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La Communication Touristique
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Book Synopsis Reading Tourism Texts by : Sabrina Francesconi
Download or read book Reading Tourism Texts written by Sabrina Francesconi and published by Channel View Publications. This book was released on 2014-02-24 with total page 185 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume explores the relationship between tourism and travel texts and contemporary society, and how each is shaped by the other. A multimodal analysis is used to consider a variety of texts including novels, brochures, blogs, websites, radio commercials, videos, postcards and authentic tourist pictures and their meaning-making dynamics within the tourism discourse. The book looks at the ways in which these different texts have influenced how tourists and travellers have been viewed over time and how we envision ourselves as tourists or travellers. It puts forward multimodal analysis as the best framework for exploring the semiotic potential of these texts. Including examples from the UK, Malta, Canada, New Zealand, India, Jamaica and South Africa, this volume will be useful for researchers and students in tourism studies, communication and media studies and applied linguistics.
Book Synopsis The Handbook of International Trends in Environmental Communication by : Bruno Takahashi
Download or read book The Handbook of International Trends in Environmental Communication written by Bruno Takahashi and published by Routledge. This book was released on 2021-12-27 with total page 661 pages. Available in PDF, EPUB and Kindle. Book excerpt: This handbook provides a comprehensive review of communication around rising global environmental challenges and public action to manage them now and into the future. Bringing together theoretical, methodological, and practical chapters, this book presents a unique opportunity for environmental communication scholars to critically reflect on the past, examine present trends, and start envisioning exciting new methodologies, theories, and areas of research. Chapters feature authors from a wide range of countries to critically review the genesis and evolution of environmental communication research and thus analyze current issues in the field from a truly international perspective, incorporating diverse epistemological perspectives, exciting new methodologies, and interdisciplinary theoretical frameworks. The handbook seeks to challenge existing dominant perspectives of environmental communication from and about populations in the Global South and disenfranchised populations in the Global North. The Handbook of International Trends in Environmental Communication is ideal for scholars and advanced students of communication, sustainability, strategic communication, media, environmental studies, and politics.
Book Synopsis Strategies of Adaptation in Tourist Communication by : Gudrun Held
Download or read book Strategies of Adaptation in Tourist Communication written by Gudrun Held and published by BRILL. This book was released on 2018-01-29 with total page 329 pages. Available in PDF, EPUB and Kindle. Book excerpt: The papers in this volume study the relationship between language use and the concept of the “tourist gaze” through a range of communicative practices from different cultures and languages. From a pragmatic perspective, the authors investigate how language constantly adapts to contextual constraints which affect tourism discourse as a strategic meaning-making process that turns insignificant places into desirable tourist destinations. The case studies draw on both, in situ interactions with visitors, such as guided tours and counter information, old and new mediatized genres, i.e. guide books, travelogues, print advertising as well as TV-commercials, service web-sites and apps. Despite the diversity of data, one of the common findings in the volume is that staging the sensory ‘lived’ tourist experience is the lynchpin of all communicative practices. Hence, the use of tourism language reveals itself as the mirror of how ‘people on the move’ continuously enact as ‘tourists’ and ‘places’ are constructed as must-see ‘sights’.
Book Synopsis Handbook of Multilingualism and Multilingual Communication by : Peter Auer
Download or read book Handbook of Multilingualism and Multilingual Communication written by Peter Auer and published by Walter de Gruyter. This book was released on 2008-09-25 with total page 606 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume is an up-to-date, concise introduction to bilingualism and multilingualism in schools, in the workplace, and in international institutions in a globalized world. The authors use a problem-solving approach and ask broad questions about bilingualism and multilingualism in society, including the question of language acquisition versus maintenance of bilingualism. Key features: provides a state-of-the-art description of different areas in the context of multilingualism and multilingual communication presents a critical appraisal of the relevance of the field, offers solutions of everyday language-related problems international handbook with contributions from renown experts in the field
Book Synopsis Observations on International Tourism Communications by : World Tourism Organization
Download or read book Observations on International Tourism Communications written by World Tourism Organization and published by . This book was released on 2004 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: This publication contains the conference proceedings of the first World Conference on Tourism Communications (TOURCOM), organised by the World Tourism Organization and held in Madrid, Spain in January 2004. The aim of the conference was to provide a forum for tourism industry officials from the private and public sectors to discuss the role of effective communications in promoting international tourism. Topics discussed include: the role of the media in tourism, the impact of the international terrorist attacks and crisis management communications, NTA/NTO communications budgets, successful promotional campaigns, branding of destinations, public relations and advertising, promotion and sales, new and digital media, cross-cultural communications, sustainable tourism and development.
Book Synopsis Digital Presences of Organizations by : Nathalie Pinède
Download or read book Digital Presences of Organizations written by Nathalie Pinède and published by John Wiley & Sons. This book was released on 2024-08-13 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: Organizations communicate in complex and various ways, and the context is mainly characterized by the pervasiveness of the digital ecosystem, including the Web, social networks and the Internet of data. However, its information delivery cannot overlook the requirements of multicultural communications at a variety of levels. Digital Presences of Organizations highlights the communication roadblocks faced by organizations as they emerge, arising not only from issues encountered on their own websites, but also as they construct online narratives. This multi-faceted and multi-strategy digital presence of organizations is addressed via three main thematic axes. The first focuses on differentiated strategies (content, services, interaction) that can be observed depending on the types of organizations and their users. The second examines the cultural dimension of websites, ranging from the local to the global. Finally, the third focuses on the role of narration in organizations' online communication strategies.
Book Synopsis New Research Paradigms in Tourism Geography by : Alan A. Lew
Download or read book New Research Paradigms in Tourism Geography written by Alan A. Lew and published by Routledge. This book was released on 2017-10-02 with total page 169 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection of papers from Tourism Geographies emphasizes new and emerging research paradigms in the geographic study of tourism. The papers included in this collection follow one of two threads: explicitly supporting specific research frameworks, or implicitly presenting new and emerging theoretical perspectives through empirical research on the geographical topics. These begin with three overview papers from themes that emerged from recent annual meetings of the Association of American Geographers, including evolutionary economic geography (EEG), political ecology and community resilience. Each of these theoretical and conceptual frameworks is leading to new explorations and insights in a wide variety of geographical and social science research, including tourism studies. These are followed by a series of papers that extend our knowledge and thinking on a range of key geographical topics, including development and underdevelopment (by Saarinen & Rogerson), sustainable tourism planning (by Torres-Delgado & Saarinen), encounters with the natural environment (by Hill), and the geography of place names (by Light), as well as economic geography and new technologies and their applications to spatial behavior research. The papers in this special issue are especially relevant to tourism scholars, and very much represent the types of perspectives that Tourism Geographies seek to promote. This book was published as a special issue of Tourism Geographies.
Book Synopsis Evaluation in English Tourism Texts on Chinese, British and American Websites by : KANG NING
Download or read book Evaluation in English Tourism Texts on Chinese, British and American Websites written by KANG NING and published by American Academic Press. This book was released on 2016-06-22 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: Informed by the APPRAISAL Theory, this book analyses the construction of evaluative meanings in web-based English tourism texts (ETTs). It investigates the semantic potentiality of evaluative meaning in English tourism texts on Chinese, British and American websites, as well as the similarities and differences in constructing evaluation among the three varieties of ETTs. It is aimed to discover the characteristic preferences for particular appraisal resources in constructing evaluation in native ETTs, and to find out the deficiencies in using evaluation in ETTs on Chinese websites. Two analytical procedures are adopted: first, based on large corpus files, it discusses the semantic potentiality for evaluative meaning in the three types of ETTs; then, various evaluation features are explored in detail concerning resources of ATTITUDE, ENGAGEMENT and GRADUATION under the APPRAISAL framework. All discussions are conducted by combining quantitative statistics with qualitative analyses. Theoretically, the study modifies and extends some aspects of the APPRAISAL Theory so as to facilitate the analysis of evaluation in tourism discourse. The study is also instructive for Chinese ESL/EFL writers in writing English tourist texts or translating Chinese tourism texts into English.
Book Synopsis Official Tourism Websites by : Richard W. Hallett
Download or read book Official Tourism Websites written by Richard W. Hallett and published by Channel View Publications. This book was released on 2010-03-24 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: Official Tourism Websites: A Discourse Analysis Perspective investigates the construction and promotion of identity of tourist locales by the designers of the official websites for destinations such as Santiago de Compostela, Spain; the Baltic states of Latvia and Estonia; New Orleans, Louisiana and Gary, Indiana; Myanmar/Burma; US Sports Halls of Fame; and, in recognizing the influence and popularity of such sites, three websites parodying the imaginary nations of Phaic Tan, Molvania, and San Sombrero. Analysis addresses how tourism websites foster social action and, therefore, contribute to the (re)construction of nations and other communities by variably fostering re-imagination, rebirth, renaissance, promotion and caution, and patriotism. Recognizing that tourism texts can function to both construct and embody identity for their respective locales, this investigation employs critical discourse analysis, multimodal discourse analysis, and visual semiotic analysis in the investigation of web texts and images.
Book Synopsis Paths to Post-nationalism by : Monica Heller
Download or read book Paths to Post-nationalism written by Monica Heller and published by Oxford University Press. This book was released on 2011 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt: Paths to Post-Nationalism will appeal to scholars and graduate students interested in multilingualism and nationalism, particularly in the fields of sociolinguistics, linguistic anthropology, applied linguistics, ethnic studies, sociology, and political science. --Book Jacket.
Book Synopsis Tourist Activities in Multimodal Texts by : M. Nekic
Download or read book Tourist Activities in Multimodal Texts written by M. Nekic and published by Springer. This book was released on 2014-12-16 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book is devoted to the analysis of promotional material of tourist activities on tourism websites, including walking, dining, and visiting natural and cultural heritage sights, as instances of multimodal texts through a case study of Croatian and Scottish tourism websites.
Book Synopsis The Politics of Place Naming by : Frederic Giraut
Download or read book The Politics of Place Naming written by Frederic Giraut and published by John Wiley & Sons. This book was released on 2022-12-28 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: Naming the places of the world is an essential human act of territorialization. As the subject of conflict or dispute, naming plays out in numerous ways that involve collective and individual relationships to space, whether functional or imaginary, as well as the identities related to them. Name traces also differ together with their inscription within landscapes and history. Names constitute a heritage, they bear witness, they mark places and thus contribute to the foundation of territories. Beyond place names, place naming reveals the functions and uses of names, but also the contradictory meanings that society bestows on them. With this framework in mind, that of critical toponymy, The Politics of Place Naming considers different points of view when studying place naming. These vary from linguistics to political and cultural geography, via history, anthropology, cartography, urban planning, digital humanities, subaltern studies and many other disciplines. This book honors this transversality by taking such studies into account in its examination of place naming.
Book Synopsis Tourism, Development and Growth by : John J. Pigram
Download or read book Tourism, Development and Growth written by John J. Pigram and published by Routledge. This book was released on 2005-10-05 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: Distinguishing between sustainable development and sustainable tourism, the authors examine whether, and in what form, tourism can contribute to sustainable development and growth. Focusing on different types of tourism appropriate to particular situations, the team of leading contributors draws on examples from around the world - Canada, USA, Spain, Belgium, UK, Australia - to explore tourism's contribution to the economic, social, political and environmental advancement of developing countries and the importance of tourism in industrialised nations. This book examines the new policies and initiatives established by both the private sector and the state to pursue sustainable tourism growth and identifies the opportunities and challenges inherent in achieving it.
Download or read book Tourism Management written by Chris Ryan and published by Routledge. This book was released on 2012-08-21 with total page 464 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of the leading texts in the field, Tourism Management is the ideal introduction to the fundamentals of tourism as you study for a degree, diploma or single module in the subject. It is written in an engaging style that assumes no prior knowledge of tourism and builds up your understanding as you progress through this wide ranging global review of the principles of managing tourism. It traces the evolution and future development of tourism and the challenges facing tourism managers in this fast growing sector of the world economy. This book is highly illustrated with diagrams and colour images, and contains short case studies of contemporary themes of interest, as well as new data and statistics.
Book Synopsis Travels and Translations by : Alison Yarrington
Download or read book Travels and Translations written by Alison Yarrington and published by Rodopi. This book was released on 2013-11-01 with total page 375 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume explores the fascinating interactions and exchanges between British and Italian cultures from the early modern period to the present. It looks at how these exchanges were mediated through personal encounters, travel writings, and translations, involving a variety of protagonists: explorers, writers, poets, preachers, diplomats and tourists. In particular, this book examines the understanding of Italy as a destination and set of locations, each with their own distinctive geographical character, during a period which saw the creation of the modern Italian state. It also charts the shifts in travelling activity during this period, from early explorers and cartographers, via those taking part in the Grand Tour in the 18th and 19th centuries, to more modern poet-travellers and blogging tourists. Drawing upon literary studies, history, art history, cultural studies, translation studies, sociology and socio-linguistics, this volume takes a cross-disciplinary approach to its rich constellation of ‘cultural transactions’.
Book Synopsis Innovation in Methodology and Practice in Language Learning by : Christopher Williams
Download or read book Innovation in Methodology and Practice in Language Learning written by Christopher Williams and published by Cambridge Scholars Publishing. This book was released on 2015-09-04 with total page 535 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume is composed of 24 papers originally presented as talks at the VIII National Conference of the Italian Association of University Language Centres (Associazione Italiana dei Centri Linguistici Universitari: AICLU), held at the University of Foggia, Italy, between 30 May and 1st June 2013. The contributions fall into five sections: 1) keynote addresses from plenary speakers; 2) innovative challenges for language centres; 3) new developments in teaching language for specific purposes; 4) proposals and case studies in Content and Language Integrated Learning; and 5) the use of new technologies in language learning. 18 papers are in English, four in Italian, one in French and one in German. The fact that three-quarters of the papers are in English reflects the way English has become the lingua franca of academic conferences today. However, in keeping with the ethos of CercleS (Confédération Européenne des Centres de Langues de l’Enseignement Supérieur, the pan-European organisation to which AICLU belongs), which is strongly committed to promoting plurilingualism, it was crucial that contributions would also be accepted in other languages. The volume represents the ‘state of the art’ in the field of language teaching and theory in university language centres not only in Italy, but also in other parts of Europe and the Mediterranean, and testifies to the rich variety of ways in which these centres are adapting and thriving in rapidly changing times.
Book Synopsis Voluntourism and Language Learning/Teaching by : Larissa Semiramis Schedel
Download or read book Voluntourism and Language Learning/Teaching written by Larissa Semiramis Schedel and published by Springer Nature. This book was released on 2024-01-29 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edited volume extends current voluntourism theorizing by critically examining the intersections among various forms of work-leisure travel and language learning/teaching. The book’s contributors investigate volunteer tourism and its cognates such as working holidaymaking, international internships, and gap year labor, as discursive fields in which powerful ideas about language(s), their speakers, and pedagogical practices are propagated worldwide. The various authors’ chapters shed light on the hegemony of global English, the social consequences of linguistic commodification and neoliberal rationalities, the ways in which speaker identity positions can alter the exchange value of languages, and how language competencies are tied to power in the labor market, among related topics. This volume will be of interest to readers in Applied Linguistics, Critical Sociolinguistics, Educational and Linguistic Anthropology, Tourism and Leisure Studies, Migration and Mobility Studies, and Language Teaching and Learning.