Jerry Falwell And The Rise Of The New Christian Right In America

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Jerry Falwell and the Rise of the New Christian Right in America

Author : Moritz Mücke
Publisher : GRIN Verlag
ISBN 13 : 3656020302
Total Pages : 15 pages
Book Rating : 4.6/5 (56 download)

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Book Synopsis Jerry Falwell and the Rise of the New Christian Right in America by : Moritz Mücke

Download or read book Jerry Falwell and the Rise of the New Christian Right in America written by Moritz Mücke and published by GRIN Verlag. This book was released on 2011-10-04 with total page 15 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2011 in the subject American Studies - Culture and Applied Geography, grade: 1,0, University of Frankfurt (Main) (Institut für England- und Amerikastudien), language: English, abstract: American politics have always to some degree been influenced by religion. As a nation whose long history of religious tolerance includes milestones like Thomas Jefferson's Virginia Statue of Religious Freedom and a rigid separation of church and state laid out in its constitution, the United States to this day has retained a blossoming and diverse religious culture. Government was neither ever to interfere with the religious affairs of its citizens, nor was it to establish any kind of regulation thereof, making religion in the U.S. virtually free enterprise. As a result, the spheres of public and political discourse have from time to time been swept by waves of assertions by the pious claiming their place in the governing of the nation. During the 20th century, there have been several prominent examples of intrusion into politics by the Christian Right defined by Clyde Wilcox as “a social movement that seeks to mobilize and represent evangelical Christians in politics” (Laying up Treasures 23). This paper will focus on the New Christian Right of the 1980s that was shaped primarily by assertive spiritual leaders. For this purpose, an excerpt from a work by the fundamentalist preacher and leading figure of evangelical political activism, the late Rev. Jerry Falwell, will be examined.

God's Right Hand

Author : Michael Sean Winters
Publisher : Harper Collins
ISBN 13 : 0062098721
Total Pages : 445 pages
Book Rating : 4.0/5 (62 download)

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Book Synopsis God's Right Hand by : Michael Sean Winters

Download or read book God's Right Hand written by Michael Sean Winters and published by Harper Collins. This book was released on 2012-01-17 with total page 445 pages. Available in PDF, EPUB and Kindle. Book excerpt: An acclaimed reporter presents the first major biography of the legendary, and divisive, conservative pastor who reshaped the landscape of American politics—Jerry Falwell. At a time when the Tea Party movement is dominating much of America's social and political discourse, the story of Falwell's Moral Majority will resonate strongly. Indeed, Falwell’s language may sound familiar to anyone who has heard recent speeches by figures like Sarah Palin, Rick Perry, or Michelle Bachmann.

Jerry Falwell and the Rise of the New Christian Right in America

Author : Moritz Mücke
Publisher : GRIN Verlag
ISBN 13 : 3656020477
Total Pages : 29 pages
Book Rating : 4.6/5 (56 download)

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Book Synopsis Jerry Falwell and the Rise of the New Christian Right in America by : Moritz Mücke

Download or read book Jerry Falwell and the Rise of the New Christian Right in America written by Moritz Mücke and published by GRIN Verlag. This book was released on 2011-10 with total page 29 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2011 in the subject American Studies - Culture and Applied Geography, grade: 1,0, University of Frankfurt (Main) (Institut für England- und Amerikastudien), language: English, abstract: American politics have always to some degree been influenced by religion. As a nation whose long history of religious tolerance includes milestones like Thomas Jefferson's Virginia Statue of Religious Freedom and a rigid separation of church and state laid out in its constitution, the United States to this day has retained a blossoming and diverse religious culture. Government was neither ever to interfere with the religious affairs of its citizens, nor was it to establish any kind of regulation thereof, making religion in the U.S. virtually free enterprise. As a result, the spheres of public and political discourse have from time to time been swept by waves of assertions by the pious claiming their place in the governing of the nation. During the 20th century, there have been several prominent examples of intrusion into politics by the Christian Right defined by Clyde Wilcox as "a social movement that seeks to mobilize and represent evangelical Christians in politics" (Laying up Treasures 23). This paper will focus on the New Christian Right of the 1980s that was shaped primarily by assertive spiritual leaders. For this purpose, an excerpt from a work by the fundamentalist preacher and leading figure of evangelical political activism, the late Rev. Jerry Falwell, will be examined.

The Book of Jerry Falwell

Author : Susan Friend Harding
Publisher : Princeton University Press
ISBN 13 : 0691190461
Total Pages : 336 pages
Book Rating : 4.6/5 (911 download)

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Book Synopsis The Book of Jerry Falwell by : Susan Friend Harding

Download or read book The Book of Jerry Falwell written by Susan Friend Harding and published by Princeton University Press. This book was released on 2018-06-26 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: National polls show that approximately 50 million adult Americans are born-again Christians. Yet most Americans see their culture as secular, and the United States is viewed around the world as a secular nation. Further, intellectuals and journalists often portray born-again Christians, despite their numbers, as outsiders who endanger public life. But is American culture really so neatly split between the religious and the secular? Is America as "modern" and is born-again Christian religious belief as "pre-modern" as many think? In the 1980s, born-again Christians burst into the political arena with stunning force. Gone was the image of "old-fashioned" fundamentalism and its anti-worldly, separatist philosophy. Under the leadership of the Reverend Jerry Falwell and allied preachers, millions broke taboos in place since the Scopes trial constraining their interaction with the public world. They claimed new cultural territory and refashioned themselves in the public arena. Here was a dynamic body of activists with an evangelical vision of social justice, organized under the rubric of the "Moral Majority." Susan Harding, a cultural anthropologist, set out in the 1980s to understand the significance of this new cultural movement. The result, this long-awaited book, presents the most original and thorough examination of Christian fundamentalism to date. Falwell and his co-pastors were the pivotal figures in the movement. It is on them that Harding focuses, and, in particular, their use of the Bible's language. She argues that this language is the medium through which born-again Christians, individual and collective, come to understand themselves as Christians. And it is inside this language that much of the born-again movement took place. Preachers like Falwell command a Bible-based poetics of great complexity, variety, creativity, and force, and, with it, attempt to mold their churches into living testaments of the Bible. Harding focuses on the words--sermons, speeches, books, audiotapes, and television broadcasts--of individual preachers, particularly Falwell, as they rewrote their Bible-based tradition to include, rather than exclude, intense worldly engagement. As a result of these efforts, born-again Christians recast themselves as a people not separated from but engaged in making history. The Book of Jerry Falwell is a fascinating work of cultural analysis, a rare account that takes fundamentalist Christianity on its own terms and deepens our understanding of both religion and the modern world.

Family Values and the Rise of the Christian Right

Author : Seth Dowland
Publisher : University of Pennsylvania Press
ISBN 13 : 0812291913
Total Pages : 280 pages
Book Rating : 4.8/5 (122 download)

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Book Synopsis Family Values and the Rise of the Christian Right by : Seth Dowland

Download or read book Family Values and the Rise of the Christian Right written by Seth Dowland and published by University of Pennsylvania Press. This book was released on 2015-10-20 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: During the last three decades of the twentieth century, evangelical leaders and conservative politicians developed a political agenda that thrust "family values" onto the nation's consciousness. Ministers, legislators, and laypeople came together to fight abortion, gay rights, and major feminist objectives. They supported private Christian schools, home schooling, and a strong military. Family values leaders like Jerry Falwell, Phyllis Schlafly, Anita Bryant, and James Dobson became increasingly supportive of the Republican Party, which accommodated the language of family values in its platforms and campaigns. The family values agenda created a bond between evangelicalism and political conservatism. Family Values and the Rise of the Christian Right chronicles how the family values agenda became so powerful in American political life and why it appealed to conservative evangelical Christians. Conservative evangelicals saw traditional gender norms as crucial in cultivating morality. They thought these gender norms would reaffirm the importance of clear lines of authority that the social revolutions of the 1960s had undermined. In the 1970s and 1980s, then, evangelicals founded Christian academies and developed homeschooling curricula that put conservative ideas about gender and authority front and center. Campaigns against abortion and feminism coalesced around a belief that God created women as wives and mothers—a belief that conservative evangelicals thought feminists and pro-choice advocates threatened. Likewise, Christian right leaders championed a particular vision of masculinity in their campaigns against gay rights and nuclear disarmament. Movements like the Promise Keepers called men to take responsibility for leading their families. Christian right political campaigns and pro-family organizations drew on conservative evangelical beliefs about men, women, children, and authority. These beliefs—known collectively as family values—became the most important religious agenda in late twentieth-century American politics.

If God Meant to Interfere

Author : Christopher Douglas
Publisher : Cornell University Press
ISBN 13 : 1501703528
Total Pages : 378 pages
Book Rating : 4.5/5 (17 download)

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Book Synopsis If God Meant to Interfere by : Christopher Douglas

Download or read book If God Meant to Interfere written by Christopher Douglas and published by Cornell University Press. This book was released on 2016-05-12 with total page 378 pages. Available in PDF, EPUB and Kindle. Book excerpt: The rise of the Christian Right took many writers and literary critics by surprise, trained as we were to think that religions waned as societies became modern. In If God Meant to Interfere, Christopher Douglas shows that American writers struggled to understand and respond to this new social and political force. Religiously inflected literature since the 1970s must be understood in the context of this unforeseen resurgence of conservative Christianity, he argues, a resurgence that realigned the literary and cultural fields. Among the writers Douglas considers are Marilynne Robinson, Barbara Kingsolver, Cormac McCarthy, Thomas Pynchon, Ishmael Reed, N. Scott Momaday, Gloria Anzaldúa, Philip Roth, Carl Sagan, and Dan Brown. Their fictions engaged a wide range of topics: religious conspiracies, faith and wonder, slavery and imperialism, evolution and extraterrestrial contact, alternate histories and ancestral spiritualities. But this is only part of the story. Liberal-leaning literary writers responding to the resurgence were sometimes confused by the Christian Right’s strange entanglement with the contemporary paradigms of multiculturalism and postmodernism —leading to complex emergent phenomena that Douglas terms "Christian multiculturalism" and "Christian postmodernism." Ultimately, If God Meant to Interfere shows the value of listening to our literature for its sometimes subterranean attention to the religious and social upheavals going on around it.

How (Not) to Read the Bible

Author : Dan Kimball
Publisher : Zondervan
ISBN 13 : 0310113768
Total Pages : 336 pages
Book Rating : 4.3/5 (11 download)

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Book Synopsis How (Not) to Read the Bible by : Dan Kimball

Download or read book How (Not) to Read the Bible written by Dan Kimball and published by Zondervan. This book was released on 2020-12-01 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Is Reading the Bible the Fastest Way to Lose Your Faith? For centuries, the Bible was called "the Good Book," a moral and religious text that guides us into a relationship with God and shows us the right way to live. Today, however, some people argue the Bible is outdated and harmful, with many Christians unaware of some of the odd and disturbing things the Bible says. Whether you are a Christian, a doubter, or someone exploring the Bible for the first time, bestselling author Dan Kimball guides you step-by-step in how to make sense of these difficult and disturbing Bible passages. Filled with stories, visual illustrations, and memes reflecting popular cultural objections, How (Not) to Read the Bible is a lifeline for individuals who are confused or discouraged with questions about the Bible. It also works great as a small-group study or sermon series.

God's Own Party

Author : Daniel K. Williams
Publisher : Oxford University Press, USA
ISBN 13 : 0199929068
Total Pages : 401 pages
Book Rating : 4.1/5 (999 download)

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Book Synopsis God's Own Party by : Daniel K. Williams

Download or read book God's Own Party written by Daniel K. Williams and published by Oxford University Press, USA. This book was released on 2012-07-12 with total page 401 pages. Available in PDF, EPUB and Kindle. Book excerpt: In God's Own Party, Daniel K. Williams presents the first comprehensive history of the Christian Right, uncovering how evangelicals came to see the Republican Party as the vehicle through which they could reclaim America as a Christian nation.

Listen, America!

Author : Jerry Falwell
Publisher : Doubleday Books
ISBN 13 :
Total Pages : 296 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Listen, America! by : Jerry Falwell

Download or read book Listen, America! written by Jerry Falwell and published by Doubleday Books. This book was released on 1980 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Evangelicals

Author : Frances FitzGerald
Publisher : Simon and Schuster
ISBN 13 : 1439143153
Total Pages : 607 pages
Book Rating : 4.4/5 (391 download)

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Book Synopsis The Evangelicals by : Frances FitzGerald

Download or read book The Evangelicals written by Frances FitzGerald and published by Simon and Schuster. This book was released on 2017-04-04 with total page 607 pages. Available in PDF, EPUB and Kindle. Book excerpt: * Winner of the 2017 National Book Critics Circle Award * National Book Award Finalist * Time magazine Top 10 Nonfiction Book of the Year * New York Times Notable Book * Publishers Weekly Best Books of 2017 This “epic history” (The Boston Globe) from Pulitzer Prize-winning historian Frances FitzGerald is the first to tell the powerful, dramatic story of the Evangelical movement in America—from the Puritan era to the 2016 election. “We have long needed a fair-minded overview of this vitally important religious sensibility, and FitzGerald has now provided it” (The New York Times Book Review). The evangelical movement began in the revivals of the eighteenth and nineteenth centuries, known in America as the Great Awakenings. A populist rebellion against the established churches, it became the dominant religious force in the country. During the nineteenth century white evangelicals split apart, first North versus South, and then, modernist versus fundamentalist. After World War II, Billy Graham attracted enormous crowds and tried to gather all Protestants under his big tent, but the civil rights movement and the social revolution of the sixties drove them apart again. By the 1980s Jerry Falwell and other southern televangelists, such as Pat Robertson, had formed the Christian right. Protesting abortion and gay rights, they led the South into the Republican Party, and for thirty-five years they were the sole voice of evangelicals to be heard nationally. Eventually a younger generation proposed a broader agenda of issues, such as climate change, gender equality, and immigration reform. Evangelicals now constitute twenty-five percent of the American population, but they are no longer monolithic in their politics. They range from Tea Party supporters to social reformers. Still, with the decline of religious faith generally, FitzGerald suggests that evangelical churches must embrace ethnic minorities if they are to survive. “A well-written, thought-provoking, and deeply researched history that is impressive for its scope and level of detail” (The Wall Street Journal). Her “brilliant book could not have been more timely, more well-researched, more well-written, or more necessary” (The American Scholar).

The Rise and Fall of the Religious Left

Author : L. Benjamin Rolsky
Publisher : Columbia University Press
ISBN 13 : 0231550421
Total Pages : 316 pages
Book Rating : 4.2/5 (315 download)

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Book Synopsis The Rise and Fall of the Religious Left by : L. Benjamin Rolsky

Download or read book The Rise and Fall of the Religious Left written by L. Benjamin Rolsky and published by Columbia University Press. This book was released on 2019-11-12 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: For decades now, Americans have believed that their country is deeply divided by “culture wars” waged between religious conservatives and secular liberals. In most instances, Protestant conservatives have been cast as the instigators of such warfare, while religious liberals have been largely ignored. In this book, L. Benjamin Rolsky examines the ways in which American liberalism has helped shape cultural conflict since the 1970s through the story of how television writer and producer Norman Lear galvanized the religious left into action. The creator of comedies such as All in the Family and Maude, Lear was spurred to found the liberal advocacy group People for the American Way in response to the rise of the religious right. Rolsky offers engaged readings of Lear’s iconic sitcoms and published writings, considering them as an expression of what he calls the spiritual politics of the religious left. He shows how prime-time television became a focus of political dispute and demonstrates how Lear’s emergence as an interfaith activist catalyzed ecumenical Protestants, Catholics, and Jews who were determined to push back against conservatism’s ascent. Rolsky concludes that Lear’s political involvement exemplified religious liberals’ commitment to engaging politics on explicitly moral grounds in defense of what they saw as the public interest. An interdisciplinary analysis of the definitive cultural clashes of our fractious times, The Rise and Fall of the Religious Left foregrounds the foundational roles played by popular culture, television, and media in America’s religious history.

The Power Worshippers

Author : Katherine Stewart
Publisher : Bloomsbury Publishing USA
ISBN 13 : 1635573459
Total Pages : 353 pages
Book Rating : 4.6/5 (355 download)

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Book Synopsis The Power Worshippers by : Katherine Stewart

Download or read book The Power Worshippers written by Katherine Stewart and published by Bloomsbury Publishing USA. This book was released on 2020-03-03 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: The inspiration for the documentary God & Country For readers of Democracy in Chains and Dark Money, a revelatory investigation of the Religious Right's rise to political power. For too long the Religious Right has masqueraded as a social movement preoccupied with a number of cultural issues, such as abortion and same-sex marriage. In her deeply reported investigation, Katherine Stewart reveals a disturbing truth: this is a political movement that seeks to gain power and to impose its vision on all of society. America's religious nationalists aren't just fighting a culture war, they are waging a political war on the norms and institutions of American democracy. Stewart pulls back the curtain on the inner workings and leading personalities of a movement that has turned religion into a tool for domination. She exposes a dense network of think tanks, advocacy groups, and pastoral organizations embedded in a rapidly expanding community of international alliances and united not by any central command but by a shared, anti-democratic vision and a common will to power. She follows the money that fuels this movement, tracing much of it to a cadre of super-wealthy, ultraconservative donors and family foundations. She shows that today's Christian nationalism is the fruit of a longstanding antidemocratic, reactionary strain of American thought that draws on some of the most troubling episodes in America's past. It forms common cause with a globe-spanning movement that seeks to destroy liberal democracy and replace it with nationalist, theocratic and autocratic forms of government around the world. Religious nationalism is far more organized and better funded than most people realize. It seeks to control all aspects of government and society. Its successes have been stunning, and its influence now extends to every aspect of American life, from the White House to state capitols, from our schools to our hospitals. The Power Worshippers is a brilliantly reported book of warning and a wake-up call. Stewart's probing examination demands that Christian nationalism be taken seriously as a significant threat to the American republic and our democratic freedoms.

American Fascists

Author : Chris Hedges
Publisher : Simon and Schuster
ISBN 13 : 0743284461
Total Pages : 309 pages
Book Rating : 4.7/5 (432 download)

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Book Synopsis American Fascists by : Chris Hedges

Download or read book American Fascists written by Chris Hedges and published by Simon and Schuster. This book was released on 2008-01-08 with total page 309 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the celebrated author of "War Is a Force That Gives Us Meaning" comes a startling expos of the political ambitions of the Christian Right--a clarion call for everyone who cares about freedom.

Trumping Religion

Author : Steven P. Brown
Publisher : University of Alabama Press
ISBN 13 : 0817311785
Total Pages : 200 pages
Book Rating : 4.8/5 (173 download)

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Book Synopsis Trumping Religion by : Steven P. Brown

Download or read book Trumping Religion written by Steven P. Brown and published by University of Alabama Press. This book was released on 2002-09-25 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first scholarly treatment of the strategies employed by the New Christian Right in litigating cases regarding religion Trumping Religion provides a detailed analysis of the five major public-interest law firms that have litigated religion cases in the federal courts between 1980 and 2000. Allied with several highly vocal, evangelical ministries, such as those of Jerry Falwell and Pat Robinson, these legal organizations argue that religious expression is a form of protected speech and thereby gain a greater latitude of interpretation in the courts. The long-term agenda of the New Christian Right as illuminated by this study is to shape church-state jurisprudence in a way that permits free course for the Christian gospel. Steven P. Brown presents his research and conclusions from a balanced viewpoint. In filling a distinct void in the literature, this book will be of considerable interest to political scientists, legal scholars, law schools and seminaries, and anyone concerned with the intersection of religion and judicial politics.

With God on Our Side

Author : William Curtis Martin
Publisher : Broadway
ISBN 13 : 0767922573
Total Pages : 464 pages
Book Rating : 4.7/5 (679 download)

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Book Synopsis With God on Our Side by : William Curtis Martin

Download or read book With God on Our Side written by William Curtis Martin and published by Broadway. This book was released on 2005 with total page 464 pages. Available in PDF, EPUB and Kindle. Book excerpt: The rise of the Religious Right is one of the most important political and cultural stories of our time. To many, this controversial movement threatens to upset the nation's delicate balance of religious and secular interests. To others, the Religious Right is valiantly struggling to preserve religious liberty and to prove itself as the last, best hope to save America's soul. In With God on Our Side --the first balanced account of conservative Christians' impact on post-war politics--William Martin paints a vivid and authoritative portrait of America's most powerful political interest group. Although its members now number between forty and sixty million people, the Religious Right has not always carried the tremendous--and growing--political clout it enjoys today. A hundred years ago, scattered groups of conservative Christians worked fervently to spread the Gospel, but their involvement in politics was marginal. Early in this century, however, a series of charismatic and ambitious leaders began transforming the movement; by the election of John F. Kennedy as our first Catholic president, the Religious Right had found its voice. Politics and religion began mixing as never before. From Richard Nixon's strategic manipulation of Graham's religious influence in the 1970s, to Ronald Reagan's association with Falwell's Moral Majority in the 1980s, to the Christian Coalition's emergence as a slick, sophisticated political machine, the line separating the pulpit from the presidency became increasingly blurred. Now, preachers such as Graham, Falwell, and Pat Robertson preside over ministries so vast and well organized that most politicians can ill afford to ignore their views--or lose their votes. In recent years, the Religious Right's political influence has propelled it into spheres beyond pure politics. Race relations, abortion and reproductive rights, school curricula, the nature and role of the family--conservative Christians have embraced all of these socially charged issues, and their activism has irrevocably altered the way America confronts its thorniest problems. How does a free society draw the line between Church and State without removing religious conviction from public life? What motivates individual Americans to do battle in the culture wars? Most importantly, when politicians and religiously motivated activists join forces, who holds the reins? Drawing on over 100 new interviews with key figures in the movement, William Martin brilliantly captures the spirit of the age as he explores both sides of this dramatic debate. Written in conjunction with the producers of the public television series of the same name, this landmark book is essential reading for all Americans--conservative and liberal, fundamentalist and atheist--who care about the spiritual health and political future of our country. From the Hardcover edition.

White Evangelical Racism

Author : Anthea Butler
Publisher : UNC Press Books
ISBN 13 : 1469661187
Total Pages : 175 pages
Book Rating : 4.4/5 (696 download)

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Book Synopsis White Evangelical Racism by : Anthea Butler

Download or read book White Evangelical Racism written by Anthea Butler and published by UNC Press Books. This book was released on 2021-02-23 with total page 175 pages. Available in PDF, EPUB and Kindle. Book excerpt: The American political scene today is poisonously divided, and the vast majority of white evangelicals play a strikingly unified, powerful role in the disunion. These evangelicals raise a starkly consequential question for electoral politics: Why do they claim morality while supporting politicians who act immorally by most Christian measures? In this clear-eyed, hard-hitting chronicle of American religion and politics, Anthea Butler answers that racism is at the core of conservative evangelical activism and power. Butler reveals how evangelical racism, propelled by the benefits of whiteness, has since the nation's founding played a provocative role in severely fracturing the electorate. During the buildup to the Civil War, white evangelicals used scripture to defend slavery and nurture the Confederacy. During Reconstruction, they used it to deny the vote to newly emancipated blacks. In the twentieth century, they sided with segregationists in avidly opposing movements for racial equality and civil rights. Most recently, evangelicals supported the Tea Party, a Muslim ban, and border policies allowing family separation. White evangelicals today, cloaked in a vision of Christian patriarchy and nationhood, form a staunch voting bloc in support of white leadership. Evangelicalism's racial history festers, splits America, and needs a reckoning now.

This Is Our Message

Author : Emily Suzanne Johnson
Publisher : Oxford University Press
ISBN 13 : 0190618957
Total Pages : 298 pages
Book Rating : 4.1/5 (96 download)

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Book Synopsis This Is Our Message by : Emily Suzanne Johnson

Download or read book This Is Our Message written by Emily Suzanne Johnson and published by Oxford University Press. This book was released on 2019-01-04 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over the past 50 years, the architects of the religious right have become household names: Jerry Falwell, Pat Robertson, James Dobson. They have used their massively influential platforms to build the profiles of evangelical politicians like Mike Huckabee, Rick Perry, and Ted Cruz. Now, a new generation of leaders like Jerry Falwell Jr. and Robert Jeffress enjoys unprecedented access to the Trump White House. What all these leaders share, besides their faith, is their gender. Men dominate the standard narrative of the rise of the religious right. Yet during the 1970s and 1980s nationally prominent evangelical women played essential roles in shaping the priorities of the movement and mobilizing its supporters. In particular, they helped to formulate, articulate, and defend the traditionalist politics of gender and family that in turn made it easy to downplay the importance of their leadership roles. In This Is Our Message, Emily Johnson begins by examining the lives and work of four well-known women-evangelical marriage advice author Marabel Morgan, singer and anti-gay-rights activist Anita Bryant, author and political lobbyist Beverly LaHaye, and televangelist Tammy Faye Bakker. The book explores their impact on the rise of the New Christian Right and on the development of the evangelical subculture, which is a key channel for injecting conservative political ideas into purportedly apolitical spaces. Johnson then highlights the ongoing significance of this history through an analysis of Sarah Palin's vice presidential candidacy in 2008 and Michele Bachmann's presidential bid in 2012. These campaigns were made possible by the legacies of an earlier generation of conservative evangelical women who continue to impact our national conversations about gender, family, and sex.