Jóvenes. Entre el palimpsesto y el hipertexto

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Publisher : NED Ediciones
ISBN 13 : 8416737266
Total Pages : 278 pages
Book Rating : 4.4/5 (167 download)

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Book Synopsis Jóvenes. Entre el palimpsesto y el hipertexto by : Jesús Martín-Barbero

Download or read book Jóvenes. Entre el palimpsesto y el hipertexto written by Jesús Martín-Barbero and published by NED Ediciones. This book was released on 2017-10 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: Jesús Martín-Barbero es conocido como el «maestro» de los estudios sobre Juventud y el gran especialista en cultura popular. Además, es considerado uno de los mayores expertos a nivel internacional en temas de comunicación, unos de los principales fundadores de los estudios comunicacionales y el autor de la Teoría de la mediación. Es el autor de referencia internacional para los análisis sobre sujetos juveniles y protagonismo social, palimpsestos de identidad, desafíos de la juventud, educación de los jóvenes, mundo digital y transformaciones de la subjetividad. Sus aportes en los estudios sobre la globalización y en la relación entre medios de comunicación y público le han proyectado como uno de los autores más sugestivos y relevantes de la intelectualidad crítica latinoamericana. En las dos últimas décadas, Jesús Martín-Barbero ha recopilado una serie de estimulantes textos sobre los jóvenes, reunidos ahora en este libro. La mayor parte de ellos giran en torno a dos conceptos centrales que el autor utiliza de manera metafórica y que se reflejan en el título. El palimsesto hace referencia a los antiguos pergaminos y remite a la constante rescritura y reciclaje que las culturas juveniles hacen del pasado. El hipertexto, por el contrario, nos conduce a las modernas ciberculturas y a las novedosas formas de comunicación a través de las cuales los jóvenes imaginan el futuro. Este uso creativo sobre ambos conceptos ha tenido un gran impacto en los estudios culturales y sobre la juventud en el ámbito iberoamericano.

Niños y jóvenes ante las redes y pantallas

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Author :
Publisher : Editorial GEDISA
ISBN 13 : 8416572070
Total Pages : 150 pages
Book Rating : 4.4/5 (165 download)

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Book Synopsis Niños y jóvenes ante las redes y pantallas by : Ma. Amor Pérez Rodríguez

Download or read book Niños y jóvenes ante las redes y pantallas written by Ma. Amor Pérez Rodríguez and published by Editorial GEDISA. This book was released on 2016-01-15 with total page 150 pages. Available in PDF, EPUB and Kindle. Book excerpt: Los niños y jóvenes crecen rodeados de los medios y las tecnologías, de pantallas a través de las cuales cuentan y muestran su vida y miran la de otros. Los docentes deben asumir, como parte de su responsabilidad profesional, el dominio de la competencia mediática para poder implementar estrategias didácticas y recursos pedagógicos adecuados al desarrollo tecnológico y mediático más actual. La educación en medios sigue siendo algo anecdótico o instrumental. Plantear cómo funcionan sus lenguajes, cómo se producen sus mensajes, la retórica y técnicas que emplean para construir el significado, de qué manera seleccionan y manipulan la información y la comunicación, puede contribuir a disminuir su autoridad y su consideración de mitos y a fomentar la conciencia crítica ante ellos.

Discurso Y Oralidad

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Publisher :
ISBN 13 :
Total Pages : 500 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis Discurso Y Oralidad by : Luis Cortés Rodríguez

Download or read book Discurso Y Oralidad written by Luis Cortés Rodríguez and published by . This book was released on 2007 with total page 500 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Marketing financiero

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Publisher : ESIC
ISBN 13 : 8416462828
Total Pages : 273 pages
Book Rating : 4.4/5 (164 download)

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Book Synopsis Marketing financiero by : Jaime Rivera Camino

Download or read book Marketing financiero written by Jaime Rivera Camino and published by ESIC. This book was released on 2015-06-08 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: Este libro ha sido concebido con la vocación de servir como material didáctico. Para ello, se analiza de manera pedagógica, el complejo entorno en que se desenvuelven las entidades financieras, y las herramientas que les puede aportar el marketing para sobrevivir en un mercado maduro y sujeto a innumerables retos. Los autores exponen de manera sencilla y comprensible tanto las estrategias como las tácticas de marketing que requieren las empresas del sector financiero para ser competitivas. El lector encontrará en estas páginas ejemplos e ilustraciones de bancos de países de distintos continentes, y podrá conocer la evolución que ha experimentado el marketing en las entidades financieras, pasando de un enfoque de relaciones públicas, a la promoción de ventas y al uso de la publicidad. En esta evolución, al igual que ha sucedido en otros sectores, la crisis financiera mundial ha provocado que los bancos hayan tomado conciencia de la utilidad del marketing para colocar al cliente en el centro de su modelo de negocio. Como consecuencia, este libro nace con el ánimo de llenar el vacío relativo al conocimiento del uso efectivo del marketing en este sector. Y por ello, en esta obra se expone el proceso estratégico y operativo que deben utilizar las instituciones financieras para satisfacer las necesidades de sus segmentos objetivos. En su interior se desarrollan también, de manera armónica, los conceptos prácticos y empíricos que pueden ser usados tanto por estudiantes de grado y de postgrado, como por profesionales interesados en conocer de qué forma utilizar el marketing de adquisición y de retención en el sector financiero. Este conocimiento es esencial para instituciones que enfrentan condiciones de mercado de creciente complejidad y competitividad. En donde la aparición de nuevos actores (principalmente empresas tecnológicas), ha comenzado a amenazar líneas de negocio hasta ahora exclusivas de los bancos tradicionales.

Comunicación digital

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Author :
Publisher : Editorial UOC
ISBN 13 : 8491164731
Total Pages : 147 pages
Book Rating : 4.4/5 (911 download)

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Book Synopsis Comunicación digital by : Marta-Lazo, Carmen

Download or read book Comunicación digital written by Marta-Lazo, Carmen and published by Editorial UOC. This book was released on 2017-03-22 with total page 147 pages. Available in PDF, EPUB and Kindle. Book excerpt: Este manual está dirigido a estudiantes de comunicación y de educación de grado y posgrado. El eje central de toda la obra es el novedoso concepto de Factor R-elacional, atendiendo al nuevo modelo que los autores han bautizado como «TRIC» (Tecnologías de la Relación, Información y Comunicación), que dibuja un nuevo escenario de contextos y mediaciones en la comunicación digital y móvil. Este libro contiene todas las partes esenciales para entender la comunicación digital: fundamentos, principios, interactuantes, competencias, mediaciones e inteRmetodología.Desde una perspectiva educomunicativa, los autores proponen métodos innovadores para llevar a cabo prácticas de aprendizaje digital en entornos presenciales, semipresenciales y virtuales. Como aportación final, se entrevista a seis reconoidos expertos en educación mediática y competencia digital para abordar desde su mirada diferentes temas planteados en el libro, de forma dialógica y abierta a la reflexión. También se brinda a los lectores la posibilidad de participar e interactuar en un laboratorio de experiencias TRIC.

Studia linguistica in honorem

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Author :
Publisher :
ISBN 13 :
Total Pages : 880 pages
Book Rating : 4.3/5 ( download)

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Book Synopsis Studia linguistica in honorem by : Brauli Montoya Abad

Download or read book Studia linguistica in honorem written by Brauli Montoya Abad and published by . This book was released on 2013 with total page 880 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Intelligence Professionalism in the Americas

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Author :
Publisher :
ISBN 13 :
Total Pages : 582 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Intelligence Professionalism in the Americas by :

Download or read book Intelligence Professionalism in the Americas written by and published by . This book was released on 2003 with total page 582 pages. Available in PDF, EPUB and Kindle. Book excerpt:

INFOLAC

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Publisher :
ISBN 13 :
Total Pages : 156 pages
Book Rating : 4.3/5 ( download)

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Book Synopsis INFOLAC by :

Download or read book INFOLAC written by and published by . This book was released on 2005 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Participatory Culture in a Networked Era

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Publisher : John Wiley & Sons
ISBN 13 : 0745689434
Total Pages : 160 pages
Book Rating : 4.7/5 (456 download)

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Book Synopsis Participatory Culture in a Networked Era by : Henry Jenkins

Download or read book Participatory Culture in a Networked Era written by Henry Jenkins and published by John Wiley & Sons. This book was released on 2015-11-05 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the last two decades, both the conception and the practice of participatory culture have been transformed by the new affordances enabled by digital, networked, and mobile technologies. This exciting new book explores that transformation by bringing together three leading figures in conversation. Jenkins, Ito and boyd examine the ways in which our personal and professional lives are shaped by experiences interacting with and around emerging media. Stressing the social and cultural contexts of participation, the authors describe the process of diversification and mainstreaming that has transformed participatory culture. They advocate a move beyond individualized personal expression and argue for an ethos of “doing it together” in addition to “doing it yourself.” Participatory Culture in a Networked Era will interest students and scholars of digital media and their impact on society and will engage readers in a broader dialogue and conversation about their own participatory practices in this digital age.

forum for inter-american research Vol 6

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Author :
Publisher : BoD – Books on Demand
ISBN 13 : 3946507824
Total Pages : 414 pages
Book Rating : 4.9/5 (465 download)

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Book Synopsis forum for inter-american research Vol 6 by : Wilfried Raussert

Download or read book forum for inter-american research Vol 6 written by Wilfried Raussert and published by BoD – Books on Demand. This book was released on 2023-07-20 with total page 414 pages. Available in PDF, EPUB and Kindle. Book excerpt: Volume 6 of 6 of the complete premium print version of journal forum for inter-american research (fiar), which is the official electronic journal of the International Association of Inter-American Studies (IAS). fiar was established by the American Studies Program at Bielefeld University in 2008. We foster a dialogic and interdisciplinary approach to the study of the Americas. fiar is a peer-reviewed online journal. Articles in this journal undergo a double-blind review process and are published in English, French, Portuguese and Spanish.

La educación mediática y los profesionales de la comunicación

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Publisher : Editorial GEDISA
ISBN 13 : 8416572011
Total Pages : 192 pages
Book Rating : 4.4/5 (165 download)

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Book Synopsis La educación mediática y los profesionales de la comunicación by : Alejandro Buitrago, Eva Navarro y Agustín García Matilla

Download or read book La educación mediática y los profesionales de la comunicación written by Alejandro Buitrago, Eva Navarro y Agustín García Matilla and published by Editorial GEDISA. This book was released on 2015-11-15 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Este libro recoge los testimonios de los profesionales de la comunicación sobre un asunto de máxima actualidad y da algunas respuestas a preguntas tales sobre: ¿Cómo enfocar las múltiples alfabetizaciones necesarias para reforzar la formación de una ciudadanía más educada? ¿En qué competencias deberíamos formar a los ciudadanos? ¿Cuáles son los principales contenidos que los profesionales de la comunicación deberían conocer? ¿Cómo renovar unas metodologías docentes obsoletas que no se corresponden con las exigencias del actual universo transmedia?

Tecnopolítica

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Publisher : LuzAzul ediciones
ISBN 13 : 8469718061
Total Pages : 113 pages
Book Rating : 4.4/5 (697 download)

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Book Synopsis Tecnopolítica by : Antoni Gutiérrez-Rubí

Download or read book Tecnopolítica written by Antoni Gutiérrez-Rubí and published by LuzAzul ediciones. This book was released on with total page 113 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Current Perspectives on Literary Reading

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Publisher : John Benjamins Publishing Company
ISBN 13 : 9027261849
Total Pages : 198 pages
Book Rating : 4.0/5 (272 download)

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Book Synopsis Current Perspectives on Literary Reading by : Dari Escandell

Download or read book Current Perspectives on Literary Reading written by Dari Escandell and published by John Benjamins Publishing Company. This book was released on 2019-11-07 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection aims to provide answers regarding what the most recent trends are in research in literary reading. Based on that premise, it contains a rigorously selected and varied roster of investigations that focus on presenting and attempting to interpret and understand the most recent literary trends or tendencies, as well as the reasons for the propensities they create among the masses of young and adult readers. This selection of texts in English, Catalan and Spanish will give the reading specialist an idea of where today’s trends are headed, and how they point towards the formation of a new paradigm in matters of literature.

Train Your Brain

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Publisher : Penguin Books
ISBN 13 : 9780141034881
Total Pages : 187 pages
Book Rating : 4.0/5 (348 download)

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Book Synopsis Train Your Brain by : Ryuta Kawashima

Download or read book Train Your Brain written by Ryuta Kawashima and published by Penguin Books. This book was released on 2008 with total page 187 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dr Kawashima's brain training will change your life... Like the body, the brain needs exercise. And Dr Ryuta Kawashima, world-renowned professor of neuroscience at Tohoku University and the expert behind the bestselling computer game Dr Kawashima's Brain Training, has dedicated his life to researching exactly how we can make our brains work better. Here are the results - in a highly rewarding programme of carefully chosen, yet deceptively simple activities. Each day you fill in a worksheet of exercises and with weekly self-tests and a personal logbook you can track your progress. Taking just a few minutes a day over two months, you really can boost your brain power and creativity. Join the Dr Kawashima revolution today.

Teaching Tech Together

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Author :
Publisher : CRC Press
ISBN 13 : 1000728153
Total Pages : 229 pages
Book Rating : 4.0/5 (7 download)

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Book Synopsis Teaching Tech Together by : Greg Wilson

Download or read book Teaching Tech Together written by Greg Wilson and published by CRC Press. This book was released on 2019-10-08 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hundreds of grassroots groups have sprung up around the world to teach programming, web design, robotics, and other skills outside traditional classrooms. These groups exist so that people don't have to learn these things on their own, but ironically, their founders and instructors are often teaching themselves how to teach. There's a better way. This book presents evidence-based practices that will help you create and deliver lessons that work and build a teaching community around them. Topics include the differences between different kinds of learners, diagnosing and correcting misunderstandings, teaching as a performance art, what motivates and demotivates adult learners, how to be a good ally, fostering a healthy community, getting the word out, and building alliances with like-minded groups. The book includes over a hundred exercises that can be done individually or in groups, over 350 references, and a glossary to help you navigate educational jargon.

Raising Humans in a Digital World

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Publisher : HarperChristian + ORM
ISBN 13 : 0814439802
Total Pages : 257 pages
Book Rating : 4.8/5 (144 download)

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Book Synopsis Raising Humans in a Digital World by : Diana Graber

Download or read book Raising Humans in a Digital World written by Diana Graber and published by HarperChristian + ORM. This book was released on 2019-01-15 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Internet can be a scary, dangerous place especially for children. This book shows parents how to help digital kids navigate this environment. Sexting, cyberbullying, revenge porn, online predators…all of these potential threats can tempt parents to snatch the smartphone or tablet out of their children’s hands. While avoidance might eliminate the dangers, that approach also means your child misses out on technology’s many benefits and opportunities. In Raising Humans in a Digital World, digital literacy educator Diana Graber shows how children must learn to handle the digital space through: developing social-emotional skills balancing virtual and real life building safe and healthy relationships avoiding cyberbullies and online predators protecting personal information identifying and avoiding fake news and questionable content becoming positive role models and leaders Raising Humans in a Digital World is packed with at-home discussion topics and enjoyable activities that any busy family can slip into their daily routine. Full of practical tips grounded in academic research and hands-on experience, today’s parents finally have what they’ve been waiting for—a guide to raising digital kids who will become the positive and successful leaders our world desperately needs.

Untangled

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Publisher : Ballantine Books
ISBN 13 : 0553393065
Total Pages : 370 pages
Book Rating : 4.5/5 (533 download)

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Book Synopsis Untangled by : Lisa Damour, Ph.D.

Download or read book Untangled written by Lisa Damour, Ph.D. and published by Ballantine Books. This book was released on 2016-02-09 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER • An award-winning guide to the sometimes erratic and confusing behavior of teenage girls from the author of Untangled and The Emotional Lives of Teenagers Dr. Lisa Damour worked as an expert collaborator on Pixar’s Inside Out 2! “The most down-to-earth, readable parenting book I’ve come across in a long time.”—The Washington Post In this sane, highly engaging, and informed guide for parents of daughters, Dr. Damour draws on decades of experience and the latest research to reveal the seven distinct—and absolutely normal—developmental transitions that turn girls into grown-ups, including Parting with Childhood, Contending with Adult Authority, Entering the Romantic World, and Caring for Herself. Providing realistic scenarios and welcome advice on how to engage daughters in smart, constructive ways, Untangled gives parents a broad framework for understanding their daughters while addressing their most common questions, including • My thirteen-year-old rolls her eyes when I try to talk to her, and only does it more when I get angry with her about it. How should I respond? • Do I tell my teen daughter that I’m checking her phone? • My daughter suffers from test anxiety. What can I do to help her? • Where’s the line between healthy eating and having an eating disorder? • My teenage daughter wants to know why I’m against pot when it’s legal in some states. What should I say? • My daughter’s friend is cutting herself. Do I call the girl’s mother to let her know? Perhaps most important, Untangled helps mothers and fathers understand, connect, and grow with their daughters. When parents know what makes their daughter tick, they can embrace and enjoy the challenge of raising a healthy, happy young woman. BOOKS FOR A BETTER LIFE AWARD WINNER