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Author :
Publisher :
ISBN 13 :
Total Pages : 546 pages
Book Rating : 4.3/5 (555 download)
Download or read book State written by and published by . This book was released on 1997 with total page 546 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Susan Zieger
Publisher : Fordham Univ Press
ISBN 13 : 0823279847
Total Pages : 256 pages
Book Rating : 4.8/5 (232 download)
Download or read book The Mediated Mind written by Susan Zieger and published by Fordham Univ Press. This book was released on 2018-06-05 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: How did we arrive at our contemporary consumer media economy? Why are we now fixated on screens, imbibing information that constantly expires, and longing for more direct or authentic kinds of experience? The Mediated Mind answers these questions by revisiting a previous media revolution, the nineteenth-century explosion of mass print. Like our own smartphone screens, printed paper and imprinted objects touched the most intimate regions of nineteenth-century life. The rise of this printed ephemera, and its new information economy, generated modern consumer experiences such as voracious collecting and curating, fantasies of disembodied mental travel, and information addiction. Susan Zieger demonstrates how the nineteenth century established affective, psychological, social, and cultural habits of media consumption that we still experience, even as pixels supersede paper. Revealing the history of our own moment, The Mediated Mind challenges the commonplace assumption that our own new media lack a past, or that our own experiences are unprecedented.
Author : Matthew Nicholson
Publisher : Routledge
ISBN 13 : 1317690435
Total Pages : 316 pages
Book Rating : 4.3/5 (176 download)
Download or read book Sport and the Media written by Matthew Nicholson and published by Routledge. This book was released on 2015-06-12 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: Successful media relations and a sound communication strategy are essential for all sport organizations. Any successful manager working in sport must have a clear understanding of how the media works, as well as the practical skills to manage the communication process. Now in a fully revised and updated second edition, Sport and the Media: Managing the Nexus is still the only textbook to combine in-depth analysis of the rapidly developing sport media industry with a clear and straightforward guide to practical sport media management skills. The book explains the commercial relationships that exist between key media and sport organisations and how to apply a range of tools and strategies to promote the achievements of sport organisations. This updated edition includes a wider range of international examples and cases, as well as four completely new chapters covering new and social media, managing the media at major sports events, the work of the sports journalist, and the role of the sport media manager. The book's online resources have also been updated, with new lecture slides and teaching notes providing a complete package for instructors. Sport and the Media is an essential textbook for any degree level course on sport and the media, sport media management or sport communication, and invaluable reading for any sport media or sport management practitioner looking to improve their professional skills.
Author :
Publisher :
ISBN 13 :
Total Pages : 134 pages
Book Rating : 4.:/5 (321 download)
Download or read book Media Report to Women written by and published by . This book was released on 1982 with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Arhlene A. Flowers
Publisher : Routledge
ISBN 13 : 1317683870
Total Pages : 512 pages
Book Rating : 4.3/5 (176 download)
Download or read book Global Writing for Public Relations written by Arhlene A. Flowers and published by Routledge. This book was released on 2015-12-07 with total page 512 pages. Available in PDF, EPUB and Kindle. Book excerpt: Global Writing for Public Relations: Connecting in English with Stakeholders and Publics Worldwide provides multiple resources to help students and public relations practitioners learn best practices for writing in English to communicate and connect with a global marketplace. Author Arhlene Flowers has created a new approach on writing for public relations by combining intercultural communication, international public relations, and effective public relations writing techniques. Global Writing for Public Relations offers the following features: Insight into the evolution of English-language communication in business and public relations, as well as theoretical and political debates on global English and globalization; An understanding of both a global thematic and customized local approach in creating public relations campaigns and written materials; Strategic questions to help writers develop critical thinking skills and understand how to create meaningful communications materials for specific audiences; Storytelling skills that help writers craft compelling content; Real-world global examples from diverse industries that illustrate creative solutions; Step-by-step guidance on writing public relations materials with easy-to-follow templates to reach traditional and online media, consumers, and businesses; Self-evaluation and creative thinking exercises to improve cultural literacy, grammar, punctuation, and editing skills for enhanced clarity; and Supplemental online resources for educators and students. English is the go-to business language across the world, and this book combines the author’s experience training students and seasoned professionals in crafting public relations materials that resonate with global English-language audiences. It will help public relations students and practitioners become proficient and sophisticated writers with the ability to connect with diverse audiences worldwide.
Author :
Publisher :
ISBN 13 : 9789282432891
Total Pages : 43 pages
Book Rating : 4.4/5 (328 download)
Download or read book Media Guide written by and published by . This book was released on 2006 with total page 43 pages. Available in PDF, EPUB and Kindle. Book excerpt:
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Publisher :
ISBN 13 :
Total Pages : 1454 pages
Book Rating : 4.3/5 (91 download)
Download or read book Willing's Press Guide written by and published by . This book was released on 1998 with total page 1454 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A guide to the press of the United Kingdom and to the principal publications of Europe, Australia, the Far East, Gulf States, and the U.S.A.
Author : Juan-Carlos Molleda
Publisher : John Wiley & Sons
ISBN 13 : 1118673972
Total Pages : 272 pages
Book Rating : 4.1/5 (186 download)
Download or read book Global and Multicultural Public Relations written by Juan-Carlos Molleda and published by John Wiley & Sons. This book was released on 2019-06-05 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: An overview of the practice of strategic global and multicultural public relations in various sectors Global and Multicultural Public Relations offers students an expert overview of specific public relations practices, focused on strategic analyses of actual case studies and real-world examples. Emphasizing practice rather than theory, this valuable resource explores innovative communication programs that are designed to address culturally-diverse communities worldwide. The five-step strategic public relations process—formative research, planning, implementation, evaluation, and stewardship—is extensively examined and applied to a variety of scenarios, helping students understand the realty of modern public relations practice. All aspects of public relations practice, including media relations, government relations, employee communications, and shareholder relations are covered to help students gain solid foundational knowledge. Broad in scope, this textbook identifies and describes the strategy formulation and implementation process in private, government, non-profit, and various other sectors. Academic and trade articles, book chapters, original case studies, and new primary research offer students a realistic and sophisticated approach to global public relations. Figures, tables, photographs, and charts illustrate each topic, while highlighted learning objectives and key points, discussion questions, and framed sections on ethical considerations and best practices strengthen student comprehension. Employs a real-world approach to public relations principles, practices, and strategies Focuses on global public relations rather than outdated nation-centered models Fills a gap in current literature on multinational and multicultural public relations Explains the public relations strategies that are best suited for each sector Includes summary sections that contain suggested readings and supplemental online links Designed for upper-level undergraduate and graduate students, Global and Multicultural Public Relations is an ideal textbook for courses in international public relations, global communication, public relations management, and multinational management, as well as business, political sciences, and public administration.
Author : United States. Department of State
Publisher :
ISBN 13 :
Total Pages : 144 pages
Book Rating : 4.:/5 (327 download)
Download or read book Leading a Successful International Sports Tour written by United States. Department of State and published by . This book was released on 1975 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 222 pages
Book Rating : 4.0/5 ( download)
Download or read book State Magazine written by and published by . This book was released on 1997 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : James Stephenson
Publisher : Entrepreneur Press
ISBN 13 : 1613080433
Total Pages : 586 pages
Book Rating : 4.6/5 (13 download)
Download or read book Ultimate Small Business Marketing Guide written by James Stephenson and published by Entrepreneur Press. This book was released on 2007-01-01 with total page 586 pages. Available in PDF, EPUB and Kindle. Book excerpt: The second edition of this comprehensive guide introduces new marketing, advertising, sales and public relations techniques to the 1,500 proven ideas from the first edition. It adds dozens of new high-tech strategies required to stay one step ahead in today’s highly competitive global marketplace. Off- and online resources have been updated and new ones—including blogs and new websites—have been added.
Author : Debrina Vita Ferezagia
Publisher : Springer Nature
ISBN 13 : 2384761323
Total Pages : 1047 pages
Book Rating : 4.3/5 (847 download)
Download or read book Proceedings of the International Conference on Vocational Education Applied Science and Technology (ICVEAST 2023) written by Debrina Vita Ferezagia and published by Springer Nature. This book was released on 2023-10-30 with total page 1047 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is an open access book. International Conference on Vocational Education Applied Science and Technology (ICVEAST), formerly known as International Conference on Vocation for Higher Education (ICVHE), is an annual event organized by the Vocational Education Program, Universitas Indonesia, that aims to encourage innovative applied research in vocational higher education. In 2022, we rebranded the conference to focus on being an international forum where scholars and practitioners share their ideas on vocational education, especially within applied science and technology. The rebranding from ICVHE to ICVEAST marks our fifth conference. This year, we present our sixth conference, with the theme, “VOCATIONAL 5.0: Virtuosity Collaboration for Sustainability Development and Innovative Technologies Goals 5.0”. Collaboration for sustainability development is a crucial part of achieving a sustainable future. It involves working with stakeholders, such as governments, businesses, non-governmental organizations, and communities, to develop and implement sustainable solutions. These stakeholders can pool their resources, knowledge, and expertise by working together to create innovative solutions that benefit the environment and society. The collaboration also helps ensure that all stakeholders are on the same page regarding sustainability goals and objectives. By building relationships and trust between stakeholders, collaboration can help to create a more sustainable future. Innovative Technology Goal 5.0 focuses on using technology to improve access to education and foster a culture of innovation and creativity. It seeks to create a more equitable and inclusive learning environment by providing access to digital tools and resources for all students, regardless of background or ability. It also seeks to promote technology to support the development of 21st-century skills, such as critical thinking, problem-solving, and collaboration. Finally, it aims to ensure that technology is used to support the development of a safe and secure learning environment while encouraging responsible and ethical use. VOCATIONAL 5.0 is a collaborative effort to promote sustainable development and innovative technology goals. It is designed to bring together experts from various fields, including business, education, government, and the non-profit sector, to identify and develop innovative solutions to global challenges. Through the use of data-driven decision-making and the application of new technologies, VOCATIONAL 5.0 seeks to create a more sustainable and equitable world. The initiative also aims to foster collaboration between stakeholders, create a platform for knowledge sharing, and promote the use of technology to drive social, economic, and environmental progress. By leveraging the collective expertise of its members, VOCATIONAL 5.0 is committed to achieving its sustainable development and innovative technology goals. This ICVEAST aims to be a respected international forum to discuss the recent improvement and challenges in Vocational Education nowadays and in the future, from the research insight, mainly applied research in the field of administration and business, health science, social humanities, and engineering. The event will gather representatives from different countries, diverse areas of knowledge, and lots of education, research, public institutions, and organizations. The conference is devised as a space to exchange ideas and discuss the challenges that education and manufacturing face in preparing human capabilities to shift into the current trend of automation and the role of advanced technologies in those challenges. We intend to have an interactive conference through these three different sessions: business talks, keynote, and parallel/presentation sessions.
Author : Sean Goh
Publisher : GOH CHIN MING
ISBN 13 :
Total Pages : 677 pages
Book Rating : 4./5 ( download)
Download or read book Tour Leading (Edition 1) written by Sean Goh and published by GOH CHIN MING. This book was released on 2023-12-05 with total page 677 pages. Available in PDF, EPUB and Kindle. Book excerpt: This tour-leading book is suitable for people who wish to step into the tourism industry. This book covers the job tasks that need to be performed by a tour leader or tour manager in detail. The content structure is 100% based on the job-occupation standard requirements in certain countries. This book will cover the following topics: Introduction Perform pre-tour functions Perform a health, safety, and security briefing Perform on-tour functions Perform tour contingency measures Perform post-tour functions Perform job enrichment activities This book is also suitable for colleges and universities to use as a reference to teach related tourism subjects. This book includes certain exercise questions and discussions to be used in the tutorial lesson of the tourism course.
Author : Martin Atkins
Publisher : Chicago Review Press
ISBN 13 : 1556529740
Total Pages : 743 pages
Book Rating : 4.5/5 (565 download)
Download or read book Tour:Smart written by Martin Atkins and published by Chicago Review Press. This book was released on 2007-09 with total page 743 pages. Available in PDF, EPUB and Kindle. Book excerpt: From packing the right equipment to keeping enough gas in the tank to get home, every aspect of making a successful tour with a band is addressed in this comprehensive guide. More than 100 luminaries and leading organizations from the world of touring--among them Chris Connelly, Henry Rollins, the House of Blues, and the Vans Warped Tour, as well as club owners, tour managers, and even sex advisors--provide handy insider know-how along with insight on mistakes commonly made by novice bands. Chapters address the nitty-gritty of touring, with instructions on how to secure venues and publicity, how to stay healthy on the road, and how to keep the budget in the black. Loaded with hundreds of years' worth of collective hands-on experience from those steeped in the music business, this is a must-have resource for creating an unforgettable tour.
Author : John Hartley
Publisher : John Wiley & Sons
ISBN 13 : 1118321634
Total Pages : 530 pages
Book Rating : 4.1/5 (183 download)
Download or read book A Companion to New Media Dynamics written by John Hartley and published by John Wiley & Sons. This book was released on 2013-01-09 with total page 530 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Companion to New Media Dynamics presents a state-of-the-art collection of multidisciplinary readings that examine the origins, evolution, and cultural underpinnings of the media of the digital age in terms of dynamic change Presents a state-of-the-art collection of original readings relating to new media in terms of dynamic change Features interdisciplinary contributions encompassing the sciences, social sciences, humanities and creative arts Addresses a wide range of issues from the ownership and regulation of new media to their form and cultural uses Provides readers with a glimpse of new media dynamics at three levels of scale: the 'macro' or system level; the 'meso' or institutional level; and 'micro' or agency level
Author :
Publisher :
ISBN 13 :
Total Pages : 1008 pages
Book Rating : 4.:/5 (319 download)
Download or read book The Timber Producer written by and published by . This book was released on 1990 with total page 1008 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : United States Travel Service
Publisher :
ISBN 13 :
Total Pages : 36 pages
Book Rating : 4.0/5 ( download)
Download or read book Program Report written by United States Travel Service and published by . This book was released on with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt:
