Multichannel Retailers A Complete Guide 2019 Edition

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Multichannel Retailers A Complete Guide - 2019 Edition

Author : Gerardus Blokdyk
Publisher : 5starcooks
ISBN 13 : 9780655804376
Total Pages : 310 pages
Book Rating : 4.8/5 (43 download)

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Book Synopsis Multichannel Retailers A Complete Guide - 2019 Edition by : Gerardus Blokdyk

Download or read book Multichannel Retailers A Complete Guide - 2019 Edition written by Gerardus Blokdyk and published by 5starcooks. This book was released on 2019-06-27 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are there recognized Multichannel Retailers problems? If you were responsible for initiating and implementing major changes in your organization, what steps might you take to ensure acceptance of those changes? Is there any additional Multichannel Retailers definition of success? Where is Multichannel Retailers data gathered? Do you have the right capabilities and capacities? This premium Multichannel Retailers self-assessment will make you the assured Multichannel Retailers domain auditor by revealing just what you need to know to be fluent and ready for any Multichannel Retailers challenge. How do I reduce the effort in the Multichannel Retailers work to be done to get problems solved? How can I ensure that plans of action include every Multichannel Retailers task and that every Multichannel Retailers outcome is in place? How will I save time investigating strategic and tactical options and ensuring Multichannel Retailers costs are low? How can I deliver tailored Multichannel Retailers advice instantly with structured going-forward plans? There's no better guide through these mind-expanding questions than acclaimed best-selling author Gerard Blokdyk. Blokdyk ensures all Multichannel Retailers essentials are covered, from every angle: the Multichannel Retailers self-assessment shows succinctly and clearly that what needs to be clarified to organize the required activities and processes so that Multichannel Retailers outcomes are achieved. Contains extensive criteria grounded in past and current successful projects and activities by experienced Multichannel Retailers practitioners. Their mastery, combined with the easy elegance of the self-assessment, provides its superior value to you in knowing how to ensure the outcome of any efforts in Multichannel Retailers are maximized with professional results. Your purchase includes access details to the Multichannel Retailers self-assessment dashboard download which gives you your dynamically prioritized projects-ready tool and shows you exactly what to do next. Your exclusive instant access details can be found in your book. You will receive the following contents with New and Updated specific criteria: - The latest quick edition of the book in PDF - The latest complete edition of the book in PDF, which criteria correspond to the criteria in... - The Self-Assessment Excel Dashboard - Example pre-filled Self-Assessment Excel Dashboard to get familiar with results generation - In-depth and specific Multichannel Retailers Checklists - Project management checklists and templates to assist with implementation INCLUDES LIFETIME SELF ASSESSMENT UPDATES Every self assessment comes with Lifetime Updates and Lifetime Free Updated Books. Lifetime Updates is an industry-first feature which allows you to receive verified self assessment updates, ensuring you always have the most accurate information at your fingertips.

Multichannel Retail A Complete Guide - 2019 Edition

Author : Gerardus Blokdyk
Publisher : 5starcooks
ISBN 13 : 9780655836117
Total Pages : 304 pages
Book Rating : 4.8/5 (361 download)

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Book Synopsis Multichannel Retail A Complete Guide - 2019 Edition by : Gerardus Blokdyk

Download or read book Multichannel Retail A Complete Guide - 2019 Edition written by Gerardus Blokdyk and published by 5starcooks. This book was released on 2019-07-31 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consider your own Multichannel Retail project, what types of organizational problems do you think might be causing or affecting your problem, based on the work done so far? Ask yourself: how would you do this work if you only had one staff member to do it? Is it economical; do you have the time and money? What are the short and long-term Multichannel Retail goals? What are the top 3 things at the forefront of your Multichannel Retail agendas for the next 3 years? This easy Multichannel Retail self-assessment will make you the principal Multichannel Retail domain visionary by revealing just what you need to know to be fluent and ready for any Multichannel Retail challenge. How do I reduce the effort in the Multichannel Retail work to be done to get problems solved? How can I ensure that plans of action include every Multichannel Retail task and that every Multichannel Retail outcome is in place? How will I save time investigating strategic and tactical options and ensuring Multichannel Retail costs are low? How can I deliver tailored Multichannel Retail advice instantly with structured going-forward plans? There's no better guide through these mind-expanding questions than acclaimed best-selling author Gerard Blokdyk. Blokdyk ensures all Multichannel Retail essentials are covered, from every angle: the Multichannel Retail self-assessment shows succinctly and clearly that what needs to be clarified to organize the required activities and processes so that Multichannel Retail outcomes are achieved. Contains extensive criteria grounded in past and current successful projects and activities by experienced Multichannel Retail practitioners. Their mastery, combined with the easy elegance of the self-assessment, provides its superior value to you in knowing how to ensure the outcome of any efforts in Multichannel Retail are maximized with professional results. Your purchase includes access details to the Multichannel Retail self-assessment dashboard download which gives you your dynamically prioritized projects-ready tool and shows you exactly what to do next. Your exclusive instant access details can be found in your book. You will receive the following contents with New and Updated specific criteria: - The latest quick edition of the book in PDF - The latest complete edition of the book in PDF, which criteria correspond to the criteria in... - The Self-Assessment Excel Dashboard - Example pre-filled Self-Assessment Excel Dashboard to get familiar with results generation - In-depth and specific Multichannel Retail Checklists - Project management checklists and templates to assist with implementation INCLUDES LIFETIME SELF ASSESSMENT UPDATES Every self assessment comes with Lifetime Updates and Lifetime Free Updated Books. Lifetime Updates is an industry-first feature which allows you to receive verified self assessment updates, ensuring you always have the most accurate information at your fingertips.

The Multichannel Retail Handbook 2016 Edition

Author : Chris Jones
Publisher : Lulu.com
ISBN 13 : 1326472577
Total Pages : 350 pages
Book Rating : 4.3/5 (264 download)

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Book Synopsis The Multichannel Retail Handbook 2016 Edition by : Chris Jones

Download or read book The Multichannel Retail Handbook 2016 Edition written by Chris Jones and published by Lulu.com. This book was released on 2015-11-10 with total page 350 pages. Available in PDF, EPUB and Kindle. Book excerpt: The march of the internet into retail is relentless. Online is where customers spend their time and, increasingly, their money. The internet is also changing. The rise of mobile is giving web access to millions more developing nation consumers, while simultaneously resetting the expectations of customers in highly developed markets. No retailer, anywhere in the world, can afford to be without a response to these fundamental changes in the way their customers are shopping. This is a handbook for planning, implementing, operating and enhancing that response. Packed with statistics, case-studies and examples, The Multichannel Retail Handbook is above all a practical guide. It provides useable tools and decision-frameworks. It offers actionable advice and recommendations. It takes the retailer to from "why-what-how" through to "when". The 2016 Edition has been fully revised and updated to reflect the changes that have taken place in this rapid-moving sector since the original edition was published.

Toward Cross-Channel Management

Author : Thomas Rudolph
Publisher : Walter de Gruyter GmbH & Co KG
ISBN 13 : 3110417227
Total Pages : 93 pages
Book Rating : 4.1/5 (14 download)

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Book Synopsis Toward Cross-Channel Management by : Thomas Rudolph

Download or read book Toward Cross-Channel Management written by Thomas Rudolph and published by Walter de Gruyter GmbH & Co KG. This book was released on 2014-12-16 with total page 93 pages. Available in PDF, EPUB and Kindle. Book excerpt: New digital devices enable consumers to ubiquitously access the Internet and inspire them to switch between online and offline channels when shopping – a phenomenon extant research on consumer behavior terms cross-channel shopping. This considerable change in consumer behavior offers great potential for retailers worldwide to strengthen their competitiveness. Today, retail incumbents aspire to integrate their channels to offer compelling switching opportunities among all online and offline channels – an approach we coin cross-channel management. However, addressing cross-channel shoppers may entail a rise in business model complexity which can only be tackled by installing a firm-wide strategic change process. Set against this transformative background, this book offers insight into how firms can overcome said inertia and successfully transform their current channel specific business model to a much more integrated system of online and offline channels. With the help of 71 interviews with top and middle managers in retailing, this book derives a variety of recommendations in the field of cross-channel management for retailers and manufacturers.

Multi-Channel Retailing

Author : Lynda Gamans Poloian
Publisher : Fairchild Books
ISBN 13 :
Total Pages : 452 pages
Book Rating : 4.3/5 (97 download)

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Book Synopsis Multi-Channel Retailing by : Lynda Gamans Poloian

Download or read book Multi-Channel Retailing written by Lynda Gamans Poloian and published by Fairchild Books. This book was released on 2009-06-08 with total page 452 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text identifies and explains the underlying principles of e-retailing and its relationship with conventional retail methods.

Multichannel Retailing

Author : Huan Liu
Publisher : Foundations and Trends (R) in Marketing
ISBN 13 : 9781680834949
Total Pages : 92 pages
Book Rating : 4.8/5 (349 download)

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Book Synopsis Multichannel Retailing by : Huan Liu

Download or read book Multichannel Retailing written by Huan Liu and published by Foundations and Trends (R) in Marketing. This book was released on 2018-12-19 with total page 92 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents an overview of and draws conclusions from extant studies related to multichannel retailing. Academic interest in this topic has increased dramatically. Thus, an updated understanding of how retailers and consumers influence and interact with each other in multichannel retail contexts is required.

Multichannel Order Management a Complete Guide - 2019 Edition

Author : Gerardus Blokdyk
Publisher : 5starcooks
ISBN 13 : 9780655536529
Total Pages : 312 pages
Book Rating : 4.5/5 (365 download)

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Book Synopsis Multichannel Order Management a Complete Guide - 2019 Edition by : Gerardus Blokdyk

Download or read book Multichannel Order Management a Complete Guide - 2019 Edition written by Gerardus Blokdyk and published by 5starcooks. This book was released on 2019-03-18 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you identify what additional functions will increase productivity and reduce warehouse costs? Financial reconciliation. Who gets credit for the sale, and who pays for resource utilization? What level of customer intelligence should be applied when the customer completes the order? How do you know whether your business can benefit from a warehouse management system? Identification - can the customer be recognised for different channel contacts? This exclusive Multichannel Order Management self-assessment will make you the credible Multichannel Order Management domain expert by revealing just what you need to know to be fluent and ready for any Multichannel Order Management challenge. How do I reduce the effort in the Multichannel Order Management work to be done to get problems solved? How can I ensure that plans of action include every Multichannel Order Management task and that every Multichannel Order Management outcome is in place? How will I save time investigating strategic and tactical options and ensuring Multichannel Order Management costs are low? How can I deliver tailored Multichannel Order Management advice instantly with structured going-forward plans? There's no better guide through these mind-expanding questions than acclaimed best-selling author Gerard Blokdyk. Blokdyk ensures all Multichannel Order Management essentials are covered, from every angle: the Multichannel Order Management self-assessment shows succinctly and clearly that what needs to be clarified to organize the required activities and processes so that Multichannel Order Management outcomes are achieved. Contains extensive criteria grounded in past and current successful projects and activities by experienced Multichannel Order Management practitioners. Their mastery, combined with the easy elegance of the self-assessment, provides its superior value to you in knowing how to ensure the outcome of any efforts in Multichannel Order Management are maximized with professional results. Your purchase includes access details to the Multichannel Order Management self-assessment dashboard download which gives you your dynamically prioritized projects-ready tool and shows you exactly what to do next. Your exclusive instant access details can be found in your book. You will receive the following contents with New and Updated specific criteria: - The latest quick edition of the book in PDF - The latest complete edition of the book in PDF, which criteria correspond to the criteria in... - The Self-Assessment Excel Dashboard - Example pre-filled Self-Assessment Excel Dashboard to get familiar with results generation - In-depth and specific Multichannel Order Management Checklists - Project management checklists and templates to assist with implementation INCLUDES LIFETIME SELF ASSESSMENT UPDATES Every self assessment comes with Lifetime Updates and Lifetime Free Updated Books. Lifetime Updates is an industry-first feature which allows you to receive verified self assessment updates, ensuring you always have the most accurate information at your fingertips.

Omnichannel Retail A Complete Guide - 2019 Edition

Author : Gerardus Blokdyk
Publisher : 5starcooks
ISBN 13 : 9780655801887
Total Pages : 312 pages
Book Rating : 4.8/5 (18 download)

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Book Synopsis Omnichannel Retail A Complete Guide - 2019 Edition by : Gerardus Blokdyk

Download or read book Omnichannel Retail A Complete Guide - 2019 Edition written by Gerardus Blokdyk and published by 5starcooks. This book was released on 2019-06-22 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you combine technical expertise with business knowledge and Omnichannel Retail Key topics include lifecycles, development approaches, requirements and how to make a business case? How do you keep improving Omnichannel Retail? Is there a Omnichannel Retail management charter, including stakeholder case, problem and goal statements, scope, milestones, roles and responsibilities, communication plan? Does Omnichannel Retail appropriately measure and monitor risk? How can skill-level changes improve Omnichannel Retail? This valuable Omnichannel Retail self-assessment will make you the credible Omnichannel Retail domain adviser by revealing just what you need to know to be fluent and ready for any Omnichannel Retail challenge. How do I reduce the effort in the Omnichannel Retail work to be done to get problems solved? How can I ensure that plans of action include every Omnichannel Retail task and that every Omnichannel Retail outcome is in place? How will I save time investigating strategic and tactical options and ensuring Omnichannel Retail costs are low? How can I deliver tailored Omnichannel Retail advice instantly with structured going-forward plans? There's no better guide through these mind-expanding questions than acclaimed best-selling author Gerard Blokdyk. Blokdyk ensures all Omnichannel Retail essentials are covered, from every angle: the Omnichannel Retail self-assessment shows succinctly and clearly that what needs to be clarified to organize the required activities and processes so that Omnichannel Retail outcomes are achieved. Contains extensive criteria grounded in past and current successful projects and activities by experienced Omnichannel Retail practitioners. Their mastery, combined with the easy elegance of the self-assessment, provides its superior value to you in knowing how to ensure the outcome of any efforts in Omnichannel Retail are maximized with professional results. Your purchase includes access details to the Omnichannel Retail self-assessment dashboard download which gives you your dynamically prioritized projects-ready tool and shows you exactly what to do next. Your exclusive instant access details can be found in your book. You will receive the following contents with New and Updated specific criteria: - The latest quick edition of the book in PDF - The latest complete edition of the book in PDF, which criteria correspond to the criteria in... - The Self-Assessment Excel Dashboard - Example pre-filled Self-Assessment Excel Dashboard to get familiar with results generation - In-depth and specific Omnichannel Retail Checklists - Project management checklists and templates to assist with implementation INCLUDES LIFETIME SELF ASSESSMENT UPDATES Every self assessment comes with Lifetime Updates and Lifetime Free Updated Books. Lifetime Updates is an industry-first feature which allows you to receive verified self assessment updates, ensuring you always have the most accurate information at your fingertips.

Retailing Principles Second Edition

Author : Lynda Rose Poloian
Publisher : Fairchild Books
ISBN 13 : 9781563677427
Total Pages : 0 pages
Book Rating : 4.6/5 (774 download)

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Book Synopsis Retailing Principles Second Edition by : Lynda Rose Poloian

Download or read book Retailing Principles Second Edition written by Lynda Rose Poloian and published by Fairchild Books. This book was released on 2013-03-15 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: What is retailing today? Who are the players and how do they operate? And what will happen tomorrow? These are just some of the questions addressed by Retailing Principles: Global, Multichannel and Managerial Viewpoints, 2nd Edition, which has been thoroughly updated to reflect current trends and conditions in the global retail market. An essential companion for any student seeking a career in the world of retail, the text focuses on the strategies that retailers both large and small are employing to thrive in this challenging economic climate, and in a marketplace where globalization, multi-channel retailing, and issues of sustainability are dominant factors.

Multichannel Order Management A Complete Guide - 2020 Edition

Author : Gerardus Blokdyk
Publisher : 5starcooks
ISBN 13 : 9780655928867
Total Pages : 306 pages
Book Rating : 4.9/5 (288 download)

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Book Synopsis Multichannel Order Management A Complete Guide - 2020 Edition by : Gerardus Blokdyk

Download or read book Multichannel Order Management A Complete Guide - 2020 Edition written by Gerardus Blokdyk and published by 5starcooks. This book was released on 2019-09-29 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: what inventory information needs to be presented to customers? How must processes, organizational structure and employee skills be changed to deliver ideal customer experiences? Can you optimize to select goods from stores that will be discontinuing a product next month, ahead of other stores in the chain? Does the wms have a dock receiving system that starts the receiving process? Who gets credit for the sale, and who pays for resource utilization? This premium Multichannel Order Management self-assessment will make you the assured Multichannel Order Management domain veteran by revealing just what you need to know to be fluent and ready for any Multichannel Order Management challenge. How do I reduce the effort in the Multichannel Order Management work to be done to get problems solved? How can I ensure that plans of action include every Multichannel Order Management task and that every Multichannel Order Management outcome is in place? How will I save time investigating strategic and tactical options and ensuring Multichannel Order Management costs are low? How can I deliver tailored Multichannel Order Management advice instantly with structured going-forward plans? There's no better guide through these mind-expanding questions than acclaimed best-selling author Gerard Blokdyk. Blokdyk ensures all Multichannel Order Management essentials are covered, from every angle: the Multichannel Order Management self-assessment shows succinctly and clearly that what needs to be clarified to organize the required activities and processes so that Multichannel Order Management outcomes are achieved. Contains extensive criteria grounded in past and current successful projects and activities by experienced Multichannel Order Management practitioners. Their mastery, combined with the easy elegance of the self-assessment, provides its superior value to you in knowing how to ensure the outcome of any efforts in Multichannel Order Management are maximized with professional results. Your purchase includes access details to the Multichannel Order Management self-assessment dashboard download which gives you your dynamically prioritized projects-ready tool and shows you exactly what to do next. Your exclusive instant access details can be found in your book. You will receive the following contents with New and Updated specific criteria: - The latest quick edition of the book in PDF - The latest complete edition of the book in PDF, which criteria correspond to the criteria in... - The Self-Assessment Excel Dashboard - Example pre-filled Self-Assessment Excel Dashboard to get familiar with results generation - In-depth and specific Multichannel Order Management Checklists - Project management checklists and templates to assist with implementation INCLUDES LIFETIME SELF ASSESSMENT UPDATES Every self assessment comes with Lifetime Updates and Lifetime Free Updated Books. Lifetime Updates is an industry-first feature which allows you to receive verified self assessment updates, ensuring you always have the most accurate information at your fingertips.

Fashion Retailing

Author : Jay Diamond
Publisher : Bloomsbury Publishing USA
ISBN 13 : 1609019008
Total Pages : 408 pages
Book Rating : 4.6/5 (9 download)

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Book Synopsis Fashion Retailing by : Jay Diamond

Download or read book Fashion Retailing written by Jay Diamond and published by Bloomsbury Publishing USA. This book was released on 2015-01-29 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt: This comprehensive text focuses on the fashion segment of the retail industry. It begins with a broad overview of fashion retailing, then focuses on on-site and off-site environments, management and control functions, merchandising fashion products, and ends with communicating with and servicing the clientele. In this new edition, the authors focus on the globalization of the retail industry with emphasis on US retail expansion into foreign markets as well as global brands' proposed expansion into the US market. This edition has been extensively updated to include current trends including sustainable fashion, the growth of the multi-cultural market, and the impact of new technology and e-commerce. With many engaging photographs and examples to illustrate the concepts, Fashion Retailing is ideal for learning the fundamentals of global fashion retailing and the basic business concepts involved. New to this Edition: ~All new Chapter 17 on Communicating to Customers Through Electronic Media ~New Happening Now feature in each chapter covers the latest retailing methods with such items as The Growth of Mobile Commerce, Gap's overseas explosion in Latin American Countries, and J. Crew's global push, among many others ~Full color insert featuring the entire photo program in vibrant color Teaching Resources ~Instructor's Guide provides suggestions for planning the course and using the text in the classroom, supplemental assignments, and lecture notes. ~A new Test Bank includes more than 350 questions featuring true/false, multiple choice, short answer or essay questions and midterm and final exam questions. ~PowerPoint� presentations include images from the book and provide a framework for lecture and discussion

The Multichannel Retail Handbook

Author : Chris Jones
Publisher :
ISBN 13 : 9781300652663
Total Pages : 293 pages
Book Rating : 4.6/5 (526 download)

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Book Synopsis The Multichannel Retail Handbook by : Chris Jones

Download or read book The Multichannel Retail Handbook written by Chris Jones and published by . This book was released on 2013-01-19 with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt: The march of the internet into retail is relentless. Online is where customers spend their time and, increasingly, their money. The internet is also changing. The rise of mobile is giving web access to millions more developing nation consumers, while simultaneously resetting the expectations of customers in highly developed markets. No retailer, anywhere in the world, can afford to be without a response to these fundamental changes in the way their customers are shopping. This is a handbook for planning, implementing, operating and enhancing that response.Packed with statistics, case-studies and examples, The Multichannel Retail Handbook is above all a practical guide. It provides useable tools and decision-frameworks. It offers actionable advice and recommendations. It takes the retailer to from "why-what-how" through to "when".

Marketing Strategy and Competitive Positioning, 7th Edition

Author : Prof Graham Hooley
Publisher : Pearson UK
ISBN 13 : 129227655X
Total Pages : 1031 pages
Book Rating : 4.2/5 (922 download)

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Book Synopsis Marketing Strategy and Competitive Positioning, 7th Edition by : Prof Graham Hooley

Download or read book Marketing Strategy and Competitive Positioning, 7th Edition written by Prof Graham Hooley and published by Pearson UK. This book was released on 2020-01-09 with total page 1031 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing Strategy and Competitive Positioning 6e deals with the process of developing and implementing a marketing strategy. The book focuses on competitive positioning at the heart of marketing strategy and includes in-depth discussion of the processes used in marketing to achieve competitive advantage. The book is primarily about creating and sustaining superior performance in the marketplace. It focuses on the two central issues in marketing strategy formulation – the identification of target markets and the creation of a differential advantage. In doing that, it recognises the emergence of new potential target markets born of the recession and increased concern for climate change; and it examines ways in which firms can differentiate their offerings through the recognition of environmental and social concerns. The book is ideal for undergraduate and postgraduate students taking modules in Marketing Strategy, Marketing Management and Strategic Marketing Management.

Multichannel Marketing

Author : Bernd W. Wirtz
Publisher : Springer Nature
ISBN 13 : 3658446757
Total Pages : 730 pages
Book Rating : 4.6/5 (584 download)

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Book Synopsis Multichannel Marketing by : Bernd W. Wirtz

Download or read book Multichannel Marketing written by Bernd W. Wirtz and published by Springer Nature. This book was released on with total page 730 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Marketing Channel Strategy

Author : Robert W. Palmatier
Publisher : Routledge
ISBN 13 : 1000649997
Total Pages : 374 pages
Book Rating : 4.0/5 (6 download)

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Book Synopsis Marketing Channel Strategy by : Robert W. Palmatier

Download or read book Marketing Channel Strategy written by Robert W. Palmatier and published by Routledge. This book was released on 2019-07-11 with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing Channel Strategy: An Omni-Channel Approach is the first book on the market to offer a completely unique, updated approach to channel marketing. Palmatier and Sivadas have adapted this classic text for the modern marketing reality by building a model that shows students how to engage customers across multiple marketing channels simultaneously and seamlessly. The omni-channel is different from the multi-channel. It recognizes not only that customers access goods and services in multiple ways, but also that they are likely doing this at the same time; comparing prices on multiple websites, and seamlessly switching between mobile and desktop devices. With the strong theoretical foundation that users have come to expect, the book also offers lots of practical exercises and applications to help students understand how to design and implement omni-channel strategies in reality. Advanced undergraduate and graduate students in marketing channels, distribution channels, B2B marketing, and retailing classes will enjoy acquiring the most cutting-edge marketing skills from this book. A full set of PowerPoint slides accompany this new edition, to support instructors.

Omni-Channel Retailing

Author : Ken Kwong-Kay Wong
Publisher : iUniverse
ISBN 13 : 1663226954
Total Pages : 482 pages
Book Rating : 4.6/5 (632 download)

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Book Synopsis Omni-Channel Retailing by : Ken Kwong-Kay Wong

Download or read book Omni-Channel Retailing written by Ken Kwong-Kay Wong and published by iUniverse. This book was released on 2021-09-17 with total page 482 pages. Available in PDF, EPUB and Kindle. Book excerpt: “In Omni-Channel Retailing, Ken Wong has captured the essential technologies and tools that we use everyday to provide our customers with the products they want, through the channel that best serves their needs.” -David Markwell, Chief Technology and Analytics Officer, Loblaw Companies Ltd. “Ken Wong has crafted a formidable yet highly approachable guide that every retail business, large, medium and small, should devour. Retailers who want to do more than survive will find Omni-Channel Retailing an indispensable roadmap to winning and keeping customers.” -David Agnew, President, Seneca College “Dr. Ken Wong provides an outlook that is current to today’s Retail industry. His contemporary insights provide relevance to all those interested in learning more about Omni-Channel Retailing.” -Dr. Seung Hwan (Mark) Lee, Director, Professor, Retail Management, TRSM, Ryerson University “There is no space for ‘silos’ or functional borders within the organization. All have to be integrated to deliver the best and consistent customer experience. Omni-Channel Retailing explores this strategy, provides proven examples of success, and delivers practical advice to help today’s retailers.” -Perry Oosting, Former CEO, Clergerie Paris The COVID-19 pandemic is rewriting the rules of retail. A growing number of shoppers now rely on same-day delivery, curbside pickup, in-home/in-car delivery, and AI-powered drive-thru to get their goods. To accommodate such a paradigm shift, retailers must undertake significant changes in their business models to become digitally enabled and data-driven. Omni-Channel Retailing is written to help retailers and retail students understand the importance of delivering a seamless, cohesive, and contextual customer experience throughout the shopping journey. This book addresses today’s retailers’ challenges and gives new ideas for implementation. Relevant activities and discussion topics are included to help readers master the concepts.

Retailing Principles

Author : Lynda Gamans Poloian
Publisher : Fairchild Books
ISBN 13 :
Total Pages : 628 pages
Book Rating : 4.:/5 (89 download)

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Book Synopsis Retailing Principles by : Lynda Gamans Poloian

Download or read book Retailing Principles written by Lynda Gamans Poloian and published by Fairchild Books. This book was released on 2002-12-10 with total page 628 pages. Available in PDF, EPUB and Kindle. Book excerpt: This introduction to the world of retailing provides a global perspective, enhanced by carefully chosen examples and visuals and by global retail profiles at the end of each unit. The multichannel approach integrates brick-and-mortar stores, e-tailing and catalogue retailing as key growth strategies for retailers and discusses the effects of September 11 on the retailing industry.