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Author :
Publisher :
ISBN 13 : 9788123016146
Total Pages : 424 pages
Book Rating : 4.0/5 (161 download)
Download or read book Mass Media in India, 2009 written by and published by . This book was released on 2010 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Somnath Batabyal
Publisher : Routledge
ISBN 13 : 113619665X
Total Pages : 211 pages
Book Rating : 4.1/5 (361 download)
Download or read book Indian Mass Media and the Politics of Change written by Somnath Batabyal and published by Routledge. This book was released on 2013-04-11 with total page 211 pages. Available in PDF, EPUB and Kindle. Book excerpt: India has been the focus of international attention in the past few years. Rhetoric concerning its rapid economic growth and the burgeoning middle classes suggests that something new and significant is taking place. Something has changed, we are told: India is shining, the elephant is rising, and the 21st century will be Indian. What unites these powerful re-imaginings of the Indian nation is the notion of change and its many ramifications. Election campaigns, media commentators, scholars, activists and drawing room debates all cut their teeth around this complex notion. Who is it that benefits from this change? Do such re-imaginings of nationhood really reflect the complex social reality of large parts of the Indian population? The book starts with the premise that it is within the mass media where we can best understand how this change is imagined. From a kaleidoscope of perspectives the book interrogates this articulation and the myriad forms it takes – across India's newsrooms, television sets, cinema halls, mobile phones and computer screens.
Author :
Publisher :
ISBN 13 :
Total Pages : 484 pages
Book Rating : 4.:/5 (1 download)
Download or read book Mass Media in India written by and published by . This book was released on 2010 with total page 484 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Adrian Athique
Publisher : Polity
ISBN 13 : 0745653332
Total Pages : 193 pages
Book Rating : 4.7/5 (456 download)
Download or read book Indian Media written by Adrian Athique and published by Polity. This book was released on 2012-02-27 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt: The very rapid growth in the Indian media industries and the vibrancy of India's popular culture are making a working understanding of the Indian scene a prerequisite for any serious study of media in the twenty-first century. As one of the largest and most influential emerging economies in the world today, India now plays a crucial role in any serious discussion of social and economic change taking place at the global level. As new commercial and political alignments take shape in the face of new global circumstances, thinkers and decision-makers are inexorably drawn towards the reality of a new India being forged in the technological and cultural flux of global media flows. Taking an innovative interdisciplinary approach to the complex field of Indian media and society, this book combines a rich descriptive account with critical analysis designed to engender informed debate amongst students, academics and other researchers.
Author : Adrian Athique
Publisher : Oxford University Press
ISBN 13 : 0199091781
Total Pages : 507 pages
Book Rating : 4.1/5 (99 download)
Download or read book The Indian Media Economy (2-volume set) written by Adrian Athique and published by Oxford University Press. This book was released on 2017-12-29 with total page 507 pages. Available in PDF, EPUB and Kindle. Book excerpt: The twenty-first century has witnessed the rise of India as a major media producer and consumer market increasingly engaged with the global economy. Aided by rising incomes, technological remediation, regulatory strategies, and a shifting political terrain, the business of media has been given official recognition as a substantive component of India’s economy and as a prominent feature of its economic thinking. In light of these developments, these two pioneering volumes investigate the dynamics of an increasingly integrated media economy encompassing television, film, music, sport, and telecoms. Volume 1: Industrial Dynamics and Cultural Adaptation illustrates the distinctive industrial dynamics of India’s media economy, tracking the deeply embedded cultural, political, and economic forces that determine its everyday operation. The selection of essays serves to demonstrate the unique patterns of development and the complex field of exchanges that have constituted India’s media economy. As a whole, this volume posits a comprehensive approach to understanding the nature of media resources, the negotiation of industrial norms and the cultural context of a media economy firmly situated in the realities of India’s distinct regions, cultures, and human networks. Volume 2: Market Dynamics and Social Transactions provides a comprehensive analysis of the interlocking markets that constitute the media economy, focusing upon its particular commodity forms, labour conditions, and spaces of consumption. Taking account of a rich set of case studies, this volume argues for the necessary consideration of multiple and interdependent markets in explicating our everyday encounters with media. By foregrounding the social transactions that encapsulate market exchanges, it begins to illustrate some of the novel aspirations, meanings, and relationships arising with India’s media economy.
Author : Keval J. Kumar
Publisher : Jaico Publishing House
ISBN 13 : 8172243731
Total Pages : 377 pages
Book Rating : 4.1/5 (722 download)
Download or read book Mass Communication in India, Fifth Edition written by Keval J. Kumar and published by Jaico Publishing House. This book was released on 2020-12-10 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: Third Completely Revised and Updated EditionMass Communication in India is a result of the author s in-depth study and understanding of the media. The book deals with a general introduction to Communication Theory, Advertising, Television, Effects of Media and Development. In short, the book is designed to give the student of Mass Communication a general and comprehensive view of the modern and traditional media in India. It meets the objective of being a text book as well as a book that gives an overview of mass communication in India.
Author : Farooq Sulehria
Publisher : Routledge
ISBN 13 : 1351399381
Total Pages : 394 pages
Book Rating : 4.3/5 (513 download)
Download or read book Media Imperialism in India and Pakistan written by Farooq Sulehria and published by Routledge. This book was released on 2018-01-02 with total page 394 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examining anew the notions of media imperialism and globalization of media, this book disrupts the generalised consensus in media scholarship that globalization of media has put an end to media imperialism. One elemental aspect of media imperialism is the structural dependency of television systems in the global South on the imperial North. Taking India and Pakistan as its case studies, this book views globalization of media as the unleashing of processes that have translated into the liberalization of air waves and privatization of television systems whereby commercialization of television is privileged over public interest television. Additionally, it argues that the globalization of media has contributed to corruption, tabloidization, and marginalization of subaltern classes in the Indian and Pakistani media.
Author : Ingrid Volkmer
Publisher : John Wiley & Sons
ISBN 13 : 1119061121
Total Pages : 582 pages
Book Rating : 4.1/5 (19 download)
Download or read book The Handbook of Global Media Research written by Ingrid Volkmer and published by John Wiley & Sons. This book was released on 2015-07-07 with total page 582 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bringing together the perspectives of more than 40 internationally acclaimed authors, The Handbook of Global Media Research explores competing methodologies in the dynamic field of transnational media and communications, providing valuable insight into research practice in a globalized media landscape. Provides a framework for the critical debate of comparative media research Posits transnational media research as reflective of advanced globalization processes, and explores its roles and responsibilities Articulates the key themes and competing methodological approaches in a dynamic and developing field Showcases the perspectives and ideas of 30 leading internationally acclaimed scholars Offers a platform for the discussion of crucial issues from a variety of theoretical, methodical and practical viewpoints
Author : Vanita Kohli
Publisher : SAGE Publications Pvt. Limited
ISBN 13 :
Total Pages : 280 pages
Book Rating : 4.3/5 ( download)
Download or read book The Indian Media Business written by Vanita Kohli and published by SAGE Publications Pvt. Limited. This book was released on 2003 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: With Its Many Unusual Insights And Comprehensive Coverage, This Unique Book Will Attract A Wide Readership. Besides Students Of Mass Communication, Media Business And Advertising, It Will Be Of Equal Interest To Analysts, Media Professionals, Investment Bankers, Advertising And Pr Professionals, And Anyone Interested In India`S Vibrant Media Industry.
Author : Marc J. Cohen
Publisher : Elsevier
ISBN 13 : 044319307X
Total Pages : 370 pages
Book Rating : 4.4/5 (431 download)
Download or read book Advances in Food Security and Sustainability written by Marc J. Cohen and published by Elsevier. This book was released on 2023-11-01 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advances in Food Security and Sustainability, Volume Eight highlights new advances in the field with this new volume presenting interesting chapter on important topics such as Food Security, Diversification, and Inequality: Indonesia in the Era of Economic Recovery and High Price Trends, Oil Palm Cultivation and the Impact of Climate Change in Malaysia: A Systematic Review, Food Loss and Waste in Nigeria: Implications for Food Security and Environmental Sustainability, and the Role of different stakeholders and their relative importance in managing disaster. - Provides the authority and expertise of leading contributors from an international board of authors - Presents the latest release in the Advances in Food Security and Sustainability series
Author : Mike Friedrichsen
Publisher : Springer
ISBN 13 : 3319277863
Total Pages : 554 pages
Book Rating : 4.3/5 (192 download)
Download or read book Digital Transformation in Journalism and News Media written by Mike Friedrichsen and published by Springer. This book was released on 2017-05-03 with total page 554 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book analyzes various digital transformation processes in journalism and news media. By investigating how these processes stimulate innovation, the authors identify new business and communication models, as well as digital strategies for a new environment of global information flows. The book will help journalists and practitioners working in news media to identify best practices and discover new types of information flows in a rapidly changing news media landscape.
Author : Holli A Semetko
Publisher : SAGE
ISBN 13 : 1473971209
Total Pages : 578 pages
Book Rating : 4.4/5 (739 download)
Download or read book The SAGE Handbook of Political Communication written by Holli A Semetko and published by SAGE. This book was released on 2012-04-03 with total page 578 pages. Available in PDF, EPUB and Kindle. Book excerpt: This authoritative and comprehensive survey of political communication draws together a team of the world′s leading scholars to provide a state-of-the-art review that sets the agenda for future study. It is divided into five sections: Part One: explores the macro-level influences on political communication such as the media industry, new media, technology, and political systems Part Two: takes a grassroots perspective of the influences of social networks - real and online - on political communication Part Three: discusses methodological advances in political communication research Part Four: focuses on power and how it is conceptualized in political communication Part Five: provides an international, regional, and comparative understanding of political communication in its various contexts The SAGE Handbook of Political Communication is an essential benchmark publication for advanced students, researchers and practitioners in the fields of politics, media and communication, sociology and research methods.
Author : Debra L. Merskin
Publisher : SAGE Publications
ISBN 13 : 1483375528
Total Pages : 2169 pages
Book Rating : 4.4/5 (833 download)
Download or read book The SAGE International Encyclopedia of Mass Media and Society written by Debra L. Merskin and published by SAGE Publications. This book was released on 2019-11-12 with total page 2169 pages. Available in PDF, EPUB and Kindle. Book excerpt: The reference will discuss mass media around the world in their varied forms—newspapers, magazines, radio, television, film, books, music, websites, and social media—and will describe the role of each in both mirroring and shaping society.
Author : Bute, Swati Jaywant Rao
Publisher : IGI Global
ISBN 13 : 1522538607
Total Pages : 229 pages
Book Rating : 4.5/5 (225 download)
Download or read book Media Diplomacy and Its Evolving Role in the Current Geopolitical Climate written by Bute, Swati Jaywant Rao and published by IGI Global. This book was released on 2018-03-31 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this age of information technology, the media’s role in international, bilateral, and diplomatic relations is increasingly important. It plays a crucial part in keeping countries connected and updated about actual and ground-level realities. Media Diplomacy and Its Evolving Role in the Current Geopolitical Climate provides emerging research on the changing practices in diplomacy, new media, and the connections between media and policy. It highlights how the media is changing countries' approaches to diplomacy and readers will learn the valuable aspects of the role that communication technology plays in resolving regional and international issues. This book is an important resource for professionals and researchers working in the field of media diplomacy, internet and diplomacy, e-diplomacy, international relations and media diplomacy, and contemporary diplomatic policy seeking current research on the best ways to globally expand on media and policy.
Author : Chris Rumford
Publisher : Routledge
ISBN 13 : 1317980816
Total Pages : 154 pages
Book Rating : 4.3/5 (179 download)
Download or read book Twenty20 and the Future of Cricket written by Chris Rumford and published by Routledge. This book was released on 2013-09-13 with total page 154 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cricket is a sport which is currently undergoing a rapid and dramatic transformation. Traditionally thought of as an English summer game, limited in appeal to Britain and its Commonwealth, cricket has, in the past a few years, achieved a global profile. This is largely due to the development of a new TV-friendly format of the game: Twenty20 cricket. Indeed, through the economic and media interests promoting the Indian Premier League (IPL), the world’s richest Twenty20 tournament, cricket has belatedly ‘gone global’. The rapid rise of the IPL underlines that the economic and political characters within cricket are no longer the traditional elites in metropolitan centres but the businessmen of India and the media entrepreneurs world-wide who seek to shape new audiences for the game and create new marketing opportunities on a global scale. The contributions in this book fall into two broad categories. There are firstly those which explore the rapid growth of Twenty20, particularly the motors of change and the new directions that cricket is taking as a result of the Twenty20 revolution. Secondly, there are a number of contributions which chart the impact of Twenty20 on traditional elements of the game. This book was originally published as a special issue of Sport in Society.
Author : Jaishri Jethwaney
Publisher : Taylor & Francis
ISBN 13 : 1003852025
Total Pages : 379 pages
Book Rating : 4.0/5 (38 download)
Download or read book Corporate Communication written by Jaishri Jethwaney and published by Taylor & Francis. This book was released on 2024-02-13 with total page 379 pages. Available in PDF, EPUB and Kindle. Book excerpt: Corporate Communication: Concepts and Practice—a comprehensive and engaging textbook—helps in understanding the underlying concepts and real-life strategies of communication in modern-day corporate set-ups. One of the youngest management disciplines, corporate communication is used by companies to position themselves to the outside world in a highly competitive business environment and to build a “sense of being,” on the one hand, and creating a feeling of pride in being associated with the company for various stakeholders, especially the employees and investors. Some of the functions of corporate communication include identifying and segmenting stakeholders, articulating brand positioning, selecting appropriate channels of internal and external communication, and managing crises, conflicts, and reputations, among others. This revised edition offers a fresh perspective into all basic and critical aspects of corporate communication and incorporates the latest changes in governmental policies and industry trends to aid students adapt to the contemporary business environment and become industry-ready. This book will be of great interest to students and researchers working in the areas of corporate communication, organizational communication, journalism, mass communication, communication studies, public relations, and human resource management.
Author : Dibyanshu Kumar
Publisher : K.K. Publications
ISBN 13 :
Total Pages : 296 pages
Book Rating : 4./5 ( download)
Download or read book Mass Media and Communications written by Dibyanshu Kumar and published by K.K. Publications. This book was released on 2021-09-11 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: The mass media are diversified media technologies that are intended to reach a large audience by mass communication. The technologies through which this communication takes place vary. In the late 20th Century, mass media could be classified into eight mass media industries: books, newspapers, magazines, recordings, radio, movies, television and the internet. With the explosion of digital communication technology in the late 20th and early 21st centuries, the question of what forms of media should be classified as “mass media” has become more prominent. Each mass media has its own content types, its own creative artists and technicians, and its own business models. For example, the Internet includes websites, blogs, podcasts, and various other technologies built on top of the general distribution network. The sixth and seventh media, internet and mobile, are often called collectively as digital media; and the fourth and fifth, radio and TV, as broadcast media. Some argue that video games have developed into a distinct mass form of media. Mass communication was seen by those who owned newspapers, radio and T.V. stations and by cinema producers mostly as an efficient device to reach messages to a very large number of people in a linear fashion. The media users were seen primarily as targets-passive targets for message intake and appropriate action either in voting as desired or buying products advertised or imbibing ideas intended by producers. Magic bullet theory suggests that messages were shot directly into the receiver. It assumes that receivers ate passive and defenseless and take whatever is shot at them. The magic bullet theory also portrays that the media have a direct immediate and powerful effect on those who pay attention to their contents. This book has been intended as a manual for students of this subject. Contents: • Television: The People (Crew) • Television: Past Present and Future • News Paper Organization and Management • Printed Media Industry: Theory and Practice • Media Organizations • Film in India • Participatory Journalism and Weblogs • Weblogs and Journalism
