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Planning Marketing Research For College And University Continuing Education Programs
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Book Synopsis Planning Marketing Research for College and University Continuing Education Programs by : Wayne Edward Howard
Download or read book Planning Marketing Research for College and University Continuing Education Programs written by Wayne Edward Howard and published by . This book was released on 1977 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Resources in Education written by and published by . This book was released on 1998 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Continuing Education in Colleges and Universities: Challenges and Opportunities by : Ronald White
Download or read book Continuing Education in Colleges and Universities: Challenges and Opportunities written by Ronald White and published by John Wiley & Sons. This book was released on 2013-12-11 with total page 121 pages. Available in PDF, EPUB and Kindle. Book excerpt: These are times of great opportunity and challenge for continuing education (CE) programs in colleges and universities. While lifelong learning remains central to CE's mission, means of promoting and delivering adult education programs through distance and online learning are undergoing tremendous technological transformation. Within institutions, CE units are increasingly collaborating with academic departments. In addition, demographic shifts have resulted in new audiences and types of programs offered, both credit and noncredit. School are pressured to increase their participation in economic development. All these changes carry administrative considerations. This volume suggests perspective and solutions for the challenges that must be successfully confronted by today's CE programs and the professionals who develop them. This is the 140th volume of this Jossey-Bass series. Noted for its depth of coverage, it explores issues of common interest to instructors, administrators, counselors, and policymakers in a broad range of adult and continuing education settings, such as colleges and universities, extension programs, businesses, libraries, and museums.
Download or read book Research in Education written by and published by . This book was released on 1973 with total page 1216 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Journal of Continuing Education in Nursing by :
Download or read book The Journal of Continuing Education in Nursing written by and published by . This book was released on 1990 with total page 624 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis ERIC Clearinghouse Publications by :
Download or read book ERIC Clearinghouse Publications written by and published by . This book was released on 1983 with total page 84 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Marketing University Outreach Programs by : Ralph S Foster
Download or read book Marketing University Outreach Programs written by Ralph S Foster and published by Routledge. This book was released on 2014-01-14 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover the successful marketing strategies of programs which have extended the resources of a university to its community. Marketing University Outreach Programs covers all aspects of continuing education program construction and the marketing process for positioning the university into the public. This book begins to eradicate academicians’ fears of marketing by showing them a contemporary marketing plan using terminology and examples familiar to them. Seventeen contributors--professors, administrators, and outreach professionals--comprehensively describe the strategies being successfully used to extend the resources of a university to its community through programs of extension, public service, and continuing education. Although many existing models of the education process contain parallels to elements in a generic marketing process, education is not viewed as a consumer product. Even educators may not view themselves as marketers involved in a marketing process. This attitude can place barriers between understanding the marketing process and how it relates to education. Marketing University Outreach Programs helps educators overcome these potential barriers; it explains marketing as a comprehensive process using terminology and examples which university extension and education professionals will find familiar and understandable. Application-oriented, it cites numerous examples of how the marketing process can be put to use immediately. Each chapter explores in-depth a separate segment of the marketing process involved in public university outreach programs: issue-based versus discipline-based programs program delivery and delivery technology funding outreach programs comprehensive promotional strategy customer service long-range planning marketing research information resources future trends model programs This book is of value to the faculty of universities, specifically those in the disciplines with a mandate for professional renewal or recertification (engineering, medicine, education); faculty and professional staff in divisions of continuing education; program leadership in cooperative extension organizations (as well as those in other identifiable university extension units); and faculty affiliated with applied research centers. Members of professional associations focused on higher education outreach can also successfully apply these strategies.
Book Synopsis The Journal of Higher Education by :
Download or read book The Journal of Higher Education written by and published by . This book was released on 1977 with total page 802 pages. Available in PDF, EPUB and Kindle. Book excerpt: Covers topics in higher education. Includes book reviews.
Book Synopsis International Handbook of Distance Education by : Terry Evans
Download or read book International Handbook of Distance Education written by Terry Evans and published by Emerald Group Publishing. This book was released on 2008-02-13 with total page 907 pages. Available in PDF, EPUB and Kindle. Book excerpt: Distance education is arguably one of the major developments in education during the 20th Century. This title explores the array of distance education theories and practices as they have been shaped by the late-20th Century and then positions these in terms of the contemporary circumstances of the 21st Century.
Download or read book Community Education Journal written by and published by . This book was released on 1983 with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book New York Magazine written by and published by . This book was released on 1983-08-22 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt: New York magazine was born in 1968 after a run as an insert of the New York Herald Tribune and quickly made a place for itself as the trusted resource for readers across the country. With award-winning writing and photography covering everything from politics and food to theater and fashion, the magazine's consistent mission has been to reflect back to its audience the energy and excitement of the city itself, while celebrating New York as both a place and an idea.
Book Synopsis American Universities and Colleges by : Praeger Publishers
Download or read book American Universities and Colleges written by Praeger Publishers and published by Bloomsbury Publishing USA. This book was released on 2010-04-16 with total page 1661 pages. Available in PDF, EPUB and Kindle. Book excerpt: For well over a half century, American Universities and Colleges has been the most comprehensive and highly respected directory of four-year institutions of higher education in the United States. A two-volume set that Choice magazine hailed as a most important resource in its November 2006 issue, this revised edition features the most up-to-date statistical data available to guide students in making a smart yet practical decision in choosing the university or college of their dreams. In addition, the set serves as an indispensable reference source for parents, college advisors, educators, and public, academic, and high school librarians. These two volumes provide extensive information on 1,900 institutions of higher education, including all accredited colleges and universities that offer at least the baccalaureate degree. This essential resource offers pertinent, statistical data on such topics as tuition, room and board; admission requirements; financial aid; enrollments; student life; library holdings; accelerated and study abroad programs; departments and teaching staff; buildings and grounds; and degrees conferred. Volume two of the set provides four indexes, including an institutional Index, a subject accreditation index, a levels of degrees offered index, and a tabular index of summary data by state. These helpful indexes allow readers to find information easily and to make comparisons among institutions effectively. Also contained within the text are charts and tables that provide easy access to comparative data on relevant topics.
Author :M. Donald Campbell Publisher :University of Illinois at Urbana-Champaign, Office of Continuing Education ISBN 13 : Total Pages :66 pages Book Rating :4.0/5 ( download)
Book Synopsis Building Participation Through Market Research by : M. Donald Campbell
Download or read book Building Participation Through Market Research written by M. Donald Campbell and published by University of Illinois at Urbana-Champaign, Office of Continuing Education. This book was released on 1990 with total page 66 pages. Available in PDF, EPUB and Kindle. Book excerpt: Market research, important for professional renewal, is a critical part of continuing education program planning. It includes attention to learning needs and learner motivation to participate in continuing education. Informal market research makes use of internal sources, such as enrollment data, program evaluations, policy statements, and staff members and volunteers; and external sources, such as other program providers, professional development activities, and market research literature. Formal market research with individuals includes surveys, the Delphi technique, face-to-face interviews, and telephone interviews. Group research techniques include the nominal group and the focus group. Philosophy of education, personal preferences, and the work environment influence market research. The steps in executing market research are as follows: (1) decide what to research; (2) consider the resources available; (3) determine the best time to do research; (4) choose a market research approach; (5) recruit people to help; (6) develop a preliminary plan for the research; (7) develop a budget; (8) plan how to use the data; (9) collect and analyze the data; and (10) use the data to make decisions. (Thirteen references and 33 annotated resources for further study are listed, including 3 in marketing, 4 in market research in continuing education, 19 in market research methods, and 7 in research skills.) (CML)
Book Synopsis Comprehensive Dissertation Index by :
Download or read book Comprehensive Dissertation Index written by and published by . This book was released on 1984 with total page 1014 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Plunkett's E-Commerce and Internet Business Almanac 2007 by : Jack W. Plunkett
Download or read book Plunkett's E-Commerce and Internet Business Almanac 2007 written by Jack W. Plunkett and published by Plunkett Research, Ltd.. This book was released on 2007-02 with total page 624 pages. Available in PDF, EPUB and Kindle. Book excerpt: Serves as a guide to the E-Commerce and Internet Business worldwide. This volume features data you need on E-Commerce and Internet Industries, including: E-Commerce statistics and trends; Internet research and development; Internet growth companies; online services and markets; online retailing strategies; and more.
Book Synopsis Plunkett's E-Commerce & Internet Business Almanac 2008: E-Commerce & Internet Business Industry Market Research, Statistics, Trends & Leading Companie by : Plunkett Research Ltd
Download or read book Plunkett's E-Commerce & Internet Business Almanac 2008: E-Commerce & Internet Business Industry Market Research, Statistics, Trends & Leading Companie written by Plunkett Research Ltd and published by Plunkett Research, Ltd.. This book was released on 2007-03 with total page 622 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new almanac will be your ready-reference guide to the E-Commerce & Internet Business worldwide! In one carefully-researched volume, you'll get all of the data you need on E-Commerce & Internet Industries, including: complete E-Commerce statistics and trends; Internet research and development; Internet growth companies; online services and markets; bricks & clicks and other online retailing strategies; emerging e-commerce technologies; Internet and World Wide Web usage trends; PLUS, in-depth profiles of over 400 E-Commerce & Internet companies: our own unique list of companies that are the leaders in this field. Here you'll find complete profiles of the hot companies that are making news today, the largest, most successful corporations in all facets of the E-Commerce Business, from online retailers, to manufacturers of software and equipment for Internet communications, to Internet services providers and much more. Our corporate profiles include executive contacts, growth plans, financial records, address, phone, fax, and much more. This innovative book offers unique information, all indexed and cross-indexed. Our industry analysis section covers business to consumer, business to business, online financial services, and technologies as well as Internet access and usage trends. The book includes numerous statistical tables covering such topics as e-commerce revenues, access trends, global Internet users, etc. Purchasers of either the book or PDF version can receive a free copy of the company profiles database on CD-ROM, enabling key word search and export of key information, addresses, phone numbers and executive names with titles for every company profiled.
Book Synopsis The Almanac of American Employers 2007 by : Jack W. Plunkett
Download or read book The Almanac of American Employers 2007 written by Jack W. Plunkett and published by Plunkett Research, Ltd.. This book was released on 2006-10 with total page 712 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book will help you sort through America's giant corporate employers to determine which may be the best for corporate employers to determine which may be the best for you, or to see how your current employer compares to others. It has reference for growth and hiring plans, salaries and benefits, women and minority advancement, industries, locations and careers, and major trends affecting job seekers.
