution in Korea

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Author :
Publisher : James F. Larson
ISBN 13 : 9780195867855
Total Pages : 368 pages
Book Rating : 4.8/5 (678 download)

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Book Synopsis The Telecommunications Revolution in Korea by : James F. Larson

Download or read book The Telecommunications Revolution in Korea written by James F. Larson and published by James F. Larson. This book was released on 1995 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first English-language work on Korea's unique experiences with telecommunications, this book focuses on Korea's distinct political, economic, legal, socio-cultural and personal dimensions. It includes chapters on the relationship between political liberalization and telecommunications, education and public promotion of the information society, together with the role of new technologies in the reunification of Korea.

Sport and the Media

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Author :
Publisher : Routledge
ISBN 13 : 1317690435
Total Pages : 316 pages
Book Rating : 4.3/5 (176 download)

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Book Synopsis Sport and the Media by : Matthew Nicholson

Download or read book Sport and the Media written by Matthew Nicholson and published by Routledge. This book was released on 2015-06-12 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: Successful media relations and a sound communication strategy are essential for all sport organizations. Any successful manager working in sport must have a clear understanding of how the media works, as well as the practical skills to manage the communication process. Now in a fully revised and updated second edition, Sport and the Media: Managing the Nexus is still the only textbook to combine in-depth analysis of the rapidly developing sport media industry with a clear and straightforward guide to practical sport media management skills. The book explains the commercial relationships that exist between key media and sport organisations and how to apply a range of tools and strategies to promote the achievements of sport organisations. This updated edition includes a wider range of international examples and cases, as well as four completely new chapters covering new and social media, managing the media at major sports events, the work of the sports journalist, and the role of the sport media manager. The book's online resources have also been updated, with new lecture slides and teaching notes providing a complete package for instructors. Sport and the Media is an essential textbook for any degree level course on sport and the media, sport media management or sport communication, and invaluable reading for any sport media or sport management practitioner looking to improve their professional skills.

Managing Sport Facilities and Major Events

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Author :
Publisher : Taylor & Francis
ISBN 13 : 1317217721
Total Pages : 325 pages
Book Rating : 4.3/5 (172 download)

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Book Synopsis Managing Sport Facilities and Major Events by : Eric C. Schwarz

Download or read book Managing Sport Facilities and Major Events written by Eric C. Schwarz and published by Taylor & Francis. This book was released on 2016-10-14 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sport events are inextricably linked to the places in which they are hosted. High-profile events require high-quality venues, and the proper management of facilities is crucial to their success. Now in a fully revised and updated new edition, Managing Sport Facilities and Major Events is still the only textbook to introduce the fundamentals of sport facility and event management in an international context. With detailed real-world case studies and insights from professional practice, this book offers a systematic guide to the management issues and practical problems that sports managers must address to ensure financial, sporting, and ethical success. It covers all the key aspects of sport facility and major event management including the bidding process, facility development, risk analysis, budgeting, marketing, branding, and quality assurance, as well as completely new chapters on analytics, impact, and legacy. Now supported by a companion website containing slides, test banks, a glossary, and sample syllabus, this is an invaluable resource for students and practitioners alike and is essential to any course on sport facilities, event management or sport administration.

Owning the Olympics

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Author :
Publisher : University of Michigan Press
ISBN 13 : 0472024507
Total Pages : 426 pages
Book Rating : 4.4/5 (72 download)

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Book Synopsis Owning the Olympics by : Monroe Price

Download or read book Owning the Olympics written by Monroe Price and published by University of Michigan Press. This book was released on 2009-12-10 with total page 426 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A major contribution to the study of global events in times of global media. Owning the Olympics tests the possibilities and limits of the concept of 'media events' by analyzing the mega-event of the information age: the Beijing Olympics. . . . A good read from cover to cover." —Guobin Yang, Associate Professor, Asian/Middle Eastern Cultures & Sociology, Barnard College, Columbia University From the moment they were announced, the Beijing Games were a major media event and the focus of intense scrutiny and speculation. In contrast to earlier such events, however, the Beijing Games are also unfolding in a newly volatile global media environment that is no longer monopolized by broadcast media. The dramatic expansion of media outlets and the growth of mobile communications technology have changed the nature of media events, making it significantly more difficult to regulate them or control their meaning. This volatility is reflected in the multiple, well-publicized controversies characterizing the run-up to Beijing 2008. According to many Western commentators, the People's Republic of China seized the Olympics as an opportunity to reinvent itself as the "New China"---a global leader in economics, technology, and environmental issues, with an improving human-rights record. But China's maneuverings have also been hotly contested by diverse global voices, including prominent human-rights advocates, all seeking to displace the official story of the Games. Bringing together a distinguished group of scholars from Chinese studies, human rights, media studies, law, and other fields, Owning the Olympics reveals how multiple entities---including the Chinese Communist Party itself---seek to influence and control the narratives through which the Beijing Games will be understood. digitalculturebooks is an imprint of the University of Michigan Press and the Scholarly Publishing Office of the University of Michigan Library dedicated to publishing innovative and accessible work exploring new media and their impact on society, culture, and scholarly communication. Visit the website at www.digitalculture.org.

Cost and Revenue Overruns of the Olympic Games 2000–2018

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Author :
Publisher : Springer
ISBN 13 : 365824996X
Total Pages : 206 pages
Book Rating : 4.6/5 (582 download)

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Book Synopsis Cost and Revenue Overruns of the Olympic Games 2000–2018 by : Holger Preuß

Download or read book Cost and Revenue Overruns of the Olympic Games 2000–2018 written by Holger Preuß and published by Springer. This book was released on 2018-12-17 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this open access book the cost and revenue overruns of Olympic Games from Sydney 2000 to PyeongChang 2018 from eight years before the Games to Games‐time are investigated to provide a base for future host cities. The authors evaluated the development of expenditure and revenues of the organizing committees to operate the event, and the investment of taxpayers’ money for Olympic venues (non‐OCOG budget). The study is based on data collected worldwide and is currently the most advanced study on cost and revenue changes of Olympic Games.

Staging the Olympics

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Publisher :
ISBN 13 :
Total Pages : 316 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Staging the Olympics by : Richard Cashman

Download or read book Staging the Olympics written by Richard Cashman and published by . This book was released on 1999 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: Captures the processes and problems involved with realising the Sydney Olympics.

Olympic Cities

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Publisher : Routledge
ISBN 13 : 1136893725
Total Pages : 566 pages
Book Rating : 4.1/5 (368 download)

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Book Synopsis Olympic Cities by : John R. Gold

Download or read book Olympic Cities written by John R. Gold and published by Routledge. This book was released on 2010-09-06 with total page 566 pages. Available in PDF, EPUB and Kindle. Book excerpt: Providing a full overview of the changing relationship between cities and the Olympic events, this substantially revised and enlarged edition builds on the success of its predecessor. Its coverage takes account of important new scholarship as well as adding reflections on the experience of staging Beijing 2008 and Vancouver 2010, the state of preparations for London 2012, and the plans for the Games scheduled for Sochi in 2014 and Rio de Janeiro 2016. The book is divided into three parts that provide overviews of the urban legacy of the four component Olympic festivals, systematic surveys of five key aspects of activity involved in staging the Olympics and ten chronologically arranged portraits of host cities. As controversy over the growing size and expense of the Olympics continues, this timely assessment of the Games’ development and the complex agendas that host cities attach to the event will be essential reading for urban and sports historians, urban geographers, planners and all concerned with understanding the relationship between cities and culture. Olympic Cities is one of the Routledge books of the month for December 2010

Routledge Handbook of Applied Sport Psychology

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Author :
Publisher : Routledge
ISBN 13 : 1136966676
Total Pages : 581 pages
Book Rating : 4.1/5 (369 download)

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Book Synopsis Routledge Handbook of Applied Sport Psychology by : Stephanie J. Hanrahan

Download or read book Routledge Handbook of Applied Sport Psychology written by Stephanie J. Hanrahan and published by Routledge. This book was released on 2010-10-18 with total page 581 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now available in paperback, the Routledge Handbook of Applied Sport Psychology is a definitive guide to the theory and practice of applied sport psychology. It goes further than any other book in surveying the full variety of issues that practising sport psychologists will confront in their working lives. It introduces the most important tools and skills that psychologists will need to be truly helpful to their clients, and it also adopts a holistic definition of the role of the sport psychologist, explaining how effective counseling, assessment, and therapeutic models can add important extra dimensions to professional practice. The book is divided into seven thematic sections, addressing: counseling; assessment; theoretical and therapeutic models; issues for the individual athlete, from injury and overtraining to depression; issues for teams, from conflict resolution to travel; working with special populations; mental skills, such as imagery, goal setting, and concentration. Moving beyond the traditional tracks of clinical psychology and performance enhancement, the authors in this book argue convincingly that psychologists would benefit from attempting to understand athletes’ social and familial contexts, their health, happiness, and interpersonal dynamics in the broadest sense, if they are to serve their clients’ best interests. With contributions from many of the world’s leading sport psychologists, and with clear descriptions of best practice in each chapter, the Routledge Handbook of Applied Sport Psychology is essential reading for all serious students and practitioners of sport psychology, counseling, applied sport science, health psychology, and related fields.