Like, Retweet, Repeat: Social Media's Impact on Real Estate Marketing

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Publisher :
ISBN 13 :
Total Pages : 90 pages
Book Rating : 4.:/5 (884 download)

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Book Synopsis Like, Retweet, Repeat: Social Media's Impact on Real Estate Marketing by : Emily Kendall

Download or read book Like, Retweet, Repeat: Social Media's Impact on Real Estate Marketing written by Emily Kendall and published by . This book was released on 2014 with total page 90 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the advent of Facebook and Twitter, people from all walks of life in all parts of the world have the ability to connect electronically, impersonally, and constantly. Small businesses are just beginning to unlock the power of social media marketing, specifically real estate professionals. Shelly Chaiken created the Heuristic Systematic Model of persuasion, the descendant of the Elaboration Likelihood Model. This study applies the tenets of Chaiken's HSM to the methods of persuasion employed by real estate agents via Facebook and Twitter. Fifty participants were surveyed by the researcher in order to gauge their activity, interest level, and motivation for processing posts by real estate professionals on Facebook and Twitter. Their corresponding data was analyzed for answers to three specific research questions. The researcher's findings suggest that the average Facebook and Twitter user is not the same as the real estate agent's target client. The findings from this study also suggest that current levels of real estate marketing via these social networking sites do not engage users enough to call their sufficiency threshold into question, thereby never motivating them to concurrently or systematically process the information. Limitations of the present study and recommendations for future research are also provided.

100 High-Performing Social Media Ad Copies For Realtors

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Author :
Publisher : Nick Tsai
ISBN 13 :
Total Pages : 72 pages
Book Rating : 4./5 ( download)

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Book Synopsis 100 High-Performing Social Media Ad Copies For Realtors by : Nick Tsai

Download or read book 100 High-Performing Social Media Ad Copies For Realtors written by Nick Tsai and published by Nick Tsai. This book was released on with total page 72 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social media has been proven to be one of the best ways to generate high-quality leads online for realtors and real estate agents quickly and cheaply. And one of the best strategies is social media advertisement, especially Facebook and Instagram ads. This book features the 100 best-performing, high-converting real estate ad copies that have proven to work well for our clients. Including 20 buyer lead ads 10 sellers lead ads 10 real estate ads promoting your open houses 10 ‘Just Listed’ Ads. 10 “Just Sold” Ads. 10 personal branding Ads 10 real estate ads for promoting your free webinar 10 real estate ads to promote free buyer guide or buyer report 10 real estate ads for promoting your free seller guide or seller report And you can easily copy and paste those ad copies for your account to generate more leads online... Without hiring a professional copywriter and spending years trying to figure out how to write copy that works. You will also get my done-for-you campaign setting and done-for-you targeting that consistently bring our clients high-quality leads. And my done-for-you real estate funnel template & step-by-step training Which can help you build up a high-converting real estate marketing campaign without even hiring a copywriter, funnel builder, or marketing agency So order your copy now and start generating leads online.

Social Media for Real Estate Agents and Realtors

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Author :
Publisher : Dream Street Investments Inc
ISBN 13 : 1456365134
Total Pages : 144 pages
Book Rating : 4.4/5 (563 download)

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Book Synopsis Social Media for Real Estate Agents and Realtors by : Inc Dream Street Investments

Download or read book Social Media for Real Estate Agents and Realtors written by Inc Dream Street Investments and published by Dream Street Investments Inc. This book was released on 2010-12-02 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unleash the Power of the Internet to Grow your Real Estate Business Quickly! Learn How to become a Real Estate Internet Marketing Giant & Dominate your current Real Estate Market using Social Media Marketing Expert Techniques and Strategies. This outstanding social media & internet marketing book teaches you how to connect with thousands of people via the internet & grow your real estate business fast. Great for both beginners and experienced internet marketers. This book is completely hands on & takes you step by step through the process of getting started marketing your Real Estate Services Online, Blogging, Using Facebook, Twitter, Myspace, Linkedin, Trulia, Yelp, Top SEO for Realtors, Top Social Networking Websites to be on for Real Estate, over 50 Free places to Advertise your Real Estate services on the internet, How to Use your Website to Generate Tons of Leads, & so much more! It's EASY to market online & 99% of it is completely FREE! Don't be left behind, beat out your competition & learn how to rule the internet & be the agent all the buyers & sellers find online. Learn How to Double & Triple your Current Real Estate Business using the Internet now! 99% of Agents Have a Website & Less Than 3% Market It Correctly- Turn your Real Estate Website into a Lead Generating Machine Instantly. 95% of Buyers & Sellers start out searching on the internet, this means if you are not found online, you will be missing 95% of your potential business. Get your Real Estate business online now before your competition beats you out! This books teaches you simply how easy it is to get your Real Estate Business online. Better known as the Social Media Bible for Realtors! You will refer to this great book over & over again! Learn how to use twitter, facebook, linkedin, blogger, wordpress, trulia, activerain, zillow, & many more! The time is now to dominate the internet! Grow your Real Estate Business online today!

365 Social Media Post Ideas For Realtors : A Real Estate Marketing Playbook

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Author :
Publisher : Nick Tsai
ISBN 13 :
Total Pages : 93 pages
Book Rating : 4./5 ( download)

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Book Synopsis 365 Social Media Post Ideas For Realtors : A Real Estate Marketing Playbook by : Nick Tsai

Download or read book 365 Social Media Post Ideas For Realtors : A Real Estate Marketing Playbook written by Nick Tsai and published by Nick Tsai. This book was released on with total page 93 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you a real estate agent who wants to generate more leads and sales through social media? Do you want to build a solid personal brand but are too busy to come up with the content necessary to do so? Would you like to create engaging content that attracts potential buyers and sellers? If so, this book is for you! This book provides you with 365 ready-to-use real estate content ideas that you can easily plug in and play with to create engaging social media posts. These helpful pieces of content are designed to attract potential home buyers and sellers and can help position you as the go-to local expert. You can use these ideas in several different ways: Create Image posts with Canva Record TikTok or Reels videos Or you can simply copy and paste those content into your social media posts. What you are getting in this book: 1) 365 done-for-you social media post ideas that you can copy and paste to create social media posts, including: 100 done-for-you home seller tips 100 done-for-you home buyer tips 100 done-for-you real estate terms 25 done-for-you real estate FAQs 40 done-for-you viral real estate quotes 2) 18 social media marketing hacks to grow your following and generate more leads online. 3) 50 social media content ideas that you can use to engage with your audience. Additionally, you will get access to my bonus resources, checklists, and discounts after getting this book. So grab your copy now and start bringing your social media marketing to the next level.

365 Social Media Post Ideas For Realtors

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Author :
Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.2/5 (17 download)

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Book Synopsis 365 Social Media Post Ideas For Realtors by : Nick Tsai

Download or read book 365 Social Media Post Ideas For Realtors written by Nick Tsai and published by . This book was released on 2022-06-09 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you a real estate agent who wants to generate more leads and sales through social media? Do you want to build a solid personal brand but are too busy to come up with the content necessary to do so? Would you like to create engaging content that attracts potential buyers and sellers? If so, this book is for you! This book provides you with 365 ready-to-use real estate content ideas that you can easily plug in and play with to create engaging social media posts. These helpful pieces of content are designed to attract potential home buyers and sellers and can help position you as the go-to local expert. You can use these ideas in several different ways: Create Image posts with Canva Record TikTok or Reels videos Or you can simply copy and paste those content into your social media posts. What you are getting in this book: 1) 365 done-for-you social media post ideas that you can copy and paste to create social media posts, including: 100 done-for-you home seller tips 100 done-for-you home buyer tips 100 done-for-you real estate terms 25 done-for-you real estate FAQs 40 done-for-you viral real estate quotes 2) 18 social media marketing hacks to grow your following and generate more leads online. 3) 50 social media content ideas that you can use to engage with your audience. Additionally, you will get access to my bonus resources, checklists, and discounts after getting this book. So grab your copy now and start bringing your social media marketing to the next level.

Social Media Marketing 101 for Real Estate Agents

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Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.2/5 (235 download)

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Book Synopsis Social Media Marketing 101 for Real Estate Agents by : Don Briscoe

Download or read book Social Media Marketing 101 for Real Estate Agents written by Don Briscoe and published by . This book was released on 2023 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the dynamic realm of real estate, mastering the art of social media marketing is not just a choice--it's a necessity. "Social Media Marketing 101 for Real Estate" serves as your comprehensive guide to navigating the ever-evolving landscape of online platforms to boost your real estate business.The author of this ebook has specifically created it for real estate professionals who want to use social media to build their brands, connect with clients, and increase sales. Whether you're a seasoned realtor or just starting in the field, this resource equips you with practical strategies and actionable insights to leverage social media effectively.Inside, you'll discover:Platform Optimization: Uncover the secrets to creating a compelling online presence across major platforms, including Facebook, Instagram, Twitter, and LinkedIn. Learn how to tailor your content to each platform's unique audience and maximize visibility.Content that Converts: Explore the art of creating engaging and shareable content that resonates with your target audience. From eye-catching visuals to persuasive copy, discover the elements that make your real estate listings stand out in a crowded digital space.Building a Community: Dive into the nuances of building and nurturing a loyal online community. Learn how to engage with your audience, respond to inquiries, and position yourself as a trusted authority in the real estate market.Advertising Strategies: Master the art of social media advertising to reach a wider audience and generate leads. From targeted ads to sponsored content, uncover the strategies that yield the best return on investment for real estate professionals.Analytics and Measurement: Decode the metrics that matter. Understand how to analyze social media analytics to refine your strategy, identify trends, and optimize your campaigns for maximum impact.Navigating Challenges: Gain insights into overcoming common challenges in the social media landscape, such as handling negative reviews, managing time effectively, and staying abreast of algorithm changes.Packed with real-world examples, case studies, and step-by-step guides, "Social Media Marketing 101 for Real Estate" empowers you to build a robust social media presence that translates into tangible results. Elevate your real estate business in the digital age and unlock the full potential of social media marketing. Whether you're looking to attract new clients, showcase properties, or establish yourself as a thought leader, this ebook is your roadmap to success in the competitive world of real estate.

Like, Share, and Retweet

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Publisher :
ISBN 13 :
Total Pages : 75 pages
Book Rating : 4.7/5 (282 download)

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Book Synopsis Like, Share, and Retweet by : Abigail Berman

Download or read book Like, Share, and Retweet written by Abigail Berman and published by . This book was released on 2021 with total page 75 pages. Available in PDF, EPUB and Kindle. Book excerpt: This study aims to identify and describe best practices and strategies for social media use on Broadway. A review of the existing literature highlighted that although there is data on both social media and Broadway marketing, there are gaps in research on the overlap between these two concepts. After analyzing literature and case studies and interviewing professionals in the Broadway social media field, it was revealed that digital content should be diversified across social platforms, stay true to the nature of the show, be accessible and inclusive for all audiences, encourage fan interaction, and feel personal to each follower. By adhering to these guidelines, Broadway social media managers will have the highest chance of success to market their product, expand their audience base, and bolster a sense of community online.

Handbook of Research on Integrating Social Media into Strategic Marketing

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Author :
Publisher : IGI Global
ISBN 13 : 1466683546
Total Pages : 462 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Handbook of Research on Integrating Social Media into Strategic Marketing by : Hajli, Nick

Download or read book Handbook of Research on Integrating Social Media into Strategic Marketing written by Hajli, Nick and published by IGI Global. This book was released on 2015-04-30 with total page 462 pages. Available in PDF, EPUB and Kindle. Book excerpt: To survive in today’s competitive business environment, marketing professionals must look to develop innovative methods of reaching their customers and stakeholders. Web 2.0 provides a useful tool in developing the relationships between business and consumer. The Handbook of Research on Integrating Social Media into Strategic Marketing explores the use of social networking and other online media in marketing communications, including both best practices and common pitfalls to provide comprehensive coverage of the topic. This book is intended for marketing professionals, business managers, and anyone interested in how social media fits into today’s marketing environments.

Contemporary Sport Management, 5E

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Publisher : Human Kinetics
ISBN 13 : 1450469655
Total Pages : 560 pages
Book Rating : 4.4/5 (54 download)

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Book Synopsis Contemporary Sport Management, 5E by : Pedersen, Paul M.

Download or read book Contemporary Sport Management, 5E written by Pedersen, Paul M. and published by Human Kinetics. This book was released on 2014-06-18 with total page 560 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contemporary Sport Management, Fifth, provides students with an overview of sport management by presenting extensive discussions of the foundational aspects of the profession and current topics from the field. The fifth edition continues to engage students with a full-color format and an integrated web study guide. The text also discusses the role of social media in revolutionizing the industry and the significance of sport as an international institution. Students will learn the relevance of legal, sociocultural, historical, political, and psychological concepts to the management of sport; the professional skills and attitudes of successful sport managers; and ways in which the globalization of sport continues to affect sport management professions.

Social Commerce

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Publisher : Springer
ISBN 13 : 3319170287
Total Pages : 331 pages
Book Rating : 4.3/5 (191 download)

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Book Synopsis Social Commerce by : Efraim Turban

Download or read book Social Commerce written by Efraim Turban and published by Springer. This book was released on 2015-11-17 with total page 331 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a multidisciplinary textbook on social commerce by leading authors of e-commerce and e-marketing textbooks, with contributions by several industry experts. It is effectively the first true textbook on this topic and can be used in one of the following ways: Textbook for a standalone elective course at the undergraduate or graduate levels (including MBA and executive MBA programs) Supplementary text in marketing, management or Information Systems disciplines Training courses in industry Support resources for researchers and practitioners in the fields of marketing, management and information management The book examines the latest trends in e-commerce, including social businesses, social networking, social collaboration, innovations and mobility. Individual chapters cover tools and platforms for social commerce; supporting theories and concepts; marketing communications; customer engagement and metrics; social shopping; social customer service and CRM contents; the social enterprise; innovative applications; strategy and performance management; and implementing social commerce systems. Each chapter also includes a real-world example as an opening case; application cases and examples; exhibits; a chapter summary; review questions and end-of-chapter exercises. The book also includes a glossary and key terms, as well as supplementary materials that include PowerPoint lecture notes, an Instructor’s Manual, a test bank and five online tutorials.

The Social Media Marketing Book

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Publisher : "O'Reilly Media, Inc."
ISBN 13 : 1449383106
Total Pages : 245 pages
Book Rating : 4.4/5 (493 download)

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Book Synopsis The Social Media Marketing Book by : Dan Zarrella

Download or read book The Social Media Marketing Book written by Dan Zarrella and published by "O'Reilly Media, Inc.". This book was released on 2009-11-13 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you looking to take advantage of social media for your business or organization? With easy-to-understand introductions to blogging, forums, opinion and review sites, and social networks such as Twitter, Facebook, and LinkedIn, this book will help you choose the best -- and avoid the worst -- of the social web's unique marketing opportunities. The Social Media Marketing Book guides you through the maze of communities, platforms, and social media tools so you can decide which ones to use, and how to use them most effectively. With an objective approach and clear, straightforward language, Dan Zarrella, aka "The Social Media & Marketing Scientist," shows you how to plan and implement campaigns intelligently, and then measure results and track return on investment. Whether you're a seasoned pro or new to the social web, this book will take you beyond the jargon to social media marketing mastery. Make sense of this complicated environment with the help of screenshots, graphs, and visual explanations Understand the history and culture of each social media type, including features, functionality, and protocols Get clear-cut explanations of the methods you need to trigger viral marketing successes Choose the technologies and marketing tactics most relevant to your campaign goals Learn how to set specific goals for your campaigns and evaluate them according to key performance indicators Praise for The Social Media Marketing Book: "Let Zarrella take you to social-media marketing school. You'll learn more from reading this book than a month of research on the Internet."--Guy Kawasaki, co-founder of Alltop.com "If I could be any other person for a day, it would be Dan Zarella. Either him or Brad Pitt. But Dan's smarter. This book is why I say that."--Chris Brogan, President of New Marketing Labs "This book demonstrates a beginning to the endless possibilities of the Social Web."-- Brian Solis, publisher of leading marketing blog PR 2.0

The New Community Rules

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Publisher : "O'Reilly Media, Inc."
ISBN 13 : 1449379281
Total Pages : 370 pages
Book Rating : 4.4/5 (493 download)

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Book Synopsis The New Community Rules by : Tamar Weinberg

Download or read book The New Community Rules written by Tamar Weinberg and published by "O'Reilly Media, Inc.". This book was released on 2009-07-01 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: Blogs, networking sites, and other examples of the social web provide businesses with a largely untapped marketing channel for products and services. But how do you take advantage of them? With The New Community Rules, you'll understand how social web technologies work, and learn the most practical and effective ways to reach people who frequent these sites. Written by an expert in social media and viral marketing, this book cuts through the hype and jargon to give you intelligent advice and strategies for positioning your business on the social web, with case studies that show how other companies have used this approach. The New Community Rules will help you: Explore blogging and microblogging, and find out how to use applications such as Twitter to create brand awareness Learn the art of conversation marketing, and how social media thrives on honesty and transparency Manage and enhance your online reputation through the social web Tap into the increasingly influential video and podcasting market Discover which tactics work -- and which don't -- by learning about what other marketers have tried Many consumers today use the Web as a voice. The New Community Rules demonstrates how you can join the conversation, contribute to the community, and bring people to your product or service.

The Power of Visual Storytelling: How to Use Visuals, Videos, and Social Media to Market Your Brand

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Author :
Publisher : McGraw Hill Professional
ISBN 13 : 0071824006
Total Pages : 237 pages
Book Rating : 4.0/5 (718 download)

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Book Synopsis The Power of Visual Storytelling: How to Use Visuals, Videos, and Social Media to Market Your Brand by : Ekaterina Walter

Download or read book The Power of Visual Storytelling: How to Use Visuals, Videos, and Social Media to Market Your Brand written by Ekaterina Walter and published by McGraw Hill Professional. This book was released on 2014-03-07 with total page 237 pages. Available in PDF, EPUB and Kindle. Book excerpt: Attention is the new commodity. Visual Storytelling is the new currency. Human brain processes visuals 60,000x faster than text. Web posts with visuals drive up to 180% more engagement than those without. Viewers spend 100% more time on web pages with videos. Filled with full-color images and thought-provoking examples from leading companies, The Power of Visual Storytelling explains how to grow your business and strengthen your brand by leveraging photos, videos, infographics, presentations, and other rich media. The book delivers a powerful road map for getting started, while inspiring new levels of creativity within organizations of all types and sizes. “This book is not only a complete overview of [visual storytelling] but, most importantly, the key to doing it right, a total Right Hook!” —Gary Vaynerchuk, New York Times bestselling author of Crush It! and Jab, Jab, Jab, Right Hook “A valuable guide to understanding how to develop powerful marketing programs using the art of visual storytelling.” —Guy Kawasaki, author of APE: Author, Publisher, Entrepreneur and former chief evangelist of Apple “The Power of Visual Storytelling is the new marketing bible!” —Nancy Bhagat, Vice President, Global Marketing Strategy and Campaigns, Intel “If a picture is worth a thousand words, The Power of Visual Storytelling is worth a million.” —Scott Monty, Global Digital & Multimedia Communications for Ford Motor Company

Social Media ROI

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Publisher : Pearson Education
ISBN 13 : 0132678020
Total Pages : 485 pages
Book Rating : 4.1/5 (326 download)

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Book Synopsis Social Media ROI by : Olivier Blanchard

Download or read book Social Media ROI written by Olivier Blanchard and published by Pearson Education. This book was released on 2011-02-22 with total page 485 pages. Available in PDF, EPUB and Kindle. Book excerpt: Use Social and Viral Technologies to Supercharge Your Customer Service! Use this book to bring true business discipline to your social media program and align with your organization’s goals. Top branding and marketing expert Olivier Blanchard brings together new best practices for strategy, planning, execution, measurement, analysis, and optimization. You will learn how to define the financial and nonfinancial business impacts you are aiming for--and achieve them. Social Media ROI delivers practical solutions for everything from structuring programs to attracting followers, defining metrics to managing crises. Whether you are in a startup or a global enterprise, this book will help you gain more value from every dime you invest in social media. You’ll learn how to: Align social communications with broader business goals and functions Plan for effective performance measurement Establish clarity of vision, purpose, and execution Implement guidelines and operations for effectively managing social media Get started by “listening before talking” Integrate social media into long-term marketing programs, short-term campaigns, and brand initiatives Use social media to deliver real-time, optimized customer support Leverage mobility and the “on-the-fly” social media culture Measure FRY (Frequency, Reach, and Yield) Includes a foreword by Brian Solis.

Youtility

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Publisher : Penguin
ISBN 13 : 1101633883
Total Pages : 242 pages
Book Rating : 4.1/5 (16 download)

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Book Synopsis Youtility by : Jay Baer

Download or read book Youtility written by Jay Baer and published by Penguin. This book was released on 2013-06-27 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: The difference between helping and selling is just two letters If you're wondering how to make your products seem more exciting online, you're asking the wrong question. You're not competing for attention only against other similar products. You're competing against your customers' friends and family and viral videos and cute puppies. To win attention these days you must ask a different question: "How can we help?" Jay Baer's Youtility offers a new approach that cuts through the clut­ter: marketing that is truly, inherently useful. If you sell something, you make a customer today, but if you genuinely help someone, you create a customer for life.

Everything You Need to Know about Social Media

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Author :
Publisher : Simon and Schuster
ISBN 13 : 1501132458
Total Pages : 320 pages
Book Rating : 4.5/5 (11 download)

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Book Synopsis Everything You Need to Know about Social Media by : Greta Van Susteren

Download or read book Everything You Need to Know about Social Media written by Greta Van Susteren and published by Simon and Schuster. This book was released on 2017-11-14 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: A simple, step-by-step guide to the major social media platforms—Facebook, Twitter, LinkedIn, Instagram, Snapchat, and more—by former news anchor and media maven Greta Van Susteren.

Cross-Cultural Social Media Marketing

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Publisher : Emerald Group Publishing
ISBN 13 : 1838671773
Total Pages : 154 pages
Book Rating : 4.8/5 (386 download)

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Book Synopsis Cross-Cultural Social Media Marketing by : Emi Moriuchi

Download or read book Cross-Cultural Social Media Marketing written by Emi Moriuchi and published by Emerald Group Publishing. This book was released on 2021-06-22 with total page 154 pages. Available in PDF, EPUB and Kindle. Book excerpt: To increase brand awareness, engagement and revenue, companies are acknowledging the importance of integrating social media marketing in their overall marketing strategy. This book consists of a step-by-step guide in using social media successfully in an ever-growing consumer market, domestically and internationally.