Mbusiness: The Strategic Implications of Mobile Communications

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Author :
Publisher : Routledge
ISBN 13 : 1136378839
Total Pages : 261 pages
Book Rating : 4.1/5 (363 download)

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Book Synopsis Mbusiness: The Strategic Implications of Mobile Communications by : Stuart Barnes

Download or read book Mbusiness: The Strategic Implications of Mobile Communications written by Stuart Barnes and published by Routledge. This book was released on 2012-05-04 with total page 261 pages. Available in PDF, EPUB and Kindle. Book excerpt: MBusiness: The Strategic Implications of Mobile Communications presents recent theory and evidence on wireless information technologies and their application in business. Such information is useful in both the classroom and for interested practitioners contemplating new technological developments. MBusiness is a very fast moving area and consequently there is a need to provide relevant material for those who wish to understand the subject. This text provides recent teachings, moving beyond existing wireless technology publications, and differentiates itself strongly via its emphasis on the strategic business application of mobile communications. It stands apart by virtue of the degree of academic rigour with which it tackles the material and is an excellent resource for teaching and learning in the classroom.

Strategy, Adoption, and Competitive Advantage of Mobile Services in the Global Economy

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Publisher : IGI Global
ISBN 13 : 1466619406
Total Pages : 449 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Strategy, Adoption, and Competitive Advantage of Mobile Services in the Global Economy by : Lee, In

Download or read book Strategy, Adoption, and Competitive Advantage of Mobile Services in the Global Economy written by Lee, In and published by IGI Global. This book was released on 2012-07-31 with total page 449 pages. Available in PDF, EPUB and Kindle. Book excerpt: As business paradigm shifts from a desktop-centric environment to a data-centric mobile environment, mobile services provide numerous new business opportunities, and in some cases, challenge some of the basic premises of existing business models. Strategy, Adoption, and Competitive Advantage of Mobile Services in the Global Economy seeks to foster a scientific understanding of mobile services, provide a timely publication of current research efforts, and forecast future trends in the mobile services industry. This book is an ideal resource for academics, researchers, government policymakers, as well as corporate managers looking to enhance their competitive edge in or understanding of mobile services.

Global Mobile Commerce: Strategies, Implementation and Case Studies

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Publisher : IGI Global
ISBN 13 : 1599045605
Total Pages : 456 pages
Book Rating : 4.5/5 (99 download)

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Book Synopsis Global Mobile Commerce: Strategies, Implementation and Case Studies by : Huang, Wayne

Download or read book Global Mobile Commerce: Strategies, Implementation and Case Studies written by Huang, Wayne and published by IGI Global. This book was released on 2007-09-30 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explores global m-commerce strategies and technological standards, and provides cases of the subject from a global perspective.

Emergent Strategies for E-Business Processes, Services and Implications: Advancing Corporate Frameworks

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Publisher : IGI Global
ISBN 13 : 1605661554
Total Pages : 424 pages
Book Rating : 4.6/5 (56 download)

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Book Synopsis Emergent Strategies for E-Business Processes, Services and Implications: Advancing Corporate Frameworks by : Lee, In

Download or read book Emergent Strategies for E-Business Processes, Services and Implications: Advancing Corporate Frameworks written by Lee, In and published by IGI Global. This book was released on 2008-12-31 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book presents a collection of research associated with the emerging e-business technologies and applications, attempting to stimulate the advancement of various e-business frameworks and applications, and to provide future research directions"--Provided by publisher.

Enterprise Mobility

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Author :
Publisher : IOS Press
ISBN 13 : 9781586039059
Total Pages : 282 pages
Book Rating : 4.0/5 (39 download)

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Book Synopsis Enterprise Mobility by : Rahul C. Basole

Download or read book Enterprise Mobility written by Rahul C. Basole and published by IOS Press. This book was released on 2008 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: Previously published in the journal 'Information knowledge systems management' 7, 1-2 (2008), ISSN 1389-1995.

Unwired Business: Cases in Mobile Business

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Publisher : IGI Global
ISBN 13 : 1591406668
Total Pages : 296 pages
Book Rating : 4.5/5 (914 download)

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Book Synopsis Unwired Business: Cases in Mobile Business by : Barnes, Stuart J.

Download or read book Unwired Business: Cases in Mobile Business written by Barnes, Stuart J. and published by IGI Global. This book was released on 2005-11-30 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book provides practical case studies of the planning, implementation and use of mobile and wireless data solutions in modern business"--Provided by publisher.

M-Business

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Author :
Publisher : Routledge
ISBN 13 : 0750656239
Total Pages : 262 pages
Book Rating : 4.7/5 (56 download)

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Book Synopsis M-Business by : Stuart Barnes

Download or read book M-Business written by Stuart Barnes and published by Routledge. This book was released on 2003 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examine the impacts of wireless information technologies on modern business and organization. Using a combination of recent theory and eveidence, it demonstrates how forward-thinking organizations are reaping considerable strategic advantage from exciting new opportunities afforded by the mobile paradigm. This book explores the important strategic, managerial and technological issues that follow in the wake of an organization deciding to embrace mobile business models.

Mobile Computing and Wireless Communications

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Author :
Publisher : nge solutions, inc
ISBN 13 : 9780975918203
Total Pages : 716 pages
Book Rating : 4.9/5 (182 download)

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Book Synopsis Mobile Computing and Wireless Communications by : Amjad Umar

Download or read book Mobile Computing and Wireless Communications written by Amjad Umar and published by nge solutions, inc. This book was released on 2004 with total page 716 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book, suitable for IS/IT courses and self study, presents a comprehensive coverage of the technical as well as business/management aspects of mobile computing and wireless communications. Instead of one narrow topic, this classroom tested book covers the major building blocks (mobile applications, mobile computing platforms, wireless networks, architectures, security, and management) of mobile computing and wireless communications. Numerous real-life case studies and examples highlight the key points. The book starts with a discussion of m-business and m-government initiatives and examines mobile computing applications such as mobile messaging, m-commerce, M-CRM, M-portals, M-SCM, mobile agents, and sensor applications. The role of wireless Internet and Mobile IP is explained and the mobile computing platforms are analyzed with a discussion of wireless middleware, wireless gateways, mobile application servers, WAP, i-mode, J2ME, BREW, Mobile Internet Toolkit, and Mobile Web Services. The wireless networks are discussed at length with a review of wireless communication principles, wireless LANs with emphasis on 802.11 LANs, Bluetooth, wireless sensor networks, UWB (Ultra Wideband), cellular networks ranging from 1G to 5G, wireless local loops, FSO (Free Space Optics), satellites communications, and deep space networks. The book concludes with a review of the architectural, security, and management/support issues and their role in building, deploying and managing wireless systems in modern settings.

Competitive Strategies for Academic Entrepreneurship: Commercialization of Research-Based Products

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Author :
Publisher : IGI Global
ISBN 13 : 1466684887
Total Pages : 318 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Competitive Strategies for Academic Entrepreneurship: Commercialization of Research-Based Products by : Szopa, Anna

Download or read book Competitive Strategies for Academic Entrepreneurship: Commercialization of Research-Based Products written by Szopa, Anna and published by IGI Global. This book was released on 2015-09-21 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: In recent years, the pace of technological growth—from the very first stages of research and development to full-scale industrial implementation—has quickened at an exponential rate. To better keep pace with rapidly-changing market demands, the gap between university research incubators and public-sector start-up companies has undergone a marked contraction. Competitive Strategies for Academic Entrepreneurship: Commercialization of Research-Based Products seeks to fill the gap in research between universities and the public, and offers cutting-edge insight into the current state of the field. Charting a course that moves from discussions of academic resistance and implications for knowledge-transfer theory to current case-studies of academic/industrial launch-pads like COTEC’s Technology Commercialization Accelerator and the Maryland Industrial Partnerships program, this publication targets an audience of academicians, administrators, researchers, entrepreneurs, and established professionals, and seeks to provide insight into the mechanisms by which the research of today becomes the household names of tomorrow.

Recent Developments in Mobile Communications

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Author :
Publisher : BoD – Books on Demand
ISBN 13 : 953307910X
Total Pages : 288 pages
Book Rating : 4.5/5 (33 download)

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Book Synopsis Recent Developments in Mobile Communications by : Juan P. Maícas

Download or read book Recent Developments in Mobile Communications written by Juan P. Maícas and published by BoD – Books on Demand. This book was released on 2011-12-16 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Recent Developments in Mobile Communications - A Multidisciplinary Approach offers a multidisciplinary perspective on the mobile telecommunications industry. The aim of the chapters is to offer both comprehensive and up-to-date surveys of recent developments and the state-of-the-art of various economical and technical aspects of mobile telecommunications markets. The economy-oriented section offers a variety of chapters dealing with different topics within the field. An overview is given on the effects of privatization on mobile service providers' performance; application of the LAM model to market segmentation; the details of WAC; the current state of the telecommunication market; a potential framework for the analysis of the composition of both ecosystems and value networks using tussles and control points; the return of quality investments applied to the mobile telecommunications industry; the current state in the networks effects literature. The other section of the book approaches the field from the technical side. Some of the topics dealt with are antenna parameters for mobile communication systems; emerging wireless technologies that can be employed in RVC communication; ad hoc networks in mobile communications; DoA-based Switching (DoAS); Coordinated MultiPoint transmission and reception (CoMP); conventional and unconventional CACs; and water quality dynamic monitoring systems based on web-server-embedded technology.

Impact of Mobile Services on Business Development and E-Commerce

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Author :
Publisher : IGI Global
ISBN 13 : 1799800520
Total Pages : 280 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Impact of Mobile Services on Business Development and E-Commerce by : Liébana, Francisco

Download or read book Impact of Mobile Services on Business Development and E-Commerce written by Liébana, Francisco and published by IGI Global. This book was released on 2019-09-27 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mobile devices have become an essential item in the daily lives of many people. As with any innovation, mobile services present both opportunities and challenges to current business models. The development of mobile communication coupled with evolving mobile services have completely changed the business landscape and have transformed consumer behavior. It is important to understand the impact that these services have on users’ lives, business, and society. Impact of Mobile Services on Business Development and E-Commerce is a collection of innovative research that focuses on the importance of mobile services in business development and discusses the provision of decentralized services, mobile commerce and marketing, and new models for the delivery of mobile services such as business-to-consumer and peer-to-peer. While highlighting topics including global market, consumer behavior, and customer satisfaction, this book is ideally designed for business managers, executives, marketers, entrepreneurs, financial advisors, consumer behavior analysts, computer engineers, software developers, IT specialists, students, researchers, and business professionals.

Mobile Computing: Concepts, Methodologies, Tools, and Applications

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Author :
Publisher : IGI Global
ISBN 13 : 9781605660547
Total Pages : 3721 pages
Book Rating : 4.6/5 (65 download)

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Book Synopsis Mobile Computing: Concepts, Methodologies, Tools, and Applications by : Taniar, David

Download or read book Mobile Computing: Concepts, Methodologies, Tools, and Applications written by Taniar, David and published by IGI Global. This book was released on 2008-11-30 with total page 3721 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This multiple-volume publication advances the emergent field of mobile computing offering research on approaches, observations and models pertaining to mobile devices and wireless communications from over 400 leading researchers"--Provided by publisher.

Innovative Business Strategies

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Publisher : Archers & Elevators Publishing House
ISBN 13 : 9383241950
Total Pages : pages
Book Rating : 4.3/5 (832 download)

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Book Synopsis Innovative Business Strategies by : CBM College of Business Management

Download or read book Innovative Business Strategies written by CBM College of Business Management and published by Archers & Elevators Publishing House. This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Mobile Telecommunications in a High-Speed World

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Author :
Publisher : CRC Press
ISBN 13 : 131709526X
Total Pages : 274 pages
Book Rating : 4.3/5 (17 download)

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Book Synopsis Mobile Telecommunications in a High-Speed World by : Peter Curwen

Download or read book Mobile Telecommunications in a High-Speed World written by Peter Curwen and published by CRC Press. This book was released on 2016-07-22 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mobile Telecommunications in a High Speed World tells the story of 3G and higher-speed mobile communication technologies. Over ten years have passed since the first third-generation (3G) licences were awarded following debates about the merits of auctions versus 'beauty contests' then, nothing much happened. More licences were issued, a few roll-outs commenced and everyone began to think it had all been a horribly expensive mistake. That may still turn out to be the case, but in the meantime there have been massive developments in terms of the number of licences and launches worldwide, in the range of services that can be accessed, in the range of devices that can be used to access them, in operator strategies etc. Even the technology has improved considerably with 4G now under discussion. Much of this story has been chronicled, largely on the Internet, but the information is in tens of thousands of bits and pieces and a large part of it is either misleading or just plain wrong. Here, Peter Curwen and Jason Whalley introduce the outcomes of research that has involved the compilation of a unique database which details every licence and launch worldwide involving 3G. The authors discuss the structure of the industry and the strategic behaviour of operators, as well as the social consequences of the spread of 3G. They examine the role of new entry upon competition, and present analysis of the main operators involved, the development of handsets and especially smartphones. A number of country case studies are included. This comprehensive and up-to-date volume includes a number of country studies and is written by two of the world's foremost researchers on this industry. Mobile Telecommunications in a High Speed World will serve the needs of students, academics and those involved, or contemplating involvement, with the telecoms industry. Why pay thousands of dollars to consultancies to separate the wheat from the chaff with respect to 3G when you can read this book.

Trends in E-Business, E-Services, and E-Commerce: Impact of Technology on Goods, Services, and Business Transactions

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Author :
Publisher : IGI Global
ISBN 13 : 1466645113
Total Pages : 347 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Trends in E-Business, E-Services, and E-Commerce: Impact of Technology on Goods, Services, and Business Transactions by : Lee, In

Download or read book Trends in E-Business, E-Services, and E-Commerce: Impact of Technology on Goods, Services, and Business Transactions written by Lee, In and published by IGI Global. This book was released on 2013-09-30 with total page 347 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book offers insights into issues, challenges, and solutions related to the successful application and management aspects of electronic business, providing a comprehensive framework for researchers and practitioners in understanding the growing demand of e-business research"--Provided by publisher.

Handbook of Research on Human Social Interaction in the Age of Mobile Devices

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Author :
Publisher : IGI Global
ISBN 13 : 1522504702
Total Pages : 548 pages
Book Rating : 4.5/5 (225 download)

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Book Synopsis Handbook of Research on Human Social Interaction in the Age of Mobile Devices by : Xu, Xiaoge

Download or read book Handbook of Research on Human Social Interaction in the Age of Mobile Devices written by Xu, Xiaoge and published by IGI Global. This book was released on 2016-06-16 with total page 548 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital innovations, such as mobile technologies, have had a significant impact on the way people relate to one another, as well as the way they obtain and distribute information. As mobile devices continue to evolve, it has become easier to socialize; however, these mobile advancements have also made certain aspects of interaction more complex. The Handbook of Research on Human Social Interaction in the Age of Mobile Devices features an interdisciplinary perspective on mobile innovations and the use of this technology in daily life. Investigating the successes, issues, and challenges of the utilization of mobile technology, this handbook of research is a comprehensive reference source for professionals, educators, policymakers, and students interested in the impact these devices have on digital interaction, media, and communication.

Leveraging Mobile Media

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Author :
Publisher : Springer Science & Business Media
ISBN 13 : 3790816337
Total Pages : 270 pages
Book Rating : 4.7/5 (98 download)

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Book Synopsis Leveraging Mobile Media by : Valerie Feldmann

Download or read book Leveraging Mobile Media written by Valerie Feldmann and published by Springer Science & Business Media. This book was released on 2006-03-30 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mobile communications and next generation wireless networks emerge as new distribution channels for the media. This development offers exciting new opportunities for media companies: the mobile communication system creates new usage contexts for media content and services; the social use of mobile communications suggests that identity representation in social networks, impulsive access to trusted media brands, and micro-coordination emerge as new sources of value creation in the media industries. In the light of this background, this book takes two different viewpoints on the development of mobile media: from a competitive strategy point of view it analyzes the extension of cross-media strategies and the emergence of cross-network strategies; from a public policy point of view it develops demands and requirements for an innovation policy that fosters innovation in mobile media markets.