Inside Her Pretty Little Head

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Author :
Publisher : Marshall Cavendish International Asia Pte Ltd
ISBN 13 : 9814312207
Total Pages : 274 pages
Book Rating : 4.8/5 (143 download)

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Book Synopsis Inside Her Pretty Little Head by : Jane Cunningham

Download or read book Inside Her Pretty Little Head written by Jane Cunningham and published by Marshall Cavendish International Asia Pte Ltd. This book was released on 2012-05-15 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Women are responsible for making 80% of all purchasing decisions. In short, this makes women the most valuable consumer group in the world. This book, by two leading marketing practitioners, shows companies how to create marketing strategies and brands that will speak powerfully to women. Many marketing and branding strategies attempt to please all of the people all of the time. The authors here demonstrate that the best marketing ideas fall out of understanding the differences between people. The most profound difference is their gender. A deep understanding of this difference can lead to more relevant, meaningful ideas, that will contribute more signficantly to a brand’s success. For example, recent research indicates that women live by four main codes – the Altruism, Aesthetic, Ordering and Affinity codes – which play a significant role in the way women judge and purchase goods and services. Brands or products that successfully reflect these codes will be the ones that stand out.

Inside Her Pretty Little Head

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Author :
Publisher : Cyan Communications
ISBN 13 :
Total Pages : 288 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Inside Her Pretty Little Head by : Jane Cunningham

Download or read book Inside Her Pretty Little Head written by Jane Cunningham and published by Cyan Communications. This book was released on 2006 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Women are responsible for making 80% of all purchasing decisions. In short, this makes women the most valuable consumer group in the world. This book, by two leading marketing practitioners, shows companies how to create marketing strategies and brands that will speak powerfully to women. Many marketing and branding strategies attempt to please all of the people all of the time. The authors here demonstrate that the best marketing ideas fall out of understanding the differences between people. The most profound difference is their gender. A deep understanding of this difference can lead to more relevant, meaningful ideas, that will contribute more significantly to a brand's success. For example, recent research indicates that women live by four main codes - the Altruism, Aesthetic, Ordering and Affinity codes - which play a significant role in the way women judge and purchase goods and services. Brands or products that successfully reflect these codes will be the ones that stand out.

Brandsplaining

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Publisher : Penguin UK
ISBN 13 : 0241456010
Total Pages : 240 pages
Book Rating : 4.2/5 (414 download)

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Book Synopsis Brandsplaining by : Jane Cunningham

Download or read book Brandsplaining written by Jane Cunningham and published by Penguin UK. This book was released on 2021-02-18 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'It's high time we expose and remedy the pseudo-feminist marketing malarkey holding women back under the guise of empowerment' Amanda Montell, author of Wordslut ________________ Brands profit by telling women who they are and how to be. Now they've discovered feminism and are hell bent on selling 'fempowerment' back to us. But behind the go-girl slogans and the viral hash-tags has anything really changed? In Brandsplaining, Jane Cunningham and Philippa Roberts expose the monumental gap that exists between the women that appear in the media around us and the women we really are. Their research reveals how our experiences, wants and needs - in all forms - are ignored and misrepresented by an industry that fails to understand us. They propose a radical solution to resolve this once and for all: an innovative framework for marketing that is fresh, exciting, and - at last - sexism-free. ________________ 'If you think we've moved on from 'Good Girl' to 'Go Girl', think again!' Professor Gina Rippon, author of The Gendered Brain 'An outrageously important book. Erudite, funny, and deeply engaging -- with no condescension or bullshit' Dr Aarathi Prasad, author of Like A Virgin 'This book has the power to change the way we see the world' Sophie Devonshire, CEO, The Marketing Society and author of Superfast

Inside Her Pretty Little Head

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Publisher :
ISBN 13 : 9780462093413
Total Pages : 247 pages
Book Rating : 4.0/5 (934 download)

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Book Synopsis Inside Her Pretty Little Head by : Jane Cunningham

Download or read book Inside Her Pretty Little Head written by Jane Cunningham and published by . This book was released on 2006 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Little Head of the Family

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Publisher :
ISBN 13 :
Total Pages : 284 pages
Book Rating : 4.V/5 ( download)

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Book Synopsis The Little Head of the Family by : Zénaïde Fleuriot

Download or read book The Little Head of the Family written by Zénaïde Fleuriot and published by . This book was released on 1877 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Her Forever Dream

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Publisher : Maddie James
ISBN 13 : 1622373251
Total Pages : 182 pages
Book Rating : 4.6/5 (223 download)

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Book Synopsis Her Forever Dream by : Maddie James

Download or read book Her Forever Dream written by Maddie James and published by Maddie James. This book was released on 2017-01-16 with total page 182 pages. Available in PDF, EPUB and Kindle. Book excerpt: Soul Mates Series, Book 3 Can souls touch through dreams and find their way home again? Jackson Porter seeks to fulfill his mother, Claire Porter’s, dying request, and find answers about the imaginary lover who haunts his nights. His future, he learns, is in a place called Ohio, miles and centuries away from his barrier island home in 1745. The land, his dying mother tells him, is his legacy. She urges him to claim it. In the year 2038, Kari Upton is driven to fight federal sanctions to save her land and her valuable poppy crops. Her upcoming marriage is one of convenience. Marrying Tye Gentry will save her Ohio farmland. There is no other way to gain power than to marry him and ride on his father’s political coattails to the state legislature. And all would be perfect if it weren’t for those erotic dreams of a man with long dark hair who haunts her day and night....

No More Dice

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Publisher : Sandy Appleyard
ISBN 13 : 1989427693
Total Pages : 133 pages
Book Rating : 4.9/5 (894 download)

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Book Synopsis No More Dice by : Sandy Appleyard

Download or read book No More Dice written by Sandy Appleyard and published by Sandy Appleyard. This book was released on 2021-10-23 with total page 133 pages. Available in PDF, EPUB and Kindle. Book excerpt: Some angels wear cowboy hats. Some villains wear poker faces. Home isn’t always where the heart is…and sometimes it isn’t only the good that die young. Luellen was raised by her uncle and aunt, in a God-fearing home, with little sentiment for life and love. So, the young girl grows up feeling like she’s a freak for being emotional at the drop of a hat, and for her pronounced reticence. People stare at her and spread rumors about the orphan girl who doesn’t grow up to be a regular Texan woman. What is wrong with Luellen is something only one person knows, but the why is the part that a dear friend figures out in time. Hawk is a grouchy, overworked, stubborn rancher, who has been left to tend to the ranch with his last two brothers, who, in his opinion, are about as useless as tits on a bull, as Texans put it. This, after his two best ranch hands leave; his older brother to move away and start a new career, and his younger brother to help at a ranch in the same town as the older brother. Hawk is hated by many for his fiery temper and loose cannon attitude, until the day someone leaves a secret treasure in his mailbox…shortly after he nearly attacks that someone. It takes days for Hawk to see what only her best friend has seen for years. But he can’t do anything about it without betraying Luellen’s trust. Chance takes over and the one thing that has haunted Luellen since her parents’ death…disappears. But can she grow up to love and live life the way she deserves? And will a serendipitous gathering save the lives of others? Find out in ‘No More Dice’, a beautiful, heart-wrenching love story that brings together two characters from previous books, and ties in the story arc with two other couples who fell in love earlier in the series. Don’t miss book seven! FYI…it has another painful cliff hanger, so be warned! HEA (Happily Ever After) Ranch romance Cowboy romance Friends to lovers romance Physical abuse (non-descriptive) Mild violence Medium heat Course language Cliffhanger ending

Gender and Our Brains

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Author :
Publisher : Vintage
ISBN 13 : 0525435379
Total Pages : 450 pages
Book Rating : 4.5/5 (254 download)

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Book Synopsis Gender and Our Brains by : Gina Rippon

Download or read book Gender and Our Brains written by Gina Rippon and published by Vintage. This book was released on 2020-07-07 with total page 450 pages. Available in PDF, EPUB and Kindle. Book excerpt: A breakthrough work in neuroscience—and an incisive corrective to a long history of damaging pseudoscience—that finally debunks the myth that there is a hardwired distinction between male and female brains We live in a gendered world, where we are ceaselessly bombarded by messages about sex and gender. On a daily basis, we face deeply ingrained beliefs that sex determines our skills and preferences, from toys and colors to career choice and salaries. But what does this constant gendering mean for our thoughts, decisions and behavior? And what does it mean for our brains? Drawing on her work as a professor of cognitive neuroimaging, Gina Rippon unpacks the stereotypes that surround us from our earliest moments and shows how these messages mold our ideas of ourselved and even shape our brains. By exploring new, cutting-edge neuroscience, Rippon urges us to move beyond a binary view of the brain and to see instead this complex organ as highly individualized, profoundly adaptable and full of unbounded potential. Rigorous, timely and liberating, Gender and Our Brains has huge implications for women and men, for parents and children, and for how we identify ourselves.

Collier's Once a Week

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Publisher :
ISBN 13 :
Total Pages : 834 pages
Book Rating : 4.A/5 ( download)

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Book Synopsis Collier's Once a Week by :

Download or read book Collier's Once a Week written by and published by . This book was released on 1917 with total page 834 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Wanted - Dead or In Love

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Publisher : Simon and Schuster
ISBN 13 : 1440570582
Total Pages : 350 pages
Book Rating : 4.4/5 (45 download)

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Book Synopsis Wanted - Dead or In Love by : Kym Brunner

Download or read book Wanted - Dead or In Love written by Kym Brunner and published by Simon and Schuster. This book was released on 2014-06-15 with total page 350 pages. Available in PDF, EPUB and Kindle. Book excerpt: Eighteen-year-old Monroe (named for Marilyn) is smart, but she's outsmarted herself. She's got a full-ride scholarship...and now, an arrest record. One more black mark and she'll be waiting tables for life. The fact that she's grown up with crime memorabilia in her very molecules doesn't help. Her special fascination has always been with outlaw lovers Bonnie and Clyde, whom Monroe romanticizes as something other than the cold-blooded killers they were. Monroe, however, is full of good intentions, until her dad hands her some relics--poetry written by Bonnie Parker and bullets taken from the bodies of the outlaws after they died in a shootout. That's when things get really strange. Those murderous slugs prove pretty dangerous to Monroe and her new friend, Jack, as well, who suddenly begin to feel that the spirits Bonnie and Clyde are actually taking over their personalities. But that's impossible. Or is it? The two outlaws--beautiful, ruthless Bonnie and her awkward sweetheart--seem more than willing to seize another chance at their loco life. Is it just Monroe's overactive imagination? Or can this actually be happening? If Monroe's just hallucinating, what about Jack? Then it becomes clear that Monroe and Jack have only days to get the outlaws back to hell, where they belong, or the two modern-day teens could end up just like Bonnie and Clyde did, together...and dead.

Mental Attainments of College Students in Relation to Previous Training, Environment, and Heredity

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Publisher :
ISBN 13 :
Total Pages : 640 pages
Book Rating : 4.A/5 ( download)

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Book Synopsis Mental Attainments of College Students in Relation to Previous Training, Environment, and Heredity by : Augusta Genevieve Violette

Download or read book Mental Attainments of College Students in Relation to Previous Training, Environment, and Heredity written by Augusta Genevieve Violette and published by . This book was released on 1924 with total page 640 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Playing with Fire

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Publisher : Devika Fernando
ISBN 13 : 1310068062
Total Pages : 134 pages
Book Rating : 4.3/5 (1 download)

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Book Synopsis Playing with Fire by : Devika Fernando

Download or read book Playing with Fire written by Devika Fernando and published by Devika Fernando. This book was released on 2014-07-19 with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt: *Recommended for fans of Nora Roberts* WHAT READERS SAY 5 stars – “Very well written with characters readers will love. A fantasy adventure on elemental powers, with plenty of romance along the way. I highly recommend this book.” (LadyDestinyRose, Book Blogger) 5 stars – “Super-hot mix of Fire & Ice. This is Paranormal Romance at its best! This book has everything you can want and more.” (Azia, Reader) 5 stars – “The true power of this book is the emotional depth of each character, the interactions and especially the dialogue. I can't wait for the next one!” (Booklover Reviews) 5 stars – “One of those books you just can't put down; the author has a way with words that draws you into the main character's world and holds you till the very end!” (Paula, Reader) 5 stars – “It was like a raging inferno of a roller coaster. As I read through the book I kept guessing.” (Jason T., Author) BOOK DESCRIPTION If you’re playing with fire, prepare to get burned – or to fall in love. Sparks fly when Felicia and Joshua meet. Discovering her inner fire and unleashing unimaginable powers makes her realize that all her life, she has been hiding her true self. When buildings burn and people are in danger, the tempting game of playing with fire becomes serious. Will their love and desperate struggle for control save her life, or will the fire magic turn itself against its mistress?

American Silent Horror, Science Fiction and Fantasy Feature Films, 1913-1929

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Author :
Publisher : McFarland
ISBN 13 : 0786487909
Total Pages : 831 pages
Book Rating : 4.7/5 (864 download)

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Book Synopsis American Silent Horror, Science Fiction and Fantasy Feature Films, 1913-1929 by : John T. Soister

Download or read book American Silent Horror, Science Fiction and Fantasy Feature Films, 1913-1929 written by John T. Soister and published by McFarland. This book was released on 2014-01-10 with total page 831 pages. Available in PDF, EPUB and Kindle. Book excerpt: During the Silent Era, when most films dealt with dramatic or comedic takes on the "boy meets girl, boy loses girl" theme, other motion pictures dared to tackle such topics as rejuvenation, revivication, mesmerism, the supernatural and the grotesque. A Daughter of the Gods (1916), The Phantom of the Opera (1925), The Magician (1926) and Seven Footprints to Satan (1929) were among the unusual and startling films containing story elements that went far beyond the realm of "highly unlikely." Using surviving documentation and their combined expertise, the authors catalog and discuss these departures from the norm in this encyclopedic guide to American horror, science fiction and fantasy in the years from 1913 through 1929.

Littell's Living Age

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Publisher :
ISBN 13 :
Total Pages : 956 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Littell's Living Age by :

Download or read book Littell's Living Age written by and published by . This book was released on 1866 with total page 956 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Verdict in the Desert

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Publisher : Arte Público Press
ISBN 13 : 1518500412
Total Pages : 347 pages
Book Rating : 4.5/5 (185 download)

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Book Synopsis Verdict in the Desert by : Patricia Santos Marcantonio

Download or read book Verdict in the Desert written by Patricia Santos Marcantonio and published by Arte Público Press. This book was released on 2016-03-31 with total page 347 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the summer of 1959, everyone knows his place in Arizona. Michael Shaw is an alcoholic lawyer struggling with his reputation as the son of one of Mitchell County’s wealthiest, most successful attorneys. Toni Garcia, the first in her family to obtain a college degree, has returned to Borden, Arizona, because she’s worried about her father’s health. But as a Mexican American, she can’t get a teaching job in spite of her education and intellect. Their worlds collide when Michael is assigned to represent María Sánchez Curry in the bloody murder of her husband and Toni, desperate for work, accepts a job as the defendant’s interpreter. María and Ben Curry’s tumultuous marriage was well documented by María’s many visits to the ER. The couple was also well-known at local bars, where they often drank to excess. But the killing of a white man by a Mexican woman—even in self-defense—is not permissible in a time when justice is determined by the good-old-boys club. Also unacceptable is the growing relationship between Michael and Toni, who fight to save María against all odds. In this evocative exploration of class and race in 1950s America, Bobby Darin is on the juke box, Doris Day is on the silver screen and pink flamingos grace front yards. Former crime reporter Patricia Santos Marcantonio crafts a stirring tale of forbidden love in a world where democracy rules but due process and fair treatment aren’t as readily available on the wrong side of the tracks.

Drowning in Her Eyes

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Publisher : Author House
ISBN 13 : 1467079650
Total Pages : 240 pages
Book Rating : 4.4/5 (67 download)

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Book Synopsis Drowning in Her Eyes by : Norma D'amico

Download or read book Drowning in Her Eyes written by Norma D'amico and published by Author House. This book was released on 2008-05-09 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drowning In Her Eyes is the story of Lindsey, a selfish and willful, beautiful young woman, who will go to any length, even murder to attain what she wants. She craves money, status, and the “good life” to which she feels she is entitled. From the day Lindsey was born she knew how to manipulate people and when Harry Sanders meets her he believes his good fortune has brought him this gorgeous beauty with the most dazzling blue eyes he as ever seen. All too soon he is caught in her web of deceit and duplicity, and slowly begins to realize his lust for her has changed his life greatly and there is no turning back. Drowning In Her Eyes will take you into a world of evil, suspense, and tragedy.

Linked

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Publisher : Scholastic Inc.
ISBN 13 : 1338629123
Total Pages : 216 pages
Book Rating : 4.3/5 (386 download)

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Book Synopsis Linked by : Gordon Korman

Download or read book Linked written by Gordon Korman and published by Scholastic Inc.. This book was released on 2021-07-20 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: An unforgettable novel from the New York Times bestseller Gordon Korman Link, Michael, and Dana live in a quiet town. But it's woken up very quickly when someone sneaks into school and vandalizes it with a swastika. Nobody can believe it. How could such a symbol of hate end up in the middle of their school? Who would do such a thing? Because Michael was the first person to see it, he's the first suspect. Because Link is one of the most popular guys in school, everyone's looking to him to figure it out. And because Dana's the only Jewish girl in the whole town, everyone's treating her more like an outsider than ever. The mystery deepens as more swastikas begin to appear. Some students decide to fight back and start a project to bring people together instead of dividing them further. The closer Link, Michael, and Dana get to the truth, the more there is to face-not just the crimes of the present, but the crimes of the past. With Linked, Gordon Korman, the author of the acclaimed novel Restart, poses a mystery for all readers where the who did it? isn't nearly as important as the why?