Interpreting and Experiencing Disney

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Author :
Publisher : Intellect (UK)
ISBN 13 : 9781789384741
Total Pages : 250 pages
Book Rating : 4.3/5 (847 download)

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Book Synopsis Interpreting and Experiencing Disney by : Priscilla Hobbs

Download or read book Interpreting and Experiencing Disney written by Priscilla Hobbs and published by Intellect (UK). This book was released on 2022-01-21 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: A collection of essays exploring the wide-ranging influence of the Walt Disney Company. It would be difficult to go through life without ever encountering a Disney product. Since the first Mickey Mouse cartoon premiered in 1928, Disney has played a central role in shaping American popular culture, and it has expanded to the global market. The company positioned itself as a titan of family entertainment, and many of its offerings, from films to consumable products, have become embedded in the minds of children and adults, woven into many of our life experiences. Fans of Disney build connections with their favorite characters and franchises, fueled by Disney's marketing practices. Others have developed a near-cult-like relationship with the brand, equating its products with religious icons and theme park visits with pilgrimages. This edited volume looks beyond the movies and merchandise to peer into the very heart of the Disney phenomenon: how the fan response drives the corporation's massive marketing machine and how the corporate response, in turn, shapes the fan experience.

Interpreting and Experiencing Disney

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Publisher :
ISBN 13 : 9781789384758
Total Pages : 248 pages
Book Rating : 4.3/5 (847 download)

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Book Synopsis Interpreting and Experiencing Disney by : Priscilla Hobbs

Download or read book Interpreting and Experiencing Disney written by Priscilla Hobbs and published by . This book was released on 2021 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: The name 'Disney' is synonymous with its expansive franchises, from princesses to theme parks. The power of the Disney brand is its role as a cultural influencer across multiple generations across the globe. This collection of essays takes a look at Disney beyond its behemoth corporate presents and into the threads of the Disney experience. b/w illus.

Be Our Guest

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Publisher :
ISBN 13 :
Total Pages : 212 pages
Book Rating : 4.0/5 ( download)

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Book Synopsis Be Our Guest by : Disney Institute

Download or read book Be Our Guest written by Disney Institute and published by . This book was released on 2003-06 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: Foreword by Michael D. Eisner. All organisations drive towards the same goal - how best to serve their customers. Walt Disney World has always enjoyed a reputation as a company that set the benchmark for outstanding business practices. Now, for the first time, one critical element of the method behind the magic is revealed: that of quality service. Here, their proven principles and processes are fully outlined, to help your organisation focus its vision and assemble its infrastructure to deliver exceptional customer service.

Inside the Mouse

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Publisher : Duke University Press
ISBN 13 : 9780822316244
Total Pages : 268 pages
Book Rating : 4.3/5 (162 download)

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Book Synopsis Inside the Mouse by : Project on Disney

Download or read book Inside the Mouse written by Project on Disney and published by Duke University Press. This book was released on 1995 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contains critical essays in which the authors, having visited Disney World as individuals and as a group, offer their perspectives on various aspects of the amusement park and its appeal.

The Experience

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Publisher : John Wiley & Sons
ISBN 13 : 1119028671
Total Pages : 304 pages
Book Rating : 4.1/5 (19 download)

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Book Synopsis The Experience by : Bruce Loeffler

Download or read book The Experience written by Bruce Loeffler and published by John Wiley & Sons. This book was released on 2015-03-23 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bring Disney-level customer experience to your organizationwith insider guidance The Experience is a unique guide to mastering the art ofcustomer service and service relationships, based on the principlesemployed at the renowned leader in customer experience­— the Walt Disney Company. Co-Author Bruce Loefflerspent ten years at Disney World overseeing service excellence, andhas partnered with Brian T. Church in this book, to show you how tobring that same level of care and value to your own organization.Based on the I. C.A.R.E. model, the five principles —Impression, Connection, Attitude, Response, and Exceptionals— give you a solid framework upon which to raise the level ofyour customer experience. You will learn how to identify yourcustomer service issues and what level of Experience you arecurrently offering. You can then determine exactly what the"customer experience" should be for your company, and the changesrequired to make it happen. The Walt Disney Company is the most recognized name in the worldfor customer service. The "Disney Experience" draws customers fromall around the world,. This book describes what it takes to achievethat level of Experience, and how any organization can do it withthe right strategy and attention to detail. When the Experience isenhanced, the opportunity arises to convert customers toambassadors who will share their Experience with others. Find "the experience" and what it means to theOrganization Learn the five levels of experience, and why most companiesfail at it Identify service problems that face every company in themarketplace Utilize the Experience Quotient and apply the I. C.A.R.E.principles Learn how to convert customers to ambassadors who share theirstory with others Customers are the lifeblood of business. A great product offeringisn't enough in today's marketplace, where everyone's looking foran "experience.” Imagine the kind of value a Disney-levelcustomer experience could bring to your organization. TheExperience is a guide to getting there, from an insider'sperspective.

Married to the Mouse

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Publisher : Yale University Press
ISBN 13 : 9780300098280
Total Pages : 292 pages
Book Rating : 4.0/5 (982 download)

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Book Synopsis Married to the Mouse by : Richard E. Foglesong

Download or read book Married to the Mouse written by Richard E. Foglesong and published by Yale University Press. This book was released on 2001-01-01 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: " ... a critical account of how the Disney Co. has used--and also abused--its governmental immunities from the beginning of Disney World to the present ..."--Jacket.

Lessons from the Mouse

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Publisher :
ISBN 13 : 9780615372419
Total Pages : 0 pages
Book Rating : 4.3/5 (724 download)

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Book Synopsis Lessons from the Mouse by : Dennis Snow

Download or read book Lessons from the Mouse written by Dennis Snow and published by . This book was released on 2010-08 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Outlines ten practical principles for increasing the effectiveness of any business organization, based on the author's years at Disney World.

99 Lessons Learned from Disney to Improve the Patient Experience

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Publisher :
ISBN 13 : 9780998343402
Total Pages : 162 pages
Book Rating : 4.3/5 (434 download)

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Book Synopsis 99 Lessons Learned from Disney to Improve the Patient Experience by : Jake Poore

Download or read book 99 Lessons Learned from Disney to Improve the Patient Experience written by Jake Poore and published by . This book was released on 1963-11-30 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: 99 Lessons Learned From Disney to Improve the Patient Experience, is a wonderful resource for any health care organization that desires to improve the patient experience. Jake has truly captured the essence of Disney's principles for creating loyalty-driving experiences. And more importantly, he has thoughtfully and artfully applied these principles to the world of health care. For 15+ years, Jake and his team at ILS have been helping health care organizations successfully apply the lessons contained in this book. The lessons are field-tested and they work.

Performance and the Disney Theme Park Experience

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Author :
Publisher : Springer Nature
ISBN 13 : 303029322X
Total Pages : 295 pages
Book Rating : 4.0/5 (32 download)

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Book Synopsis Performance and the Disney Theme Park Experience by : Jennifer A. Kokai

Download or read book Performance and the Disney Theme Park Experience written by Jennifer A. Kokai and published by Springer Nature. This book was released on 2019-11-27 with total page 295 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book addresses Disney parks using performance theory. Few to no scholars have done this to date—an enormous oversight given the Disney parks’ similarities to immersive theatre, interpolation of guests, and dramaturgical construction of attractions. Most scholars and critics deny agency to the tourist in their engagement with the Disney theme park experience. The vast body of research and journalism on the Disney “Imagineers”—the designers and storytellers who construct the park experience—leads to the misconception that these exceptional artists puppeteer every aspect of the guest’s experience. Contrary to this assumption, Disney park guests find a range of possible reading strategies when they enter the space. Certainly Disney presents a primary reading, but generations of critical theory have established the variety of reading strategies that interpreters can employ to read against the text. This volume of twelve essays re-centers the park experience around its protagonist: the tourist.

The Ride of a Lifetime

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Publisher : Random House
ISBN 13 : 0399592091
Total Pages : 282 pages
Book Rating : 4.3/5 (995 download)

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Book Synopsis The Ride of a Lifetime by : Robert Iger

Download or read book The Ride of a Lifetime written by Robert Iger and published by Random House. This book was released on 2019-09-23 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: #1 NEW YORK TIMES BESTSELLER • A memoir of leadership and success: The executive chairman of Disney, Time’s 2019 businessperson of the year, shares the ideas and values he embraced during his fifteen years as CEO while reinventing one of the world’s most beloved companies and inspiring the people who bring the magic to life. NAMED ONE OF THE BEST BOOKS OF THE YEAR BY NPR Robert Iger became CEO of The Walt Disney Company in 2005, during a difficult time. Competition was more intense than ever and technology was changing faster than at any time in the company’s history. His vision came down to three clear ideas: Recommit to the concept that quality matters, embrace technology instead of fighting it, and think bigger—think global—and turn Disney into a stronger brand in international markets. Today, Disney is the largest, most admired media company in the world, counting Pixar, Marvel, Lucasfilm, and 21st Century Fox among its properties. Its value is nearly five times what it was when Iger took over, and he is recognized as one of the most innovative and successful CEOs of our era. In The Ride of a Lifetime, Robert Iger shares the lessons he learned while running Disney and leading its 220,000-plus employees, and he explores the principles that are necessary for true leadership, including: • Optimism. Even in the face of difficulty, an optimistic leader will find the path toward the best possible outcome and focus on that, rather than give in to pessimism and blaming. • Courage. Leaders have to be willing to take risks and place big bets. Fear of failure destroys creativity. • Decisiveness. All decisions, no matter how difficult, can be made on a timely basis. Indecisiveness is both wasteful and destructive to morale. • Fairness. Treat people decently, with empathy, and be accessible to them. This book is about the relentless curiosity that has driven Iger for forty-five years, since the day he started as the lowliest studio grunt at ABC. It’s also about thoughtfulness and respect, and a decency-over-dollars approach that has become the bedrock of every project and partnership Iger pursues, from a deep friendship with Steve Jobs in his final years to an abiding love of the Star Wars mythology. “The ideas in this book strike me as universal” Iger writes. “Not just to the aspiring CEOs of the world, but to anyone wanting to feel less fearful, more confidently themselves, as they navigate their professional and even personal lives.”

Adventure at Walt Disney World

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Publisher : Random House Disney
ISBN 13 : 9780786842711
Total Pages : 132 pages
Book Rating : 4.8/5 (427 download)

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Book Synopsis Adventure at Walt Disney World by : Gabrielle Charbonnet

Download or read book Adventure at Walt Disney World written by Gabrielle Charbonnet and published by Random House Disney. This book was released on 1999 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: For the first time, the three pairs of best friends spend a week together at Walt Disney World. Paula and Ariel are determined to do everything in every park. Ella and Yukiko have sworn that this time they will go on Space Mountain. And Jasmine and Isabelle can't wait to hit EPCOT for the ultimate Disney Girl fantasy--until the dreaded Beast shows up! Find out how the Disney Girls' magical wishes come true as they have the greatest adventure of their lives.

If Disney Ran Your Hospital

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Author :
Publisher : Distributed (Non-Hap)
ISBN 13 :
Total Pages : 228 pages
Book Rating : 4.E/5 ( download)

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Book Synopsis If Disney Ran Your Hospital by : Fred Lee

Download or read book If Disney Ran Your Hospital written by Fred Lee and published by Distributed (Non-Hap). This book was released on 2004 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: Using examples from his work with Disney and as a senior-level hospital executive, author Fred Lee challenges the assumptions that have defined customer service in healthcare. In this unique book, he focuses on the similarities between Disney and hospitals--both provide an "experience," not just a service. It shows how hospitals can emulate the strategies that earn Disney the trust and loyalty of their guests and employees. The book explains why standard service excellence initiatives in healthcare have not led to high patient satisfaction and loyalty, and it provides 9 1⁄2 principles that will help hospitals gain the competitive advantage that comes from being seen as "the best" by their own employees, consumers, and community.

Understanding Disney

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Publisher : John Wiley & Sons
ISBN 13 : 0745669042
Total Pages : 240 pages
Book Rating : 4.7/5 (456 download)

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Book Synopsis Understanding Disney by : Janet Wasko

Download or read book Understanding Disney written by Janet Wasko and published by John Wiley & Sons. This book was released on 2013-06-07 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the 1930s the Walt Disney Company has produced characters, images, and stories which have captivated audiences around the world. How can we understand the appeal of Disney products? What is it about the Disney phenomenon that attracts so many children as well as adults? In this major new book, Janet Wasko examines the processes by which the Disney company - one of the largest media and entertainment corporations in the world - manufactures the fantasies which enthrall millions. She analyses the historical expansion of the Disney empire, examines the content of Disney's classic films, cartoons and TV programs and shows how they are produced, considering how some of the same techniques have been applied to the Disney theme parks. She also discusses the reception of Disney products by different kinds of audiences. By looking at the Disney phenomenon from a variety of perspectives, she provides a fresh and comprehensive account of one of the most significant media and cultural institutions of our time. This important book by a leading scholar of the entertainment industries will be of great interest to students in media and cultural studies and will appeal to a wide readership.

The Disney Book

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Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.:/5 (14 download)

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Book Synopsis The Disney Book by : Jim Fanning

Download or read book The Disney Book written by Jim Fanning and published by . This book was released on 2023 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: From Snow White and the Seven Dwarfs to Wish, Mary Poppins to The Little Mermaid, Disneyland to Tokyo DisneySea, and the fireworks to fan clubs, explore the captivating worlds and groundbreaking creations of Disney and Pixar in this fully updated guide. Marvel at beautiful art and artifacts from The Walt Disney Company's vast historical collections, and discover imaginative moviemaking, enchanting parks, and fascinating collectibles.

Mickey's Walt Disney World Adventure (Disney Classic)

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Publisher : Golden/Disney
ISBN 13 : 0736443231
Total Pages : 15 pages
Book Rating : 4.7/5 (364 download)

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Book Synopsis Mickey's Walt Disney World Adventure (Disney Classic) by : Cathy Hapka

Download or read book Mickey's Walt Disney World Adventure (Disney Classic) written by Cathy Hapka and published by Golden/Disney. This book was released on 2022-01-18 with total page 15 pages. Available in PDF, EPUB and Kindle. Book excerpt: Join Mickey and Minnie on an adventure through Walt Disney World in this classic Little Golden Book from 1997! Experience Walt Disney World like never before as Mickey, Minnie, Donald, and their friends spend a day in the park! Fly through Tomorrowland, float down the Jungle Cruise, drive across Main Street, U.S.A., and more in this delightful story full of fan-favorite characters and attractions. This book was originally published for the 25th anniversary of Walt Disney World in 1997 and has been updated to match the current attractions at the park, making it perfect for Disney fans and Little Golden Book collectors of all ages!

Walt's Utopia

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Publisher : McFarland
ISBN 13 : 1476622132
Total Pages : 231 pages
Book Rating : 4.4/5 (766 download)

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Book Synopsis Walt's Utopia by : Priscilla Hobbs

Download or read book Walt's Utopia written by Priscilla Hobbs and published by McFarland. This book was released on 2015-06-14 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: The "Happiest Place on Earth" opened in 1955 during a trying time in American life--the Cold War. Disneyland was envisioned as a utopian resort where families could play together and escape the tension of the "real world." Since its construction, the park has continually been updated to reflect changing American culture. The park's themed features are based on familiar Disney stories and American history and folklore. They reflect the hopes of a society trying to understand itself in the wake of World War II. This book takes a fresh look at the park, analyzing its cultural narrative by looking beyond consumerism and corporate marketing to how Disney helped America cope during the Cold War and beyond.

A Portrait of Walt Disney World

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Publisher : Disney Editions
ISBN 13 : 9781368052849
Total Pages : 320 pages
Book Rating : 4.0/5 (528 download)

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Book Synopsis A Portrait of Walt Disney World by : Kevin Kern

Download or read book A Portrait of Walt Disney World written by Kevin Kern and published by Disney Editions. This book was released on 2021-09-28 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: This expansive, must-have coffee table book paints a robust portrait of the Walt Disney World Resort, across half a century, through diverse and vibrant voices and mostly unseen Disney theme park concept art and photographs. Walt Disney's vision for the Florida Project begins with Disneyland and the 1964-1965 New York World's Fair. After an imaginative and expansive design, a unique land acquisition process, and an innovative construction period, the Walt Disney World Resort celebrated its Grand Opening in October 1971. It featured a theme park dubbed the Magic Kingdom and three recreational resorts: Disney's Contemporary Resort, Disney's Polynesian Village, and Disney's Fort Wilderness Resort & Campground. As Walt Disney World consistently grew and further evolved through the five decades that followed, certain themes reverberated: an appreciation for nostalgia, a joy for fantasy, a hunger for discovery, and an unending hope for a better tomorrow. Inspirational and memorable theme parks, water parks, sports arenas, recreational water sports, world-class golf courses, vast shopping villages, and a transportation network unlike any other in the world resulted in fun, festive, and familiar characters, traditions, spectacles, merchandise, and so much more. The resort has come to represent the pulse of American leisure and has served as a backdrop for life's milestones both big and small, public and private. Walt Disney World: A Portrait of the First Half Century serves as a treasure trove for vacationers, students of hospitality, artists, and all Disney collectors. Searching for that perfect gift for the Disney theme park fan in your life? Explore more archival-quality books from Disney Editions: Holiday Magic at the Disney Parks The Disney Monorail: Imagineering a Highway in the Sky Walt Disney's Ultimate Inventor: The Genius of Ub Iwerks One Day at Disney: Meet the People Who Make the Magic Across the Globe Marc Davis in His Own Words: Imagineering the Disney Theme Parks Yesterday's Tomorrow: Disney's Magical Mid-Century Eat Like Walt: The Wonderful World of Disney Food Maps of the Disney Parks: Charting 60 Years from California to Shanghai The Haunted Mansion: Imagineering a Disney Classic Poster Art of the Disney Parks