Develop the Winners Mentality

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Author :
Publisher : Xlibris Corporation
ISBN 13 : 1477176691
Total Pages : 186 pages
Book Rating : 4.4/5 (771 download)

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Book Synopsis Develop the Winners Mentality by : Bob Reese MA ATC

Download or read book Develop the Winners Mentality written by Bob Reese MA ATC and published by Xlibris Corporation. This book was released on 2005-08-26 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: Develop the Winner ́s Mentality: 5 Essential Mental Skills for Enduring Success Bob Reese, Ph.D. In the genre of psychological self-help and success literature, Bob Reese has contributed a most valuable addition with his Develop the Winner ́s Mentality. He has taken the essentials of cognitive-behavioral, motivational, and sport psychology and integrated them with an energy component that not only explains why they work, but accelerates their outcomes. The technique of Feelazation, which is the addition of powerful emotional energy to visualization, is also introduced. Reese says, "There ́s nothing really new about goal setting, visualization, stress management, and how to think effectively. They are all important and effective for promoting success. What I bring to the party is adding the emotional and energetic components to the other skills so that with proper integration you can cause enduring success." The 5 Essential Mental Skills are goal setting, visualization, energy management, effective thinking, and mental toughness. As stand-alones, each of the five mental skills can have a positive impact on performance, behavior, and success. According to Reese, when these skills are integrated, there is a synergistic effect created in which the result (enduring success) is much greater than the sum of the parts. He also posits that the integration of the first four essential mental skills can encourage mental toughness, a trait that many feel you have to be born with. In his Ph.D. dissertation Reese showed that a Div. I Volleyball team enhanced both individual performance and mental toughness when the program was implemented. For 25 years Reese served as an athletic trainer in the NFL. Develop the Winner ́s Mentality is replete with both humorous and poignant stories of how some of the athletes he worked with utilized these skills to ensure their success. The most moving example is that of Dennis Byrd, a New York Jets player who was quadriplegic from a broken neck and who had a grim prognosis - he would be confined to a wheelchair for life. Byrd ́s use of emotive goal setting to walk out of the hospital only three months after his injury leads Reese to refer to him as the Ultimate Goal Setter. Forewards for Develop the Winner’s Mentality are provided by two time NCAA National Champion University of Southern California Head Football Coach Pete Carroll, and former NFL All-Pro wide receiver and TV Celebrity Ahmad Rashad. Both high performers, Carroll and Rashad discuss their use of the mental skills and their personal relationship with Reese. The book is sectioned into 15 chapters that are written in a manor that facilitates the novice in the learning and application of each of the 5 Essential Mental Skills. Winner ́s is also interesting enough to keep the successful veterans of mental skills training engaged so that they can enhance the skills they already possess. Included in Develop the Winner ́s Mentality are many exercises for the reader to apply, which makes it a workbook within a text. Adjunct materials such as a voiceover PowerPoint and web support are in development so that Develop the Winner ́s Mentality can be used as continuing education for executive, life and success coaches; athletic trainers, physical therapists and physical therapists assistants; strength and fitness coaches; and anyone else interested in enhancing performance with individuals or groups. Winner ́s is well researched from both popular and scientific literature, and may be used as a primary or supplemental text for college courses such as introductory psychology, college success, and sport psychology.

Navy SEAL Training Guide

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Author :
Publisher : Special Operations Media
ISBN 13 : 9780989822909
Total Pages : 128 pages
Book Rating : 4.8/5 (229 download)

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Book Synopsis Navy SEAL Training Guide by : Lars Draeger

Download or read book Navy SEAL Training Guide written by Lars Draeger and published by Special Operations Media. This book was released on 2013-09-12 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: Navy SEALs are famous for their unequaled mental toughness and self-confidence. If you want to improve your ability to perform well in challenging, stressful and even threatening situations, this book is for you! In the past, many military trainers, sports coaches and business leaders believed that mental toughness is a fundamental, inborn quality -- you either have it or you don't. But that's simply not true, as revealed in this book. Using proven techniques taught to all Navy SEALs, mental toughness can be learned and perfected by anyone! You will learn about: - The History and Mission of the SEAL Teams. - The Brutal Navy SEAL Training Pipeline (75% Don't Make It!) - The Invincible SEAL Mindset. - The Four Pillars of Mental Toughness. - SEAL Techniques for Developing Self-Confidence. - Mental Imagery and Arousal Control Techniques. - How SEALs Control Fear During Combat Operations. - Preparation and Practice Techniques. - Goal Setting and How to Take Action! - SEAL Interviews (Great Stories about Performing Under Pressure!) This book can help you master a winning combination: preparation, self-control and mental toughness in the face of adversity!

It Takes What It Takes

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Author :
Publisher : HarperCollins
ISBN 13 : 0062947141
Total Pages : 212 pages
Book Rating : 4.0/5 (629 download)

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Book Synopsis It Takes What It Takes by : Trevor Moawad

Download or read book It Takes What It Takes written by Trevor Moawad and published by HarperCollins. This book was released on 2020-02-04 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: Foreword by Seattle Seahawks quarterback Russell Wilson From a top mental conditioning coach—"the world’s best brain trainer” (Sports Illustrated)—who has transformed the lives and careers of elite athletes, business leaders, and military personnel, battle-tested strategies that will give you tools to manage and overcome negativity and achieve any goal. He knows how to win. More, he knows the many ways-subtle, brutal, often self-inflicted-we lose. As the most trusted mental coach in the world of sports, Trevor Moawad has worked with many of the most dominant athletes and the savviest coaches. From Nick Saban and Kirby Smart to Russell Wilson, they all look to Moawad for help finding or keeping or regaining their competitive edge. (As do countless business leaders and members of special forces.) Now, at last, Moawad shares his unique philosophy with the general public. He lays out lessons he's derived from his greatest career successes as well as personal setbacks, the game-changing wisdom he's earned as the go-to whisperer for elite performers on fields of play and among men and women headed to the battlefield. Moawad's motivational approach is elegant but refreshingly simple: He replaces hardwired negativity, the kind of defeatist mindset that's nearly everybody's default, with what he calls "neutral thinking." His own special innovation, it's a nonjudgmental, nonreactive way of coolly assessing problems and analyzing crises, a mode of attack that offers luminous clarity and supreme calm in the critical moments before taking decisive action. Not only can neutral thinking raise your performance level-it can transform your overall life. And it all starts, Moawad says, with letting go. Past failures, past losses-let them go. "The past isn't predictive. If you can absorb and embrace that belief, everything changes. You'll instantly feel more calm. And the athlete-or employee or parent or spouse-who's more calm is also more aware, and more times than not ... will win."

Coaching Masters Athletes

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Author :
Publisher : Routledge
ISBN 13 : 100037257X
Total Pages : 167 pages
Book Rating : 4.0/5 (3 download)

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Book Synopsis Coaching Masters Athletes by : Bettina Callary

Download or read book Coaching Masters Athletes written by Bettina Callary and published by Routledge. This book was released on 2021-04-11 with total page 167 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a foundational resource for all coaches and student coaches who are, or who plan to be, working with Masters athletes. This athletic cohort typically includes adults over the age of 35 years who are registered for sport programs/events, and who invest in training to improve themselves for competitions that range from recreational to championship caliber. As the boom in Masters sport continues worldwide, coaches are increasingly tasked with the development and support of adults’ quality sport experiences, and the implementation of strategies to foster skill acquisition and to facilitate their pursuit of competitive goals. This book presents what is different about coaching Masters athletes and prompts coaches to expand their scope of practice beyond traditional knowledge associated with youth or younger adult cohorts. It is essential for coaches to understand the psychological and social considerations that are unique to coaching adult sports-persons and Masters athletes, and that can be adapted to adults whose training and preparation for competition is quite varied. Coaching Masters Athletes: Advancing Research and Practice in Adult Sport explores the research and practice specific to planning to coach Masters athletes and divulges what is known about distinctive considerations for delivering coaching interventions to this cohort, expanding on coaches’ abilities to influence adults’ personal development, as well as their own coach education through Masters Sport. Readers and students of Coaching, Physical Activity, Health Psychology, Sport Leadership and Exercises Science will gain valuable applied perspectives grounded in best practice research on how to coach one of the fastest-growing sporting cohorts, to promote quality adult sport, and to keep adult sports-persons engaged and active as they age.

The Super Mental Training Book

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Author :
Publisher : CreateSpace
ISBN 13 : 9781507592625
Total Pages : 256 pages
Book Rating : 4.5/5 (926 download)

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Book Synopsis The Super Mental Training Book by : Robert Stevenson

Download or read book The Super Mental Training Book written by Robert Stevenson and published by CreateSpace. This book was released on 2015-01-17 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Super Mental Training Book, Robert K. Stevenson's self-appointed task, can only be called monumental. His goals were to: (1) interview as many athletes, coaches, and sports psychologists as possible, learning first-hand what they are or are not doing in the area of mental training; (2) study any material-books, articles, audio and videotapes-dealing with mental training for athletes; (3) synthesize and organize this voluminous information so that readers of this book can choose from a variety of proven mental rehearsal techniques and strategies the ones they feel will prove helpful in their situation; and (4) critically examine mental training for athletes to show what conditions offer the best chances of success for the individual in given athletic events. These goals were successfully achieved.

Mental Training

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Publisher :
ISBN 13 : 9780960343201
Total Pages : pages
Book Rating : 4.3/5 (432 download)

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Book Synopsis Mental Training by : Bob Hickey

Download or read book Mental Training written by Bob Hickey and published by . This book was released on 1979-02-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Mental Training for the Pre-school Age Child

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Author :
Publisher :
ISBN 13 :
Total Pages : 118 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis Mental Training for the Pre-school Age Child by : Lillien Jane Martin

Download or read book Mental Training for the Pre-school Age Child written by Lillien Jane Martin and published by . This book was released on 1923 with total page 118 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to rid your child of 'mental disabilities' through a method called 'preventive mental hygiene,' in which a psychologist tests the child's basic intellectual abilities and then examines the child to discover any 'physical peculiarity that might have a psychological significance.' The child's mother is asked a battery of questions concering her relationship and interaction with her child. The results of both tests then determine the course of treatment, or training, to be taken.

Basic Marathon Training

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Author :
Publisher : Stackpole Books
ISBN 13 : 9780811731140
Total Pages : 94 pages
Book Rating : 4.7/5 (311 download)

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Book Synopsis Basic Marathon Training by : Don Garber

Download or read book Basic Marathon Training written by Don Garber and published by Stackpole Books. This book was released on 2004 with total page 94 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides a guide to running a marathon, including equipment, training, diet, and injury prevention.

Mental Training for Runners

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Author :
Publisher : Meyer & Meyer Verlag
ISBN 13 : 1782550836
Total Pages : 212 pages
Book Rating : 4.7/5 (825 download)

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Book Synopsis Mental Training for Runners by : Jeff Galloway

Download or read book Mental Training for Runners written by Jeff Galloway and published by Meyer & Meyer Verlag. This book was released on 2016-03-28 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: “I don't have time to run.” “The run will hurt or make me tired.” “I don't have my running shoes with me.” “I’ve got too much work to do.” If you're always looking for any excuse to not go running, this book is for you! Whether you’re an athlete or just want to stay fit and exercise, you need to train your mind just as much as you train your body! It’s easy to find excuses and stay at home, but with Jeff Galloway’s mental training strategies you will find yourself staying motivated and setting and reaching new goals in no time. Jeff will help you break down your challenges into smaller steps so your next goal seems more achievable. You will learn to overcome each challenge and problem and reduce stress. You will be able to go out for your run even on tough days, after an injury or illness, or when your running buddy isn’t around. In the end, you will break through barriers and stay in control and at the top. In this book, you will find many useful tips on how to deal with stress. Jeff describes typical everyday situations and how to go out and run even if your brain is making up excuses; he explains drills to help you rehearse a good response to those excuses so that over time you will change your habits; he presents training tools that will lower your stress and help you learn to set realistic goals. In addition, Jeff posits that in order to stay motivated, it is important to have good running technique. A section on better technique will help you run better and achieve your next goal. Finally, Jeff shows how using a journal can benefit your exercise regime and assist you in keeping track of your progress and the highs and lows of your training schedules. Mental Training for Runners will put you on the path to a positive mental environment and will turn your mind, body, and spirit into a powerful team and tool. After reading and learning from this book, there will only ever be one answer to any challenge: “I can do it!”

The Art of Mental Training

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Author :
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781530602681
Total Pages : 172 pages
Book Rating : 4.6/5 (26 download)

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Book Synopsis The Art of Mental Training by : D. C. Gonzalez

Download or read book The Art of Mental Training written by D. C. Gonzalez and published by Createspace Independent Publishing Platform. This book was released on 2016-05-22 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: New 5 X 8 Inch Special Edition Achieve the Champion Mindset for Peak Performance with this Amazon Best-Seller. Reach New Levels of Success and Mental Toughness With This Ultimate Guide. Learn the "Science of Success" - Step by Step - and Prepare to Excel. In this concise and highly acclaimed training guide, Peak Performance Coach and Best-Selling Author DC Gonzalez teaches a blend of unique mental training technologies, sports psychology essentials, and peak performance methods that are effective and motivational, and designed to help you in business, sports, work, school, or life in general. Get ready to increase your self-belief, self-confidence, and mental toughness using this powerful guide and to reach new levels of success, sports performance and personal development. Coach DC Gonzalez is among a very fortunate few that have had the unique experience of learning from the late P.C. Siegel, a world-renowned sports and peak performance authority, sports hypnotherapist, and Neuro Linguistics Programming (NLP) Master Practitioner. This book is powerful, in it Dan explains, teaches, and helps you develop the psychological skills required for peak performance, while pointing out the underlying mental training strategies that will help anyone reach higher levels of achievement and performance - not by random chance, but by focused choice. The Art of Mental Training teaches the critical essentials while interwoven with stories from Dan's fascinating background as an Aviator in the Navy, a Federal Agent, Military Cyber-Security Specialist, Brazilian Jiu-Jitsu Black Belt and a Peak Performance Coach. Dan creates a powerful teaching connection between his adrenaline-filled life experiences and the mental skills and mental training that make all the difference. * Access your true potential, control your state and excel even under extreme pressure * Enhance performance by transforming the negative energy generated by nervousness and fear into shatterproof confidence * Improve focus and concentration for positive results - often instantly - with battle-tested mental training techniques * Learn the psychological factors that will help you view set-backs as opportunities to create lasting positive change * Enhance visualization techniques and create success imagery loaded with feelings and emotions that will generate powerful results * Understand what to practice and which success conditioning exercises will vastly improve your self-belief, self-confidence and performance * Gain access to the coaching psychology behind redirecting anger energy and using it to strengthen your resolve and remain in control * Use proven sport psychology techniques to leave your ego outside your event and avoid performance choking completely * Learn to create the Ideal Performance State using Neuro Linguistics Programming and "The Critical Three" * Get rid of limiting beliefs and the negative critic in your head once and for all * Achieve the champion mindset and gain the mental edge over your opponents or the situation on demand * Learn how to find the place from which peak performance springs forth The lessons and techniques presented in this book are essential reading for anyone seeking more success and peak performance, whether it be on the playing field, in business, or life in general. Whatever your personal endeavor may be, whatever challenge you may be facing; these lessons will prepare you to move forward and to excel in a powerful way. Reach new levels of personal success and performance, as you learn, practice, and apply these powerful concepts and proven techniques.

The Rock Warrior's Way

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Author :
Publisher : Desiderata Inst
ISBN 13 : 9780974011219
Total Pages : 145 pages
Book Rating : 4.0/5 (112 download)

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Book Synopsis The Rock Warrior's Way by : Arno Ilgner

Download or read book The Rock Warrior's Way written by Arno Ilgner and published by Desiderata Inst. This book was released on 2006 with total page 145 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mental training is scarcely covered in the climbing literature, yet it is as important to performance as strength, flexibility, and technique. In his unique approach to mental training, Arno Ilgner draws essential elements from the rich "warrior" literature, as well as from sports psychology, and combines these with his extensive climbing experience to create The Rock Warrior?s Way.Here is a comprehensive program for learning how to focus your mental resources during a challenging climb. It includes step-by-step guidance on motivation analysis, information gathering, risk assessment, mental focus, and deliberate transition into action.Poor use of attention creates fear, which can manifest itself as anything from performance anxiety to sheer terror. By using attention more purposefully we can understand how fear is created, deal with it effectively, and free ourselves to get back in touch with a far more powerful motivating force: our love of climbing. We can then create the kind of unbending intention that leads to outstanding performance. The Rock Warrior?s Way is a revolutionary program for climbers who want to improve both their performance and their enjoyment of climbing.

Train Your Mind for Athletic Success

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Author :
Publisher : Rowman & Littlefield
ISBN 13 : 1442277092
Total Pages : 297 pages
Book Rating : 4.4/5 (422 download)

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Book Synopsis Train Your Mind for Athletic Success by : Jim Taylor, PhD

Download or read book Train Your Mind for Athletic Success written by Jim Taylor, PhD and published by Rowman & Littlefield. This book was released on 2017-10-06 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: Much too often, the mental aspect of sport performance is overlooked. While all top athletes are in outstanding physical condition and technically exceptional, mental preparation is often what separates the best from the rest. This is just as true for young athletes as it is for pros and Olympians. And even though relatively few athletes will ever reach the top of their sport, the attitudes and life lessons learned from mental training—such as motivation, confidence, focus, perseverance, and resilience—will serve them well in all aspects of their lives. In Train Your Mind for Athletic Success: Mental Preparation to Achieve Your Sports Goals, Dr. Jim Taylor uses his own elite athletic experience and decades of working with some of the world’s best athletes to provide competitors of every ability with insights, practical exercises, and tools they can use to be mentally prepared when it really counts. His Prime Sport System explores the attitudes that lay the foundation for athletic success, the mental obstacles that can hold athletes back, the preparations they must take, the mental muscles they should strengthen, and the mental tools they need to fine tune their competitive performances. Most importantly, Dr. Taylor shows athletes practical strategies they can use to become mentally strong so they can perform their best when it matters most. Train Your Mind for Athletic Success goes well beyond the typical mental skills that are discussed in other mental training books. Readers will not only learn why mental preparation is so important to athletic success, but also where they personally are in each area thanks to brief mental assessments in each section of the book. In addition, each chapter includes exercises to show athletes how to incorporate mental training directly into their overall sport training regimen. The most comprehensive and in-depth book on mental preparation for athletes available, Train Your Mind for Athletic Success is an essential read for athletes, coaches, and parents.

The Super Mental Training Book

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Author :
Publisher : Robert Stevenson
ISBN 13 : 9780960625239
Total Pages : 248 pages
Book Rating : 4.6/5 (252 download)

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Book Synopsis The Super Mental Training Book by : Robert K. Stevenson

Download or read book The Super Mental Training Book written by Robert K. Stevenson and published by Robert Stevenson. This book was released on 1990 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Mental Fitness

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Publisher : Author House
ISBN 13 : 1452085412
Total Pages : 202 pages
Book Rating : 4.4/5 (52 download)

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Book Synopsis Mental Fitness by : Charles T. Robinson Jr.

Download or read book Mental Fitness written by Charles T. Robinson Jr. and published by Author House. This book was released on 2011-02-11 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Mental Fitness: Transforming Minds, A Personal Trainer's Guide, Charles T. Robinson takes readers through a mind changing workout. He believes that a person has the ability to train their mind to achieve life changing results - be it stretching the mind, strengthening the mind, or losing mental weight- if only trained properly. Here you will learn how to: Warm-Up Your Mind- ready your mind for the rigors of life and prepare it to think creatively and constructively Stretch Your Mind-expand your thinking and generate the power to reach your goals Discover Your Mental Composition-step on the scale. Determine if you have an excess of mental strengths or weaknesses. Lose Mental Weight- shed the weight thats weighing you down and mentally live a healthy life Gain Mental Strength-attack the gym of life, use every weight to make you stronger And much more

Mind Gym

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Publisher : McGraw Hill Professional
ISBN 13 : 0071504648
Total Pages : 238 pages
Book Rating : 4.0/5 (715 download)

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Book Synopsis Mind Gym by : Gary Mack

Download or read book Mind Gym written by Gary Mack and published by McGraw Hill Professional. This book was released on 2002-06-24 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: Praise for Mind Gym "Believing in yourself is paramount to success for any athlete. Gary's lessons and David's writing provide examples of the importance of the mental game." --Ben Crenshaw, two-time Masters champion and former Ryder Cup captain "Mind Gym hits a home run. If you want to build mental muscle for the major leagues, read this book." --Ken Griffey Jr., Major League Baseball MVP "I read Mind Gym on my way to the Sydney Olympics and really got a lot out of it. Gary has important lessons to teach, and you'll find the exercises fun and beneficial." --Jason Kidd, NBA All-Star and Olympic gold-medal winner In Mind Gym, noted sports psychology consultant Gary Mack explains how your mind influences your performance on the field or on the court as much as your physical skill does, if not more so. Through forty accessible lessons and inspirational anecdotes from prominent athletes--many of whom he has worked with--you will learn the same techniques and exercises Mack uses to help elite athletes build mental "muscle." Mind Gym will give you the "head edge" over the competition.

Winning Through Mental Toughness

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Author :
Publisher :
ISBN 13 : 9781960224552
Total Pages : 0 pages
Book Rating : 4.2/5 (245 download)

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Book Synopsis Winning Through Mental Toughness by : David Carr

Download or read book Winning Through Mental Toughness written by David Carr and published by . This book was released on 2023-03-20 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: What do all "clutch" performers have in common? What is their secret? Why is working hard and eating right not enough? Everyone's doing that, right? You need an "edge!" The great ones have "it" and you need to discover and develop "it". MENTAL TOUGHNESS is the difference; it is the edge you must obtain! There is no way to achieve and maintain peak performance without it. Sports Psychology is the last frontier of athletic performance enhancement and MENTAL TOUGHNESS is its crown jewel! Mental Toughness is what this book is all about: how to get it, how to keep it, how take what you've already got to a much higher level. The principles and concepts in this book are proven and guaranteed to produce results not only in your game, but also in every aspect of your life. As a matter of fact, this book literally has the power to change your life forever. Prepare to be challenged and empowered to become the person you were born to be--a champion!

Develop the Winners Mentality

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Author :
Publisher :
ISBN 13 : 9781413437034
Total Pages : 296 pages
Book Rating : 4.4/5 (37 download)

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Book Synopsis Develop the Winners Mentality by : Bob Reese

Download or read book Develop the Winners Mentality written by Bob Reese and published by . This book was released on 2005-08-01 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Develop the Winner´s Mentality: 5 Essential Mental Skills for Enduring Success Bob Reese, Ph.D. In the genre of psychological self-help and success literature, Bob Reese has contributed a most valuable addition with his Develop the Winner´s Mentality. He has taken the essentials of cognitive-behavioral, motivational, and sport psychology and integrated them with an energy component that not only explains why they work, but accelerates their outcomes. The technique of Feelazation, which is the addition of powerful emotional energy to visualization, is also introduced. Reese says, "There´s nothing really new about goal setting, visualization, stress management, and how to think effectively. They are all important and effective for promoting success. What I bring to the party is adding the emotional and energetic components to the other skills so that with proper integration you can cause enduring success." The 5 Essential Mental Skills are goal setting, visualization, energy management, effective thinking, and mental toughness. As stand-alones, each of the five mental skills can have a positive impact on performance, behavior, and success. According to Reese, when these skills are integrated, there is a synergistic effect created in which the result (enduring success) is much greater than the sum of the parts. He also posits that the integration of the first four essential mental skills can encourage mental toughness, a trait that many feel you have to be born with. In his Ph.D. dissertation Reese showed that a Div. I Volleyball team enhanced both individual performance and mental toughness when the program was implemented. For 25 years Reese served as an athletic trainer in the NFL. Develop the Winner´s Mentality is replete with both humorous and poignant stories of how some of the athletes he worked with utilized these skills to ensure their success. The most moving example is that of Dennis Byrd, a New York Jets player who was quadriplegic from a broken neck and who had a grim prognosis - he would be confined to a wheelchair for life. Byrd´s use of emotive goal setting to walk out of the hospital only three months after his injury leads Reese to refer to him as the Ultimate Goal Setter. Forewards for Develop the Winner's Mentality are provided by two time NCAA National Champion University of Southern California Head Football Coach Pete Carroll, and former NFL All-Pro wide receiver and TV Celebrity Ahmad Rashad. Both high performers, Carroll and Rashad discuss their use of the mental skills and their personal relationship with Reese. The book is sectioned into 15 chapters that are written in a manor that facilitates the novice in the learning and application of each of the 5 Essential Mental Skills. Winner´s is also interesting enough to keep the successful veterans of mental skills training engaged so that they can enhance the skills they already possess. Included in Develop the Winner´s Mentality are many exercises for the reader to apply, which makes it a workbook within a text. Adjunct materials such as a voiceover PowerPoint and web support are in development so that Develop the Winner´s Mentality can be used as continuing education for executive, life and success coaches; athletic trainers, physical therapists and physical therapists assistants; strength and fitness coaches; and anyone else interested in enhancing performance with individuals or groups. Winner´s is well researched from both popular and scientific literature, and may be used as a primary or supplemental text for college courses such as introductory psychology, college success, and sport psychology.