Pr And Communication In Local Government And Public Services

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PR and Communication in Local Government and Public Services

Author : John Brown
Publisher : Kogan Page Publishers
ISBN 13 : 0749466170
Total Pages : 320 pages
Book Rating : 4.7/5 (494 download)

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Book Synopsis PR and Communication in Local Government and Public Services by : John Brown

Download or read book PR and Communication in Local Government and Public Services written by John Brown and published by Kogan Page Publishers. This book was released on 2013-07-03 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the UK's current climate of budget cuts and policy changes, local government officials need to be aware of best practice in both broadcasting their services and responding to crises in their communities. Meanwhile, changes in the media - from the rise of social media, to web access for older consumers - present new challenges for local councils about how to best convey their key messages and protect their 'brand'. Full of expert advice, tools and case studies from a variety of sources, PR and Communication in Local Government and Public Services is a practical reference guide to delivering professional public relations for both communications and the delivery of local services. It offers a detailed analysis of the issues that are unique to this challenging and fast-moving environment, whilst reinforcing the importance of effective and meaningful communication to both local democracy and the planning and delivery of quality services. PR and Communication in Local Government and Public Services is also supported by a range of online resources, including case studies, appendices, and a bonus chapter on local authority publicity. About the PR in Practice series: Published in collaboration with the Chartered Institute of Public Relations (CIPR), the PR in Practice series comprises accessible, practical introductions to day-to-day issues of public relations practice and management. The series' action-oriented approach keeps knowledge and skills up to date.

The Public Relations Handbook

Author : Alison Theaker
Publisher : Routledge
ISBN 13 : 100020877X
Total Pages : 424 pages
Book Rating : 4.0/5 (2 download)

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Book Synopsis The Public Relations Handbook by : Alison Theaker

Download or read book The Public Relations Handbook written by Alison Theaker and published by Routledge. This book was released on 2020-10-26 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Public Relations Handbook, 6th edition provides an engaging, in-depth exploration of the dynamic and ever-evolving public relations industry. Split into four parts exploring key conceptual themes in public relations, the book offers an overview of topics including strategic public relations, politics and the media; media relations in the social media age; strategic communication management; public relations engagement in the not-for-profit sector; activism and public relations; and the effects of globalisation and technology on the field. Featuring wide-ranging contributions from key figures in the PR profession, this new edition presents fresh views on corporate social responsibility, public relations and politics, corporate communication, globalisation, not-for-profit, financial and public sector public relations. The book also includes a discussion of key critical themes in public relations research and exploratory case studies of PR strategies in a variety of institutions, including Extinction Rebellion, Queen Margaret University, Mettis Aerospace, and Battersea Cats’ and Dogs’ Home. Containing student-friendly features including clear chapter aims, analytical discussion questions, and key further reading throughout the text, The Public Relations Handbook is an ideal resource for students of public relations, corporate and strategic communications, and media studies.

The Handbook of Public Sector Communication

Author : Vilma Luoma-aho
Publisher : John Wiley & Sons
ISBN 13 : 111926314X
Total Pages : 517 pages
Book Rating : 4.1/5 (192 download)

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Book Synopsis The Handbook of Public Sector Communication by : Vilma Luoma-aho

Download or read book The Handbook of Public Sector Communication written by Vilma Luoma-aho and published by John Wiley & Sons. This book was released on 2020-03-24 with total page 517 pages. Available in PDF, EPUB and Kindle. Book excerpt: A multidisciplinary collection on global public entity strategic communication Research into public sector communication investigates the interaction between public and governmental entities and citizens within their sphere of influence. Today’s public sector organizations are operating in environments where people receive their information from multiple sources. Although modern research demonstrates the immense impact public entities have on democracy and societal welfare, communication in this context is often overlooked. Public sector organizations need to develop “communicative intelligence” in balancing their institutional agendas and aims of public engagement. The Handbook of Public Sector Communication is the first comprehensive volume to explore the field. This timely, innovative volume examines the societal role, environment, goals, practices, and development of public sector strategic communication. International in scope, this handbook describes and analyzes the contexts, policies, issues, and questions that shape public sector communication. An interdisciplinary team of leading experts discusses diverse subjects of rising importance to public sector, government, and political communication. Topics include social exchange relationships, crisis communication, citizen expectations, measuring and evaluating media, diversity and inclusion, and more. Providing current research and global perspectives, this important resource: Addresses the questions public sector communicators face today Summarizes the current state of public sector communication worldwide Clarifies contemporary trends and practices including mediatization, citizen engagement, and change and expectation management Addresses global challenges and crises such as corruption and bureaucratic roadblocks Provides a framework for measuring communication effectiveness Requiring minimal prior knowledge of the field, The Handbook of Public Sector Communication is a valuable tool for academics, students, and practitioners in areas of public administration, public management, political communication, strategic and organizational communication, and related fields such as political science, sociology, marketing, journalism, and globalization studies.

Effective Writing Skills for Public Relations

Author : John Foster
Publisher : Kogan Page Publishers
ISBN 13 : 9780749443818
Total Pages : 276 pages
Book Rating : 4.4/5 (438 download)

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Book Synopsis Effective Writing Skills for Public Relations by : John Foster

Download or read book Effective Writing Skills for Public Relations written by John Foster and published by Kogan Page Publishers. This book was released on 2005 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'John Foster's book is a 'How To' guide that gives a solid grounding in the writing requirements of the PR business. It covers a lot of ground in a complex but rewarding subject.'Writing MagazineEffective Writing Skills for Public Relations is a valuable reference source on the basis of style and presentation with helpful hints on making the best use of written communication. It advises on how to write concisely using jargon-free language whilst avoiding overused words and phrases. There is guidance on policing house style with emphasis on consistency and advice on punctuation, headlines and captions. As well as this there are tips on what makes a good press release and how to use effective design and layout to produce easy to read text. Readers will also find help on public speaking, pronunciation and the standard writing skills needed in the office.This third edition includes five new chapters covering editing skills, the importance of written tone of voice, what makes a good annual report, the legal issues facing writers and the use of Americanisms. Standard proof correction marks are included together with a glossary of terms.This is an essential hands-on practical guide for anyone earning a living through the written or spoken word.

Public Sector Communication

Author : María José Canel
Publisher : John Wiley & Sons
ISBN 13 : 1119135621
Total Pages : 280 pages
Book Rating : 4.1/5 (191 download)

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Book Synopsis Public Sector Communication by : María José Canel

Download or read book Public Sector Communication written by María José Canel and published by John Wiley & Sons. This book was released on 2018-04-26 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: A comprehensive guide to future-proofing public sector communication and increasing citizen satisfaction How to communicate with the citizens of the future? Why does public sector communication often fail? Public Sector Communication combines practical examples from around the world with the latest theoretical insights to show how communication can help bridge gaps that exist between public sector organizations and the individual citizens they serve. The authors—two experts in the field with experience from the public sector—explain how public entities, be they cities, governments, foundations, agencies, authorities, municipalities, regulators, military, or government monopolies and state owned businesses can build their intangible assets to future-proof themselves in a volatile environment. The book examines how the recent digitalization has increased citizen expectations and why one-way communication leaves public sector organizations fragile. To explain how to make public sector communication antifragile, the authors map contributions from a wide variety of fields combined with illustrative examples from around the world. The authors propose a research-based framework of different intangible assets that can directly improve communication in the public sector. This important resource: Helps explain the sector-specific conditions and why communication is often challenging in the public sector Summarizes all relevant literature on the topic across disciplines and includes the most popular management ideals of the recent decades Explores how public sector organizations can increase citizen satisfaction with effective communication Presents new approaches to both the study and practice of communication in the public sector Provides international examples of successful public sector communication Offers realistic guides to building intangible assets in practice Written for advanced undergraduate and graduate students, as well as public managers and leaders, Public Sector Communication offers an illustrative, research-based guide to improving communication and engaging citizens of today and the future.

Library of Congress Subject Headings

Author : Library of Congress
Publisher :
ISBN 13 :
Total Pages : 1624 pages
Book Rating : 4.:/5 (3 download)

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Book Synopsis Library of Congress Subject Headings by : Library of Congress

Download or read book Library of Congress Subject Headings written by Library of Congress and published by . This book was released on 2013 with total page 1624 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Library of Congress Subject Headings

Author : Library of Congress. Office for Subject Cataloging Policy
Publisher :
ISBN 13 :
Total Pages : 1698 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Library of Congress Subject Headings by : Library of Congress. Office for Subject Cataloging Policy

Download or read book Library of Congress Subject Headings written by Library of Congress. Office for Subject Cataloging Policy and published by . This book was released on 1991 with total page 1698 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Library of Congress Subject Headings: F-O

Author : Library of Congress. Subject Cataloging Division
Publisher :
ISBN 13 :
Total Pages : 1452 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis Library of Congress Subject Headings: F-O by : Library of Congress. Subject Cataloging Division

Download or read book Library of Congress Subject Headings: F-O written by Library of Congress. Subject Cataloging Division and published by . This book was released on 1988 with total page 1452 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Practice of Government Public Relations

Author : Mordecai Lee
Publisher : Routledge
ISBN 13 : 1351541358
Total Pages : 274 pages
Book Rating : 4.3/5 (515 download)

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Book Synopsis The Practice of Government Public Relations by : Mordecai Lee

Download or read book The Practice of Government Public Relations written by Mordecai Lee and published by Routledge. This book was released on 2017-09-25 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: In addition to traditional management tools, government administrators require a fundamental understanding of the tools available to address the ever-changing context of government communications. Examining the ins and outs of the regulations influencing public information, The Practice of Government Public Relations unveils novel ways to integrate cutting-edge technologies—including Web 2.0 and rapidly emerging social media—to craft and maintain a positive public image. Expert practitioners with extensive government communications experience address key topics of interest and provide an up-to-date overview of best practices. They examine the specifics of government public relations and detail a hands-on approach for the planning, implementation, and evaluation of the wide-ranging aspects of government public relations—including how to respond during a crisis.In addition to the tools provided on the accompanying downloadable resources, most chapters include a Best Practice Checklist to help you successfully utilize the communication strategies outlined in the book. Focusing on the roles of government managers enacting policies adopted by elected officials and politicians, this book is ideal for program managers seeking innovative and inexpensive ways to accomplish their programs’ missions. While no manager can be an expert in all aspects of public administration, this book helps you understand the external communications tools available to advance the mission and results of your agency.

P-Z

Author : Library of Congress. Office for Subject Cataloging Policy
Publisher :
ISBN 13 :
Total Pages : 1644 pages
Book Rating : 4.:/5 ( download)

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Book Synopsis P-Z by : Library of Congress. Office for Subject Cataloging Policy

Download or read book P-Z written by Library of Congress. Office for Subject Cataloging Policy and published by . This book was released on 1990 with total page 1644 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Introducing Public Relations

Author : Keith Butterick
Publisher : SAGE Publications
ISBN 13 : 1412921155
Total Pages : 249 pages
Book Rating : 4.4/5 (129 download)

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Book Synopsis Introducing Public Relations by : Keith Butterick

Download or read book Introducing Public Relations written by Keith Butterick and published by SAGE Publications. This book was released on 2011-02-16 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: Exciting, engaging and dealing with both the theory and day-to-day practice of public relations, this is a conscise and approachable alternative to the larger, dryer and more expensive textbooks currently on the market.

Library of Congress Subject Headings

Author : Library of Congress. Cataloging Policy and Support Office
Publisher :
ISBN 13 :
Total Pages : 1502 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Library of Congress Subject Headings by : Library of Congress. Cataloging Policy and Support Office

Download or read book Library of Congress Subject Headings written by Library of Congress. Cataloging Policy and Support Office and published by . This book was released on 2007 with total page 1502 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Public Relations in Britain

Author : Jacquie L'Etang
Publisher : Routledge
ISBN 13 : 1135649766
Total Pages : 290 pages
Book Rating : 4.1/5 (356 download)

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Book Synopsis Public Relations in Britain by : Jacquie L'Etang

Download or read book Public Relations in Britain written by Jacquie L'Etang and published by Routledge. This book was released on 2004-07-22 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this book the author asks a big question: how did public relations develop in Britain and why? The question is answered through a broad ranging narrative which links the evolution of British public relations in the early twentieth century to key political, economic, social, and technological developments. Drawing on oral history interviews and extensive archival research the book highlights some of the sociological issues relevant to a study of public relations and foregrounds the professionalisation of the occupation in the second part of the twentieth century.

Marketing Management and Communications in the Public Sector

Author : Martial Pasquier
Publisher : Routledge
ISBN 13 : 1136504591
Total Pages : 273 pages
Book Rating : 4.1/5 (365 download)

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Book Synopsis Marketing Management and Communications in the Public Sector by : Martial Pasquier

Download or read book Marketing Management and Communications in the Public Sector written by Martial Pasquier and published by Routledge. This book was released on 2012-03-12 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: The fields of marketing and communication have become increasingly important for modern public administrations in recent years but the focus on these subjects has been geared mainly towards the generation of outputs, leaving somewhat behind the analysis and deeper reflections on the impact they make and their limitations. This book provides a thorough overview of the major concepts in marketing and communication which is done by utilizing an exclusive and decisive public-sector approach, with an unambiguous international outlook. The possibilities and limits of the application of marketing and communication, from strategic aspects to the more concrete questions of instruments and implementation, are discussed and if the realities of the public sector are the key to any understanding of marketing and communication, the international scene is the only possible ground to do this in. Aided by a multitude of pedagogical features, Marketing Management and Communications in the Public Sector is a key read for all students, practitioners and scholars working or studying in this field.

Library of Congress Subject Headings: P-Z

Author : Library of Congress. Subject Cataloging Division
Publisher :
ISBN 13 :
Total Pages : 1546 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Library of Congress Subject Headings: P-Z by : Library of Congress. Subject Cataloging Division

Download or read book Library of Congress Subject Headings: P-Z written by Library of Congress. Subject Cataloging Division and published by . This book was released on 1989 with total page 1546 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Library of Congress Subject Headings

Author : Library of Congress. Subject Cataloging Division
Publisher :
ISBN 13 :
Total Pages : 1314 pages
Book Rating : 4.3/5 (555 download)

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Book Synopsis Library of Congress Subject Headings by : Library of Congress. Subject Cataloging Division

Download or read book Library of Congress Subject Headings written by Library of Congress. Subject Cataloging Division and published by . This book was released on 1980 with total page 1314 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Practice of Government Public Relations

Author : Mordecai Lee
Publisher : Routledge
ISBN 13 : 1000394964
Total Pages : 287 pages
Book Rating : 4.0/5 (3 download)

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Book Synopsis The Practice of Government Public Relations by : Mordecai Lee

Download or read book The Practice of Government Public Relations written by Mordecai Lee and published by Routledge. This book was released on 2021-07-20 with total page 287 pages. Available in PDF, EPUB and Kindle. Book excerpt: In addition to traditional management tools, government administrators require a fundamental understanding of the tools available to address the ever-changing context of government communications. Examining the ins and outs of the regulations influencing public information, The Practice of Government Public Relations unveils novel ways to integrate cutting-edge technologies—including Web 2.0 and rapidly emerging social media—to craft and maintain a positive public image. Expert practitioners with extensive government communications experience address key topics of interest and provide an up-to-date overview of best practices. They examine the specifics of government public relations and detail a hands-on approach for the planning, implementation, and evaluation of the wide-ranging aspects of government public relations—including how to respond during a crisis.In addition to the tools provided on the accompanying downloadable resources, most chapters include a Best Practice Checklist to help you successfully utilize the communication strategies outlined in the book. Focusing on the roles of government managers enacting policies adopted by elected officials and politicians, this book is ideal for program managers seeking innovative and inexpensive ways to accomplish their programs’ missions. While no manager can be an expert in all aspects of public administration, this book helps you understand the external communications tools available to advance the mission and results of your agency.