MCQs of Marketing Analytics for MBA

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Author :
Publisher : Shanti Publication
ISBN 13 :
Total Pages : 25 pages
Book Rating : 4./5 ( download)

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Book Synopsis MCQs of Marketing Analytics for MBA by : Dr. Ravi Kant Pathak

Download or read book MCQs of Marketing Analytics for MBA written by Dr. Ravi Kant Pathak and published by Shanti Publication. This book was released on 2020-08-11 with total page 25 pages. Available in PDF, EPUB and Kindle. Book excerpt: 1. According to the Latest Syllabus of Dr. A.P.J. Abdul Kalam Technical University, Lucknow (U.P.) 2. Important Multiple Choice Questions 3. Including Fill in the blanks 4. Unit wise MCQs

Management Information Systems

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Publisher : Pearson Educación
ISBN 13 : 9789702605287
Total Pages : 618 pages
Book Rating : 4.6/5 (52 download)

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Book Synopsis Management Information Systems by : Kenneth C. Laudon

Download or read book Management Information Systems written by Kenneth C. Laudon and published by Pearson Educación. This book was released on 2004 with total page 618 pages. Available in PDF, EPUB and Kindle. Book excerpt: Management Information Systems provides comprehensive and integrative coverage of essential new technologies, information system applications, and their impact on business models and managerial decision-making in an exciting and interactive manner. The twelfth edition focuses on the major changes that have been made in information technology over the past two years, and includes new opening, closing, and Interactive Session cases.

Information Systems for Business and Beyond

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Publisher :
ISBN 13 :
Total Pages : 167 pages
Book Rating : 4.:/5 (1 download)

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Book Synopsis Information Systems for Business and Beyond by : David T. Bourgeois

Download or read book Information Systems for Business and Beyond written by David T. Bourgeois and published by . This book was released on 2014 with total page 167 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Information Systems for Business and Beyond introduces the concept of information systems, their use in business, and the larger impact they are having on our world."--BC Campus website.

Digital Marketing Essentials You Always Wanted to Know

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Publisher : Vibrant Publishers
ISBN 13 : 1949395421
Total Pages : 173 pages
Book Rating : 4.9/5 (493 download)

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Book Synopsis Digital Marketing Essentials You Always Wanted to Know by : Vibrant Publishers

Download or read book Digital Marketing Essentials You Always Wanted to Know written by Vibrant Publishers and published by Vibrant Publishers. This book was released on 2020-07-23 with total page 173 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Internet has changed how we communicate, and that includes how we market. From corporate websites, to social media platforms, search engines, and more, there are many ways to reach your market in the digital age. The vast amount of data that can be generated (Big Data), ads to the complexity of marketing decisions, but also lets you understand your market better than ever before. Digital Marketing Essentials You Always Wanted To Know includes easy-to-understand concepts, tips, and insights to understand how to gain and retain happy customers through the use of digital technologies. This book will help you understand the principles that boost marketing productivity, including the tools required to create and implement a winning digital marketing strategy. It shows how to integrate your digital activities across channels to improve your marketing performance. Whether you are a beginner, looking to understand the basics of digital marketing, or an expert marketer, searching for a way to increase your digital marketing ROI, Digital Marketing Essentials will help you achieve your goals.

Agribusiness Management

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Author :
Publisher : Routledge
ISBN 13 : 1136343830
Total Pages : 481 pages
Book Rating : 4.1/5 (363 download)

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Book Synopsis Agribusiness Management by : Freddie L. Barnard

Download or read book Agribusiness Management written by Freddie L. Barnard and published by Routledge. This book was released on 2012-06-25 with total page 481 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today’s food and agribusiness managers operate in a rapidly changing, highly volatile, international, high technology, consumer-focused world. This new edition of Agribusiness Management was written to help prepare students and managers for a successful career in this new world of food and fiber production and marketing. Agribusiness Management uses four specific approaches to help readers develop and enhance their capabilities as agribusiness managers. First, this edition of the book offers a contemporary focus that reflects the issues that agribusiness managers face both today and are likely to face tomorrow. Specifically, food sector firms and larger agribusiness firms receive more attention in this edition, reflecting their increasing importance as employers of food and agribusiness program graduates. Second, the book presents conceptual material in a pragmatic way with illustrations and examples that will help the reader understand how a specific concept works in practice. Third, the book has a decision-making emphasis, providing contemporary tools that readers will find useful when making decisions in the contemporary business environment. Finally, Agribusiness Management offers a pertinent set of discussion questions and case studies that will allow the reader to apply the material covered in real-world situations. The bottom-line on this fourth edition of Agribusiness Management: this book is contemporary, solid on the fundamentals, practical and applicable. It provides students and adult learners with an essential understanding of what it takes to be a successful agribusiness manager in today’s rapidly evolving, highly unpredictable marketplace.

Financial Management

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Publisher : Sultan Chand & Sons
ISBN 13 : 9351611426
Total Pages : 23 pages
Book Rating : 4.3/5 (516 download)

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Book Synopsis Financial Management by : S N Maheshwari

Download or read book Financial Management written by S N Maheshwari and published by Sultan Chand & Sons. This book was released on 2019-12-04 with total page 23 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book provides a comprehensive coverage of the course-content requirements of the students appearing the paper 'Financial Management' at the B. Com and BBA Examinations of different Indian Universities as per CBCS syllabus. The book has been divided into FOUR convenient Sections. Each Section covers a different aspect of 'Financial Management' with the subject divided into chapters covering different topics in a systematic and concise manner. The unique feature of this book lies in its simple and systematic presentation of theory, which would enable the students to solve practical problems with ease. The other main strengths of this book are: plentiful illustrative examples and end-of-the-chapter exercises with short answers.

501 GMAT Questions

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Publisher : Learning Express (NY)
ISBN 13 : 9781576859209
Total Pages : 0 pages
Book Rating : 4.8/5 (592 download)

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Book Synopsis 501 GMAT Questions by : LearningExpress (Organization)

Download or read book 501 GMAT Questions written by LearningExpress (Organization) and published by Learning Express (NY). This book was released on 2013 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A comprehensive study guide divided into four distinct sections, each representing a section of the official GMAT.

Introduction to Business

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Publisher :
ISBN 13 :
Total Pages : 1455 pages
Book Rating : 4./5 ( download)

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Book Synopsis Introduction to Business by : Lawrence J. Gitman

Download or read book Introduction to Business written by Lawrence J. Gitman and published by . This book was released on 2024-09-16 with total page 1455 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.

Introduction to Management

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Publisher : Oxford University Press, USA
ISBN 13 : 0199642990
Total Pages : 653 pages
Book Rating : 4.1/5 (996 download)

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Book Synopsis Introduction to Management by : Colin Combe

Download or read book Introduction to Management written by Colin Combe and published by Oxford University Press, USA. This book was released on 2014 with total page 653 pages. Available in PDF, EPUB and Kindle. Book excerpt: This brand new textbook equips the next generation of managers with the skills to succeed in a global business environment. Skillsets help students improve both their academic work and their employability, a truly international range of case studies broadens their horizons, and practitioner insights show them how skills are used in the real world.

Introductory Business Statistics 2e

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Publisher :
ISBN 13 :
Total Pages : 1801 pages
Book Rating : 4./5 ( download)

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Book Synopsis Introductory Business Statistics 2e by : Alexander Holmes

Download or read book Introductory Business Statistics 2e written by Alexander Holmes and published by . This book was released on 2023-12-13 with total page 1801 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introductory Business Statistics 2e aligns with the topics and objectives of the typical one-semester statistics course for business, economics, and related majors. The text provides detailed and supportive explanations and extensive step-by-step walkthroughs. The author places a significant emphasis on the development and practical application of formulas so that students have a deeper understanding of their interpretation and application of data. Problems and exercises are largely centered on business topics, though other applications are provided in order to increase relevance and showcase the critical role of statistics in a number of fields and real-world contexts. The second edition retains the organization of the original text. Based on extensive feedback from adopters and students, the revision focused on improving currency and relevance, particularly in examples and problems. This is an adaptation of Introductory Business Statistics 2e by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.

Project Management

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Publisher : John Wiley & Sons
ISBN 13 : 1118415825
Total Pages : 549 pages
Book Rating : 4.1/5 (184 download)

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Book Synopsis Project Management by : Harold Kerzner

Download or read book Project Management written by Harold Kerzner and published by John Wiley & Sons. This book was released on 2013-01-22 with total page 549 pages. Available in PDF, EPUB and Kindle. Book excerpt: A new edition of the most popular book of project management case studies, expanded to include more than 100 cases plus a "super case" on the Iridium Project Case studies are an important part of project management education and training. This Fourth Edition of Harold Kerzner's Project Management Case Studies features a number of new cases covering value measurement in project management. Also included is the well-received "super case," which covers all aspects of project management and may be used as a capstone for a course. This new edition: Contains 100-plus case studies drawn from real companies to illustrate both successful and poor implementation of project management Represents a wide range of industries, including medical and pharmaceutical, aerospace, manufacturing, automotive, finance and banking, and telecommunications Covers cutting-edge areas of construction and international project management plus a "super case" on the Iridium Project, covering all aspects of project management Follows and supports preparation for the Project Management Professional (PMP®) Certification Exam Project Management Case Studies, Fourth Edition is a valuable resource for students, as well as practicing engineers and managers, and can be used on its own or with the new Eleventh Edition of Harold Kerzner's landmark reference, Project Management: A Systems Approach to Planning, Scheduling, and Controlling. (PMP and Project Management Professional are registered marks of the Project Management Institute, Inc.)

Analytics, Data Science, and Artificial Intelligence

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Publisher :
ISBN 13 : 9781292341552
Total Pages : 832 pages
Book Rating : 4.3/5 (415 download)

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Book Synopsis Analytics, Data Science, and Artificial Intelligence by : Ramesh Sharda

Download or read book Analytics, Data Science, and Artificial Intelligence written by Ramesh Sharda and published by . This book was released on 2020-03-06 with total page 832 pages. Available in PDF, EPUB and Kindle. Book excerpt: For courses in decision support systems, computerized decision-making tools, and management support systems. Market-leading guide to modern analytics, for better business decisionsAnalytics, Data Science, & Artificial Intelligence: Systems for Decision Support is the most comprehensive introduction to technologies collectively called analytics (or business analytics) and the fundamental methods, techniques, and software used to design and develop these systems. Students gain inspiration from examples of organisations that have employed analytics to make decisions, while leveraging the resources of a companion website. With six new chapters, the 11th edition marks a major reorganisation reflecting a new focus -- analytics and its enabling technologies, including AI, machine-learning, robotics, chatbots, and IoT.

Business Research Methods

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Publisher : Oxford University Press, USA
ISBN 13 : 0199284989
Total Pages : 822 pages
Book Rating : 4.1/5 (992 download)

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Book Synopsis Business Research Methods by : Alan Bryman

Download or read book Business Research Methods written by Alan Bryman and published by Oxford University Press, USA. This book was released on 2007 with total page 822 pages. Available in PDF, EPUB and Kindle. Book excerpt: An adaptation of 'Social Research Methods' by Alan Bryman, this volume provides a comprehensive introduction to the area of business research methods. It gives students an assessment of the contexts within which different methods may be used and how they should be implemented.

Contemporary Marketing Research

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Publisher :
ISBN 13 :
Total Pages : 820 pages
Book Rating : 4.3/5 (555 download)

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Book Synopsis Contemporary Marketing Research by : Carl D. McDaniel

Download or read book Contemporary Marketing Research written by Carl D. McDaniel and published by . This book was released on 1991 with total page 820 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Balanced Scorecard

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Publisher :
ISBN 13 :
Total Pages : 9 pages
Book Rating : 4.:/5 (636 download)

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Book Synopsis The Balanced Scorecard by : Robert S. Kaplan

Download or read book The Balanced Scorecard written by Robert S. Kaplan and published by . This book was released on 2005 with total page 9 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Full Circle Marketing

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Publisher :
ISBN 13 : 9780578976518
Total Pages : 122 pages
Book Rating : 4.9/5 (765 download)

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Book Synopsis Full Circle Marketing by : Wayne Mullins

Download or read book Full Circle Marketing written by Wayne Mullins and published by . This book was released on 2021-11-03 with total page 122 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over the pages of this Full Circle Marketing you're going to discover two fundamental marketing strategies. Marketing strategies that work every single time they are used, and in many ways, these two fundamental strategies are like natural laws. And just like natural laws, you can choose to ignore them, or even pretend they don't exist, but your decision doesn't invalidate the laws. Jump out of an airplane, and you don't invalidate the law of gravity; you prove it. The same is true for the strategies you'll discover in the pages of this book. You can ignore them, or even intentionally violate them, but your decision won't invalidate their reality. Instead your results, or lack thereof, will merely confirm their existence.

Operations Research

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Publisher :
ISBN 13 :
Total Pages : 680 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Operations Research by : Hamdy A. Taha

Download or read book Operations Research written by Hamdy A. Taha and published by . This book was released on 1976 with total page 680 pages. Available in PDF, EPUB and Kindle. Book excerpt: