Media Communications Handbook For Public Officials

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The Handbook of Public Sector Communication

Author : Vilma Luoma-aho
Publisher : John Wiley & Sons
ISBN 13 : 111926314X
Total Pages : 517 pages
Book Rating : 4.1/5 (192 download)

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Book Synopsis The Handbook of Public Sector Communication by : Vilma Luoma-aho

Download or read book The Handbook of Public Sector Communication written by Vilma Luoma-aho and published by John Wiley & Sons. This book was released on 2020-03-24 with total page 517 pages. Available in PDF, EPUB and Kindle. Book excerpt: A multidisciplinary collection on global public entity strategic communication Research into public sector communication investigates the interaction between public and governmental entities and citizens within their sphere of influence. Today’s public sector organizations are operating in environments where people receive their information from multiple sources. Although modern research demonstrates the immense impact public entities have on democracy and societal welfare, communication in this context is often overlooked. Public sector organizations need to develop “communicative intelligence” in balancing their institutional agendas and aims of public engagement. The Handbook of Public Sector Communication is the first comprehensive volume to explore the field. This timely, innovative volume examines the societal role, environment, goals, practices, and development of public sector strategic communication. International in scope, this handbook describes and analyzes the contexts, policies, issues, and questions that shape public sector communication. An interdisciplinary team of leading experts discusses diverse subjects of rising importance to public sector, government, and political communication. Topics include social exchange relationships, crisis communication, citizen expectations, measuring and evaluating media, diversity and inclusion, and more. Providing current research and global perspectives, this important resource: Addresses the questions public sector communicators face today Summarizes the current state of public sector communication worldwide Clarifies contemporary trends and practices including mediatization, citizen engagement, and change and expectation management Addresses global challenges and crises such as corruption and bureaucratic roadblocks Provides a framework for measuring communication effectiveness Requiring minimal prior knowledge of the field, The Handbook of Public Sector Communication is a valuable tool for academics, students, and practitioners in areas of public administration, public management, political communication, strategic and organizational communication, and related fields such as political science, sociology, marketing, journalism, and globalization studies.

Communicating in a Crisis

Author : Robert DeMartino
Publisher : DIANE Publishing
ISBN 13 : 1437903487
Total Pages : 96 pages
Book Rating : 4.4/5 (379 download)

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Book Synopsis Communicating in a Crisis by : Robert DeMartino

Download or read book Communicating in a Crisis written by Robert DeMartino and published by DIANE Publishing. This book was released on 2009-02 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt: A resource for public officials on the basic tenets of effective communications generally and on working with the news media specifically. Focuses on providing public officials with a brief orientation and perspective on the media and how they think and work, and on the public as the end-recipient of info.; concise presentations of techniques for responding to and cooperating with the media in conveying info. and delivering messages, before, during, and after a public health crisis; a practical guide to the tools of the trade of media relations and public communications; and strategies and tactics for addressing the probable opportunities and the possible challenges that are likely to arise as a consequence of such communication initiatives. Ill.

Disaster Communications in a Changing Media World

Author : George Haddow
Publisher : Butterworth-Heinemann
ISBN 13 : 0124079253
Total Pages : 282 pages
Book Rating : 4.1/5 (24 download)

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Book Synopsis Disaster Communications in a Changing Media World by : George Haddow

Download or read book Disaster Communications in a Changing Media World written by George Haddow and published by Butterworth-Heinemann. This book was released on 2013-12-14 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: Communications are key to the success of disaster mitigation, preparedness, response, and recovery. Accurate information disseminated to the general public, to elected officials and community leaders, as well as to the media, reduces risk, saves lives and property, and speeds recovery. Disaster Communications in a Changing Media World, Second Edition, provides valuable information for navigating these priorities in the age of evolving media. The emergence of new media like the Internet, email, blogs, text messaging, cell phone photos, and the increasing influence of first informers are redefining the roles of government and media. The tools and rules of communications are evolving, and disaster communications must also evolve to accommodate these changes and exploit the opportunities they provide. Disaster Communications in a Changing Media World, Second Edition, illuminates the path to effective disaster communication, including the need for transparency, increased accessibility, trustworthiness and reliability, and partnerships with the media. - Includes case studies from recent disasters including Hurricane Sandy, the 2011 tsunami in Japan, and the Boston Marathon bombings - Demonstrates how to use blogs, text messages, and cell phone cameras, as well as government channels and traditional media, to communicate during a crisis - Examines current social media programs conducted by FEMA, the American Red Cross, state and local emergency managers, and the private sector - Updated information in each chapter, especially on how social media has emerged as a force in disaster communications

The Handbook of Strategic Public Relations and Integrated Communications

Author : Clarke Caywood
Publisher : McGraw Hill Professional
ISBN 13 : 9780786311316
Total Pages : 612 pages
Book Rating : 4.3/5 (113 download)

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Book Synopsis The Handbook of Strategic Public Relations and Integrated Communications by : Clarke Caywood

Download or read book The Handbook of Strategic Public Relations and Integrated Communications written by Clarke Caywood and published by McGraw Hill Professional. This book was released on 1997-05 with total page 612 pages. Available in PDF, EPUB and Kindle. Book excerpt: As the media grows more ruthless, the role of public relations has become increasingly complex and critical. Savvy businesspeople know that how a company conveys and maintains its image has never been more importantor more challenging. The Handbook of Strategic Public Relations & Integrated Communications is the definitive guide for communications professionals. Featuring the expertise of the world's foremost public relations and marketing authorities, it is the first book of its kind to combine the art and science of marketing, public relations and communications in one single resource. An indispensable reference guide to the best practices in every industry, this handbook features more than 40 information-packed chapters authored by the best minds in the business and covers cutting-edge tips, topics and techniques such as: Crisis management Marketing public relations Client-agency relationships Environmental public relations High-tech PR And more!

Media Relations Handbook for Government, Associations, Nonprofits, and Elected Officials, 2e

Author : Bradford Fitch
Publisher : The Capitol Net Inc
ISBN 13 : 1587332620
Total Pages : 334 pages
Book Rating : 4.5/5 (873 download)

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Book Synopsis Media Relations Handbook for Government, Associations, Nonprofits, and Elected Officials, 2e by : Bradford Fitch

Download or read book Media Relations Handbook for Government, Associations, Nonprofits, and Elected Officials, 2e written by Bradford Fitch and published by The Capitol Net Inc. This book was released on with total page 334 pages. Available in PDF, EPUB and Kindle. Book excerpt: Human communication is a constant, continuous, and dynamic phenomenon. You cannot not-communicate nor can you un-communicate. For an individual entity, there is only ONE communication. Not multiple, not varieties, only one. That one communication is the culmination of all that has been communicated by the entity until the "now" in time. You cannot go back and un-communicate something. You can only begin from the "now" to create the intended outcome. That outcome is always a negotiation with the receiver/audience/community to cultivate an agreed understanding. For a communication professional, understanding this fact is essential. No matter where you work, someone has been communicating something before you began. You cannot un-communicate it. You cannot create a new beginning; but you can begin now to create a new outcome. Research continues into the changes in communication wrought by the Internet and public expectations that are experiencing mercurial change. As best practices are now being developed, the Media Relations Handbook 2e can give you guidance and ideas that will spark your innovation.

The Communications Golden Hour

Author : Doug Levy
Publisher : Public Safety Press
ISBN 13 : 9781732065956
Total Pages : 0 pages
Book Rating : 4.0/5 (659 download)

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Book Synopsis The Communications Golden Hour by : Doug Levy

Download or read book The Communications Golden Hour written by Doug Levy and published by Public Safety Press. This book was released on 2023-10-31 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The all-new 2023 edition of The Communications Golden Hour®: The Essential Guide to Public Information When Every Minute Counts captures what Doug Levy and dozens of other experienced PIOs have learned the hard way in crises and emergencies of all kinds. With lessons from those who have been on the front lines and in the headlines, the all-new second edition teaches both government and corporate communicators how to be ready for anything. Updated with case studies on the Covid-19 pandemic, racial justice protests, and major disasters like the Florida building collapse.

The Practice of Government Public Relations

Author : Mordecai Lee
Publisher : Routledge
ISBN 13 : 1351541358
Total Pages : 274 pages
Book Rating : 4.3/5 (515 download)

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Book Synopsis The Practice of Government Public Relations by : Mordecai Lee

Download or read book The Practice of Government Public Relations written by Mordecai Lee and published by Routledge. This book was released on 2017-09-25 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: In addition to traditional management tools, government administrators require a fundamental understanding of the tools available to address the ever-changing context of government communications. Examining the ins and outs of the regulations influencing public information, The Practice of Government Public Relations unveils novel ways to integrate cutting-edge technologies—including Web 2.0 and rapidly emerging social media—to craft and maintain a positive public image. Expert practitioners with extensive government communications experience address key topics of interest and provide an up-to-date overview of best practices. They examine the specifics of government public relations and detail a hands-on approach for the planning, implementation, and evaluation of the wide-ranging aspects of government public relations—including how to respond during a crisis.In addition to the tools provided on the accompanying downloadable resources, most chapters include a Best Practice Checklist to help you successfully utilize the communication strategies outlined in the book. Focusing on the roles of government managers enacting policies adopted by elected officials and politicians, this book is ideal for program managers seeking innovative and inexpensive ways to accomplish their programs’ missions. While no manager can be an expert in all aspects of public administration, this book helps you understand the external communications tools available to advance the mission and results of your agency.

The IABC Handbook of Organizational Communication

Author : Tamara Gillis
Publisher : John Wiley & Sons
ISBN 13 : 1118016351
Total Pages : 484 pages
Book Rating : 4.1/5 (18 download)

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Book Synopsis The IABC Handbook of Organizational Communication by : Tamara Gillis

Download or read book The IABC Handbook of Organizational Communication written by Tamara Gillis and published by John Wiley & Sons. This book was released on 2011-03-21 with total page 484 pages. Available in PDF, EPUB and Kindle. Book excerpt: The IABC Handbook of Organizational Communication THIS NEW EDITION of The IABC Handbook of Organizational Communication contains a comprehensive collection of practical knowledge about successful corporate communication and its effect on an organization as a whole. Thoroughly revised and updated to meet the realities of today’s organizational environment, the second edition of The IABC Handbook of Organizational Communication includes fresh case studies and original chapters. This vital resource contains information that is relevant to communicators in any organization, from global conglomerates to small businesses, public companies to private firms, and for-profits to nonprofits. The expert contributors cover a wealth of relevant topics, including how to excel at executive communication and executive coaching, an in-depth examination of communication counsel, a review of communication and ethics as a whole, a review of corporate social responsibility and sustainability issues, and how to prepare for communication during a crisis. The book also contains information on current issues and trends such as the effects of the recent recession and new technologies that affect strategic communication management. A review of internal and employee communication issues, the growing need for international and multicultural communication, and strategies for combining traditional and social media are explored in detail. Whether you are a professional communicator or a corporate executive without a background in the communication discipline, you will gain new insight into traditional and emerging issues in organizational communication and learn what it takes to reach stakeholders both inside and outside the organization.

Media Power in Indonesia

Author : Ross Tapsell
Publisher : Rowman & Littlefield
ISBN 13 : 1786600374
Total Pages : 203 pages
Book Rating : 4.7/5 (866 download)

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Book Synopsis Media Power in Indonesia by : Ross Tapsell

Download or read book Media Power in Indonesia written by Ross Tapsell and published by Rowman & Littlefield. This book was released on 2017-07-18 with total page 203 pages. Available in PDF, EPUB and Kindle. Book excerpt: Indonesia is undergoing a process of rapid change, with an affluent middle class due to hit 141 million people by 2020. While official statistics suggest that internet penetration is low, over 70 million Indonesians have a Facebook account, the fourth highest group in the world. Jakarta is the Twitter capital of the world with more tweets per minute than any other city around the globe. In the past ten years digitalisation of media content has enabled extensive concentration and conglomeration of the industry, and media owners are wealthier and more politically powerful than ever before. Digital media is a prominent place of contestation between large, powerful oligarchs, and citizens looking to bring about rapid and meaningful change. This book examines how the political agencies of both oligarchs and ‘netizens’ are enhanced by digitalisation, and how an increasingly divergent society is being formed. In doing so, this book enters this debate about the transformations of society and power in the digital age.

Jane's Crisis Communications Handbook

Author : Louie Fernandez
Publisher : Ihs Global Incorporated
ISBN 13 : 9780710625960
Total Pages : 0 pages
Book Rating : 4.6/5 (259 download)

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Book Synopsis Jane's Crisis Communications Handbook by : Louie Fernandez

Download or read book Jane's Crisis Communications Handbook written by Louie Fernandez and published by Ihs Global Incorporated. This book was released on 2003 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is designed to assist organizations and their employees to cooperate with the media and inform, calm, and direct their stakeholders and public during any emergency.

The Handbook of Public Sector Communication

Author : Vilma Luoma-aho
Publisher : John Wiley & Sons
ISBN 13 : 1119263190
Total Pages : 502 pages
Book Rating : 4.1/5 (192 download)

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Book Synopsis The Handbook of Public Sector Communication by : Vilma Luoma-aho

Download or read book The Handbook of Public Sector Communication written by Vilma Luoma-aho and published by John Wiley & Sons. This book was released on 2020-02-03 with total page 502 pages. Available in PDF, EPUB and Kindle. Book excerpt: A multidisciplinary collection on global public entity strategic communication Research into public sector communication investigates the interaction between public and governmental entities and citizens within their sphere of influence. Today’s public sector organizations are operating in environments where people receive their information from multiple sources. Although modern research demonstrates the immense impact public entities have on democracy and societal welfare, communication in this context is often overlooked. Public sector organizations need to develop “communicative intelligence” in balancing their institutional agendas and aims of public engagement. The Handbook of Public Sector Communication is the first comprehensive volume to explore the field. This timely, innovative volume examines the societal role, environment, goals, practices, and development of public sector strategic communication. International in scope, this handbook describes and analyzes the contexts, policies, issues, and questions that shape public sector communication. An interdisciplinary team of leading experts discusses diverse subjects of rising importance to public sector, government, and political communication. Topics include social exchange relationships, crisis communication, citizen expectations, measuring and evaluating media, diversity and inclusion, and more. Providing current research and global perspectives, this important resource: Addresses the questions public sector communicators face today Summarizes the current state of public sector communication worldwide Clarifies contemporary trends and practices including mediatization, citizen engagement, and change and expectation management Addresses global challenges and crises such as corruption and bureaucratic roadblocks Provides a framework for measuring communication effectiveness Requiring minimal prior knowledge of the field, The Handbook of Public Sector Communication is a valuable tool for academics, students, and practitioners in areas of public administration, public management, political communication, strategic and organizational communication, and related fields such as political science, sociology, marketing, journalism, and globalization studies.

Handbook of Research on New Media Applications in Public Relations and Advertising

Author : Esiyok, Elif
Publisher : IGI Global
ISBN 13 : 1799832031
Total Pages : 572 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Handbook of Research on New Media Applications in Public Relations and Advertising by : Esiyok, Elif

Download or read book Handbook of Research on New Media Applications in Public Relations and Advertising written by Esiyok, Elif and published by IGI Global. This book was released on 2020-08-07 with total page 572 pages. Available in PDF, EPUB and Kindle. Book excerpt: As competition between companies increases, the need for effective public relations and advertising campaigns becomes imperative to the success of the business. However, with the introduction of new media, the nature of these campaigns has changed. Today’s consumers have more awareness and diversified ways to obtain knowledge, and through new media, they can provide feedback. An understanding of how to utilize new media to promote and sustain the reputation of an organization is vital for its continued success. The Handbook of Research on New Media Applications in Public Relations and Advertising is a pivotal reference source that provides vital research on the application of new media tools for running successful public relations and advertising campaigns. While highlighting topics such as digital advertising, online behavior, and social networking, this book is ideally designed for public relations officers, advertisers, marketers, brand managers, communication directors, social media managers, IT consultants, researchers, academicians, students, and industry practitioners.

When the Press Fails

Author : W. Lance Bennett
Publisher : University of Chicago Press
ISBN 13 : 0226042863
Total Pages : 279 pages
Book Rating : 4.2/5 (26 download)

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Book Synopsis When the Press Fails by : W. Lance Bennett

Download or read book When the Press Fails written by W. Lance Bennett and published by University of Chicago Press. This book was released on 2008-09-15 with total page 279 pages. Available in PDF, EPUB and Kindle. Book excerpt: A sobering look at the intimate relationship between political power and the news media, When the Press Fails argues the dependence of reporters on official sources disastrously thwarts coverage of dissenting voices from outside the Beltway. The result is both an indictment of official spin and an urgent call to action that questions why the mainstream press failed to challenge the Bush administration’s arguments for an invasion of Iraq or to illuminate administration policies underlying the Abu Ghraib controversy. Drawing on revealing interviews with Washington insiders and analysis of content from major news outlets, the authors illustrate the media’s unilateral surrender to White House spin whenever oppositional voices elsewhere in government fall silent. Contrasting these grave failures with the refreshingly critical reporting on Hurricane Katrina—a rare event that caught officials off guard, enabling journalists to enter a no-spin zone—When the Press Fails concludes by proposing new practices to reduce reporters’ dependence on power. “The hand-in-glove relationship of the U.S. media with the White House is mercilessly exposed in this determined and disheartening study that repeatedly reveals how the press has toed the official line at those moments when its independence was most needed.”—George Pendle, Financial Times “Bennett, Lawrence, and Livingston are indisputably right about the news media’s dereliction in covering the administration’s campaign to take the nation to war against Iraq.”—Don Wycliff, Chicago Tribune “[This] analysis of the weaknesses of Washington journalism deserves close attention.”—Russell Baker, New York Review of Books

The Media Handbook

Author : Helen Katz
Publisher : Routledge
ISBN 13 : 042978564X
Total Pages : 236 pages
Book Rating : 4.4/5 (297 download)

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Book Synopsis The Media Handbook by : Helen Katz

Download or read book The Media Handbook written by Helen Katz and published by Routledge. This book was released on 2019-05-03 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Media Handbook provides a practical introduction to the advertising, media planning, and buying processes. Emphasizing basic calculations and the practical realities of offering alternatives and evaluating the plan, this seventh edition includes greater coverage of social media, buying automation, the continued digitization of media, and updated statistics on media consumption. It covers over the top television, programmatic TV, digital advertising, and the automation of buying across all media. Author Helen Katz provides a continued focus on how planning and buying tie back to the strategic aims of the brand and the client, keeping practitioners and students up to date with current industry examples and practices. The Companion Website to the book includes resources for both students and instructors. For students there are flashcards to test themselves on main concepts, a list of key media associations, a template flowchart and formulas. Instructors can find lecture slides and sample test questions to assist in their course preparation.

Lesly's Handbook of Public Relations and Communications

Author : Philip Lesly
Publisher : McGraw Hill Professional
ISBN 13 : 9780844232577
Total Pages : 858 pages
Book Rating : 4.2/5 (325 download)

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Book Synopsis Lesly's Handbook of Public Relations and Communications by : Philip Lesly

Download or read book Lesly's Handbook of Public Relations and Communications written by Philip Lesly and published by McGraw Hill Professional. This book was released on 1998 with total page 858 pages. Available in PDF, EPUB and Kindle. Book excerpt: Until his death in 1997, Philip Lesly was a leading authority on public relations and a leading practitioner. The new title reflects an added section on the techniques of communication. Other sections cover the definition and function of public relations; analysis, research and planning; how an organization utilizes public relations; and the practice of public relations. Appendices include sources of information, public relations organizations, the code of professional standards for the practice of public relations, and a glossary. Annotation copyrighted by Book News, Inc., Portland, OR

Model Rules of Professional Conduct

Author : American Bar Association. House of Delegates
Publisher : American Bar Association
ISBN 13 : 9781590318737
Total Pages : 216 pages
Book Rating : 4.3/5 (187 download)

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Book Synopsis Model Rules of Professional Conduct by : American Bar Association. House of Delegates

Download or read book Model Rules of Professional Conduct written by American Bar Association. House of Delegates and published by American Bar Association. This book was released on 2007 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Model Rules of Professional Conduct provides an up-to-date resource for information on legal ethics. Federal, state and local courts in all jurisdictions look to the Rules for guidance in solving lawyer malpractice cases, disciplinary actions, disqualification issues, sanctions questions and much more. In this volume, black-letter Rules of Professional Conduct are followed by numbered Comments that explain each Rule's purpose and provide suggestions for its practical application. The Rules will help you identify proper conduct in a variety of given situations, review those instances where discretionary action is possible, and define the nature of the relationship between you and your clients, colleagues and the courts.

Professional Communications in the Public Sector

Author : Ted Glenn
Publisher : Canadian Scholars’ Press
ISBN 13 : 155130631X
Total Pages : 312 pages
Book Rating : 4.5/5 (513 download)

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Book Synopsis Professional Communications in the Public Sector by : Ted Glenn

Download or read book Professional Communications in the Public Sector written by Ted Glenn and published by Canadian Scholars’ Press. This book was released on 2014 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this enterprising new text, Ted Glenn equips fledgling public sector communications professionals with the information they need to be successful in their new roles. Leveraging his years of experience in this growing field, Glenn discusses how to present policy goals to different audiences and tailor messages to their needs, write gripping speeches, and use digital media in a world where one ill-phrased tweet can sink a career. Chapters are enriched with activities that walk students through the many responsibilities of public service professionals and encourage them to think strategically in quickly evolving situations. Professional Communications in the Public Sector is indispensable reading for students of public administration, communications, policy studies, media studies, and advertising.