International Sports Law And Business

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International Sports Law and Business

Author : Aaron N. Wise
Publisher : Kluwer Law International B.V.
ISBN 13 : 9041109773
Total Pages : 842 pages
Book Rating : 4.0/5 (411 download)

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Book Synopsis International Sports Law and Business by : Aaron N. Wise

Download or read book International Sports Law and Business written by Aaron N. Wise and published by Kluwer Law International B.V.. This book was released on 1997-05-23 with total page 842 pages. Available in PDF, EPUB and Kindle. Book excerpt: This comprehensive, three-volume set focuses on the legal and business aspects of sports in the United States and abroad. The authors have presented the subject matter from a practical and pragmatic perspective, yet with analytical precision and attention to fine points of detail. This book is composed of five parts: Part I deals with the law and business of sports in the United States, with the primary emphasis on the legal aspects of professional sports. Part II deals with the internationalization of sports from various perspectives, principally North American team sports. Part III explores the law and business of sports in 18 non-U.S. jurisdictions--subject matter hardly covered in other sources, if at all. Part IV treats the legal and, to some extent, business aspects of broadcasting and sports, both in the United States and in selected foreign jurisdictions. Part V focuses upon sports marketing in its various forms in the United States, as well as its international perspectives. This easy-to-read work is unmatched in that it covers subjects not addressed or only tangentially addressed in other works, presents insiders perspectives on the subject matter, and focuses extensively on international aspects of sports law and business in connection with many different subjects. Among its exhibits, International Sports Law and Business includes a World League of American Football Standard Player Contract form, a sample World League of American Football Acquisition and Operation Agreement, Statute of Court of Arbitration for Sport and Regulations. It also includes a comprehensive index.

International Sports Law: An Introductory Guide

Author : Ian S. Blackshaw
Publisher : Springer
ISBN 13 : 9462651981
Total Pages : 158 pages
Book Rating : 4.4/5 (626 download)

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Book Synopsis International Sports Law: An Introductory Guide by : Ian S. Blackshaw

Download or read book International Sports Law: An Introductory Guide written by Ian S. Blackshaw and published by Springer. This book was released on 2017-08-09 with total page 158 pages. Available in PDF, EPUB and Kindle. Book excerpt: With a foreword by Prof. Dr. Steve Cornelius, International Sports Law Centre, University of Pretoria, Pretoria, South Africa This book, written by an expert in the field, covers some of the following issues, namely high-profile WADA cases such as that of Maria Sharapova, the Bosman ruling, decisions by the Court of Arbitration for Sport (CAS), and footballers’ employment contracts and transfers for enormous amounts. These issues have led to sport no longer being confined to the back pages of traditional media such as newspapers, but increasingly finding its way onto the front pages and into new media. Since ancient times sport has been practised but today it is a multi-billion dollar ‘industry', and Sports Law as a discipline in its own right is developing apace and is increasingly being studied and practiced at all levels of interest and competency. Thereby creating a need amongst students, lawyers, accountants, sports marketers, promoters, agents, sports broadcasters, sports administrators and managers for some basic and general knowledge of the legal aspects of sport. This introductory guide to international sports law will serve to satisfy the needs currently not being met in present-day sports law literature, and should also be of interest to researchers and the general reader. Although the topics covered are necessarily selective, sports law being such a vast subject, they are representative of the main legal issues facing the world of sport today. Throughout the book, the reader is referred to articles, publications and other materials that provide further information on the various subjects treated in the text, thus enhancing its value and usefulness. The Law is stated as at 1 January 2017, according to the sources available at that date. Prof. Ian S. Blackshaw is an International Sports Lawyer, a Solicitor of the Supreme Court of England and Wales, and a Visiting Professor at several Universities, including Anglia Ruskin University, Cambridge, United Kingdom, and The University of Pretoria, South Africa. He is also a member of the Court of Arbitration for Sport, Lausanne, Switzerland. Specific to this book: • Written by an acknowledged expert in the field• Clear and concise presentation• Includes references throughout to further information and materials Excerpt from a book review: "Prof Ian Blackshaw has provided an excellent and comprehensive overview of the core areas and intricacies of ‘sports law’, enabling the reader to understand why it is, quite rightly, a distinct doctrine of law worthy of study and research on its own merits.""It’s an excellent guide to all aspects of sports law for lawyers – and those interested in this subject matter in general."Hilary Forde,Sports solicitor and director of racing governanceand compliance at the Irish Greyhound BoardLaw Society Gazette, Dec. 2017

International Sports Law and Business

Author : Aaron N. Wise
Publisher : Kluwer Law International B.V.
ISBN 13 : 9041109781
Total Pages : 984 pages
Book Rating : 4.0/5 (411 download)

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Book Synopsis International Sports Law and Business by : Aaron N. Wise

Download or read book International Sports Law and Business written by Aaron N. Wise and published by Kluwer Law International B.V.. This book was released on 1997-05-23 with total page 984 pages. Available in PDF, EPUB and Kindle. Book excerpt: This comprehensive, three-volume set focuses on the legal and business aspects of sports in the United States and abroad. The authors have presented the subject matter from a practical and pragmatic perspective, yet with analytical precision and attention to fine points of detail. International Sports Law and Business is composed of five parts. Part I deals with the law and business of sports in the United States, with the primary emphasis on the legal aspects of professional sports. Part II deals with the internationalization of sports from various perspectives, principally North American team sports. Part III explores the law and business of sports in 18 non-U.S. jurisdictions andndash; subject matter hardly covered in other sources, if at all. Part IV treats the legal and, to some extent, business aspects of broadcasting and sports, both in the United States and in selected foreign jurisdictions. Part V focuses upon sports marketing in its various forms in the United States, as well as its international perspectives. This easy-to-read work is unmatched in that it covers subjects not addressed or only tangentially addressed in other works, presents insiders perspectives on the subject matter, and focuses extensively on international aspects of sports law and business in connection with many different subjects. Among its exhibits, International Sports Law and Business includes a World League of American Football Standard Player Contract form, a sample World League of American Football Acquisition and Operation Agreement, Statute of Court of Arbitration for Sport and Regulations. It also includes a comprehensive index. Its unique coverage and practical features make International Sports Law and Business a critical reference for agents, attorneys, and other practitioners involved in international sports law or handling a trust where one or more of the assets is sports-related, or considering expanding an existing practice area. Those involved in the study of sports law will also appreciate this high quality work.

Handbook on International Sports Law

Author : James A. R. Nafziger
Publisher : Edward Elgar Publishing
ISBN 13 : 0857936301
Total Pages : 585 pages
Book Rating : 4.8/5 (579 download)

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Book Synopsis Handbook on International Sports Law by : James A. R. Nafziger

Download or read book Handbook on International Sports Law written by James A. R. Nafziger and published by Edward Elgar Publishing. This book was released on 2011 with total page 585 pages. Available in PDF, EPUB and Kindle. Book excerpt: Despite taking a wide variety of forms, sport is universal. Circumstances and events generating legal issues in sport are similarly universal, but sport operates under many legal systems worldwide. Fragmentation and inconsistency in legal outcomes often result. This innovative collection of essays by leading scholars of sports law addresses a gap in the literature. It advances understanding of how different legal systems respond to common issues and offers insights into the developing international system of sports law. Researchers will find this book of inescapable assistance and interest. Hayden Opie, Melbourne Law School, Australia Nafziger and Ross have provided an enormously useful collection of incisive and integrating essays that cover the gamut of important issues in the emerging field of international sport law. Andrew Zimbalist, Smith College, US This Handbook presents a comprehensive collection of essays by leading scholars and practitioners in the burgeoning field of international sports law. The authors address significant legal issues on two gradually converging tracks: the mainstream institutional framework of the law, primarily the International Olympic Committee, international sports federations, regional and national sports authority, and the Court of Arbitration for Sport; and the commercial sports industry. Topics include the institutional structure; fundamental issues, legal principles and decisions within those institutions; mediation, arbitration and litigation of disputes; doping, gambling and the expanding use of technology in competition; athlete eligibility requirements; discrimination; and protection of athletes. The book also covers a broad range of commercial issues related to competition law and labor markets; media, image, and intellectual property rights; event sponsorships; and players' agents. Comparative analyses of young sports models and practices in North America, Europe and elsewhere supplement the general theme of international sports law. This major collection of essays on some of the most controversial, cutting-edge issues in international sports law, will be a captivating read for academics and students of sports law, sports management, international law and comparative law, as well as practicing lawyers and players agents. Senior executives and other professionals in the sports industry will also find much to interest them in this well-documented Handbook.

Introduction to International and European Sports Law

Author : Robert C.R. Siekmann
Publisher : Springer Science & Business Media
ISBN 13 : 9067048526
Total Pages : 436 pages
Book Rating : 4.0/5 (67 download)

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Book Synopsis Introduction to International and European Sports Law by : Robert C.R. Siekmann

Download or read book Introduction to International and European Sports Law written by Robert C.R. Siekmann and published by Springer Science & Business Media. This book was released on 2012-04-23 with total page 436 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book is an introduction to sports law, in particular International (worldwide) and European (EU) sports law. The chapters are all put in the perspective of the innovative sports law doctrine that is developed and presented in the opening chapter on what sports law is. After a general coverage of the core concept of “sport specificity” (that is whether private sporting rules and regulations can be justified notwithstanding they are not in conformity with public law), the book covers the following specific main themes of International and European Sports Law (capita selecta): comparative sports law; competition law and sport; the collective selling of TV rights; sports betting; Social Dialogue in sport; sport and nationality; professional football transfer rules; anti-doping law in sport; transnational football hooliganism in Europe; international sports boycotts. In this book association football (“soccer”) is the sport that is by far most on the agenda. It is the largest sport in the world and most popular all over the globe. The elite football in Europe is a day-to-day commercialized and professionalized industry, which makes it a perfect subject of study from an EU Law perspective.

Sports Law in Australia

Author : Andy Gibson
Publisher : Kluwer Law International B.V.
ISBN 13 : 9403547685
Total Pages : 229 pages
Book Rating : 4.4/5 (35 download)

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Book Synopsis Sports Law in Australia by : Andy Gibson

Download or read book Sports Law in Australia written by Andy Gibson and published by Kluwer Law International B.V.. This book was released on 2024-09-17 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: Derived from the renowned multi-volume International Encyclopaedia of Laws, this practical analysis of sports law in Australia deals with the regulation of sports activity by both public authorities and private sports organizations. The growing internationalization of sports inevitably increases the weight of global regulation, yet each country maintains its own distinct regime of sports law and its own national and local sports organizations. Sports law at a national or organizational level thus gains a growing relevance in comparative law. The book describes and discusses both state-created rules and autonomous self-regulation regarding the variety of economic, social, commercial, cultural, and political aspects of sports activities. Self- regulation manifests itself in the form of by-laws, and encompasses organizational provisions, disciplinary rules, and rules of play. However, the trend towards more professionalism in sports and the growing economic, social and cultural relevance of sports have prompted an increasing reliance on legal rules adopted by public authorities. This form of regulation appears in a variety of legal areas, including criminal law, labour law, commercial law, tax law, competition law, and tort law, and may vary following a particular type or sector of sport. It is in this dual and overlapping context that such much-publicized aspects as doping, sponsoring and media, and responsibility for injuries are legally measured. This monograph fills a gap in the legal literature by giving academics, practitioners, sports organizations, and policy makers access to sports law at this specific level. Lawyers representing parties with interests in Australia will welcome this very useful guide, and academics and researchers will appreciate its value in the study of comparative sports law.

CAS and Football: Landmark Cases

Author : Alexander Wild
Publisher : Springer Science & Business Media
ISBN 13 : 9067048089
Total Pages : 281 pages
Book Rating : 4.0/5 (67 download)

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Book Synopsis CAS and Football: Landmark Cases by : Alexander Wild

Download or read book CAS and Football: Landmark Cases written by Alexander Wild and published by Springer Science & Business Media. This book was released on 2011-11-16 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: FIFA has accepted the jurisdiction of the CAS as from 11 November 2002. This date does not mark the beginning of the arbitration of the CAS in football matters, however it has to be stated, that from this date on football disputes in front of the CAS increased enormously. This book is dedicated to the most important decisions of the CAS in football disputes. These awards are analyzed by experts, practicing all over the world. Most of the authors have been directly involved in the proceedings before the CAS. The commentaries cover a broad spectrum of disputes, inter alia, disputes concerning the contractual stability, protection of young football players, doping, football hooliganism, match fixing, players release, multiple club ownership, player agents and the stays of execution. This book provides a wide range of valuable information and is a useful tool for those whose main concern is professional football, such as sports lawyers, sports managers and sports agents, but also academics and researchers. The book appears in the ASSER International Sports Law Series, under the editorship of Dr. Robert Siekmann, Dr. Janwillem Soek and Marco van der Harst LL.M.

Routledge Handbook of International Sport Business

Author : Mark Dodds
Publisher : Routledge
ISBN 13 : 1317486528
Total Pages : 541 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis Routledge Handbook of International Sport Business by : Mark Dodds

Download or read book Routledge Handbook of International Sport Business written by Mark Dodds and published by Routledge. This book was released on 2017-09-13 with total page 541 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contemporary sport business is international. From global sport competitions and events, sponsorship deals and broadcasting rights to labour markets and lucrative flows of tourists, anybody working in sport business today has to have an international perspective. This book offers the broadest and most in-depth guide to the key themes in international sport business today, covering every core area from strategy and marketing to finance, media and the law. Including authors from more than twenty countries spanning the Americas, Europe, Asia, Africa and Australia, this handbook addresses the most important issues in the world of sport business from a uniquely global perspective. Each chapter examines a particular cross-section of business and sport, encompassing all levels from grassroots to professional and elite. Divided into seven major subject areas, it offers insights from experts on: International Sport Business Strategy Sport Marketing Sport Economics and Finance International Sport Law Sport Media and Communication Sport Tourism Sport Development. The Routledge Handbook of International Sport Business is an essential resource for any course on sport business, sport management or international business.

Sports law and policy in the European Union

Author : Richard Parrish
Publisher : Manchester University Press
ISBN 13 : 1847795838
Total Pages : 292 pages
Book Rating : 4.8/5 (477 download)

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Book Synopsis Sports law and policy in the European Union by : Richard Parrish

Download or read book Sports law and policy in the European Union written by Richard Parrish and published by Manchester University Press. This book was released on 2013-07-19 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: This electronic version has been made available under a Creative Commons (BY-NC-ND) open access license. Adopting a distinctive legal and political analysis, this book argues that the EU is receptive to the sports sectors claims for special treatment before the law. The book investigates the birth of EU sports law and policy by examining significant court decisions, the possibility of exempting sport from EU law, sport and the EU treaty, and more.

Lex Sportiva: What is Sports Law?

Author : Robert C.R. Siekmann
Publisher : Springer Science & Business Media
ISBN 13 : 9067048291
Total Pages : 402 pages
Book Rating : 4.0/5 (67 download)

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Book Synopsis Lex Sportiva: What is Sports Law? by : Robert C.R. Siekmann

Download or read book Lex Sportiva: What is Sports Law? written by Robert C.R. Siekmann and published by Springer Science & Business Media. This book was released on 2012-01-19 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: The important theme “What is Sports Law?” was the topic of the international Conference on “The Concept of Lex Sportiva Revisited”, which took place in Jakarta in late 2010. Academics and practitioners are still in debate to agree on this concept as is evident in this book. This book not only contains the worked out contributions of this Conference, but also other related chapters on the subject. It produces a reassessment of the content of Sports Law and its terminology keeping a close eye on the current literature. The book appears in the ASSER International Sports Law Series, under the editorship of Prof. Dr. Robert Siekmann, Dr. Janwillem Soek and Marco van der Harst LL.M.

Law, Ethics, and Integrity in the Sports Industry

Author : Konstantinos Margaritis
Publisher : IGI Global, Business Science Reference
ISBN 13 : 9781522553878
Total Pages : 0 pages
Book Rating : 4.5/5 (538 download)

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Book Synopsis Law, Ethics, and Integrity in the Sports Industry by : Konstantinos Margaritis

Download or read book Law, Ethics, and Integrity in the Sports Industry written by Konstantinos Margaritis and published by IGI Global, Business Science Reference. This book was released on 2019 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book addresses matters related to sports from a variety of perspectives. It demonstrates possible institutional gaps and propose changes that could enhance integrity in sports. It also explores the legitimacy and integrity of the institutions of sports by focusing on social, economic and political influence of sports"--

Sports Law in the European Union

Author : Andrea Cattaneo
Publisher : Kluwer Law International B.V.
ISBN 13 : 9403526149
Total Pages : 213 pages
Book Rating : 4.4/5 (35 download)

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Book Synopsis Sports Law in the European Union by : Andrea Cattaneo

Download or read book Sports Law in the European Union written by Andrea Cattaneo and published by Kluwer Law International B.V.. This book was released on 2020-09-22 with total page 213 pages. Available in PDF, EPUB and Kindle. Book excerpt: Derived from the renowned multi-volume International Encyclopaedia of Laws, this practical analysis of sports law in the European Union deals with the regulation of sports activity by both public authorities and private sports organizations. The growing internationalization of sports inevitably increases the weight of global regulation, yet each country maintains its own distinct regime of sports law and its own national and local sports organizations. Sports law at a national or organizational level thus gains a growing relevance in comparative law. The book describes and discusses both state-created rules and autonomous self-regulation regarding the variety of economic, social, commercial, cultural, and political aspects of sports activities. Self- regulation manifests itself in the form of by-laws, and encompasses organizational provisions, disciplinary rules, and rules of play. However, the trend towards more professionalism in sports and the growing economic, social and cultural relevance of sports have prompted an increasing reliance on legal rules adopted by public authorities. This form of regulation appears in a variety of legal areas, including criminal law, labour law, commercial law, tax law, competition law, and tort law, and may vary following a particular type or sector of sport. It is in this dual and overlapping context that such much-publicized aspects as doping, sponsoring and media, and responsibility for injuries are legally measured. This monograph fills a gap in the legal literature by giving academics, practitioners, sports organizations, and policy makers access to sports law at this specific level. Lawyers representing parties with interests in the European Union will welcome this very useful guide, and academics and researchers will appreciate its value in the study of comparative sports law.

Sports Law

Author : Simon Gardiner
Publisher : Routledge
ISBN 13 : 1136588124
Total Pages : 762 pages
Book Rating : 4.1/5 (365 download)

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Book Synopsis Sports Law by : Simon Gardiner

Download or read book Sports Law written by Simon Gardiner and published by Routledge. This book was released on 2012-03-12 with total page 762 pages. Available in PDF, EPUB and Kindle. Book excerpt: Long established as the market leading textbook on sports law, this much-anticipated new edition offers a comprehensive and authoritative examination of the legal issues surrounding and governing sport internationally. Locating the legal regulation of sport within an explicit socio-economic context, this refocused edition is divided into four core parts: Governance & Sport; Commercial Regulation; Sports Workplace; and Safety in Sport. Recent developments covered in this edition include: EU competition law interaction with sport under arts. 101 and 102 of the Treaty on the Functioning of the European Union; the current World Anti-Doping Agency code; analysis of the recent Court of Arbitration for Sport Jurisprudence; reforms of the transfer system in team sports; anti-discrimination provisions in sport; engagement with match fixing; a focus on the legal context of 2012 London Olympics. Essential reading for students studying sports law or sports-related courses, this textbook will also prove useful to sports law practitioners and sports administrators in need of a clear companion to the field.

International Sport Management

Author : Eric W. MacIntosh
Publisher : Human Kinetics Publishers
ISBN 13 : 1492556785
Total Pages : 457 pages
Book Rating : 4.4/5 (925 download)

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Book Synopsis International Sport Management by : Eric W. MacIntosh

Download or read book International Sport Management written by Eric W. MacIntosh and published by Human Kinetics Publishers. This book was released on 2019 with total page 457 pages. Available in PDF, EPUB and Kindle. Book excerpt: International Sport Management, Second Edition, serves as an invaluable guide for students as they build careers that require an understanding of the relationships, influences, and responsibilities of sport management in a global context.

The Oxford Handbook of American Sports Law

Author : Michael A. McCann
Publisher : Oxford University Press
ISBN 13 : 0190465956
Total Pages : 649 pages
Book Rating : 4.1/5 (94 download)

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Book Synopsis The Oxford Handbook of American Sports Law by : Michael A. McCann

Download or read book The Oxford Handbook of American Sports Law written by Michael A. McCann and published by Oxford University Press. This book was released on 2018 with total page 649 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Oxford Handbook of American Sports Law is a timely and engaging compilation of commentaries by leading experts on the most significant issues in US sports law. The book blends analysis of historical and contemporary controversies with prescriptions for how courts and lawmakers can reconcile the competing interests of leagues, owners, and players. The Handbook also establishes a foundation for future research on sports law issues. As technology and social media alter the ways fans, athletes, and team officials interact, legal doctrine will be challenged to adapt, and the Handbook both forecasts these debates and outlines where the law may be headed.

Sports Law in the United Kingdom

Author : Simon Gardiner
Publisher :
ISBN 13 : 9789041153418
Total Pages : 0 pages
Book Rating : 4.1/5 (534 download)

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Book Synopsis Sports Law in the United Kingdom by : Simon Gardiner

Download or read book Sports Law in the United Kingdom written by Simon Gardiner and published by . This book was released on 2014 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Derived from the renowned multi-volume International Encyclopaedia of Laws, this practical analysis of sports law in the United Kingdom deals with the regulation of sports activity by both public authorities and private sports organizations. The growing internationalization of sports inevitably increases the weight of global regulation, yet each country maintains its own distinct regime of sports law and its own national and local sports organizations. Sports law at a national or organizational level thus gains a growing relevance in comparative law. The book describes and discusses both state-created rules and autonomous self-regulation regarding the variety of economic, social, commercial, cultural, and political aspects of sports activities. Self- regulation manifests itself in the form of by-laws, and encompasses organizational provisions, disciplinary rules, and rules of play. However, the trend towards more professionalism in sports and the growing economic, social and cultural relevance of sports have prompted an increasing reliance on legal rules adopted by public authorities. This form of regulation appears in a variety of legal areas, including criminal law, labour law, commercial law, tax law, competition law, and tort law, and may vary following a particular type or sector of sport. It is in this dual and overlapping context that such much-publicized aspects as doping, sponsoring and media, and responsibility for injuries are legally measured. This monograph fills a gap in the legal literature by giving academics, practitioners, sports organizations, and policymakers access to sports law at this specific level. Lawyers representing parties with interests in the United Kingdom will welcome this very useful guide, and academics and researchers will appreciate its value in the study of comparative sports law.

Sports Marketing Agreements: Legal, Fiscal and Practical Aspects

Author : Ian S. Blackshaw
Publisher : Springer Science & Business Media
ISBN 13 : 9067047937
Total Pages : 528 pages
Book Rating : 4.0/5 (67 download)

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Book Synopsis Sports Marketing Agreements: Legal, Fiscal and Practical Aspects by : Ian S. Blackshaw

Download or read book Sports Marketing Agreements: Legal, Fiscal and Practical Aspects written by Ian S. Blackshaw and published by Springer Science & Business Media. This book was released on 2011-10-20 with total page 528 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sports marketing is not only a global phenomenon, but also a major industry in its own right. This book breaks new ground in that it combines the theory and the practice of sports marketing agreements, which are at the heart of the commercialisation and marketing of sport. A particular feature of this book is the wide-ranging collection of precedents of sports marketing agreements, including, inter alia, sponsorship, merchandising, TV rights and new media, sports image rights and endorsements, event management and corporate hospitality, that are included and are explained and commented on in the text of the book. The book also covers the EU aspects, which are particularly important in this context, especially collective selling, of Sports TV rights and the drafting of the corresponding agreements; as well as the fiscal aspects of sports marketing agreements in general and sports image rights agreements in particular, which need to be taken into account in order to reduce the tax burden on the resulting revenues. With so much money at stake in sports marketing, the book also deals with the important topic of dispute resolution and, again, provides the reader with some useful corresponding clauses for settling disputes by ADR, particularly through the Court of Arbitration for Sport (CAS). As the author remarks in his Preface, the aim of the book is to provide a leading resource for all those engaged in any way in the money-spinning field of sports marketing, combining - as this book uniquely does - both the theory and the practice of drafting, interpreting and enforcing a variety of sports marketing agreements, especially those with an international dimension.