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Author :
Publisher : Woodside Business Press
ISBN 13 : 9780979803307
Total Pages : 64 pages
Book Rating : 4.8/5 (33 download)
Download or read book Marketing Your Career: Positioning, Packaging, and Promoting Yourself for Success written by and published by Woodside Business Press. This book was released on with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Rita Balian Allen
Publisher :
ISBN 13 : 9780991505104
Total Pages : 155 pages
Book Rating : 4.5/5 (51 download)
Download or read book Personal Branding and Marketing Yourself written by Rita Balian Allen and published by . This book was released on 2014-06-15 with total page 155 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether you are seeking a new position, changing roles within an organization, or taking charge of your career planning, marketing yourself is the best way to seize these opportunities. Yet few of us are ready and able to talk about our talents, accomplishments, and the value we have to offer. In this engaging, timely, and informative book, acclaimed career coach, trainer, and consultant Rita Balian Allen makes the case for personal branding as an essential ingredient for a successful career. For Rita and the many people who have sought her guidance, the Three Ps Marketing Technique has been the key. This technique PREPARES individuals to promote themselves by PACKAGING their talents and accomplishments, showcasing them, and PRESENTING their value inside their organization as well as in their profession, industry or community.
Author : Anita R. Brick
Publisher :
ISBN 13 : 9780028614939
Total Pages : 256 pages
Book Rating : 4.6/5 (149 download)
Download or read book How to Market Yourself for Career Success written by Anita R. Brick and published by . This book was released on 1997-04-01 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether getting that first job, changing jobs, or getting recognition in their field of endeavor, everyone needs to know how to market themselves like a pro. This dynamic new title presents the best advice from top professionals on how to maximize personal marketing efforts for career and professional success. Filled with tips, techniques, and strategies, it shows how to get started with a personal campaign and follow through to a successful conclusion. In addition, it is full of real life experiences. This must have reference illustrates how other successful individuals have created and implemented their marketing strategies to achieve their goals. Readers will learn to: -- Showcase their Talents -- Position themselves for career growth -- Develop a top reputation in their field
Author : KERIN
Publisher : McGraw Hill
ISBN 13 : 1526864967
Total Pages : 608 pages
Book Rating : 4.5/5 (268 download)
Download or read book EBOOK: Marketing: The Core written by KERIN and published by McGraw Hill. This book was released on 2017-01-26 with total page 608 pages. Available in PDF, EPUB and Kindle. Book excerpt: EBOOK: Marketing: The Core
Author : Dan Schawbel
Publisher : St. Martin's Press
ISBN 13 : 1250025672
Total Pages : 270 pages
Book Rating : 4.2/5 (5 download)
Download or read book Promote Yourself written by Dan Schawbel and published by St. Martin's Press. This book was released on 2013-09-03 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: New York Times and Wall Street Journal Bestseller "Promote Yourself is a perfect read for young people starting their ‘real' job, or veterans who want to up their game."--Daniel H. Pink, #1 New York Times bestselling author of To Sell Is Human and Drive How people perceive you at work has always been vital to a successful career. Now with the Internet, social media, and the unrelenting hum of 24/7 business, the ability to brand and promote yourself effectively has become absolutely essential. No matter how talented you are, it doesn't matter unless managers can see those talents and think of you as an invaluable employee, a game-changing manager, or the person whose name is synonymous with success. So, how do you stand out and get ahead? The subtle and amazingly effective art of self-promotion is the razor-thin difference between success and failure. By drawing on exclusive research on the modern workplace and countless interviews with the most dynamic professionals, career guru and founder of Millennial Branding Dan Schawbel's Promote Yourself gives you the new rules for success, and answers your most pressing questions about your career: * What are managers really looking for? * What do you do if you're stuck at work? * How do you create a personal brand for professional success? * How do you use social media for networking to propel your career? Promote Yourself frees you from the outdated rules for getting ahead and lays out a step-by-step process for building a successful career in an age of ever-changing technologies and economic uncertainty. By basing your personal brand on the rock-solid foundation of hard, soft, and online skills that are essential to get the job done right and by knowing exactly what managers value, Schawbel provides you with the unique skills and message that you'll need today and for the rest of your career. Promote Yourself: The New Rules for Career Success is the definitive book on marketing yourself and building an outstanding career.
Author : Shelly Field
Publisher : Infobase Publishing
ISBN 13 : 0816053545
Total Pages : 289 pages
Book Rating : 4.8/5 (16 download)
Download or read book Career Coach written by Shelly Field and published by Infobase Publishing. This book was released on 2008 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents a guide for those interested in pursuing a career in the performing arts, with advice and tips on assessing interests and skills, setting goals, planning career actions, searching for a job, networking, and pursuing success in the workplace.
Author : Ford R. Myers
Publisher : John Wiley & Sons
ISBN 13 : 1118836707
Total Pages : 898 pages
Book Rating : 4.1/5 (188 download)
Download or read book Get the Job or Career You Want Digital Book Set written by Ford R. Myers and published by John Wiley & Sons. This book was released on 2014-03-07 with total page 898 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Rob Brown
Publisher : John Wiley & Sons
ISBN 13 : 1119274451
Total Pages : 272 pages
Book Rating : 4.1/5 (192 download)
Download or read book Build Your Reputation written by Rob Brown and published by John Wiley & Sons. This book was released on 2016-08-29 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Stop being a well-kept secret and start being the go-to choice Your reputation is what people say about you when you're not there. It's your most powerful asset for business growth, career enhancement and freedom of choice in many aspects of life. Yet too many people leave it to chance. They are a well-kept secret – it's not enough to be the best, you have to be seen to be the best. Build Your Reputation will show you how to master the skills of brand-building to develop a powerful profile and a formidable name. You'll learn how to identify your brand and where it fits into the big picture, and then you'll learn how to become the obvious choice for whatever it is you do. Becoming known isn't a matter of chance, nor is it a matter of luck – it's a practical set of highly coachable skills that anyone can learn. Learn how to build credibility, connect with the right people and make your achievements known. Identify and build your personal brand Position yourself strategically for maximum impact Attract the right relationships and the right attention Become the go-to guru for whatever you do The highest-paid people in any company, industry or profession are not necessarily the most qualified, gifted or best. They're the most popular. They are liked, trusted, recommended, chosen, hired and introduced. Build Your Reputation gives you the inside track to the top, with practical wisdom and strategic advice for building your own brand.
Author : William Arruda
Publisher : John Wiley & Sons
ISBN 13 : 1118045068
Total Pages : 226 pages
Book Rating : 4.1/5 (18 download)
Download or read book Career Distinction written by William Arruda and published by John Wiley & Sons. This book was released on 2010-12-28 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Praise for Career Distinction "Hands down, this book is the bible on branding for your career!" -- Susan Britton Whitcomb, author of Job Search Magic "As a professional resume writer and career coach, I have extolled the concept of personal branding for my clients for years. Now, for the first time ever, I have an outstanding resource to recommend--Career Distinction by William Arruda and Kirsten Dixson. This book details the concept of personal branding in a magnificent and easy-to-digest presentation that is a must-buy for every serious job seeker." -- Wendy S. Enelow, CCM, MRW, JCTC, CPRW Executive Director of the Career Masters Institute "Arruda and Dixson are widely respected in the global career coaching community as gurus who not only teach but live the personal branding model, and their expertise and passion show through on every page of this practical, indispensable book. I highly recommend it to all who want to distinguish themselves from the competition." -- L. Michelle Tullier, PhD, Vice President of Right Management and author of The Unofficial Guide to Landing a Job
Author : B J Schone
Publisher : Independently Published
ISBN 13 :
Total Pages : 40 pages
Book Rating : 4.7/5 (135 download)
Download or read book The Essential Guide to Getting Promoted at Work written by B J Schone and published by Independently Published. This book was released on 2021-02-25 with total page 40 pages. Available in PDF, EPUB and Kindle. Book excerpt: Not sure how to unlock the next stage in your career? The Essential Guide to Getting Promoted at Work give you the inside scoop for these areas: Busting common myths (i.e., it's only the people who work the most hours that get promoted, it's all about who you know, etc.)How people perceive you (e.g., the impact of your work, your skills, your potential, how you share your successes and failures, etc.)Building strategic (and genuine!) relationships with your manager, your HR team, stakeholders, other leadersUnderstanding how success is measured at your company (goals, wins, etc., and how your work directly aligns with it)Understanding the promotion process, the timeline, who is involved, what criteria is used, and where you stack up on all of the above.How all of this works at small vs. medium vs. large companies and in different industries.Understanding the culture at your company and how it plays into your promotion possibilities.Dead ends, danger zones, and bias: When you need to take a hard look at your situation and potentially leave....and finally, how to use all this to build your own plan for getting a promotion
Author : Cordelia Ryan Twomey, PH D
Publisher : Cordelia Ryan Twomey
ISBN 13 : 9781736689714
Total Pages : 112 pages
Book Rating : 4.6/5 (897 download)
Download or read book Rebrand Yourself for Tomorrow's Workforce written by Cordelia Ryan Twomey, PH D and published by Cordelia Ryan Twomey. This book was released on 2021-04-10 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt: We all know that the employment landscape has changed. It is time to rebrand yourself, playing on the strengths that you used in your previous jobs, to modernize for the new job market. Rebrand Yourself for Tomorrow's Workforce applies directly to you because it is designed to serve as your go-to place for information as well as a source of motivation. Rebrand Yourself for Tomorrow's Workforce is unique for several reasons. - It focuses on you and packaging yourself in the best possible light. - It is customizable because you select the information that applies to your specific needs. - It provides lists of free resources to help you update your skills and transfer them to a new market. - It provides a simple, practical approach that breaks the job hunt down into small, manageable steps that build on each other. Competition is fierce and the need to rebrand yourself must be your first priority. You will be marketing a product-YOU-and the packaging of the product is critical.Together, our goal is to prepare you to enter the new job market. The book is written from a perspective of tough love-my job is to push you, prod you, and encourage you to your goal. I have written this book as if we were sitting and having coffee. The tone is conversational and I am going to say "we" a lot because we are in this together. Your success means that I have done my job.CHAPTER 1, PLANNING FOR THE JOB, provides a baseline of information that you will need. Here we pull together free training resources, conduct our job-hunt research, and begin our job-hunt campaign.Planning is not the part that most people find exciting. Jumping in and doing it are much more fun. However, you can't "jump in" if you don't know where to jump or what you're jumping into. We want to design a marketing plan that is clear, positive, and error free. If your plan is well designed, the execution will be simple and will go just as you envisioned it.CHAPTER 2, GETTING THE JOB, is where we execute the plan. This chapter provides a detailed walk-through from getting into the right mindset for the interview, to the interview itself, and the follow-up plan. CHAPTER 3, IT'S NEVER TOO EARLY: THE PORTFOLIO, is the chapter where we discuss the importance of a portfolio during many stages of your work life-getting a job, keeping a job, and moving up.Be sure to take advantage of the CHECKLISTS, found at the end of each section. They are designed to keep you organized and accountable. Why did I write this book? All of us have at least one thing that we do well, and for me it's helping people get jobs and promotions by organizing their experiences in a way that is logical and easy for the reader to follow. An expression I frequently use is "It ain't brain surgery." Just follow the rules. Give the reader what they need. This is not an exercise in creative writing. Just report the facts in an interesting, easy-to-understand way.This can be a fresh start. If you're ready, I am, too. Let's get going!
Author : Nick Brown
Publisher : Lulu.com
ISBN 13 : 1304783480
Total Pages : 132 pages
Book Rating : 4.3/5 (47 download)
Download or read book How to Brand Your Professional Profile? written by Nick Brown and published by Lulu.com. This book was released on 2014-01-07 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is highly productive if you are a CEO who wants to take your company to the next level, an employee who wants to develop your career, an entrepreneur who wants to start a business from scratch and a professional doctor, engineer, officer or freelancer who wants to establish their name as a brand or a youngster who wants to achieve your full potential and take the lead in your first career move. A Personal brand when used as a marketing tool can make your professional profile more attractive, visible, credible, lucrative, and long lasting. This book serves as a dynamic tool to develop your professional profile in a diverse world. Get started with this stellar book to grasp the fundamentals of Personal branding.
Author : Bloomsbury Publishing
Publisher : Bloomsbury Publishing
ISBN 13 : 1408156865
Total Pages : 1364 pages
Book Rating : 4.4/5 (81 download)
Download or read book BUSINESS Essential written by Bloomsbury Publishing and published by Bloomsbury Publishing. This book was released on 2015-03-20 with total page 1364 pages. Available in PDF, EPUB and Kindle. Book excerpt: The abridged, updated edition of international bestseller BUSINESS: The Ultimate Resource. This essential guide to the world of work and careers is crammed with top-quality content from the world's leading business writers and practitioners. Now in a handy paperback format, it is ideal for time-pressed managers, small business owners and students alike. This book includes: Actionlists: more than 200 practical solutions to everyday business and career challenges, from revitalising your CV to managing during difficult times. Management library: time-saving digests of more than 70 of the best and most influential business books of all time, from The Art of War to The Tipping Point. We've read them so you don't have to. Best Practice articles: a selection of essays from top business thinkers. Business Dictionary: jargon-free definitions of thousands of business terms and concepts. Gurus: explanations of the lives, careers, and key theories of the world's leading business thinkers
Author : Raleigh Pinskey
Publisher : Harper Collins
ISBN 13 : 0380785080
Total Pages : 420 pages
Book Rating : 4.3/5 (87 download)
Download or read book 101 Ways To Promote Yourself written by Raleigh Pinskey and published by Harper Collins. This book was released on 1997-07 with total page 420 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ralph Pinskey offers readers a crash course on how to get the attention they need. This book reveals the insider secrets learned from years of experience and how these low-cost, high powered techniques can carry them to the top of their market and beyond.
Author : Mark Garcia
Publisher : Morgan James Publishing
ISBN 13 : 163047102X
Total Pages : 154 pages
Book Rating : 4.6/5 (34 download)
Download or read book How to Become a Rock Star Chef in the Digital Age written by Mark Garcia and published by Morgan James Publishing. This book was released on 2018-01-16 with total page 154 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital Marketing and Celebrity Chef Branding expert Mark Garcia shares hard-won advice and real life examples on how chefs, restaurateurs and food-service professionals can connect and engage with customers, so that they can dominate their competitive marketplace. In his passionate, streetwise style, Chef Mark Garcia’s mission is to strengthen the positioning and messaging of chefs, restaurateurs and food-service professionals by training them on best practices and techniques that lead to profitable digital marketing campaigns and promotions. With the massive proliferation and constant evolvement of digital, social and mobile media platforms in the past few years, the winning recipe of content and engagement is different now. Yes, one must still have tremendous cooking talent, serve their customers flawlessly and provide value to the marketplace, but no entrepreneur, brand manager or corporation can deny the power and intimacy of digital marketing. In the end, it’s all about how you engage and serve your customers and potential customers. As a culinary professional, foodie or entrepreneur, your perspective and experiences have greater importance and market value than you probably ever dreamed. You can make a difference in the world. One of the best ways to do that is to learn how to harness the power of the New Digital Economy In How To Become A Rock Star Chef, legendary trainer Chef Mark Garcia gives you a peek behind the kitchen door into the New Digital Economy and reveals a simple 11-Step plan on how chefs, restaurateurs and food-service professionals can strategically position themselves, their brands or their services in the digital marketplace and significantly increase their bottom line.
Author : Jay Conrad Levinson
Publisher : Morgan James Pub
ISBN 13 : 9781933596181
Total Pages : 120 pages
Book Rating : 4.5/5 (961 download)
Download or read book Guerrilla Marketing 101 Lab written by Jay Conrad Levinson and published by Morgan James Pub. This book was released on 2005-01-30 with total page 120 pages. Available in PDF, EPUB and Kindle. Book excerpt: Workbook containing various workshop activities and projects.
Author : Mccarthy E. Jerome
Publisher : McGraw-Hill/Irwin
ISBN 13 : 9780256060485
Total Pages : pages
Book Rating : 4.0/5 (64 download)
Download or read book Basic Marketing written by Mccarthy E. Jerome and published by McGraw-Hill/Irwin. This book was released on 1987-02-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
