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Mattel 70 Years
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Download or read book Mattel 70 Years written by and published by . This book was released on 2015-10-26 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Celebrating the spectacular history of Mattel, this volume brings together archival images from the company's early years and expresses the joy and energy of all the toys since its founding, a fantastic tribute to the happiness of childhood and the enduring memories of life's best moments. Readers of all ages will delight in rediscovering their favorite toys and learning the stories behind them.
Download or read book Toy Monster written by Jerry Oppenheimer and published by Wiley + ORM. This book was released on 2009-02-17 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: An eye-popping, unauthorized exposé of the House of Barbie from the New York Times–bestselling author of The Kardashians and Crazy Rich. From Boise to Beijing, Mattel’s toys dominate the universe. Its no fun-and-games marketing muscle reaches some 140 countries, and its iconic products have been a part of our culture for generations. Now, in this intriguing and entertaining exposé, New York Times–bestselling author Jerry Oppenheimer places the world’s largest toy company under a journalistic microscope, uncovering the dark side of toy land, and exploring Mattel’s oddball corporate culture and eccentric, often bizarre, cast of characters. Based on exclusive interviews and an exhaustive review of public and private records, Toy Monster exposes Mattel’s take-no-prisoners, shark-infested corporate style. Throughout this scrupulously reported, unauthorized portrait, you’ll discover how dangerous toys are actually nothing new to Mattel, and why its fearsomely litigious approach within the brutal toy business has helped their products dominate potential rivals such as Bratz. Engaging and accessible, Toy Monster shows you why today’s toy business isn’t always fun and games. “Oppenheimer . . . has now trained his sights on the world’s biggest toy company—its egos, scandals and flawed products. In his toyland, nothing is cute.” —The Wall Street Journal “Oppenheimer takes a tour of Mattel’s seamier side, highlighting its dubious corporate practices and kooky cast in this scathing portrait . . . Fast-paced and engaging, this exposé will absorb readers until the last page and will forever change the way they think about the company.” —Publishers Weekly “Thoroughly researched, beautifully written, Oppenheimer’s opus contains all the intrigue and drama of an epic novel.” —C. David Heymann, New York Times–bestselling author
Book Synopsis Hot Wheels Forty Years by : Angelo Vanbogart
Download or read book Hot Wheels Forty Years written by Angelo Vanbogart and published by Penguin. This book was released on 2007-10-12 with total page 307 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you're a collector of the ultra-cool, sensationally sleek and super speedy Hot Wheels, you are in for a treat with Hot Wheels: Forty Years. This big, beautiful coffee table book tells the story of these miniature marvels through more than 600 stunning color photos, and historical details including company history, interviews with Mattel designers, major developments and trends. All the attitude and innovation of these revolutionary pocket-sized racers, Redlines, Blackwalls, Number Pack Vehicles, Protypes and more, is captures in the pages of this must-have reference.
Book Synopsis Play from Birth to Twelve and Beyond by : Doris Pronin Fromberg
Download or read book Play from Birth to Twelve and Beyond written by Doris Pronin Fromberg and published by Psychology Press. This book was released on 1998 with total page 608 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Encyclopedia presents 62 essays by 78 distinguished experts who draw on their expertise in pedagogy, anthropology, ethology, history, philosophy, and psychology to examine play and its variety, complexity, and usefulness. Here you'll find out why play is vital in developing mathematical thinking and promoting social skills, how properly constructed play enhances classroom instruction, which games foster which skills, how playing stimulates creativity, and much more.
Book Synopsis Mattel Catalog 1995 by : Mattel, Inc
Download or read book Mattel Catalog 1995 written by Mattel, Inc and published by . This book was released on 1995 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Marketing of Children’s Toys by : Rebecca C. Hains
Download or read book The Marketing of Children’s Toys written by Rebecca C. Hains and published by Springer Nature. This book was released on 2021-04-13 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers rich critical perspectives on the marketing of a variety of toys, brands, and product categories. Topics include marketing undertaken by specific children’s toy brands such as American Girl, Barbie, Disney, GoldieBlox, Fisher-Price, and LEGO, and marketing trends characterizing broader toy categories such as on-trend grotesque toys; toy firearms; minimalist toys; toyetics; toys meant to offer diverse representation; STEM toys; and unboxing videos. Toy marketing warrants a sustained scholarly critique because of toys’ cultural significance and their roles in children’s lives, as well as the industry’s economic importance. Discourses surrounding toys—including who certain toys are meant for and what various toys and brands can signify about their owners’ identities—have implications for our understandings of adults’ expectations of children and of broader societal norms into which children are being socialized.
Book Synopsis Play from Birth to Twelve by : Doris Pronin Fromberg
Download or read book Play from Birth to Twelve written by Doris Pronin Fromberg and published by Routledge. This book was released on 2021-12-13 with total page 578 pages. Available in PDF, EPUB and Kindle. Book excerpt: First published in 1998. Play is pervasive, infusing human activity throughout the life span. In particular, it serves to characterize childhood, the period from birth to age twelve. Within the past twenty years, many additions to the knowledge base on childhood play have been published in popular and scholarly literature. This book assembles and integrates this information, discusses disparate and diverse components, highlights the underlying dynamic processes of play, and provides a forum from which new questions may emerge and new methods of inquiry may develop. The place of new technologies and the future of play in the context of contemporary society also are discussed.
Download or read book Redline Archeology written by Young and published by Robert Wendell Young. This book was released on 2018-09-15 with total page 110 pages. Available in PDF, EPUB and Kindle. Book excerpt: Redline Archeology answers the on-going demand of Hot Wheels collectors' desire to learn the secrets to discovering rare, original collections. Sparked by a child's excitement over a new toy in 1968, the book chronicles 25 years of amazing scores. The detailed history recounts how Bob Young has become one of the most successful and unique collectors in the hobby today. The secrets within the pages reveal how he discovered original collections, to how his techniques have evolved with the ever-changing technology. Filled with great photos and stories about some of the most interesting and incredible finds, Redline Archeology is a must read for any serious collector of not only Hot Wheels, but any collectible.
Book Synopsis Hot Wheels Let's Race: Ultimate Racers by : Eric Geron
Download or read book Hot Wheels Let's Race: Ultimate Racers written by Eric Geron and published by Simon and Schuster. This book was released on 2024-05-07 with total page 13 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ready, set, race! A thrilling storybook with stickers based on Hot Wheels Let’s Race, debuting on Netflix in Spring 2024. Inspired by Hot Wheels, the number-one selling toy in the world, Hot Wheels Let’s Race is an action-packed comedy series for kids, and follows the newest generation of racers: Coop, Spark, Mac, Brights, Axle, and Sidecar as they attend a racing camp that always puts the pedal to the metal. Through mind-blowing races, extreme stunt contests, and thrill-seeking challenges, Hot Wheels Let’s Race is a show that kids and the whole family can enjoy.
Book Synopsis Setting Global Standards by : S. Prakash Sethi
Download or read book Setting Global Standards written by S. Prakash Sethi and published by John Wiley & Sons. This book was released on 2003-04-07 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how large corporations can make real improvements in their standard business practices without jeopardizing their competitiveness in the global marketplace. S. Prakash Sethi, a preeminent business scholar and researcher on the activities of multinational corporations and global business issues, outlines a number of highly effective approaches by which corporate leaders can improve their credibility and ensure the protection of the human and civil rights of their workers across the globe. Order your copy today!
Book Synopsis Thirty Years of Mattel Fashion Dolls by : J. Michael Augustyniak
Download or read book Thirty Years of Mattel Fashion Dolls written by J. Michael Augustyniak and published by . This book was released on 1998 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over 1,000 color photos showcase 600 dolls and 300 fashions and playsets, and numerous close-ups aid the collector in identifying out-of-box dolls. A unique three-decade overview of Barbie doll is included.
Book Synopsis Mattel's Christmas Toy Book for 1969 by : Mattel, Inc
Download or read book Mattel's Christmas Toy Book for 1969 written by Mattel, Inc and published by . This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Hot Wheels Let's Race: Catch that Tire! by : Eric Geron
Download or read book Hot Wheels Let's Race: Catch that Tire! written by Eric Geron and published by Simon and Schuster. This book was released on 2024-05-07 with total page 17 pages. Available in PDF, EPUB and Kindle. Book excerpt: An action-packed beginning reader based on Hot Wheels Let’s Race, debuting on Netflix in Spring 2024. Ready,set, race! Inspired by Hot Wheels, the number-one selling toy in the world, Hot Wheels Let’s Race is an action-packed comedy series for kids, and follows the newest generation of racers: Coop, Spark, Mac, Brights, Axle, and Sidecar as they attend a racing camp that always puts the pedal to the metal. Through mind-blowing races, extreme stunt contests, and thrill-seeking challenges, Hot Wheels Let’s Race is a show that kids and the whole family can enjoy.
Book Synopsis Globalization and Self-Regulation by : S. Sethi
Download or read book Globalization and Self-Regulation written by S. Sethi and published by Springer. This book was released on 2016-02-17 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: Corporate strategy expert Prakash Sethi takes an in-depth look at global structures and how regulation works from a corporate perspective, providing case studies of several industries and governments who have begun implementing voluntary codes of conducts, including Equator Principles, ICMM, and The Kimberly Process.
Download or read book Rack Toys written by Brian Heiler and published by . This book was released on 2021-08-06 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: A love-letter to fun toys that broke real easy, Rack Toys chronicles decades of cheaply made toys found on the rack of discount stores, drug stores and anywhere in-between. What these toys lacked in quality, they made up for in charm and kitsch.
Book Synopsis Toys of the 50s, 60s and 70s by : Kate Roberts
Download or read book Toys of the 50s, 60s and 70s written by Kate Roberts and published by Minnesota Historical Society Press. This book was released on 2014-05-15 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Toys from the 1950s, '60s, and '70s capture the joy of play and the pure fun of being a kid. But beneath those iconic names are rich veins of nostalgia, memory, and history. These toys--and the stories of the kids, parents, child-rearing experts, inventors, manufacturers, and advertisers they affected--reflect the dynamism of American life"--
Download or read book Mattel Toys '76 written by Mattel, Inc and published by . This book was released on 1976 with total page 71 pages. Available in PDF, EPUB and Kindle. Book excerpt:
