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Book Synopsis Prediction Artificial Intelligence Consumer Behavioral Trend by : Johnny Ch Lok
Download or read book Prediction Artificial Intelligence Consumer Behavioral Trend written by Johnny Ch Lok and published by . This book was released on 2018-01-31 with total page 46 pages. Available in PDF, EPUB and Kindle. Book excerpt: What is future (AI) artificial intelligent products development trend? How to predict consumer behaviors to persuade who to feel (AI) products are more satisfactory to their needs? Why do consumers feel them to need to buy any (AI) products to use? Will it have other similar products to replace (AI) any products?
Book Synopsis Artificial Intelligence How Predicts Consumer Behavior by : Johnny Ch LOK
Download or read book Artificial Intelligence How Predicts Consumer Behavior written by Johnny Ch LOK and published by . This book was released on 2020-05-22 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: What is (AI) deep learning techniques to forecast environment behavioral consumptionThe (AI) deep-learning technology leads to performance enhancement and generalization of artificial intelligent technology. It influences the global leader in the field of information technology has declared its intention to utilize the deep-learning technology to solve environmental problems, such as climate change. So, it will help agriculture farming businesses can raise any plant food: vegetable, fruit, rice which grow up very easily if farmers can apply (AI) deep-learning technology to solve environment problems to influence their plant food grow. If the whole year seasonal change is very good and it is suitable for any plant food to grow in farming land easily, e.g. rain is enough and soil is enough for any plant food to grow in the farm lands. Then, fruit, rice, vegetable etc. agriculture businesses will have much beneficial attribution to global farmers. The question is how to use deep-learning technologies in the environmental field to predict the status of pro-environmental consumption. We predicted the pro-environmental consumption index based on Google search query data, using a recurrent neural network ( RNN model). To certify the accuracy of the index, we compared the prediction accuracy of the RNN model with that of the ordinary least square and artificial necessary network models. For example, the RNN model predicts the pro-environmental consumption index better than any other model. we expect the RNN model to perform still better in a big data environment because the deep-learning technologies would be increasingly as the volume of data grows. So, deep-learning technologies could be useful in environmental forecasting to prevent damage caused by climate change to influence any rice, vegetable, tomato, potato, fruit etc. different plant food grow in any countries' farming land easily.For South Korea example, over 800 government agencies spent 2.2 trillion Korea won on eco-products in 2014 year. However, green products are rarely purchased outside these agencies. This phenomenon occurs because there is a gap between consumer attitudes and behavior , that is environmental attitude is a major factor in decision making vis-a-vis the consumption of " green" food and services ( Jorea Ministry of Environment, 2015). Therefore, it is necessary to understand those consumer attitude, that will lead to sustainability-conductive behavior and consumption.2.1Environmental consumption predictionRecently, many researchers have studied pro-environmental consumption and household indexes as well as suicide rate predictions using messages posted by internet users on Google trend, Tweets etc. channel. Whether can environmental consumption be predicted by (AI) deep-learning technological internet channel? How can impact the pro-environmental consumption attitudes of green policies? Korea scientists estimated pro-environmental attitudes using search query data provided by Google trend and confirmed through regression analysis, that pro-environmental attitude has a positive correlation with the pro-environmental attitude index. They also explained that environment-friendly attitude of residents plan an important role in policy making. In the past, most household consumption indexed were calculated through surveys, but (AI) deep-learning technological tool " big data" have recently gained research attention ( Lee et al. 2016).It seems that (AI) deep-learning technology can help agricultural export countries' farmers , e.g. US, UK, Canada, New Zealand, Australia, Japan, China, India etc. they can predict environmental behavioral consumption to any rice, tomato, potato , fruit, vegetable etc. plant food consumers. The beneficial advantages to them include as below:
Book Synopsis Marketing Information and Artificial Intelligence Customer Psychological Predictive by : Johnny Ch Lok
Download or read book Marketing Information and Artificial Intelligence Customer Psychological Predictive written by Johnny Ch Lok and published by Independently Published. This book was released on 2019-01-29 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: Chapter TwoWhat is (AI) deep learning techniques to forecast environment behavioral consumptionThe (AI) deep-learning technology leads to performance enhancement and generalization of artificial intelligent technology. It influences the global leader in the field of information technology has declared its intention to utilize the deep-learning technology to solve environmental problems, such as climate change. So, it will help agriculture farming businesses can raise any plant food: vegetable, fruit, rice which grow up very easily if farmers can apply (AI) deep-learning technology to solve environment problems to influence their plant food grow. If the whole year seasonal change is very good and it is suitable for any plant food to grow in farming land easily, e.g. rain is enough and soil is enough for any plant food to grow in the farm lands. Then, fruit, rice, vegetable etc. agriculture businesses will have much beneficial attribution to global farmers. The question is how to use deep-learning technologies in the environmental field to predict the status of pro-environmental consumption. We predicted the pro-environmental consumption index based on Google search query data, using a recurrent neural network ( RNN model). To certify the accuracy of the index, we compared the prediction accuracy of the RNN model with that of the ordinary least square and artificial necessary network models. For example, the RNN model predicts the pro-environmental consumption index better than any other model. we expect the RNN model to perform still better in a big data environment because the deep-learning technologies would be increasingly as the volume of data grows. So, deep-learning technologies could be useful in environmental forecasting to prevent damage caused by climate change to influence any rice, vegetable, tomato, potato, fruit etc. different plant food grow in any countries' farming land easily.For South Korea example, over 800 government agencies spent 2.2 trillion Korea won on eco-products in 2014 year. However, green products are rarely purchased outside these agencies. This phenomenon occurs because there is a gap between consumer attitudes and behavior, that is environmental attitude is a major factor in decision making vis-a-vis the consumption of " green" food and services ( Jorea Ministry of Environment, 2015). Therefore, it is necessary to understand those consumer attitude, that will lead to sustainability-conductive behavior and consumption.2.1Environmental consumption predictionRecently, many researchers have studied pro-environmental consumption and household indexes as well as suicide rate predictions using messages posted by internet users on Google trend, Tweets etc. channel. Whether can environmental consumption be predicted by (AI) deep-learning technological internet channel? How can impact the pro-environmental consumption attitudes of green policies? Korea scientists estimated pro-environmental attitudes using search query data provided by Google trend and confirmed through regression analysis, that pro-environmental attitude has a positive correlation with the pro-environmental attitude index. They also explained that environment-friendly attitude of residents plan an important role in policy making. In the past, most household consumption indexed were calculated through surveys, but (AI) deep-learning technological tool " big data" have recently gained research attention ( Lee et al. 2016).It seems that (AI) deep-learning technology can help agricultural export countries' farmers, e.g. US, UK, Canada, New Zealand, Australia, Japan, China, India etc. they can predict environmental behavioral consumption to any rice, tomato, potato, fruit, vegetable etc. plant food consumers. The beneficial advantages to them include as below:
Book Synopsis Artificial Intelligence Predicts Consumer Behaviors by : Johnny Ch Lok
Download or read book Artificial Intelligence Predicts Consumer Behaviors written by Johnny Ch Lok and published by . This book was released on 2019-11-14 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: What is (AI) deep learning techniques to forecast environment behavioral consumptionThe (AI) deep-learning technology leads to performance enhancement and generalization of artificial intelligent technology. It influences the global leader in the field of information technology has declared its intention to utilize the deep-learning technology to solve environmental problems, such as climate change. So, it will help agriculture farming businesses can raise any plant food: vegetable, fruit, rice which grow up very easily if farmers can apply (AI) deep-learning technology to solve environment problems to influence their plant food grow. If the whole year seasonal change is very good and it is suitable for any plant food to grow in farming land easily, e.g. rain is enough and soil is enough for any plant food to grow in the farm lands. Then, fruit, rice, vegetable etc. agriculture businesses will have much beneficial attribution to global farmers. The question is how to use deep-learning technologies in the environmental field to predict the status of pro-environmental consumption. We predicted the pro-environmental consumption index based on Google search query data, using a recurrent neural network ( RNN model). To certify the accuracy of the index, we compared the prediction accuracy of the RNN model with that of the ordinary least square and artificial necessary network models. For example, the RNN model predicts the pro-environmental consumption index better than any other model. we expect the RNN model to perform still better in a big data environment because the deep-learning technologies would be increasingly as the volume of data grows. So, deep-learning technologies could be useful in environmental forecasting to prevent damage caused by climate change to influence any rice, vegetable, tomato, potato, fruit etc. different plant food grow in any countries' farming land easily.For South Korea example, over 800 government agencies spent 2.2 trillion Korea won on eco-products in 2014 year. However, green products are rarely purchased outside these agencies. This phenomenon occurs because there is a gap between consumer attitudes and behavior, that is environmental attitude is a major factor in decision making vis-a-vis the consumption of " green" food and services ( Jorea Ministry of Environment, 2015). Therefore, it is necessary to understand those consumer attitude, that will lead to sustainability-conductive behavior and consumption.2.1Environmental consumption predictionRecently, many researchers have studied pro-environmental consumption and household indexes as well as suicide rate predictions using messages posted by internet users on Google trend, Tweets etc. channel. Whether can environmental consumption be predicted by (AI) deep-learning technological internet channel? How can impact the pro-environmental consumption attitudes of green policies? Korea scientists estimated pro-environmental attitudes using search query data provided by Google trend and confirmed through regression analysis, that pro-environmental attitude has a positive correlation with the pro-environmental attitude index. They also explained that environment-friendly attitude of residents plan an important role in policy making. In the past, most household consumption indexed were calculated through surveys, but (AI) deep-learning technological tool " big data" have recently gained research attention ( Lee et al. 2016).It seems that (AI) deep-learning technology can help agricultural export countries' farmers, e.g. US, UK, Canada, New Zealand, Australia, Japan, China, India etc. they can predict environmental behavioral consumption to any rice, tomato, potato, fruit, vegetable etc. plant food consumers. The beneficial advantages to them include as below:
Book Synopsis Artificial Intelligence Predicts Consumer Behavioral by : Johnny Ch LOK
Download or read book Artificial Intelligence Predicts Consumer Behavioral written by Johnny Ch LOK and published by . This book was released on 2019-01-15 with total page 63 pages. Available in PDF, EPUB and Kindle. Book excerpt: Chapter twoHow can (AI) provide businesses with better-informed decisionsI shall explain how (AI) technology can provide businesses with better-informed decisions to drive top-line growth, deliver meaningful experience for customers and smooth their path along the consumer journey. The widely understood definition of (AI) involves the ability of machines or computers to learn human thinking, reasoning and decision-making abilities. A Narrative science study in 2015 year identified that (AI) was being used primarily in voice recognition, machine learning virtual assistants and decision support. This study also highlighted the many branches of (AI) and that techniques and their definition are used interchangeably. It is possible that (AI) can be used to gather big data , then to analyze to help businesses to predict consumer behaviors. For example, one of the most common techniques is machine learning, where algorithms are used to perform tasks by learning from historical data. Another growth branch of (AI) is natural language procession.However, during 2017 year, search engines will begin to factor additional behavioral data into prediction of customer behavioral results, such as the user's history of searches and locations and previously captures conservations. Artificial intelligence will use this information to power predictive search results, e.g. predictive future consumer's choice behavioral processing for any kinds of businesses.Predictive search will improve the quality of search results, and provide new insights into consumers' behavior and the moments which matter to them. Search will give recommendation into tailored how consumer individual choice in consumption process. Several of the largest online platforms already use machine learning to improve predictive consumer behavioral search results. For example, Google's rank brain technology adds research by understanding the context in which the consumer has entered it. Over time, rank brain will learn further from user behaviors Amazon's DSSTNE ( pronouned destiny) learns from shoppers' purchasing habits and consumption behavior to offer better product recommend actions, which Amazon can offer before a consumer has entered anything into the search bar. However, this technology is not independent of human input. For example, Google engineers will periodically retain the rank brain system to improve the models it uses. For another example, in 2016 year , Apple computer revamped its photos app to allow consumers to search for specific items in the phots, they want to find, not just dates and locations. Each photo that an intelligent phone or intelligent pad user takes goes through 11 billion computations, so that photos can understand exactly what is the photography.It seems that in future, (AI) machine learning will allow search to evolve even further. Search engineers will deliver refined recommendations to their business users and use less human input to predict consumers' needs. For IBM computer example, it indicated 90% of the data that exists today has been created in the last two years. This huge explosion of data gives brands the opportunity to quickly spot and react to the latest trends, fashion and fads among its clients and potential clients. This will allow companies to better engage with younger consumers, who gain influence access to the latest trends, and use the brands. They associate with to help define who they are as individuals. Thus, brands have to identify and make use of them before consumers move on, but the vast quantity of data available makes.
Book Synopsis AI for Marketing and Product Innovation by : A. K. Pradeep
Download or read book AI for Marketing and Product Innovation written by A. K. Pradeep and published by John Wiley & Sons. This book was released on 2018-12-06 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get on board the next massive marketing revolution AI for Marketing and Product Innovation offers creatives and marketing professionals a non-tech guide to artificial intelligence (AI) and machine learning (ML)—twin technologies that stand poised to revolutionize the way we sell. The future is here, and we are in the thick of it; AI and ML are already in our lives every day, whether we know it or not. The technology continues to evolve and grow, but the capabilities that make these tools world-changing for marketers are already here—whether we use them or not. This book helps you lean into the curve and take advantage of AI’s unparalleled and rapidly expanding power. More than a simple primer on the technology, this book goes beyond the “what” to show you the “how”: How do we use AI and ML in ways that speak to the human spirit? How to we translate cold technological innovation into creative tools that forge deep human connections? Written by a team of experts at the intersection of neuroscience, technology, and marketing, this book shows you the ins and outs of these groundbreaking technological tools. Understand AI and ML technology in layman’s terms Harness the twin technologies unparalleled power to transform marketing Learn which skills and resources you need to use AI and ML effectively Employ AI and ML in ways that resonate meaningfully with customers Learn practical examples of how to reinvest product innovation, brand building, targeted marketing and media measurement to connect with people and enhance ROI Discover the true impact of AI and ML from real-world examples, and learn the thinking, best practices, and metrics you need to capture this lightning and take the next massive leap in the evolution of customer connection. AI for Marketing and Product Innovation shows you everything you need to know to get on board.
Book Synopsis Artificial Intelligence Predicts Service Consumer Behavior by : Johnny Ch LOK
Download or read book Artificial Intelligence Predicts Service Consumer Behavior written by Johnny Ch LOK and published by Independently Published. This book was released on 2019-12-19 with total page 727 pages. Available in PDF, EPUB and Kindle. Book excerpt: Disney (AI) tool market research survey method In behavioral economy view point, it can explain why market research can predict consumption behavior for Disney consumers. Disney can apply (AI) tool to use market research method to predict what consumer behavior trend. In general, consumer will have choice behavior, when who needs to do decision to buy automobile among of more than one product choice or with the determinants of such consumer behavior as buying life insurance, putting money in a pension plan, using credit cards etc. actions. By comparison, questions about behaviors that involve a choice among less or more options are usually studied at a lower level of generality. Thus, consumption psychologists may be interested to know why consumers buy one second of automobile rather than another, why who choose one type of medical treatment over another, or why who fly one airline rather than another. So, consumption psychologists must clearly define the action, target, context and time elements of the behavioral alternatives to predict whose consumption behavior. For example, the decision to buy tickets on one airlines rather than another can be affected by the destination ( target element): A consumer may prefer one airline for overseas flights , but another for domestic flights. Similarly , choice of insurance company may vary depending on whether who buy life insurance, automobile insurance or property insurance.Why will decisions under uncertainty cause? In consumer choice process, who has chance to encounter decisions under uncertainty. For example, the attributes of each product were assumed to be known with certainty. Thus, the consumers knew the price, picture, quality, reliability and visual appeal of each product type. All consumers need to do was to be importance weights and subjective values to these attributes and then derive a weighted average. In many of choice alternatives are not known with certainty ahead of time. Often, the outcomes are produced by decision depend on the state of the world at the time and the decision is made. For another example, a LCD television can produce a high -definition picture only of the service providers transmit high-definition programs. To take this uncertainty into account, the consumer has to judge not only the value of a high-definition display , but also the likelihood that this attribution will be available.Perhaps, more readily recognized are the risks and uncertainties inherent in investment decisions. The investment outcomes of a decision to invest in a fixed interest certificate of deposit or a stock market mutual fund depend on future market conditions. Whereas the CD produces a known payoff over a given time period, the amount and probability of possible gains or losses to be expected of the mutual fund can only be estimated. Thus, advertising can reduce decision uncertainty to consumers' choices. If the product advertising can attract to consumer's consideration , it will persuade the consumer to choose to buy the brand of product. Clearly, information about the decision making process, in general, as well as about decisions of particular relevance to consumer behavior. Thus, it seems advertising information can reduce consumers' choices processes under uncertainty to decide to buy the brand of product preference choice.Why businessmen need to divide customer segment(s) to decide who is target customer group to predict consumer behavior. Nowadays, consumers are unique in themselves. A comprehensive knowledge of consumers and their consumption behavior is essential for a firm to succeed. In order to understand and predict consumption patterns and behaviors within segment(s), market research becomes essential.
Book Synopsis Artificial Intelligence Big Data Gathering Predicts Consumer Behavior by : Johnny Ch LOK
Download or read book Artificial Intelligence Big Data Gathering Predicts Consumer Behavior written by Johnny Ch LOK and published by Independently Published. This book was released on 2018-09-19 with total page 488 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book has these two research questions need to be answered? (1) Can apply (AI) learning machine predict consumer behaviors? (2) Can (AI) learning machine replace human marketing research method, e.g. survey or human psychological and micro and macro economic methods to predict consumer behaviors more accurate? Nowadays, many businessmen or marketing research professional hope to apply different methods to predict consumer behaviors in order to know what will be future market activities and market changes to help them to choose to implement what kinds of marketing strategies more accurately. The methods include economic environmental change prediction method, consumer individual psychological change prediction method, micro or macro behavioral economic environmental change prediction method, marketing environmental change prediction method etc. different kinds of methods which can be applied to predict how consumer behavioral changes to influence whose behavioral consumption to the manufacturer products sale within one to two years short term or three to five years middle term, even above five years long term business plans. Hence, if the product manufacturers can apply the most suitable consumer behavioral prediction method to predict how consumers' choice will be changed to influence their products sale easily. It will have more beneficial intangible and tangible advantages to achieve the their product easier sale aim to ensure their businesses' future market share to be increased more easier to their countries' choice target sale markets. Otherwise, if they applied the inaccurate consumer behavioral prediction methods to predict how their consumers' behavioral changes wrongly. Then, it will influence their market shares to be same level, even it will decrease their market shares, when their consumer behavioral prediction inaccurately. In my this book first part, I concentrate on indicate whether any artificial intelligence (AI) tools will be one kind of good consumer behavioral prediction method to be choose to apply to predict consumer behaviors. I shall indicate some examples, cases to give reasonable evidences to analyze whether (AI) tools will be one kind suitable tool to be applied to predict when and how consumer behavioral changes. If (AI) can be one kind tool to attempt to be applied to predict when and how consumer behavioral changes. Will it replace other kinds of methods to predict consumer behaviors? Does it have weaknesses to be applied to predict consumer behaviors, instead of strengths? Can it be applied to predict consumer behaviors depending on any situations of only some situation? Finally, I believe that any readers can find answers to answer above these questions in this book. In my this book second part, I shall explain why and how human can possible apply (AI) tool to predict consumer individual emotion. I shall indicate case studies to explain how consumer individual better or worse emotion how to influence whose consumption behavior in different situation. Finally, I shall indicate evidences to conclude how and why (AI) tool that can be used to predict consumer individual emotion and it will have direct relationship to influence consumption behavior, as well as how (AI) tool can assist businessmen to judge whether what reasons case the customer does not choose to buy its product, it is possible because the product high price factor, poor product quality or poor staff service performance or attitude etc. different factors to influence the consumer decides to choose to buy the other product consequently, when the (AI) tool can confirm consumer has good or bad emotion to judge what factors are the causes his decision making at the moment. Readers can understand why and how (AI) tool can be attempt to be applied to predict customer emotion and it can influence positive or negative consumption behavior to the product clearly in this part.
Book Synopsis Artificial Intelligence Predicts Consumer Behavioral Tool ? by : Johnny Ch LOK
Download or read book Artificial Intelligence Predicts Consumer Behavioral Tool ? written by Johnny Ch LOK and published by . This book was released on 2018-06-05 with total page 63 pages. Available in PDF, EPUB and Kindle. Book excerpt: Prepare This book has these two research questions need to be answered?(1) Can apply (AI) learning machine predict consumer behaviors?(2) Can (AI) learning machine replace human marketing research method, e.g. survey or human psychological and micro and macro economic methods to predict consumer behaviors more accurate? Nowadays, many businessmen or marketing research professional hope to apply different methods to predict consumer behaviors in order to know what will be future market activities and market changes to help them to choose to implement what kinds of marketing strategies more accurately. The methods include economic environmental change prediction method, consumer individual psychological change prediction method, micro or macro behavioral economic environmental change prediction method, marketing environmental change prediction method etc. different kinds of methods which can be applied to predict how consumer behavioral changes to influence whose behavioral consumption to the manufacturer products sale within one to two years short term or three to five years middle term, even above five years long term business plans. Hence, if the product manufacturers can apply the most suitable consumer behavioral prediction method to predict how consumers' choice will be changed to influence their products sale easily. It will have more beneficial intangible and tangible advantages to achieve the their product easier sale aim to ensure their businesses' future market share to be increased more easier to their countries' choice target sale markets. Otherwise, if they applied the inaccurate consumer behavioral prediction methods to predict how their consumers' behavioral changes wrongly. Then, it will influence their market shares to be same level, even it will decrease their market shares, when their consumer behavioral prediction inaccurately. In my this book, I concentrate on indicate whether any artificial intelligence (AI) tools will be one kind of good consumer behavioral prediction method to be choose to apply to predict consumer behaviors. I shall indicate some examples, cases to give reasonable evidences to analyze whether (AI) tools will be one kind suitable tool to be applied to predict when and how consumer behavioral changes. If (AI) can be one kind tool to attempt to be applied to predict when and how consumer behavioral changes. Will it replace other kinds of methods to predict consumer behaviors? Does it have weaknesses to be applied to predict consumer behaviors, instead of strengths? Can it be applied to predict consumer behaviors depending on any situations of only some situation? Finally, I believe that any readers can find answers to answer above these questions in this book.
Book Synopsis Can Apply Artificial Intelligence Predicts Consumer Behavior In Business Environment by : Johnny C. H. Lok
Download or read book Can Apply Artificial Intelligence Predicts Consumer Behavior In Business Environment written by Johnny C. H. Lok and published by Independently Published. This book was released on 2018-09-17 with total page 572 pages. Available in PDF, EPUB and Kindle. Book excerpt: Prepare This book has these two research questions need to be answered? (1) Can apply (AI) learning machine predict consumer behaviors? (2) Can (AI) learning machine replace human marketing research method, e.g. survey or human psychological and micro and macro economic methods to predict consumer behaviors more accurate? Nowadays, many businessmen or marketing research professional hope to apply different methods to predict consumer behaviors in order to know what will be future market activities and market changes to help them to choose to implement what kinds of marketing strategies more accurately. The methods include economic environmental change prediction method, consumer individual psychological change prediction method, micro or macro behavioral economic environmental change prediction method, marketing environmental change prediction method etc. different kinds of methods which can be applied to predict how consumer behavioral changes to influence whose behavioral consumption to the manufacturer products sale within one to two years short term or three to five years middle term, even above five years long term business plans. Hence, if the product manufacturers can apply the most suitable consumer behavioral prediction method to predict how consumers' choice will be changed to influence their products sale easily. It will have more beneficial intangible and tangible advantages to achieve the their product easier sale aim to ensure their businesses' future market share to be increased more easier to their countries' choice target sale markets. Otherwise, if they applied the inaccurate consumer behavioral prediction methods to predict how their consumers' behavioral changes wrongly. Then, it will influence their market shares to be same level, even it will decrease their market shares, when their consumer behavioral prediction inaccurately. In my this book first part, I concentrate on indicate whether any artificial intelligence (AI) tools will be one kind of good consumer behavioral prediction method to be choose to apply to predict consumer behaviors. I shall indicate some examples, cases to give reasonable evidences to analyze whether (AI) tools will be one kind suitable tool to be applied to predict when and how consumer behavioral changes. If (AI) can be one kind tool to attempt to be applied to predict when and how consumer behavioral changes. Will it replace other kinds of methods to predict consumer behaviors? Does it have weaknesses to be applied to predict consumer behaviors, instead of strengths? Can it be applied to predict consumer behaviors depending on any situations of only some situation? Finally, I believe that any readers can find answers to answer above these questions in this book. In my this book second part, I shall explain why and how human can possible apply (AI) tool to predict consumer individual emotion. I shall indicate case studies to explain how consumer individual better or worse emotion how to influence whose consumption behavior in different situation. Finally, I shall indicate evidences to conclude how and why (AI) tool that can be used to predict consumer individual emotion and it will have direct relationship to influence consumption behavior, as well as how (AI) tool can assist businessmen to judge whether what reasons case the customer does not choose to buy its product, it is possible because the product high price factor, poor product quality or poor staff service performance or attitude etc. different factors to influence the consumer decides to choose to buy the other product consequently, when the (AI) tool can confirm consumer has good or bad emotion to judge what factors are the causes his decision making at the moment.
Book Synopsis Artificial Intelligence Predicts Consumer Behavior Tool ? by : Johnny Ch LOK
Download or read book Artificial Intelligence Predicts Consumer Behavior Tool ? written by Johnny Ch LOK and published by . This book was released on 2018-06-03 with total page 63 pages. Available in PDF, EPUB and Kindle. Book excerpt: Prepare Nowadays, many businessmen or marketing research professional hope to apply different methods to predict consumer behaviors in order to know what will be future market activities and market changes to help them to choose to implement what kinds of marketing strategies more accurately. The methods include economic environmental change prediction method, consumer individual psychological change prediction method, micro or macro behavioral economic environmental change prediction method, marketing environmental change prediction method etc. different kinds of methods which can be applied to predict how consumer behavioral changes to influence whose behavioral consumption to the manufactuers' products sale within one to two years short term or three to five years middle term, even above five years long term business plans. Hence, if the product manufacturers can apply the most suitable consumer behavioral prediction method to predict how consumers' choice will be changed to influence their products sale easily. It will have more beneficial intangible and tangible advantages to achieve the their product easier sale aim to ensure their businesses' future market share to be increased more easier to their countries' choice target sale markets. Otherwise, if they applied the inaccurate consumer behavioral prediction methods to predict how their consumers' behavioral changes wrongly. Then, it will influence their market shares to be same level, even it will decrease their market shares, when their consumer behavioral prediction inaccurately. In my this book, I concentrate on indicate whether any artificial intelligence (AI) tools will be one kind of good consumer behavioral prediction method to be choose to apply to predict consumer behaviors. I shall indicate some examples, cases to give reasonable evidences to analyze whether (AI) tools will be one kind suitable tool to be applied to predict when and how consumer behaviral changes. If (AI) can be one kind tool to attempt to be applied to predict when and how consumer behavioral changes. Will it replace other kinds of methods to predict consumer behaviors? Does it have weaknesses to be applied to predict consumer behaviors, instead of strengths? Can it be applied to predict consumer behaviors depending on any situations of only some situation? Finally, I believe that any readers can find answers to answer above these questions in this book.
Book Synopsis Can Apply Artificial Intelligence to Predict Consumer Behavior: In Business Environment by : Johnny Ch Lok
Download or read book Can Apply Artificial Intelligence to Predict Consumer Behavior: In Business Environment written by Johnny Ch Lok and published by Independently Published. This book was released on 2018-09-14 with total page 378 pages. Available in PDF, EPUB and Kindle. Book excerpt: Nowadays, global financial crisis cause a slowdown in world trade growth. The recent great recession has important impacts on international trade. The international trade has changed from three factors: The evolution of global imbalances, trends in globalization and the structure of trade negotiations. For example, new technologies in manufacturing, connectivity and energy efficiency in particular, have the potential to transform the global economic risk. From macroeconomic perspective these new technologies increase potential growth, allowing the economy to grow faster and it may also put downward pressure on energy price. The US seems as a likely beneficiary, where its competitive advantage in the production and deployment of information technology is widely recognized. Otherwise, some countries' development could be threatened by the substitution of cheaper and more efficient capital for ( labor and by the shortening of global supply chains). I believe new technologies have the potential to solve global macro economic development challenges from micro economic ( every country technological firms cooperation development) method. The reason as below: (1) Recent advances in information and communications technology new innovations in methods of manufacturing and fresh ways of exploiting energy could bring significant growth benefits for the world global economic technological development from different countries themselves technological firms research new ( undiscovered) technological products development to influence future human life, water energy, solar energy, nuclear energy, vehicle battery energy new energy development technology. It aims to avoid global energy shortage challenge occurrence and new artificial intelligent cities development, it aims to let human feel to live in high technological development, artificial intelligent cities can let human to live more comfortable and more convenient in global cities from artificial intelligent assistance. For another example, some of the new technologies allow companies earn higher quality of physical capital at lower prices. Enhanced energy storage, shale gas and oil techniques, and innovations in renewable energy are helping to drive down the price of energy relative to the trend that would have unfolded in their absence. In all cases, new energy development, these technologies have the potential to raise productivity growth sectors and countries, allowing faster, new energy supply growth and lower inflation, when human have different kind of energy to choose to use. For another example, mobile communications technology can make the world economy more efficient and may also lead to significant dislocation. Mobile communications technology has the potential to bring 2 to 3 billion people into the world economy development. Additive manufacturing as 3 D printing, could remove up to 90% of the waste from some manufacturing processes. At the same time, advanced robots which can work as little as USD$4 per hour, may eventually display existing employment in manufacturing. So, on micro economic view point, technology will be one kind production of factor to global future manufacturing firms. Mckinsey Global Institute finds that our trend global growth could be 0.5 to 0.7 percentage points higher in 2025s than in the absence of technological change, it implies productivity gains comparable to apply only personal computer and internet revolutions of the 1990s. #
Book Synopsis Can Apply Artificial Intelligence to Predict Consumer Behavior: In Any Business Environment ? by : Johnny Ch Lok
Download or read book Can Apply Artificial Intelligence to Predict Consumer Behavior: In Any Business Environment ? written by Johnny Ch Lok and published by Can Apply Artificial Intellige. This book was released on 2018-09-09 with total page 362 pages. Available in PDF, EPUB and Kindle. Book excerpt: Prepare This book has these two research questions need to be answered? (1) Can apply (AI) learning machine predict consumer behaviors? (2) Can (AI) learning machine replace human marketing research method, e.g. survey or human psychological and micro and macro economic methods to predict consumer behaviors more accurate? Nowadays, many businessmen or marketing research professional hope to apply different methods to predict consumer behaviors in order to know what will be future market activities and market changes to help them to choose to implement what kinds of marketing strategies more accurately. The methods include economic environmental change prediction method, consumer individual psychological change prediction method, micro or macro behavioral economic environmental change prediction method, marketing environmental change prediction method etc. different kinds of methods which can be applied to predict how consumer behavioral changes to influence whose behavioral consumption to the manufacturer products sale within one to two years short term or three to five years middle term, even above five years long term business plans. Hence, if the product manufacturers can apply the most suitable consumer behavioral prediction method to predict how consumers' choice will be changed to influence their products sale easily. It will have more beneficial intangible and tangible advantages to achieve the their product easier sale aim to ensure their businesses' future market share to be increased more easier to their countries' choice target sale markets. Otherwise, if they applied the inaccurate consumer behavioral prediction methods to predict how their consumers' behavioral changes wrongly. Then, it will influence their market shares to be same level, even it will decrease their market shares, when their consumer behavioral prediction inaccurately. In my this book first part, I concentrate on indicate whether any artificial intelligence (AI) tools will be one kind of good consumer behavioral prediction method to be choose to apply to predict consumer behaviors. I shall indicate some examples, cases to give reasonable evidences to analyze whether (AI) tools will be one kind suitable tool to be applied to predict when and how consumer behavioral changes. If (AI) can be one kind tool to attempt to be applied to predict when and how consumer behavioral changes. Will it replace other kinds of methods to predict consumer behaviors? Does it have weaknesses to be applied to predict consumer behaviors, instead of strengths? Can it be applied to predict consumer behaviors depending on any situations of only some situation? Finally, I believe that any readers can find answers to answer above these questions in this book. In my this book second part, I shall explain why and how human can possible apply (AI) tool to predict consumer individual emotion. I shall indicate case studies to explain how consumer individual better or worse emotion how to influence whose consumption behavior in different situation. Finally, I shall indicate evidences to conclude how and why (AI) tool that can be used to predict consumer individual emotion and it will have direct relationship to influence consumption behavior, as well as how (AI) tool can assist businessmen to judge whether what reasons case the customer does not choose to buy its product, it is possible because the product high price factor, poor product quality or poor staff service performance or attitude etc. different factors to influence the consumer decides to choose to buy the other product consequently, when the (AI) tool can confirm consumer has good or bad emotion to judge what factors are the causes his decision making at the moment. Readers can understand why and how (AI) tool can be attempt to be applied to predict customer emotion and it can influence positive or negative consumption behavior to the product clearly in this part.
Book Synopsis Enhancing and Predicting Digital Consumer Behavior with AI by : Musiolik, Thomas Heinrich
Download or read book Enhancing and Predicting Digital Consumer Behavior with AI written by Musiolik, Thomas Heinrich and published by IGI Global. This book was released on 2024-05-13 with total page 464 pages. Available in PDF, EPUB and Kindle. Book excerpt: Understanding consumer behavior in today's digital landscape is more challenging than ever. Businesses must navigate a sea of data to discern meaningful patterns and correlations that drive effective customer engagement and product development. However, the ever-changing nature of consumer behavior presents a daunting task, making it difficult for companies to gauge the wants and needs of their target audience accurately. Enhancing and Predicting Digital Consumer Behavior with AI offers a comprehensive solution to this pressing issue. A strong focus on concepts, theories, and analytical techniques for tracking consumer behavior changes provides the roadmap for businesses to navigate the complexities of the digital age. By covering topics such as digital consumers, emotional intelligence, and data analytics, this book serves as a timely and invaluable resource for academics and practitioners seeking to understand and adapt to the evolving landscape of consumer behavior.
Book Synopsis Artificial Intelligence Consumer Behavioral Predictive Methods Comparision by : Johnny Ch LOK
Download or read book Artificial Intelligence Consumer Behavioral Predictive Methods Comparision written by Johnny Ch LOK and published by . This book was released on 2018-12-09 with total page 555 pages. Available in PDF, EPUB and Kindle. Book excerpt: The challenges of (AI) big data gather shapingthe future of retail for consumer industriesAnother challenge of (AI) big data gather is that how to shape the consumer behavior to let business owner to feel or know or predict. It means that how it express it's conclusion or opinion for every consumer behavior after it had gather all big data in any data gather period, e.g. three months, half year or one year consumer shopping model data gather period.Because every kind of industry, consumers will continue to demand price and quality change , with a wide range of convenient fulfilment options among of different kinds of products or services supply. Overall, the (AI) big data gather procedure gives opinion concerns every time retail experience will become more exciting, simple and convenient, depending on the consumer's ever-changing needs. So, I believe that (AI) big data gather every conclusion or result will be different, due to consumer's price and quality demand will often change to every kind of product or service supply in retail industry. So, how to shape (AI) big data gathering's analytical conclusion or result more clear. I shall recommend organizations need to build great understanding of and a stronger connection to increasingly empowered consumers before they plan and implement how to apply (AI) big data gather tool to predict consumer behavior as below:Firstly, (AI) is empowered by technology, the consumer is redefining value. The traditional measures of cost, choice and convenience are still relevant, but not control and experience are also important. Globally, consumers have access to more than 2 billion different products choice by a wide range of traditional competitors and dynamic new entrants, all experimenting with new business models and methods of client engagement. As choice increases, loyalty becomes more difficult familiarity and the consumer becomes more empowered. Businesses will have no choice and constantly innovate and disrupt themselves by meeting new technologies of high standards and expectations of consumers. So, (AI) data gather tool will need to follow different target group of consumers' needs to follow their different kinds of product design or style choice preferable to gather data in order to conclude the different target groups of consumer behavior to give opinion more clear and accurate to let businessmen to understand more clear how its customers' behavioral choice trend in the future half month, even to two years period.Secondly, businessmen need to adopt changing technologies rapidly. Technology will be the key driver of this retail industry. Industry participants will only success if they have a clear prediction to focus on how to using technology to increase the value added to consumers. They must , however, do so will I realistic assessment of their costs and benefits. Hence, (AI) big data gather technological tools will need to design to help them to gather data efficiently by these ways, such as the internet of things ( IOT), artificial intelligence (AI) machine learning, augmented reality (AR)/virtual reality (VR), digital traceability. So, future (AI) big data gather tool are predicted to be most influential customer behavioral positive emotion changing tool for retail , due to their widespread applications , ability to drive efficiencies and impact on labor in order to impact consumer behavior changing effort from negative emotion to positive.Thirdly, (AI) big data gather tool is an advanced data science of consumer behavior predictive tool. Businesses will have to bring the journey from simply collecting consumer data to using it to scale and systematize enhanced decision making across the entire value chain. When focused on their business goals, industry players should not lose sight of the impact that future capabilities and transformative business models may have on society.
Book Synopsis Marketing Information Prediction and Artificial Intelligence Customer Psychological Prediction by : Johnny Ch Lok
Download or read book Marketing Information Prediction and Artificial Intelligence Customer Psychological Prediction written by Johnny Ch Lok and published by Independently Published. This book was released on 2019-01-03 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: ChapterSixIs Artificial Intelligent the most effective andaccurate consumer behavioral tool?Is (AI) the best and the most effective and accurate consumer behavioral prediction tool to compare other kinds of consumer behavioral prediction tools? Nowadays, retailing competitions are serious businessmen often find different kinds of methods to attempt to predict consumer changes. The consumer behavioral predictive methods can include as these below methods, instead of (AI) big data gathering tool.Firstly, statistics is the popular mathematic method, it applies auto-regression, liner regression, structural equation modelling, logistic regression statistic techniques to be used to predict consumer behaviors. Secondly, it is classification method, it sis a support vector machine to assist businessmen to make consumer behavioral prediction, it also includes decision making tress diagram technique. Thirdly, it is rule mining method, it is algorithm, market base analytic etc. business marketing concept analytical tool, it also includes graph mining technique tool. Next, it is psychological prediction model tool, it is psychology prediction model too, it is a kind of psychological method to predict consumer behaviors. Finally, it is the most updated and potential artificial neural network (ANN) machine tool, it gathered big data, then it will carry on analyzing and applies psychological method to conclude the most accurate and reasonable solutions to give recommendation to businesses to predict when and how and why their consumer behaviors will change. So, it is one owned human mind's machine and owned psychological and analytical efforts to replace humans to make any judgement in order to make the most accurate predictive behavioral changes for consumers, instead of the traditional marketing concept and psychological and mathematic methods to predict consumer behavior, (AI) big data gathering tool will be another new tool.What are the advantages of (AI) tool to be used to predict consumer behaviors as well as what are the different between it and other traditional consumer behavioral predictive tools? I shall explain as below: Firstly, as above all case studies are explained to (AI) questionnaire design method benefit, I believe (AI) big data gathering tool can be applied to help human to analyze and design any the suitable valid questions to enquire any kinds of business consumers in order to gather the most meaning and useful opinions to conclude the most accurate consumer behavioral prediction for every questionnaire. So, future (AI)'s analytical effort and decision making effort most be exceed above human's judgement efforts. So, future (AI) can help human to design the most useful and meaning different kinds of valid questionnaire ( survey) questions as well as assist humans to analyze and make accurate decision making and conclusions to give opinions to help businessmen to predict when consumer behaviors will change and how their consumption behaviors will change to influence their businesses in order to help them to make any efficient and effective and accurate solutions to avoid consumer number to be decreased and the most important benefit is that it can give opinions to help businessmen to explain why ( what the factors ) cause their consumer behaviors change suddenly. It will be human's efforts can not achieve to exceed (AI)'s efforts in the future.Secondly, (AI) can make artificial machine judgement and analytical effort, without human misleading or unfair or unreasonable judgement. So, it can make more fair and reasonable and accurate conclusion to give opinions to predict when, how and why consumer behaviors will change suddenly to the kind of business in customer model building process and evaluating the results of customer relationship management -related investment more accurate.
Book Synopsis Artificial Intelligence And Consumer Behavioral Relationship by : Johnny Ch Lok
Download or read book Artificial Intelligence And Consumer Behavioral Relationship written by Johnny Ch Lok and published by Independently Published. This book was released on 2019-05-20 with total page 574 pages. Available in PDF, EPUB and Kindle. Book excerpt: Is (AI) the best and the most effective and accurate consumer behavioral prediction tool to compare other kinds of consumer behavioral prediction tools? Nowadays, retailing competitions are serious businessmen often find different kinds of methods to attempt to predict consumer changes. The consumer behavioral predictive methods can include as these below methods, instead of (AI) big data gathering tool.Firstly, statistics is the popular mathematic method, it applies auto-regression, liner regression, structural equation modelling, logistic regression statistic techniques to be used to predict consumer behaviors. Secondly, it is classification method, it sis a support vector machine to assist businessmen to make consumer behavioral prediction, it also includes decision making tress diagram technique. Thirdly, it is rule mining method, it is algorithm, market base analytic etc. business marketing concept analytical tool, it also includes graph mining technique tool. Next, it is psychological prediction model tool, it is psychology prediction model too, it is a kind of psychological method to predict consumer behaviors. Finally, it is the most updated and potential artificial neural network (ANN) machine tool, it gathered big data, then it will carry on analyzing and applies psychological method to conclude the most accurate and reasonable solutions to give recommendation to businesses to predict when and how and why their consumer behaviors will change. So, it is one owned human mind's machine and owned psychological and analytical efforts to replace humans to make any judgement in order to make the most accurate predictive behavioral changes for consumers, instead of the traditional marketing concept and psychological and mathematic methods to predict consumer behavior, (AI) big data gathering tool will be another new tool.What are the advantages of (AI) tool to be used to predict consumer behaviors as well as what are the different between it and other traditional consumer behavioral predictive tools? I shall explain as below: Firstly, as above all case studies are explained to (AI) questionnaire design method benefit, I believe (AI) big data gathering tool can be applied to help human to analyze and design any the suitable valid questions to enquire any kinds of business consumers in order to gather the most meaning and useful opinions to conclude the most accurate consumer behavioral prediction for every questionnaire. So, future (AI)'s analytical effort and decision making effort most be exceed above human's judgement efforts. So, future (AI) can help human to design the most useful and meaning different kinds of valid questionnaire ( survey) questions as well as assist humans to analyze and make accurate decision making and conclusions to give opinions to help businessmen to predict when consumer behaviors will change and how their consumption behaviors will change to influence their businesses in order to help them to make any efficient and effective and accurate solutions to avoid consumer number to be decreased and the most important benefit is that it can give opinions to help businessmen to explain why ( what the factors ) cause their consumer behaviors change suddenly. It will be human's efforts can not achieve to exceed (AI)'s efforts in the future.Secondly, (AI) can make artificial machine judgement and analytical effort, without human misleading or unfair or unreasonable judgement. So, it can make more fair and reasonable and accurate conclusion to give opinions to predict when, how and why consumer behaviors will change suddenly to the kind of business in customer model building process and evaluating the results of customer relationship management -related investment more accurate.
