Ultimate Guide to Local Business Marketing

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Author :
Publisher : Entrepreneur Press
ISBN 13 : 1613083238
Total Pages : 333 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis Ultimate Guide to Local Business Marketing by : Perry Marshall

Download or read book Ultimate Guide to Local Business Marketing written by Perry Marshall and published by Entrepreneur Press. This book was released on 2016-01-18 with total page 333 pages. Available in PDF, EPUB and Kindle. Book excerpt: MASTER LOCAL SEO AND REACH THE RIGHT CUSTOMERS EVERY TIME With Google local services ads returning local businesses as results on more than a billion daily searches, Google Adwords expert Perry Marshall and lead generation expert Talor Zamir introduce you to the basic framework behind a successful local SEO campaign. From defining local search--often confused with paid search and search engine marketing--to local listing and reviews to social outreach and effective content development, this guide delivers the tools to build an entire local marketing campaign. You'll learn how to: Capture high-quality leads from Google AdWords, new competitors and even legacy platforms such as Bing in 48 hours Master the components of a high-converting campaign and get the most bang for your buck Harness mobile search advertising and Facebook ads for maximum results

Local Internet Marketing Guide for Business Owners

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Author :
Publisher :
ISBN 13 : 9781482731880
Total Pages : 72 pages
Book Rating : 4.7/5 (318 download)

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Book Synopsis Local Internet Marketing Guide for Business Owners by : Erick Kirks

Download or read book Local Internet Marketing Guide for Business Owners written by Erick Kirks and published by . This book was released on 2013-03-08 with total page 72 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to effectively market your local business online by following proven strategies used by a successful internet marketing expert with over 14 years of experience. Topics include: Local Internet Marketing - how to become an authority in your market area Social Media Marketing - it really does work (when done for the right reasons) Mobile Marketing - have you looked around lately? Everyone is on their phones! Online Reviews - you can control your online reputation, and bad reviews aren't all "bad" Online Videos - don't let being camera-shy keep you from using online video to your advantage Email Marketing - how to collect contact info from your existing customers & get them back in Press Release Marketing - putting yourself in the news to build your local brand awareness Paid Advertising - paying for clicks works fast and gets results when done properly As a small business owner you often get bombarded daily with sales offers for all kinds of products and services, all of which are positioned to help you grow your business, save money or save time. One of the most pressing challenges is to know where to allocate your marketing budget to get the most ROI. As with many aspects of running a business, the internet has changed the game and continues to redefine how business is done. With regards to marketing, nothing has been more impactful on how to operate a small business than the internet. The Local Internet Marketing Guide for Small Businesses was created in 2013 to provide a launching pad for owners to ignore the noise about the latest shiny software, service tool or social media site you need to be on. There are fundamental actions that should be taken by every local business - actions that matter - and this book helps define them so the owner (you) can take action or hire a reputable company to perform for you. Too often owners refer to what they are familiar with - traditional "offline" advertising and marketing methods like TV, radio, direct mail, Yellow Pages ads, etc. While in many instances these are viable, they are not always the most cost effective or lucrative choices. Arm yourself with the knowledge to be able to confidently find a reputable consultant or marketing firm to help you achieve success by attracting your target audience in your market where they are - online!

The Business of Getting Business

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Author :
Publisher :
ISBN 13 : 9781912555604
Total Pages : 224 pages
Book Rating : 4.5/5 (556 download)

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Book Synopsis The Business of Getting Business by : Joe Manausa

Download or read book The Business of Getting Business written by Joe Manausa and published by . This book was released on 2020-02-06 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: The internet is shrinking the world; local brick and mortar businesses are finding more competition than ever before, primarily from 'out of towners' who conduct their business online. Consumers are thrilled with this change, empowered with information; no longer requiring a salesperson to start the buying process. So how does a local business compete in a world that has gone digital? The Business of Getting Business will educate and lead business owners to a different way of generating and converting business opportunities using digital marketing concepts and processes. It provides need-to-know information about digital marketing in easy-to-understand terms, so any business owner will walk away with a true understanding of what they need to do online to make their business succeed. Furthermore, it provides an implementation guide that runs through the specific technologies and the steps required to be productive with a digital marketing solution to build a better future.

Internet Marketing for the Small Business Owner

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Author :
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781496112125
Total Pages : 0 pages
Book Rating : 4.1/5 (121 download)

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Book Synopsis Internet Marketing for the Small Business Owner by : Tad Stephens

Download or read book Internet Marketing for the Small Business Owner written by Tad Stephens and published by Createspace Independent Publishing Platform. This book was released on 2014-03-10 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Internet Marketing for the Small Business Owner Do you See the need for Internet marketing but are not sure of the How-To? Do you want to Avoid costly Internet marketing mistakes you Hear about? What If there was a Guide that answered these questions and was a Joy to read? Internet Marketing for the Small Business Owner tackles the often overwhelming and multilayered world of Internet marketing for the small business in a simple and straight forward manner. It shows you the pieces of the Internet marketing world before diving into the specific tools you would use to market your business online. Each chapter is written to be used on its own, used with other chapters, or as a piece in the bigger puzzle of online marketing. You will gain valuable insight on the most current tools as well as practical tips on using them. You'll be introduced to the many different ways you can do marketing on the Internet. But rather than just stopping there this book will wrap up with some tips on how implement, track, and manage your marketing campaigns on the Internet. Yes Internet marketing is an area that is filled with options, some valuable, some not so valuable, for your business. Seeing all of those options spelled out can be a lot to take in. This book not only tells you what's out there today, it also tells you how to use it. You can expect to learn: -Why is Internet Marketing important and valuable for your business? -How to get your website ready for an Internet marketing campaign? -What exactly is search engine marketing? -How to use content marketing effectively? -Why you should consider social media marketing? -How to best manage and market your online reputation? -How to keep it all organized once you get started? It's a veritable one stop shop of Internet marketing tips, tricks and insights for the small business owner. In fact, even seasoned online marketers could benefit from having this book around as a reference or refresher. It provides some great reminders about the value of the different tools that can be helpful when you're expanding an existing Internet marketing campaign or business. We plan on updating this book at least once a year, possibly more frequently depending on what changes. In between updates we will post new information and updates on our website at http: //www.mediamarketexperts.com/category/internet-marketing-book-updates/. Please stop by anytime and get the latest!

Local Internet Marketing for Small Business

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Author :
Publisher :
ISBN 13 : 9781467919166
Total Pages : 92 pages
Book Rating : 4.9/5 (191 download)

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Book Synopsis Local Internet Marketing for Small Business by : Emmanuel Segui de Carreras

Download or read book Local Internet Marketing for Small Business written by Emmanuel Segui de Carreras and published by . This book was released on 2011-11-11 with total page 92 pages. Available in PDF, EPUB and Kindle. Book excerpt: Local Internet Marketing For Small Business is designed to help any small business owner to understand how they can explode their business with the power of local Internet marketing. This book will guide you through 11 powerful ways to promote your business within your community, get more customers and dramatically increase your sales.

Performance Digital Marketing for Local Businesses

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Author :
Publisher : Dreamyio
ISBN 13 :
Total Pages : 35 pages
Book Rating : 4./5 ( download)

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Book Synopsis Performance Digital Marketing for Local Businesses by : Swapnil Kankute

Download or read book Performance Digital Marketing for Local Businesses written by Swapnil Kankute and published by Dreamyio. This book was released on 2024-09-13 with total page 35 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's competitive market, local businesses must leverage the power of performance digital marketing to stand out, drive leads, and achieve measurable growth. "Performance Digital Marketing for Local Businesses: A Practical Guide" is the essential handbook for small business owners and marketers looking to build effective, results-driven strategies tailored to their local markets. Authored by Swapnil Kankute, a digital entrepreneur and expert with over 12 years of experience in the field, this book simplifies complex marketing tactics into actionable steps. Whether it's mastering local SEO, optimizing Google Ads, or driving traffic through social media, you’ll learn how to focus on key metrics that matter—such as leads, conversions, and return on investment (ROI). Complete with real-world case studies, practical tips, and proven strategies, this guide empowers local businesses to enhance their digital presence, improve performance, and drive results on a limited budget. Key Takeaways: - Learn performance marketing strategies that deliver measurable results. - Discover how to leverage local SEO, social media, and PPC advertising. - Track and improve campaign performance using analytics and KPIs. - Avoid common digital marketing mistakes. - Implement a step-by-step action plan for digital success. Take control of your local digital marketing efforts and achieve sustainable growth with this easy-to-follow, practical guide.

Strategic Internet Marketing for Small Business Owners

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Author :
Publisher : Independently Published
ISBN 13 : 9781796263183
Total Pages : 250 pages
Book Rating : 4.2/5 (631 download)

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Book Synopsis Strategic Internet Marketing for Small Business Owners by : Lee Kindig

Download or read book Strategic Internet Marketing for Small Business Owners written by Lee Kindig and published by Independently Published. This book was released on 2019-02-06 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cheryl Carradini, MBA dares small business owners to dramatically improve their online marketing with proven strategies used by the smartest (and wealthiest) first-time entrepreneurs. Strategic Internet Marketing for Small Business Owners delivers new insights and amazingly effective strategies that anyone can implement in their marketing to immediately produce outstanding results for their business and consistently put money in their pocket. This book is for you if... You are a small business owner looking to expand your business, marketing strategy, and online presence You are trying to grow your business, but don t have the time or knowledge to manage Internet marketing You realize how important Internet marketing is to your business, but you're not sure how to apply it or where to start If you have read this far, then you have dedicated precious time, hard-earned money, and months (or even years) of effort into opening your business only to find out that it is nearly impossible to run a business, market the business, and still have time for a life outside of the business. Inside these pages, you will discover the fool-proof methods used by the top small business owners to siphon their ideal clients from the Internet and pour them into their business. You will finally understand how smart small business owners crack the code of Internet Marketing with step-by-step methods to consistently attract their ideal clients. Finally understand how to magnetically attract your ideal target client with focused reliability and precision design. But, most importantly, discover the art of leveraging your business for all that it's worth and living the life you deserve.

Get Found Online: The Local Business Owner's Guide to Digital Marketing

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Author :
Publisher : Grow or Die Press
ISBN 13 : 9781732198500
Total Pages : 386 pages
Book Rating : 4.1/5 (985 download)

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Book Synopsis Get Found Online: The Local Business Owner's Guide to Digital Marketing by : Jack Jostes

Download or read book Get Found Online: The Local Business Owner's Guide to Digital Marketing written by Jack Jostes and published by Grow or Die Press. This book was released on 2018-06-22 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to disqualify bad customers before they even contact you to Get FOUND Online by your ideal customers! If you own a local business with a brick-and-mortar storefront or a service area business with a limited geographic market, read this book to learn how to use SEO, Social Media, and digital marketing to get the best results possible. For the DIYer, this book is chalked full of actionable tips, tricks, and downloadable resources to help you jump right in and get it done. For the business owner about to hire a marketing team, this book will help you actually measure your return on investment (ROI) and arm you with knowledge to avoid getting taken advantage of by digital marketing charlatans who prey upon unsavvy small business owners. If you want the phone to ring with customers who have the budget to hire you, read this book to learn from over 9 years of proven results & actionable tactics to help you finally Get FOUND Online.

The Small Business Online Marketing Handbook

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118770137
Total Pages : 136 pages
Book Rating : 4.1/5 (187 download)

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Book Synopsis The Small Business Online Marketing Handbook by : Annie Tsai

Download or read book The Small Business Online Marketing Handbook written by Annie Tsai and published by John Wiley & Sons. This book was released on 2013-10-08 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt: The small business marketing experts at Demandforce help owners kick off their online strategy Small business owners are exceptional at delivering on their product or service. Many, however, don't know where to start when it comes to online marketing. The Small Business Online Marketing Handbook will show you how to effectively leverage email, social, online, and network marketing to get new customers and keep existing customers coming back. Author Annie Tsai shows you how to refocus just a small percentage of an offline marketing budget and create exponential return for your business. Author Annie Tsai is a popular blogger and Chief Customer Officer for Demandforce, an automated Internet marketing and communication company specializing in small- to medium-sized businesses, recently acquired by Intuit Features spot interviews and "do this now" advice from resident experts at Demandforce, including the founders With the proliferation of social media and the consumer voice on the web, small business owners need to take a deliberate approach to leveraging this new marketing channel to effectively convert online conversations into offline sales. The Small Business Online Marketing Handbook shows you how.

Local Online Advertising For Dummies

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 0470497424
Total Pages : 514 pages
Book Rating : 4.4/5 (74 download)

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Book Synopsis Local Online Advertising For Dummies by : Court Cunningham

Download or read book Local Online Advertising For Dummies written by Court Cunningham and published by John Wiley & Sons. This book was released on 2010-03-29 with total page 514 pages. Available in PDF, EPUB and Kindle. Book excerpt: Kick your local online advertising into high gear with this friendly, timely guide! Add the newest means of advertising your business into your marketing mix by developing an online advertising strategy. This get-down-to-business guide will show you how. Written by executives from Yodle, a New York-based firm specializing in online advertising, this book reveals the best and brightest ways to get the word out, from creating a Web presence that draws visitors, to using SEO, to jumping boldly into social media advertising. Online advertising market is estimated to grow to $10-$19 billion by 2011, and you'll want your business to be part of this huge shift Explores how to research your audience, set goals, and build a plan Provides steps and tips on creating an effective Web presence and landing pages-then covers how to drive visitors to your site with search engine optimization, AdWords, e-mail blasts, and social media marketing Examines blogs, chat rooms, video, and other ways to win customers Don't miss the free offer from Yodle that comes with this practical guide!

Online Customers!

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Author :
Publisher : CreateSpace
ISBN 13 : 9781494797171
Total Pages : 192 pages
Book Rating : 4.7/5 (971 download)

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Book Synopsis Online Customers! by : Marlene Allen

Download or read book Online Customers! written by Marlene Allen and published by CreateSpace. This book was released on 2014-01 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Internet Marketing Secrets Exposed!Discover:What you REALLY Need to Operate Your Own Successful Local Business using the Internet!Shortcuts to having a solid place in your industry in Phoenix Arizona, even if you think you have No Contacts or Influence.The Confidential information is finally exposed that you require to build your business like a pro to make a quantum leap this year.Plus the book Reveals: • The Shocking Truth behind Your Internet Business No One has Told You • Learn Success Secrets to Build more Wealth and Prosperity from Experts in Internet Marketing • The Hidden Gold Mine in Your Business that's Right Under Your Nose • The Best Kept Secrets to Transform Crappy Low Figure Sales into Monster Paydays Every Month • All the Best Ways to Run your Business on Autopilot so you can Take More Time OffThe Opportunities of Online Marketing on the Internet are Bigger Than They've Ever Been, ?So NOW is the time to Seize Them in your Business in Phoenix Arizona!

Internet Marketing for Local Business Owners: Survival Guide

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Author :
Publisher :
ISBN 13 : 9781456498245
Total Pages : 116 pages
Book Rating : 4.4/5 (982 download)

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Book Synopsis Internet Marketing for Local Business Owners: Survival Guide by : Jerome Knyszewski

Download or read book Internet Marketing for Local Business Owners: Survival Guide written by Jerome Knyszewski and published by . This book was released on 2011-02-02 with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business Owner, did the internet sucker punch you?? If the digital age of marketing caught you by surprise, if you realize that the phone books are medieval marketing tools butyou're not sure of what your digital marketing weapons of choice are, then you owe it to your business, your employees, your partners, your family and yourself to read this Survival Guide to Internet Marketing! In a few chapters and a few minutes you will understand what your internet marketing options are and you will be fully equipped, again, to face-off with your competitors

Small Business Owner's Guide to Digital Marketing

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Author :
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781976219092
Total Pages : 114 pages
Book Rating : 4.2/5 (19 download)

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Book Synopsis Small Business Owner's Guide to Digital Marketing by : Troy Scott

Download or read book Small Business Owner's Guide to Digital Marketing written by Troy Scott and published by Createspace Independent Publishing Platform. This book was released on 2017-09-07 with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt: Troy is a multi-time former startup junky living in Silicon Valley. After growing tired of the boom-bust cycle of chasing the ultimate "MVP" (minimal viable product) to rush to market, he transitioned his diverse marketing skills into helping other entrepreneurs set up proven online systems that grow their businesses faster and easier. This book lays out the 5-step process he uses to help other business owners generate more leads, create more qualified buyers and dominate their local market by leveraging new technology and marketing automation tools.

The Business Owner's Guide to Local Internet Marketing

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Author :
Publisher : CreateSpace
ISBN 13 : 9781466438064
Total Pages : 0 pages
Book Rating : 4.4/5 (38 download)

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Book Synopsis The Business Owner's Guide to Local Internet Marketing by : Ian Tyler

Download or read book The Business Owner's Guide to Local Internet Marketing written by Ian Tyler and published by CreateSpace. This book was released on 2012-01-09 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ian Tyler coaches local business owners on how to tap into the power of the Internet to bring in more business, more profitably.

Strategic Internet Marketing for Small Business Owners

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Author :
Publisher : Strategic Internet Marketing Corporation
ISBN 13 : 9780692463574
Total Pages : 254 pages
Book Rating : 4.4/5 (635 download)

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Book Synopsis Strategic Internet Marketing for Small Business Owners by : Cheryl Waller

Download or read book Strategic Internet Marketing for Small Business Owners written by Cheryl Waller and published by Strategic Internet Marketing Corporation. This book was released on 2015-09-23 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cheryl Waller, MBA dares small business owners to dramatically improve their online marketing with proven strategies used by the smartest (and wealthiest) first-time entrepreneurs. Strategic Internet Marketing for Small Business Owners delivers new insights and amazingly effective strategies that any one can implement in their marketing to immediately produce outstanding results for their business and consistently put money in their pocket. This book is for you if... You are a small business owner looking to expand your business, marketing strategy, and online presence You are trying to grow your business, but don t have the time or knowledge to manage Internet marketing You realize how important Internet marketing is to your business, but you re not sure how to apply it or where to start If you have read this far, then you have dedicated precious time, hard-earned money, and months (or even years) of effort into opening your business only to find out that it is nearly impossible to run a business, market the business, and still have time for a life outside of the business. Inside these pages, you will discover the fool-proof methods used by the top small business owners to siphon their ideal clients from the Internet and pour them into their business. You will finally understand how smart small business owners crack the code of Internet Marketing with step-by-step methods to consistently attract their ideal clients. Finally understand how to magnetically attract your ideal target client with focused reliability and precision design. But, most importantly, discover the art of leveraging your business for all that it s worth and living the life you deserve.

Can Your Local Business Survive Without the Internet?

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Author :
Publisher : CreateSpace
ISBN 13 : 9781451542370
Total Pages : 92 pages
Book Rating : 4.5/5 (423 download)

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Book Synopsis Can Your Local Business Survive Without the Internet? by : Dave Peterson

Download or read book Can Your Local Business Survive Without the Internet? written by Dave Peterson and published by CreateSpace. This book was released on 2010-04-02 with total page 92 pages. Available in PDF, EPUB and Kindle. Book excerpt: As a local business owner, you need a constant stream of new leads for your business to thrive and grow. The way people search for and find local businesses is changing. Can your business survive without the internet? This book will give you the basic knowledge to be able to start using the internet to grow your business. Whether you decide to do your marketing in house, or outsource the work, you as the owner need to have a basic understanding of what needs to be done to successfully market your business on the internet. The information provided in the book will enable you to get started on your own or give you the knowledge to be able to hire the right individual or company to get the job done correctly. Without this basic knowledge, you will not be able to make an intelligent decision on how to proceed with your internet marketing. If you have already spent money on internet marketing without any results, this information will help you make better decisions going forward. Making the right marketing decisions is vital to the future of your business. This book will give you the information that you need to ensure your business grows or remains strong into the future.

Local Greatness Presents How to Get Found Online

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Author :
Publisher : CreateSpace
ISBN 13 : 9781508478874
Total Pages : 112 pages
Book Rating : 4.4/5 (788 download)

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Book Synopsis Local Greatness Presents How to Get Found Online by : David Harwood

Download or read book Local Greatness Presents How to Get Found Online written by David Harwood and published by CreateSpace. This book was released on 2015-07-08 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now is a great time to be a small business owner. The internet has leveled the playing field like never before - allowing even the newest entrepreneur to cost-effectively compete with the biggest and most entrenched businesses in town. Crucially, it also allows small business owners to laser focus their marketing efforts on the very consumers who want or need the product or service that their business provides - people in your area who are searching for your type of business on Google right now! Unlike conventional advertising, online marketing allows you to target the very consumers who are actively looking for your type of business because they have an immediate need and they are ready to spend money. This book will teach you exactly what you need to know to create a powerful internet presence for your local business - no matter your prior experience with computers, the internet, or marketing in general. Chapter titles: Introduction Why Every Business Needs an Online Presence Word-of-Mouth Marketing in the Internet Age Online Directories Reviews What Makes a Good Website Measuring Your Success Search Engine Optimization Writing SEO Content The Importance of Videos and Images Link Building Beware of Black Hat SEO What Next? About the Author To learn more about Local Greatness or the author, David Harwood, please visit LocalGreatness.com