Agricultural Marketing and Price Analysis

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Author :
Publisher : Waveland Press
ISBN 13 : 1478648678
Total Pages : 445 pages
Book Rating : 4.4/5 (786 download)

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Book Synopsis Agricultural Marketing and Price Analysis by : F. Bailey Norwood

Download or read book Agricultural Marketing and Price Analysis written by F. Bailey Norwood and published by Waveland Press. This book was released on 2021-12-20 with total page 445 pages. Available in PDF, EPUB and Kindle. Book excerpt: Friendly and readable, Agricultural Marketing and Price Analysis presents a comprehensive approach to agricultural price analysis, agricultural market structures, and agricultural marketing strategies. The authors engage students with very little exposure to economics and with only a basic grasp of algebra. The text utilizes a fresh approach and supplies thorough coverage of core topics, as well as complex topics such as general equilibrium models, game theory, and econometrics. It also provides an introduction to data analysis and incorporates many examples. Supplemental materials are available for additional practice and further exploration. Unique to the Second Edition is the inclusion of a chapter on consumer behavior and food preferences, as well as relevant areas of research. The authors introduce readers to the agricultural supply chain, including forecasting and inventory management. Succinct and approachable, this text sets the stage for an enjoyable and effective learning experience.

Agricultural Marketing and Consumer Behavior in a Changing World

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Author :
Publisher : Springer Science & Business Media
ISBN 13 : 1461562732
Total Pages : 314 pages
Book Rating : 4.4/5 (615 download)

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Book Synopsis Agricultural Marketing and Consumer Behavior in a Changing World by : Berend Wierenga

Download or read book Agricultural Marketing and Consumer Behavior in a Changing World written by Berend Wierenga and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: As in many other sectors, in agribusiness major changes are taking place. On the demand side, consumers are changing lifestyles, eating and shopping habits, and increasingly are demanding more accommodation of these needs in the supermarket. With regard to the supply: the traditional distribution channel dominators - manufacturers of branded consumer products - are trying hard to defend their positions against retailers, who gather and use information about the consumer to streamline their enterprises and strengthen their ties with the consumer. The agricultural producers, meanwhile, face increased regulations with regard to food additives, pesticides, and herbicides. Pressures rise as their business becomes more specialized and capital-intensive than that of their predecessors. Finally, the larger political climate is not so favorable to agriculture, which now has to compete in the global market without significant government support. This title describes and interprets changes in the domain of agriculture and food. The contributors develop the theme of taking an interdisciplinary approach to coping with these changes, using concepts and methods developed in general marketing, which are adapted so as to apply to the particular characteristics of the food and agriculture sector. This book is published to honor the distinguished career of Professor Mathew T.G. Meulenberg from Wageningen Agricultural University, on the occasion of his retirement in September 1996. As a scientist, teacher, and advisor to the agribusiness and the government, Professor Meulenberg has made an important contribution to the development of marketing, inside and outside the domain of agriculture.

Agricultural and Food Marketing Management

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Author :
Publisher : Food & Agriculture Organization of the UN (FAO)
ISBN 13 :
Total Pages : 312 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Agricultural and Food Marketing Management by : I. M. Crawford

Download or read book Agricultural and Food Marketing Management written by I. M. Crawford and published by Food & Agriculture Organization of the UN (FAO). This book was released on 1997 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Emerging Trends in Food and Agribusiness Marketing

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Author :
Publisher : IGI Global
ISBN 13 :
Total Pages : 452 pages
Book Rating : 4.3/5 (693 download)

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Book Synopsis Emerging Trends in Food and Agribusiness Marketing by : Pant, Satish Chandra

Download or read book Emerging Trends in Food and Agribusiness Marketing written by Pant, Satish Chandra and published by IGI Global. This book was released on 2024-10-25 with total page 452 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the modern era, changing consumer preferences, and global economic shifts, the food and agribusiness sector finds itself at a pivotal juncture. The food production, distribution, and marketing landscape are evolving at an unprecedented pace, presenting challenges and opportunities for industry stakeholders. In response, companies must adopt innovative strategies to stay competitive and meet the growing demands for sustainability and transparency. It is essential to embrace these changes to ensure long-term viability and address the evolving expectations of consumers and regulators alike. Emerging Trends in Food and Agribusiness Marketing focuses on the unique challenges and opportunities in marketing within the agriculture industry. It blends traditional marketing principles with the nuances and emerging trends specific to agribusiness. Covering topics such as blockchain technology, food supply transparency, and organic food consumption, this book is an excellent resource for entrepreneurs, industry professionals, educators, graduate and postgraduate students, scholars, academicians, and more.

Food and Agribusiness Marketing in Europe

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Author :
Publisher : CRC Press
ISBN 13 : 135144767X
Total Pages : 232 pages
Book Rating : 4.3/5 (514 download)

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Book Synopsis Food and Agribusiness Marketing in Europe by : Erdener Kaynak

Download or read book Food and Agribusiness Marketing in Europe written by Erdener Kaynak and published by CRC Press. This book was released on 2017-11-22 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: This groundbreaking book is the first to provide state-of-the-art information on the current changes and developments in European food and agricultural marketing. Food and Agribusiness Marketing in Europe contains broad and up-to-date coverage of agricultural and food marketing by experts in a variety of European countries including Germany, Greece, Italy, the United Kingdom, France, Ireland, Belgium, the Netherlands, Spain, and Hungary. With chapters selected by the famous marketing specialist Matthew Meulenberg of The Netherlands, this enlightening book allows food and marketing professionals to gain new perspectives on the changing roles of food retailing and food industry in agricultural marketing and the structure of agriculture and food markets. This insightful book introduces readers to the common factors influencing European food marketing today including the stagnating volume of food demand, severe competition between suppliers of agricultural and food products, the overall shift in agricultural marketing towards more market-consumer orientation, and the resulting concern about product development, branding, and customer relationships. Major national differences in food and agricultural marketing in each country are also analyzed, in particular, the problems of implementing European Community legislation in the face of tremendous divergences among member countries in their needs, expectations, and priorities. Some of the other important topics covered in this in-depth book include: European food consumption and consumers food retailing in Europe the impact of the Common Agricultural policy and other government policies on agricultural marketing the conduct of agricultural marketing institutions and agribusinesses and their marketing performances agricultural and food marketing channels in European countries Food and Agribusiness Marketing in Europe is the first resource available that provides essential information on the tremendous changes in food and agricultural marketing in Europe. It is an invaluable reference on European marketing for students and teachers of agricultural marketing, European-oriented agribusiness managers, and internationally oriented agriculture policymakers who need to develop an understanding of food marketing developments in this area of the world.

Journal of Agribusiness

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Author :
Publisher :
ISBN 13 :
Total Pages : 108 pages
Book Rating : 4.:/5 (89 download)

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Book Synopsis Journal of Agribusiness by :

Download or read book Journal of Agribusiness written by and published by . This book was released on 2007 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Agribusiness Management

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Author :
Publisher : Routledge
ISBN 13 : 1136343830
Total Pages : 481 pages
Book Rating : 4.1/5 (363 download)

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Book Synopsis Agribusiness Management by : Freddie L. Barnard

Download or read book Agribusiness Management written by Freddie L. Barnard and published by Routledge. This book was released on 2012-06-25 with total page 481 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today’s food and agribusiness managers operate in a rapidly changing, highly volatile, international, high technology, consumer-focused world. This new edition of Agribusiness Management was written to help prepare students and managers for a successful career in this new world of food and fiber production and marketing. Agribusiness Management uses four specific approaches to help readers develop and enhance their capabilities as agribusiness managers. First, this edition of the book offers a contemporary focus that reflects the issues that agribusiness managers face both today and are likely to face tomorrow. Specifically, food sector firms and larger agribusiness firms receive more attention in this edition, reflecting their increasing importance as employers of food and agribusiness program graduates. Second, the book presents conceptual material in a pragmatic way with illustrations and examples that will help the reader understand how a specific concept works in practice. Third, the book has a decision-making emphasis, providing contemporary tools that readers will find useful when making decisions in the contemporary business environment. Finally, Agribusiness Management offers a pertinent set of discussion questions and case studies that will allow the reader to apply the material covered in real-world situations. The bottom-line on this fourth edition of Agribusiness Management: this book is contemporary, solid on the fundamentals, practical and applicable. It provides students and adult learners with an essential understanding of what it takes to be a successful agribusiness manager in today’s rapidly evolving, highly unpredictable marketplace.

Sustainable Agricultural Marketing and Agribusiness Development

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Author :
Publisher : CABI
ISBN 13 : 180062252X
Total Pages : 218 pages
Book Rating : 4.8/5 (6 download)

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Book Synopsis Sustainable Agricultural Marketing and Agribusiness Development by : Brighton Nyagadza

Download or read book Sustainable Agricultural Marketing and Agribusiness Development written by Brighton Nyagadza and published by CABI. This book was released on 2023-10-31 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: The future of Africa and the whole globe is dependent on sustainable agribusiness management. This book offers insights to a wide range of agricultural marketing and agribusiness management practices with a focus on sustainability. It is designed to provide academics and graduate students in business studies with a comprehensive treatment of the nature of agricultural marketing and agribusiness management, as well as sustainability transitions and related practices in certain regions of the world (particularly in Africa). The text also serves as an invaluable resource for agricultural marketing practitioners requiring more than anecdotal evidence on the structure and operation of agricultural marketing and agribusiness management, as well as sustainability in different organisations and geographical areas. It allows the reader to compare and contrast agricultural marketing and agribusiness management, as well as sustainability practices across different research methodologies and settings. The book provides a unique mix of theory, reviews, primary research findings and case studies.

Journals of the Century

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Publisher : Routledge
ISBN 13 : 1000757927
Total Pages : 462 pages
Book Rating : 4.0/5 (7 download)

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Book Synopsis Journals of the Century by : Tony Stankus

Download or read book Journals of the Century written by Tony Stankus and published by Routledge. This book was released on 2019-12-06 with total page 462 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book, first published in 2002, gathers some of America's top subject expert librarians to determine the most influential journals in their respective fields. 32 contributing authors reviewed journals from over twenty countries that have successfully shaped the evolution of their individual specialties worldwide. Their choices reflect the history of each discipline or profession, taking into account rivalries between universities, professional societies, for-profit and not-for-profit publishers, and even nation-states and international ideologies, in each journal's quest for reputational dominance. Each journal was judged using criteria such as longevity of publication, foresight in carving out its niche, ability to attract & sustain professional or academic affiliations, opinion leadership or agenda-setting power, and ongoing criticality to the study or practice of their field. The book presents wholly independent reviewers; none are in the employ of any publisher, but each is fully credentialed and well published, and many are award-winners. The authors guide college and professional school librarians on limited budgets via an exposition of their analytical and critical winnowing process in determining the classic resources for their faculty, students, and working professional clientele.

Agribusiness and Extension Management

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Author :
Publisher : Concept Publishing Company
ISBN 13 : 9788180690211
Total Pages : 440 pages
Book Rating : 4.6/5 (92 download)

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Book Synopsis Agribusiness and Extension Management by : B. S. Hansra

Download or read book Agribusiness and Extension Management written by B. S. Hansra and published by Concept Publishing Company. This book was released on 2003 with total page 440 pages. Available in PDF, EPUB and Kindle. Book excerpt: Attempts To Identity The Scope Of Agribusiness And The Role Of Agricultural Extension System In Promoting It. It Is The Result Of A National Conference On Agribusiness And Extension Management Status, Strategies Held In December 2001.

Consumers towards marketing strategies of coffee producers

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Publisher : BRILL
ISBN 13 : 908686905X
Total Pages : 260 pages
Book Rating : 4.0/5 (868 download)

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Book Synopsis Consumers towards marketing strategies of coffee producers by : Grzegorz Maciejewski

Download or read book Consumers towards marketing strategies of coffee producers written by Grzegorz Maciejewski and published by BRILL. This book was released on 2023-09-14 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the first book presenting the relation between coffee producers and consumers of coffee beverages, at marketing management level. Many books offer advice on how to write effective marketing strategies, but only few indicate how to implement them successfully. This book belongs to the second group. The proposed solutions can be applied by coffee producers, but can also be adapted to suit the needs of enterprises operating on other markets. The actual needs of the clients are presented, and the authors show how to implement and control the adopted marketing strategies to satisfy those needs. Valuable assets this book offers are the control system for the execution of the marketing strategy proposed by the authors (based on the Balanced Scorecard), and the aggregate of 38 indicators enabling you to determine the degree of implementation of the marketing strategy adopted by the enterprise. 'The main idea of the monograph is the effort to improve the activities of coffee producers by analysing and eliminating the discrepancy between the marketing strategies used and the real needs and preferences of consumers. The monograph is based on primary and secondary data obtained as a result of surveys of consumers and participants of the supply side of the coffee market. The conclusions presented in the monograph are drawn from the analysis of documents of twenty-six coffee producers, individual in-depth interviews with managers, a case study of the company MOKATE sp. z o.o. - the leader of the Polish instant cappuccino market, and from direct interviews with 800 coffee consumers. The Polish coffee market is one of the largest markets of this kind in Europe and it has great potential for growth. Therefore, this publication is not only a valuable contribution to research on behaviour of market entities, but also an important source of inspiration for managers responsible for everyday marketing in FMCG markets, in particular, in coffee markets.' Prof. Roman E. Niestrój Professor of Marketing, WSB University, Poland 'This book describes possible marketing strategies with focus on the coffee sector. The history of 'marketing' is presented, from the first attempts at a scientific approach in 1926, up to the establishment of this term in science in the 1950s. The authors refer to various definitions of marketing and describe its strategy variants (defensive/active). The main element (and advantage) of the book is the presentation of various methods of implementation and (equally important) their control. This content is supplemented by tables and figures concerning production, consumption and prices in the coffee market. In general, the book has a significant practical value, as it shows enterprises (not only from the coffee sector) how to effectively implement marketing strategies.' Dr. Joachim Schwanitz Managing Director, Huth's Kaffee & Feinkost, Germany

List of Journals Indexed in AGRICOLA.

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Author :
Publisher :
ISBN 13 :
Total Pages : 172 pages
Book Rating : 4.:/5 (319 download)

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Book Synopsis List of Journals Indexed in AGRICOLA. by :

Download or read book List of Journals Indexed in AGRICOLA. written by and published by . This book was released on 1996 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Emerging Global Economic Situation: Impact on Trade and Agribusiness in India

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Publisher : Allied Publishers
ISBN 13 : 8194344468
Total Pages : 584 pages
Book Rating : 4.1/5 (943 download)

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Book Synopsis Emerging Global Economic Situation: Impact on Trade and Agribusiness in India by : Dr. S.S. Kalamkar

Download or read book Emerging Global Economic Situation: Impact on Trade and Agribusiness in India written by Dr. S.S. Kalamkar and published by Allied Publishers. This book was released on 2019-12-17 with total page 584 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a compendium of papers presented in the ‘International Conference on Emerging Global Economic Situation: Impact on Trade and Agribusiness in India’. The book is structured in four parts with thirty seven papers. The first part discusses the Emerging Trend in Export of Agricultural Commodities, while second part highlights the Emerging Issues in Agribusiness in India. The third part of book presents the performance of Agro-based Industries in India and last part presents Innovation and Emerging Areas in Agriculture. This book will be very useful for all those are interested in issues related to Agribusiness Trade Policies and its implementation in our country.

Agribusiness in the 1980's, 1979-1987

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Publisher :
ISBN 13 :
Total Pages : 38 pages
Book Rating : 4.:/5 (319 download)

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Book Synopsis Agribusiness in the 1980's, 1979-1987 by : Mary E. Lassanyi

Download or read book Agribusiness in the 1980's, 1979-1987 written by Mary E. Lassanyi and published by . This book was released on 1988 with total page 38 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Proceedings of the 4th International Conference on the Future of Asean 2023 (ICoFA 2023)

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Publisher : Springer Nature
ISBN 13 : 2384760769
Total Pages : 385 pages
Book Rating : 4.3/5 (847 download)

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Book Synopsis Proceedings of the 4th International Conference on the Future of Asean 2023 (ICoFA 2023) by : Nursyamilah Annuar

Download or read book Proceedings of the 4th International Conference on the Future of Asean 2023 (ICoFA 2023) written by Nursyamilah Annuar and published by Springer Nature. This book was released on 2023-07-26 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is an open access book. ASEAN countries are diverse, with GDP per capita ranging from about USD1,297 in Myanmar, a lower-middle income country, to USD64,041 in Singapore, a high-income advanced economy (World Economic Outlook Database, IMF, April 2019). ASEAN marked its 50th anniversary in 2017 with relatively successful and prosperous development in five decades, with establishment of the ASEAN Economic Community in 2015 as one the key milestones as well as the achievements of Millennium Development Goals 2015. Building on the past successes via Millennium Development Goals 2015, especially in areas such as poverty eradication, better health outcomes and quality education, ASEAN countries are poised to make a more inclusive progress towards the newly adopted development agenda of Sustainable Development Goals 2030 (SDG 2030), which cover a wider set of interlinked development objectives under its 17 goals. The economic dynamism of the ASEAN region on the back of its strong income growth, continuous structural transformation and infrastructure improvements is expected to support sustainable development in the region. From the IMF Report (September 2018), most ASEAN countries, with their continued income growth and strong policy efforts, are on track to eradicate absolute poverty by 2030, while some of these countries are already doing well in terms of gender equality. Similarly, improvement in universal primary education completion is one of the key progress areas made by the majority of ASEAN countries. Despite these achievements, challenges persist, hence, we need to ensure a more inclusive and environmentally sustainable development in the region. Income inequality remains relatively high in several countries, and the shift towards manufacturing has strained environmental sustainability in the region. Furthermore, the other remaining development challenges call for a more comprehensive and integrated approach via the intra-ASEAN initiatives.

Institutional Alternatives and Governance of Agriculture

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Publisher : Academic Foundation
ISBN 13 : 9788171886012
Total Pages : 352 pages
Book Rating : 4.8/5 (86 download)

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Book Synopsis Institutional Alternatives and Governance of Agriculture by : Vishwa Ballabh

Download or read book Institutional Alternatives and Governance of Agriculture written by Vishwa Ballabh and published by Academic Foundation. This book was released on 2007 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: As globalization and declining state support pose new challenges to Indian agriculture, this study examines the ways in which the Indian farm sector can integrate small farm households into the larger Indian and global markets. Looking at past and present agricultural policies, major obstacles are identified and new strategies are explored for meeting the challenges of global competition through vertical coordination and contract farming. This examination argues that success would not only benefit the individual farming households in India, but would help alleviate poverty and deprivation throughout rural India.

Encyclopaedia of Agricultural Marketing

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Author :
Publisher : Mittal Publications
ISBN 13 : 9788170997399
Total Pages : 392 pages
Book Rating : 4.9/5 (973 download)

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Book Synopsis Encyclopaedia of Agricultural Marketing by : Jagdish Prasad

Download or read book Encyclopaedia of Agricultural Marketing written by Jagdish Prasad and published by Mittal Publications. This book was released on 1999 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: