Strategic Management (color)

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Author :
Publisher :
ISBN 13 : 9781949373943
Total Pages : 325 pages
Book Rating : 4.3/5 (739 download)

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Book Synopsis Strategic Management (color) by :

Download or read book Strategic Management (color) written by and published by . This book was released on 2020-08-18 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategic Management (2020) is a 325-page open educational resource designed as an introduction to the key topics and themes of strategic management. The open textbook is intended for a senior capstone course in an undergraduate business program and suitable for a wide range of undergraduate business students including those majoring in marketing, management, business administration, accounting, finance, real estate, business information technology, and hospitality and tourism. The text presents examples of familiar companies and personalities to illustrate the different strategies used by today's firms and how they go about implementing those strategies. It includes case studies, end of section key takeaways, exercises, and links to external videos, and an end-of-book glossary. The text is ideal for courses which focus on how organizations operate at the strategic level to be successful. Students will learn how to conduct case analyses, measure organizational performance, and conduct external and internal analyses.

Market Entry Strategies

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Author :
Publisher : Walter de Gruyter
ISBN 13 : 3486599763
Total Pages : 296 pages
Book Rating : 4.4/5 (865 download)

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Book Synopsis Market Entry Strategies by : Mario Glowik

Download or read book Market Entry Strategies written by Mario Glowik and published by Walter de Gruyter. This book was released on 2010-10-01 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Im ersten Teil des Buches werden einschlägige Internationalisierungstheorien vorgestellt. Neben traditionellen Konzepten der Internationalisierung (z.B. Produktlebenszyklusansatz von Vernon, Uppsala Modell und Porter’s Diamant Ansatz) wird den moderneren Netzwerkansätzen (z.B. Systemansatz, New Venture bzw. Born Global und Entrepreneurkonzepte) besonderer Stellenwert eingeräumt. Im zweiten Teil werden Alternativen des internationalen Markteintritts (z.B. Exporte, Franchising, Joint Ventures, Auftragsproduktion und Direktinvestitionen) mit Bezug auf elementare Entscheidungsdeterminanten aus Sicht der Unternehmensführung, wie hierarchische Kontrolle, Marktnähe, Investitionsrisiko und dem Faktor Zeit, erläutert. Im empirischen Teil des Buches werden im Resultat einer Langzeituntersuchung Fallstudien asiatischer Firmen der Konsumentenelektronikindustrie, wie beispielsweise Samsung, Sony, Sharp, Matsushita (Panasonic), LG Electronics und TCL China, deren Organisationsstrukturen, Unternehmenskulturen, jeweilige Umsatz- und Gewinnentwicklung, sowie strategische Konzepte zur Marktdurchdringung in Europa erläutert. Ein Schwerpunkt bildet die Darstellung interner (z.B. diversifizierte Geschäftsfelder, vertikale Produktionstiefe) und externer Netzwerke (z.B. Joint Ventures, Zuliefer- und Abnehmercluster sowie Kapitalbeteiligungen) die aus Sicht des Autors wesentlich dazu beitragen, dass sich asiatische Unternehmen im Vergleich zu ihren europäischen Wettbewerbern der Fernsehgeräteindustrie (z.B. Grundig, Thomson oder Philips) in den letzten beiden Jahrzehnten wesentlich erfolgreicher am Markt positioniert haben. In diesem Zusammenhang werden Ziele, Erfolgsfaktoren sowie der strategische Einfluss der involvierten Partnerfirmen, einerseits in bilateralen japanischen Joint Ventures und andererseits, in europäisch - asiatischen Joint Ventures, über einen Zeitverlauf von mehreren Jahren untersucht. Das Buch liefert komplexe Hintergrundinformationen zur Entwicklung des europäischen Fernsehgerätemarktes. Im Ergebnis wird unter anderem nachgewiesen, dass Unternehmen mit den intensivsten Netzwerkaktivitäten auch gleichzeitig technologische Marktführer in ihrem Segment sind. Die Weiterentwicklung der Netzwerktheorie und die ausführlichen Fallstudien mit hohem Aktualitätsanspruch, der wichtigsten asiatischen Unternehmen der Konsumentenelektronikindustrie, prägen den besonderen Wert dieser Publikation. Auf der Basis der gewonnenen Erkenntnisse können darüber hinaus Chancen- und Risikopotentiale für andere europäische Branchen (z.B. Automobilbau) abgeleitet werden. Das in Englisch geschriebene Buch eignet sich hervorragend für Studierende international ausgerichteter Bachelor-, Master- und MBA Studiengänge und bietet vor dem Hintergrund eines globalisierten Wettbewerbs darüber hinaus relevante Industrieeinblicke für interessierte Entscheidungsträger aus Politik und Wirtschaft. The first part of the book introduces relevant theories of internationalization. In addition to traditional concepts of internationalization (e.g., the product life-cycle approach of Vernon, the Uppsala model, and Porter's diamond approach), particular attention is paid to the more modern network approaches of internationalization (e.g., systems, new venture/born global, and entrepreneur concepts). In the second part, alternatives for international market entry (e.g., exports, franchising, joint ventures, contract manufacturing, and foreign direct investments) are explained. These market entry modes are categorized according to decision determinants, such as hierarchical control, proximity to the market, risk of investment, and the factor of time, which are important from the point of view of the corporate management involved in international business. The empirical part of this publication, which is the result of a longitudional study, consists of case studies of Asian firms doing business in the consumer electronics industry. The cases of Samsung, Sony, Sharp, Matsushita (Panasonic), LG Electronics, and TCL China provide fundamental insights into the firms’ organizational structures, corporate cultures, respective sales volume, and earnings performance as well as strategic concepts for their market penetration in Europe. A main emphasis is placed on an understanding of internal firm networks (e.g., diversified business fields and vertical production depth) and external firm networks (e.g., joint ventures, supplier and buyer clusters as well as mutual capital interests). From the author’s view, these network grids fundamentally contribute to the fact that Asian firms have more successfully positioned themselves in the market within the last two decades compared to their European competitors in the television set industry (e.g. Grundig, Thomson, or Philips). The networking aims and success factors as well as the changing strategic influence over the years of the partner firms both in bilateral Japanese joint ventures and in European-Asian joint ventures are examined. The book provides complex background information about the development of the European television set market. The analysis demonstrates that firms holding the position of technological market leaders in their segment simultaneously indicate the most intensive network activities. The further development of the network theory and the detailed and up-to-date case studies of the most important Asian enterprises in the consumer electronics industry contribute to the value of this publication. Furthermore, on the basis of the knowledge gained from this study, chances and risk potentials can be derived for other European industries (e.g., automotive). The book, written in English, is suitable for internationally oriented bachelor’s, master’s and MBA programs. Additionally, against the background of worldwide competition, the publication at hand offers relevant industry insights for interested political and economic decision makers.

International Strategic Alliances

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Publisher : World Scientific Publishing Company Incorporated
ISBN 13 : 9789814508629
Total Pages : 326 pages
Book Rating : 4.5/5 (86 download)

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Book Synopsis International Strategic Alliances by : Frederick D. Lipman

Download or read book International Strategic Alliances written by Frederick D. Lipman and published by World Scientific Publishing Company Incorporated. This book was released on 2013-11 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt: International Strategic Alliances is a practical guide that tackles major issues one might encounter when establishing a Chinese-based or US-based joint venture. It targets small and middle-market US companies that wish to establish strategic alliances based in China or other Asian countries, in order to expand their markets. Unlike other business management books, this book also caters to small, middle market and larger Asian companies (not limited to the Fortune 500 list), that wish to establish strategic alliances based in the US to grow their businesses. One of the chapters includes a detailed step-by-step guide to obtaining a US Green Card through an EB-5 visa for Asian entrepreneurs and their families.

Market Entry Strategies

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Publisher : Walter de Gruyter GmbH & Co KG
ISBN 13 : 3110439883
Total Pages : 397 pages
Book Rating : 4.1/5 (14 download)

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Book Synopsis Market Entry Strategies by : Mario Glowik

Download or read book Market Entry Strategies written by Mario Glowik and published by Walter de Gruyter GmbH & Co KG. This book was released on 2016-03-07 with total page 397 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook discusses the most important theories of internationalization, including Product Life-Cycle, Internalization, Location, Eclectic Paradigm, Uppsala, Network, and International New Venture concepts. These models are grounded to a considerable extent in the Transaction Cost Theory and the Resource-Based View as explained and illustrated in the book. Relevant market entry strategies, such as franchising, contract manufacturing, joint ventures, and others are explained and categorized in light of crucial determinants of international business decision making: hierarchical control of operations, the firm’s proximity to the foreign market, the investment risk, and the factor of time. What makes this textbook novel and unique? Its framework combines theories and market entry strategies: each topic is applied to authoritative, real-life business case studies. Complex issues are explained in a manner that results in understanding. Various illustrations and tables help the reader comprehend the point being discussed. The case study focus on Asian firms delivers interesting insights into modern high-technology industries and changing global business dynamics. Market Entry Strategies serves as a vital source for internationally oriented bachelor, master, and MBA programs with strategy, marketing, and management lecture modules. Consequently, this publication is highly recommended for students and scholars; but it is also useful for business practitioners seeking to gain competitive advantages in international business. About the Author Mario Glowik teaches Bachelor, MBA and Master courses in Strategic management, International management, Strategic management in China and Europe, and International and Asian business at Berlin School of Economics and Law in Berlin. Find out more about Professor Glowik and the second edition of his Textbook Market Entry Strategies on Youtube!

Market Entry Strategies

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Publisher : Walter de Gruyter GmbH & Co KG
ISBN 13 : 3110653117
Total Pages : 179 pages
Book Rating : 4.1/5 (16 download)

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Book Synopsis Market Entry Strategies by : Mario Glowik

Download or read book Market Entry Strategies written by Mario Glowik and published by Walter de Gruyter GmbH & Co KG. This book was released on 2020-09-21 with total page 179 pages. Available in PDF, EPUB and Kindle. Book excerpt: This entirely revised and updated third edition of Market Entry Strategies continues to combine the profound explanation of internationalization theories and concepts with real-life firm cases. Reviewing the readers’ valuable feedback from successful previous editions this version targets to improve the readability. New firm cases of Delivery Hero and Tesla contribute to broaden the books’ industry focus. Particular attention is paid on the case studies developed to exercise in light of business practice what is theoretically taught and explained in the textbook. Through its link to digital learning tools such as charts available to the public at YouTube this new edition provides best pre-requisites for distance learning environments.

Exporting High-value Food Commodities

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Publisher : World Bank Publications
ISBN 13 : 9780821324165
Total Pages : 124 pages
Book Rating : 4.3/5 (241 download)

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Book Synopsis Exporting High-value Food Commodities by : Steven Jaffee

Download or read book Exporting High-value Food Commodities written by Steven Jaffee and published by World Bank Publications. This book was released on 1993-01-01 with total page 124 pages. Available in PDF, EPUB and Kindle. Book excerpt: The economic integration of the European Community (EC) and its implications for Sub-Saharan Africa are examined in this anthology.

International Joint Ventures in East Asia

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Publisher : Psychology Press
ISBN 13 : 9781560247715
Total Pages : 190 pages
Book Rating : 4.2/5 (477 download)

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Book Synopsis International Joint Ventures in East Asia by : Roger Baran

Download or read book International Joint Ventures in East Asia written by Roger Baran and published by Psychology Press. This book was released on 1996 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt: International Joint Ventures in East Asia provides a state-of-the-art review of research on international joint ventures (IJVs) in East Asia, advances understanding of this geographical region, and points out the future areas of research on IJVs in this area. This latest research, conducted by business school professors in North America, Europe, and the Pacific Asia Region, presents readers with an innovative, multicultural perspective and assists the joint venture manager in planning, negotiating, and running joint ventures in East Asia.

Fundamentals of Global Strategy

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Publisher : Business Expert Press
ISBN 13 : 1606490737
Total Pages : 272 pages
Book Rating : 4.6/5 (64 download)

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Book Synopsis Fundamentals of Global Strategy by : Cornelis A. de Kluyver

Download or read book Fundamentals of Global Strategy written by Cornelis A. de Kluyver and published by Business Expert Press. This book was released on 2010-08-20 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: The globalization of the competitive landscape has forced companies to fundamentally rethink their strategies. Whereas once only a few industries such as oil could be labeled truly global, today many-from pharmaceuticals to aircraft to computers-have become global in scale and scope. As a consequence, creating a global competitive advantage has become a key strategic issue for many companies. Crafting a global strategy requires making decisions about which strategy elements can and should be globalized and to what extent.

Born Global Firms

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Publisher : Business Expert Press
ISBN 13 : 1606490133
Total Pages : 136 pages
Book Rating : 4.6/5 (64 download)

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Book Synopsis Born Global Firms by : S. Tamer Cavusgil

Download or read book Born Global Firms written by S. Tamer Cavusgil and published by Business Expert Press. This book was released on 2009-08-01 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book helps managers and scholars understand the born-global phenomenon. We offer a comprehensive treatment of born globals, from distinctive features of these companies, to strategies that they use for international success, to implications of the phenomenon for international small- and medium-sized enterprises. We review useful theories and frameworks, as well as introduce a new field based on the born-global phenomenon - international entrepreneurship.

Real Options Theory

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Publisher : Emerald Group Publishing
ISBN 13 : 1849504946
Total Pages : 520 pages
Book Rating : 4.8/5 (495 download)

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Book Synopsis Real Options Theory by : Jeffrey J. Reuer

Download or read book Real Options Theory written by Jeffrey J. Reuer and published by Emerald Group Publishing. This book was released on 2007-07-05 with total page 520 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examines the ways in which real options theory can contribute to strategic management. This volume offers conceptual pieces that trace out pathways for the theory to move forward and presents research on the implications of real options for strategic investment, organization, and firm performance.

Strategies for International Industrial Marketing (RLE International Business)

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Publisher : Routledge
ISBN 13 : 1135124272
Total Pages : 305 pages
Book Rating : 4.1/5 (351 download)

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Book Synopsis Strategies for International Industrial Marketing (RLE International Business) by : Peter W Turnbull

Download or read book Strategies for International Industrial Marketing (RLE International Business) written by Peter W Turnbull and published by Routledge. This book was released on 2013-05-07 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: This study considers the key strategic issues of the management of customer relationships in international industrial marketing. It is based on extensive original research by the International Marketing and Purchase Group. The book reports on that research, in particular pointing out the differences in approach by different national groups in Europe.

Entry Strategies for International Markets

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Publisher : John Wiley & Sons
ISBN 13 : 0787945714
Total Pages : 292 pages
Book Rating : 4.7/5 (879 download)

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Book Synopsis Entry Strategies for International Markets by : Franklin R. Root

Download or read book Entry Strategies for International Markets written by Franklin R. Root and published by John Wiley & Sons. This book was released on 1998-10-23 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sage Advice on Going Global Root's perspective is extremely insightful, and clearly the work of one who knows his topics from personal experience. It encapsulates what some of us have taken decades to learn through trial and error. --Larry D. Bouts, president, International Division, Toys-R-Us, Inc. The North American Free Trade Agreement, the new European common market, and the opening of Eastern Europe--among other recent geopolitical developments--have created unprecedented opportunities for American companies seeking to enter foreign markets. This guide offers executives practical advice, recently updated and expanded, on deciding which markets to enter, choosing a product for international distribution, designing an entry strategy, and developing an effective international marketing plan.

Doing Business in Asia

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Publisher : SAGE
ISBN 13 : 1529738199
Total Pages : 363 pages
Book Rating : 4.5/5 (297 download)

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Book Synopsis Doing Business in Asia by : Gabriele Suder

Download or read book Doing Business in Asia written by Gabriele Suder and published by SAGE. This book was released on 2020-10-12 with total page 363 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the author of Doing Business in Europe (SAGE, 2018), Gabriele Suder has teamed up with Sumati Varma based in India, and Terence Tsai from China to bring this comprehensive solution for Asian business teaching and learning. The book offers a highly productive mix of international business and marketing theory, and is packed with pedagogical tools to engage and develop understanding, including two full-length corporate case studies per chapter. This is a unique volume covering the most relevant topics of Asia-focused business and management practice spanning from cross-cultural management to supply chain resilience to market entry and expansion strategy, and much more. Specifically designed to meet the needs of Postgraduate, MBA and those taking part in Executive Education programmes, this exciting learning experience will prepare Asia′s leaders of the future.

Advancing Technologies for Asian Business and Economics: Information Management Developments

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Author :
Publisher : IGI Global
ISBN 13 : 1466602775
Total Pages : 330 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Advancing Technologies for Asian Business and Economics: Information Management Developments by : Ura, Dasho Karma

Download or read book Advancing Technologies for Asian Business and Economics: Information Management Developments written by Ura, Dasho Karma and published by IGI Global. This book was released on 2012-03-31 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book offers the latest research available within the field of information management as it pertains to the Asian business market, promoting and coordinating developments in the field of Asian and Chinese studies, as well as presenting strategic roles of IT and management towards sustainable development"--

Patterns of Internationalization for Developing Country Enterprises

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Publisher : UN
ISBN 13 : 9789211064438
Total Pages : 244 pages
Book Rating : 4.0/5 (644 download)

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Book Synopsis Patterns of Internationalization for Developing Country Enterprises by : United Nations Industrial Development Organization

Download or read book Patterns of Internationalization for Developing Country Enterprises written by United Nations Industrial Development Organization and published by UN. This book was released on 2008 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: The present training package is addressed to entrepreneurs and policymakers of developing countries. Part One of the training package presents the international development scenario, the competitive environment and the drivers for global expansion of enterprises. It highlights the patterns of multinational expansion, the various types of inter-firm collaboration agreement, the global manufacturing strategies of multinational enterprises and the related challenges and opportunities for developing countries. Attention is also given to the role of the governments of developing countries in creating suitable locational conditions for multinational enterprises and in providing critical support to domestic enterprises in their path for technological capability building and internationalization. Part Two will follow shortly.

Communicating with Asia

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Publisher : Routledge
ISBN 13 : 1000319385
Total Pages : 146 pages
Book Rating : 4.0/5 (3 download)

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Book Synopsis Communicating with Asia by : Harry Irwin

Download or read book Communicating with Asia written by Harry Irwin and published by Routledge. This book was released on 2020-09-28 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: Anyone who deals with people from different cultures needs intercultural communication skills whether they are in the workplace, on a business trip overseas, dealing with foreign guests or simply socializing with friends. This is not just a matter of knowing how to bow in Japan or what gifts to give in Korea. Rather, it is necessary to understand the dynamics of different cultures and intercultural communication. Communicating with Asia is a comprehensive guide to cultural literacy for Australians who deal with Asians and vice versa. It is abundantly illustrated with examples from Japan, China, Hong Kong, Taiwan, Singapore, Malaysia, Thailand, Indonesia and other countries.

Managerial Strategies and Practice in the Asian Business Sector

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Author :
Publisher : IGI Global
ISBN 13 : 1466697598
Total Pages : 418 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Managerial Strategies and Practice in the Asian Business Sector by : Aung, U Zeyar Myo

Download or read book Managerial Strategies and Practice in the Asian Business Sector written by Aung, U Zeyar Myo and published by IGI Global. This book was released on 2015-12-22 with total page 418 pages. Available in PDF, EPUB and Kindle. Book excerpt: Due in part to globalism and economic development, the Asian business sector has been rapidly expanding. Thanks to the increasing industrialization and economic growth of China and India in particular, tourism as well as business opportunities in the Asian sector are booming. Managerial Strategies and Practice in the Asian Business Sector is a comprehensive reference source for theories and practices related to business integration in Asian countries. The research presented within this timely resource closely examines a number of essential topics such as ethics, competition, and entrepreneurship in an era of globalization and economic expansion. Illustrating innovative insights concerning the development of business strategies in this growing region, this book is an invaluable reference for business executives, students of business, academics, policy makers, or any professional concerned with globalism and the intricacies of Asian business and information technology integration in the Asian business sector.