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Logo Art
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Download or read book Logo-Art written by Charlotte Rivers and published by Rockport Publishers. This book was released on 2010-02-01 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Logo-Art showcases an international collection of exemplary and innovative logo design. The book examines logos both as two-dimensional designs and also in their three-dimensional contexts, exploring both the creative inspiration and the logistics behind the work. Each chapter covers a particular industry—travel and tourism, food and drink, music and entertainment, fashion and lifestyle, charities and services, etc.—and discusses the specific requirements for logos in that sector.
Book Synopsis Smashing Logo Design by : Gareth Hardy
Download or read book Smashing Logo Design written by Gareth Hardy and published by Wiley. This book was released on 2011-06-15 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ultimate guide to Logo Design from the world's most popular resource for web designers and developers Web designers and developers now find themselves tasked with designing not only a client's Web site, but also their logo and brand identity. By adding Logo Design to your portfolio, you also add brand skills and unique content. This unparalleled guide dives into the topic of design theory and tells you everything you need to know in order to build remarkable logo. No matter your level of experience, Smashing Magazine covers techniques and best practices in understandable way. You'll look behind the scenes at the art of creating identities. From theory to instruction to inspiration, this must-have book addresses the challenges and rewards of creating a logo that adheres to specific rules of successful design. Details the process of creating a memorable and unique logo, from finding inspiration to executing the design Looks at what makes a logo successful, various typefaces to explore, ways to use color, the pros and cons of vector, how to prepare for print, and more Zeroes in on the research, concepts, and techniques that go into designing an amazing logo Includes more than 400 never-before-published logos, interviews with established designers, and biographies of logo design masters with case studies of their iconic work Appeals to a wide range of readers, from aspiring designer to experienced professional Encompassing everything about the art of creating identities, this is the only book you need to get started designing today.
Book Synopsis Designing Logos by : Jack Gernsheimer
Download or read book Designing Logos written by Jack Gernsheimer and published by Simon and Schuster. This book was released on 2010-02-23 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to design great logos, step by step by step. * Lavishly illustrated with 750 color images * How-tos, case studies, and detailed analysis of well-known logos What makes a logo good? What makes it bad? What makes it great? The entire process of logo design is examined, from the initial client interview to brainstorming, from first presentation to delivery of the final standards manual. Through 750 color illustrations, classic logos are analyzed, and readers will learn a thirteen-point system for measuring the effectiveness of any logo. Learn about the uses of positive and negative space, balance, color, and typography; follow intriguing case studies; discover how to make effective presentations to clients. Designers, marketing and branding specialists, educators, and students everywhere need this definitive guide to creating great logos.
Download or read book Mixing Messages written by Ellen Lupton and published by Princeton Architectural Press. This book was released on 1996-09 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: This comprehensive overview of recent American graphic design, draws examples from avant-garde and mainstream typefaces; expression of corporate identity through logos, society's image of the design profession; and publications, from underground fanzines to multimedia projects.
Book Synopsis Digital Prepress for Comic Books by : Kevin Tinsley
Download or read book Digital Prepress for Comic Books written by Kevin Tinsley and published by Stickman Graphics. This book was released on 2009 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Covers software developments and features sections on PDF generation and InDesign. With instructions and 300 color illustrations, this manual provides the answers and solutions you need to successfully print a magazine or graphic novel.
Book Synopsis American Graphic Design Awards by : Graphic Design USA.
Download or read book American Graphic Design Awards written by Graphic Design USA. and published by Visual Reference Pub Incorporated. This book was released on 2003 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: This extraordinary guide documents over 750 exciting examples of the ultimate in design excellence! Culled from thousands of entries to Graphic Design: USA's award competition, these unique projects cover all aspects of graphic design, including advertising, books, catalogs, letterhead, posters, and Internet. This is the definitive source of cutting-edge ideas for marketing, art, and advertising professionals. Graphic Design: USA has published this monthly magazine geared to the graphic arts industry for over 30 years.
Book Synopsis 999 Logo Design Elements by : Daniel Donnelly
Download or read book 999 Logo Design Elements written by Daniel Donnelly and published by . This book was released on 2011 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: Each logo element in 999 Logo Design Elements is a distinct and standalone piece that offers designers the capability to develop hundreds of thousands of logo variations on themes. The elements include banners, arrows, ovals, swooshes, geometric shapes, and hundreds of creative parts that can be pulled together to create original logo designs. Featured throughout the book are examples of logos and identities built with elements from the book.also includes links to all of the resources included in the book for easy access to books, tutorials, and websites focused on logo design. Graphic editing software, such as Adobe Photoshop(R) and Illustrator(R), are required.
Book Synopsis Photoshop for Games by : Shawn Nelson
Download or read book Photoshop for Games written by Shawn Nelson and published by Pearson Education. This book was released on 2015 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most game artists use Photoshop to work out idea as much as to create a final product that can be used in a game. There are many ways to work efficiently in the program that can be tapped for a workflow that keeps artists productive and sane. This book takes an approach to creating assets in Photoshop that both beginners and intermediates will find refreshing. Where other books focus on Photoshop lessons or on the basics of drawing, Photoshop for Games gives you many hands-on lessons for developing artwork that can be adapted for many purposes. Full of inspiring projects, readers will find examples from comic, realistic, graphic styles, and more. Downloadable project files and videos accompany some of the tutorials so that readers can dive deeper on topics. Whether they are developing games for consoles, mobile devices, or the Web, game artists from all backgrounds will learn the best practices to game art creation in Photoshop.
Download or read book ShowSmarts (tm) written by Terra Koerpel and published by iUniverse. This book was released on 2004 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: Welcome to ShowSmarts - a one-of-a-kind 'how-to' resource that makes the process of putting on a show 'much easier' than it seems, with results 'more successful' than imagined! "Much easier" because it's an A - Z blueprint of how to organize any kind of show. It's full of checklists, definations, step-by-step directions, time-saving secrets, show job quick tips, production theme ideas , do's & don'ts, cost-cutting suggestions, and SO much more! "More successful" because of the useful words of advice, help and inspiration (penned especially for ShowSmarts) from special book contributors like former first lady, Barbara Bush; green day drummer, Tre' Cool; comedian George Carlin, and 53 others. ShowSmarts has earned an Editor's Choice Award. It's written in everyday language. It's easy to use. You won't find a lot of 'how-to prose' to read. You will find a lot of 'how-to pointers' to use. Immediately! Now you CAN say with confidence, "I'll do that" when your organization needs a show director. Now you CAN think, "No problem" when your teaching position requires directing the school play. Now your decision "To be part of your school, church or community's theater production team" really will be easier to make. ShowSmarts is dedicated to keeping the performing arts in school, and written for those 'everyday heros' who step forward to direct a show and don't know how. ShowSmarts is perfect for · Schools, churches and communities performances · PTA and PTO sponsored activities · Camp, Fairs, Festivals and Cruise Ship programs · City & Neighborhood Youth organizations · Homeschooling groups · Children's libraries and Museums · Military bases and International schools ShowSmarts Table of Contents Think time Volunteerism Show jobs Writing a Class Play Writing a Variety Show Family Funny Monologues Narration Organizing a Talent Show Show Rules Auditions Script-to-Stage projects Coaching Character Rehearsals Homemade Props and Sound Effects Fund Raising Publicity Tickets Programs Makeup and Costumes Showtime Saying, "Thank you"
Download or read book Art Of Atari written by Tim Lapetino and published by Dynamite Entertainment. This book was released on 2016-10-26 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: Atari is one of the most recognized names in the world. Since its formation in 1972, the company pioneered hundreds of iconic titles including Asteroids, Centipede, and Missile Command. In addition to hundreds of games created for arcades, home video systems, and computers, original artwork was specially commissioned to enhance the Atari experience, further enticing children and adults to embrace and enjoy the new era of electronic entertainment. The Art of Atari is the first official collection of such artwork. Sourced from private collections worldwide, this book spans over 40 years of the company's unique illustrations used in packaging, advertisements, catalogs, and more. Co-written by Robert V. Conte and Tim Lapetino, The Art of Atari includes behind-the-scenes details on how dozens of games featured within were conceived of, illustrated, approved (or rejected), and brought to life! Includes a special Foreword by New York Times bestseller Ernest Cline author of Armada and Ready Player One, soon to be a motion picture directed by Steven Spielberg. Whether you're a fan, collector, enthusiast, or new to the world of Atari, this book offers the most complete collection of Atari artwork ever produced!
Download or read book Logo Design Love written by David Airey and published by New Riders. This book was released on 2009-12-20 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: There are a lot of books out there that show collections of logos. But David Airey’s “Logo Design Love” is something different: it’s a guide for designers (and clients) who want to understand what this mysterious business is all about. Written in reader-friendly, concise language, with a minimum of designer jargon, Airey gives a surprisingly clear explanation of the process, using a wide assortment of real-life examples to support his points. Anyone involved in creating visual identities, or wanting to learn how to go about it, will find this book invaluable. - Tom Geismar, Chermayeff & Geismar In Logo Design Love, Irish graphic designer David Airey brings the best parts of his wildly popular blog of the same name to the printed page. Just as in the blog, David fills each page of this simple, modern-looking book with gorgeous logos and real world anecdotes that illustrate best practices for designing brand identity systems that last. David not only shares his experiences working with clients, including sketches and final results of his successful designs, but uses the work of many well-known designers to explain why well-crafted brand identity systems are important, how to create iconic logos, and how to best work with clients to achieve success as a designer. Contributors include Gerard Huerta, who designed the logos for Time magazine and Waldenbooks; Lindon Leader, who created the current FedEx brand identity system as well as the CIGNA logo; and many more. Readers will learn: Why one logo is more effective than another How to create their own iconic designs What sets some designers above the rest Best practices for working with clients 25 practical design tips for creating logos that last
Book Synopsis Branding For Dummies by : Bill Chiaravalle
Download or read book Branding For Dummies written by Bill Chiaravalle and published by John Wiley & Sons. This book was released on 2014-12-31 with total page 390 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover how brands are created, managed, differentiated, leveraged, and licensed Whether your business is large or small, global or local, this new edition of Branding For Dummies gives you the nuts and bolts to create, improve, and maintain a successful brand. It'll help you define your company's mission, the benefits and features of your products or services, what your customers and prospects already think of your brand, what qualities you want them to associate with your company, and so much more. Packed with plain-English advice and step-by-step instructions, Branding For Dummies covers assembling a top-notch branding team, positioning your brand, handling advertising and promotions, avoiding blunders, and keeping your brand viable, visible, and healthy. Whether you're looking to develop a logo and tagline, manage and protect your brand, launch a brand marketing plan, fix a broken brand, make customers loyal brand champions—or anything in between—Branding For Dummies makes it fast and easy. Includes tips and cautionary advice on social media and its impact on personal and business branding programs Covers balancing personal and business brand development References some of the major brand crises—and how to avoid making the same mistakes Shows brand marketers how to create brands that match their employers' objectives while launching their own careers If you're a business leader looking to set your brand up for the ultimate success, Branding For Dummies has you covered.
Download or read book Just Enough Design written by Taku Satoh and published by Chronicle Books. This book was released on 2022-10-04 with total page 147 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Japanese designer offers a compelling alternative way to engage with our possessions, our history, our environment, and each other. The Japanese phrase "hodo-hodo" originates in ancient times. When contemporary designer Taku Satoh applies it to his work, it means "just enough." Hodo-hodo design deliberately holds back, leaving room for individuals to engage with objects according to their unique sensibilities. In the midst of a consumerist age, Satoh has built an illustrious design career around this philosophy, creating iconic work in fashion, food, and architecture. His ideas speak not just to professional designers, but to anyone who wishes to move more thoughtfully through the world. Within this slim but powerful volume, Satoh explains his philosophy through tangible examples—from the aesthetic of a timeworn ramen shop to a rooftop playground inspired by onomatopoeia. Urging readers to appreciate everyday objects and spaces and to question the lure of convenience, he delivers a message rooted in the past yet perfectly suited to our times. TIMELY TOPIC: As more people begin to question the structures of consumerism, this thoughtful book offers a different way of seeing the world. Satoh's philosophy aligns perfectly with sustainable lifestyles. UNIQUE INSIGHTS INTO JAPANESE CULTURE: Japan is a huge cultural exporter and a booming travel destination. Many Japanese ideas and traditions—such as ikigai, forest bathing, and wabi-sabi—are being widely celebrated as pathways to a more fulfilling life. This book presents hodo-hodo, a concept not yet widely exported. Learning about hodo-hodo will enrich readers' understanding of Japan, as well as inspire designers and other creatives in their work. AUTHORITATIVE VOICE: Taku Satoh has over four decades of design experience. His work is renowned in Japan, and he's worked with major brands and museums and won many awards. Here, he shares wisdom drawn from his design expertise and his deep love for his culture. ACCESSIBLE CONTENT: The handy paperback format is perfect for a book that you will want to read and re-read. Satoh proposes fascinating and pertinent ideas in an unintimidating way. Perfect for: Designers and design students Creatives of all kinds Readers passionate about sustainability Anyone interested in Japanese culture and history
Book Synopsis Start With the Future and Work Back by : Bruce Weindruch
Download or read book Start With the Future and Work Back written by Bruce Weindruch and published by Rowman & Littlefield. This book was released on 2016-04-18 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt: Start With the Future and Work Back: A Heritage Management Manifesto is a lively, often amusing, but seriously perceptive take on the business of history and the history of business. The book explores The History Factory’s role in creating and shaping the global heritage management industry, drawing on its work with a broad array of corporations and the original business characters the firm has served since its founding in 1979. At its heart, the book is a 21st century survey of innovative business leadership that builds on the stories of courageous leaders at corporations willing to dig deeply into their inventory of experiences to support authentic communications, establish credible brand positioning, and improve employee retention and recruitment. Iconic examples of inside-out business positioning using heritage range from the sartorial remake of Brooks Brothers to stories of innovation told by company employees at Subaru; from New Balance’s immersive global headquarters exhibit that aptly conveys its dynamic culture to the creation and maintenance of the Wrigley archive. The book makes a powerful case for the brand value of applying corporate heritage for companies seeking to grow and remain relevant in a competitive, global economy.
Book Synopsis Ready-set-market! by : Andrea T. Eliscu
Download or read book Ready-set-market! written by Andrea T. Eliscu and published by Medical Group Management Assn. This book was released on 2002-09 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to promote your practice. This practical guide shows you how to build customer loyalty for your medical practice, empower your staff and plan strategically. Filled with marketing tips, case studies and sample marketing plans.
Book Synopsis The Design of Dissent, Expanded Edition by : Milton Glaser
Download or read book The Design of Dissent, Expanded Edition written by Milton Glaser and published by . This book was released on 2017-09-05 with total page 299 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Dissent is an essential part of keeping democratic societies healthy, and our ability as citizens to voice our opinions is not only our privilege, it is our responsibility. Most importantly, it is a human right, one which must be fervently fought for, protected, and defended. Many of the issues and conflicts visited in the first edition of this book remain vividly present today. They are reminders of how democracy and social change are often incremental, requiring patience, diligence, hope, and the continuing brave voices of designers whose skillful imagery emboldens in the face of struggle. The 160-plus new works in this edition document the Arab Spring, the Obama presidency, Occupy Wall Street, Black Lives Matter, the election of Donald Trump, Vladimir Putin’s continuing influence, the Women’s March, the ongoing refugee crises, the environment, and much more. This powerful collection, totaling well over 550 images, stands not only as a testament to the power of imagery, but also as an urgent call to action. This edition includes the original Foreword by Tony Kushner as well as Steven Heller's interview of Milton Glaser entitled, "Dissenting Conditions.""--provided by Amazon.com.
Book Synopsis The Design of Dissent by : Milton Glaser
Download or read book The Design of Dissent written by Milton Glaser and published by Rockport Publishers. This book was released on 2006-10-01 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Chosen by the Editors at Amazon.com as one of the top 50 Best Books of 2005 - Now in paperback! With the world's economy in a slump, the Middle East's never ending conflict, and the on-going war on terrorism, there is a heightened awareness in the world community of the many sides of the numerous issues that both directly and indirectly affect our lives. Increasingly, people are feeling powerless and underrepresented because they have no voice. Designers, however, have a voice. They are among the most influential bystanders because their skills enable them to communicate a message easily through the Web or through posters and printed pieces. A picture is worth a thousand words and designers have used this adage to their advantage for years by creating simple yet powerful designs that immediately convey the message to the viewer. The Design of Dissent focuses on graphic work that designers have made as a result of social and political concerns. The time is certainly ripe as the U.S., and world, flares in opposition on so many important issues.
