The China Strategy

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Publisher : Basic Books
ISBN 13 : 9780465029068
Total Pages : 0 pages
Book Rating : 4.0/5 (29 download)

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Book Synopsis The China Strategy by : Edward Tse

Download or read book The China Strategy written by Edward Tse and published by Basic Books. This book was released on 2012-08-07 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: China has hundreds of thousands of businessmen and women who are driving the fastest sustained national economic growth rate of any country in world history. After decades of being held back by their country's socialist history, the Chinese people are moving forward with the force of water bursting from a broken steam pipe. The intensity of their aspirations, joined with the plans of the government and the presence of the country's hundreds of millions of ordinary people, means that future developments in China will surpass even those of the recent past—and in an extraordinary manner. At the same time, the integration of Chinese business with global business is accelerating, meaning that no major enterprise or financial institution can avoid doing business with China, any more than they can avoid the United States. Success in China, either for a local entrepreneur or a global multinational, is now enough to transform a company's performance worldwide. This book explains the changing nature of China's business environment, its increasingly complex relationship with the rest of the world, and the global business. The China Strategy is uniquely positioned to help business leaders and other observers make sense of China. It provides a holistic view of the Chinese business environment, looking at consumers, competitive enterprises, the government, integration with the rest of the world, and the ways these elements interact. This book is thus the first to lay out a framework that puts together the different (and seemingly contradictory) trajectories of China's future. It shows how change is taking place in non-linear fashion: some factors (like Chinese entrepreneurship) are expanding exponentially, while others (like the value of China's labor arbitrage) may be reaching a plateau. And it shows how to build and execute a global business strategy in light of these changes. During the next few years, successful American and European businesses may have to move to become global businesses, incorporating China in particular into their core identity because it is the fastest-growing world hub of economic activity. They will need to become familiar with the Chinese financial systems, as well as its consumer markets, innovation capabilities, and labor force. These leaders could have no better guide than The China Strategy.

The China Factor

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 111927401X
Total Pages : 276 pages
Book Rating : 4.1/5 (192 download)

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Book Synopsis The China Factor by : Amy Karam

Download or read book The China Factor written by Amy Karam and published by John Wiley & Sons. This book was released on 2016-06-13 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Innovation of Globalization – proven strategies to succeed and out-compete emerging competition Does your company know how to compete effectively in the evolving global business arena? What tactics must your company use to overcome price discounting wars that cut into your margins? What are the strategies your new rivals incorporate that may prove more valuable to customers than the superior products you offer? The China Factor equips Western businesses with a practical framework for competing successfully in today’s ever-changing global markets. Written by an expert in competitive strategy and global market expansion, this book is packed with insights gained through first-hand experience leading competitive programs at a high-tech multinational corporation and extensive research. When it comes to globalization, the rules have changed—what was once nice-to-know is now need-to-know, and this book lays it out in a clear, no-nonsense style. Based on cases with over 50 countries, you will learn why a premium product, though domestically successful, may not be well received in foreign markets. You’ll also discover the critical factors that contribute to success in both emerging and established markets. Disruptive competitors are transformed from threats to examples as you learn to recognize opportunities for re-evaluation, and shift your strategy to stay ahead of the curve. The economic rise of China and other new entrants is challenging Western companies in new ways. This book explains why, and provides actionable strategies for success in any market. Grow and maintain an Innovation Advantage using 5 models Learn from disruptors how to win your emerging markets customers Understand the power of politics in business Develop a deeper Culture IQ to expand your customer base Use a 5-part Strategic Framework to formulate new sales tactics You’re already well-aware of the global threat to Western business, and endless analysis only goes so far toward a solution. You need to know how to respond, survive, and thrive, and just how to regain the competitive edge. The truth is that Western companies must change they way they do business, and push innovation beyond the product and into every aspect of every operation – they need to be innovative in how they do business abroad. The China Factor provides a clear action plan, and case studies from global leaders like Cisco, Xiaomi, and Apple with insightful strategies for changing and winning the game. Endorsements “The China Factor is right on the mark. It addresses a real need, one that very few others are tackling—the action that US and other Western-based companies can take in response to the China challenge. Global competitiveness is a huge problem for the West and companies are ill-prepared.The China Factor goes beyond what other books do, providing an important, insightful, and practical prescription on how companies can shift their strategy…” — Ken Wilcox, former CEO and chairman, current Chairman Emeritus, Silicon Valley Bank “The China Factor’s case studies and practical resources make this book a must-read for any corporation that wants to win globally, particularly as innovation is being redefined.” —SIMON KHALAF, SVP, Yahoo Inc. “The China Factor provides a new strategic framework and an essential set of marketing guidelines for Western companies that have to compete or partner with Chinese firms in OECD countries, China or emerging market countries.” —DR. RAYMOND LEVITT, Kumagai Professor of Engineering, and Director, Global Projects Center, Stanford University “High tech companies need to shift their innovation approach when going global and The China Factor is the ultimate guide to sustainable success in Emerging Markets. Innovation does not apply solely to products but also to business strategies, especially when looking at international expansion.” — Jean-Baptiste Su, technology columnist, Forbes “A refreshing handbook for anyone interested in competing in the new global economy.” —CALESTOUS JUMA, Harvard Kennedy School, Professor of the Practice of International Development “This work is a compelling guide into the complexity and the great rewards of doing business in Emerging Markets—and for those who are looking for new growth opportunities for both products as well as services. The China Factor is the ultimate guide into sustainable success in Emerging Markets.” —ANTHONY R. VONSÉE, former Managing Director Sales, Emerging Africa, Cisco Systems “Amy Karam has done the business community a huge favor by making sense of many of the trends which are reshaping the global environment at a breathtaking rate, and then offering her thoughts on how to take advantage of the opportunities.” —BRUCE PICKERING, VP Global Programs, Asia Society, Northern California “In The China Factor, Amy Karam discusses how the way we innovate has changed and evolved. It can no longer be done in isolation but involves going beyond international borders. As she points out, learning about the culture and uniqueness of new markets and tapping into what has worked (and what has not!) in other regions is critical to success.” — Sangeeta Anand, SVP Product Management and Marketing, F5 Networks “I especially liked Karam’s advice on using U.S. Government resources—an often overlooked force multiplier for American businesses, and how best to leverage your own company’s Government Affairs groups to succeed. This is a must-read!” —FRED SCHWIEN, former Executive Secretary of the U.S. Department of Commerce and Boeing Executive “Amy was directly involved in developing a sales strategy customer by customer for several years. She lived and breathed the battle of protecting existing accounts, or winning new accounts with a competitor whose price was a fraction of Cisco’s.” — Tam Dell’ Oro, CEO of Dell’Oro Group “I loved this book. The China Factor will provide you specific guidance and invaluable insights for expanding your business and achieving success globally.” — Nanette J. Bulger, CEO, executive director of the Strategic and Competitive Intelligence Professionals (SCIP) Association “For today’s global strategists, Amy Karam’s book, The China Factor, offers compelling insights into how to effectively win in the 21st century. In addition to the traditional 4 Ps of marketing, she explores a fifth P, the P called politics, which US-based organizations need to recognize, leverage, and occasionally counteract in order to be competitive. The China Factor blazes a new trail for business to follow in striving to achieve global success.” — Dr. Juan P. Montermoso, professor of Practice in Marketing, Leavey School of Business, Santa Clara University “Amy Karam is a visionary writer! As a global mentor, not only am I going to use it myself as a reference, but will also suggest it to start-ups to use it as a guide! She has eloquently highlighted how to harness competition, partnerships and cross-cultural learning to stimulate innovation & business success.” — Hulya Koc, Serial Entrepreneur, Angel Investor & Global Mentor, co-founder of Keiretsu Forum Istanbul Chapter Amy Karam is a highly sought–after speaker, consultant, author, and corporate instructor of Stanford University courses, as well as her own workshops. As a strategy consultant, she equips startups and established corporations to succeed in global markets with actionable strategies and execution plans. She has worked with companies such as Cisco, Apple, Visa, Nationwide, Capital One, AT&T, and Bell.

China

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Author :
Publisher :
ISBN 13 : 9781881896005
Total Pages : 308 pages
Book Rating : 4.8/5 (96 download)

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Book Synopsis China by : Arne J. De Keijzer

Download or read book China written by Arne J. De Keijzer and published by . This book was released on 1992 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt:

New China Business Strategies

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Author :
Publisher : SPI Books, U.S.
ISBN 13 : 9781561718207
Total Pages : 0 pages
Book Rating : 4.7/5 (182 download)

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Book Synopsis New China Business Strategies by : John Milligan-Whyte

Download or read book New China Business Strategies written by John Milligan-Whyte and published by SPI Books, U.S.. This book was released on 2009 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work is about strategies American companies should use when doing business with China. It demonstrates the benefits of co-operation, such as the path breaking 2005 deal between IBM's consumer computer division and China's Legend, resulting in the creation of China's Lenovo Computer Company. The authors review other examples of U.S.-Chinese joint ventures and present new strategies for how American and Chinese firms can work together in areas and ways that are presently untapped. Chinese companies are moving into position now to quickly emerge as giant multinationals that displace or acquire Fortune 1000 companies sooner than many anticipate. That is why this is such an important and compelling work that will become a "must read" for corporate executives concerned about their existing and future business in China. A western company without a carefully laid out "China Strategy" will find it increasingly difficult to remain profitable in other markets. And the "China Strategies" of most American companies have not been as successful as "Chinas Strategy" of dealing with its competitors. So, how can a foreign company profit from Chinas emerging global economic dominance? Western companies and governments that focus on strategies that fulfil the needs of China and Chinese trading partners, will have advantages over their competitors who do not. This controversial book reveals the key fallacies American political and business leaders face in the relationship between American and Chinese styles of capitalism and government. Collaborating profitably with emerging, giant, global Chinese corporations may be a more rewarding strategy than ignoring them or trying to compete with them.

Multinationals in China

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Publisher : Springer
ISBN 13 : 0230365426
Total Pages : 159 pages
Book Rating : 4.2/5 (33 download)

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Book Synopsis Multinationals in China by : S. Zhang

Download or read book Multinationals in China written by S. Zhang and published by Springer. This book was released on 2011-12-02 with total page 159 pages. Available in PDF, EPUB and Kindle. Book excerpt: Though it's widely understood that inward foreign direct investment has played a major role in mediating China's emergence into the international economic system, how and why MNEs have implemented their involvement as part of their global strategy is less well understood. This book explores the nature of the MNE in this era of globalization.

China Business Culture

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Author :
Publisher : Thorogood Publishing
ISBN 13 :
Total Pages : 310 pages
Book Rating : 4.:/5 (318 download)

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Book Synopsis China Business Culture by : Dr. Karen Wang

Download or read book China Business Culture written by Dr. Karen Wang and published by Thorogood Publishing. This book was released on 2003 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: China's current growth rate is staggering: entry into the WTO, Google's tribulations with China's internet policies and the 2008 Beijing Olympics all point to unprecedented levels of interest in the world's largest market. But commercial success for Westerners is dependent on understanding a very different and complex set of cultural and business values, as well as the techniques of structuring a joint venture, negotiation and effective marketing in China. The realities of constant change mean that businesses must re-examine stereotypical or traditional views about what constitutes a distinctive business culture. The authors present a vivid picture of modern-day commerce in the People's Republic of China, written in a practical, comprehensive style, that will appeal to a wide spectrum of readers—from professional business people and MBA postgraduates to university and business college students. China's Business Culture discusses many important topics; among them: Chinese managerial sty≤ the significance of business networks; the best way to co-operate with various departments of the Chinese government; skills of negotiation; the cultural “essence” of Chinese commerce; Chinese consumer psychology; and the most effective way of promoting goods and services in the world's largest market. This book is a must-have for anyone doing business—or planning on doing business—in the world's fastest growing, and most complex, market.

The Chinese Tao of Business

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Publisher : John Wiley & Sons
ISBN 13 : 0470820594
Total Pages : 357 pages
Book Rating : 4.4/5 (78 download)

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Book Synopsis The Chinese Tao of Business by : George T. Haley

Download or read book The Chinese Tao of Business written by George T. Haley and published by John Wiley & Sons. This book was released on 2004-10-07 with total page 357 pages. Available in PDF, EPUB and Kindle. Book excerpt: How can managers discover, develop and implement successful business strategies for China and our global economy? Drawing on in-depth research with top executives of successful Chinese and Western companies, this book provides a road map for profitable business strategies in our interconnected economy. In the process, the authors describe and examine both Chinese and Western strategic management, their weaknesses and strengths. Starting with an analysis of the historical, cultural and legal antecedents of Chinese strategy, the authors identify potential for synergy and dominance between companies from Western, industrialized economies and Chinese companies. The book closes with recommendations on how the managements of non-Chinese companies, now pouring into China, can most effectively compete and interact with Chinese businesspersons and governments. The Chinese Tao of Business offers guidance to compete successfully against local companies and in foreign markets through: Unique insights into Chinese bus iness strategy, including its origins and influencing factors; Insightful perspectives on the evolution of China’s market and business environments; Incisive analysis of Eastern and Western strategic decision-making styles and how they differ; Cogent identification of hidden and overt threats, pitfalls and opportunities that Western companies face in China and how to plan for them; Effective direction through an Adaptive-Action Road Map (ARM) for successful business strategies in China and the global economy.

Business Networks and Strategic Alliances in China

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Publisher : Edward Elgar Publishing
ISBN 13 : 9781781959954
Total Pages : 360 pages
Book Rating : 4.9/5 (599 download)

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Book Synopsis Business Networks and Strategic Alliances in China by : Stewart Clegg

Download or read book Business Networks and Strategic Alliances in China written by Stewart Clegg and published by Edward Elgar Publishing. This book was released on 2007-01-01 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Business Networks and Strategic Alliances in China' addresses how knowledge transfer and innovation are interwoven within complex networks and how social capital contributes to the acquisition of crucial resources and business success in multi-type enterprises in China.

Guanxi and Business Strategy

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Publisher : Springer Science & Business Media
ISBN 13 : 3790819565
Total Pages : 226 pages
Book Rating : 4.7/5 (98 download)

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Book Synopsis Guanxi and Business Strategy by : Eike A. Langenberg

Download or read book Guanxi and Business Strategy written by Eike A. Langenberg and published by Springer Science & Business Media. This book was released on 2007-06-10 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines a topic of paramount importance to those doing business with China: the impact of personal relationships (guanxi) on business affairs. It shows that the commercial utilization of guanxi with suppliers, customers, competitors and authorities yields significant sustainable competitive advantages. Coverage also assesses guanxi-based business strategies in terms of compliance with legal and ethical standards.

The Strategies of China’s Firms

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Publisher : Chandos Publishing
ISBN 13 : 0081002769
Total Pages : 190 pages
Book Rating : 4.0/5 (81 download)

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Book Synopsis The Strategies of China’s Firms by : Hailan Yang

Download or read book The Strategies of China’s Firms written by Hailan Yang and published by Chandos Publishing. This book was released on 2015-07-24 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book aims to analyze how China’s firms in the consumer electronics (CE) sector have developed their business strategy and corporate governance during the reform process. This book examines the CE sector in particular because it is one of the country’s most important and dynamic manufacturing sectors and one of the earliest market-oriented sectors. focuses on firms with different ownership provides cases that offer insights into the interactions among key factors of environmental changes, exploitative and explorative strategies, and performance in a transition environment explains why the strategies of some firms do not fit with their environments, which leads to their poorer competitive position. compares the corporate governance of the China’s firms with different ownership explores the different ways of development of China’s firms in the consumer electronics sector from the perspectives of business strategy and corporate governance includes some wider policy-related implications related to the reform of China’s firms

The Hundred-Year Marathon

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Publisher : Henry Holt and Company
ISBN 13 : 162779011X
Total Pages : 397 pages
Book Rating : 4.6/5 (277 download)

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Book Synopsis The Hundred-Year Marathon by : Michael Pillsbury

Download or read book The Hundred-Year Marathon written by Michael Pillsbury and published by Henry Holt and Company. This book was released on 2015-02-03 with total page 397 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of the U.S. government's leading China experts reveals the hidden strategy fueling that country's rise – and how Americans have been seduced into helping China overtake us as the world's leading superpower. For more than forty years, the United States has played an indispensable role helping the Chinese government build a booming economy, develop its scientific and military capabilities, and take its place on the world stage, in the belief that China's rise will bring us cooperation, diplomacy, and free trade. But what if the "China Dream" is to replace us, just as America replaced the British Empire, without firing a shot? Based on interviews with Chinese defectors and newly declassified, previously undisclosed national security documents, The Hundred-Year Marathon reveals China's secret strategy to supplant the United States as the world's dominant power, and to do so by 2049, the one-hundredth anniversary of the founding of the People's Republic. Michael Pillsbury, a fluent Mandarin speaker who has served in senior national security positions in the U.S. government since the days of Richard Nixon and Henry Kissinger, draws on his decades of contact with the "hawks" in China's military and intelligence agencies and translates their documents, speeches, and books to show how the teachings of traditional Chinese statecraft underpin their actions. He offers an inside look at how the Chinese really view America and its leaders – as barbarians who will be the architects of their own demise. Pillsbury also explains how the U.S. government has helped – sometimes unwittingly and sometimes deliberately – to make this "China Dream" come true, and he calls for the United States to implement a new, more competitive strategy toward China as it really is, and not as we might wish it to be. The Hundred-Year Marathon is a wake-up call as we face the greatest national security challenge of the twenty-first century.

The Long Game

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Publisher : Oxford University Press
ISBN 13 : 0197527876
Total Pages : 433 pages
Book Rating : 4.1/5 (975 download)

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Book Synopsis The Long Game by : Rush Doshi

Download or read book The Long Game written by Rush Doshi and published by Oxford University Press. This book was released on 2021-06-11 with total page 433 pages. Available in PDF, EPUB and Kindle. Book excerpt: For more than a century, no US adversary or coalition of adversaries - not Nazi Germany, Imperial Japan, or the Soviet Union - has ever reached sixty percent of US GDP. China is the sole exception, and it is fast emerging into a global superpower that could rival, if not eclipse, the United States. What does China want, does it have a grand strategy to achieve it, and what should the United States do about it? In The Long Game, Rush Doshi draws from a rich base of Chinese primary sources, including decades worth of party documents, leaked materials, memoirs by party leaders, and a careful analysis of China's conduct to provide a history of China's grand strategy since the end of the Cold War. Taking readers behind the Party's closed doors, he uncovers Beijing's long, methodical game to displace America from its hegemonic position in both the East Asia regional and global orders through three sequential "strategies of displacement." Beginning in the 1980s, China focused for two decades on "hiding capabilities and biding time." After the 2008 Global Financial Crisis, it became more assertive regionally, following a policy of "actively accomplishing something." Finally, in the aftermath populist elections of 2016, China shifted to an even more aggressive strategy for undermining US hegemony, adopting the phrase "great changes unseen in century." After charting how China's long game has evolved, Doshi offers a comprehensive yet asymmetric plan for an effective US response. Ironically, his proposed approach takes a page from Beijing's own strategic playbook to undermine China's ambitions and strengthen American order without competing dollar-for-dollar, ship-for-ship, or loan-for-loan.

Brand New China

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Publisher : Harvard University Press
ISBN 13 : 9780674044821
Total Pages : 436 pages
Book Rating : 4.0/5 (448 download)

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Book Synopsis Brand New China by : Jing Wang

Download or read book Brand New China written by Jing Wang and published by Harvard University Press. This book was released on 2010-04-10 with total page 436 pages. Available in PDF, EPUB and Kindle. Book excerpt: One part riveting account of fieldwork and one part rigorous academic study, Brand New China offers a unique perspective on the advertising and marketing culture of China. Jing Wang’s experiences in the disparate worlds of Beijing advertising agencies and the U.S. academy allow her to share a unique perspective on China during its accelerated reintegration into the global market system. Brand New China offers a detailed, penetrating, and up-to-date portrayal of branding and advertising in contemporary China. Wang takes us inside an advertising agency to show the influence of American branding theories and models. She also examines the impact of new media practices on Chinese advertising, deliberates on the convergence of grassroots creative culture and viral marketing strategies, samples successful advertising campaigns, provides practical insights about Chinese consumer segments, and offers methodological reflections on pop culture and advertising research. This book unveils a “brand new” China that is under the sway of the ideology of global partnership while struggling not to become a mirror image of the United States. Wang takes on the task of showing where Western thinking works in China, where it does not, and, perhaps most important, where it creates opportunities for cross-fertilization. Thanks to its combination of engaging vignettes from the advertising world and thorough research that contextualizes these vignettes, Brand New China will be of interest to industry participants, students of popular culture, and the general reading public interested in learning about a rapidly transforming Chinese society.

China’s Grand Strategy

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Author :
Publisher : Rand Corporation
ISBN 13 : 1977404200
Total Pages : 155 pages
Book Rating : 4.9/5 (774 download)

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Book Synopsis China’s Grand Strategy by : Andrew Scobell

Download or read book China’s Grand Strategy written by Andrew Scobell and published by Rand Corporation. This book was released on 2020-07-27 with total page 155 pages. Available in PDF, EPUB and Kindle. Book excerpt: To explore what extended competition between the United States and China might entail out to 2050, the authors of this report identified and characterized China’s grand strategy, analyzed its component national strategies (diplomacy, economics, science and technology, and military affairs), and assessed how successful China might be at implementing these over the next three decades.

China Business

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Author :
Publisher : Prentice Hall
ISBN 13 :
Total Pages : 828 pages
Book Rating : 4.:/5 (318 download)

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Book Synopsis China Business by : Linong Zhou

Download or read book China Business written by Linong Zhou and published by Prentice Hall. This book was released on 2006 with total page 828 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Chinese Business

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Author :
Publisher : Routledge
ISBN 13 : 1317421752
Total Pages : 332 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis Chinese Business by : Hong Liu

Download or read book Chinese Business written by Hong Liu and published by Routledge. This book was released on 2017-07-14 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: It is difficult to overstate the importance of China to the world economy, and yet the majority of books either look at Chinese business by applying Western frameworks or models to the context of China or focus on a particular aspect of business in China. Authored by an academic expert on China, this new, completely revised edition of Chinese Business offers its readers a comprehensive and systematic body of knowledge of Chinese business. It has taken a holistic perspective, intending to achieve a balance between the academic and practical, between theory and practice and between traditional and current (Internet-based) industry. The framework of this book subsumes all the major factors that should be taken into consideration when Western companies contemplate a China strategy, including history, philosophy, ancient military classics, strategy and marketing, innovation, Internet business and human resources. The discussion of these factors is supplemented with insightful case studies. Chinese Business, Second Edition, can be used as a textbook for undergraduates and postgraduates at business schools and as a useful reference for researchers, senior executives, consultants and government officials involved in Chinese business.

China Investment Environment & Strategies

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Author :
Publisher : iUniverse
ISBN 13 : 0595356796
Total Pages : 500 pages
Book Rating : 4.5/5 (953 download)

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Book Synopsis China Investment Environment & Strategies by : Joe Y. Eng

Download or read book China Investment Environment & Strategies written by Joe Y. Eng and published by iUniverse. This book was released on 2005 with total page 500 pages. Available in PDF, EPUB and Kindle. Book excerpt: Doing business in China requires attention to a broad range of issues. While many executives focus on local conditions, others train their eyes on regional and national developments. By painting a picture of the entire Chinese landscape, this book provides western corporate decision makers with tools for crafting a sustainable China business strategy. The comprehensive analyses presented herein will not only enable business executives to rationalize their China investment but also help them communicate their China business plan to stakeholders, building corporate consensus and support. China Investment Environment & Strategies could be used to: Identify strategic options for the China market. Conduct comprehensive site selection analysis. Evaluate the viability of a China strategy. Convince skeptics of a China operation. Secure stakeholders' commitment to China business. Improve communications with Chinese partners and consumers. Companies owned by Chinese in Hong Kong, Taiwan and the U.S. capitalize on cultural and historical affinity with China to build successful businesses there. By understanding the rules of engagement that these overseas Chinese follow, the odds of success for western companies in the China market will be improved.