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Media Moguls
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Download or read book Media Moguls written by Michael Palmer and published by Routledge. This book was released on 2006-10-19 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: The emergence of a few powerful individuals in control of large sections of mass communication industries has coincided with world-wide media de-regulation. In the first book to take a close look at media moguls as a species, Jeremy Tunstall and Michael Palmer show how a handful of own-and-operate entrepreneurs run their empires with a highly eccentric and highly political management style. Individuals such as Berlusconi, Hersant, and Murdoch, in France, Germany, Italy, Britain and the US, are considered in the context of the changing European media industry. The book considers other, non-mogul trends: the emergence of a European media policy and a European-US-Japanese world media industry. Additional case studies focus on Reuters as a news-and-data super-agency and the part played by advertising and other media lobbies in shaping media policy.
Book Synopsis The Return of the Moguls by : Dan Kennedy
Download or read book The Return of the Moguls written by Dan Kennedy and published by University Press of New England. This book was released on 2018-03-06 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Return of the Moguls chronicles an important story in the making, one that will affect more than just the newspaper business—it has the power to change democracy as we know it. Over the course of a generation, the story of the daily newspaper has been an unchecked slide from record profitability and readership to plummeting profits, increasing irrelevance, and inevitable obsolescence. The forces killing major dailies, alternative weeklies, and small-town shoppers are well understood—or seem obvious in hindsight, at least—and the catalog of publications that have gone under reads like a whoÕs who of American journalism. During the past half-century, old-style press barons gave way to a cabal of corporate interests unable or unwilling to invest in the future even as technological change was destroying their core business. The Taylor family sold the Boston Globe to the New York Times Company in 1993 for a cool $1.1 billion. Twenty years later, the Times Company resold it for just $70 million. The unexpected twist to the story, however, is not what they sold it for but who they sold it to: John Henry, the principal owner of the Boston Red Sox. A billionaire who made his money in the world of high finance, Henry inspired optimism in Boston because of his track record as a public-spirited business executive—and because his deep pockets seemed to ensure that the shrunken newspaper would not be subjected to further downsizing. In just a few days, the sale of the Globe was overtaken by much bigger news: Jeff Bezos, the founder of Amazon and one of the world’s richest people, had reached a deal to buy the Washington Post for $250 million. Henry’s ascension at the Globe sparked hope. Bezos’s purchase seemed to inspire nothing short of ecstasy, as numerous observers expressed the belief that his lofty status as one of our leading digital visionaries could help him solve the daunting financial problems facing the newspaper business. Though Bezos and Henry are the two most prominent individuals to enter the newspaper business, a third preceded them. Aaron Kushner, a greeting-card executive, acquired California’s Orange County Register in July 2012 and then pursued an audacious agenda, expanding coverage and hiring journalists in an era when nearly all other newspaper owners were trying to avoid cutting both. The newspaper business is at a perilous crossroads. This essential book explains why, and how today’s new crop of media moguls might help it to survive.
Download or read book Arab Media Moguls written by Naomi Sakr and published by Bloomsbury Publishing. This book was released on 2015-03-31 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: Transformations in the Arab media landscape are a key element in the regional dynamics of political change. Where do the private owners of Arab media outlets stand on the scene? What part, if any, have they played in weakening dictatorships, countering sectarianism and political polarisation, and reforming business practices in the Arab world? Arab Media Moguls charts the rise of some leading investors and entrepreneurs in Arab media, examining their motives, management styles, financial performance and links to political power. Responding critically to scholarship on Western moguls, this book uncovers the realities of risk and success for Arab media potentates and billionaires.
Book Synopsis The Definitive Guide to Entertainment Marketing by : Al Lieberman
Download or read book The Definitive Guide to Entertainment Marketing written by Al Lieberman and published by Pearson Education. This book was released on 2013 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Entertainment Marketing NOW: Every Platform, Technology, and Opportunity Covers film, cable, broadcast, music, sports, publishing, social media, gaming, and more Reflects powerful trends ranging from smartphones to globalization Demonstrates breakthrough strategies integrating advertising, promotion, PR, and online content distribution By industry insiders with decades of experience as leaders and consultants Entertainment spending is soaring worldwide, driven by new technologies, new platforms, new business models, and unrelenting demand amongst seven billion consumers. That means entertainment marketing opportunities are soaring, too. But this business is more complex and competitive than ever-and it's changing at breakneck speed. Now, two leading practitioners show how to transform content into profits today and tomorrow...any content, on any platform, in any market, worldwide. You'll master innovative new ways to grab consumers' attention and wallets fast...make your experiences wannasee, haftasee, mustsee...drive more value through social platforms, mobile technologies, and integrated marketing strategies...overcome challenges ranging from bad buzz to piracy...fully leverage licensing, merchandising, and sponsorships...and successfully market all forms of entertainment.
Download or read book Arab Media Moguls written by Naomi Sakr and published by Bloomsbury Publishing. This book was released on 2015-03-31 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt: Transformations in the Arab media landscape are a key element in regional dynamics of political change. Where do private owners of Arab media outlets stand on the scene? What part, if any, have they played in weakening dictatorships, countering sectarianism and political polarisation, and reforming business practices in the Arab world? Arab Media Moguls charts the fortunes of some leading media investors and entrepreneurs from Egypt, Lebanon, Saudi Arabia and Tunisia to examine their motives, management styles, financial performance and links to political power. The resulting profiles offer intriguing insights into the place of family, education, religion and media regulation in regional power structures. Globally, the rise of small digital media, increased competition law and the precedence of more digitally-savvy younger generations have fuelled doubts as to whether the archetypal 'media mogul' is a phenomenon with a future. How do such factors affect power plays in Arab media? Responding critically to existing Western scholarship and commentary on magnates in US and European media, this book explores how far existing assumptions and perceptions about powerful media owners' eccentricity, innovation and risk-taking apply in the Arab context and offers a range of alternative approaches to understanding the central position of certain individuals in the fast-changing Arab media business.
Book Synopsis The Newspaper Axis by : Kathryn S. Olmsted
Download or read book The Newspaper Axis written by Kathryn S. Olmsted and published by Yale University Press. This book was released on 2022 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book explains how six isolationist media barons in the United States and Great Britain shaped the political culture of their respective nations on the eve of and during World War II. Together, William Randolph Hearst's newspaper chain, Lord Rothermere's Daily Mail, Lord Beaverbrook's Daily Express, Robert McCormick's Chicago Tribune, Joe Patterson's New York Daily News, and Cissy Patterson's Washington Times-Herald reached a staggering sixty million people by the late 1930s, and even more during the war that followed. Often dismissed by historians and foreign policy scholars because of their sensationalist, tabloid treatment of the news, these media lords and their newspapers had massive influence on public opinion at a critical time in world history. As Hitler built up his military and invaded his neighbors, these press lords worked together to pressure their governments to dismiss and ignore the fascist threat. They met the greatest crisis of the twentieth century not by urging collective action against tyranny but by spinning conspiracy theories, warning of race suicide, or even embracing fascism. They imagined a white nation and then constructed its enemies-not the Nazis, or even the Japanese, but the "warmongers" among their fellow citizens who wanted to resist rather than appease the aggressors. As they fought against resistance to fascism, they helped lay the foundation for the nationalist, racist, and anti-Semitic Right that we live with today"--
Book Synopsis Mass Media, Politics and Democracy by : John Street
Download or read book Mass Media, Politics and Democracy written by John Street and published by Bloomsbury Publishing. This book was released on 2010-12-09 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: This widely used and popular text provides a broad-ranging analysis of the relationship between the media and politics. Revised and updated throughout, this second edition includes coverage of the mediatization of politics; of E-politics and governance; of the impact of 'reality TV'; and of issues raised by the reporting of war in Iraq.
Download or read book TV Format Mogul written by Albert Moran and published by Intellect Books. This book was released on 2013-01-06 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the late 1990s, when broadcasters began adapting such television shows as Big Brother, Survivor, and Who Wants to Be a Millionaire? for markets around the world, the global television industry has been struggling to come to grips with the prevalence of program franchising across international borders. In TV Format Mogul, Albert Moran traces the history of this phenomenon through the lens of Australian producer Reg Grundy’s transnational career. Program copycatting, Moran shows, began long before its most recent rise to prominence. Indeed, he reveals that the practice of cultural and commercial cloning from one place to another, and one time to another, has occurred since the early days of broadcasting. Beginning in the late 1950s, Grundy brought non-Australian shows to Australian audiences, becoming the first person to take local productions to an overseas market. By following Grundy’s career, Moran shows how adaptation and remaking became the billion-dollar business they are today. An exciting new contribution from Australia’s foremost scholar of television, TV Format Mogul will be a definitive history of program franchising.
Book Synopsis Writing on the Wall by : Tom Standage
Download or read book Writing on the Wall written by Tom Standage and published by A&C Black. This book was released on 2013-10-10 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today we are endlessly connected: constantly tweeting, texting or e-mailing. This may seem unprecedented, yet it is not. Throughout history, information has been spread through social networks, with far-reaching social and political effects. Writing on the Wall reveals how an elaborate network of letter exchanges forewarned of power shifts in Cicero's Rome, while the torrent of tracts circulating in sixteenth-century Germany triggered the Reformation. Standage traces the story of the rise, fall and rebirth of social media over the past 2,000 years offering an illuminating perspective on the history of media, and revealing that social networks do not merely connect us today – they also link us to the past.
Book Synopsis The Entertainment Marketing Revolution by : Al Lieberman
Download or read book The Entertainment Marketing Revolution written by Al Lieberman and published by FT Press. This book was released on 2002 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: Entertainment is now a $500 billion industry that reaches into every corner of human life. The Entertainment Marketing Revolution: Bringing the Moguls, the Media, and the Magic to the World profiles that industry, from film to print, music to theme parks--and shows exactly how to find and reach your market in today's insanely competitive marketplace. Discover the driving forces, key synergies, new opportunities, and advanced marketing techniques today's top companies are riding to success... and learn how to create tomorrow's blockbuster properties, starting today.
Download or read book We the Media written by Don Hazen and published by . This book was released on 1997 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: Features the writings of over one hundred journalists and media critics discussing the political and social impact of the mass media in the United States
Book Synopsis Death of the Moguls by : Wheeler Winston Dixon
Download or read book Death of the Moguls written by Wheeler Winston Dixon and published by Rutgers University Press. This book was released on 2012-08-28 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: Death of the Moguls is a detailed assessment of the last days of the “rulers of film.” Wheeler Winston Dixon examines the careers of such moguls as Harry Cohn at Columbia, Louis B. Mayer at MGM, Jack L. Warner at Warner Brothers, Adolph Zukor at Paramount, and Herbert J. Yates at Republic in the dying days of their once-mighty empires. He asserts that the sheer force of personality and business acumen displayed by these moguls made the studios successful; their deaths or departures hastened the studios’ collapse. Almost none had a plan for leadership succession; they simply couldn't imagine a world in which they didn’t reign supreme. Covering 20th Century-Fox, Selznick International Pictures, Metro-Goldwyn-Mayer, Paramount Pictures, RKO Radio Pictures, Warner Brothers, Universal Pictures, Republic Pictures, Monogram Pictures and Columbia Pictures, Dixon briefly introduces the studios and their respective bosses in the late 1940s, just before the collapse, then chronicles the last productions from the studios and their eventual demise in the late 1950s and early 1960s. He details such game-changing factors as the de Havilland decision, which made actors free agents; the Consent Decree, which forced the studios to get rid of their theaters; how the moguls dealt with their collapsing empires in the television era; and the end of the conventional studio assembly line, where producers had rosters of directors, writers, and actors under their command. Complemented by rare, behind-the-scenes stills, Death of the Moguls is a compelling narrative of the end of the studio system at each of the Hollywood majors as television, the de Havilland decision, and the Consent Decree forced studios to slash payrolls, make the shift to color, 3D, and CinemaScope in desperate last-ditch efforts to save their kingdoms. The aftermath for some was the final switch to television production and, in some cases, the distribution of independent film.
Download or read book The Real Deal written by Richard Desmond and published by Random House. This book was released on 2015-06-18 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the age of five, when he helped his deaf father negotiate advertising contracts, Richard Desmond has always had an eye for business. In The Real Deal he offers a no-holds-barred account of an extraordinary career that has taken him from cloakroom attendant at a north London club to billionaire media owner. En route he tells of his early life as a rock and roll drummer, his first steps in the world of magazine publishing as a purveyor of leisure and top-shelf titles, and finally, after decades of paying his dues building smaller brands, his arrival in the big league with the launch of OK! magazine and the acquisition of Express Newspapers, his purchase and sale of Channel 5, and his £80 million investment in the Health Lottery, combining business innovation with help for good causes. Along the way, he imparts many of the secrets of his astounding success, as well as giving his forthright opinion (and he always has one) on such diverse subjects as politicians, religion, and the similarities between being a rock and roll drummer and running a business – as well as his views on a cast of characters ranging from Alan Sugar to Victoria Beckham and from Simon Cowell to Jennifer Aniston. Often controversial, frequently revelatory, always entertaining, The Real Deal is the brilliantly frank account of a life spent at the sharp end.
Download or read book Media Capital written by Aurora Wallace and published by University of Illinois Press. This book was released on 2012-11-15 with total page 195 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a declaration of the ascendance of the American media industry, nineteenth-century press barons in New York City helped to invent the skyscraper, a quintessentially American icon of progress and aspiration. Early newspaper buildings in the country's media capital were designed to communicate both commercial and civic ideals, provide public space and prescribe discourse, and speak to class and mass in equal measure. This book illustrates how the media have continued to use the city as a space in which to inscribe and assert their power. With a unique focus on corporate headquarters as embodiments of the values of the press and as signposts for understanding media culture, Media Capital demonstrates the mutually supporting relationship between the media and urban space. Aurora Wallace considers how architecture contributed to the power of the press, the nature of the reading public, the commercialization of media, and corporate branding in the media industry. Tracing the rise and concentration of the media industry in New York City from the mid-nineteenth century to the present, Wallace analyzes physical and discursive space, as well as labor, technology, and aesthetics, to understand the entwined development of the mass media and late capitalism.
Book Synopsis That's the Way It Is by : Charles L. Ponce de Leon
Download or read book That's the Way It Is written by Charles L. Ponce de Leon and published by University of Chicago Press. This book was released on 2016-09-09 with total page 331 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ever since Newton Minow taught us sophisticates to bemoan the descent of television into a vast wasteland, the dyspeptic chorus of jeremiahs who insist that television news in particular has gone from gold to dross gets noisier and noisier. Charles Ponce de Leon says here, in effect, that this is misleading, if not simply fatuous. He argues in this well-paced, lively, readable book that TV news has changed in response to broader changes in the TV industry and American culture. It is pointless to bewail its decline. "That s the Way It Is "gives us the very first history of American television news, spanning more than six decades, from Camel News Caravan to Countdown with Keith Oberman and The Daily Show. Starting in the latter 1940s, television news featured a succession of broadcasters who became household names, even presences: Eric Sevareid, Walter Cronkite, David Brinkley, Peter Jennings, Brian Williams, Katie Couric, and, with cable expansion, people like Glenn Beck, Jon Stewart, and Bill O Reilly. But behind the scenes, the parallel story is just as interesting, involving executives, producers, and journalists who were responsible for the field s most important innovations. Included with mainstream network news programs is an engaging treatment of news magazines like "60 Minutes" and "20/20, " as well as morning news shows like "Today" and "Good Morning America." Ponce de Leon gives ample attention to the establishment of cable networks (CNN, and the later competitors, Fox News and MSNBC), mixing in colorful anecdotes about the likes of Roger Ailes and Roone Arledge. Frothy features and other kinds of entertainment have been part and parcel of TV news from the start; viewer preferences have always played a role in the evolution of programming, although the disintegration of a national culture since the 1970s means that most of us no longer follow the news as a civic obligation. Throughout, Ponce de Leon places his history in a broader cultural context, emphasizing tensions between the public service mission of TV news and the quest for profitability and broad appeal."
Download or read book Media Moguls written by and published by . This book was released on 1991 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Newsworkers written by Hanno Hardt and published by U of Minnesota Press. This book was released on 1995 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt: What most of us know about media history begins and ends with Citizen Kane. The exploits of media moguls and visionary business leaders - these are the tales that fill media histories in the United States. What's missing is a crucial part of the picture : the rank and file of journalism, and the conditions under which they produced and participated in the business off journalism. Newsworkers supplies this side of the story. Focusing on the period from the 1850s through the 1930s, the contributors show how issues of labor and class have been far more important in the formation of media institutions than previous accounts concede. These essays recover the history of ethnic and cultural diversity - including the contributions of women - that have enriched the process of communication.
