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Author : Mónica Mendoza
Publisher :
ISBN 13 : 9788417568450
Total Pages : 207 pages
Book Rating : 4.5/5 (684 download)
Download or read book Las 12 únicas maneras de captar clientes written by Mónica Mendoza and published by . This book was released on 2019 with total page 207 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Mónica Mendoza Castillo
Publisher : Alienta Editorial
ISBN 13 : 8417568484
Total Pages : 203 pages
Book Rating : 4.4/5 (175 download)
Download or read book Las 12 únicas maneras de captar clientes written by Mónica Mendoza Castillo and published by Alienta Editorial. This book was released on 2019-04-02 with total page 203 pages. Available in PDF, EPUB and Kindle. Book excerpt: ¿Quién paga tu sueldo? ¿El propietario de la empresa en la que trabajas? ¿Los accionistas? No: el cliente. Sin éste no se pueden pagar las nóminas. El nuevo consumidor, empoderado sobre todo por las nuevas tecnologías, se ha convertido en el gran protagonista del mercado, pues sus decisiones de compra determinan quién sobrevive y quién desaparece del mismo. En la sociedad actual, donde la oferta es cada vez más amplia y variada, los clientes se han vuelto más exigentes y se han convertido en usuarios omnicanal. Por tanto, ya no existen entornos on-line y off-line, sino que coexisten, se integran e interaccionan entre ellos. Teniendo en cuenta este nuevo usuario omnicanal, ¿qué canales de comunicación/publicidad existen? ¿Cuál sería el más eficiente para mi empresa teniendo en cuenta mi mercado, mi público y mi presupuesto? Tienes en tus manos las respuestas a todas estas preguntas. ¿Comenzamos?
Author : Gary Armstrong
Publisher : Pearson Educación
ISBN 13 : 9789702604006
Total Pages : 686 pages
Book Rating : 4.6/5 (4 download)
Download or read book Marketing written by Gary Armstrong and published by Pearson Educación. This book was released on 2003 with total page 686 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written for courses in Principles of Marketing at four-year and two-year colleges, this shorter overview aims to help students master the basic principles and practices of modern marketing in an enjoyable and practical way. Its coverage balances upon three essential pillars - (1) theory and concepts; (2) practices and applications; and (3) pedagogy - cultivating an efficient, effective teaching and learning environment. This sixth edition provides revised content throughout, and reflects the major trends and forces that are impacting marketing in this new, connected millennium. It includes new thinking and expanded coverage on a wide variety of topics, for example: relationship marketing; connecting technologies; the company value chain; value-delivery networks; and global marketing.
Author : State of State of Illinois
Publisher :
ISBN 13 :
Total Pages : 114 pages
Book Rating : 4.5/5 (41 download)
Download or read book Illinois 2021 Rules of the Road written by State of State of Illinois and published by . This book was released on 2021-07-19 with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt: Illinois 2021 Rules of the Road handbook, drive safe!
Author : Kenneth Train
Publisher : MIT Press
ISBN 13 : 9780262200554
Total Pages : 282 pages
Book Rating : 4.2/5 (5 download)
Download or read book Qualitative Choice Analysis written by Kenneth Train and published by MIT Press. This book was released on 1986 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book addresses two significant research areas in an interdependent fashion. It is first of all a comprehensive but concise text that covers the recently developed and widely applicable methods of qualitative choice analysis, illustrating the general theory through simulation models of automobile demand and use. It is also a detailed study of automobile demand and use, presenting forecasts based on these powerful new techniques. The book develops the general principles that underlie qualitative choice models that are now being applied in numerous fields in addition to transportation, such as housing, labor, energy, communications, and criminology. The general form, derivation, and estimation of qualitative choice models are explained, and the major models - logit, probit, and GEV - are discussed in detail. And continuous/discrete models are introduced. In these, qualitative choice methods and standard regression techniques are combined to analyze situations that neither alone can accurately forecast. Summarizing previous research on auto demand, the book shows how qualitative choice methods can be used by applying them to specific auto-related decisions as the aggregate of individuals' choices. The simulation model that is constructed is a significant improvement over older models, and should prove more useful to agencies and organizations requiring accurate forecasting of auto demand and use for planning and policy development. The book concludes with an actual case study based on a model designed for the investigations of the California Energy Commission. Kenneth Train is Visiting Associate Professor in Economics at the University of California, Berkeley, and Director of Economic Research at Cambridge Systematics, Inc., also in Berkeley. Qualitative Choice Analysisis included in The MIT Press Transportation Studies Series, edited by Marvin L. Manheim.
Author : Dan Miller
Publisher : B&H Publishing Group
ISBN 13 : 1433669331
Total Pages : 242 pages
Book Rating : 4.4/5 (336 download)
Download or read book 48 Days to the Work You Love written by Dan Miller and published by B&H Publishing Group. This book was released on 2010 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Practical instructions from leading vocational thinker Miller reveal how to approach work as more than just a paycheck, but as part of the calling God has placed on each life.
Author : Elizabeth Tilley
Publisher :
ISBN 13 : 9783906484570
Total Pages : 176 pages
Book Rating : 4.4/5 (845 download)
Download or read book Compendium of Sanitation Systems and Technologies written by Elizabeth Tilley and published by . This book was released on 2014 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Lucian Peter Christoph Peppelenbos
Publisher : Kit Pub
ISBN 13 : 9789460220555
Total Pages : 0 pages
Book Rating : 4.2/5 (25 download)
Download or read book Value Chain Finance written by Lucian Peter Christoph Peppelenbos and published by Kit Pub. This book was released on 2010 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Value Chain Finance is a solution to such dilemmas.
Author : Zygmunt Bauman
Publisher : John Wiley & Sons
ISBN 13 : 1509515356
Total Pages : 133 pages
Book Rating : 4.5/5 (95 download)
Download or read book Retrotopia written by Zygmunt Bauman and published by John Wiley & Sons. This book was released on 2017-03-06 with total page 133 pages. Available in PDF, EPUB and Kindle. Book excerpt: We have long since lost our faith in the idea that human beings could achieve human happiness in some future ideal state—a state that Thomas More, writing five centuries ago, tied to a topos, a fixed place, a land, an island, a sovereign state under a wise and benevolent ruler. But while we have lost our faith in utopias of all hues, the human aspiration that made this vision so compelling has not died. Instead it is re-emerging today as a vision focused not on the future but on the past, not on a future-to-be-created but on an abandoned and undead past that we could call retrotopia. The emergence of retrotopia is interwoven with the deepening gulf between power and politics that is a defining feature of our contemporary liquid-modern world—the gulf between the ability to get things done and the capability of deciding what things need to be done, a capability once vested with the territorially sovereign state. This deepening gulf has rendered nation-states unable to deliver on their promises, giving rise to a widespread disenchantment with the idea that the future will improve the human condition and a mistrust in the ability of nation-states to make this happen. True to the utopian spirit, retrotopia derives its stimulus from the urge to rectify the failings of the present human condition—though now by resurrecting the failed and forgotten potentials of the past. Imagined aspects of the past, genuine or putative, serve as the main landmarks today in drawing the road-map to a better world. Having lost all faith in the idea of building an alternative society of the future, many turn instead to the grand ideas of the past, buried but not yet dead. Such is retrotopia, the contours of which are examined by Zygmunt Bauman in this sharp dissection of our contemporary romance with the past.
Author : Kenneth Train
Publisher : Mit Press
ISBN 13 : 9780262200844
Total Pages : 338 pages
Book Rating : 4.2/5 (8 download)
Download or read book Optimal Regulation written by Kenneth Train and published by Mit Press. This book was released on 1991 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Optimal Regulation addresses the central issue of regulatory economics - how toregulate firms in a way that induces them to produce and price "optimally." It synthesizes the majorfindings of an extensive theoretical literature on what constitutes optimality in various situationsand which regulatory mechanisms can be used to achieve it. It is the first text to provide aunified, modern, and nontechnical treatment of the field.The book includes models for regulatingoptimal output, tariffs, and surplus subsidy schemes, and presents all of the material graphically,with clear explanations of often highly technical topics.Kenneth E. Train is Associate AdjunctProfessor in the Department of Economics and Graduate School of Public Policy at the University ofCalifornia, Berkeley. He is also Principal of the firm Cambridge Systematics.Topics include: Thecost structure of natural monopoly (economies of scale and scope). Characterization of firstandsecond-best optimality. Surplus subsidy schemes for attaining first-best optimality. Ramsey pricesand the Vogelsang-Finsinger mechanism for attaining them. Time-ofuse (TOU) prices and Riordan'smechanisms for attaining the optimal TOU prices' Multipart and self-selecting tariffs, and Sibley'smethod for using self-selecting tariffs to achieve optimality. The Averch-Johnson model of howrate-of-return regulation induces inefficiencies. Analysis of regulation based on the firm's returnon Output, costs, or sales. Price-cap regulation. Regulatory treatment of uncertainty and its impacton the firm's behavior. Methods of attaining optimality without direct regulation (contestability,auctioning the monopoly franchise.)
Author : Reinette Biggs
Publisher : Cambridge University Press
ISBN 13 : 110708265X
Total Pages : 317 pages
Book Rating : 4.1/5 (7 download)
Download or read book Principles for Building Resilience written by Reinette Biggs and published by Cambridge University Press. This book was released on 2015-04-02 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reflecting the very latest research, this book provides an in-depth review of the role of resilience in the management of social-ecological systems and the ecosystem services they provide. Leaders in the field outline seven principles for building resilience in social-ecological systems, examining how these can be applied to advance sustainability.
Author : Robert S. Seiner
Publisher : Technics Publications
ISBN 13 : 1634620453
Total Pages : 147 pages
Book Rating : 4.6/5 (346 download)
Download or read book Non-Invasive Data Governance written by Robert S. Seiner and published by Technics Publications. This book was released on 2014-09-01 with total page 147 pages. Available in PDF, EPUB and Kindle. Book excerpt: Data-governance programs focus on authority and accountability for the management of data as a valued organizational asset. Data Governance should not be about command-and-control, yet at times could become invasive or threatening to the work, people and culture of an organization. Non-Invasive Data Governance™ focuses on formalizing existing accountability for the management of data and improving formal communications, protection, and quality efforts through effective stewarding of data resources. Non-Invasive Data Governance will provide you with a complete set of tools to help you deliver a successful data governance program. Learn how: • Steward responsibilities can be identified and recognized, formalized, and engaged according to their existing responsibility rather than being assigned or handed to people as more work. • Governance of information can be applied to existing policies, standard operating procedures, practices, and methodologies, rather than being introduced or emphasized as new processes or methods. • Governance of information can support all data integration, risk management, business intelligence and master data management activities rather than imposing inconsistent rigor to these initiatives. • A practical and non-threatening approach can be applied to governing information and promoting stewardship of data as a cross-organization asset. • Best practices and key concepts of this non-threatening approach can be communicated effectively to leverage strengths and address opportunities to improve.
Author : John Ladley
Publisher : Academic Press
ISBN 13 : 0128158328
Total Pages : 352 pages
Book Rating : 4.1/5 (281 download)
Download or read book Data Governance written by John Ladley and published by Academic Press. This book was released on 2019-11-08 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Managing data continues to grow as a necessity for modern organizations. There are seemingly infinite opportunities for organic growth, reduction of costs, and creation of new products and services. It has become apparent that none of these opportunities can happen smoothly without data governance. The cost of exponential data growth and privacy / security concerns are becoming burdensome. Organizations will encounter unexpected consequences in new sources of risk. The solution to these challenges is also data governance; ensuring balance between risk and opportunity. Data Governance, Second Edition, is for any executive, manager or data professional who needs to understand or implement a data governance program. It is required to ensure consistent, accurate and reliable data across their organization. This book offers an overview of why data governance is needed, how to design, initiate, and execute a program and how to keep the program sustainable. This valuable resource provides comprehensive guidance to beginning professionals, managers or analysts looking to improve their processes, and advanced students in Data Management and related courses. With the provided framework and case studies all professionals in the data governance field will gain key insights into launching successful and money-saving data governance program. - Incorporates industry changes, lessons learned and new approaches - Explores various ways in which data analysts and managers can ensure consistent, accurate and reliable data across their organizations - Includes new case studies which detail real-world situations - Explores all of the capabilities an organization must adopt to become data driven - Provides guidance on various approaches to data governance, to determine whether an organization should be low profile, central controlled, agile, or traditional - Provides guidance on using technology and separating vendor hype from sincere delivery of necessary capabilities - Offers readers insights into how their organizations can improve the value of their data, through data quality, data strategy and data literacy - Provides up to 75% brand-new content compared to the first edition
Author : Laura Sebastian-Coleman
Publisher : Technics Publications
ISBN 13 : 1634623770
Total Pages : 123 pages
Book Rating : 4.6/5 (346 download)
Download or read book Navigating the Labyrinth written by Laura Sebastian-Coleman and published by Technics Publications. This book was released on with total page 123 pages. Available in PDF, EPUB and Kindle. Book excerpt: An Executive Guide to Data Management
Author : Edwidge Danticat
Publisher : Soho Press
ISBN 13 : 1569471266
Total Pages : 234 pages
Book Rating : 4.5/5 (694 download)
Download or read book The Farming of Bones written by Edwidge Danticat and published by Soho Press. This book was released on 1998 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the acclaimed author of "Krik? Krak!". 1937: On the Dominican side of the Haiti border, Amabelle, a maid to the young wife of an army colonel falls in love with sugarcane cutter Sebastien. She longs to become his wife and walk into their future. Instead, terror unfolds them. But the story does not end here: it begins.
Author : Claudia von Werlhof
Publisher : Beiträge zur Dissidenz
ISBN 13 : 9783631615522
Total Pages : 0 pages
Book Rating : 4.6/5 (155 download)
Download or read book The Failure of Modern Civilization and the Struggle for a "deep" Alternative written by Claudia von Werlhof and published by Beiträge zur Dissidenz. This book was released on 2011 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Western civilization is the Utopia of a better and higher life on Earth. The globalization of neo-liberalism proves that this project has failed. The paradigm of «Critical Theory of Patriarchy» explains this failure and discusses alternatives. By confronting the central civilizations in history, the egalitarian, life-oriented matriarchal one, and the hierarchical, nature and life dominating, hostile patriarchal one, we see that 5000 years of patriarchy have «replaced» matriarchies and nature itself by a «progressive» counter-world of «capital». This transformation characterizes «capitalist patriarchy» including «socialism». Its demise is due to the «alchemical» destruction of the world's resources, thought of, theologically legitimized and fetishized as «creation». This violence is not recognized. Elites have, instead, begun with a new «military alchemy», treating the whole Planet as weapon of mass destruction. Hence, the «Planetary Movement for Mother Earth».
Author : Richard W. Schwarz
Publisher :
ISBN 13 : 9780816317950
Total Pages : 688 pages
Book Rating : 4.3/5 (179 download)
Download or read book Light Bearers written by Richard W. Schwarz and published by . This book was released on 2000 with total page 688 pages. Available in PDF, EPUB and Kindle. Book excerpt:
