Marketing Chronicles

Download Marketing Chronicles full books in PDF, epub, and Kindle. Read online Marketing Chronicles ebook anywhere anytime directly on your device. Fast Download speed and no annoying ads. We cannot guarantee that every ebooks is available!

Marketing Chronicles

Author : Nimish V. Dwivedi
Publisher : Notion Press
ISBN 13 : 1947949160
Total Pages : 141 pages
Book Rating : 4.9/5 (479 download)

DOWNLOAD NOW!

Book Synopsis Marketing Chronicles by : Nimish V. Dwivedi

Download or read book Marketing Chronicles written by Nimish V. Dwivedi and published by Notion Press. This book was released on 2017-10-09 with total page 141 pages. Available in PDF, EPUB and Kindle. Book excerpt: “A lucid, insightful and at times provocative look at brands and marketing over the years . Simple, well written and immensely readable, this is a must read for all observers, students and practitioners of marketing.” Bharat Puri, Managing Director, Pidilite Industries. “Nimish was always a diligent and thoughtful student in my Strategic Marketing class at Jamnalal Bajaj. Am delighted that he has chosen to share contemporary insights and perspectives on marketing from his two decade long career. Am sure this will be relevant for both practitioners and students of marketing and business.” Tarun Gupta, Faculty at Jamnalal Bajaj, Consultant & Marketing Veteran • From a marketing professional, practitioner and observer, this compendium will be useful for all students of marketing and practitioners.• Filled with concepts explained through real examples and cases, the book focuses on insights, interesting concepts and informative observations.• Covers a vast spectrum of marketing subjects from branding concepts to unique media strategies to segmentation tothe power of measurement and metrics.

The Secrets of Master Marketing

Author : David L. Hancock
Publisher : Morgan James Publishing
ISBN 13 : 9780974613307
Total Pages : 248 pages
Book Rating : 4.6/5 (133 download)

DOWNLOAD NOW!

Book Synopsis The Secrets of Master Marketing by : David L. Hancock

Download or read book The Secrets of Master Marketing written by David L. Hancock and published by Morgan James Publishing. This book was released on 2003 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is packed full of powerful marketing secrets that will help readers enhance their companies' images and increase their business.

Harry Potter

Author : S. Gunelius
Publisher : Springer
ISBN 13 : 0230594107
Total Pages : 194 pages
Book Rating : 4.2/5 (35 download)

DOWNLOAD NOW!

Book Synopsis Harry Potter by : S. Gunelius

Download or read book Harry Potter written by S. Gunelius and published by Springer. This book was released on 2008-06-03 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Harry Potter books are the bestselling books of all time. In this fascinating study, Susan Gunelius analyzes every aspect of the brand phenomenon that is Harry Potter. Delving into price wars, box office revenue, and brand values, amongst other things, this is the story of the most incredible brand success there has ever been.

The Ultimate Guide to Search Engine Marketing

Author : Bruce Cameron Brown
Publisher : Atlantic Publishing Company
ISBN 13 : 0910627991
Total Pages : 290 pages
Book Rating : 4.9/5 (16 download)

DOWNLOAD NOW!

Book Synopsis The Ultimate Guide to Search Engine Marketing by : Bruce Cameron Brown

Download or read book The Ultimate Guide to Search Engine Marketing written by Bruce Cameron Brown and published by Atlantic Publishing Company. This book was released on 2007 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master the art and science behind Pay Per Click Advertising in a matter of hours. By investing a few dollars, one can easily increase the number of visitors to a Web site and significantly increase sales. Based on interviews with hundreds of PPC masters, this book is a compilation of their secrets and proven successful ideas.

Artificial Intelligence for a Sustainable Industry 4.0

Author : Shashank Awasthi
Publisher : Springer Nature
ISBN 13 : 3030770702
Total Pages : 311 pages
Book Rating : 4.0/5 (37 download)

DOWNLOAD NOW!

Book Synopsis Artificial Intelligence for a Sustainable Industry 4.0 by : Shashank Awasthi

Download or read book Artificial Intelligence for a Sustainable Industry 4.0 written by Shashank Awasthi and published by Springer Nature. This book was released on 2021-10-21 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book outlines the recent advancements in the field of artificial intelligence (AI) and addresses how useful it is in achieving truly sustainable solutions. The book also serves as a useful reference literature in developing sustainable engineering solutions to various social and techno-commercial issues of global significance. This book is organized into two sections: section 1 is focused on fundamentals and principles of AI to lay the groundwork for the second section. Section 2 explores the sustainable engineering solutions development using AI, which addresses challenges in various computing techniques and opportunities in engineering design for sustainable development using IoT/AI and smart cities. Applications include waste minimization, re-manufacturing, reuse and recycling technologies using IoT/AI, Industry 4.0, intelligent and smart grid systems, energy conservation using technology, and robotic process automation (RPA). The book is ideal for the engineers, researchers and students interested in how AI can aid in sustainable development applications.

Marketing Theory

Author : Jagdish N. Sheth
Publisher : John Wiley & Sons
ISBN 13 : 0471635278
Total Pages : 262 pages
Book Rating : 4.4/5 (716 download)

DOWNLOAD NOW!

Book Synopsis Marketing Theory by : Jagdish N. Sheth

Download or read book Marketing Theory written by Jagdish N. Sheth and published by John Wiley & Sons. This book was released on 1991-01-16 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: This thought-provoking book chronicles the evolution of marketing theories and the rationales behind them. The authors present a typology for the twelve schools of marketing thought, and describe a comprehensive metatheoretical framework based on six basic criteria. They also develop a list of concepts and axioms useful in generating a practical theory of marketing. References are extensive and include many pioneering, seldom-cited works. Graduate students and marketing professionals will find this a stimulating and practical work.

50 COOL STORIES 3000 HOT WORDS (Master VOCABULARY in 50 days) for GRE/ MBA/ SAT/ Banking/ SSC/ Defence Exams 2nd Edition

Author : Avinash Inamdar
Publisher : Disha Publications
ISBN 13 : 9386146584
Total Pages : 264 pages
Book Rating : 4.3/5 (861 download)

DOWNLOAD NOW!

Book Synopsis 50 COOL STORIES 3000 HOT WORDS (Master VOCABULARY in 50 days) for GRE/ MBA/ SAT/ Banking/ SSC/ Defence Exams 2nd Edition by : Avinash Inamdar

Download or read book 50 COOL STORIES 3000 HOT WORDS (Master VOCABULARY in 50 days) for GRE/ MBA/ SAT/ Banking/ SSC/ Defence Exams 2nd Edition written by Avinash Inamdar and published by Disha Publications. This book was released on 2017-08-01 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: Scared of cramming those miles long word lists? Wish you could have an easier, less frightening way of mastering vocabulary for SAT, CAT, MBA, GRE, GMAT, CLAT, Bank PO/ Clerk, SSC & other competitive exams. For the first time, in INDIA, Disha publishes a unique and innovative way to master wordlist. The thoroughly revised and updated 2nd edition of the book 50 COOL STORIES, 3000 HOT WORDS is a unique book for Vocabulary Building, based on the Learning through Contextual Usage strategy. The book is an excellent compilation of 50 titillating stories from diverse areas like, Law, Business, Linguistics, Media, Movies, Sports, Polity, Economics, sociology, technology, Demographics, Environment, Marketing, Infrastructure, etc. The stories provide usage of 3000 words very very useful to crack the mentioned exams. At the end of each story the author provides the words, their meaning, different forms of the word, synonyms etc. An alphabetical list of the words is provided at the end of the book for an easy reference. The book can be easily competed in 50 Hours. The book provides a radical approach of combining an extremely readable book and a dictionary in one package. The book also offers multiple benefits to the readers: • Improves Vocabulary • Improves General Knowledge • Improves Reading Skills • Teaches Contextual Usage • Inputs for Essay Writing • Inputs for GD/ PI • Improves Socio-economic Awareness • Updates on Current Trend & Issues • Cool & Interesting Reading

The Corruption Chronicles

Author : Tom Fitton
Publisher : Simon and Schuster
ISBN 13 : 147676705X
Total Pages : 400 pages
Book Rating : 4.4/5 (767 download)

DOWNLOAD NOW!

Book Synopsis The Corruption Chronicles by : Tom Fitton

Download or read book The Corruption Chronicles written by Tom Fitton and published by Simon and Schuster. This book was released on 2014-06-10 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discloses secrets and corruption the watchdog group has discovered in the Obama administration through various legal battles, sharing insights into activities related to terrorism, illegal immigration, and the health-care initiative.

The Tower Chronicles Book One: Geisthawk

Author : Matt Wagner
Publisher : Legendary Comics
ISBN 13 : 1937278573
Total Pages : 290 pages
Book Rating : 4.9/5 (372 download)

DOWNLOAD NOW!

Book Synopsis The Tower Chronicles Book One: Geisthawk by : Matt Wagner

Download or read book The Tower Chronicles Book One: Geisthawk written by Matt Wagner and published by Legendary Comics. This book was released on 2015-01-06 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: HE LIVES TO KILL THE DEAD. He is known as John Tower, a supernatural bounty hunter whose services are available only to the truly needy or well financed. Embarking on perilous adventures that lead him from one treacherous corner of the globe to the next, his life’s mission is to track down the unknown and vanquish unimaginable monsters that have been all but forgotten by the modern world. Evil now has its own reason to fear the darkness. Written by Matt Wagner, the creator of GRENDEL and MAGE, and co-created with Thomas Tull, Executive Producer of 300 and THE DARK KNIGHT, THE TOWER CHRONICLES features stunning art by acclaimed 2000 AD and LOBO artist Simon Bisley. An intricately woven supernatural action/adventure that sets a new standard in graphic novel storytelling.

The SAGE Handbook of Marketing Theory

Author : Pauline Maclaran
Publisher : SAGE Publications
ISBN 13 : 184787505X
Total Pages : 545 pages
Book Rating : 4.8/5 (478 download)

DOWNLOAD NOW!

Book Synopsis The SAGE Handbook of Marketing Theory by : Pauline Maclaran

Download or read book The SAGE Handbook of Marketing Theory written by Pauline Maclaran and published by SAGE Publications. This book was released on 2009-12-22 with total page 545 pages. Available in PDF, EPUB and Kindle. Book excerpt: This exciting new Handbook brings together the latest in debates concerning the development of marketing theory, featuring original contributions from a selection of leading international authors. The collection aims to give greater conceptual cohesion to the field, by drawing together the many disparate perspectives and presenting them in one volume. The contributors are all leading international scholars, chosen to represent the intellectual diversity within marketing theory.

YouTube and Video Marketing

Author : Greg Jarboe
Publisher : John Wiley & Sons
ISBN 13 : 0470577827
Total Pages : 1013 pages
Book Rating : 4.4/5 (75 download)

DOWNLOAD NOW!

Book Synopsis YouTube and Video Marketing by : Greg Jarboe

Download or read book YouTube and Video Marketing written by Greg Jarboe and published by John Wiley & Sons. This book was released on 2009-08-14 with total page 1013 pages. Available in PDF, EPUB and Kindle. Book excerpt: A complete, task-based guide to developing, implementing, and tracking a video marketing strategy Online video marketing is crucial in today's marketplace. This guide teaches you proven, practical guidelines for developing and implementing video marketing for your organization. If you're a marketer, advertising professional, consultant, or small business owner, here's a relevant guide to understanding video marketing tactics, developing a strategy, implementing the campaign, and then measuring results. You'll find extensive coverage of keyword strategies and video optimization, distribution and promotion strategies to other sites and blogs, YouTube advertising opportunities, and crucial metrics and analysis. Written in the popular "Hour a Day" format, which breaks intimidating topics down to easily approachable tasks Covers previously undocumented optimization strategies, distribution techniques, community promotion tactics, and more Explores the crucial keyword development phase and best practices for creating and maintaining a presence on YouTube via brand channel development and customization Examines effective promotional tactics, how to optimize video for YouTube and search engine visibility, and metrics and analytics Includes case studies, additional resources, a glossary, information about creating and editing video, step-by-step guides, and valuable tutorials YouTube and Video Marketing: An Hour A Day gives you the tools to give your clients or your organization a visible, vital marketing presence online

Unfiltered Marketing

Author : Stephen Denny
Publisher :
ISBN 13 : 1632651785
Total Pages : 258 pages
Book Rating : 4.6/5 (326 download)

DOWNLOAD NOW!

Book Synopsis Unfiltered Marketing by : Stephen Denny

Download or read book Unfiltered Marketing written by Stephen Denny and published by . This book was released on 2020 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: "You can fake authenticity. But in this digitally saturated age, your customers will see through any misdirection. As we are constantly on our electronic devices, we have come to distrust curated media and traditional PR. People now want to make their own decisions based on raw footage, real-time updates, and unfiltered live streams. How then, do marketing executives and others gain consumer trust? This book explores a comprehensive five-step process for successfully re-humanizing the digital brand experience and gaining customer loyalty. The future is here, and the future is raw, unscripted, and real if you want to grow your market and have your customers believe in you"--

Success Chronicles: Neworking Marketing Women of Impact

Author : Nora Halko
Publisher :
ISBN 13 : 9781720746522
Total Pages : 116 pages
Book Rating : 4.7/5 (465 download)

DOWNLOAD NOW!

Book Synopsis Success Chronicles: Neworking Marketing Women of Impact by : Nora Halko

Download or read book Success Chronicles: Neworking Marketing Women of Impact written by Nora Halko and published by . This book was released on 2018-06-19 with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Success Chronicles: Networking Marketing Women of Impact has dual purposes. First, to understand the journey, the lessons, hurdles, thought processes, disappointments, triumphs that you go through when building your career and business. Why is it important to learn about other's stories? Although the world is full of people often when you are building a career and business you feel alone and at times you feel you are the only one experiencing the obstacles you face. Hearing and reading the stories of women that you can relate to, can empower you to look at your journey differently. Second, this book is designed to help you craft your career and business in a way that distinguishes you effectively and memorably in your market. Your audience wants to know how you started your business. How you came to be where you are at this very moment. They want to know what you like to do when you're not pounding the pavement with your brilliant work. They want to know about your path --- they want to know the person behind the brand. Each of these authors share their obstacles, victories, and offer invaluable information that can help you grow, challenge yourself and look at your situations in a new light. I encourage you to learn from their stories and the lessons they have learned along the way to becoming successful entrepreneurs and professionals.

The Mistmantle Chronicles, Book One: Urchin of the Riding Stars

Author : M.I. McAllister
Publisher : Disney-Hyperion
ISBN 13 : 9780786854875
Total Pages : 0 pages
Book Rating : 4.8/5 (548 download)

DOWNLOAD NOW!

Book Synopsis The Mistmantle Chronicles, Book One: Urchin of the Riding Stars by : M.I. McAllister

Download or read book The Mistmantle Chronicles, Book One: Urchin of the Riding Stars written by M.I. McAllister and published by Disney-Hyperion. This book was released on 2006-09-02 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A group of animals, led by an orphaned squirrel, learns about friendship and loyalty when they band together to defend their island kingdom against evil forces.

The Rodrigo Chronicles

Author : Richard Delgado
Publisher : NYU Press
ISBN 13 : 0814744192
Total Pages : 296 pages
Book Rating : 4.8/5 (147 download)

DOWNLOAD NOW!

Book Synopsis The Rodrigo Chronicles by : Richard Delgado

Download or read book The Rodrigo Chronicles written by Richard Delgado and published by NYU Press. This book was released on 1996-10-01 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Richard Delgado is one of the most evocative and forceful voices writing on the subject of race and law in America today. The New York Times has described him as a pioneer of critical race theory, the bold and provocative movement that, according to the Times "will be influencing the practice of law for years to come. " In The Rodrigo Chronicles, Delgado, adopting his trademark storytelling approach, casts aside the dense, dry language so commonly associated with legal writing and offers up a series of incisive and compelling conversations about race in America. Rodrigo, a brash and brilliant African-American law graduate has been living in Italy and has just arrived in the office of a professor when we meet him. Through the course of the book, the professor and he discuss the American racial scene, touching on such issues as the role of minorities in an age of global markets and competition, the black left, the rise of the black right, black crime, feminism, law reform, and the economics of racial discrimination. Expanding on one of the central themes of the critical race movement, namely that the law has an overwhelmingly white voice, Delgado here presents a radical and stunning thesis: it is not black, but white, crime that poses the most significant problem in modern American life.

The Revolt of Owain Glyndwr in Medieval English Chronicles

Author : Alicia Marchant
Publisher : Boydell & Brewer Ltd
ISBN 13 : 1903153557
Total Pages : 292 pages
Book Rating : 4.9/5 (31 download)

DOWNLOAD NOW!

Book Synopsis The Revolt of Owain Glyndwr in Medieval English Chronicles by : Alicia Marchant

Download or read book The Revolt of Owain Glyndwr in Medieval English Chronicles written by Alicia Marchant and published by Boydell & Brewer Ltd. This book was released on 2014 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: An examination of the portrayal of one of the most important uprisings in the middle ages in subsequent history writing.

The Cultural Industries

Author : David Hesmondhalgh
Publisher : SAGE
ISBN 13 : 9781412908085
Total Pages : 364 pages
Book Rating : 4.9/5 (8 download)

DOWNLOAD NOW!

Book Synopsis The Cultural Industries by : David Hesmondhalgh

Download or read book The Cultural Industries written by David Hesmondhalgh and published by SAGE. This book was released on 2007-04-25 with total page 364 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Cultural Industries places transformation in the cultural industries in long-term political, economic and cultural context. In doing so, Hesmondhalgh offers a distinctive critical approach to cultural production, drawing on political economy perspectives, but also on cultural studies, sociology and social theory.