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Only The Greatest Copywriter Has A Beard Notebook
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Book Synopsis Only the Greatest Copywriter Has a Beard Notebook by : Bearded Job Utility Journal Notebooks
Download or read book Only the Greatest Copywriter Has a Beard Notebook written by Bearded Job Utility Journal Notebooks and published by . This book was released on 2019-12-16 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you passionate about Writing ? Do you Love Freelancing ? Are you good at your Job but can not remember everything? No Problem. This Notebook will help you remember it all! It comes with: - 110 Pages - 6 x 9 inch size - beautiful matte cover - simple yet elegant design An awesome Gift Idea for Birthdays, Christmas, Anniversaries, Graduation or any other present giving occasion.
Book Synopsis Only the Best Chefs Have Beards by : Don Joe
Download or read book Only the Best Chefs Have Beards written by Don Joe and published by . This book was released on 2019-06-24 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Art of the Click by : Glenn Fisher
Download or read book The Art of the Click written by Glenn Fisher and published by Harriman House Limited. This book was released on 2018-10-01 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every business making sales online is engaged in a battle to get customers to click. More clicks equals more sales equals a more successful business. How do you write copy that will encourage more people to buy from you? How do you persuade customers over the line to make that final buying decision? What is The Art of the Click? The answer lies in the power of direct-response copywriting. In this entertaining and highly readable guide, copywriting expert Glenn Fisher boils down over a decade of experience to present a huge array of techniques, tactics and industry secrets to improve your copywriting, get more clicks... and ultimately, get more sales. You will discover: - The single thing every great writer must do if they want to improve. - How anyone can learn to write a headline that will stop all potential customers in their tracks. - Where to find inspiration and how to feed ideas. - How you can get a customer physically nodding along with every word you write. - How to avoid waffle and make your copy more succinct. - How you can write irresistible offers than no one can refuse. - And much more! Pick up The Art of the Click now to improve your copywriting. You’ll soon be wondering how you ever made a sale without it...
Book Synopsis The Adweek Copywriting Handbook by : Joseph Sugarman
Download or read book The Adweek Copywriting Handbook written by Joseph Sugarman and published by John Wiley & Sons. This book was released on 2012-06-19 with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt: Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success.
Book Synopsis The 12-Minute Athlete by : Krista Stryker
Download or read book The 12-Minute Athlete written by Krista Stryker and published by Tiller Press. This book was released on 2020-03-31 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unlock your athletic potential and get into the best shape of your life with Krista Stryker’s HIIT and bodyweight workouts—all of which can be done in just minutes a day! If you’ve ever thought you couldn’t get results without spending hours in the gym, that you’d never be able to do a pull-up, or that it’s too late to get in your best shape ever, The 12-Minute Athlete will change your mind, your body, and your life. Get serious results with high-intensity interval training (HIIT) workouts that can be done in just minutes a day. Give up the excuses and learn to use your own bodyweight and a few basic pieces of portable equipment for short, incredibly effective workouts. Reset your mindset, bust through mental blocks, and set meaningful goals you’ll actually accomplish. You can finally ditch the dieting and enjoy food as fuel with simple eating guidelines to the 80/20 rule. In The 12-Minute Athlete you’ll also find: –A guide to basic calisthenics and bodyweight exercises for any fitness level –Progressive exercises to achieve seemingly “impossible” feats like pistol squats, one-arm push-ups, pull-ups, and handstands –More than a dozen simple and healthy recipes that will fuel your workouts –Two 8-week workout plans for getting fitter, faster, and stronger –Bonus Tabata workouts –And so much more! The 12-Minute Athlete is for men and women, ex-athletes and new athletes, experienced athletes and “non-athletes”—for anyone who has a body and wants to get stronger and start living their healthiest life.
Book Synopsis Citizen of Earth by : Joseph Kassabian
Download or read book Citizen of Earth written by Joseph Kassabian and published by . This book was released on 2019-05-17 with total page 302 pages. Available in PDF, EPUB and Kindle. Book excerpt: Vincent Solaris is a teenage malcontent whose future changes dramatically when he is arrested and sentenced to three year's service in the Earth Defense Forces. Any dreams of him lazing away his years of servitude are shattered when an alien horde called the Alliance attacks. Along with a Martian gangster named Fiona, he must find a way to survive
Download or read book Mousetrap, Inc. written by Joseph Guzzo and published by Wipf and Stock Publishers. This book was released on 2021-10-08 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: New college graduate Nick Adano doesn’t realize it, but he’s about to move from the frustration of unemployment into the despair of being a vital cog in a morally dubious invention-marketing company. And when Nick and his boss find themselves with a problem on their hands—a client with a good idea who’s being railroaded—will Nick have the courage to confront himself? Set against the backdrop of the early nineties’ recession, Mousetrap, Inc. explores a world before email and social media, when people relied on newspapers as a pivotal way to get information. To buoy the spirits of his equally despairing coworkers, Nick pens tales featuring an antihero named Chapel Fox, by day a respected divorce attorney, but by night a madman bringing his version of justice to his beloved hometown. Nick’s coworkers take pleasure—and maybe derive a hint of self-recognition—from these morally ambiguous stories. Capturing the essence of the awkward early twenties, when we’re adults . . . but not quite, this work speaks to anyone who’s endured a less-than-ideal work situation.
Book Synopsis You Had Me at Pet-Nat by : Rachel Signer
Download or read book You Had Me at Pet-Nat written by Rachel Signer and published by Hachette Books. This book was released on 2021-10-19 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the publisher of Pipette Magazine, discover a natural wine-soaked memoir about finding your passion—and falling in love. It was Rachel Signer's dream to be that girl: the one smoking hand-rolled cigarettes out the windows of her 19th-century Parisian studio apartment, wearing second-hand Isabel Marant jeans and sipping a glass of Beaujolais redolent of crushed roses with a touch of horse mane. Instead she was an under-appreciated freelance journalist and waitress in New York City, frustrated at always being broke and completely miserable in love. When she tastes her first pétillant-naturel (pét-nat for short), a type of natural wine made with no additives or chemicals, it sets her on a journey of self-discovery, both deeply personal and professional, that leads her to Paris, Italy, Spain, Georgia, and finally deep into the wilds of South Australia and which forces her, in the face of her "Wildman," to ask herself the hard question: can she really handle the unconventional life she claims she wants? Have you ever been sidetracked by something that turned into a career path? Did you ever think you were looking for a certain kind of romantic partner, but fell in love with someone wild, passionate and with a completely different life? For Signer, the discovery of natural wine became an introduction to a larger ethos and philosophy that she had long craved: one rooted in egalitarianism, diversity, organics, environmental concerns, and ancient traditions. In You Had Me at Pét-Nat, as Signer begins to truly understand these revolutionary wine producers upending the industry, their deep commitment to making their wine with integrity and with as little intervention as possible, she is smacked with the realization that unless she faces, head-on, her own issues with commitment, she will not be able to live a life that is as freewheeling, unpredictable, and singular as the wine she loves.
Download or read book Fellow Mortals written by Dennis Mahoney and published by FSG Originals. This book was released on 2013-02-05 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: An affecting story about how relationships are built—and burned—by desperate needs and obligations When Henry Cooper sets out on his mail route on Arcadia Street one crisp spring morning, he has no idea that his world is about to change. He is simply enjoying the sunshine as he lights up a cigar and tosses the match to the ground, entirely unaware that he has just started a fire that will destroy a neighborhood and kill a young wife. Even though the fire has been put out, it has ignited a lurking menace in an otherwise apparently peaceful suburb. In Fellow Mortals, Dennis Mahoney depicts the fire's aftermath in the lives of its survivors. There's Henry's wife, Ava, devoted to her husband but yearning to recover a simpler time in their marriage. There's the angry neighbor, Peg, who wants Henry to pay for what he's done, no matter the cost—which ends up being grave. And then there's Sam Bailey, the sculptor who lost his wife in the fire and has retreated to the woods to carve mysterious figures out of trees. As Sam struggles to overcome his anger and loss, Henry becomes the focal point of deepening loyalties and resentments, leaving them all vulnerable to hidden dangers and reliant on the bonds that have emerged, unexpectedly, from tragedy. With sparse and handsome prose reminiscent of Raymond Carver and early Stewart O'Nan, Mahoney's probing first novel charts the fall of a man who has spent his life working to be decent and shows us a community trying desperately to hold itself together.
Download or read book One Last Lunch written by Erica Heller and published by Abrams. This book was released on 2020-05-12 with total page 455 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this heartwarming essay collection, dozens of authors, actors, artists and others imagine one last lunch with someone they cherished. A few years ago, Erica Heller realized how universal the longing is for one more moment with a lost loved one. It could be a parent, a sibling, a mentor, or a friend, but who wouldn’t love the opportunity to sit down, break bread, and just talk? Who wouldn’t jump at the chance to ask those unasked questions, or share those unvoiced feelings? In One Last Lunch, Heller has asked friends and family of authors, artists, musicians, comedians, actors, and others, to recount one such fantastic repast. Muffie Meyer and her documentary subject Little Edie Beale go to a deli in Montreal. Kirk Douglas asks his father what he thought of him becoming an actor. Sara Moulton dines with her friend Julia Child. The Anglican priest George Pitcher has lunch with Jesus. And Heller herself connects with her father, the renowned author Joseph Heller. These richly imagined stories are endlessly revealing, about the subject, the writer, the passage of time, regret, gratitude, and the power of enduring love.
Book Synopsis The Image of the Future, 1967 ... 2000 by : Baldwin H. Ward
Download or read book The Image of the Future, 1967 ... 2000 written by Baldwin H. Ward and published by . This book was released on 1968 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Boron Letters written by Gary Halbert and published by . This book was released on 2013-06-11 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: A series of letters by history's greatest copywriter Gary C. Halbert, explaining insider tactics and sage wisdom to his youngest son Bond.Once only available as part of a paid monthly premium, The Boron Letters are unique in the marketing universe and now they are a bona fide cult classic among direct response marketers and copywriters around the world.The letters inside are written from a father to a son, in a loving way that goes far beyond a mere sales book or fancy "boardroom" advertising advice...It's more than a Master's Degree in selling & persuasion...it's hands-down the best SPECIFIC and ACTIONABLE training on how to convince people to buy your products or services than I have ever read. The Boron Letters contain knowledge well beyond selling. The letters also explain how to navigate life's hurdles.This marketing classic is personal and easily digestible. Plus... immediately after reading the first chapters, you can go out and make money and a real, noticeable difference in your marketplace. There are very few successful direct response marketers (online or off) who don't owe something to Gary Halbert...and for many of them, The Boron Letters is the crown jewel in their collection.Copywriters and marketers read and re-read The Boron Letters over and over again for a reason.These strategies, secrets and tips are going to be relevant 5, 10, even 100 years from now because they deal honestly with the part of human psychology which never changes, how to convince and convert folks into buyers.Bottom line? Read the first chapter. Get into the flow of Gary's mind. Then read the second. I dare you to NOT finish the entire darn thing. After you put a few of the lessons into practice, you too will find yourself reading The Boron Letters again and again like so many of today's top marketers.If you don't already have your copy get it now. I promise you won't regret it. My best,Lawton Chiles
Download or read book The Beer Bible written by Jeff Alworth and published by Workman Publishing. This book was released on 2015-08-11 with total page 657 pages. Available in PDF, EPUB and Kindle. Book excerpt: “The only book you need to understand the world’s most popular beverage. I swear on a stack of these, it’s a thumping good read.”––John Holl, editor of All About Beer Magazine and author of The American Craft Beer Cookbook Imagine sitting in your favorite pub with a friend who happens to be a world-class expert on beer. That’s this book. It covers the history: how we got from gruel-beer to black IPA in 10,000 years. The alchemy: malts, grains, and the miracle of hops. The variety: dozens of styles and hundreds of recommended brews (including suggestions based on your taste preferences), divided into four sections––Ales, Wheat Beers, Lagers, and Tart and Wild Ales––and all described in mouthwatering detail. The curiosity: how to read a Belgian label; the talk of two Budweisers; porter, the first superstyle; and what, exactly, a lager is. The pleasure. Because you don’t merely taste beer, you experience it. Winner of a 2016 IACP Award “Covers a lot of ground, from beer styles and brewing methods to drinking culture past and present. There’s something for beer novices and beer geeks alike.”––Ken Grossman, founder, Sierra Nevada Brewing Co. “Erudite, encyclopedic, and enormously entertaining aren’t words you normally associate with beer, but The Beer Bible is no ordinary beer book. As scinitillating, diverse, and refreshing as man’s oldest alcoholic beverage itself.”––Steve Raichlen, author of Project Smoke and How to Grill
Download or read book ZAG written by Marty Neumeier and published by Pearson Education. This book was released on 2006-09-20 with total page 171 pages. Available in PDF, EPUB and Kindle. Book excerpt: "When everybody zigs, zag," says Marty Neumeier in this fresh view of brand strategy. ZAG follows the ultra-clear "whiteboard overview" style of the author’s first book, THE BRAND GAP, but drills deeper into the question of how brands can harness the power of differentiation. The author argues that in an extremely cluttered marketplace, traditional differentiation is no longer enough—today companies need “radical differentiation” to create lasting value for their shareholders and customers. In an entertaining 3-hour read you’ll learn: - why me-too brands are doomed to fail - how to "read" customer feedback on new products and messages - the 17 steps for designing “difference” into your brand - how to turn your brand’s “onliness” into a “trueline” to drive synergy - the secrets of naming products, services, and companies - the four deadly dangers faced by brand portfolios - how to “stretch” your brand without breaking it - how to succeed at all three stages of the competition cycle From the back cover: In an age of me-too products and instant communications, keeping up with the competition is no longer a winning strategy. Today you have to out-position, out-maneuver, and out-design the competition. The new rule? When everybody zigs, zag. In his first book, THE BRAND GAP, Neumeier showed companies how to bridge the distance between business strategy and design. In ZAG, he illustrates the number-one strategy of high-performance brands—radical differentiation. ZAG is an AIGA Design Press book, published under Peachpit's New Riders imprint in partnership with AIGA. For a quick peek inside ZAG, go to www.zagbook.com.
Download or read book Scratch written by Manjula Martin and published by Simon and Schuster. This book was released on 2017-01-03 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: A collection of essays from today’s most acclaimed authors—from Cheryl Strayed to Roxane Gay to Jennifer Weiner, Alexander Chee, Nick Hornby, and Jonathan Franzen—on the realities of making a living in the writing world. In the literary world, the debate around writing and commerce often begs us to take sides: either writers should be paid for everything they do or writers should just pay their dues and count themselves lucky to be published. You should never quit your day job, but your ultimate goal should be to quit your day job. It’s an endless, confusing, and often controversial conversation that, despite our bare-it-all culture, still remains taboo. In Scratch, Manjula Martin has gathered interviews and essays from established and rising authors to confront the age-old question: how do creative people make money? As contributors including Jonathan Franzen, Cheryl Strayed, Roxane Gay, Nick Hornby, Susan Orlean, Alexander Chee, Daniel Jose Older, Jennifer Weiner, and Yiyun Li candidly and emotionally discuss money, MFA programs, teaching fellowships, finally getting published, and what success really means to them, Scratch honestly addresses the tensions between writing and money, work and life, literature and commerce. The result is an entertaining and inspiring book that helps readers and writers understand what it’s really like to make art in a world that runs on money—and why it matters. Essential reading for aspiring and experienced writers, and for anyone interested in the future of literature, Scratch is the perfect bookshelf companion to On Writing, Never Can Say Goodbye, and MFA vs. NYC.
Book Synopsis Boundary Boss by : Terri Cole, MSW, LCSW
Download or read book Boundary Boss written by Terri Cole, MSW, LCSW and published by Sounds True. This book was released on 2021-04-20 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: Break Free From Over-Functioning, Over-Delivering, People-Pleasing, and Ignoring Your Own Needs So You Can Finally Live the Life You Deserve! Most of us were never taught how to effectively express our preferences, desires or deal-breakers. Instead, we hide our feelings behind passive-aggressive behavior, deny our own truths, or push our emotions down until we get depressed or so frustrated that we explode, potentially destroying hard-won trust and relationships. The most successful and satisfied people on the planet have one thing in common: the ability to create and communicate clear, healthy boundaries. This ability is, hands down, the biggest game changer when it comes to creating a healthy, happy, self-determined life. In Boundary Boss, psychotherapist Terri Cole reveals a specific set of skills that can help you stop abandoning yourself for the sake of others (without guilt or drama) and get empowered to consciously take control of every aspect of your emotional, spiritual, physical, personal, and professional life. Since becoming a Boundary Boss is a process, Cole also offers actionable strategies, scripts, and techniques that can be used in the moment, whenever you need them. You will learn: • How to recognize when your boundaries have been violated and what to do next • How your unique “Boundary Blueprint” is unconsciously driving your boundary behaviors, and strategies to redesign it • Powerful boundary scripts so in the moment you will know what to say • How to manage “Boundary Destroyers”—including emotional manipulators, narcissists, and other toxic personalities • Where you fall on the spectrum of codependency and how to create healthy, balanced relationships This book is for women who are exhausted from over-giving, overdoing, and even over-feeling. If you’re getting it all done but at the expense of yourself, give yourself the gift of Boundary Boss.
Book Synopsis Ogilvy on Advertising by : David Ogilvy
Download or read book Ogilvy on Advertising written by David Ogilvy and published by Vintage. This book was released on 2013-09-11 with total page 592 pages. Available in PDF, EPUB and Kindle. Book excerpt: A candid and indispensable primer on all aspects of advertising from the man Time has called "the most sought after wizard in the business." Told with brutal candor and prodigal generosity, David Ogilvy reveals: • How to get a job in advertising • How to choose an agency for your product • The secrets behind advertising that works • How to write successful copy—and get people to read it • Eighteen miracles of research • What advertising can do for charities And much, much more.
